Question: Alfred Fleishman began his public relations firm above what retail five-and-dime store?

Context paragraphs:
MWWPR: MWWPR (formerly MWW) is a public relations firm.  The company works in public relations and marketing, technology, digital and social media marketing, public affairs and government relations, corporate communications, healthcare, sustainability, and visual branding.  Michael W. Kempner is the company’s founder, president, and CEO.  The firm's corporate headquarters is in East Rutherford, New Jersey, the firm's operating headquarters is in New York, NY, with offices in Chicago, Los Angeles, San Francisco, Trenton, NJ, Washington, D.C., and London.

FleishmanHillard: FleishmanHillard Inc. (formerly, Fleishman–Hillard) is a public relations and marketing agency founded and based in St. Louis, Missouri.  It was acquired by Omnicom Group in 1997, becoming part of the Diversified Agency Services (DAS) division.  The company was founded in 1946 by Alfred Fleishman and Bob Hillard.

Daniel Edelman: Daniel Joseph "Dan" Edelman (July 3, 1920 – January 15, 2013) was an American public relations executive who founded the world's largest public relations firm, Edelman.  Edelman had a significant influence on the methodology of public relations.

F. W. Woolworth Company: The F. W. Woolworth Company (often referred to as Woolworth's, or Woolworth) was a retail company and one of the original pioneers of the five-and-dime store.  It was arguably the most successful American and international five-and-dime business, setting trends and creating the modern retail model which stores follow worldwide today.

Larissa Grunig: Dr. Larissa "Lauri" A. Grunig (born April 28, 1946) is a public relations theorist and feminist, and she is known as one of the most published and influential scholars in public relations.  A professor emerita at the University of Maryland, College Park, Department of Communication, Grunig taught public relations and communication research since 1979.  Based on a content analysis of three academic journals (Public Relations Review, Journal of Public Relations Research and its precursor, Public Relations Research Annual) from their foundation through the year 2000, Grunig was recognized as one of the five most prolific authors contributing to public relations theory development.  Her research focuses on public relations, development communication, communication theory, gender issues, organizational response to activism, organization power and structure, ethics, philosophy, scientific and technical writing, and qualitative methodology.

Schnake Turnbo Frank: Schnake Turnbo Frank is a public relations firm based in Tulsa, Oklahoma.  Founded in 1970 by Charles Schnake, STF | PR is the largest public relations firm in Oklahoma.  Schnake served as chairman emeritus until June 27, 2009 when he died at the age of 78.  Steve Turnbo currently serves as the firm's Chairman Emeritus with partner, Becky J. Frank, as chairman and CEO.

Public relations: Public relations (PR) is the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public.  Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment.  This differentiates it from advertising as a form of marketing communications.  Public relations is the idea of creating coverage for clients for free, rather than marketing or advertising.  An example of good public relations would be generating an article featuring a client, rather than paying for the client to be advertised next to the article.  The aim of public relations is to inform the public, prospective customers, investors, partners, employees, and other stakeholders and ultimately persuade them to maintain a positive or favorable view about the organization, its leadership, products, or political decisions.  Public relations professionals typically work for PR and marketing firms, businesses and companies, government, and public officials as PIOs and nongovernmental organizations, and nonprofit organizations.  Jobs central to public relations include account coordinator, account executive, account supervisor, and media relations manager.  Public relation is an action of convincing people.  The PR person talks with others that make them think about the things the person wants them to think, and the people regard the person as their believes.  Public relations helps people to build up the connection to media and society that they can talk steadily.

Alfred Fleishman: Alfred Fleishman (June 16, 1905 – May 28, 2002), was co-founder, with business partner Robert Hillard, of Fleishman-Hillard, the St. Louis-based public relations firm that began in a rented room above a Woolworth’s store and has grown to become one of the world’s largest public relations agencies.  In the process, Fleishman earned a reputation not only as one of the pioneers of public relations, but also as an author, educator, humanitarian, and champion of the state of Israel.

Edward Howard (public relations firm): Edward Howard was an Ohio-based public relations, investor relations, marketing communications and graphic design firm that opened in 1925.  The company was acquired by Fahlgren Inc. in March 2010 and officially joined forces with Fahlgren’s public relations business unit, Fahlgren Mortine Public Relations, on June 28, 2010.  With the acquisition of Edward Howard, Fahlgren Mortine became the largest public relations firm in Ohio and is ranked 22nd on the recent O’Dwyer’s ranking of top independent public relations firms.

Berk Communications: Berk Communication and Marketing Group is an American public relations firm.  The company is best known for representing D'usse Cognac, Kevin Durant, Robinson Canó, CC Sabathia, Roc Nation Sports, Tao Group, Tidal and Alex Rodriguez.  Berk was founded in 1999.  Britney Spears hired Berk Communications in 2002 to promote Nyla, Spears' restaurant in Manhattan's Dylan Hotel.  In October 2015, MWW, a public relations firm headquartered in New York, acquired a majority stake in Berk.  The company operates as an independent subsidiary acquisition and has expanded across the United States and Europe.  Ron Berkowitz is the company's President and CEO.  In February 2016, Berk signed with The Statler Hotel & Residences as public relations support through the hotel's relaunch.  When baseball player Alex Rodriguez announced his retirement in 2016, it was also announced that Berk Communications would continue to work with Rodriguez.  Rodriguez first signed with Berk in 2013.

Supporting paragraphs: Alfred Fleishman F. W. Woolworth Company
Answer: F. W. Woolworth Company