Review of Wild Blueberry Flavor-TFA:

As far as blueberry goes, my dad says it reminds him of the cans of wild blueberry that they used to put in a muffin mix they used to sell then he grew up. I think it has a subtle “jammy-ness” to it as well. Like you are tasting a high-quality blueberry preserve.

I love adding touches of this flavoring to pancakes, cookies, and oddly enough, it adds something special to toffee as well!

I personally add it bit by bit until I taste it in the batter/dough I am making!