Review of Rich Cinnamon Flavor-FLV:

this flavor is extremely strong. I had to dilute this to 10% and add it to mixtures that way. Otherwise, even 1 drop in a 30ml bottle is going to dominate anything it's mixed with. That being said, it's a superb straight up bakery cinnamon. It's by far the best cinnamon flavoring. It's pricey but you could always split it with something and still have enough cinnamon for a lifetime