Abstract:
A system automatically determines authorization of a financial transaction occurring through the presentation of a check card such as a demand deposit account (DDA) card. For a proposed financial transaction of a customer from a merchant having a membership program, the system obtains an indication that the customer is a member of the merchant&#39;s membership program. The system determines an indication of risk for the transaction, based at least in part on the indication that the customer is a member of the merchant&#39;s membership program. The financial transaction is authorized when the indication of risk is within at least one parameter.

Description:
BACKGROUND OF THE INVENTION  
       [0001]     1. Field of the Invention  
         [0002]     The present invention relates to the field of electronic transactions. More specifically, the invention relates to systems and methods of evaluating risk associated with electronic check transactions.  
         [0003]     2. Description of the Related Art  
         [0004]     Many customers are using electronic transaction technologies to pay merchants for goods and services instead of using the more traditional methods of payment, such as cash and paper checks. A debit card is one device that uses electronic transaction technology. With a debit card, a merchant knows immediately if sufficient funds exist in the customer&#39;s account to cover the payment of the goods and services.  
         [0005]     Another electronic transaction device is a check card, such as an Automatic Clearing House (ACH) check card, which is processed electronically through the Automatic Clearing House system. One advantage for the merchant of accepting check cards is that the check card&#39;s transaction cost is less than the debit card transaction cost. However, it takes much longer to determine if sufficient funds exist in the customer&#39;s account with the check card than with the debit card.  
         [0006]     While it is advantageous for the merchant to accept the check card to reduce costs, the merchant is taking a risk that the funds promised by the check card are not paid due to insufficient funds in the customer&#39;s account.  
         [0007]     In order to manage financial transaction risks, some merchants subscribe to a service that accesses risk associated with financial transactions. To overcome the difficulties associated with check cards, the service may guarantee the electronic check transaction at the point of sale. The advantage to the subscribing merchant is that transactions will cost less and be substantially risk free.  
       SUMMARY OF THE INVENTION  
       [0008]     Innovative systems and methods are described to reduce the risk associated with authorizing check card electronic transactions. In one embodiment, a customer pays the merchant with a card that draws funds from the customer&#39;s demand deposit account (DDA).  
         [0009]     In an embodiment, an automated method for determining authorization of a financial transaction comprises determining whether an entity proffering a promissory payment is a member of a membership program associated with a merchant, determining a risk assessment based at least in part on whether the entity is a member of the membership program, and authorizing the financial transaction based at least in part on the risk assessment.  
         [0010]     In another embodiment, a system for determining authorization of a financial transaction comprises an indication of whether an entity proffering a promissory payment is a member of a membership program associated with a merchant, a risk assessment based at least in part on whether the entity is a member of the membership program, and an authorization of the financial transaction based at least in part on the risk assessment.  
         [0011]     In a further embodiment, a system for determining authorization of a financial transaction through the presentation of a check card comprises means for obtaining for a proposed financial transaction providing for the payment of goods and services from a checking account of a user through the presentation of a check card to a merchant an indication of whether the user is a member of a membership program associated with the merchant, means for determining a risk score based at least in part on the indication, and means for authorizing the financial transaction based at least in part on the risk score when the risk score is within at least one parameter.  
         [0012]     In an embodiment, a method of enrolling a user into a system that allows the payment of goods or services through the presentation of a check card comprises acquiring information about a user that desires to enroll in a system that allows goods or services to be purchased with a check card, where the information indicates whether the user is a member of a merchant membership program, acquiring MICR (magnetic ink character recognition) data corresponding to the user&#39;s checking account, acquiring an indication of risk associated with enrolling the user, where the indication of risk is based at least in part on whether the user is a member of a membership program; and enrolling the user based at least in part on the indication of risk.  
         [0013]     In another embodiment, an enrollment system for providing a user with a check card for the payment of goods or services comprises information from a merchant identifying a user of a checking account used for the payment of goods or services through the presentation of a check card, where the information comprises whether the user is a member of a membership program associated with the merchant, MICR data corresponding to the checking account, an indication of risk associated with accepting the user, where the indication of risk is based at least in part on whether the customer is a member of the membership program, and enrollment of the user when the indication of risk is within at least one parameter.  
         [0014]     In a further embodiment, an enrollment system for providing a user with a check card for the payment of goods or services comprises means for acquiring information from a merchant identifying a user into a system providing for the payment of goods or services from a checking account of the user through the presentation of a check card, where the information comprises whether the user is a member of a membership program associated with the merchant, means for acquiring MICR data corresponding to the checking account, means for acquiring an indication of risk associated with accepting the user, where the indication of risk is based at least in part on whether the customer is a member of the membership program, and means for enrolling the user when the indication of risk is within at least one parameter.  
         [0015]     In an embodiment, a data packet for use in a financial transaction comprises an indication of whether an entity proffering a promissory payment is a member of a membership program associated with a merchant, and where the data packet is transmitted to a transaction authorization service.  
         [0016]     In another embodiment, a method of accessing the risk of a financial transaction comprises indicating in a data packet for a proposed financial transaction whether an entity proffering a promissory payment is a member of a membership program associated with the merchant, and transmitting the data packet to a transaction authorization service.  
         [0017]     In a further embodiment, a point-of-sale device comprises a communication interface, and processor circuitry in communication with the communication interface, the processor circuitry configured to generate a transaction code associated with a promissory payment proffered by an entity, the processor circuitry further configured to transmit via the communication interface the transaction code to a transaction authorization service for use in accessing a risk of the promissory payment, and where the transaction code is used to identify whether the entity is a member of a membership program associated with a merchant, and where the risk assessment is based at least in part on the transaction code.  
         [0018]     In a yet further embodiment, a method of processing a financial transaction with a point of sale device comprises generating a transaction code for a proposed financial transaction in response to the presentation of a check card by an entity, and transmitting the transaction code to a transaction authorization service for use in accessing a risk of the proposed financial transaction, where the transaction code identifies whether the entity is a member of a membership program associated with a merchant, and where the risk is based at least in part on the transaction code.  
         [0019]     In another embodiment, a point-of-sale device comprises means for generating a transaction code for a proposed financial transaction in response to the presentation of a check card by an entity, and means for transmitting the transaction code to a transaction authorization service for use in accessing a risk of the proposed financial transaction, where the transaction code identifies whether the entity is a member of a membership program associated with a merchant, and where the risk is based at least in part on the transaction code.  
         [0020]     For purposes of summarizing the invention, certain aspects, advantages, and novel features of the invention have been described herein. It is to be understood that not necessarily all such advantages may be achieved in accordance with any particular embodiment of the invention. Thus, the invention may be embodied or carried out in a manner that achieves or optimizes one advantage or group of advantages as taught herein without necessarily achieving other advantages as may be taught or suggested herein. 
     
    
     BRIEF DESCRIPTION OF THE DRAWINGS  
       [0021]     A general architecture that implements the various features of the invention will now be described with reference to the drawings. The drawings and the associated descriptions are provided to illustrate embodiments of the invention and not to limit the scope of the invention. Throughout the drawings, reference numbers are re-used to indicate correspondence between referenced elements.  
         [0022]      FIG. 1  is a block diagram of an exemplary DDA card enrollment and DDA transaction processing system, according to an embodiment of the invention.  
         [0023]      FIG. 2  illustrates a check card enrollment process, according to an embodiment of the invention.  
         [0024]      FIG. 3  illustrates a check card transaction process, according to an embodiment of the invention.  
         [0025]      FIG. 4  is an exemplary set of consumer identification factors used to generate a check card transaction risk analysis, according to an embodiment of the invention. 
     
    
     DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENT  
       [0026]     Many times a payment for goods and/or services to a merchant is in a promissory form that instructs the customer&#39;s bank to pay the merchant from a demand deposit account (DDA). A DDA is an account, such as a checking account, whose balance can be drawn upon on demand, for example, without prior notice. Paper checks and check cards are examples of promissory payments. Other examples of promissory payments can include IOUs, credit transactions, credit cards, promissory notes, and the like.  
         [0027]     The term “electronic check” is used to refer to several types of electronic transactions including but not limited to ACH-based electronic checking, network based electronic checking, promissory payments proffered electronically, debits initiated over the Internet or via the telephone, or the like. In ACH-based electronic checking, a payment begins as a paper check and is converted into an electronic transaction.  
         [0028]     With network based electronic checking, a payment begins as a paper check, and is converted into, or truncated to, an electronic network entry, using networks such as an ATM network or a credit card network. The paper check is not processed.  
         [0029]     Promissory payments proffered electronically, such as transactions initiated with a check card, begin as an electronic transaction.  
         [0030]     With transactions that are initiated over the Internet or via the telephone, the debit is carried out by an electronic debit, usually an ACH debit. Some users categorize payments initiated via Internet or telephone but effected by paper drafts as electronic checks, even though the debit is paper-based. Electronic checking can be a catch-all term used loosely to refer to any attempt to initiate payment through PCs, the Internet, and computer systems.  
         [0031]     To reduce the risk associated with authorizing check card electronic transactions, a check guarantee service uses a transaction system to access the risk of accepting a customer&#39;s application for a check card where the customer is a member of a membership program, customer loyalty program, or the like associated with a merchant.  
         [0032]     Further, the check guarantee service uses the transaction system to access the risk of accepting a transaction from the customer using the check card as a guarantee of payment. The risk is based at least in part on whether the customer is a member of a merchant program.  
         [0033]     A customer provides registration information to enroll in a check card program to permit the purchase of goods and services from a merchant upon presentation of a check card. The registration information comprises an indication of whether the customer is a member of the merchant membership program and how long the customer has been a member.  
         [0034]     The merchant system receives the enrollment information, and generates a transaction code. The transaction code indicates the transaction is an enrollment transaction for a check card and the customer is a member of the merchant membership program. The merchant system sends the enrollment information, the transaction code, and merchant information to a transaction system.  
         [0035]     The transaction system evaluates the risk of enrolling the customer in the check card program, based at least in part on whether the customer is member of the merchant membership program. If the risk is within at least one parameter, the transaction system notifies the merchant system that the customer&#39;s enrollment has been accepted. In an embodiment, the parameter is a predetermined parameter. In another embodiment, the parameter is determined during the enrollment risk evaluation.  
         [0036]     In an embodiment, the merchant system issues the check card to the customer. In another embodiment, the check guarantee service issues the check card to the customer. In another embodiment, the check card is a virtual check card issued to the customer over a communications medium, such as the Internet. The check card is used to create electronic checking transactions from the customer&#39;s direct debit account, such as the customer&#39;s checking account. The check card is also associated with the merchant membership program.  
         [0037]     Upon presentation of the check card at the merchant system for the purchase of goods or services, the merchant system generates a transaction code. The transaction code indicates the transaction is a purchase transaction using a check card and the check card is associated with a merchant membership program. The merchant system sends the transaction information, the transaction code, and merchant information to the transaction system.  
         [0038]     The transaction system evaluates the risk of the transaction, based at least in part on whether the check card is associated with a merchant membership program. If the risk is within at least one parameter, the transaction system notifies the merchant system that the transaction is approved. In an embodiment, the parameter is a predetermined parameter. In another embodiment, the parameter is determined during the transaction risk evaluation. The transaction system communicates with a clearinghouse system to debit the customer&#39;s debit account and credit the merchant&#39;s account for the amount of the purchase through an electronic checking transaction.  
         [0039]      FIG. 1  is a block diagram of an exemplary check card enrollment and check card transaction processing system  100 . The check card enrollment and processing system  100  comprises a merchant system  102  and a transaction system  104 . The merchant system  102  and the transaction system  104  are designed to communicate with each other.  FIG. 1  also shows the transaction system  104  communicating with a clearinghouse system  108 . According to one embodiment, at least the merchant system  102 , the transaction system  104 , and the clearinghouse system  108  communicate with one another through one or more communication links.  
         [0040]     The merchant system  102  comprises a point-of-sale device  110  and merchant information  112 . In an embodiment, the point-of-sale device  110  comprises a keyboard, a display, a MICR reader, a magnetic stripe reader, a communication interface and a computer processor in communication with the communication interface.  
         [0041]     The transaction system  104  comprises one or more server systems  114  communicating with one of more database collections  118  to determine whether to authorize particular transactions presented by the merchant system  102 . In another embodiment, the database collection  118  can be provided by a third party data provider.  
         [0042]     The database collection  118  can comprise one or more logical and/or physical data storage systems for storing the data used by the server  114 . In an embodiment, the database  118  comprises a historical transaction database  118 . The historical transaction database  118  stores information about the customer&#39;s financial history, and may include transaction data from transactions processed by the server  114 , other systems, credit reporting companies, or other commercially available databases. The historical transaction database  118  can include information from, for example, credit reports, online activity by the customer, other customer data, and the like. The historical transaction database  118  can comprise multiple databases, such as, for example, a positive database storing positive risk information, and negative databases storing high-risk information or names of otherwise unqualified individuals.  
         [0043]     In an embodiment, the database  118  also comprises a MICR (magnetic ink character recognition) line conversion database  118 . The MICR line conversion database  118  includes information regarding the formatting of transactions submitted to the clearinghouse system  108 . For example, the MICR line conversion database  118  can include historical and other information regarding the placement and use of differing MICR characters by various banking institutions or check printing companies, thereby providing the transaction system  104  with conversion information for converting the customer entered checking account data, such as the MICR line, into, for example, electronic debit or credit transactions.  
         [0044]     The server system  114  comprises enrollment processing server code  136 , transaction processing server code  138 , and risk analysis server code  116 . The server code  116 ,  136 ,  138  includes one or more software processes or program logic designed to execute on the server systems  114 . In one embodiment, the server code  116 ,  136 ,  138  may advantageously include software or hardware components such as software object-orientated components, class components, task components, processes methods, functions, attributes, procedures, subroutines, segments of program code, drivers, firmware, microcode, circuitry, data, databases, data structures, tables, arrays and variables.  
         [0045]     As shown in  FIG. 1 , the transaction system  104  comprises the enrollment server code  136  for processing enrollment data and generating an enrollment packet  140 , the transaction processing code for processing transaction data and generating a transaction packet  142 , and the risk analysis code  116  which returns a risk score  144 .  
         [0046]      FIG. 2  illustrates a check card enrollment process  200 , according to an embodiment of the invention. Referring to  FIGS. 1 and 2 , a customer provides registration information  120  to enroll in a check card program to acquire a check card  106  in block  202 . In an embodiment, the customer registers at a merchant location, as indicated by path  122 . The customer&#39;s information comprises, but is not limited to, name, address, phone number, date of birth, social security number, drivers license number, and the like. The customer&#39;s information further comprises whether the customer is a member of the merchant&#39;s membership program, and how long the customer has been a member of the merchant&#39;s membership program.  
         [0047]     The customer&#39;s information is captured at the point-of-sale device  110 . In an embodiment, the information is captured using the keyboard and display associated with the point-of-sale device  110 .  
         [0048]     The customer authorizes electronic checking transactions in block  204  by providing a bank number, account number, MICR data, or other information to identify a debit account  134 . Use of the check card  106  generates an electronic checking transaction to the debit account  134 . In an embodiment, the point-of-sale device  110  magnetically reads MICR (magnetic ink character recognition) data from a check  128  associated with the customer&#39;s debit account  134  and captures the check image. The point-of-sale device  110  also captures the customer&#39;s driver&#39;s license number either by keying the number from the driver&#39;s license using the keyboard or by swiping the driver&#39;s license through the card reader.  
         [0049]     The point-of-sale device  110  generates a transaction code or identifier  132 , which identifies the transaction as an enrollment for a check card in which the customer is a member of a membership program associated with the merchant.  
         [0050]     The merchant system  102  further comprises merchant information  112 , which identifies the merchant to the transaction system  104  in block  206 . The merchant information  112  comprises, but is not limited to, a merchant identifier, merchant business type, merchant address, and the like.  
         [0051]     The customer information  120 , the merchant information  112 , and the transaction code or identifier  132  comprise enrollment information. The merchant system  102  sends the enrollment information in a data packet and the request for enrollment approval to the transaction system  104  in block  208 .  
         [0052]     In another embodiment, the customer registers through a website via a communication medium  130  as indicated by paths  124 ,  126 . The transaction system  104  receives the enrollment information from the website.  
         [0053]     The communication medium  130  as shown in  FIG. 1 , in one embodiment, is the Internet, which is a global network of computers. In other embodiments, the communications medium  130  can be any communication system including by way of example, dedicated communication lines, telephone networks, wireless data transmission systems, two-way cable systems, customized computer networks, interactive kiosk networks, automatic teller machine networks, interactive television networks, and the like.  
         [0054]     The transaction system  104  receives the enrollment information. In block  210 , the transaction system  104  performs a registration validation process. The transaction system  104  searches for existing registrations for the customer based on at least one of the bank number, drivers license number, social security number, name, address, and the like. In an embodiment, the transaction system  104  uses the databases  118  to search for existing registrations. The transaction system  104  confirms that the customer&#39;s name, address and phone number are the same as the information provided in the enrollment information.  
         [0055]     If, in block  212 , the customer has an active registration for this merchant, the transaction system  104  declines the enrollment in block  226 .  
         [0056]     If, in block  212 , the databases  118  show that the customer has been blocked from registrations, the transaction system  104  declines the enrollment in block  226 .  
         [0057]     If the customer has an existing registration from another merchant, or the transaction system  104  does not find a match in the databases  118 , the transactions system  104  proceeds with the enrollment processing  136  and generates an enrollment packet  140  in block  214 .  
         [0058]     In an embodiment, the enrollment packet  140  includes, but is not limited to, the MICR number, drivers license number, social security number, date of birth, name address, phone number, check number, a subscriber code associated with the merchant, and an indication that the customer is a member of the merchant membership program.  
         [0059]     In an embodiment, the transaction system  104  validates the customer identification in block  216 . The transaction system  104  applies an identity validation process  160  to identify and eliminate suspicious registration attempts. The identity validation process  160  looks at and updates an identity validation database  162 .  
         [0060]     In block  218 , the transaction system  104  performs the risk analysis  116  to determine the amount of risk in accepting the customer&#39;s enrollment for the check card  106 . The risk analysis  116  uses risk factors unique to a transaction request, such as an enrollment transaction, a purchase transaction, or the like, for a check card associated with a membership program. An indication of risk can be based, at least in part, on whether the customer is a member of a merchant membership program. Other risk factors are, but not limited to, at least one of a success rate of prior electronic transactions associated with the customer, a success rate of prior ACH transactions associated with the customer, a historical risk associated with ACH transactions, and a risk associated with a financial institution associated with the checking account.  
         [0061]      FIG. 4  illustrates an exemplary set of consumer identification factors used in generating the check card transaction risk analysis  116  and is discussed in more detail below.  
         [0062]     In an embodiment, the risk analysis  116  searches databases  118  such as, negative databases, positive databases, historical databases, and the like in block  220 .  
         [0063]     In an embodiment, the risk analysis  116  formats at least one valid transaction from the data associated with the customer&#39;s checking account  134  and processes the transaction to the clearinghouse system  108  as an electronic debit or credit to the checking account  134 . Upon receiving confirmation that the transaction was properly settled, the risk analysis  116  uses the confirmation in the determination of whether to enroll the customer.  
         [0064]     In block  222 , the risk analysis code or engine  116  generates the indication of risk or the risk score  144 , based at least in part, on whether the customer is a member of a membership program associated with the merchant.  
         [0065]     The transaction system  104  accepts the customer&#39;s enrollment when the indication of risk or the risk score is within at least one parameter. In an embodiment, the parameter is a predetermined parameter. In another embodiment, the parameter is determined during the generation of the risk score. In an embodiment, the indication that the customer is a member of the merchant membership program increases the risk score  144  by an amount. In another embodiment, the indication that the customer is a member of the merchant membership program decreases the risk threshold by an amount. In an embodiment, the amount is a predefined amount. In another embodiment, the amount is determined during the generation of the risk score.  
         [0066]     If the risk score is within at least one parameter in block  222 , the transaction system  104  notifies the merchant system  102  to accept the customer&#39;s enrollment in block  224 . In an embodiment, the merchant presents the customer with the check card  106 . In another embodiment, the check guarantee service presents the customer with the check card  106 .  
         [0067]     If the customer identification or registration is invalid (block  216 ), the enrollment information does not clear the databases (block  220 ), or the risk score is not within at least one parameter (block  222 ), the transaction system  104  sends the merchant system  102  an enrollment declined message in block  226 .  
         [0068]      FIG. 3  illustrates a check card transaction process  300 , according to an embodiment of the invention. Referring to  FIGS. 1 and 3 , the customer presents the check card  106  at a point-of-sale to pay for goods and/or services. In an embodiment, the customer uses the check card  106  and enters a personal identification number (PIN) into the point-of-sale device  110  in block  302 . The check card  106  is associated with a merchant membership program as described above. In an embodiment, the membership program associated with the check card  106  is also associated with the merchant at the point-of-sale. In another embodiment, the membership program associated with the check card  106  is not associated with the merchant at the point-of-sale.  
         [0069]     In block  304 , purchase information  146  is captured at the point-of-sale device  110 . The purchase information includes, but is not limited to, customer name, address, phone number, driver&#39;s license number, item purchased, amount, date of purchase, time of purchase, check card number, and the like.  
         [0070]     In an embodiment, the information is captured using the keyboard and display associated with the point-of-sale device  110 . A card reader associated with the point-of-sale device  110  magnetically reads the account information from the check card  106 . The point-of-sale device  110  also captures the customer&#39;s driver&#39;s license number either by keying the number from the driver&#39;s license using the keyboard or by swiping the driver&#39;s license through the card reader.  
         [0071]     The point-of-sale device  110  generates the transaction code or identifier  132 , which identifies the transaction as a purchase transaction for the check card  106  in which the customer is a member of a merchant membership program.  
         [0072]     The merchant system  102  further comprises the merchant information  112 , which identifies the merchant to the transaction system  104  in block  306 . The merchant information  112  comprises, but is not limited to, a merchant identifier, merchant business type, merchant address, and the like.  
         [0073]     The purchase information  146 , the merchant information  112 , and the transaction code or identifier  132  comprise transaction information. The merchant system  102  sends the transaction information in a data packet and the request for transaction approval to the transaction system  104  in block  308 .  
         [0074]     In another embodiment, the customer uses the check card  106  and enters a PIN at a website. The website via the communication medium  130  sends the transaction information to the transaction system  104  as indicated by the paths  124 , 126 .  
         [0075]     The transaction system  104  receives the transaction information. In block  310 , the transaction system  104  performs a transaction validation process to validate the check card number and PIN. If the PIN is incorrect in block  312 , the transaction system  104  declines the transaction in block  326 .  
         [0076]     After the transaction system  104  confirms the check card number and PIN in block  312 , the transaction system  104  proceeds with the transaction processing  138  and generates a transaction packet  142  in block  314 .  
         [0077]     In an embodiment, the transaction packet  142  includes, but is not limited to, the MICR number, check number, the drivers license number, social security number, date of birth, amount, check card number, a registration identifier for the customer, the subscriber code for the merchant, and an indication that the customer is a member of the merchant membership program.  
         [0078]     The transaction system  104  verifies the customer identification in block  316 . In an embodiment, verifying the customer identification comprises at least one of verifying the customer&#39;s drivers license number, verifying the customer&#39;s social security number, and verifying the MICR number associated with the customer&#39;s checking account.  
         [0079]     In block  318 , the transaction system  104  performs the risk analysis  116  to determine an indication of the risk in accepting the customer&#39;s transaction using the check card  106 . The risk analysis  116  uses risk factors unique to a transaction request, such as an enrollment transaction, a purchase transaction, or the like, for a check card associated with a membership program. An indication of risk can be based, at least in part, on whether the customer is a member of a merchant membership program. Other risk factors are, but not limited to, at least one of a success rate of prior electronic transactions associated with the customer, a success rate of prior ACH transactions associated with the customer, a historical risk associated with ACH transactions, and a risk associated with a financial institution associated with the checking account.  
         [0080]      FIG. 4  illustrates an exemplary set of consumer identification factors used to generate the check card transaction risk analysis  116 , and is discussed further below.  
         [0081]     In an embodiment, the risk analysis  116  searches databases  118 , such as negative databases, positive databases, historical databases, and the like, in block  320 .  
         [0082]     In block  322 , the risk analysis code or engine  116  generates the indication of risk or the risk score  144 , based at least in part, on whether the customer is a member of the merchant membership program.  
         [0083]     The transaction system  104  accepts the customer&#39;s transaction when the indication of risk or the risk score  144  is within at least one parameter. In an embodiment, the parameter is a predetermined parameter. In another embodiment, the parameter is determined during the generation of the risk score. In an embodiment, the indication that the customer is a member of the merchant membership program increases the risk score  144  by a amount. In another embodiment, the indication that the customer is a member of the merchant membership program decreases the risk threshold by a amount. In an embodiment, the amount is a predetermined amount. In another embodiment, the amount is determined during the generation of the risk score.  
         [0084]     If the risk score  144  is within at least one parameter in block  322 , the transaction system  104  notifies the merchant system  102  to accept the customer transaction in block  324 .  
         [0085]     If the customer identification is invalid (block  316 ), the enrollment information does not clear the databases (block  320 ), or the risk score is not within at least one parameter (block  322 ), the transaction system  104  sends the merchant system  102  an enrollment declined message in block  326 .  
         [0086]     Referring to  FIG. 1 , the transaction system  104  further communicates the transaction as an electronic checking transaction to the clearinghouse system  108 . In an embodiment, the clearinghouse system  108  comprises the national ACH (Automated Clearing House) network  148 . Generally, the ACH network  148  can accept electronic ACH debit and credit transactions against, for example, the customer&#39;s debit account  134 . When the transaction system  104  settles a transaction between the customer and the merchant, the server  114  advantageously formats at least one electronic ACH debit transaction debiting the customer&#39;s debit account  134  and crediting a credit account  152 . The electronic ACH debit and credit transactions are then transferred into the national ACH network  148  as electronic transactions. Rules for the format and content of the electronic ACH debit and credit transactions are governed by NACHA (National Automated Clearing House Association) and considered within the scope and knowledge of a skilled artisan within the electronic banking industry.  
         [0087]     Although the clearing system  108  is disclosed with reference to this embodiment, the invention is not intended to be limited thereby. Rather, a skilled artisan recognizes from the disclosure herein a wide number of alternatives to the clearinghouse system  108 . For example, the clearinghouse system  108  may comprise one of more private institutions that have developed a network for clearing electronic transactions between users. Such private institutions generally promulgate rules governing the type and content of electronic transaction submissions.  
         [0088]     A wide variety of methods, including ruled-based, statistical, and other methods, is available for use, alone or in combination, to construct the risk determination system. For example, the risk determination may be created using one or more statistical methodologies, including, for example, logistic regression, linear regression, discriminant analysis, or some other modeling technique such as fuzzy logic systems, feed-forward neural networks, Bayesian or other probabilistic system. The risk determination system  116  uses consumer identification factors to determine a risk score that indicates the determined likelihood that the promissory transaction made with a check card associated with a merchant membership program will fail.  
         [0089]     As described above, a variety of factors may influence a determination of whether a transaction is to be accepted or denied. Furthermore, systems will vary the weight afforded to different factors, may exclude, or ignore certain factors while emphasizing other factors. Thus, the following consumer identification factors can be considered individually or in combination when performing the risk analysis  116 .  
         [0090]      FIG. 4  illustrates an exemplary set of consumer identification factors comprising a DDA consumer limit 7D  402 , a DDA registration SIC  404 , a DDA registration subscriber  406 , and a DDA registered flag  408 , which are used, at least in part, to generate the check card transaction risk analysis  116  in blocks  218  and  318 . The factors  402 - 408  are defined as follows.  
         [0091]     The DDA consumer limit 7D factor  402  is the seven-day maximum amount that the consumer is permitted to process with their DDA/check card.  
         [0092]     The DDA registration SIC factor  404  is the standard industry code of the merchant where the DDA/check card was first registered.  
         [0093]     The DDA registration subscriber factor  406  is the merchant code of the merchant where the DDA/check card was first registered.  
         [0094]     The DDA registered flag  408  is an indicator that indicates that the customer is associated with a DDA/check card registration.  
         [0095]     As discussed above, a wide variety of methods, including ruled-based, statistical, and other methods, is available for use, alone or in combination, to construct the risk determination system. For example, the risk determination may be created using one or more statistical methodologies, including, for example, logistic regression, linear regression, discriminant analysis, or some other modeling technique such as fuzzy logic systems, feed-forward neural networks, Bayesian or other probabilistic system. The risk determination system  116  uses the risk variables to determine a risk score that indicates the determined likelihood that the promissory transaction made with a check card associated with a merchant membership program will fail.  
         [0096]     While certain embodiments of the inventions have been described, these embodiments have been presented by way of example only, and are not intended to limit the scope of the inventions. Indeed, the novel methods and systems described herein may be embodied in a variety of other forms; furthermore, various omissions, substitutions, and changes in the form of the methods and systems described herein may be made without departing from the spirit of the inventions. The accompanying claims and their equivalents are intended to cover such forms or modifications as would fall within the scope and spirit of the inventions.