"Dunlop Tyres: Manufacturers with a rich heritage"
"Tyres Brentcross, Tyres Pinner"
[ "Dunlop Tyres: Manufacturers with a rich heritageDunlop tyres have a rich history and heritage of 127 years. Theiruncompromising commitment towards continuous innovation and performance hasearned them their status of world-class manufacturers. A treat for enthusiastsin driving, the tyres offer high performance on road. The first ever pneumatictyre was found by John Boyd Dunlop in the year 1888. They also went onto securethe first position at the 24 Hours Le Mans for a record breaking 34 times,which is a record in itself and has not been achieved by the contemporarymanufacturers.Their series of incorporating innovation in their operations includes:;Discoveringaquaplaning in;tyres Brentcross;in the year 1962 in Belfast,which was a breakthrough allowing tyres to have a good grip on wet roads athigh speedsPioneers of theRun-Flat technology, the brand invented this technology to let the vehicle keeprolling even in case of a blowout. They found this technology in the year 1972to their creditThe Noise ShieldTechnology was also designed by Dunlop to minimise the noise of the vehicle byup to 50%.Their philosophy is of letting the drivers rejoice with the joy ofdriving with increased control and high performance. Their passion to performmade them earn the reputation of being a race winning brand. They firmlybelieve in the following criterias:-Technologyand Innovation:;Along with the Noise Shield and Run-Flat Technology,they also invented the Multi Blade System in;tyres Pinner;toallow the drivers to drive in extreme conditions. Another technology theyadopted was the Specific Bead Seat System. This system works to strengthen theassociation between the rim and the tyre, offering great control, road feedbackand an excellent driving experience. Then, there is the Maximum Flange Shieldthat protects the rim flange system creating a buffer for the rim. HybridOverlay Technology is another such technology that delivers low circumferentialdeformation even at high speed limits. The two compounds that they adapted alsohelped in causing less wear and tear, improved acceleration and decent roadadherence. These compounds were namely: - the Dual Silica Compound and theSilica-Plus Compound.-Criteriafor Quality Performance:;Dunlop abides by the 360-degree quality testsapproach, which comprises of:a.Standardisedtyre label, as per the EU standardised Tyre labelling system. As per this, thefuel economy, grip on wet surfaces and external rolling noise is analysed.b.Europespremium automotive company and publications which conduct tyre tests on 15 criteriato assess their performance. These include durability, cornering grip,aquaplaning, braking and handling on wet and dry surfaces, internal noise andfuel efficiency to name a few.cInternaltesting by engineers of Dunlop  A total of 50 tests are conducted to test theperformance of the tyres and ensure their high standards. These tests includemileage, durability, stability at high speed, aquaplaning, traction, internal noise,handling and braking on dry and wet road conditions.-Challengingthe Limits:;The brand made a ski ramp of a Porsche Macan to test theskills and abilities of a stunt driver and a skier.-Championingin offering steering precision and grip:;Dunlop launched its Ultra High-Performancesummer tyres, providing great grip and excellent handling. This was in tandemwith the brands philosophy of being forever forward. The heritage of racingalso continued with the winning of races in competitions, testing the tyresendurance." ]