"CONTINENTAL: THE HISTORY AND THE FUTURE OF TYRE DEVELOPMENT"
"Nexen banden Leeuwarden, Banden Leeuwarden (tires)"
[ "CONTINENTAL:THE HISTORY AND THE FUTURE OF TYRE DEVELOPMENTContinentaltyres have marked their presence all over the world as the marketleaders of the tyre industry. The Continental Group have theirdivisions spread across five automotive areas: Powertrain, Chassisand Safety, Interior, ContiTech and Tyres. Continental has beenmaking sure that they innovate new technologies not only for saferbut better driving. Their research, development and manufacturing areup to the mark in all the automotive areas and that can be easilyfound in their performance.Theirmain focus since the start has always been on tyre development andsafer motoring.A.THEBEGINNING OF CONTINENTAL;Continentalwas founded in 1871 in Hanover, Germany. They have a spectacularhistory of tyre innovations and expertise. They have marked theirmilestones by the invention of useful technologies to enhance thedriving experience. They built a detachable wheel rim- thisinnovation is believed to have saved a lot of time and efforts whenit came to changing the tyres. Continentals tyretechnology makes transport and mobility safer, faster, sustainable,affordable, convenient and more customisable. They also introducedthe worlds first pneumatic tyres which replaced the solid tyresTheyintroduced synthetic rubbers in 1936 making way for moresophisticated compounds in the manufacturing and production of tyres.The radial tyres were introduced and produced in 1960. By 1967, theyopened the Contidrom tyre testing facilityIn1972, the new range of winter tyres paved the way as Continentallaunched Conti-Contact winter tyres. If winter tyres are a thingaround the colder areas and winter driving enthusiasts, thankContinental. In 1983, new technology for damping of engine andvibrations which are also known as Continental hydramounts wasproduced on a mass level. The credit to reduce fuel emissions andconsumption goes to Integrated Starter Alternator Damper. ISADcombines the vehicles generator and starter as a single which areconsidered essential for hybrid propulsion systems.In1991, they launched ContiEcoContact keeping in mind the ecologicalimpact of the tyre. This was known as the worlds first-eversustainable tyre. Since then, their performance and safety havealigned with an eco-friendly production. One thing that madeContiEcoContact from the conventional tyres was it left considerablyless rubber residue on the tarmac. It would also last longer than theothers. This eventually helped in improving fuel efficiency. It isnow in the fifth generation and ranked as best-in-class.Theirdevelopments positioned themselves as global tyre manufacturers byadding new sites in Mexico, Slovakia, Argentina and South Africa.Theirimpressive achievements of the past were succeeded with moreinnovative technologies which are marking their presence andeventually, their future.B.CONTINENTAL TODAY;TheContinental tyreshave popularly fitted technologies such as Tyre Pressure MonitoringSystems (TPMS), energy-efficient fuel injection, digital dashboardconsoles and infrared sensor systems. They are fitted to every one inthree new cars. The original equipment called Continentals OE istried and trusted by many car manufacturers.Theyalso became the recipient of the prestigious 2019 Product of the Yearaward by UKs largest weekly selling car magazine- Auto Express.This was after they received awards for summer, winter and All-seasonTyre of the Year success in 2018.Theyare going to be the centre of tyre industries in future as they aredeveloping dandelion rubber, a line of sustainable tyres. Thistechnology can be used in passenger light truck vehicles. This couldreplace traditional resources such as rubber tree plantations for themaking of tyres. This also means less deforestation which is a hugecontribution to the environment considering the havoc caused byclimate change nowadays. The dandelion rubber could be produced inurban and industrial sites too.Thisshows that Continental andanother trusted dealer- Nexenbanden Leeuwardenhas everything that makes themthe worlds best tyre manufacturer. Their focus is on innovationwith sustainability" ]