"How to optimise an app for SEO?"
"android application development company, seo company india ( 650+ words)"
[ "How to optimise an app for SEO?;Right now millions of apps are being used by people all over the world. There are chances that your app has high competition. You certainly have something unique to offer to the customers. But how do you reach them when a number of apps are competing for their attention?Technology was developed to make our lives easier and it certainly has done that. You can find different strategies and techniques to rank higher in the search engine page results. Just like your website needs to be SEO ready, the same way your android application development company;should comply with the ASO algorithmsWhat is ASO?;Various studies and surveys have shown that a significant percentage of the audience looking for apps are gathered from app stores. So, you need to be visible on the Google play store and Apple app store to gain more reachASO or App Store Optimisation help you achieve this goal. This method increases your reach and provides you with more customers. Through ASO, you can let more people know about your services and business.Why combine SEO and ASO?;Recently Google made changes to its algorithm affecting the search engine ranks. It now shows more results on the mobile version than the desktop one. An app or website that has been optimised for mobile searches gets a high rank. So, you need to pay strong attention to both of these aspects to rank higher on the search results page SEO company IndiaHow to optimise an app for SEO?;Given the changed Google algorithm and audience app hunting patterns, SEO techniques have become important for apps as well. Here are the best strategies you can adopt to get a desirable rank on search engine and app storeKeywordTo reach more audience you have to plan and research the keywords with great attention. The title tag and description of your app should contain relevant keywordsRemember that you would need popular keywords with less competition. Keywords are the ultimate way of cracking the SEO algorithms. The more relevant your keywords are, the higher will be your app's rankBack Links: These are your app's links added to different websites. You can collaborate with other credible sites and get your link added to their site pagesReviews and ratings: Google pays huge attention to apps that have good reviews. You also get a better rank on the app stores as well. A high number of good user reviews will build trust and get you more audience. Similarly, the quality of user ratings of your app plays a key role in enhancing your reach. High ratings mean your app is loved by the users, which is quickly noticed by Google and the app storesFor your app to gather more traffic, you need to adopt many strategies. SEO is one of the proven ways for generating traffic on your app or website. SEO is easy and effective" ]