"The Story of Yokohama Tyres"
"Yokohama Tyres Walsall, Tyres Walsall"
[ "The Story of YokohamaTyres;Yokohama Tyres is oneof the topmost tyre manufacturing companies which have its roots in Japan. Theyproduce all sorts of tyres starting from passenger tyres, van, light trucks,SUVs, bus and truck, to off-road tyres and many more. You must have come acrossthe name at least once in your life even if you have been quite absent-mindedabout tyres and their brands. The existence of The Yokohama Rubber Company andthen from there the Yokohama Tyre Corporation is in itself an inspirationalstory that gives hope to those with dreams and has the agility to make ithappen. ;Let us hear thismoving storyInception;1917 is the year ofits birth as Yokohama Rubber Co. Ltd. This shows that 2017 was the year of thecompanys centenary. With over a hundred years of experience, Yokohama cannotproduce anything more than perfect tyres for all. The Yokohama Rubber Companywas a project that could be possible only because of the tie-up between BFGoodrich Company of the United States with the Yokohama Electric CableManufacturing Company. So it is clear from this that the Yokohama group hadexperience in business before they entered the tyre manufacturing industry.Suekichi Nakagawa who became the second president of the company wasresponsible for this new venture but he was previously a director of theYokohama Electric CableIn 1969 the companytook a giant leap by expanding its branches in the United States and calledthemselves the Yokohama Tyre Corporation. The company at present has become aglobal name and so it ranks amongst the first 10 globally popular tyremanufacturing companies. In the United States, it has two manufacturing units,one being in Salem of Virginia and the other in West Point of Mississippi. Allaround the globe, it is seen that the ADVAN branding became more popular underYokohama Tyres and so Yokohama and ADVAN have become synonymous now, especiallyin the aftermarketAgenda of the CompanySuekichi Nakagawa oncein 1929 gave out a speech while opening a plant of Yokohama Tyres where theagenda of the company was explained clearly. According to him,;YokohamaTyres Walsall;aims at rendering a social service through their work atthe company by producing quality tyres committedly for the whole world. ;Efficient productionalongside improving technology is the secret behind their success andquality tyre production. Determination and growth are the most glaring featuresof this company which took their name from the generic manufacturers to the top10 global tyre manufacturersProducts of Yokohama;The company also takescare of the expense associated with the different tyres of different range. So,they prepare affordable tyres too for the general mass to be able to purchasequality at minimum cost. They have tyres for passenger cars, SUVs, Sports cars,light trucks, trucks and busses. ;Some of the popularchoices in;Tyres Walsall;are:; Yokohama AVID Ascend Radial     Tyre- this is a touring performance tyre. It can be used throughout the     year as it has been prepared as an all-season tyre. It can be used by     minivans, sedans, crossovers and many more. This is an eco-friendly     variety. Amazing grip and traction on the road make it a popular choice.     It also has low rolling resistance Yokohama Avid Touring S All     Season Tyre- this falls under the bestselling tyres of Yokohama. This is     another all-season variety which can run through dry, wet and slight     winter roads as well. This is mainly designed for sedans and minivans.     Good traction and balance are what makes it so special. All of this and     more that too at an affordable price is what most customers prefer and so     this sells the most" ]