out that hard work alone will not bring success the world is filled with people who have worked hard but have little to show for it something more than hard work is necessary it is creative thinking and firm belief in your ability to execute your ideas the successful people in history have succeeded through their thinking their hands were merely helpers to the brains another important point is that one essential to success is that your desire be an all obsessing one your thoughts and aims be coordinated and your energy be concentrated and applied