can do it but actually practice people often prefer to do the math slightly differently they'll say ok in general we have a likelihood maybe of the type L theta equals theta to the power N 1 how often we saw the first outcome 1 my state and 0 when we saw outcome 0 and we can work through the same kind of math we saw over there but instead we could actually look at also at the log of L theta the log likelihood which will be log of theta to the N 1 1 minus theta to the M 0 which is equal to n1 log theta plus and 0 log 1 minus theta why