really important because they believe us even though you can collect label data very easily these days with a lot of data annotation startups it's still expensive in terms of hiring people to write annotation manuals for actual data AM traders and preparing graphical user interfaces so that all this is done really fast and making sure it's stored on the cloud efficiently and syncing from the browser to the cloud there are lots of engineering challenges involved in setting up a good data on editing tool now that's not to say we're never gonna