  crystal light is a low-calorie powdered beverage mix that offers naturally and artificially sweetened beverage options in multiple flavors. originally marketed in 1982 with linda evans as its spokesperson, the company later had celebrities raquel welch and priscilla presley as spokeswomen. the catch phrase for each of the ads was, "i believe in crystal light 'cause i believe in me." ==history== crystal light is sweetened with a combination of aspartame, acesulfame potassium, sucralose, and/or sugar depending on the specific product line and flavor.the packaging of crystal light, ingredients list. first packaged in multi-serve canisters, crystal light launched single-serve "on the go" packets in 2004. in 2009, crystal light redesigned its multi-serve packaging. on a finished case goods basis, the new design uses 250 tons less packaging than the original. in 2010, crystal light launched pure fitness, a "naturally-sweetened" low-calorie fitness drink mix which is sweetened with sugar and truvia, a sweetener derived from the stevia plant. it is currently sold in "on the go" packets. in 2011, crystal light pure fitness was renamed crystal light pure, and three additional flavors were introduced. in april 2012, several crystal light varieties were added to the line of sodamix syrups for sodastream home soda makers.{{cite news|title=kraft and sodastream in deal for kool-aid|url=http://articles.chicagotribune.com/2012-07-18/business/chi-kraft-and-sodastream-in-deal-for-koolaid-20120718_1_kool-aid-kraft-foods-sodastream|accessdate=30 july 2012|newspaper=the chicago tribune|d
American_soft_drinks Brand_name_beverage_products Kraft_Foods_brands Non-alcoholic_beverages Products_introduced_in_1982