Judul: Analisis Penggunaan Internet Marketing Sebagai Strategi Pengembangan Usaha Keripik Pisang Pada Ukm Bangnana Chips
Abstrak: Keripik pisang merupakan salah satu bentuk olahan makanan yang sekarang banyak berkembang di masyarakat. Salah satu usaha kecil yang menggeluti keripik pisang adalah UKM Bangnana Chips. Usaha ini sangat prospektif untuk dikembangkan dengan potensi yang ada. Tujuan penelitian ini adalah menganalisis faktor lingkungan internal dan eksternal yang menjadi kekuatan maupun kelemahan dari UKM Bangnana Chips serta membuat rancangan internet marketing dalam strategi pengembangan usaha keripik pisang tersebut. Perancangan strategi bisnis yang dibahas ada tiga tahap, yaitu tahap input, tahap pencocokan, dan tahap keputusan. Tahap input menggunakan analisis internal dan eksternal untuk digunakan dalam analisis SWOT. Kemudian, tahap keputusan menggunakan arsitektur strategi. Hasil dari beberapa tahap analisis tersebut menyarankan UKM Bangnana Chips untuk membuat tim digital marketing untuk mendapatkan pengunjung yang akan mendaftar menjadi agen, membuat infrastruktur digital yang terintegrasi dengan sistem CRM, inbound marketing dan ERP, serta pengembangan dan penyempurnaan infrastruktur digital agar selalu mengikuti perkembangan di dunia digital.
Keyword: internet marketing, strategi pengembangan, keripik pisang

Judul: Strategi Pengembangan Skenario Usaha Keripik Pisang di Bandarlampung
Abstrak: Banana chips industry in Bandarlampung is potential to be developed. It was saw from the increasing number of sellers and products offered, with a result that formed an industrial chips area in Gunung Terang Village which are incorporated with Kelompok Usaha Bersama Telo Rejeki. Significant Growth of banana chips industry are encouraging employers and the Government of Bandarlampung to continue increase market share and make banana chips as a superior product from Bandarlampung. In order to achieve these goals, we need a strategy. This study conducted to formulate a possible scenario in the future (prospective strategic). The scenario is based on conditions that may occur in the future toward on the key factors that influence the development of banana chips industry in Bandarlampung. This study aimed to: (1) identify the factors that influence the development of banana chips SMEs industry in Bandarlampung (2) determine the formulation of banana chips SME development strategy in Bandarlampung, and (3) determine the operational recommendations for the development of banana chips SMEs in Bandarlampung. The analysis method used is descriptive analysis of qualitative and quantitative. The analysis tools are the Prospective Analysis. Prospective analysis used to predict the possibilities that occur in the future and prepare a strategic action needs to be done and see if changes are needed in the future. The studied showed that the critical success factors of banana chips business development in order to increase market share and become a superior product in Bandarlampung is (1) technical capability, (2) managerial skills, (3) access to information, (4) the production process, and (5) availability of raw materials. Formulation of enterprise development strategies carried out by combining the results of stakeholder analysis and a prospective analysis, to generate an optimistic scenario for the development of banana chips in Bandarlampung. Operational recommendations for the development of banana chips in Bandarlampung prepared using a prospective analysis: (1) increase the technical ability of entrepreneur, (2) increase the managerial skills, (3) increased access to information, (4) modern processes for production, and (5) increasing the availability of raw materials.
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Judul: Metrik Einstein (Anti-) Self-Dual Berdimensi Empat dengan Metode Cartan
Abstrak: Gravitational field equation can be formulated in differential forms (differential geometry), which describes gravity as a manifestation of the curvature of space-time. Curvature of space-time is characterized by a metric that satisfies the gravitational field equation. With differential forms it can be formulated the (anti-) self-dual Einstein equation, which is a modification of the Cartan structure in (anti-) self-dual basis. Calculation of (anti-) self-dual metric with (anti-) self-dual Einstein equation is simpler than the calculation using Christoffel symbols.
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