Judul: Desain Strategi Pemasaran Pengembangan Satuan Usaha Akademik Industri AMDK Bening
Abstrak: Satuan Usaha Akademik Bening merupakan industri penyedia air minum dalam kemasan skala kecil di bawah manajemen Departemen Teknologi Industri Pertanian IPB. SUA Bening memproduksi produk kemasan galon 19 liter dengan rata-rata produksi 50 galon per hari. SUA Bening berpotensi dikembangkan dari aspek pemasaran. Penelitian ini bertujuan menganalisis aspek pasar SUA Bening dan memberikan usulan strategi pemasaran yang sesuai. Aspek pasar yang dikaji mencakup analisis kepuasan konsumen menggunakan Customer Satisfaction Index dan Importance Performance Analysis. Strategi pemasaran dirumuskan menggunakan bauran pemasaran 4P. Indeks kepuasan konsumen SUA Bening yaitu sebesar 78,65% dengan prioritas perbaikan yaitu pada atribut saluran pemasaran. Usulan bauran pemasaran berupa bauran produk terdiri dari produk galon 19 liter dengan harga Rp 7.000 dan returnable glass bottle 600 mL dengan harga Rp 5.000, bauran tempat yaitu menggunakan saluran distribusi langsung dan tidak langsung, dan bauran promosi terdiri dari membangun profile website dan media sosial informatif serta berfokus pada brand awareness.
Keyword: AMDK, analisis kepuasan konsumen, bauran pemasaran, customer satisfaction analysis, drinking water, marketing mix

Judul: Evaluation and Determination of Specifications for Machines, Equipment and Buildings for Bottled Drinking Water Treatment (AMDK) SUA Bening TIN IPB
Abstrak: Satuan Usaha Akademik (SUA) Bening merupakan perusahaan penyedia air minum di bawah Departemen TIN IPB. Peningkatan kapasitas produksi dapat menjadi jalan untuk meningkatkan kinerja perusahaan tersebut. Peningkatan kapasitas produksi dapat dilakukan dengan penyesuaian kapasitas dan spesifikasi mesin, peralatan, tata letak dan bangunan. Penelitian ini bertujuan untuk mengevaluasi dan memformulasikan rekomendasi untuk menyesuaikan spesifikasi mesin/peralatan, serta tata letak pabrik, sehingga SUA Bening dapat meningkatkan kapasitas produksi. Perancangan berupa pengembangan mesin, peralatan, dan tata letak pabrik. Analisis dilakukan berdasarkan pada Permenperin No. 26 Tahun 2019 tentang Standar Nasional Indonesia Air Mineral, Air Demineral, Air Mineral Alami, dan Air Minum Embun Secara Wajib. Hasil checklist parameter pengendalian produksi air mineral menunjukkan bahwa 6 dari 8 parameter SUA Bening sesuai dengan Permenperin No. 26 Tahun 2019. Peningkatan kapasitas produksi dapat ditunjang dengan pengadaan mesin/peralatan, yaitu (1) 3 in 1 washing-filling-capping gallon machine, (2) Glass Bottle Washer, (3) Filling machine 600 ml, dan (4) Capping Machine. Rekomendasi mesin tersebut berdasarkan kebutuhan produksi di SUA Bening. Hal ini didasarkan atas hasil perencanaan tata letak pabrik menggunakan Activity Relationship Chart (ARC) dan perhitungan Total Closenest Rating (TCR). Kata kunci: Air minum dalam kemasan (AMDK), mesin/peralatan, tata letak pabrik, The Bening Academic Business Unit (SUA) is a drinking water supply company under the TIN IPB Department. Increasing production capacity can be a way to improve the company's performance. Increased production capacity can be done by adjusting the capacity and specifications of machines, equipment, layout and buildings. This study aims to evaluate and formulate recommendations to adjust machine/equipment specifications, as well as factory layout, so that SUA Bening can increase production capacity. The design is in the form of developing machinery, equipment, and factory layout. The analysis was carried out based on Permenperin No. 26 of 2019 concerning the Indonesian National Standard for Mineral Water, Demineralized Water, Natural Mineral Water, and Mandatory Dew Drinking Water. The results of the checklist of mineral water production control parameters show that 6 of the 8 parameters of SUA Bening are in accordance with Permenperin No. 26 of 2019. The increase in production capacity can be supported by the procurement of machinery/equipment, namely (1) 3 in 1 washing-filling-capping gallon machine, (2) Glass Bottle Washer, (3) 600 ml Filling machine, and (4) Capping Machines. The machine recommendation is based on the production needs at SUA Bening. This is based on the results of the factory layout planning using the Activity Relationship Chart (ARC) and the calculation of the Total Closeness Rating (TCR). Keywords: Bottled drinking water (AMDK), machinery/equipment, factory layout
Keyword: Bottled drinking water (AMDK), machinery/equipment, factory layout

Judul: Posisi Filogenetik Kura-Kura Carettochelys Insculpta  (Reptillia: Testudinata)
Abstrak: Carettochelys insculpta is an endemic freshwater turtle of southern Papua and northern Australia. Phylogenetic position of this turtle is remain unresolved until now. Most of the research conducted show close relationships of C. insculpta and members of Trionychidae family. However, some of the research show distance between C. insculpta and members of Trionychidae family. This research is conducted to analyze phylogenetic relationship between C. insculpta and other members of Testudinata using 12S rRNA, 16S rRNA, and both gene as markers. DNA samples were obtained from three different organisms of C. insculpta. Two species used as outgroups were Alligator mississippiensis and Iguana iguana. Phylogenetic analysis was carried out using Neighbor-Joining method with Felsenstein 1981 (F81) modeltest. A polytomy tree of Testudinata was produced by using 12S rRNA gene. However, analysis using 16S rRNA and both genes as markers confirmed that C. insculpta was located between the Chelonidae and the Trionychidae family.
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