Judul: Digital Literacy Level in MSMES in Utilizing Social Media as a Promotional Media
Abstrak: Perkembangan teknologi begitu cepat dan luas, sehingga diperlukan keahlian untuk melek digital atau biasa disebut dengan literasi digital. Literasi digital adalah keahlian seseorang dalam menggunakan teknologi yang dapat dimanfaatkan untuk dunia kerja, salah satu contohnya pemanfaatan media sosial pada UMKM. Tujuan dari penelitian ini untuk menganalisis hubungan karakteristik pemilik UMKM dengan tingkat kesiapan teknologi, menganalisis hubungan tingkat kesiapan teknologi dengan tingkat literasi digital, dan menganalisis tingkat literasi digital responden dalam memanfaatkan media sosial sebagai media promosi. Metode yang digunakan dalam penelitian ini yaitu menggunakan pendekatan kuantitatif yang didukung data kualitatif dengan metode survei, wawancara mendalam dan observasi. Responden penelitian sebanyak 30 pemilik UMKM Bogor yang tergabung dalam Grup Whatsapp UMKM Bogor Raya. Hasil penelitian yang diperoleh menunjukkan bahwa terdapat hubungan nyata antara kesiapan teknologi dengan tingkat literasi digital. Selain itu, tingkat literasi responden berada pada tingkat tinggi., Technological developments are so fast and broad, that it requires expertise for digital literacy or commonly referred to as digital literacy. Digital literacy is a person's expertise in using technology that can be used for the world of work, one example is the use of social media in MSMEs. The purpose of this study is to analyze the relationship between the characteristics of MSME owners with the level of technology readiness, analyze the relationship between the level of technology readiness and the level of digital literacy, and analyze the level of digital literacy of respondents in using social media as a promotional medium. The method used in this research is using a quantitative supported by qualitative data with survey methods, in-depth interviews and observations. Research respondents were 30 owners of MSMEs in Bogor who are members of the Whatsapp Group for MSMEs in Bogor Raya. The results obtained indicate that there is no significant relationship between the characteristics of the respondents and the level of technology readiness. In addition, there is a real relationship between environmental factors and the level of technological readiness and between technology readiness and the level of digital literacy.
Keyword: Literasi digital, Media sosial, UMKM

Judul: Digital Literacy and Online Media Utilization by Micro, Small, and Medium Enterprises Actors (Case in Gunung Putri Village, Gunung Putri Subdistrict, Bogor Regency, West Java Province)
Abstrak: Literasi Digital dan Pemanfaatan Media Online oleh Pelaku Usaha Mikro, Kecil, dan Menengah (Kasus di Desa Gunung Putri, Kecamatan Gunung Putri, Kabupaten Bogor, Provinsi Jawa Barat). Dibimbing oleh DJUARA P. LUBIS Perkembangan teknologi yang memunculkan media baru berbasis koneksi internet membuat UMKM harus beradaptasi dalam mengembangkan usahanya serta didorong memiliki literasi digital yang baik. Penelitian ini bertujuan untuk mengidentifikasi literasi digital pemanfaatan media online oleh pelaku UMKM. Metode yang digunakan adalah metode kuantitatif menggunakan kuesioner serta penelitian kualitatif melalui wawancara mendalam. Penelitian ini melibatkan 73 responden yang merupakan pelaku UMKM di Desa Gunung Putri dan dipilih menggunakan teknik Accidental/Convenience Sampling. Hasil penelitian menunjukkan terdapat beberapa faktor yang berhubungan signifikan dengan pemanfaatan media online oleh pelaku UMKM yaitu aspek-aspek pada literasi digital, pendidikan terakhir, usia pelaku UMKM, kepemilikan gawai, biaya produksi, dan dukungan BUMDes. Kemudian, hasil penelitian ini juga menunjukkan adanya hubungan positif dan signifikan antara frekuensi akses media online (aspek sosial) berkorelasi positif dengan kinerja UMKM, serta frekuensi dan durasi akses media online dalam aspek ekonomi berkorelasi positif dengan kinerja UMKM, Digital Literacy and Online Media Utilization by Micro, Small, and Medium Enterprises Actors (Case in Gunung Putri Village, Gunung Putri Subdistrict, Bogor Regency, West Java Province). Supervised by DJUARA P. LUBIS The development of technology that gives rise to new media based on internet connections makes MSMEs must adapt in developing their businesses and are encouraged to have good digital literacy. This study aims to identify the digital literacy of online media utilization in MSME actors. The method used is a quantitative method using a questionnaire and qualitative research through in-depth interviews. This study involved 73 respondents who were MSME players in Gunung Putri Village and were selected using the Accidental / Convenience Sampling technique. The results showed that there are several factors that are significantly related to the use of online media in MSME actors, including aspects of digital literacy, latest education, age of MSME actors, gadget ownership, production costs, and BUMDes support. Then, the results of this study also show a positive and significant relationship between the frequency of online media access (social aspects) positively correlates with MSME performance, and the frequency and duration of online media access in economic aspects positively correlates with MSME performance.
Keyword: digital literacy, MSMEs actors, online media utilization, internet

Judul: Posisi Filogenetik Kura-Kura Carettochelys Insculpta  (Reptillia: Testudinata)
Abstrak: Carettochelys insculpta is an endemic freshwater turtle of southern Papua and northern Australia. Phylogenetic position of this turtle is remain unresolved until now. Most of the research conducted show close relationships of C. insculpta and members of Trionychidae family. However, some of the research show distance between C. insculpta and members of Trionychidae family. This research is conducted to analyze phylogenetic relationship between C. insculpta and other members of Testudinata using 12S rRNA, 16S rRNA, and both gene as markers. DNA samples were obtained from three different organisms of C. insculpta. Two species used as outgroups were Alligator mississippiensis and Iguana iguana. Phylogenetic analysis was carried out using Neighbor-Joining method with Felsenstein 1981 (F81) modeltest. A polytomy tree of Testudinata was produced by using 12S rRNA gene. However, analysis using 16S rRNA and both genes as markers confirmed that C. insculpta was located between the Chelonidae and the Trionychidae family.
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