Judul: Analisis keputusan pembelian dan preferensi konsumen pembalut wanita “Charm” (kasus pada mahasiswi strata 1 Institut Pertanian Bogor)
Abstrak: Modernisasi zaman telah merubah gaya hidup masyarakat kepada pola konsumsi yang cepat, mudah dan praktis. Terdapat perbedaan kebutuhan antara konsumen laki-laki dengan konsumen wanita. Wanita memiliki kebutuhan yang harus dipenuhi oleh suatu produk ketika mengalami fase menstruasi. Produk tersebut biasa disebut dengan pembalut. Di masa kini penggunaan pembalut dianggap cara yang cepat dan praktis untuk memudahkan wanita mengatasi menstruasi dan tetap bisa beraktifitas dengan baik. Hal ini meningkatkan peluang bisnis pada industri pembalut wanita. Akibatnya persaingan dalam industri tersebut semakin pesat. PT Uni-Charm Indonesia merupakan salah satu produsen dari pembalut wanita dengan merek Charm yang berdiri sejak tahun 1997 yang terkena dampak persaingan tersebut. PT Uni-Charm Indonesia dituntut untuk mampu melakukan peningkatan dan pengembangan secara berkesinambungan terhadap produk pembalut wanita Charm.
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Judul: Perilaku Penggunaan Pembalut pada Mahasiswi
Abstrak: LUSIANA PUTRI RAHAYU. The Behavior of Sanitary Napkin Utilization on College Students. Under Guidance of LILIK NOOR YULIATI and MEGAWATI SIMANJUNTAK The objective of this research were to identified amount of source information of sanitary napkin; attachment of sample with mother, knowledge about napkin, brand awareness, brand image and the behavior os sanitary utilization; to analyze the relationship of samples’ characteristics and attachment with mothers with sanitary knowledge; to analyze the relationship of top of mind with brand using; and to analyyze factors that affected the suitability of brand using with top of mind. The result showed that 60% percent samples got information from three to five information sources. Half samples were categorized moderate in sanitary napkin knowledge. Seventy percent samples had menstrual from six to seven days per period and 69% samples usually use 11–20 sanitary napkins. During the last three months, most samples used maxi sanitary napkins type and 67% samples used Charm. About sixty three percents samples mentioned that Charm was on top rank in top of mind and the first rank brand recall was Laurier. Correlation between age and education with samples’ knowledge level was positive and significant, only amount of allowance affected significantly the suitability between brand using with top of mind. Keywords: Sanitary Napkin, Utilization Behavior, Brand.
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Judul: 3D model reconstruction using aerial photo to measure object height
Abstrak: 3D reconstruction, especially for height extraction, using digital aerial photos taken from a non-metric camera and Unmanned Aerial Vehicle (UAV) is a challenging study. The purposes of the study are to determine the factors affect the accuracy of an object’s height reveal from a 3D model and establish procedures to deliver the optimal result. Two or more overlapping aerial photos can be constructed into the 3D model by applying the principles of collinearity and epipolar geometry using 3D reconstruction algorithm. Due to the instability of non-metric digital camera, the camera must be calibrated before 3D reconstruction is processed, in that way the quality of spatial extraction can be then measured. The study is conducted using 24 megapixels resolution Sony NEX7 digital camera and Hexacopter UAV. UAV was flown to a height of 50 m, 60 m and 70 m and placed at a certain position in order to get some height variations of camera. Camera Calibration Toolbox is utilized to calculate intrinsik parameters of the camera and a specific program is developed using MATLAB in order to build the 3D model and to obtain the object’s height. The result validation is done by comparing the height from 3D model with that one measured using Electronic Total Station. The accuracy of the object’s height up to 1 mm successfully achieved, with the largest height prediction error reaches 15.2 cm at 70 m flying height above ground level and average percentage error 4.07 for 20 objects.
Keyword: 3D reconstruction, collinearity, epipolar geometry, UAV