Judul: Kajian Entrepreneurial Marketing terhadap Pengembangan dan Keberlanjutan Usaha Industri Kecil Menengah Furniture di Bogor
Abstrak: Small and Medium Enterprises (SMEs) play a very important role in economic development . However, SMEs still have a marketing related issues. To resolve these problems, Entrepreneurial Marketing (EM) is a more appropriate approach in terms of resource limitations and problems that exist in small and medium enterprises (SMEs). This study was conducted to see the effect of entrepreneurial marketing for development and business sustainability, especially in the furniture and the factors that influence the Entrepreneurial Marketing (EM). The data used was primary data obtained from interviews and analyzed using analysis tools Structural Equation Modeling (SEM) approach through a Partial Least Squares (PLS). The results showed that entrepreneurial marketing affect significantly the business sustainability, but did not significantly influence the development of the business. Factors affecting the development of entrepreneurial marketing are product diversification, frequency modeling or new trends, and keep track of the level of needs / tastes of customers
Keyword: furniture business, entrepreneurial marketing, business sustainability, business development

Judul: Kajian Entrepreneurial Marketing terhadap Pengembangan dan Keberlanjutan UMKM Kuliner di Depok
Abstrak: The development and the sustainability of SMEs have recently become the focus of the government and education institutions. This is related to the role of SMEs which have a big contribution to the country's economy, but SMEs face a marketing related issues. The development of entrepreneurial marketing is considered in accordance with the business at an early stage. This study was conducted to analyze the effect on the development of entrepreneurial marketing and business sustainability, especially in culinary. The used data was primary data that obtained from interviews and analyzed by using Structural Equation Modeling (SEM) analysis tools through a Partial Least Squares (PLS) approach. The results showed that entrepreneurial marketing can achieve business sustainability through business development first. The direct impact that entrepreneurial marketing give for the business development is 63.2%. Furthermore, the direct impact of business development for the business sustainability is 44%.
Keyword: entrepreneurial marketing, culinary enterprise, business sustainability, business development

Judul: Kimiawi imunoglobulin G serta perbedaabbya antara berbagi species hewan
Abstrak: Antibodi adalah molekul protein yang dihasilkan oleh sel plasma sebagai akibat interaksi antara limfosit B peka antigen dengan antigen khusus. Antibodi ini disebut juga imunoglobulin karena molekulnya berbentuk globulin. Jadi imunoglobulin merupakan molekul protein yang membawa akti- vitas antibodi, yaitu sifat kombinasi spesifik dengan zat yang mendatangkan formasi antigen. Diantara kelas imunoglobulin, Ig G adalah yang paling melimpah dalam serum darah. Ig G ini memainkan peran utama dalam mekanisme pertahanan. Ig G merupakan struktur glikoprotein dengan dasar bentuk bangunan diagram tetrapolipeptida yang mengandung 4 ran tai polipeptida dengan 2 rantai berat (H) yang identik dan 2 rantai ringan L) yang identik. Rantai polipeptida ini di bentuk oleh rangkaian asam amino. Tiap rantai berat (H) me ngandung 446 residu asam amino dengam BM (2 x 50.000) Dal ton dan tiap rantai ringan (L) mengandung residu asam amino 213() atau 214 () dengan BM (2 x 25.000) Dalton. Bagian variabel dari rantai berat (VH) mengandung 118 residu asam amino dan bagian variabel rantai ringan (VL) mengandung 108 () atau 109 () residu, sedangkan residu sisanya dari masing-masing rantai adalah bagian konstan (CH dan CL). Adanya perbedaan-perbedaan dalam hal asam amino pada salah satu daerah variabel dapat menyebabkan perbedaan imun respon. ...
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