Judul: Brand Development Strategy of Digital Capabilities Training Services at Digital Academy Indonesia Telecommunication Digital Research Institute
Abstrak: Kementerian Badan Usaha Milik Negara (BUMN) bersama Indonesia Digital Learning Institute (DLI) Telkom menginisiasi program making digital talent yang bertujuan untuk menciptakan talenta digital. Penelitian ini bertujuan untuk menganalisis implementasi dan mengevaluasi program serta menyusun strategi pengembangan program untuk meningkatkan positioning, differentiation, dan brand DLI. Penelitian ini menggunakan Evaluation and Selection of Learning Resources: A Guide dalam mengevaluasi pembelajaran. Metode Net Promoter Score (NPS) digunakan untuk mengukur loyalitas dalam merekomendasikan brand. Konsep segitiga Positioning, Differentiation, Brand (PDB) digunakan untuk mengidentifikasi keunggulan bersaing dan mengembangkan brand. Hasil penelitian menunjukkan bahwa untuk meningkatkan brand jasa pelatihan kapabilitas digital perlu dilakukan strategi positioning dan differentiation dengan memperluas kolaborasi. Strategi pemasaran melalui social media campaign dan konten-konten yang menarik perlu terus dikembangkan untuk memperkenalkan brand DLI kepada target peserta., The ministry of State Owned Enterprises (SOE) with the Indonesia Digital Learning Institute (DLI) Telkom initiated a digital talent making program that aims to create digital talent. This study aims to analyze the implementation and evaluation of programs also development strategize to improve positioning, differentiation, and DLI brand. This study uses Evaluation and Selection of Learning Resources: A Guide in evaluating learning. Net Promoter Score (NPS) method to measure loyalty in recommending brands. The concept of the Positioning, Differentiation, Brand (PDB) triangle to have a competitive advantage and develop the brand. The research shows to improve the digital capability training service brand needs positioning and differentiation strategies by expanding collaboration. Marketing strategies through social media campaigns and interesting content need to be developed to introduce DLI brand to the target participants.
Keyword: capability training, digital talent, learning evaluation, training improvement, PDB triangle

Judul: Analyzing Factors that Influence the Development of the Digital Talent at PT Telkom Indonesia (Persero) Tbk.
Abstrak: Bakat digital menempati posisi sentral dalam revolusi industri 4.0. Setiap perusahaan membutuhkan peran talenta digital dalam digitalisasi industri. Salah satu perusahaan di Indonesia yang membutuhkan peran talenta digital dalam digitalisasi industri adalah PT Telkom Indonesia (Persero) Tbk. Untuk menunjang pengembangan talenta digital di PT Telkom Indonesia (Persero) Tbk. maka dibutuhkan persepsi karyawan talenta digital terhadap pengelolaan sumber daya manusia, kepemimpinan, pengembangan talenta dan talenta digital serta pengaruh pengelolaan sumber daya manusia, kepemimpinan, dan talenta digital terhadap pengembangan talenta digital di PT Telkom Indonesia (Persero) Tbk. Penelitian ini menggunakan responden sebanyak 112 responden serta menggunakan data primer berupa kuesioner dan data sekunder berupa studi literatur. Adapun metode penelitian yaitu analisis deskriptif, analisis SEM-PLS, dan model Input Proses Output. Hasil penelitian ini menunjukkan bahwa pengelolaan SDM memberikan pengaruh positif dan signifikan terhadap pengembangan talenta. Kepemimpinan memberikan pengaruh positif dan signifikan terhadap pengembangan talenta. Kemudian, talenta digital mampu memberikan pengaruh positif dan signifikan terhadap pengembangan talenta. penelitian ini menunjukkan pengelolaan SDM, kepemimpinan dan talenta digital dapat memengaruhi pengembangan talenta. Tetapi talenta digital tidak dapat memoderasi pengaruh pengelolaan SDM dan kepemimpinan terhadap pengembangan talenta., Digital talent occupies a central position in the fourth industrial revolution. Every company requires the role of digital talent in the digitalization of industries. One of the companies in Indonesia that requires the role of digital talent in the digitalization of industries is PT Telkom Indonesia (Persero) Tbk. To support the development of digital talent in PT Telkom Indonesia (Persero) Tbk., the perception of digital talent employees regarding human resource management, leadership, talent development, and digital talent, as well as the influence of human resource management, leadership, and digital talent management on the development of digital talent in PT Telkom Indonesia (Persero) Tbk., are needed. This research involved 112 respondents and utilized primary data in the form of questionnaires and secondary data in the form of literature studies. The research methods used were descriptive analysis, SEM-PLS analysis, and the Input Process Output model. The results of this study indicate that human resource management has a positive and significant influence on talent development. Leadership has a positive and significant influence on talent development. Furthermore, digital talent has a positive and significant influence on talent development. This research demonstrates that human resource management, leadership, and digital talent can affect talent development. However, digital talent cannot moderate the influence of human resource management and leadership on talent development.
Keyword: Digital Talent, Human Resource Management, Leadership, SEM-PLS, Talent Development

Judul: Approximation of the Median of Poisson Distribution Using the Relation of Poisson-Gamma Distribution
Abstrak: A major drawback of median is that median cannot usually be defined in closed form, even in the cases where their distribution functions are known. This study gives an approximation of the closed form for the median of the Poisson distribution by using the relation of Poisson-Gamma distribution. The approximation uses elementary techniques based on the monotonicity of certain sequences involving tail probabilities of the Poisson distribution and the Central Limit Theorem. Furthermore, a closed form expression for the mean absolute deviation 􀜧|􀜰􀰒 􀵆 􀜯􀝁􀝀􁈺􀜰􀰒􁈻| is also studied. The median is relevant because of the fact that it minimizes the mean absolute deviation of a Poisson random variable (􀜰􀰒􁈻 by considering median as central tendency.
Keyword: