Judul: Redesign Business Model Mooi Wear
Abstrak: Perkembangan teknologi membuat pelanggan lebih memilih berbelanja melalui online dan membuka peluang berbisnis online. Mooi Wear adalah salah satu bisnis online. Setelah beberapa tahun berjalan mengalami kendala bisnis dikarenakan belum memiliki model bisnis yang matang dan terarah, sehingga perlu dilakukan redesign model bisnis. Penelitian ini bertujuan untuk mengidentifikasi, merumuskan produk, dan merumuskan model bisnis sesuai kebutuhan dan keinginan pelanggan. Penelitian dilakukan pada bulan September hingga bulan Desember 2020 dengan menyebarkan kuesioner online kepada 38 responden. Metode yang digunakan adalah customer development dan business model canvas (BMC). Hasil penelitian menunjukkan bahwa, pertama, masalah terbesar membeli pakaian secara online adalah kualitas bahan yang buruk. Kedua, prototype pakaian ready to wear yang sesuai keinginan dan kebutuhan generasi milenial yaitu memiliki bahan berkualitas, desain dan motif yang unik, terdapat toko fisik, dan tersedia varian ukuran. Ketiga, BMC baru diverifikasi melalui kecocokan value proposition (VP) dengan kebutuhan customer segment (CS), penyampaian VP kepada CS, dan penetapan harga yang sesuai sebagai revenue stream-nya., Technological change makes consumers more inclined to shop online and creates opportunities for online business. Mooi Wear is one of the online stores that provide online business. After several years of operation, there are some business problems due to the unorganized business model. Thus, it is necessary to redesign the business model. The objectives of this study are identifying, formulating the product, and the business model that suit consumer needs and wants. This study was conducted from September to December 2020 by distributing online questionnaires to 38 respondents. This study employed customer development and business model canvas (BMC) method. The result of this study showed that, first, the biggest problem when buying clothes online was the bad quality of cloth. Second, the prototype of ready to wear clothing product based on milenial generation needs and wants was developed by using good textile quality, unique design and pattern, having an offline store, and availability of various size. Third, the new BMC verified through the suitability of value proposition (VP) with the needs of customer segment (CS), delivering the VP to CS, dan pricing accordingly to its revenue stream.
Keyword: Bisnis online, Customer development, Prototype, Value proposition

Judul: Kamitukita: Model Bisnis Ready to Wear Berbahan Dasar Tenun untuk Generasi Milenial
Abstrak: Fashion as the sub-sector of creative economy in Indonesia has a big opportunity to be developed which has the potential to drive economic growth. However, woven fashion in the market has not met the wishes, preference, and tastes of millennials to use them. This research aimed to provide a solution in the form of a ready to wear fashion business model with woven materials from various regions in Indonesia for the millennial generation called Kamitukita as a clothing line that provides woven basic materials. This study aims to identify the respondent's problem with woven clothing line, create the business plan of Kamitukita, and create the fashion design of woven which suit the preference of millennials. Sampling was done by purposive sampling technique to get a total sample of 70 respondents for problem testing step and 66 respondents for solution testing step. This study uses the customer development method which is focused on the customer discovery stage. The results of this study are the types and models of ready to wear fashion clothing made from woven for the millennial generation as stated in Design 3, Design 2 and Design 4. Kamitukita's business model palnning was presented through a verified BMC., Subsektor fashion ekonomi kreatif di Indonesia memiliki peluang yang besar karena berpotensi mendorong pertumbuhan ekonomi. Pakaian tenun yang terdapat di pasaran belum memenuhi keinginan dan selera generasi milenial untuk menggunakannya. Penelitian ini ingin memberikan solusi berupa model bisnis fashion ready to wear dengan nama brand Kamitukita sebagai clothing line berbahan dasar tenun. Penelitian ini bertujuan untuk mengidentifikasi masalah responden terhadap kain tenun, membuat perencanaan model bisnis Kamitukita, dan merancang desain pakaian batik yang sesuai dengan selera generasi milenial. Penelitian ini menggunakan metode customer development yang difokuskan pada tahap customer discovery. Pengambilan sampel dilakukan menggunakan teknik purposive sampling dengan pengambilan sampel sebesar 70 responden pada tahap uji masalah dan 66 responden potensial pada tahap uji solusi. Hasil dari penelitian ini adalah jenis dan model pakaian fashion ready to wear yang berbahan dasar tenun, desain pakaian tenun yang sesuai dengan apa yang diharapkan oleh generasi milenial yang tertuang pada Desain 3, Desain 2 dan Desain 4. Perencanaan bisnis Kamitukita terdapat dalam business model canvas (BMC) yang terverifikasi.
Keyword: Business Model, Customer Discovery, Fashion Design, Kamitukita

Judul: Pengujian Virus Newcastle Disease Gen VII Isolat Lapang Sebagai Virus Standar Pada Uji Tantang Vaksin
Abstrak: This study was conducted to determine the standard of Newcastle disease virus Gene VII field isolate as a virus challenge to vaccine test. A virus suspension that has previously been tested by HA test then titrated with EID50 using 30 Specific Pathogen Free (SPF) of 10 day old chicken embryonated eggs. In addition, chicken lethal dose50 (CLD50) test were used to determine the virus titer that could cause 50% death of the chicken population. The CLD50 test was used 25 day-old-chickens (DOC) divided into 5 groups. The virus was diluted from 10-1 to 10-8. The 104 to 10-8 dilution of NDV was infected to every group of chicken via eyedrop and intranasal with 0.1 ml/chicken dosage. Haemagglutination test showed that the allantoic fluid were contain high titers of NDV is 512 HAU. The infective NDV that had been titrated by EID50 test showed the virus titers is 109 EID50/0.1 ml or 1010 EID50/ml and the virus titers of CLD50 test e.i 106.48 CLD50/0.1 ml or 107.48 CLD50/ml. These results can be concluded that the NDV Gene VII field isolates were most appropriate to be used as a standard virus to vaccine test
Keyword: Newcastle Disease Virus Gene VII, HA tes, EID50 test, CLD50 test