Judul: Strategi Pengembangan Usaha Kecil Ayam Goreng Fast Food F-Chick, Kabupaten Bogor
Abstrak: F-Chick merupakan salah satu usaha kecil yang menawarkan ayam goreng fast food ala Amerika yang berada di area lingkar kampus IPB. Tujuan dari penelitian ini adalah untuk mengetahui strategi pengembangan yang dapat dijalankan oleh UKM ayam goreng fast food untuk menghadapi persaingan usaha yang semakin ketat. Faktor-faktor strategis eksternal dan internal dianalisis dengan menggunakan matriks EFE, IFE, SWOT dan QSP untuk menghasilkan prioritas strategi. Matriks EFE digunakan untuk mengidentifikasi kekuatan dan kelemahan dari lingkungan internal dan matriks IFE digunakan untuk mengidentifikasi peluang dan ancaman dari lingkungan eksternal. Alternatif strategi diperoleh dengan menggunakan matriks SWOT. Prioritas strategi dipilih melalui matriks QSP. Hasil dari penelitian ini menunjukkan bahwa prioritas strategi tertinggi yang diperoleh dari matriks QSP yaitu mengevaluasi dan mengoptimalkan manajemen sumberdaya manusia dan sistem perekrutan karyawan.
Keyword: strategi pengembangan, usaha kecil, fried chicken, fast food, faktor-faktor strategis eksternal dan internal

Judul: Strategi Pengembangan Usaha Kecil Fast Food Chicken Corner 7 Kota Tangerang.
Abstrak: Chicken Corner 7 adalah salah satu usaha kecil yang menjual ayam goreng di Tangerang yang menghadapi persaingan tinggi. Penelitian ini bertujuan untuk mengidentifikasi dan menganalisis faktor internal dan eksternal, memformulasikan strategi alternatif serta untuk menentukan strategi prioritas bagi Chicken Corner 7. Metode kualitatif digunakan untuk menganalisis secara deskriptif lingkungan internal dan eksternal perusahaan serta untuk menentukan faktor kunci internal dan eksternal perusahaan. Faktor kunci internal dan eksternal perusahan dianalisis menggunakan matriks IFE dan EFE. Posisi perusahaan dianalisis menggunakan Matriks IE. Berdasarkan skor matriks IE, posisi perusahaan berada di kuadran kelima yaitu hold and maintain. Perumusan alternatif strategi didasarkan pada posisi matriks IE dan analisis matriks SWOT sehingga menghasilkan lima strategi pengembangan. Prioritas strategi diperoleh dari matriks QSP yaitu mengembangkan produk dengan menjamin mutu produk.
Keyword: Strategi, Pengembangan Bisnis, Matriks IE, Matriks SWOT, QSPM

Judul: Systematics of Desmos (Annonaceae) in Malesia
Abstrak: Desmos is a woody climbing genus of Annonaceae which has been widely used as traditional medicine in several countries such as China, Indo-China, Thailand, and Peninsular Malaysia to treat dysentery, vertigo, fever, and postpartum. Phylogenetic studies on Desmos showed a close relationship between Desmos and Dasymaschalon. They share similar moniliform monocarpic fruits, but their flowers are different. It has been debated among Annonaceae researchers whether both genera should be treated as the same or distinct genus. Therefore, investigation on the taxonomic delimitation of Desmos species and Dasymaschalon will be necessary. Plastid genome (plastome) identification, leaf epidermal section of Desmos species and Dasymaschalon species, a taxonomic revision of Desmos in Malesia using morphological data, the spatial distribution of Desmos species in Malesia, and morphological and genetic variation in Desmos chinensis population using ISSR marker were used to investigate taxonomic delimitation of Desmos. Plastome study of Desmos chinensis and Dasymaschalon dasymaschalum was carried out to determine the origin, evolution, phylogenomics, and identify marker candidates for Desmos and Dasymaschalon or with other genera in Annonaceae. We discovered that the plastome of Desmos chinensis was circular with the size of 167,677 bp (smaller than Dasymaschalon dasymaschalum), consist of 111 genes, including 78 protein-coding genes, 29 transfer RNAs, and 4 ribosomal RNAs. The plastome showed a typical quadripartite structure, i.e., large single copy (LSC), small single copy (SSC), and two inverted repeats (IRs). The plastome of Dasymaschalon dasymaschalum was 191,488 bp in length, which also exhibited a typical quadripartite structure (LSC, SSC, and two IRs). Desmos chinensis and Dasymaschalon dasymaschalum showed different copies of accD, ndhD, ndhF, rps18, and ycf2. Protein coding genes of rpoB, rpoC1, rbcL, matK, rpl32, infA, and rpl36 were identified based on nucleotide diversity, sequence variability, and parsimony-informative sites. The genes are defined as molecular marker candidates of plastome for phylogenetic, barcoding, and population genetic research. We predicted that Desmos chinensis and Dasymaschalon dasymaschalum separated at ca. 64 million years ago during the Paleocene. Leaf anatomical feature study was carried to support the taxonomic delimitation of interspecific Desmos and intergeneric of Desmos and Dasymaschalon. Leaf anatomy in the paradermal section of 20 taxa (12 species of Desmos, eight species of Dasymaschalon) have been carried out. According to the leaf epidermal section, Desmos and Dasymaschalon are two distinct genera mainly distinguished based on the anticlinal wall undulation of epidermal cells and supported by variation of the crystal type and size. The anticlinal wall undulation of Desmos was almost straight to slightly wavy and never sinuous; meanwhile, Dasymaschalon varies from almost straight to deeply sinusoid. The crystals of Desmos consist of rhombohedral, druse type A, and druse type B crystals, whereas Dasymaschalon has prism, druse type A, druse type B, and druse type C crystals. The recent taxonomic revision using the morphological data was mainly based on the examination of about 1374 specimens from BO, L, WAN, ANDA, SING, SAN, K, P, HUH herbaria. The Desmos species in Malesia consists of eight species: D. acutus, D. chinensis, D. chryseus, D. dunalii, D. pedunculosus, D. subbiglandulosus, two new records: D. lawii and D. macrocarpus, and one
Keyword: Dasymaschalon, Desmoid clade, Magnoliid, plastid genome, phylogenomics analysis