Judul: Strategi Public Relations PT Telekomunikasi Indonesia Tbk. dalam Membentuk Opini Publik IndiPreneur Surabaya, Jawa Timur
Abstrak: Public Relations is the connector between the company and its publics that implement planned communication activities, either inside or outside. One of Public Relations role is to evaluate public opinion as this also affect the company's reputation and existence. It’s not an easy work to create a positive opinion in the public mind. Public Relations of PT Telkomunikasi Indonesia Tbk. work to create creative and appropriate strategies in order to form a positive opinion as expected by the company management. This study uses a quantitative approach and supported by qualitative data to determine which strategies are implemented through a variety of activities to deliver messages and the correlation with public opinion in cognition, affect, and behavior level. The statistic result showed that there is correlation between the diversity and frequency of Public Relation communication activities with public opinion. SWOT analysis calculation indicates that the Public Relations of PT Telekomunikasi Indonesia Tbk. should diversify the activities to deliver messages in order to face the threats of the company.
Keyword: SWOT, strategies, Public Relations, public opinion

Judul: Strategi public relations dalam membentuk citra perusahaan
Abstrak: Public Relation merupakan kegiatan yang berdimensi pada publisitas yaitu menampilkan hal-hal yang berhubungan dengan publikasi positif dengan tujuan promosi, penyebaran informasi, komersial dan perkenalan, identitas, nama, dan citra perusahaan sehingga diharapkan akan memperoleh citra baik dari masyarakat terhadap nama perusahaan yang diwakilinya. Oleh karena itu, kegiatan Public Relation (PR) sangat diperlukan agar dapat memajukan suatu perusahaan, terutama dalam hal komunikasi dalam perusahaan, gambaran atau citra, dan identitas perusahaan. tanpa mencamumkan dan menyebutkom sumber Namun, keberhasilan PR tidak terlepas dari peran publik (internal dan eksternal). Peran publik dilakukan dengan cara memberikan opininya mengenai keberhasilan atau kegagalan suatu perusahaan dalam proses pembentukan citra (image) perusahaan, sehingga akan diketahui apakah citra perusahaan bernilai positif atau negatif di mata publik. Penelitian ini bertujuan untuk mengkaji strategi PR PT. Syarikat Takaful Indonesia, mengkaji proses perencanaan strategis dari PR tersebut, dan pengorganisasian kegiatan PR. Hasil penelitian ini diharapkan dapat menambah kekayaan wacana mengenai strategi Public Relations dalam membentuk citra perusahaan. Terlepas dari keterbatasan penelitian, diharapkan juga hasil penelitian ini menjadi salah satu dasar untuk melakukan penelitian lanjutan terkait dengan lauan suatu masalah..dst
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Judul: Validasi Metode Analisis Mineral Ca, Zn, dan Mg dalam Makanan Bayi Menggunakan Instrumen Flame–AAS
Abstrak: A Flame Atomic Absorption Spectrometry (F–AAS) analytical method for the quantification of minerals calcium, zinc, and magnesium was validated. An instrument calibration curve was obtained from 0 to 4.0 μg/mL for calcium standard, 0 to 1.0 µg/mL for zinc standard, and 0 to 1.2 µg/mL for magnesium standard, with correlation coefficient values higher than 0.990 for all the minerals. Limit of detection (LOD) was detected at 0.0107; 0.0128; 0.0086 µg/mL for calcium, zinc, and magnesium respectively. Limit of quantification (LOQ) was determined at 0.0357; 0.0426; 0.0285 µg/mL for calcium, zinc, and magnesium. Recovery by spiking the mineral standard solutions in infant food sample at low concentration was observed at 85.82; 84.81; 108.67%, medium concentration at 95.41; 108.11; 102.49%, and high concentration at 95.60; 108.04; 105.68% for calcium, zinc, and magnesium. Within lab reproducibility (WLR) values were 9.52% for calcium, 4.08% for zinc, and 1.55% for magnesium. Ruggedness evaluation using HNO3 0.05M diluting solution compared to demineralized water had significant P0,05 for calcium and zinc (1.95 x 10-5 and 3.71 x 10-10). Keywords: F–AAS, validation, mineral, infant food
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