Judul: Motivasi Menonton dan Persepsi Khalayak tentang Program Talk Show Hitam Putih Trans7 pada Masyarakat Desa Rurban
Abstrak: This study aims to analyze the motivation and perception of the audience watching along with the factors that influence it. The study was conducted in the village Sukahati aged 17 to 60 who watched the broadcast. Watching motivation audience is high motivation primarily for information, integration and interaction, and entertainment. But not for the motivation of personal identity. Frequency of respondents watch television viewing quite often in the duration long enough to watch it in a state of calm atmosphere, more of a way to watch it with other people, and most of the viewing locations in the house. As for perception, all respondents berpersepsi nice to quality impressions, elements in the broadcast, and broadcast material elements. Motivation respondent is directed by internal factor respondents, watching motivation related audiences exposure, and audiences exposure also relates perception of television broadcast.
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Judul: Persepsi Khalayak Penonton terhadap Tayangan Talk show “Ini Talkshow” NET TV di Desa Urban
Abstrak: Komunikasi massa sangat berperan penting dalam kehidupan sehari-hari karena komunikasi massa sebagai informasi bagi masyarakat. Televisi mempunyai kemampuan untuk menyampaikan informasi-informasi terkini secara cepat, tepat dan serentak di seluruh penjuru dunia. Program talk show sendiri dijadikan sebagai program televisi untuk menarik perhatian para khalayak dengan dikemas dalam bentuk formal maupun menghibur dengan mengikuti tren masa kini. Hal ini menimbulkan persepsi khalayak di desa urban terutama desa yang berdekatan dengan kotamadya yang terus meningkat karena pendatang dari luar kota. Penelitian ini bertujuan untuk mengetahui karakteristik khalayak dengan persepsi khalayak dan mengetahui hubungan keterdedahan dengan persepsi khalayak. Penelitian ini menggunakan metode pendekatan kuantitatif yang didukung dengan data kualitatif. Hasil penelitian menunjukan persepsi khalayak pada program “Ini Talkshow” termasuk kategori puas. Karakteristik khalayak tidak memiliki hubungan nyata dengan persepsi khalayak. Keterdedahan khalayak memiliki hubungan nyata dengan persepsi masyarakat dengan hasil semakin tinggi frekuensi menonton maka nilai informasi dan daya tarik tayangan “Ini Talkshow” semakin tinggi., Mass communication play an important role in everyday life because the mass communication as information for the community. Television have the ability to deliver the latest information quickly, precisely and simultaneously throughout the world. The talk show program itself is used as a television program to attract the attention of the audience by created in the form of formal and entertaining by following the trends of the present. This raises the perception of audiences in urban villages, especially villages adjacent to municipalities, which continue to increase due to migrants from outside the city. This study aims to determine the characteristics of society with public perception and determine the relationship between exposure and perception public. This study uses a quantitative approach that is supported by qualitative data. The results showed that the public's perception of the "Ini Talkshow" program was the satisfied category. The characteristics of the community do not have a real relationship with the audience's perception. The exposure of the audience has a real relationship with public perception with the result that the higher the frequency of viewing, the higher the information value and attractiveness of the “Ini Talkshow”.
Keyword: perception, talkshow, urban village

Judul: Insecticidal Activity of Essential Oils Leaves of Cinnamomum spp. (Lauraceae) against Crocidolomia pavonana and Their Phytotoxicity on Broccoli Seedlings
Abstrak: Essential oils from leaves of 13 species of Cinnamomum were tested for their insecticidal activity on the cabbage head caterpillar Crocidolomia pavonana with leaf immerse method. The results showed that the treatment with 1% (w/v) essential oils leaves of C. celebicum, C. multiflorum, C. sintoc, and C. verum caused 21.45, 93.65, 60.30, and 76.10% mortality, respectively. Based on the results of phytotoxicity and insecticidal activity tests, C. multiflorum oil was further tested at 6 concentration levels. In all treatments, larval mortality has occurred at 24 hours after treatment (HAT) and increased at 48 HAT. LC50 of C. multiflorum oil at 24 and 48 HAT was 0.504 and 0.396%, respectively. The treatment with C. multiflorum oil at ≤0.31% did not inhibit the development of C. pavonana larvae. Determination of the chemical constituents of Cinnamomum oils were carried out by gas chromatography-mass spectrometry (GCMS). Totally, 345 compounds were identified. Methyleugenol constituted the main component (49.4%) of leaf essential oil of C. multiflorum and was assumed to be responsible for the insecticidal activity of the oil against C. pavonana larvae. LC50 of pure methyleugenol obtained at 0.365% (48 HAT) and 0.363% (72 HAT). The results showed that C. multiflorum was more effective with LC50 value equivalent to methyleugenol content of 0.32% (24 HAT) and 0.24% (48 HAT).
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