Judul: Analisis Kepuasan Konsumen Berdasarkan Nilai Ekstrinsik dan Intrinsik.
Abstrak: I Love Indonesia is one of the solutions given by the Indonesian Government to improve the awareness of local products. The development of local product quality does not only build the nation's economy, but also brings a good image of Indonesia in international trade. To retain customers and survive in the industry, every company should understand the customers by fulfilling their needs, both of which can be assessed before purchase or after purchase so that customer satisfaction can be maintained. This study analyzes the effects of extrinsic and intrinsic value on customer satisfaction and loyalty of undergraduate students of IPB on an Indonesian local bag company, XYZ with Structural Equation Modeling (SEM). A total of 300 respondents was collected and analyzed. The results shows the goodness fit indices are adequate. It concluded that both extrinsic and intrinsic value influence customer satisfaction and they are not statistically different with a coefficient 0.42 and 0.46, respectively. It is also known that customer satisfaction influences customer loyalty with a coefficient 0.70. Beside that the most important things for customer are the bag performance in extrinsic value and perceived quality of product in intrinsic value.
Keyword: customer loyalty, customer satisfaction, extrinsic value, intrinsic value, product quality, structural equation modeling

Judul: Analisis Pengaruh Harga Produk, Citra Produk dan Kepuasan Konsumen terhadap Brand Loyality Produk Indomie.
Abstrak: Brand Loyality is a loyality behave who showed from consumer to one spesific brand. To improve loyality of consumer, we need a lot of indicator to support it. The objectives of this research are to know the influence of price product, brand image and satisfication of consumer to brand loyality of Indomie. Three X variable are describe to spesific indicator that written in questioner. In this research, the methode are used is structural equation modeling. The result showed, there’s influence between three X variable to brand loyality. But, only two of them show significant influence. The variable is brand image and satisfication of consumer. Price did not show significant influence and only contribute 9.8% to brand loyality. Brand Image olny can influence 5.4% and the biggest influence comes from satisfication of consumer to brand loyality in 97.1%.
Keyword: structural equation modeling, satisfication of consumer, price, brand loyality, brand image

Judul: Infeksin virus rota pada anak babi
Abstrak: Virus Rota sudah lama diduga sebagai salah satu penyebab diare pada anak babi yang baru dilahirkan. Hal ini diperkuat dengan berhasilnya Mebus dan kawan-kawan mengidentifikasi virus Rota pada kejadian diare yang ter jadi pada anak sapi yang baru dilahirkan. Infeksi virus Rota merupakan hal yang serius, kejadian yang mewabah pernah dilaporkan di Amerika Serikat, Inggris, Kanada dan Australia. Sedangkan kejadian di Indonesia yang dihubungkan dengan infeksi virus Rota belum dilaporkan. Virus Rota termasuk keluarga Reo viridea. Sesuai dengan namanya, virus Rota menyerupai roda (Rota = Wheel), mengandung asam nukleat (nucleid acid) yang berupa asam nukleat ribo (ribo nucleid acid, RNA) dan berserabut ganda (double stranded), tidak mempunyai selubung (envelop atau peplos). Hewan rentan adalah hewan yang berumur sangat muda. Selain menyerang babi, dapat pula menyerang sapi, domba, rusa, anjing, kucing, tikus, kelinci, unggas dan manusia. ...
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