Judul: Analysis of the corporate social responsibility “gunung salak lestari” program implementation impact towards the corporate image of aqua golden mississippi (Study Of Case In Cidahu Subdistrict, Sukabumi)
Abstrak: The research aims to (1) study the response of the beneficiaries of Corporate Social Responsibility (CSR) "Gunung Salak Lestari” program against CSR "Gunung Salak Lestari" program, (2) know the public perception of the recipients of CSR "Gunung Salak Lestari" program against Aqua Company, and (3) analyze the relationship and the influence between CSR “Gunung Salak Lestari” program and Aqua Company’s image. The data in this study consists of primary and secondary sources. Respondents in this research were the beneficiaries of CSR "Gunung Salak Lestari" program. The sample selection was done by using a purposive sampling and simple random sampling. The analytical tool used is descriptive analysis, Spearman Rank correlation analysis and Structural Equation Modelling (SEM) with Microsoft Office Excel 2007, SPSS for Windows version 16.0 and LISREL 8.30. The research result shows that most respondents resides in the village of Cidahu, as sharecroppers, mostly male, are in the range of age between 41-50 years, and have an income of less than Rp 500,000 a month. Based on the analysis of brand awareness, it is concluded that mineral water of Aqua brand was very well received and took the position of top of mind. Based on the results of Spearman rank correlation test, it is concluded that there is a positive and significant relationship between CSR "Gunung Salak Lestari" program with the Aqua Company's image. Analysis using SEM suggest that CSR "Gunung Salak Lestari" program influence the corporate’s image positively and significantly.
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Judul: Analysis of the Effectiveness of Corporate Social Responsibility (CSR) Programs on Income and Household Welfare Levels in the PT Aqua Golden Mississippi Foster Group
Abstrak: Perusahaan sebagai aktor pembangunan ekonomi harus dapat berkontribusi bagi peningkatan kesejahteraan masyarakat serta lingkungan sekitarnya, melalui program Corporate Social Responsibility (CSR) salah satu perusahaan yang telah melaksanakan program ini yaitu PT Aqua Golden Mississipi yang berlokasi di Desa Babakan Pari, Kecamatan Cidahu, Kabupaten Sukabumi. Perusahaan besar tentunya dapat mengoptimalkan bantuan sosialnya untuk dapat membantu meningkatkan ekonomi masyarakat di sekitar perusahaan. Tujuan penelitian ini yaitu (1) menganalisis persepsi masyarakat penerima manfaat terhadap efektivitas program CSR ECODEV PT Aqua Golden Mississipi, (2) menganalisis pendapatan rumah tangga sebelum dan sesudah menerima program CSR ECODEV PT Aqua Golden Mississipi, (3) menganalisis kesejahteraan rumah tangga penerima manfaat program CSR ECODEV PT Aqua Golden Mississipi. Penelitian dilaksanakan di desa binaan sebagai tempat pelaksanaan program ECODEV. Metode yang digunakan adalah skala likert, analisis pendapatan dan pengeluaran rumah tangga dengan pendekatan Sajogyo (1997) dan World Bank. Hasil penelitian menunjukan bahwa indeks persepsi anggota kelompok binaan CSR menyatakan program CSR ECODEV PT Aqua Golden Mississipi adalah efektif. Pendapatan rumah tangga anggota mengalami peningkatan setelah mengikuti program CSR ECODEV yang berasal dari pendapatan usaha utama. Nilai pengeluaran anggota berada diatas kriteria kesejahteraan oleh karena itu, mayoritas rumah tangga anggota penerima program tergolong dalam kategori rumah tangga tidak miskin., The Company as actors of economic development must be able to contribute to improving the welfare of the community and the surrounding environment, through the Corporate Social Responsibility (CSR) program. One of the companies that has implemented this program, namely PT Aqua Golden Mississippi, is located in Babakan Pari Village, Cidahu District, Sukabumi Regency. Large companies can of course optimize their social assistance to be able to help improve the economy of the community around the company. The aims of this study were (1) to analyze the beneficiary community's perception of the effectiveness of PT Aqua Golden Mississippi's ECODEV CSR program, (2) to analyze household income before and after receiving PT Aqua Golden Mississippi's ECODEV CSR program, (3) to analyze the welfare of beneficiary households. PT Aqua Golden Mississippi's ECODEV CSR program. The research was carried out in the assisted villages as the place for the ECODEV program to be implemented. The method used is a Likert scale, analysis of household income and expenditure with the approach of Sajogyo (1997) and the World Bank. The results showed that the perception index of the members of the CSR assisted group stated that PT Aqua Golden Mississippi's ECODEV CSR program was effective. Member household income has increased after participating in the ECODEV CSR program which comes from the main business income. The expenditure value of members is above the welfare criteria, therefore, the majority of program recipient member households belong to the category of non-poor households.
Keyword: economic development, income and expenditure, household, likert scale, community empowerment, corporate social responsibility

Judul: Infeksi Virus Parainfluenza Pada Anjing
Abstrak: Virus parainfluenza anjing termasuk famili Paramyxoviridae, berbentuk pleomorf dengan ukuran bervariasi (bergaris tengah antara 100-500 nm), berpembungkus peka ether, berisi genom RNA dan secara serologis mempunyai kesamaan dengan virus SV-5 kera; dikenak sebagai salah satu kausa penting dari sindrom "kennel cough". Infeksinya dapat mengenai anjing semua umur yang belum pernah terinfeksi atau mendapatkan vaksinasi mengakibatkan gejala klinis ringan yang terbatas pada traktus respirasi atu infeksi yang secara klinis tidak memperlihatkan gejala nyata. Gejala klinis yang nampak setelah masa inkubasi (1-5 hari) terlewati berupa batuk yang tidak berat selama beberapa hari, berbagai tingkat tonsilitis dan pharyngitis dan kadang-kadang ditemukan kenaikan temperatur rektal antara 1-2 derajat C dari temperatur normal rat-rata. Anjing terinfeksi mengandung virus pada traktus respirasi bagian atas dan bawah serta limfonoduli sampai hari ke 9 setelah infeksi. Penyebaran virus antar anjing terjadi secara aerogen.
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