Judul: Analisis Sikap Konsumen Terhadap Produk Susu Cup KPBS dan Susu Ultra di Desa Pangalengan, Kabupaten Bandung
Abstrak: Milk is a source of animal protein that contain high calcium, magnesium and other nutrition. Based on nutritional adequency rate, people who living in the highlands need more that nutrition. That Nutrition contains in milk ready to drink Ultra and KPBS. The research has been done in Pangalengan Village, District Pangalengan, Bandung Regency because location of research was highland and people who live there already accostumed to drinking UHT milk which represented by Ultra and pasteurized milk which represented by KPBS. Generally, the research conducted for determine consumer attitude from both of product. Based on attitude model ideal points, ultra milk and KPBS cup milk got a very good assesment by consumer. That was due to consumer attitudes point (Ab) by Ultra milk amounted 11.66 and 38.92 for KPBS milk which was at range scale 48.8. If attitudes point got small point, then the product already same of the expectation of consumer.
Keyword: Pangalengan,, Ultra, KPBS, Milk, Ideal Point, Attitude

Judul: Consumer Patterns and Perceptions of Purchase Decisions and Consumer Loyalty in Milk Products in Jabodetabek
Abstrak: Produk minuman susu sudah banyak beredar di masyarakat dengan berbagai variasi, sehingga perlu memahami konsumen serta faktor yang mempengaruhi minat konsumen dalam melakukan pembelian, melalui atribut produknya. Penelitian ini bertujuan mengetahui pola konsumsi, persepsi konsumen dan loyalitas konsumen masyarakat terhadap produk minuman susu di wilayah Jabodetabek. Penelitian dilakukan dengan survei online yang terdiri dari tahapan yaitu studi literatur, penentuan metode pengambilan data, penentuan responden, penyusunan kuesioner, pengujian kuesioner, pengumpulan data, pengolahan data, dan pelaporan. Analisis data dilakukan dengan uji deskriptif, crosstab, Chi-square, dan uji Net Promoter Score dengan menggunakan software Microsoft Excel dan SPSS 25. Responden memiliki pola konsumsi tertinggi dengan frekuensi konsumsi sebanyak 1-2 kali seminggu pada jenis susu UHT berkemasan tetra pak pada brand Ultramilk. Pertimbangan keputusan pembelian dilihat dari faktor rasa, sertifikasi, dan kandungan gizi dengan memperhatikan kandungan protein, mineral, gula, vitamin, dan lemak. Beberapa dari profil responden seperti domisili, usia, jenis kelamin, pendidikan, pekerjaan, pendapat, dan pengeluaran memiliki hubungan yang signifikan terhadap beberapa atribut pola dan persepsi konsumen. Terdapat 5 dari 16 brand yang memiliki konsumen puas dan loyal karena memiliki Net Promoter Score yang bernilai positif., Milk products have circulated a lot in public with various variations, so it is necessary to understand consumers and the factors that influence consumer interest in making purchases, through product attributes. This study aims to determine consumption patterns, consumer perceptions and consumer loyalty to milk products in the Jabodetabek. The research was conducted using an online survey consisting of stages: literature study, determining data collection methods, determining respondents, preparing questionnaires, testing questionnaires, data collection, data processing, and reporting. Data analysis was carried out by descriptive, crosstab, Chi-square, and Net Promoter Score tests using Microsoft Excel and SPSS 25 software. Respondents had the highest consumption pattern with a consumption frequency of 1-2 times a week on UHT milk in tetra pak packaging for Ultramilk brands. Consideration of purchasing decisions is seen from the taste, certification, and nutritional content by paying attention to the content of protein, minerals, sugar, vitamins, and fat. Some of the respondents profiles such as domicile, age, gender, education, occupation, income, and expenditure have a significant relationship to some attributes of consumer patterns and perceptions. There are 5 out of 16 brands that have satisfied and loyal consumers because they have a positive Net Promoter Score.
Keyword: Consumer, Loyalty, Milk, Pattern, Perspective

Judul: Penyusunan Overlap Graph menggunakan Suffix Tree pada DNA Sequence
Abstrak: The DNA sequence assembly is very important in genome analysis. This step aims to reconstruct contigous DNA fragment (contigs) from short fragment by concatenating fragments based on the overlap region among them. This method employs overlap graph for solving the problems. In this graph, nodes represent fragments and edges represent overlap. This research developed a software for constructing overlap graph using suffix tree. The evaluation was conducted by measuring the number of nodes, number of edges, and the execution time in many values of minimum overlap. The minimum overlap is defined as the minimum length of substring which is considered as the overlap region between two fragments. The evaluation results showed that the number of nodes, the number of edges, and the execution time were increased with the decreasing of the minimum overlap value.
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