Judul: Analisis Hubungan Komunikasi Pemasaran “Kripik Balado Shirley” dengan Perilaku Konsumen
Abstrak: This research has the objective to describe assessment buyers toward the marketing communications conducted by “Kripik Balado Shirley”, analyze the relationship of consumer characteristic related with the marketing mix, and analyze the relationship marketing mix related with consumer behavior when choose the product “Kripik Balado Shirley”. This research used quantitative and qualitative approaches. Respondents number are 100 people selected by accidental sampling technique. The results refer to the majority of consumers “Kripik Balado Shirley” between 15-31 years old, male gender, middle of education, low income and have a job. Characteristics of consumers related with the marketing mix are significantly to the age factor only. Marketing mix related with consumer behavior (participate to purchase the product “Kripik Balado Shirley”) there are significant relationship quality production and promotion. Meanwhile the marketing mix related with consumer behavior (invites the consumers to purchase the product “Kripik Balado Shirley”) there are significant relationship quality production, the price of the product, and promotion.
Keyword: agricultural products, marketing, communication

Judul: Analisis Hubungan Komunikasi Pemasaran Dengan Keputusan Konsumen Dalam Memilih Produk Eyoci Homemade Yoghurt, Cisarua – Bogor.
Abstrak: The research aims to identifyng the corellation design of marketing communication activities messaging, variety of communication media messages, and frequency of delivery of marketng message, analyzing the correlation between consumer characteristics with consumer’s decision choosing Eyoci Homemade Yoghurt products, and analyzing the correlation between marketing communication with consumer’s decision choosing Eyoci Homemade Yoghurt products. The research used quantitative and qualitative approaches. Respondent’s amounted 40 people were choosen by accidental sampling technique. The result showed design of marketing communication activities messaging, variety of communication media messages significantly correlated with consumer’s decision choosing Eyoci Homemade Yoghurt products. Consumer characteristics not significantly correlated in consumers choosing Eyoci Homemade Yoghurt products. Marketing communication have significantly correlated with consumer’s decision choosing Eyoci Homemade Yoghurt products .
Keyword: marketing communication., consumer’s dicision, requency of delivery of marketng message, variety of communication media messages

Judul: Elektrodeposisi Film Tipis Semikonduktor Cu2ZnSnS4 (CZTS) pada Substrat Kaca ITO
Abstrak: Semiconductor Cu2ZnSnS4 (CZTS) thin film that can be used as absorber layers on solar cell module was made via electrodeposition method. CZTS thin film was electrodeposited on the surface of a silicate glass coated with a thin layer of indium tin oxide (ITO). Deposition process was done using potentiostatic mode at room temperature with a potential of 1.05 V for 30, 45, and 60 minutes, followed with annealing the film at 2 different temperatures, 500 ºC using furnace and 180 ºC using hot plate, both treatments for 45 minutes in N2/H2S atmosphere. The X-ray difractograms were analyzed using Match 2 program and showed that the CZTS thin films had kesterit crystalline structure, with a low percentage of CZTS phase. The thin film also contained secondary phases such as Cu2S, ZnS, and SnS. The obtained CZTS thin films had a thickness between 1.039 and 1.676 μm. Absorption study showed that the band gap energy of CZTS thin films which was annealed using furnace ranged from 1.50 to 1.52 eV, whereas that annealed using the hot plate was not observed. The band gap energy value showed that CZTS thin films can be used as sunlight absorber layers on solar cell. The formation of CZTS crystal film on this investigation was effectively performed using furnace annealing process at a temperature of 500 ºC with deposition time of 45 minutes.
Keyword: Thin film, Electrodeposition, Cu2ZnSnS4