Judul: Strategi Pengembangan Usaha Peternakan Sapi Rujito Palembang Dengan Pendekatan Business Model Canvas (BMC)
Abstrak: Pengembangan ternak sapi secara kuantitas telah memberikan dampak yang sangat nyata terhadap peningkatan pendapatan masyarakat dalam memperbaiki kesejahteraannya. Peternakan Sapi Rujito merupakan peternakan sapi yang berfokus dalam penggemukan bakalan sapi. Penelitian ini bertujuan untuk merumuskan strategi alternatif pengembangan pada Peternakan Sapi Rujito dengan pendekatan Business Model Canvas (BMC). Metode yang digunakan adalah BMC dan evaluasi menggunakan pola Unbundling. Alternatif strategi yang didapatkan merupakan kombinasi dari sembilan elemen BMC dan evaluasi menggunakan pola Unbundling. Hasil penelitian ini menghasilkan alternatif strategi yang berfokus pada inti bisnis Customer Relationship Management yaitu memanfaatkan teknologi dan inovasi untuk memperkuat aktivitas pemasaran dan memperluas segmentasi pasar dengan menggunakan Instagram sebagai media digital marketing, serta memperluas lokasi penyebaran banner., The development of cattle farm in quantity has had a very real impact on increasing people’s income in improving their welfare. Rujito Cattle Farm is a cattle farm that focuses on fattening cattle breeds. This study aims to formulate alternative development strategies at Rujito Cattle Farm with Business Model Canvas (BMC) approach. The method used is BMC and the evaluation uses the Unbundling pattern. The alternative strategy obtained is a combination of nine elements of BMC and evaluation using the Unbundling pattern. The results of this research is creating alternative strategies focusing on Customer Relatiosinship Management business core, such as utilizing technology and innovation which is for strengthening marketing activities and expanding market segmentation using Instagram as digital marketing media and also expand banner installation location.
Keyword: Model Bisnis Kanvas, Peternakan Sapi, Strategi Pengembangan, Unbundling

Judul: Arnabun  Rabbitry's  Business  Strategy  with  Business Model Canvas Approach
Abstrak: Kementerian Pertanian mengupayakan pengembangan daging kelinci yang dapat menjadi salah satu alternatif penyedia protein hewani selain ayam dan sapi. Arnabun Rabbitry merupakan peternakan kelinci yang berfokus dalam penyediaan bibit dan pengolahan hasil ternak kelinci pedaging. Tujuan penelitian ini adalah merumuskan alternatif strategi yang dapat diterapkan oleh Arnabun Rabbitry menggunakan pendekatan Business Model Canvas (BMC). Metode yang digunakan adalah BMC dan analisis SWOT. Alternatif strategi yang didapatkan merupakan kombinasi dari sembilan elemen BMC dan analisis SWOT. Hasil penelitian menghasilkan beberapa alternatif strategi yaitu memanfaatkan teknologi dan inovasi, memperkuat aktivitas pemasaran dan memperluas segmentasi pasar, berkerjasama dengan komunitas peternak kelinci dan pemasok, meningkatkan pelayanan dan memperkuat hubungan dengan pelanggan, merekrut sumber daya manusia yang ahli dibidangnya, serta memasukan produk kedalam e-commerce., The Ministry of Agriculture is trying to develop rabbit meat, an alternative provider of animal protein other than chicken and beef. Arnabun Rabbitry is a rabbit farm that focuses on providing livestock seeds and processing livestock into meats. This study aims to formulate alternative strategies that can be implemented by Arnabun Rabbitry using the Business Model Canvas (BMC) approach. The method used is Business Model Canvas and SWOT analysis. The alternative strategy obtained is a combination of nine elements of BMC and SWOT analysis. The results of this research contains in several alternative strategies, such as utilizing technology and innovation, strengthening marketing activities and expanding market segmentation, collaborating with communities and suppliers, improving services and strengthening relationships with customers, recruiting human resources who are experts in their fields, and inserting products into e-commerce.
Keyword: BMC, Development Strategy, Rabbit Breeding

Judul: Characterizations of low alloy steel sae 4422  plated with chromic acid (Cro3)
Abstrak: Characterizations of low alloy steel SAE 4422 plated with chromic acid (CrOrO3) was use Optical Microscopy (OM), Scanning Electron Microscopy (SEM), X-Ray Diffraction (XRD), RD),Energy Dispersive Analysis of X-Ray (EDAX), Hardness Test and Roughness Test. Microstructures analysis exhibits cracks and grain boundaries microcracks as a characteristics of chrome metal found at plating metal. Perlite and Ferrite as grains of steel found at base metal with grain boundaries around it. Phase analysis of plating metal appropriate to chrome metal with lattice constant (a) is 2.559 Å and phase analysis of base metal appropriate to iron ferrite with lattice constant (a) is 3.318 Å. Both plating and base metal have cubic system. Chemical analysis of plating metal at surface section exhibits that cracks area have highest value of carbon element compare with grains and grains boundaries area. While chemical analysis of base metal at cross section exhibits that perlite have highest value of carbon element compare with ferrite and grain boundaries. The hardness value of plating metal at surface section and cross section are 753 and 637 VHN. While, the hardness value of base metal and interface area at cross section are 205 and 373 VHN. The roughness value at measurement points of chrome surface for as received sample are 0.445 μm. Observation used Optical Microscopy and Scanning Electron Microscopy exhibits surface irregularities combine to form surface texture of plating metal at surface section.
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