Judul: Persepsi Khalayak Terhadap Program Acara Televisi Reality show JIKA AKU MENJADI di TRANS TV (Kasus : Mahasiswa Institut Pertanian Bogor, Departemen Sains Komunikasi dan Pengembangan Masyarakat Peserta Mata Kuliah Psikologi Sosial Angkatan 2006, 2007, dan 2008)
Abstrak: The effectiveness of a television program such as reality show program, “Jika Aku Menjadi” which is broadcast by Trans TV, can be known from the public perception about the program. The objectives of this research are: (1) to determine the exposure level of JAM program; (2) to assess public perception about JAM program and to identify the packaging criteria that determine public perception about JAM program; and (3) to analyze the factors associated with the public perception of JAM program. This research has been conducted by using quantitative and qualitative method at Trans TV and Bogor Agricultural University (BAU) campus on May – June 2010. The respondents involved in this research were about 76 people from the total population who were selected through stratified random sampling. The data have been analyzed by using Chi Square test and Spearman Rank Correlation, supported by SPSS Program for Windows version 17.0. The results of this research show that the exposure level of JAM Program to its audience is low due to the low frequency of watching among respondents. In addition to this fact, the public perception of JAM program on Trans TV, is less well assessed based on this research. The story content revealed as the most decisive perception criteria of broadcasting program on the television. The intrinsik and extrinsic factors of audience, have no tangible connection with the perception formation process of JAM program. In the other hand, the exposure of JAM program is known to has a significant correlation with the perception of JAM program.
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Judul: Kasus: Mahasiswa Institut Pertanian Bogor Pengikut Mata Kuliah Komunikasi Bisnis, Semester Genap Tahun Ajaran 2008/2009
Abstrak: The objectives of this study were to analyze the correlation between characteristics of audience and behavior while watching Jelajah, to analyze the correlation between characteristics of audience and audience’s perceptions, and to analyze the correlation between behavior while watching Jelajah and audience’s perceptions. This research was conducted at IPB campuss, Dramaga, Bogor, Indonesia. using survey sampling on 68 students of IPB. The respondents were selected using a Stratified Random Sampling method. Data were collected and analyzed using Chi Square’s Test and Spearman’s Test. The results of this research showed that there were significant correlation between characteristics of audience and behavior while watching Jelajah. That correlation were significant between ages with durations of watching Jelajah, gender with the way of watching, semester with the way of watching and durations, know first about Jelajah with motivation source to watch, the way of watching, and location. Perceptions of respondents about Jelajah were good, and there were significant correlation between perceptions with characteristics of audience, e.g correlation between gender with theme, correlation between father’s job with show time, correlation mother’s job with theme, correlation social-economic with object, correlation pocket money with object, and correlation know first about Jelajah with packaging design of Jelajah. There were significant correlation between all aspects of behavior while watching Jelajah with some of aspects of audience perceptions.
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Judul: Karakteristik Anatomi Skelet Kepala Buaya senyulong (Tomistoma schlegelii).
Abstrak: Buaya sepit atau senyulong (Tomistoma schlegelii) merupakan jenis buaya asli Indonesia yang berhabitat di sungai-sungai Sumatera, Kalimantan, dan juga pedalaman Sulawesi. Salah satu ciri khas buaya senyulong adalah bentuk moncong yang runcing dan sempit, namun hingga saat ini informasi mengenai struktur skelet kepala buaya senyulong sangat terbatas. Penelitian ini bertujuan untuk mempelajari karakteristik anatomi skelet kepala buaya senyulong yang dikatikan dengan fungsi dan perilakunya. Penelitian dilakukan secara eksploratif dengan melakukan pengamatan, pencatatan, dan pengambilan gambar dari skelet kepala buaya senyulong. Skelet kepala berukuran panjang 70 cm, lebar 29 cm, dan tingggi 17 cm dengan permukaan kasar pada os nasale, os frontale, os maxilla, os mandibula, os lacrimale, os jugale. Jumlah gigi pada buaya ini sebanyak 78 buah, terdiri dari 4 buah gigi premaxila, 16 buah gigi maxila, dan 19 buah gigi mandibula. Pada regio orbitalis ditemukan dua pasang fenestrae temporales yang berkembang baik. Fenestra supratemporale merupakan lubang oval yang membentang di sepanjang os parietale. Fenestra infratemporale berbentuk segitiga dan dibatasi oleh os squamosum, os postorbitale, os jugulare, dan os quadratum. Os mandibula hewan ini mempunyai symphysis mandibularis yang panjang yaitu garis yang melintang di corpus mandibulae. Secara fungsional ukuran symphysis mandibularis berkaitan dengan adaptasi hewan terhadap diet makan.
Keyword: kepala, moncong, Tomistoma schlegelii