Judul: Strategi Pemasaran Daging Sapi Ke Rumah Makan Di Kota Bogor
Abstrak: Food is a fundamental need for human being. Indonesia as the 4th biggest of density population in the world after China, India, and USA surely has highly level of food consumptions. One of them that is mostly important is a beef. A restaurant as business community has higher beef consumption and continuity than household consumption, so that is potential to be a purpose of beef marketing. Bogor city is a region that has economically strategic location near to Jakarta as the capital city, especially in service aspect. Bogor has highly level of food consumption and become the 3rd biggest of its consumption level in West Java with the beef consumption as high as. The trend and life style of its society especially in the cities have a big portion to do work more in their time and energy. So they have a habit to buy food outside home, like restaurant. The number of restaurants in Bogor city has been increasing year after year. In Bogor city, there are many traditional market and has mainly one butchery marketplace (Butchery House) for restaurants beef supply. At the latest year, modern market has been emerging in Bogor. But, the issues of putrescent beef and nubbling beef in traditional market can affect perception of consumers to the beef quality. The information make consumers more aware to the product. The knowledge of consumer perception of the quality is important. It also determine whether buy the product or not. The purpose of this research are to analyze restaurants and the decision making process in buying beef by the restaurants in Bogor city; to analyze perception of restaurants in Bogor city to the beef sold at butchery house, traditional market, and modern market; to arrange product, price, promotion, and distribution of beef to the restaurants in Bogor city. This research held in Bogor city with the respondent are restaurants. The place determination is deliberately determined by the author, considering to potential beef market in Bogor and also its consumption are continuous and high. This research was carried out on April 2008 till July 2008. Sample was put by Convenience Sampling technique that is at represented location and time, and also its availability of respondents. The sample used are 60 samples. Data of this research are primary data (questioner and interview) and secondary data (literatures, magazines, internet, latest research journal, and else). The tools of its analysis are descriptive analysis to describe respondents behavioral and characteristic in buying beef; Spearman Rank test to examine questioners validity; Cronbach Alfa test to examine reliability of the questioner; and Multidimensional Scaling (MDS) to determine respondents perception. This research result that restaurants in Bogor city have some common characteristics, they are Padang Restaurant that have been going on 7 years, had mean of income per month over Rp 10.000.000,- and processed them in rendang. In taking decision process, most of restaurants bought beef in reason by internal stimulus; there are the part of beef, the freshness, and the price. The art of beef that is usually used are fresh beef and the part has
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Judul: Efficiency Analysis of Beef Supply Chain at Bogor City
Abstrak: Daging sapi merupakan produk unggulan komoditas ternak karena dikonsumsi oleh masyarakat luas. Analisis rantai pasok daging sapi dilakukan dengan analisis kualitatif dan kuantitatif. Analisis kualitatif dilakukan dengan menggunakan pendekatan Food Supply Chain Networking (FSCN) yang terdiri dari analisis sasaran rantai pasok, struktur jaringan rantai pasok, manajemen rantai pasok, sumber daya rantai pasok, dan proses bisnis rantai pasok. Analisis kuantitatif dilakukan untuk mengetahui efisiensi dari rantai pasok dengan menggunakan perhitungan marjin pemasaran dan farmer’s share. Hasil analisis kuantitatif adalah saluran 1 yang beranggotakan peternakan – penggemukan – pedagang besar – pedagang kecil – konsumen merupakan saluran pemasaran paling efisien dengan marjin pemasaran 78% dan farmer’s share 22%. Saluran 5 yang beranggotakan peternakan – penggemukan – pedagang besar – industri pengolahan – pedagang kecil – Hotel, Restoran, dan Katering (Horeka) – konsumen merupakan saluran pemasaran yang paling tidak efisien dengan marjin pemasaran 83% dan farmer’s share 17%. Maka dari itu, untuk mengetahui kondisi rantai pasok lebih lanjut diperlukan observasi langsung dan kordinasi dengan pihak-pihak terkait.
Keyword: Beef, Farmer’s share, FSCN, Marketing margin, Supply chain

Judul: Elektrodeposisi Film Tipis Semikonduktor Cu2ZnSnS4 (CZTS) pada Substrat Kaca ITO
Abstrak: Semiconductor Cu2ZnSnS4 (CZTS) thin film that can be used as absorber layers on solar cell module was made via electrodeposition method. CZTS thin film was electrodeposited on the surface of a silicate glass coated with a thin layer of indium tin oxide (ITO). Deposition process was done using potentiostatic mode at room temperature with a potential of 1.05 V for 30, 45, and 60 minutes, followed with annealing the film at 2 different temperatures, 500 ºC using furnace and 180 ºC using hot plate, both treatments for 45 minutes in N2/H2S atmosphere. The X-ray difractograms were analyzed using Match 2 program and showed that the CZTS thin films had kesterit crystalline structure, with a low percentage of CZTS phase. The thin film also contained secondary phases such as Cu2S, ZnS, and SnS. The obtained CZTS thin films had a thickness between 1.039 and 1.676 μm. Absorption study showed that the band gap energy of CZTS thin films which was annealed using furnace ranged from 1.50 to 1.52 eV, whereas that annealed using the hot plate was not observed. The band gap energy value showed that CZTS thin films can be used as sunlight absorber layers on solar cell. The formation of CZTS crystal film on this investigation was effectively performed using furnace annealing process at a temperature of 500 ºC with deposition time of 45 minutes.
Keyword: Thin film, Electrodeposition, Cu2ZnSnS4