Judul: Comparison of SEM-PLS and GSCA in Analyzing Factors Affecting Customer Satisfaction (Case Study: Trendy  Beverages)
Abstrak: Kepuasan pelanggan adalah faktor kunci yang menentukan keberhasilan dan keberlangsungan bisnis, terutama dalam industri minuman kekinian yang sedang berkembang pesat di Indonesia. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi kepuasan pelanggan minuman kekinian pada Brand X dengan menggunakan dua pendekatan analisis multivariat: Structural Equation Modeling-Partial Least Square (SEM-PLS) dan Generalized Structured Component Analysis (GSCA). Data dikumpulkan dari responden yang merupakan pelanggan Brand X dan dianalisis menggunakan kedua metode tersebut untuk menentukan model yang paling sesuai. Hasil penelitian menunjukkan bahwa indikator-indikator seperti respon, keyakinan, harga, dan promosi memiliki pengaruh signifikan terhadap kepuasan pelanggan. Analisis menunjukkan bahwa model GSCA memberikan hasil yang lebih valid dan reliabel dibandingkan dengan SEM-PLS dalam konteks penelitian ini. Dengan demikian, model GSCA dipilih sebagai model terbaik untuk menjelaskan hubungan antara faktor-faktor yang diuji dan kepuasan pelanggan. Penelitian ini memberikan kontribusi dalam pemahaman tentang pentingnya beberapa faktor dalam meningkatkan kepuasan pelanggan di industri minuman kekinian., Customer satisfaction is a key factor that determines the success and sustainability of a business, especially in the rapidly growing contemporary beverage industry in Indonesia. This study aims to analyze the factors affecting customer satisfaction of contemporary beverages at Brand X using two multivariate analysis approaches: Structural Equation Modeling-Partial Least Square (SEM-PLS) and Generalized Structured Component Analysis (GSCA). Data were collected from respondents who are customers of Brand X and analyzed using both methods to determine the most suitable model. The results of the study indicate that indicators such as response, confidence, price, and promotion have a significant impact on customer satisfaction. The analysis shows that the GSCA model provides more valid and reliable results compared to SEM-PLS in the context of this research. Therefore, the GSCA model is selected as the best model to explain the relationship between the examined factors and customer satisfaction. This study contributes to the understanding of the importance of several factors in enhancing customer satisfaction in the contemporary beverage industry.
Keyword: SEM-PLS, bisnis minuman, GSCA, kepuasan pelanggan, beverage business, customer satisfaction

Judul: The Influence of Satisfaction on Dawoon Tea Customer Loyalty.
Abstrak: Pertumbuhan sektor bisnis minuman kekinian yang sedang berkembang membuat bisnis minuman kekinian seperti teh mulai diminati karena segmennya yang besar. Salah satu merek minuman kekinian yang telah berkembang pesat dan banyak digemari oleh kalangan mahasiswa adalah Dawoon Tea. Maka dari itu, riset penelitian perlu dilakukan guna mengetahui gambaran secara luas mengetahui bagaimana tingkat kepuasan Pelanggan terhadap loyalitas Pelanggan pada produk Dawoon Tea. Jenis data yang digunakan bersumber dari data primer dan sekunder. Total responden pada penelitian ini berjumlah 120 responden. Metode analisis yang digunakan adalah SEM-PLS. Hasil penelitian ditemukan bahwa Pelanggan Dawoon Tea merasa sangat puas terhadap merek tersebut. Kepuasan Pelanggan tersebut berdampak pada loyalitas Pelanggan Dawoon Tea. Bagi Dawoon Tea, kinerja yang telah tersebut dapat terus dipertahankan namun aspek faktor situasi dan personal dapat ditingkat lebih baik lagi agar dapat meningkatkan loyalitas pada segala aspek. Adapun implikasi yang dihasilkan dari penelitian ini diperlukan adanya strategi bagi perusahaan dalam memprioritaskan dan memngalokasikan sumberdaya pada variabel yang memiliki pengaruh paling rendah., The growth of the growing contemporary beverage business sector has made contemporary beverage businesses such as tea begin to be in demand because of its large segment. One of the contemporary beverage brands that has grown rapidly and is widely favored by students is Dawoon Tea. Therefore, research research needs to be carried out in order to find out a broad picture of how the level of customer satisfaction on customer loyalty in Dawoon Tea products. The type of data used comes from primary and secondary data. The total respondents in this study amounted to 120 respondents. The analysis method used is SEM-PLS. The results showed that Dawoon Tea consumers were very satisfied with the brand. This consumer satisfaction has an impact on Dawoon Tea consumer loyalty. For Dawoon Tea, the performance that has been maintained can be maintained but the aspects of situational and personal factors can be improved even better in order to increase loyalty in all aspects. The implications of this research require a strategy for companies to prioritize and allocate resources to variables that have the lowest influence.
Keyword: Customer Satisfaction, Customer Loyalty, Ready to Drink

Judul: Biology and ecology of the buffalo fly, haematobia exigua de meijere (diptera:muscidae)
Abstrak: The life history of the buffalo fly was observed at room temperature of 27°-29.5°C and at a relative humidity of 48-68 percent. The eggs hatched after 17-22 hours, with an average of 18 hours. First instar larvae measured 1.25 + 0.16 mm long and 0.27 + 0.037 mm wide. reach the second larval stage. It took 6-12 hours to the second instar larvae measured 2.676 +0.187 mm long and 0.353 +0.028 mm wide. The second instar took about 12-24 hours to reach the third larval stage. The third instar measured 6.833 + 0.189 mm long and 0.919 + 0.051 mm wide. It took about 2-3 days for the third instar to become pupae. Duration of the pupal stage was about 5-7 days before the adults emerged. Under laboratory condition, the buffalo fly completed its life cycle in 9.5 to 10.5 days, whereas under field condition it took 9-14 days with an average of 10.5 days. The growth ratio which was based on the measurements of the cephalo-pharyngeal skeleton of each instar was 1.797. The preoviposition period was 8-12 days and mating usually occurred on the 6th or 7th day. The longevity of the male was 29 days, whereas it was 32 days in the female. The range of egg production under laboratory condition was between 20-139 per female fly. The belly and hind legs of the carabao were the most preferred habitat either during cloudy and cool dry or shiny and warm day. When the weather was clear and the carabao was in the shade, the flies tended to be more distributed particularly on the shoulder, dewlap, back and horns. The carabaos had relatively fewer Musca sp. and Stomoxys calcitrans than cattle; never the less carabaos had a higher infestation of buffalo fly than cattle. Oviposition occured either during the day or night but the buffalo flies were more active during the night than in the day time. The effect of various lengths of exposure time of manure in relation to the oviposition was profound. observed, the maximum number of the buffalo flies was occurred when the dung was exposed for 30 minutes. With increasing time of exposure the number and variety of insects also increase. It was evident that Sepsidae and psychodidae were the most dominant insects emerging from the dung. The number of buffalo flies also increased with increasing
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