Judul: Strategi promosi agro outlet Pasar Induk Kramat Jati Jakarta
Abstrak: Kramat Jati market is the largest market and the largest in Indonesia and Southeast Asia. Market occupies an area of 14.7 hectares located on Jalan Raya Bogor, East Jakarta. As fruit and vegetable wholesale market in order as the central fruit and vegetable market to other markets in Jakarta. To support the operation of PD Pasar Jaya would require building support facilities as well as facilities Agro Outlet as an information center devoted to the areas of food sources. The purpose of this study are; analyze forms of promotional activities undertaken by the Agro Outlet, analyze what factors are overlooked in promotional activities for Agro Outlet, formulate any alternative promotional strategies that should be applied to Agro Outlet. The primary data obtained through interviews, direct observation (Observation) and the distribution of questionnaires directly to the relevant parties. The questions posed to the relevant parties adapted to the scope and programs undertaken so far. Problems faced so complex that research requires the right decision. This study uses Analytical Hierarchy Process (AHP) as a method of decision-making by experts in question are those who are experts in their field. Preparation of promotional mix strategies structures obtained through input among others; Jakarta Provincial Secretary, Commission of the economy Regional Representatives Council (Parliament) of Jakarta Regional Development Planning Agency (BAPPEDA) Jakarta Agro Outlet business management, Management Specialist / Agribusiness. Secondary data from various sources according to the research topic. Secondary data furnished by literature from a variety of sources; books, seminar and workshop proceedings, Journals, Central Bureau of Statistics, the data related to agricultural services, as well as the results of previous studies. Tracing the various secondary data is intended for information and basic theory related to the study investigators research topics are discussed. The method of data analysis using the Analytic Hierarchy Process using Expert Choice relief version 10 and Microsoft Excel. Expert Choice is a Software that is used in determining the choices in decision making with multi-criteria decision-making methodology based on that developed by Saaty. PHA used alternative selection method to capture the rational perception because PHA is capable of converting intangible factors (not measured) into the ordinary rules so that can be compared. Manager form of promotion done Agro Outlet, namely product, price, place, promotion, human resources, process, physical evidence, productivity and quality. Promotional activities that have been carried out such as advertising, sales promotion, public relations, personal selling and direct marketing. Recommended alternative promotional strategies appropriate priorities include: 1). Took part in promotional activities at the national level in the form of agricultural fairs, seminars and talk shows with a weight (0.396). 2). Designing promotional programs that vary according to the excellence and value of utilizing Agro Outlet (.316).
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Judul: Analisis Strategi Promosi Jasa Layanan Pengujian di Balai Besar Industri Agro Bogor, Jawa Barat
Abstrak: Pada hakikatnya promosi adalah bentuk komunikasi pemasaran yang berusaha untuk menyebarkan informasi, mempengaruhi, dan mengingatkan pasar sasaran atas perusahaan dan produknya agar bersedia menerima, membeli, dan loyal pada produk yang ditawarkan perusahaan yang bersangkutan. Balai Besar Industri Agro Bogor (BBIA) berkeinginan untuk melakukan analisis strategi promosi jasa pengujian yang tepat untuk diterapkan oleh perusahaan dengan pendekatan AHP (Analytical Hierarchy Process). Penelitian ini bertujuan untuk (1) Mempelajari bentuk-bentuk kegiatan promosi dan (2) Menyusun alternatif strategi promosi yang efektif dan efisien yang dapat diterapkan. Hasil penelitian dan pengolahan data didapatkan lima faktor yang memengaruhi penyusunan strategi promosi di BBIA yaitu anggaran biaya, pelayanan, sarana prasarana dan sumber daya manusia. Alternatif yang dapat diterapkan yaitu periklanan, penjualan tatap muka, publisitas, dan promosi penjualan. Alternatif strategi promosi yang paling tepat dan efisien yaitu periklanan.
Keyword: AHP, BBIA, promosi, strategi promosi, periklanan

Judul: Hamiltonian formulation for linear waves motion in two layers fluid
Abstrak: The surface wave could be considered as a wave that separates two fluids, namely water and air. Based on this assumption, it is introduced the interfacial wave, a wave between two layers of fluid with different density. The formulation of interfacial waves motion begins with deriving the base equation of irrotational ideal fluid. Furthermore, according to irrotational fluid assumption, the base equation can be stated in velocity potential. In this derivation, the fluids domain is assumed to be restricted by rigid lid boundary conditions, both at the upper and lower limit. Therefore, the interfacial waves motion can be explained in a hamiltonian formulation. In the hamiltonian formulation, total energy is defined as the sum of kinetic and potential energy. The hamiltonian system is obtained from reduction of kinetic energy by using the Dirichlet Neumann Operator. The resulted kinetic energy equation is nonlinear. Therefore, this form is linearized by first part of the Taylor expansion. This linearization gives a dispersion relation of linear wave. Based on this dispersion relation, the phase speed of the linear wave depends on the density ratio of the two layers fluid.
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