Judul: Kajian Strategi Pemasaran Johor Tenggara Oil Palm Sdn Bhd Johor Bahru, Malaysia
Abstrak: Malaysia is the main producer of palm oil, with its market segment of 50 percent more than the world palm oil product. In 1994, Malaysian palm oil production was 7,220,717 tons, while the need for domestic consumption was relatively small, i.e. only 10 percent of the total production. It shows that the palm oil is an export commodity for Malaysia. As the export commodity, the demand for Malaysian palm oil is very dependable on the world market's demand. The demand for the world palm oil itself is influenced by some factors, such as the level of consumption, the price of subtitute product, the stock of the world vegetable oil, income per capita, etc. Due to such many factors which may influence the demand for palm oil, the efforts to keep and increase the world market segment are of importance. The strategy may be in the form of market expansion, or market penetration towards the existing market. As a matter of fact, it is expected that the domestic palm oil business can be developing and keep the position as the main producer of the world palm oil. ...
Keyword: Marketing strategy, palm oil

Judul: Analisis Strategi Daya Saing Kelapa Sawit Indonesia di Pasar Internasional
Abstrak: The objective of this research is to compare competitiveness of palm oil between Indonesia and Malaysia and to analysis strategy for Indonesia. Based on RSCA analysis, competitiveness of Indonesian for crude palm oil / CPO HS code (151110) from 2001 to 2012 is better than Malaysia. However, for processed palm oil HS code (151190) of Indonesian is not competitive at all. Based on the IFE and EFE analysis, Indonesia is in a strong position. While based on IE analysis, Indonesia is in the second cell that means “grows and builds”. Based on SWOT analysis, Indonesia has some strategies and then these strategies are analyzed by AHP. Based on AHP analysis, competitiveness strategy is most affected by the nature, human resource, and environment factors of Indonesia (0.260). The dominant actor in the competitiveness strategy is palm oil businessmen (0.183). The most goal to be achieved in the implementation of competitiveness strategy is to increase palm oil export (0.314), and the alternative strategy of competitiveness that should be the main priority is to optimizing palm oil plantations (0.286).
Keyword: strategy, palm oil, competitiveness, AHP

Judul: Psittacosis Sebagai Zoonosis Penting Yang Berasal Dari Burung
Abstrak: Psittacosis atau ornithosis adalah penyakit menular dari burung kepada manusia. Agens penyebab psittacosis termasuk ke dalam virus psittacosis-lymphogranuloma venereum group yang disebut Chlamydia psittaci. C. psittaci hanya dapat berkembang biak di dalam jaringan hidup tetapi peka terhadap antibiotik. Penyebaran penyakit ini sangat luas, terdapat hampir di seluruh dunia. Di Indonesia penyakit ini belum pernah di diagnosa, tetapi mengingat terdapat demikian banyaknya jenis burung maka diperkirakan psittacosis ini sudah ada. Kasus pada manusia pertamakali ditemukan oleh Ritter pada tahun 1879, di Eropa. Waktu itu dikenal sebagai pneumotyphus. Chlamydia psittaci tidak hanya sebagai penyebab infeksi pada burung, juga bisa menyebabkan infeksi pada mamalia diantaranya sapi, kerbau, kambing, domba, babi dan kucing. Pada kucing dikenal sebagai feline pneumonitis. Pada domba atau kambing mengakibatkan enzootic abortion. Pada burung, kalkun merupakan unggas paling rentan diikuti oleh burung psittacine dan burung lain di luar famili psittacidae. Virulensinyapun berbeda-beda. Yang berasal dari kalkun bervirulensi tinggi, sedangkan yang berasal dari burung merpati bisa bervirulensi tinggi bisa juga bervirulensi rendah. Penularan terjadi melalui kontak langsung maupun ti- dak langsung. Penularan melalui telur tidak terjadi. Umumnya penyakit ini memperlihatkan gejala klinis berupa deman, lesu, lemah, anorexia, kurus, diarrhea ber- warna kekuningan, discharge dari mata dan hidung, conjunc- tivitis. Gejala khas pada kalkun adalah istirahat dengan sternum sebagai dasarnya, karena adanya tekanan dari bagian perut yang sakit. Sedangkan pada manusia memperlihatkan adanya demam, kadang-kadang merasa dingin, lesu, sakit kepala yang hebat, sakit pada bagian belakang badan dan photophobia…dst
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