Judul: Perancangan Website Sebagai Media Promosi Dafdiz Baby Rental and Shop di Bogor
Abstrak: Dafdiz Baby Rental and Shop belum memanfaatkan promosi melalui media internet secara maksimal, maka untuk meningkatkan jumlah pelanggan, Dafdiz Baby Rental and Shop menerapkan strategi pemasaran baru melalui media internet, yaitu membuat website dengan bergabung jejaring pertemanan seperti FB (Facebook), ikut mengisi forum-forum yang ada hubungannya dengan Ibu hamil, Bayi dan Balita, serta mengirimkan promosi melalui email. Tujuan dari penelitian ini adalah membantu Dafdiz Baby Rental and Shop dalam menyediakan informasi rental bagi konsumen dengan membangun sebuah website dan menganalisis pemanfaatan Internet sebagai alat promosi yang tepat dalam mendukung pemasaran Dafdiz Baby Rental and Shop. Data yang digunakan adalah data Primer dan Sekunder. Data primer diperoleh dari tempat penelitian Dafdiz Baby Rental and Shop dan data sekunder diperoleh dari hasil bacaan dari buku-buku, majalah, makalah, Internet, e-book dan dokumen-dokumen yang dijadikan obyek studi. Data dari Dafdiz Baby Rental and Shop digunakan untuk mengisi content dalam website, memberikan informasi kepada konsumen dan calon konsumen melalui mailing list, email, forum dan FB. Data literatur dan studi pustaka digunakan dalam mendukung pengembangan website. Website dibuat dengan konsep dinamis, dimana user dapat update isi yang ada dalam website secara fleksibel. Website yang diharapkan dapat menambah citra positif bagi rental dan memberikan kemudahan kepada konsumen dalam memperoleh informasi mengenai tempat penyewaan perlengkapan bayi. Hasil dari penelitian adalah: adanya kenaikan Jumlah pelanggan dari bulan Agustus 2010 sampai dengan September 2010 sebanyak 26 pelanggan. Penambahan pelanggan berasal dari brosur 6 pelanggan, internet 12 pelanggan dan lain-lain 8 pelanggan. Rating mesin pencari Google mengenai tempat penyewaan peralatan/perlengkapan bayi di Bogor, diarahkan ke website Dafdiz Baby Rental and Shop. Setiap penjelajah internet yang mencari perlengkapan bayi khususnya di kota Bogor, akan diarahkan ke Dafdiz Baby Rental and Shop melalui media Forum, FB dan Milis. Pembangunan website Dafdiz Baby Rental and Shop dapat dijadikan salah satu alternatif dalam kegiatan promosi yang dilakukan oleh rental selain Brosur.
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Judul: Analysis internet promotion strategy through the internet in sablon bogor
Abstrak: Promosi merupakan komunikasi tentang produk untuk mendapatkan respon positif dari konsumen. Tujuan promosi membutuhkan perencanaan strategi untuk memastikan pencapaian melalui pelaksanaan yang tepat, ketika dilakukan pengambilan keputusan dalam perencanaan strategi sangatlah penting untuk mengevaluasi setiap kemungkinan alternatif dengan baik. Sablon Bogor berkeinginan untuk melakukan analisis strategi promosi melalui internet yang tepat untuk diterapkan. Penelitian ini bertujuan untuk (1) Menganalisis faktor-faktor yang memengaruhi penyusunan strategi promosi melalui internet, dan (2) Menyusun alternatif strategi promosi yang efektif dan efisien yang dapat diterapkan. Berdasarkan hasil penelitian dan pengolahan data, terdapat lima faktor yang memengaruhi penyusunan strategi promosi melalui internet yaitu materi iklan, pelayanan, anggaran biaya, alat bantu promosi dan segmentation targeting positioning. Alternatif yang dapat diterapkan oleh Sablon Bogor, yaitu search engine optimization, email marketing, web advertising dan public relations Online. Alternatif strategi promosi yang paling tepat untuk diterapkan yaitu search engine optimization, Promotion is a form of communication of a product to get positive response from consumer. The purpose of promotion requires planning strategy to ensure that can be reached through the proper method. When making decision in planning strategy, the important factor is to evaluate each possibility of alternative. Sablon Bogor plans to analyze promotion strategy through the internet which can be applied. The purposes of this research are (1) to analyze factors are affecting the preparation of promotion strategy through internet, and (2) to arrange effective and efficient alternative promotion strategy through internet which can be applied. Based on the result of research, there are five factors which affecting the preparation of promotion strategy through internet. They are advertising materials, services, budget costs, promotional tools and segmentation, targeting, and positioning. There are several alternative strategies which can be applied are search engine optimization, email marketing, web advertising and public relations online. The best alternative promotion strategy which can be applied is search engine optimization.
Keyword: AHP, perusahaan sablon, promosi Online, strategi promosi

Judul: Thermal Characteristics and Dynamics of Tropical Cyclone over Western North Pacific Ocean: A Case Study of Typhoon Songda (Chedeng) 2011
Abstrak: The frequent occasion of Tropical Cyclone (TC) over Western North Pacific (WNP) Ocean lies from 10˚N to 26˚N and 121˚E to 170˚E. Sources of TC development come from warm ocean temperature where latent heat is released during condensation processes and subsequently concentrated in the boundary layer. Relative humidity at 850-700 hPa is responsible to produce the most intense storm. Meanwhile, weak vertical wind shear between 850-200 hPa is one of the dynamical factors that lead to the development of TC. Pressure level of 850-200 hPa is chosen to minimize the thermodynamic effect in the lower troposphere. Typhoon Songda (Chedeng in the Philippines) or TSC lasted from May 18th to 30th, 2011 and strengthened into powerful Super Typhoon stage between May 24th and 27th. Long curving track and the exhibition of all sequences of TC life cycle, TSC is then considered as an ideal case of TC. The objective of the study with case of TSC is to investigate the role of thermal characteristics and dynamics on TC intensity. The research is carried out by using Advanced Research of Weather Research and Forecasting model (WRF ARW model) version 3.3. Two domains are employed in the model. The first domain situate from 02˚N to 40˚N and 118˚E to 149˚E and cover spatial resolution () of 33.1 km. The second domain situate from 09˚N to 27˚N and 119˚E to 132˚E with of 11 km. Timestep of the model () is 120 seconds. The model is supported by the following physical parameterization, i.e., Yonsei University Scheme (YSU) in the boundary layer, Kain-Fritsch scheme (KF) in the cumulus, and WRF Single-Moment 3-class scheme in the microphysics. Initial meteorological condition prior to the formation of the cyclone is generated using WRF ARW standard-release model. Sensitivity of the model output is obtained from a selected single-parameter change scenarios, namely, 10 % to 20 % decrease and increase of wind shear initial data at 850-200 hPa, and by 10 % to 20 % decrease of relative humidity initial data at 850-700 hPa. The result showed that the negative correlations between wind shear and intensity are found in wind shear scenarios. Wind shears of 10 ms-1 which lead to strengthening of the wind intensity in the early period of Typhoon development are found in wind shear scenarios. The effect of wind shear changes on wind intensity is statistically significant in the 20 % wind shear scenarios. During mature stage, weak wind intensity occurred when wind shear increase as given in the WRF standard-release and the 20 % decreasing scenario. Different situation is found in the 20 % increasing scenario where wind shear tend to weak and lead to strong wind intensity at this stage. Meanwhile, the reduction of moisture supply at 850-700 hPa resulting from 20 % decreasing relative humidity play a major role in the weakening of wind intensity and reduces mechanical energy of the cycle process as much as 300 J kg-1.
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