Judul: Analisis niat pembelian produk melalui Online Shop pada Mahasiswa dengan pendekatan Theory Of Planned Behavior
Abstrak: Perkembangan internet memberikan dampak positif pada bidang perdagangan yang ditandai dengan lahirnya online shop. Sekarang ini, banyak online shop yang berkembang di Indonesia dengan berbagai macam bentuk seperti sebagai media perantara yang mempertemukan penjual dan pembeli di dunia maya. Tujuan penelitian ini adalah menganalisis pengaruh sikap terhadap perilaku, norma subjektif, dan kontrol perilaku yang dipersepsi terhadap niat pembelian di online shop. Penelitian ini mengggunakan design cross sectional-study dengan contoh sebanyak 100 mahasiswa Pascasarjana (S2) IPB yang tercatat aktif sebagai mahasiswa tahun ajaran 2013/2014. Teknik penarikan contoh penelitian ini adalah purposive sampling yang diambil secara proporsional dari 4 fakultas terpilih. Hasil penelitian menunjukkan bahwa karakteristik contoh yang memiliki hubungan dan pengaruh terhadap variabel Theory of Planned Behavior (TPB) adalah pendapatan, intensitas akses internet, jumlah sumber informasi, dan jumlah alasan membuka website. Sikap terhadap perilaku, norma subjektif, kontrol perilaku yang dipersepsi, dan niat pembelian saling berhubungan dan memengaruhi sesuai yang dihipotesiskan. Jadi, dapat dikatakan bahwa penelitian ini sesuai dengan Theory of Planned Behavior., the birth of online shop. Nowadays, many online shops grow in Indonesia on many forms such as online media that bring together the sellers and buyers in virtual world. The purpose of this study was to analyze the influence of attitudes toward behavior, subjective norms, and perceived control behavior toward purchase intentions through online shop. This research used cross-sectional design with 100 postgraduate students (S2) of IPB who are active as a student of 2013/2014 academic year. Sampling technique of this study was purposive sampling taken proportionally from 4 selected faculties. The result showed that the sample’s characterisric who have correlation and influence toward the Theory of Planned Behavior (TPB) variables were income, internet access intensity, mount of information resources, and mount of reasons to access the website. Attitude toward behavior, subjective norm, perceived control behavior, and purchase intention were interconnected and influenced appropriate with the hyphotesis. So, it can be said that this study was consistent with TPB
Keyword: Niat pembelian, Online shopping, Theory of Planned Behavior

Judul: Analisis Niat Pembelian E-ticket Bioskop di Kalangan Mahasiswa IPB dengan Pendekatan Theory of Planned Behavior (TPB).
Abstrak: Teknologi internet telah mengubah cara konsumen dalam pembelian produk dan jasa, salah satunya adalah pembelian tiket bioskop secara online (e-ticket). Penelitian ini bertujuan menganalisis niat pembelian e-ticket bioskop dikalangan mahasiswa IPB dengan pendekatan Theory of Planned Behavior (TPB). Penelitian ini menggunakan desain cross-sectional study dan pendekatan kuantitatif dengan metode online survey yang dilakukan di IPB. Jumlah responden sebanyak 225 orang yang dipilih secara purposive, dengan syarat mahasiswa Program Sarjana (S1) IPB yang pernah menonton bioskop namun belum pernah membeli e-ticket bioskop. Analisis yang dilakukan diantaranya analisis deskriptif, uji reliabilitas, uji validitas, uji korelasi, dan Structural Equation Modeling (SEM) menggunakan program AMOS 21.0 dan SPSS 25. Hasil penelitian menunjukkan bahwa usia memiliki hubungan negatif dengan norma subjektif, kontrol perilaku, dan niat. Tingkat semester juga memiliki hubungan negatif dengan sikap terhadap perilaku, norma subjektif, kontrol perilaku, dan niat serta uang saku memiliki hubungan negatif dengan norma subjektif. Hasil analisis menggunakan SEM menunjukkan bahwa sikap terhadap perilaku, norma subjektif dan kontrol perilaku berpengaruh positif terhadap niat beli e-ticket bioskop. Variabel kontrol perilaku memiliki pengaruh terbesar terhadap niat beli e-ticket bioskop yang diikuti oleh norma subjektif dan sikap terhadap perilaku.
Keyword: kontrol perilaku, niat, norma subjektif, sikap terhadap perilaku, Theory of Planned Behavior (TPB)

Judul: Manajemen Pemeliharaan Kuda (Equus caballus) Untuk Upacara Kenegaraan Dan Sarana Kesenjataan Di Detasemen Kavaleri Berkuda (DenKavkud) TNI-AD Parongpong
Abstrak: Cavalry Horse Detachement (Denkavkud) Indonesian National Army-Cavalary Parongpong is one of the Indonesian military units that utilize the horse and train it as a means of purpose of formal state ceremony and armed forces. Skills possessed by the horse cavalry was the result of care management and specialized training provided by the trainer. Aspects of care management are breeding, feeding, and management. Horses that are kept in the Denkavkud, Parongpong are stallions, mares, foals, and military horses. Total populations of horses at Denkavkud are 183 horses. Besides commited horse training (remonte), Denkavkud also did breeding program to produce horses that can be trained and used as a military horse. There are some issues contained in Denkavkud, such as some of the nutrients needed by the horses not being met from feed given. One of these is crude protein and lysine. Lactation mares was crude protein and lysine deficiency. The number of death in 2010 is higher than previous years. Based on the number of horses that died from January until June 2010 is 11 horses. The average mortality was caused by colic. Colic is caused by excessive eating, excessive drinking during hot, moldy food, and even by investment roundworms. Animal welfare in Denkavkud can be enhanced by improvement of feed given and improving the health of livestock through improved sanitation.
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