Judul: Strategi Hubungan Masyarakat Dalam Meningkatkan Citra Organisasi Nirlaba (Kasus: World Wide Fund For Nature - Indonesia)
Abstrak: Organisasi nirlaba yang bergerak pada isu lingkungan sudah semakin dikenal banyak orang. Keberhasilan yang diupayakan organisasi nirlaba berupa peningkatan citra positif diperoleh dari hubungan media. Penelitian ini bertujuan untuk menganalisis strategi Hubungan Masyarakat (Humas) WWF-Indonesia dalam meningkatkan citra organisasi. Penelitian ini dilaksanakan dengan pendekatan kuantitatif dan pendekatan kualitatif. Metode penelitian yang digunakan ialah survai pada dua organisasi kemahasiswaan Institut Pertanian Bogor yang pernah bekerjasama dengan WWF-Indonesia, yaitu Fisheries Diving Club (FDC) dan Himpunan Mahasiswa Peminat Ilmu-Ilmu Komunikasi dan Pengembangan Masyarakat (HIMASIERA). Analisis data meliputi uji Rank Spearman dan Chi Square digunakan untuk melihat hubungan antara strategi Humas dengan citra organisasi nirlaba. Hasil yang diperoleh dari penelitian, yaitu: 1) ada hubungan antara karakteristik individu dengan citra perusahaan yang terbentuk; 2) ada hubungan antara antara aktivitas Humas yang dilakukan dengan citra perusahaan.
Keyword: Bogor Agricultural University, Institut Pertanian Bogor, IPB, Image, Media Relations, Public Relation, Non Profit Organization, Human ecology, Fisheries diving club, Rank spearman, Chi square, Media relations

Judul: Strategi Public Relations dalam Meningkatkan Citra Sentulfresh Education Program
Abstrak: Public Relations have implemented communication strategies to increase the image. Communication strategies is achieved through three of approaches, such as educative and persuasive approach, public relations social responsibility approach, and cooperation approach. This study using a quantitative approach that supported by qualitative data, and SWOT analyze to determine the strategies which must to implemented through the relationships between the characteristics of the tourists characteristics and Public Relations activity with the image of Sentulfresh Education Farm which is the result of the assessment of the constituent visitors tour. Statistical analysis showed that the variables of education level, frequency arrival, frequency of PR activities and strength of the message associated with the image of Sentulfresh Education Farm. SWOT analysis calculations show that the Public Relations Education Farm Sentulfresh must aggressive strategy in order to optimize the strengths and to utilize the opportunities
Keyword: Bogor Agricultural University, SWOT, Strategy, Public Relations, image

Judul: Sifat-sifat Statistika Penduga Turunan Pertama dan Turunan Kedua Fungsi Intensitas Proses Poisson Periodik
Abstrak: This manuscript is concerned with estimation of the first and second derivatives of intensity function of a periodic Poisson process. It is considered the worst condition if there is only available one realization of periodic Poisson process observed in interval [0, n ]. It is assumed that the period of this process is known. The main problem discussed in this manuscript is the formulation of asymptotic approximations to the bias and variance of the estimators for the first and second derivatives of the intensity of the process considered. In addition, computer simulations were carried out to study the behaviour of these asymptotic approximations for finite sample size.
Keyword: