Judul: Buttercup: Application for Child Growth And Development
Abstrak: Proses tumbuh kembang anak menjadi perhatian utama orang tua dan kepentingan bangsa dalam mencetak sumber daya manusia berkualitas. Risiko jangka panjang akan gangguan kesehatan fisik dan mental pada anak yang tidak memiliki tumbuh kembang yang baik harus dikurangi dan bahkan dihilangkan. Disisi lain perkembangan teknologi dan perilaku masyarakat menjadi pertimbangan untuk mengatasi permasalahan dalam proses tumbuh kembang anak. Ide bisnis Buttercup merupakan aplikasi digital yang menawarkan fitur untuk mendukung tumbuh kembang anak. Ide tersebut diawali dengan analisis permasalahan yang dirasakan konsumen, menciptakan solusi yang tepat, serta merancang model bisnis yang terverifikasi melalui pendekatan customer discovery. Hasil penelitian menunjukkan bahwa terdapat tujuh permasalahan yang dirasakan konsumen terkait tumbuh kembang anak. Buttercup menawarkan solusi berupa delapan fitur dalam aplikasi digital yang dirumuskan berdasarkan tingkat kepentingan menurut konsumen dan berfungsi sebagai pengingat, konsultasi, pendataan, pemantauan, penghubung dengan komunitas dan informasi. Model bisnis Buttercup terverifikasi berdasarkan kesesuaian produk dengan pasar, segmen pelanggan, serta kemampuan perusahaan dalam menghasilkan keuntungan., Child growth and development process becoming the main concern of parents and the interests of the nation in producing quality human resources. Long- term risks of physical and mental health problems in children who do not have good growth and development must be reduced and even eliminated. On the other hand, technological developments and community behavior are considered to overcome problems in child growth and development process. Buttercup business idea is a digital application that offers features to support child growth and development. The idea begins with analyzing the problems felt by consumers, creating the right solution, and designing a verified business model through a customer discovery approach. The results showed that there were seven problems perceived by consumers in child growth and development. Buttercup offers solution in the form of eight features in digital application that formulated based on the level of importance according to consumers and function as reminder, consultation, data collection, monitoring, community liaison and information. Buttercup business model is verified based on the suitability of the product to the market, customer segments, and the company's ability to generate profits.
Keyword: Customer discovery, business model, child growth and development

Judul: Eltern: Inovasi Aplikasi Parenting
Abstrak: Pola asuh dan kesehatan mental anak menjadi salah satu kekhawatiran bagi para orang tua di Indonesia. Mudahnya penyebaran informasi membuat orang tua sulit mendapatkan informasi parenting yang akurat dan terpercaya. Eltern sebagai inovasi aplikasi parenting hadir untuk menyelesaikan permasalahan tersebut. Penelitian ini bertujuan untuk mengidentifikasi masalah yang dihadapi, merancang model bisnis sebagai solusi atas masalah yang ada, dan merancang prototype bisnis. Pendekatan yang digunakan pada penelitian ini adalah design thinking dan customer discovery. Berdasarkan hasil penelitian, terdapat sebelas masalah yang dirasakan responden dalam mencari informasi yang akurat dan Eltern memberikan solusi berupa 5 fitur yang dirumuskan berdasarkan masalah yang ada. Fitur tersebut divisualisasikan kedalam prototype yang berbentuk mockup aplikasi. Penelitian ini menghasilkan business model canvas Eltern yang telah terverifikasi berdasarkan tiga aspek yaitu kesesuaian produk dengan pasar, cara menjangkau pelanggan, dan cara bisnis menghasilkan uang., Parenting and child’s mental health is one of Indonesian parents concern. The easy dissemination of information makes it difficult for parents to get accurate and realible parenting information. Eltern as a parenting apps innovation present to solve the problem. This study intent to identifiy problems encountered, build a business model as a solution to existing problems, and build business prototype. The approach used in this study is design thinking and customer discovery. Based on study result, there is eleven problems felt by respondents in finding accurate information and Eltern provides a solution in the form of 5 features that are formulated based on the existing problem. These features visualized into prototype in the form of application mockup. This research generate a verified Eltern’s business model canvas based on three aspects which is product-market fit, how to reach customer, and how business generate money.
Keyword: Application, Customer discovery, Design thinking, Mental health, Parenting

Judul: Mitochondrial DNA Gene Organization and Phylogenetic Relationship of Naja siamensis
Abstrak: Naja siamensis is one of Asiatic cobra in the Family of Elapidae, known as a cryptic snake. It has many morphological variations that lead to misidentification. Misidentification can cause the wrong concept in developing antivenom types due to high snakebite cases occur in Thailand. Thus, an accurate species identification using a molecular approach is crucially required. Mitochondrial DNA has been used widely in snake molecular studies. These studies were aimed to determine the arrangement of the N. siamensis partial mitochondrial genes using reptile-oriented primers and to reveal the phylogenetic relationship among other species of Asian cobra. DNA extraction was carried out based on the standard DNA salting-out protocol and was conducted by bioinformatics analysis using BLASTn and MEGA 6 software. Gene annotation was performed against N. kaouthia complete genome. A total of 3121 bp of N. siamensis mtDNA genes were sequenced consisting of partial of six regions: 16S rRNA, ND1, tRNA-Ile, CRII region, tRNA-Leu, tRNA-Gln, and COI genes. The mtDNA gene organization of N. siamensis was predicted to has a similar pattern with the common Elapidae mtDNA gene organization. This study showed that there is a monophyletic form in Naja genus and N. kaouthia is the closest species with N. siamensis based on partial 16S rRNA and ND1 gene.
Keyword: 16S rRNA, Elapidae, ND1, phylogenetic relationship