Judul: Pengembangan Modul Digital Marketing untuk Meningkatkan Efisiensi di PT Sukaraja Pangan Utama
Abstrak: The implementation of digital marketing in social media marketing still needs to be improved. Currently, no centralized social media system on one platform is capable of analyzing and submitting funds. This project aims to develop digital marketing modules according to user needs that are equipped with data integration, process automation, and able to increase efficiency. The method used is the engineering design stage. The data consists of primary data from observations, interviews, and distributing questionnaires and secondary data from the company’s data. The data is processed using software and mathematical calculations to produce a digital marketing module that meets the success criteria and is accepted by users. The projects carried out have succeeded in developing digital marketing modules according to user needs to be equipped with data integration, and process automation, and proven to increase efficiency. Based on User Acceptance Testing (UAT), the digital marketing module is accepted by PT Sukaraja Pangan Utama. Preparation for implementation is carried out by creating ideal business processes and SOP as work references., Implementasi pemasaran digital dalam pemasaran media sosial masih perlu diperbaiki. Saat ini, belum ada sistem media sosial terpusat pada satu platform yang mampu melakukan analisis dan pengajuan dana. Proyek ini bertujuan untuk mengembangkan modul pemasaran digital sesuai kebutuhan pengguna yang dilengkapi integrasi data, otomatisasi proses dan mampu meningkatkan efisiensi. Metode yang digunakan yaitu tahapan engineering design. Data yang digunakan terdiri dari data primer yang diperoleh dari observasi, wawancara, dan penyebaran kuisioner, serta data sekunder yang diperoleh dari data milik perusahaan. Data tersebut diolah menggunakan perangkat lunak dan perhitungan matematika sehingga dihasilkan modul digital marketing yang memenuhi kriteria keberhasilan dan diterima oleh pengguna. Proyek yang dilakukan telah berhasil mengembangkan modul pemasaran digital sesuai kebutuhan pengguna yang dilengkapi integrasi data, otomatisasi proses, serta terbukti meningkatkan efisiensi. Berdasarkan User Acceptance Testing (UAT), modul digital marketing dapat diterima oleh PT Sukaraja Pangan Utama. Persiapan implementasi dilakukan dengan membuat proses bisnis ideal dan SOP sebagai acuan kerja.
Keyword: data integration, digital marketing, efficiency, process automation

Judul: PENGEMBANGAN MODUL PURCHASE UNTUK MENDUKUNG PROSES BISNIS PENGEMBANGAN PRODUK BARU DI PT SUKARAJA PANGAN UTAMA
Abstrak: The project is conducted to enhance the efficiency and effectiveness of PT Sukaraja Pangan Utama's new product development processes by developing a purchase module. This project aims to develop a purchase module that suits user needs and is able to increase efficiency in the purchasing process. The method used is the engineering design stage which is a method for designing and producing solutions in the form of systems, components, or processes based on user needs. The development of the purchase module has produced a system that is integrated with inventory, accounting, and contracts and has automated business processes. This automation process includes calculating vendor ratings using the Composite Performance Index (CPI) method for making the best vendor decisions. This module is proven to increase efficiency up to 3.25 times faster than manually. The main result of this project is the development and readiness to implement the purchase module. This purchase module has been successful through User Acceptance Testing (UAT) and received by PT Sukaraja Pangan Utama. This module is equipped with Standard Operating Procedure (SOP), which provides clear guidance for users to ensure effective implementation., Proyek ini dilakukan untuk meningkatkan efisiensi dan efektivitas proses pengembangan produk baru PT Sukaraja Pangan Utama melalui pengembangan modul pembelian. Proyek ini bertujuan mengembangkan modul purchase yang sesuai dengan kebutuhan pengguna dan mampu meningkatkan efisiensi dalam proses pembelian. Metode yang digunakan yaitu tahapan engineering design yang merupakan metode untuk merancang dan menghasilkan solusi berupa sistem, komponen, atau proses berdasarkan kebutuhan pengguna. Pengembangan modul purchase berhasil menghasilkan sistem yang terintegrasi dengan inventory, accounting, dan contract, serta memiliki proses bisnis otomatis. Proses otomatisasi ini mencakup penghitungan pemeringkatan vendor menggunakan metode Composite Performance Index (CPI) untuk pengambilan keputusan vendor terbaik. Modul ini terbukti mampu meningkatkan efisiensi hingga 3,25 kali lipat lebih cepat dibandingkan melakukan pekerjaan secara manual. Hasil utama dari proyek ini adalah pengembangan dan kesiapan implementasi modul purchase. Modul purchase ini telah berhasil melalui User Acceptance Testing (UAT) dan diterima dengan baik oleh PT Sukaraja Pangan Utama. Modul dilengkapi dengan Standard Operating Procedure (SOP) yang memberikan panduan yang jelas bagi pengguna untuk memastikan implementasi yang efektif.
Keyword: business process, data integration, efficiency, purchasing module

Judul: Posisi Filogenetik Kura-Kura Carettochelys Insculpta  (Reptillia: Testudinata)
Abstrak: Carettochelys insculpta is an endemic freshwater turtle of southern Papua and northern Australia. Phylogenetic position of this turtle is remain unresolved until now. Most of the research conducted show close relationships of C. insculpta and members of Trionychidae family. However, some of the research show distance between C. insculpta and members of Trionychidae family. This research is conducted to analyze phylogenetic relationship between C. insculpta and other members of Testudinata using 12S rRNA, 16S rRNA, and both gene as markers. DNA samples were obtained from three different organisms of C. insculpta. Two species used as outgroups were Alligator mississippiensis and Iguana iguana. Phylogenetic analysis was carried out using Neighbor-Joining method with Felsenstein 1981 (F81) modeltest. A polytomy tree of Testudinata was produced by using 12S rRNA gene. However, analysis using 16S rRNA and both genes as markers confirmed that C. insculpta was located between the Chelonidae and the Trionychidae family.
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