Judul: Kajian Kesesuaian Iklan Produk Pangan di Media Cetak Terhadap Peraturan Perundang-undangan yang Berlaku: Studi Kasus pada Tabloid NOVA, Majalah Kartini, dan Majalah Ayahbunda Periode Penerbitan April – September 2012
Abstrak: Advertising is a form of marketing strategy done by company so that the product can be quickly recognized and accepted by society. Oversight of food advertising is necessary because the delivery of products information is often done incomplete or redundant, violating the ethics of advertising, consumer misleading, biased, or even mislead consumers with claims that are not scientifically proven. This study aims to build decision tree as evaluation tool based on several advertising regulations, to evaluate the suitability of food advertising in media using decision tree that has been built, and to evaluate the variety of violations occur on food advertising in print media selected. The research was done through post-market evaluation of food advertisements contained on three types of media selected, namely Tabloid NOVA, Magazines Kartini, and Ayahbunda Magazine during the period April to September 2012. The study produced decision tree for nine categories of general violations and five categories for specific violations based on eight food regulations. Evaluation on 457 food ads shows 139 ads (30,42%) 100% comply the legislations and the rest 318 (69,58%) do not 100% comply the legislations. The most dominating food category is category of dairy products and analogues (32,60% of the total ads evaluated) and the most dominating violation category is first category of violations for specific categories of food products (28,88% of the total ads evaluated are not 100% complied for the violation category). The high level of violation ads published in the print media, especially the tabloids and magazines evaluated due to the number of laws and regulations of food advertising which has not been supported by good socialization, lack of awareness of industry and advertising agencies on the importance of law enforcement, and the weak monitoring of compliance with the legislations.
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Judul: Case Studies on Ayahbunda, Femina and Kartini Magazine, Nova and Nakita In The Period January – December 2009
Abstrak: One important aspect of food control is food labeling and advertising control. In Indonesia, control for the food advertising is done by National Agency of Drug and Food Control (NADFC). Based on our data, many adverstisement of food products do not comply with the formal regulation on labelling and advertising. . Analysis on 925 advertisements collected, 507 of advertisements (55%) were comply with the requirement and 418 of advertisements were not comply with the requirement. Among 425 of advertisements which were not comply with requirement complementary breast feeding (50,59%) were the most dominant, followed by soft drink (13,41%), and milk and its processed product (11,7%). The most dominant category of violations is an advertisement that containing incorrect and misleading information related to nutrition, health benefits and food safety (72,86%).
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Judul: Infeksi leucocytozzon simondi (Mathis dan Leger, 1910) pada itik
Abstrak: Leucocytozoonosis pada itik adalah penyakit protozoer yang disebabkan oleh parasit darah Leucocytozoon simondi. Protozoa ini ditularkan oleh lalat penghisap darah (Simulium sp.). Di dalam tubuh induk semang antara (vektor) Simulium parasit mengalami tahap gametogoni yang kedua (pembentukan gamet dan pembuahan) dan sporogoni. Pembuahan makrogamet oleh mikrogamet terjadi segera sesudah vektor menghisap darah itik yang mengandung gametosit. Pembuahan menghasilkan zigot yang dapat bergerak (ookinet) yang masuk dinding usus vektor dan kemudian memasuki tahap sporogoni. Tahap sporogoni memerlukan waktu kira-kira 1 minggu (Fallis dan Desser, 1977) untuk menghasilkan sporozoit. Sporozoit bergerak menuju kelenjar ludah vektor, tempat mereka berkumpul. Sporozoit dipindahkan ke dalam tubuh itik pada saat vektor menghisap darah itik. Di dalam tubuh itik, parasit mengalami tahap skizogoni dan tahap gametogoni yang pertama (pembentukan gametosit). Sporozoit memasuki peredaran darah itik dan memasuki sel-sel parenkhim hati membentuk skizon hepatik (Fallis et al., 1974). Setelah 4 6 hari, skizon hepatik dewasa menghasilkan merozoit dan sinsitia. Merozoit dari skizon hepatik memasuki eritrosit dan eritroblas membentuk gametosit bundar, sedangkan sinsitia memasuki sel-sel RES di seluruh tubuh membentuk megaloskizon. Megaloskizon dewasa terbentuk dalam waktu 5 hari di dalam sel-sel itu dan menghasilkan merozoit. Merozoit dari megaloskizon memasuki limfosit dan leukosit lainnya membentuk gametosit memanjang. ...
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