Judul: Analisis Peta Persaingan Produk Kopi Instan Sachet Di Kota Bogor
Abstrak: Initially drink a cup of Coffeee is a habbit of Dutch goernment. Coffeee produced by plantations managed by the Dutch government was almost all exported.Lifestyle changes, especially Indonesian people to consume Coffeee product, make rise up companies engaged in Coffeee comodity, especially that produced instant sachet Coffeee. The purpose of this research are:1) identify factors or attributes that most influence the consumer to buy the instant sachet Coffeee product, 2) Identify the brand's competitive position in Bogor and also other relationships between the attributes, and 3) Offering some strategies for some manufactures . At first purpose, the resercher using factor analysisi method, so that got three factors formed by 11 variabels or atrribute that influence consumers to buy instan sachet Coffeee product. For the second and third purpose, resercher using biplot analysis method with SAS 9.2 computer program. The result were brand mapping competition against some factors previously formed with value of each factors 83.6%, 81.9%, and 94.6%.
Keyword: mapping competition, marketing, biplot analysis, factor analysis

Judul: Sikap Konsumen Terhadap Kopi Bubuk Instan Top Kopi di Wilayah Kota Bogor, Jawa Barat
Abstrak: Top Kopi is a new coffee brand that started to be produced in 2012. The aim of this research is to identify characteristics and patterns of consumption Top Kopi and Kapal Api and to analyze consumer attitudes toward attributes,. This method used in this research is Descriptive Analysis, Fishbein, and Mann-Whitney U Test The Characteristics consumers Top Kopi are < 20 years, Sundanese, SMA/SMK, unmarried, and student/ undergraduate, consumers Kapal Api are 21-30 years, Sundanese, SMA/SMK, and employees. The consumption patterns of consumers, consuming instant coffee ≥ 5 times a week, bought from shops, coffee consumption considerations attributes of taste, motivation to buy is freshness, own decisions to consume coffee, while Kapal Api from television advertising, and influential in buying second header instant consumer groups derived from the decision itself. Both group consumers of Kapal Api and Top Kopi have neutral attitude and did not show differences.
Keyword: 

Judul: Karakteristik Morfofungsi Skelet Ekstremitas Kaki Soa Layar (Hydrosaurus amboinensis)
Abstrak: Sailfin Lizard is a lizard that has a semi-aquatic life and has a sail fin on its tail. These lizards can be found in habitats close to water such as rivers, lakes, and estuaries of mangrove forests. This study aimed to observe morphofunction characteristic of appendicular skeleton of Sailfin Lizard (Hydrosaurus amboinensis), associated with their function and behavior. Morphofunction characteristic of the appendicular skeleton of Sailfin Lizard was studied by observing and measuring the bones that make up the extremities. The naming of bones and their parts is based on the Nomina Anatomica Veterinaria 2017 and other journal. The clavicle and interclavicle bones are located anterior to the scapulacoracoid which has convex shape. The patella ulnar bone is found at the humeroulnar joint and the radius et ulna bone has a relatively long antebrachial interosseum space. On the hind legs, coxae bone has a relatively broad acetabulum, two lunula bones and patellar mineralization are found at the femorotibiofibular joint, and tibia et fibula bones have a relatively long interosseum cruris space. The palmar part of the ossa carpi is found in the palmar sesamoid bone, while the tarsi bones have a fused astragalus and calcaneus bones to become os astragalocalcaneus. The size of the pedis skeleton is relatively long compare to the manus skeleton and has a different middle phalanx bone. The ekstremity skeletal structure allows the Sailfin Lizard to do movements such as walking, running, climbing, running on water and swimming.
Keyword: Appendicular skeleton, Morphofunction, Sailfin Lizard