Judul: Perancangan Value Proposition dalam Pengembangan Bisnis Restoran Organeed Bogor
Abstrak: YUNI ROSANIA SITORUS. Perancangan Value Proposition dalam Pengembangan Bisnis Restoran Organeed Bogor. Dibimbing oleh HARTOYO dan ANITA PRIMASWARI WIDHIANI. Tingkat persaingan restoran di Kota Bogor cukup tinggi, salah satu restoran yang berada pada persaingan antar restoran di Kota Bogor adalah Restoran Organeed. Restoran Organeed merupakan restoran yang menyediakan hidangan makanan dan minuman sehat, namun selama usaha berlangsung restoran Organeed belum dapat mencapai target penjualan yang ditetapkan manajemen restoran, dan pengunjung yang datang fluktuatif. Penelitian ini bertujuan untuk: (1) mengidentifikasi model bisnis yang sudah diterapkan Restoran Organeed dengan pendekatan business model canvas, (2) menganalisis value proposition canvas Restoran Organeed, (3) merumuskan pembaruan business model canvas Restoran Organeed setelah disesuaikan dengan value proposition canvas. Penelitian ini merupakan penelitian deskriptif dengan pendekatan kualitatif. Penulis melakukan wawancara dengan pihak internal Restoran Organeed dan pelanggan restoran. Metode yang digunakan ialah teknik non-probability sampling dengan metode judgment sampling dan purposive sampling. Terpetakan sembilan elemen business model canvas pada restoran Organeed, lalu dilakukan analisis value proposition canvas dengan mencocokkan (fit) terhadap customer segment profile dan value proposition map. Hasil dari penelitian ini adalah pembaruan business model canvas yang terjadi pada elemen value propositions membuat kartu atau label keterangan gizi, menu praktis salad wrap dan jus sehat botol ready to drink dan penerapan edukasi eat clean.
Keyword: Business Model Canvas, Kualitatif, Value Proposition Canvas

Judul: Perancangan Value Proposition dalam Pengembangan Bisnis Restoran Eatlah Bogor
Abstrak: Bertambahnya jumlah restoran yang tersebar di Kota Bogor dari tahun ke tahun menunjukan persaingan di bidang kuliner semakin ketat. Salah satu restoran yang berada pada persaingan antar restoran di Kota Bogor adalah Eatlah. Sejak tahun 2018 restoran Eatlah membuka cabangnya di Kota Bogor, Eatlah Bogor belum dapat mencapai target penjualan yang ditetapkan kantor Eatlah pusat untuk setiap cabangnya. Berbagai upaya telah dilakukan pihak restoran Eatlah Bogor untuk dapat menarik minat konsumen. Penelitian ini bertujuan untuk: (1) mengidentifikasi model bisnis yang sudah diterapkan restoran Eatlah Bogor dengan pendekatan business model canvas, (2) menganalisis value proposition canvas restoran Eatlah Bogor, (3) merumuskan pembaruan business model canvas restoran Eatlah Bogor setelah disesuaikan dengan value proposition canvas. Penelitian ini merupakan penelitian deskriptif dengan pendekatan kualitatif. Penulis melakukan wawancara dengan pihak internal restoran Eatlah dan pelanggan restoran Eatlah Bogor. Hasil dari penelitian ini adalah tiga value propositions baru dan tiga perbaikan pada value proposition restoran Eatlah Bogor.
Keyword: Business Model Canvas, Kualitatif, Value Proposition Canvas

Judul: Thermal Characteristics and Dynamics of Tropical Cyclone over Western North Pacific Ocean: A Case Study of Typhoon Songda (Chedeng) 2011
Abstrak: The frequent occasion of Tropical Cyclone (TC) over Western North Pacific (WNP) Ocean lies from 10˚N to 26˚N and 121˚E to 170˚E. Sources of TC development come from warm ocean temperature where latent heat is released during condensation processes and subsequently concentrated in the boundary layer. Relative humidity at 850-700 hPa is responsible to produce the most intense storm. Meanwhile, weak vertical wind shear between 850-200 hPa is one of the dynamical factors that lead to the development of TC. Pressure level of 850-200 hPa is chosen to minimize the thermodynamic effect in the lower troposphere. Typhoon Songda (Chedeng in the Philippines) or TSC lasted from May 18th to 30th, 2011 and strengthened into powerful Super Typhoon stage between May 24th and 27th. Long curving track and the exhibition of all sequences of TC life cycle, TSC is then considered as an ideal case of TC. The objective of the study with case of TSC is to investigate the role of thermal characteristics and dynamics on TC intensity. The research is carried out by using Advanced Research of Weather Research and Forecasting model (WRF ARW model) version 3.3. Two domains are employed in the model. The first domain situate from 02˚N to 40˚N and 118˚E to 149˚E and cover spatial resolution () of 33.1 km. The second domain situate from 09˚N to 27˚N and 119˚E to 132˚E with of 11 km. Timestep of the model () is 120 seconds. The model is supported by the following physical parameterization, i.e., Yonsei University Scheme (YSU) in the boundary layer, Kain-Fritsch scheme (KF) in the cumulus, and WRF Single-Moment 3-class scheme in the microphysics. Initial meteorological condition prior to the formation of the cyclone is generated using WRF ARW standard-release model. Sensitivity of the model output is obtained from a selected single-parameter change scenarios, namely, 10 % to 20 % decrease and increase of wind shear initial data at 850-200 hPa, and by 10 % to 20 % decrease of relative humidity initial data at 850-700 hPa. The result showed that the negative correlations between wind shear and intensity are found in wind shear scenarios. Wind shears of 10 ms-1 which lead to strengthening of the wind intensity in the early period of Typhoon development are found in wind shear scenarios. The effect of wind shear changes on wind intensity is statistically significant in the 20 % wind shear scenarios. During mature stage, weak wind intensity occurred when wind shear increase as given in the WRF standard-release and the 20 % decreasing scenario. Different situation is found in the 20 % increasing scenario where wind shear tend to weak and lead to strong wind intensity at this stage. Meanwhile, the reduction of moisture supply at 850-700 hPa resulting from 20 % decreasing relative humidity play a major role in the weakening of wind intensity and reduces mechanical energy of the cycle process as much as 300 J kg-1.
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