Judul: Analisis Peranan Kemitraan terhadap Rantai Nilai Sapi Potong Peternakan Rakyat di Kabupaten Banjarnegara, Provinsi Jawa Tengah
Abstrak: The smallscale domestic beef catte producers have supplied only 70 percent of the national neeed (Ditjennak 2008).This condition potentially caused problem to meet the increasing demand of beef. Smallholder farmers have special characteristics that raise livestock traditionally with a limited scale. The existence of such characteristics can cause problems in the beef marketing chain. Domestic beef marketing chain in Indonesia is identified as a long marketing chain by the number of middlemen. Many market participants from centers of production to centers of consumption causes the magnitude margins and high transaction costs. Thus, the performance of marketing system is inefficient and lead to higher beef prices. Value chain analysis is an analysis that summarizes the marketing activities and the ability of the institutions supporting marketers in accessing environment. The most important thing in the value chain analysis is a relationship management / coordination among the actors of the starting raw material to the finished product. One strategy that can improve the quality of the relationship / coordination is a partnership. With the partnership, the chain becomes shorter marketing so that value chain performance can be improved. Therefore, the purpose of this study is to: 1) describe the role of the value chain of the beef marketing chain formation, 2) analyze the role of marketing partnerships on the performance of actors in the value chain of beef cattle, 3) analyze the cost structure and marketing margins are formed in chains value of beef cattle. The research was conducted in the District Wanayasa, Banjarnegara, Java Tengah.Peternak selected based on the scale of effort, time and transactions made during the transaction. The analysis used is the value chain model adapting Kaplinsy & Morris (2000). The first phase of the analysis is the entry point of analysis is the analysis of the business characteristics of the cattle farmers, the next is the mapping value chain, in this analysis mapped marketing channels and institutions or actors involved, the final analysis is the analysis of value chain performance (performance) that analyzes the performance of actor in accessing supportive environment and marketing efficiency was calculated through marketing margins, farmers share, a matter of profit / cost, and the ratio R / C. Based on the analysis of the characteristics of farmers (entry point), farmers are not partnered cattle ranchers seek independent both of production and marketing, so that all risks and benefits borne alone. Parnership farmers are keeping cattle, meanwhilethe other party provided the capital such as breeding . System developed in partnership Wanayasa District is rowdy or systems can be classified as a partnership Operational Sustainability (KOA). In tis partnership type, there are to parties, farmers and capital owner. Capital owner is a big farmers/traders who provide cattle and guarantee the marketing of beef cattle. Meanwhile farmers obligate to provide input of beef cattle farming and sell cattle to te capital owners. Furthermore, the characteristics of both farmers who work in partnership system and farmers who do not work in the partnership scheme vii specify the number of partner agencies and the length of the channel is formed. Based
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