Judul: Marketing Strategy Design at Modern Rice Milling Plant of Perum BULOG Subang
Abstrak: Modern Rice Milling Plant (MRMP) Subang di bawah naungan Perum BULOG merupakan perusahaan baru yang bisnis utamanya adalah pengolahan beras sehingga perlu dilakukan identifikasi terhadap kondisi manajemen pemasarannya. Proyek desain utama ini bertujuan untuk mengevaluasi kondisi pemasaran perusahaan dan mendapatkan rekomendasi-rekomendasi strategi pemasaran yang tepat bagi perusahaan. Kondisi pemasaran perusahaan dianalisis melalui strategi SWOT (Strength, Weakness, Opportunity, Threat) yang nantinya memberikan rancangan strategi pemasaran dan dapat diukur kepentingannya dari skala prioritas utama hingga akhir dengan menggunakan analisis QSPM (Quantitative Strategic Planning Matrix). Kemudian melakukan evaluasi variabel pemasaran yang digunakan untuk mencapai tujuan pemasaran pada pasar yang ditargetkan dengan strategi bauran pemasaran yaitu product, price, promotion, place, dan peole. Strategi terakhir yang dilakukan adalah menganalisis merk yang dimiliki MRMP Subang agar merk produk memiliki keunggulan yang kompetitif dengan melakukan analisis strategi STP (Segmenting, Targeting, Positioning). Melakukan redesain kemasan untuk variasi ukuran baru dengan tujuan meningkatkan pendapatkan perusahaan. Perencanaan strategi pemasaran dan redesain kemasan diharapkan dapat memperkuat pemasaran perusahaan dan meningkatkan tingkat keuntungan penjualan., Modern Rice Milling Plant (MRMP) Subang under the auspices of Perum BULOG is a new company whose main business is rice processing, so it is necessary to identify the condition of its marketing management. This capstone project aims to evaluate the condition of the company's marketing and obtain recommendations for the right marketing strategy for the company. The company's marketing condition is analyzed through the SWOT strategy (Strength, Weakness, Opportunity, Threat) which will later provide a marketing strategy design and its importance can be measured from the top priority scale to the end using QSPM (Quantitative Strategic Planning Matrix) analysis. Then evaluate the marketing variables used to achieve marketing objectives in targeted markets with a marketing mix strategy, namely product, price, promotion, place, and group. The final strategy is to analyze the brands owned by MRMP Subang so that the product brands have a competitive advantage by conducting STP (Segmenting, Targeting, Positioning) strategy analysis. Redesign packaging for new size variations with the aim of increasing company revenue. Marketing strategy planning and packaging redesign are expected to strengthen the company's marketing and increase sales profit levels.
Keyword: Bauran Pemasaran, MRMP Subang, Redesain kemasan, STP, SWOT

Judul: Analisis dan Desain Sistem Perencanaan Produksi dengan Macro VBA Excel pada Produksi Beras di MRMP Perum BULOG Subang.
Abstrak: Modern Rice Milling Plant (MRMP) Subang merupakan salah satu Unit Bisnis (UB) di bawah naungan Perum BULOG berupa pabrik penggilingan padi dengan infrastruktur modern. Hasil eksplorasi permasalahan yang terjadi di MRMP Subang yaitu pemenuhan permintaan beras yang belum optimal karena belum adanya perencanaan produksi yang dilakukan oleh perusahaan. Produta ini bertujuan untuk mendapatkan rekomendasi dan rancangan penyelesaian masalah terkait manajemen perencanaan produksi di MRMP Subang melalui aplikasi perencanaan produksi. Analisis perencanaan produksi diawali dengan melakukan forecasting permintaan beras dengan metode time series. Hasilnya digunakan untuk perencanaan produksi dengan merumuskan model goal programming karena mempertimbangkan beberapa tujuan yang ingin diselesaikan. Model perencanaan produksi diimplementasikan dengan analisis dan desain sistem menggunakan metode Framework for the Application of System Thinking (FAST) dengan data flow diagram dan use case diagram. Desain sistem dibuat bentuk fisiknya menggunakan Macro VBA Excel dan Excel solver di Microsoft Excel. Hasil analisis dan desain sistem perencanaan produksi dapat membantu memberikan rekomendasi penyelesaian masalah terkait perencanaan produksi beras di periode yang akan datang agar kegiatan produksi dapat lebih terencana. Hasil validasi sistem serta analisis sensitivitas menunjukkan bahwa aplikasi sudah layak digunakan. Sistem perencanaan produksi dapat diimplementasikan pada MRMP Subang dengan melakukan sosialisasi menggunakan modul penggunaan aplikasi dan video., Modern Rice Milling Plant (MRMP) Subang is one of the Business Units (UB) under the auspices of Perum BULOG in the form of a rice mill with modern infrastructure. The problems that occurred at MRMP Subang were fulfilling the demand for rice which was not optimal because there was no production planning carried out by the company. This project aimed to obtain recommendations and design solutions to problems related to production planning management at MRMP Subang. The method used with engineering design consists of five phases, namely the exploration phase, problem definition, ideation, prototype development, and validation. The analytical tools used were forecasting time series methods and goal programming models while the system design used the Framework for the Application of System Thinking (FAST) method with data flow diagrams and use case diagrams. System development into physical form using Macro VBA Excel and Excel Solver. The results of the analysis and design of the production planning system can help provide recommendations for solving problems related to rice production planning in the coming period so that production activities can be more planned. The results of system validation and sensitivity analysis show that the application is feasible to use. The production planning system can be implemented in the Subang MRMP by conducting socialization using application and video modules.
Keyword: forecasting, goal programming, macro VBA excel, modern rice milling plant, production planning

Judul: Studi histopatologi organ limpa hamster (Mesocricetus auratus) yang Diinfeksi Coxiella burnetii
Abstrak: Query fever is a zoonosis caused by Coxiella burnetii (C. burnetii). The aim of this research was to determine the histopathological changes of spleen of hamster (Mesoscricetus auratus) which were infected by C. burnetii using Haematoxylin-Eosin (HE) and Immunohistochemistry (IHC) methods. This research used 6 hamsters which were devided into two passage. The histopathological examination picture with HE staining of first passage in hamsters showed relatively similar results with those the second passage such as red pulp hemorrhage and infiltration of inflammatory cells. Histopathological observation of spleen from first passage hamster by using IHC staining showed the positivity was unclear compared to the second passage hamster.
Keyword: Coxiella burnetii, Immunohistochemistry, Query Fever