Judul: Analisis pola agroforestri tradisional di Distrik Kokas Kabupaten Fakfak Propinsi Papua Barat
Abstrak: Penelitian ini dilaksanakan selama satu bulan yaitu, pada bulan Mei 2012 di Distrik Kokas, Kabupaten Fakfak, Propinsi Papua Barat. Responden yang diwawancara sebanyak 37 orang dari dua Desa yaitu Desa Kiriwas-was dan Desa Kinam. Pemilihan responden pada tiap desa contoh dilakukan dengan cara purposive, dengan sasaran para petani yang memiliki kebun agroforestri tradisional. Metode pengumpulan data dengan teknik wawancara, observasi, dan pengumpulan data sekunder. Pengolahan dan analisis data dilakukan dengan cara reduksi, penyajian data, dan penarikan kesimpulan. Kebun yang dimiliki oleh responden berasal dari hutan alam yang kemudian dibuka dan dijadikan kebun. Hutan alam yang dibuka dibagi berdasarkan marga dan pada umumnya kebun yang dimiliki responden merupakan harta warisan (tanah milik). Pengelolaan kebun terbagi atas kegiatan persiapan lahan, persiapan bibit, penanaman, pemeliharaan, dan pemanenan yang masih bersifat sederhana. Pola tanam kebun adalah pola dengan kombinasi antara kayu, buah-buahan, dan tanaman pertanian. Tanaman yang dipilih merupakan jenis yang tidak terlalu banyak membutuhkan perawatan, perhatian khusus, dan merupakan jenis andalan setempat seperti pohon pala. Kebun memberikan kontribusi yang besar terhadap pendapatan petani. Hal ini dapat dilihat dari rata-rata kontribusi kebun terhadap pendapatan total petani yaitu sebesar 53,5%. Kendala pengelolaan yang dihadapi oleh petani umumnya adalah adanya gangguan binatang liar seperti babi hutan, rusa, dan binatang hutan lainnya.
Keyword: Bogor Agricultural University, Institut Pertanian Bogor, IPB, Traditional agroforestri, Local knowledge, Garden, Contribution of income

Judul: Analisis Pola Agroforestri Tradisional di Distrik Kokas Kabupaten Fakfak Propinsi Papua Barat
Abstrak: One method of cultivating the forest in Fakfak Regency is the practice of traditional agroforesty system known as garden system. The garden managemen It is based on the existing local knowledge and was produced to substance needs. It is necessary to study the management and the benefits from this agroforestry garden. This study was conducted in one month, on May 2012, and located in the province of West Papua, Fakfak Regency, Kokas District. Targeting farmers who have gardens (traditional agroforestri). Respondets interviewed were as many as 37 people in two villages, namely the villages of Kiriwas-was and Kinam. The respondents in each village were selected by a purposive sampling method. The data were collected from secondary data as well by interview and observation. The data were processed and analyzed with a method of reduction, presentation, and conclusion. The gardens owned by the respondents came from natural forests, which were then opened and made into gardens. Natural forests are opened and divided among the clans; and the respondents‟ gardens were in general inherited property (land). Garden cultivation is divided into several simple (traditional) activities such as land preparation, seed preparation, planting, maintenance, and harvesting. The results of the field study showed that the most common planting pattern (agroforestri) was the combination of wood, fruits and plantation crops. The crops selected were the types that do not require too much care, attention, and of local mainstay for example, nutmeg (Pala). These garden gave so many contribution to farmers income. It can be seen from the average contribution to the total income from the farmers garden, that is equal to 53,5%. The problem faced by the average farmers from the three tribes is the intrusion of animals such as wild boar, deer and other forest animals.
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Judul: The Effectiveness of Hyundai’s Product Placement in the Spider-Man: No Way Home Movie
Abstrak: Berkembangnya potensi strategi product placement seiring dengan perkembangan teknologi media hiburan menjadikan Hyundai tertarik untuk melakukan strategi tersebut dalam film Spider-Man: No Way Home. Kerja sama Hyundai dengan film tersebut menjadi salah satu strategi product placement yang menarik untuk diteliti lebih dalam karena film tersebut berhasil menjadi film dengan pendapatan terbesar di dunia pada tahun 2021. Penelitian ini bertujuan untuk mengidentifikasi efektivitas strategi product placement yang dilakukan Hyundai dalam film Spider-Man: No Way Home dengan memperhatikan beberapa faktor yakni kesesuaian dengan alur cerita, frekuensi, jangkauan, dan dampak. Metode penelitian ini menggunakan pendekatan kualitatif dengan metode purposive sampling. Hasil dari penelitian menunjukkan bahwa strategi product placement Hyundai dalam film Spider-Man: No Way Home teridentifikasi sebagai strategi yang efektif dalam tiga dari empat faktor. Sementara pada faktor dampak belum dapat dikatakan efektif sehingga terdapat beberapa rekomendasi yang dapat dilakukan Hyundai kedepannya., The development of product placement strategies in line with the advancement of media technology has led Hyundai to be interested in implementing this strategy in the Spider-Man: No Way Home movie. The collaboration between Hyundai and this movie serves as an intriguing product placement strategy to be further investigated, as the film has become the highest-grossing film in the world in 2021. This research aims to identify the effectiveness of Hyundai's product placement strategy in the Spider-Man: No Way Home movie considering several factors such as alignment with the storyline, frequency, reach, and impact. The research methodology employed is a qualitative approach using purposive sampling. The findings of the research indicate that Hyundai's product placement strategy in the film Spider-Man: No Way Home is identified as effective in three out of four factors. However, in terms of impact, Hyundai's product placement strategy has not been considered effective so there are several recommendations for Hyundai to consider in the future.
Keyword: efektivitas, Hyundai, product placement, Spider-Man: No Way Hoe