text: I tried Starbuck's brand, and because it got mixed reviews, I ordered this and Land O'Lakes brand. Well, I like the Starbuck's brand the best. I did a taste test drinking water in between. Starbuck's brand is darker, which means you can see more cocoa, and it has a nice blend of flavor. This is just buttery caramel, which as a personal preference is too sweet for me. I can't taste chocolate at all. Also, the Starbucks melts/blends much smoother. I put milk in the microwave for 90 seconds and then the mix in.