text: I was kind of disappointed because the color was more violet/pink than the red in the picture, but I still thought it would be cool to try out. I noticed that it takes a lot of time to evenly spread the product throughout your hair, and it caused my hair to become tangled and frizzy. Because I have dark brown hair, I had to put several layers of product on, and even after brushing it out, my hair was very stiff and uncomfortable. I feel like this looks cool for pictures or from a distance, but in reality it is stiff and uncomfortable to wear in public. I’m giving it 3 stars because the color actually came out vibrant through my dark hair, but again it was stiff and thick feeling. Also one thing that really bothered me was that it easily rubs off on your skin and clothes and never fully dries! It left pinkish stains all over the back of my neck and shirt. I feel like this was a good invention, but needs some improvement.