text: I've been using this wrinkle reducer for YEARS. Instant results, last for quite a few hours. Put a tiny bit on your fingertip and dab-dab-dab it on exactly where you want it - don't overdo it or it looks too painted-on and won't blend into your skin nearly as well. None of the expensive products I've wasted money on even come close to these results, albeit temporary. Amazon has the best price I've found by about $3.00 less! One thing, however...if I use perfumed skin cream on my face over this product, it stings a little...alcohol maybe?