text: I normally don’t write reviews but this ice pack is the best one I’ve ever tried . I’ve been using it for my neck and shoulders in 20 min intervals and it’s still ice cold 2 hours later. Very flexible, soft gel like material . The ice pack is a bit heavier then other ice packs but I think that’s why it stays cold so long . If you’re looking for something that actually stays cold longer then 10 minutes and stays in place , this is it.