Can The Metaverse Support Mental Health? This Sell-Out Virtual Retail ‘Trip’ Is Giving It A Try Simon Whitehouse, ex-CEO of JW Anderson, now 360° sustainability agency Eco-Age has created a multi-sensory, NFT-shoppable slice of virtual storytelling spotlighting mental health via his collective EBIT™. Rife with rave culture references it’s also an ode to collective joy & grass-roots solidarity.