Question: The Upside of Irrationality is a book that followed which 2008 book?
Context: Bat-Manga! : The Secret History of Batman in Japan is a 2008 book published by Pantheon Books, subsidiary of Random House, in the United States.  The book was designed by Chip Kidd with the assistance of photographer Geoff Spear.  It collects a Japanese "shōnen" manga adaptation of the American comic book series "Batman" by Jiro Kuwata simply entitled "Batman" (バットマン , Battoman ) and also includes photographs of vintage Batman toys from Japan.  The "Batman" manga included in "Bat-Manga!"  was created during a Batman craze in Japan, being serialized from April 1966 to May 1967; the series ended when the craze ended.  The manga was released in paperback and at the same time a limited hardcover was released on October 28, 2008, with an additional manhua bootleg and an extra Batman story by the creator.  On October 28, 2013, the entire 53 chapter run of the series was released in Japan as a three volume-box set. Harry, A History: The True Story of a Boy Wizard, His Fans, and Life Inside the Harry Potter Phenomenon is a 2008 book by writer and webmistress of The Leaky Cauldron, Melissa Anelli.  The book describes the "Harry Potter" phenomenon in detail.  The book was published on November 4, 2008, by Pocket Books, and debuted at #18 on "The New York Times" paperback bestseller list.  Notably, the book features exclusive interview material and insights from Harry Potter author J.K. Rowling who also wrote the foreword. Bloomsbury Ballerina : Lydia Lopokova, Imperial Dancer and Mrs John Maynard Keynes is a 2008 book by British author Judith Mackrell, first published by the Orion Publishing Group, under the Phoenix imprint.  The book was shortlisted for the 2008 Costa Book Awards. Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought.  Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick.  I hope to lead you there by presenting a wide range of scientific experiments, findings, and anecdotes that are in many cases quite amusing.  Once you see how systematic certain mistakes are—how we repeat them again and again—I think you will begin to learn how to avoid some of them". Jonathan Wilson-Hartgrove is a Christian writer and preacher who has graduated both from Eastern University and Duke Divinity School.  He associates himself with New Monasticism.  Immediately prior to the 2003 invasion of Iraq, he and his wife, Leah, were members of a Christian peacemaking team that traveled to Iraq to communicate their message to Iraqis that not all American Christians were in favour of the coming Iraq War.  Wilson-Hartgrove wrote about this experience in his book "To Baghdad and Beyond: How I Got Born Again in Babylon".  Also in 2003, he became one of the co-founders of Rutba House, a Christian intentional community in Durham, North Carolina.  In his 2008 book "Free to Be Bound: Church Beyond the Color Line", he writes about racism and the central importance of racial reconciliation to Christianity.  He co-wrote the 2008 book "Becoming the Answer to Our Prayer: Prayer for Ordinary Radicals" with fellow New Monastic Shane Claiborne.  He wrote two books that were published in 2012: "The Awakening of Hope: Why We Practice a Common Faith" and "The Rule of St. Benedict: A Contemporary Paraphrase".  In 2013, he wrote a book about his experiences with hospitality called "Strangers at My Door: A True Story of Finding Jesus in Unexpected Guests".  During Holy Week 2015, Wilson-Hartgrove was one of approximately 400 Christian theologians and leaders who signed a public statement arguing that capital punishment in the United States should cease. Dennis King is an internationally recognized authority on vintage Rock music posters, related memorabilia, and sports cards.  He was a major contributor and technical advisor to "The Art of Rock" by Paul Grushkin, which was released in 1987 and has become the standard reference book on rock posters of the 1960s and 70s.  Grushkin and King co-authored the follow-up book, "The Art of Modern Rock: The Poster Explosion" in 2004, on which King was Art Director.  More than 1800 posters were reproduced in "Art of Modern Rock: The Poster Explosion", which detailed the resurgence and expansion of the art form’s phenomenon, its style and influence.  The book also featured a discussion of the history of silk screening and its commercial applications following its industrialization, featuring the work of artists like Frank Kozik, Uncle Charlie, Art Chantry and Yee Haw Industries.  The French edition, "L’Art du Rock", was released in 2005.  King was the sole author on a pair of follow-up books, "Art of Rock Mini #1: A-Z" (2007) and "Art of Rock Mini #2: Poster Girls" (2008), both of which included new material and were published in smaller, more economical and accessible formats.  He also wrote the epilogue to the 2008 book "The Hammer of God: The Art of Malleus Rock Art Lab", a volume dedicated to the art collective consisting of three Italian poster artists whose work appeared in all three of the "Art of Modern Rock" books. . The Upside of Irrationality: The Unexpected Benefits of Defying Logic is a book published in 2010 by behavioral economist Dan Ariely.  This is Ariely's second published book, after he authored "Predictably Irrational": The Hidden Forces That Shape Our Decisions". Zoobreak is a 2009 children's novel by Gordon Korman and is the sequel to the 2008 book "Swindle".  The book was released on September 2009 by Scholastic and follows Savannah as she has to rescue her monkey after it has been kidnapped by the corrupt zoo keeper of a zoo boat.  The entry was followed by "Framed! " in 2010.  "Zoobreak" won an Arkansas's Charlie May Simon Children's Nook Award in 2012. Dan Ariely (Hebrew: דן אריאלי‎ ‎ ; born April 29, 1967) is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and is the founder of The Center for Advanced Hindsight and co-founder of BEworks, Timeful, Genie and Shapa.  Ariely is also associated with Qapital and Lemonade in the capacity of Chief Behavioral Economist and Chief Behavioral Officer, respectively.  Ariely's TED talks have been viewed over 10 million times.  He is the author of "Predictably Irrational","The Upside of Irrationality", and "The Honest Truth about Dishonesty".  All three books became "New York Times" best sellers.  He also wrote two semi-books: Irrationally Yours-an illustrated collection of his immensely popular "The Wall Street Journal" advice column, “Ask Ariely” and Payoff, a short TED book. The 2008 Book Sense Book of the Year Awards was the final running of the American Booksellers Association annual Book Sense Book of the Year Awards.  The award was created in 2000, when the American Bookseller Book Of The Year award, that ran from 1991 to 2000, was renamed.  The books that were awarded were chosen by book stores that participated in the American Booksellers Association's Book Sense program.  Books published in 2007 were eligible for the award and voting took place between 10 January and 3 March 2008.  In 2008, Book Sense was renamed IndieBound and the award was renamed the Indies Choice Book Awards.
Answer: Predictably Irrational