Question: What was the population as of the 2010 census of the city in which the NBC affiliate WTVA is located?
Context: Provo is the third-largest city in the U.S. state of Utah, located 43 mi south of Salt Lake City along the Wasatch Front.  Provo is the largest city and county seat of Utah County.  It lies between the cities of Orem to the north and Springville to the south.  With a population at the 2010 census of 115,264, Provo is the principal city in the Provo-Orem metropolitan area, which had a population of 526,810 at the 2010 census.  It is the second-largest metropolitan area in Utah after Salt Lake City and before Ogden-Clearfield. North Laurel is a census-designated place (CDP) in Howard County, Maryland, United States.  The published population was 4,474 at the 2010 census.  This population was substantially less than the CDP's population in 2000, and was the result of an error in defining the boundary prior to tabulation and publication of 2010 Census results.  The corrected 2010 Census population is 20,259.  North Laurel is located adjacent to the city of Laurel. Tupelo is the county seat and the largest city of Lee County, Mississippi.  The seventh-largest city in the state, it is situated in Northeast Mississippi, between Memphis, Tennessee, and Birmingham, Alabama.  It is accessed by Interstate 22.  As of the 2010 census, the population was 34,546, with the surrounding counties of Lee, Pontotoc and Itawamba supporting a population of 139,671 Golden Valley is a city in Hennepin County, Minnesota, United States.  It is a western suburb of Minneapolis and is the main corporate headquarters of General Mills and Pentair.  Golden Valley is also the home of NBC affiliate KARE, the Perpich Center for Arts Education and Breck School.  The population was 20,371 at the 2010 census. Kannapolis (Kŭh-nă-pŭh-lŭs) is a city in Cabarrus and Rowan counties, in the U.S. state of North Carolina, northwest of Concord and northeast of Charlotte and is a suburb in the Charlotte metropolitan area.  The city of Kannapolis was incorporated in 1984.  The population was 42,625 at the 2010 census, which makes Kannapolis the 20th largest city in North Carolina.  It is the home of the Kannapolis Intimidators, the Class A baseball affiliate of the Chicago White Sox, and it is the hometown of the Earnhardt racing family.  The center of the city is home to the North Carolina Research Campus, a public-private venture that focuses on food, nutrition, and biotech research. Hickory is a city located primarily in Catawba County, North Carolina, with parts in adjoining Burke and Caldwell counties.  The city's population at the 2010 census was 40,010, with an estimated population in 2015 of 40,374.  Hickory is the principal city in the Hickory–Lenoir–Morganton MSA, in which the population at the 2010 census was 365,497 and is included as part of the Charlotte–Concord Combined Statistical Area. Frank Kyle Spain (November 29, 1927 - April 25, 2006) was an American inventor and television engineer.  He is best known for founding and building WTVA, an NBC affiliate in Tupelo, Mississippi. Odessa is a city in and the county seat of Ector County, Texas, United States.  It is located primarily in Ector County, although a small portion of the city extends into Midland County.  Odessa's population was 118,918 at the 2010 census making it the 29th-most populous city in Texas; estimates as of July 2015 indicate a population of 159,436 in the city.  It is the principal city of the Odessa Metropolitan Statistical Area, which includes all of Ector County.  The metropolitan area is also a component of the larger Midland–Odessa combined statistical area, which had a 2010 census population of 278,801; a recent report from the United States Census Bureau estimates that the combined population as of July 2015 is 320,513.  In 2014, "Forbes" magazine ranked Odessa as the third fastest-growing small city in the United States. Athens (formally known as Athens-Clarke County) is a consolidated city–county in the U.S. state of Georgia, in the northeastern part of the state about an hour's drive from the global city of Atlanta, and comprising the former city of Athens proper (the county seat) and Clarke County.  The University of Georgia, the state's flagship public research university, is located in this college town, and contributed to its initial growth.  In 1991, after a vote the preceding year, the original city abandoned its charter to form a unified government with Clarke County, referred to jointly as Athens-Clarke County.  As of the 2010 census, the consolidated city-county (including all of Athens-Clarke County except Winterville and a portion of Bogart) had a total population of 115,452; all of Clarke County had a population of 116,714.  Athens is the sixth-largest city in Georgia, and the principal city of the Athens-Clarke County, Georgia Metropolitan Statistical Area, which had a population of 192,541 as of the 2010 census.  Athens-Clarke County has the smallest geographical area of a county in Georgia. Arizona is a state located in the Western United States.  There are 91 incorporated cities and towns in the U.S. state of Arizona as of 2010.  Incorporated places in Arizona are those that have been granted home rule, possessing a local government in the form of a city or town council.  The 2010 census put 5,021,810 of the state's 6,392,017 residents within these cities and towns, accounting for 78.56% of the population.  Most of the population is concentrated within the Phoenix metropolitan area, with an 2010 census population of 4,192,887 (65.60% of the state population).
Answer: 34,546