Question: Kives' catch phrase was used in advertising shows known as what?
Context: Art Ginsburg (July 29, 1931 – November 21, 2012), commonly known as Mr. Food, was an American television chef and best selling author of cookbooks.  He was known for ending each of his TV segments with the catch phrase ""Ooh!  It's so good!""  The signature phrase, as spoken by Mr. Food, is registered as a sound trademark with the U.S. Patent and Trademark Office. Pass the Buck was an Australian game show hosted by John Burgess based on the American game show of the same name, airing on the Nine Network from 11 February 2002.  Burgess began hosting the show after five years of hosting "Burgo's Catch Phrase".  Before "Pass the Buck" went to air, Nine's Director of Programming at the time, John Stephens, was confident of Burgess as host, stating that he would "make the transition [from "Burgo's Catch Phrase"] to the new format without missing a beat". Allen & Rossi was a comedy team composed of Marty Allen and Steve Rossi, active from 1957 until 1968.  They appeared on over 700 television shows including 44 appearances on The Ed Sullivan Show, including three of the four Ed Sullivan episodes on which The Beatles appeared.  They recorded 16 comedy albums, the title of one using their signature comedy catch phrase of "Hello Dere!"  The team also appeared in a spy spoof film "The Last of the Secret Agents" (1966) and their own TV special.  Allen said, of their catch phrase, "We were into the act and I just went blank... and I looked at Steve and said, 'Hello dere . . . hello dere.'  Then suddenly everyone in the club was saying it - hello dere." Burgo's Catch Phrase was an Australian game show that ran between 1997 and 2003, produced by Southern Star Group (and later by the joint-venture Endemol Southern Star) for the Nine Network.  The show was based on the British and American versions of the game, and was originally knowned simply as Catch Phrase until 1999 where the show was renamed as Burgo's Catch Phrase after the host in its honour, John Burgess.  The show was cancelled three times in 1998, 2001 and 2003 after failing ratings despite a revamp of the set in 2002. Catch Phrase is an American game show which ran from September 16, 1985 through January 10, 1986 in syndication.  The object of the show was to solve "catch phrases", which were animated picture puzzles designed to represent objects or sayings.  Art James was the host of the show, his last game show hosting job before he retired from television, and John Harlan was the announcer.  The program was created by Steve Radosh and produced by Pasetta Productions, with Telepictures distributing. "Meanwhile, back at the ranch..." is a catch phrase that appears in a variety of contexts.  For example, it may be employed by narrators of American cowboy movies and TV shows to indicate a segue from one scene to another but there is often more to this than meets the eye.  The expression originated as a stock subtitle in the silent movies and at first the reference to the ranch was literal.  Later, as the phrase became a cliché, it was used more and more loosely and with a growing sense of mockery or levity, often with a vague focus.  In this manifestation the phrase came into common use in unrelated contexts. As Seen On TV is a generic nameplate for products advertised on television in the United States for direct-response mail-order through a toll-free telephone number.  "As Seen On TV" advertisements, known as infomercials, are usually 30-minute shows or two-minute spots during commercial breaks.  These products can range from kitchen, household, automotive, cleaning, health, and beauty products, to exercise and fitness products, books, or to toys and games for children.  Typically the packaging for these items includes a standardized red seal in the shape of a CRT television screen with the words "AS SEEN ON TV" in white, an intentional allusion to the logo of "TV Guide" magazine. A catchphrase (alternatively spelled catch phrase) is a phrase or expression recognized by its repeated utterance.  Such phrases often originate in popular culture and in the arts, and typically spread through a variety of mass media (such as literature and publishing, films, Internet, television and radio), as well as word of mouth.  Some become the de facto or literal "trademark" or "signature" of the person or character with whom they originated, and can be instrumental in the typecasting (beneficially or otherwise) of a particular actor. Philip Kives (12 February 1929 – 27 April 2016) was a Canadian business executive, entrepreneur and marketing expert from Winnipeg, Manitoba.  He is best known for founding K-tel, which sold household gadgets including the "Miracle Brush", "Feather Touch Knife", "Veg-O-Matics", as well as many compilation record albums.  Kives reputedly coined the catchphrase "As seen on TV", which was included in may of the company's advertisements.  Kives utilized low-budget television commercials to sell millions of products and build an international business empire. Last Will and Temperament (also known as "Boot to the Head" or "Mr. Muldoon's Will") is a comedy skit performed by the Canadian comedy troupe The Frantics on their CBC radio series "Frantic Times".  It appears on their 1984 album of the same name.  The sketch introduced the phrase "boot to the head" that would become their catchphrase, appearing in the sketch Ti Kwan Leep three years later in their catch phrase titled album.
Answer: infomercials