Category: BUSINESS-DEVELOPMENT

         FOUNDER, BUSINESS DEVELOPMENT DIRECTOR         Skills          Salesforce  PowerPoint  Cloud Document  Word  Publisher          Management  Excel  Google Drive  Access  Outlook              Experience      FOUNDER, BUSINESS DEVELOPMENT DIRECTOR   01/2010   to   Current     Company Name   City  ,   State       Independent sales agent providing clients, principals, and prospects marketing support, business insight, and
sales strategy to supplement the specialty and unique-to-market product line I represent.  Key BJS Sales Generated Highlights:
GEM SOLUTION - CLOUD-BASED SUITE OF SUPPORT TOOLS FOR PRIVATE CLUB GOLF AND RETAIL OPERATIONS.  Increased GEMS account list from 10 to 63 clients, 530% increase, including many Platinum Clubs of America
     through cold-calling, email marketing, networking, needs analysis, face-to-face and virtual presentations, social
     media, and client referrals.  Enabled GEMS to acquire the Golf Business Network in 2014 by accelerating revenue growth and industry
     awareness.  GOLF BUSINESS NETWORK - MEMBERSHIP ORGANIZATION OF PRIVATE CLUB PGA PROFESSIONALS.  Advised new ownership team in establishing the organizational roadmap, brand identity, and benefits strategy
     for GBN membership retention and growth.  Designed the GBN PartnerPlus vendor marketing program for companies to engage the industry's leading club
     professionals.  One-of-a-kind marketing portfolio includes hyper-targeted ROI measurable communication,
     webinars, on-site events, networking, exclusive GBN web content, custom surveying, and consulting.  Spearheaded the PartnerPlus business development plan and sales execution.  Project required researching
     market potential, compiling GBN membership data and industry statistics, cold-calling, pipeline management,
     personalized and content marketing, defining pricing and negotiation strategies.  Generated $76K in incremental revenue within 12 months of initial launch.  L.E.N.  LUXURY LIFESTYLE APPAREL AND ACCESSORIES FOR THE PRIVATE CLUB RETAIL CHANNEL.  Procured 22 new L.E.N.  golf shop retail partners totaling $150K+ in sales.  Created sales promotions and marketing materials for L.E.N.  and retailers, managed store inventory and
     merchandising displays, club event participation, and created training program for frontline staff.  TALGRACE MARKETING - DIGITAL MARKETING AGENCY.  Introduced mobile technology and its practical applications to private club stakeholders as an emerging
     communication platform to increase member engagement and revenues.  Prosecuted to close new clients Butterfield Country Club, Glen Oak Country Club, Ruth Lake Country Club,
     Valley Lo Club, Elgin Country Club, Oak Park Country Club, and Montini Catholic High School.  THE PERFECT PUTTING AID / TRAINING SYSTEM FOR TEACHING PROFESSIONALS AND GOLFERS.  Facilitated the contact and relationship development for The Perfect Putting Aid's placement on Golfsmith.com
       and the PGA Tour practice greens in 2011.  Signed 60 golf teaching professionals and golf retail sales affiliates.          MIDWEST ACCOUNT EXECUTIVE   01/2008   to   01/2009     Company Name   City  ,   State       Cultivated relationships with key digital ad agencies to capture new clients including Mercedes-Benz, Turtle
      Wax, Allstate, and Castrol Oil.  Directed BP Amoco's Is Your Car Worth It.  online promotional contest - $500K campaign, largest in
      CarDomain history.          MIDWEST ACCOUNT EXECUTIVE   01/2006   to   01/2008     Company Name   City  ,   State       Achieved 119% of 2007 sales budget and produced $900K+ in billings.  Secured new advertisers including ConAgra Foods, Bally Total Fitness, Dell, Hanes, Fisher-Price, and LaSalle
      Bank.  Re-negotiated new deals with former major clients including Discover, Walgreens, DeVry, and NBC.          SPONSORSHIP SALES ACCOUNT EXECUTIVE   01/2005   to   01/2006     Company Name   City  ,   State             SPORTS MARKETING ACCOUNT MANAGER   01/2004   to   01/2005     Company Name   City  ,   State             AUTOMOTIVE ACCOUNT EXECUTIVE   01/2001   to   01/2004     Company Name   City  ,   State             Education and Training      BACHELOR OF ARTS  :   Public Relations   1992       SAINT MARY'S UNIVERSITY   City  ,   State       Public Relations        Activities and Honors    Business development, sales, and account management professional with 15+ years blended expertise working
with a range of clients from SMB to national brands. Adept at cultivating innovative business concepts, value
creation, and developing relationships that drive revenues, secure deals, and exceed business goals. Effective
communicator accustomed to collaborating with senior leadership teams and presenting to key stakeholders.
Expertise
· Business to Business Sales          · New Product Introduction          · Negotiation
  (B2B)          · Marketing Promotions          · Sponsorship Sales
· Business Development          · Ideation          · Consultative Sales
· Account Management          · Business Writing          · Lead Generation
· Brand Development          · Client Relations      Skills    ad, AGENCY, benefits, billings, brand identity, budget, business development, cold-calling, com, consulting, content, client, clients, Dell, email, GEMS, inventory, marketing, market, marketing materials, merchandising, Access, Excel, Outlook, PowerPoint, Publisher, Word, needs analysis, negotiation, NETWORK, networking, Oil, organizational, Platinum, presentations, pricing, researching, RETAIL, retail sales, Sales, statistics, strategy, TEACHING, unique, web content