This is a self service hotel. Think Travelodge with nice wall paper and no staff around.
The app takes and stores a huge amount of personal data including full images of your face. You cannot access your booking without giving them this info.
The hotel is in a good location, bit noisy as its on the main road and the rooms feel a bit clinical. Beds were really comfy though. Definitely doesn't have that homely feel most Airbnb properties do.