Excellent location (an easy walk to tram and rail, maybe 10-15 minutes on foot to Piccadilly), excellent price for the location (it's right next door to the Kimpton which runs well over £100 per night), clean and tidy interior. Don't be put off by the messy building lobby and stairwell, the neighbors are friendly and quiet and you're only passing through. The neighborhood is changing and there's a lot of construction nearby, and the human energy of Oxford Road is very apparent at night, but noise is not a problem as long as the window is clsoed.