Great spot well located and equidistant to Great Portland and Oxford Circus tube lines. Easy walking distance to ample shopping and restaurants, very safe but quieter neighborhood felt like I lived there. Horse and Stable pub around the corner was my neighborhood spot. Apt is very spacious, I was traveling alone but would be ideal for families or groups with separate living area. Hair dryers and irons were great amenities as was fridge and kitchen. Note that this is a garden level apartment, meaning no windows out, which was a drawback for me as I am affected my the sun for my sleep--I overslept due to jet lag and lack of awareness of solar cycles. If you aren't expecting a vista onto London rooftops, it's a cozy spot.