This place is really nice for a solo traveller who wants to explore London. The location is very convenient, because it is really close to the tube (get a travel card) and it is also close enough to walk into the city. Supermarkets are close by too, and even some small restaurants. The bedroom is private, and Serena kindly allows the use of the kitchen. Bathroom is shared, but that was never a problem. Check-in was really simple and well organized. Any questions, Serena answered right away. The apartment was a little smaller than expected, maybe also because it seemed a little cluttered. Still, overall very convenient, and Serena was super friendly and helpful. I haven't stayed anywhere else in London, so I have no comparisons regarding value for money.