The first thing noticeable is the optimal location. Located a 5 minute walk away from King's Cross (where you depart with the train and the important tube line cross) makes it convenient to quickly get to your destination.
Paul was very responsive and gave clear instructions regarding the check-in and location.
The place was clean and towels + soap was provided for us as well as daily breakfast (it looked good from what I have seen, but because of our schedule we didn't make use of it). The water and beer we could take whenever we needed/wanted was also something that made staying hydrated easier.
It was an amazing place, with great decorations.