This is a very cool flat in a great, non-touristy neighbourhood. It is just a block away from Broadway, which hosts a great market on Sundays, and some very neat shops all other days. There is also a Sainsbury's nearby, as well as many local restaurants and pubs.
The flat itself has some great mid-century mod furniture, and an amazing collection of books and magazines. The nearest tube station is a 15 minute walk from the flat, once on the tube you can be at St. Paul's Cathedral in 10 minutes.
The water pressure isn't strong, so washing long hair can be a bit tricky.
A neat place to stay if you're looking for something out of the touristy areas, but close enough to still be a tourist.