The location was perfect , with a short walking distance both to leicester square tube and Piccadilly circus tube, walking distance to oxford street and Covent garden, for us if was perfect.
In the heart of SOHO we just walked a few minutes in the evenings to the theatres and restaurants
we where a family of 6 people and the flat felt specious enough , the kids enjoyed sleeping in the living room and adults appreciated the 2 totally separated suits with bathrooms
we cooked and found the kitchen comfortable
There are 2 things you need to consider:
1. The stairs - this is a 3 stores flat there is a lot of going up and down the stairs, we really didn't mind and the kids just loved it but if you are a person with walking disabilities it might be a problem
2. The noise at night - this is SOHO and there are many people in streets making unbelievable amount of noise in the weekend up till 3:00 am - we found it amusing and lively neighborhood and we slept fine but if you are a person that really need it to be quit in order for you to sleep this apartment might not be for you,
otherwise we highly recommend it