I think if this place was referred to as a hostel, it would be much more accurate. There are many flats in this building and while most things were of good quality (mattress/bedding, shower) and things like the basement laundry is nice, the overall functioning of the building is not. The top floor has many flats and you will here the fire doors slam all night as people enter the floor and then their rooms. You will also hear them through the walls, every word, every bump, every footstep. Not loud partiers, just normal noises through very thin walls. Billie graciously moved me to the 3rd floor with fewer rooms and it was much better noise-wise. However, in both floors, the shower would routinely go completely cold with a "low pressure" warning during popular showering times. Other times, it would get very hot when someone flushed somewhere in the building.
If you're easy going about all this stuff, the location is absolutely fantastic (Gourmet Sushi around the corner is really good, I ate half my meals there), it is safe, great wifi, and the value is very good. If you want a quiet place to yourself with some creature comforts, this isn't the place for you and you will not find it anywhere near central London for close to this price.