The apartment is very well located and close to everywhere in central London, ideal for people that want to discover the city. I was for a business trip so I have to stay a lot in the apartment. The sofa is a killer, the most uncorfortable one ever. But the apartment is very nice, beds are nice, and the flat is super clean. Be aware of the stairs. The area is soho, so you have the noise of the next door bar terrace, but it is fine. Malcolm's instructions were quite precise, he will remind you when to check in or out. I missed the personal touch but this is me being picky.