This apartment is exactly as announced, if not better. Really really comfortable: great bed, heated floor, very bright, silent, spacious, well equipped and full of good vibe.
Location requires you to walk a few blocks from tube or a couple small ones from bus stop. However, you are two blocks from shops, cafes, restaurants and pubs of Columbia Road, also charmy and cool. A bit more (but just a bit), you are in the vibrant Shoreditch area.
Perfect for those who want to experience a cooler London, different from Oxford Circus (which, ironically, is a few minutes away by the same Central Line that reaches the apartment through Bethnal Green Station.