Alex's place is great. It's stylish and comfortable and the location is AMAZING. Some places include pictures taken nearby the apartment. The views of Piccadilly Circus and Book of Mormon are taken FROM THE FLAT. It's right in the middle of the theater district and there are tons of places to eat and see so close. It's less than 1 block to a tube station. Really, the location is so good, and the flat is good in its own right. Excellent.