The apartment could have been much better if there have been more attention given by the owner to some disturbing issues.
The apartment is not far from Marble Arch. It is located at the second floor on a quite busy street (Adgware road) with restaurants which are opened till late night and a bus stop just below the bedroom window, unfortunately the window didn't block completely the noise coming up from the street so it was quite disturbing. We found the apartment clean, but it was not so tidy, you find there some things that shouldn't be there. The automatic check-in was quite tricky, it took me some time to find the keys which were located about 100 meters from the entrance to the building in a small box which was hard for me to find.
The apartment is relatively small we expected it to be much bigger, the bathroom is small, the tiny shower doesn't allow a "big" man to feel comfortable. There were some missing amenities at the kitchen like a kitchen towel, a kitchen cloth, and a sponge scourer which we had to buy when we arrived. At the evening when we wanted to watch TV, we were disappointed to find out that there was no connection to cable TV and no way to watch BBC or other TV channels. It is and Android TV with no open applications, somehow we managed to watch Netflix.