Pros: Place as described. Ella was very easy to reach and quick to respond to inquiries. Kitchenette was nice for making tea in the mornings and having a sink for water, cleaning bottles, etc. Easy walk to the Whitechapel stop on the tube. I think for a two to three night stay this is a very economical choice.
Cons: Bed has a footboard, which was very uncomfortable for my tall husband. We stayed for six nights, which was just too long to be somewhere without a concierge, a tv, and fresh towels. The water pressure of the shower is weak. By the end we wished we had booked a hotel.
All in all, it is a nice place with the essentials for a short trip. If you're looking for a relaxing stay with a few more amenities and restaurant choices within walking distance, this is probably not the place for you.