Visited Sam's place with a group of five people. Apartment's location was good and Sam or his assistants responded messages quickly. They provided us with 2-3 keys and space closeby for storing luggage before checking in and after check-out. Few good coffee shops and grocery store nearby, not a long walk for Hyde Park or Hard Rock Cafe. Closest metro station, Edgeware Road, is approx 500m from apartment. It or a walk through Hyde Park is a convinient way to get around. Overall cleaness and interior was decent, could have been better, and apartment lacked diswasher & coffee machine. Sam offered us an option for larger apartment for the same price and made very early check-in possible. Thanks for the visit!