Loved the location of the apartment. It's right in the heart of SOHO so there are no shortage of restaurants you can walk to in 5 minutes or less. It's somewhat tucked away on a side street so you're partially shielded from the street noise. I didn't find the light street chatter to be an issue because you can also close the bedroom door. The apartment was the perfect amount of space for two with a large living room and bedroom. Rachel has added a lot of personal touches to make the space cozy and inviting. Unlike some Airbnb's in which the apartments are very barebones with minimal furniture and only sheets, pillows, and a blanket, you could tell this apartment was well taken care of. The space was adorned with a number of bookshelves containing hundreds of books. Seating was plentiful with a couch and chair in the living room plus another chair in the bedroom. The linens were very plush and framed artwork could be seen throughout the space. It had a royal, yet eclectic vibe overall. The amenities provided were more than we could have asked for--certainly more than a traditional hotel would offer. Rachel has gone above and beyond by providing shampoo, conditioner, body wash, mouthwash, converters for your electronics, and more! She was super easy to communicate with and answered all of our questions. I would highly recommend staying here if you are visiting London.