This place is centrally located which is a plus.
That being said, I didn’t feel it lived up to the price point being charged, but suppose that’s just because London is an expensive city (coming from Los Angeles).
Reception was attentive and cheery face-to-face, and made late check out easily available. However, calling reception proved a challenge. I had to go to the ground level to pick up some things for the room, and the aparthotel lacked face/hand towels.
Right smack dab in the heart of hustle and bustle, so if you prefer the city, this is the place for you. The room was quiet and the views extraordinary from the 14th floor.