Great location in Fitzrovia, just around the corner from BT tower. Easy walk to many London hotspots or the Tube and busses. The apartment was well equipped and the Wifi worked great. There is a fair amount of street noise when the windows are open. Be sure to check with the host about the special procedure to close them...some of the windows are difficult to close. With the windows closed and the supplied fan running, I couldn't hear much outside. There was some remodeling going on in the building, but it wasn't any kind of issue, noise wise.