Overall this is a good place to stay—nice, modern, clean, accessible, affordable. I also really appreciated not having to carry around an access card or key!
To clarify the listing, the room overlooks Edgware Rd (Edgware is a large road and I was awoken twice by sirens in one night only). The room is oblong and quite small—manageable for one person but not likely 2 unless you don’t mind being a little crammed or it is a short trip with small bags.
But overall I enjoyed my stay. The communication was good and there was nearly always someone at the front desk even late in the night. It is also nice to have Costa Coffee or Patisserie Valerie downstairs for breakfast.