Nice, clean, comfy and a really big room. Wonderful, cheerful host, who takes care of your comfort and makes you feel like home.
Safe, quiet area with many shops and restaurants nearby.
Good communication:
Tube is 10-15 minutes walk,
day and night bus no. 18 is 2 minutes walk (it takes you to the Zone1 and Bakerloo stops for National Express buses).
What else could you ask for? :-)