Plus:
-recepsionist very welcome and smile every time I need them.
-the room like 4 stars hotel (plus kitchen and washing machine).
-kitchen amenities is complete and I can cook daily
-the room a lot bigger and better than showed in airbnb.
-the service is very good, they help you within seconds. They even help you to bring up and down your heavy luggage while check in and out.
-The place is in the centre of Istanbul and you can go anywhere by walk.
Minus:
-The place a bit hilly to go to taksim square (I think mostly airbnb in taksim like this).
-The neighbourhood a bit noisy until 1 AM (I have no problem although I am light sleeper, I sleep around 1-2AM).
-I have issue with internet couple days but it was internet provider issue.
I recommend this place if you wanna stay long time and feel like a home, I will comeback.