Great location if you want easy access to all areas around Istanbul (and I mean if you wanted to travel to the Asian side or tourist side for museums etc) but also well located with nice shops and bars right nearby with everything in walking distance! My partner and I are deep sleepers, but it is a very vibrant and noisy area (in a good way!) if you keep your window open (the windows are basically soundproof when closed but we like fresh air) so do bear that in mind if you book - we did like listening to the 'real' sounds of Istanbul though :) The apartment is super clean, very comfy bed and good washing facilities too with everything that you may need.