A few pros and cons.

Pros:
The place is well-designed, although it has more of a manly or business-like feel.
We loved the private sauna and the Turkish bath.
It's nice to have a kitchenette.
It is professionally managed and Yusuf and the staff are very friendly.

Cons:
The bed is not as pictured. We had a double-sized mattress with an ill-fitting sheet and comforter. Yusuf could invest a bit in a nice, comfortable bed.
The kitchenette and bathtub photos are accurate, but otherwise the room is not as pictured. He has recently done renovations, but the room in the picture is nicer, brighter (our windows were different, granted they were dark days), and bigger. There are no speakers or couch. Perhaps the photos should be updated.
While they happily offer tea and coffee in the lobby, there is no coffee and tea laid out in the room and no toiletries as pictured.

Still, I would have been happier to book this as a solo or business traveler, especially given a nice bed. Yusuf and the staff are friendly and the decor gives it a boutique feel.