So here's the deal. Many will love this apartment. The location is incredible, truly in the middle of the city - but still out of the way from the worst tourist drags. The building itself is charming, and the apartment relatively well kept and clean. So far, all good.
My problem with this space?
1. The photos aren't accurately showing how small the apartment really is. If you're a small family, or a couple of friends - be prepared to be cramped. Really cramped. I'd honestly say, if you're more than two people, you should probably look elsewhere.
2. The space is completely devoid of personality. Not the building, it's got 500 years of character! But the apartment is not someone's home. It's a professional Airbnb-operation. This means that you won't find any personal items like photos, stories, toys etc. - just a bunch of IKEA furniture and fixings put there to make money renting the space out. I'm sure a lot of people are fine with that, but for me, it defeats the purpose of Airbnb. Personal opinion, sure.
3. The above also means that communication is kept very impersonal. It's mostly rules-communication as if every traveler is there to wreck the place. Also, the management company that runs the apartment has a ton of other places they manage, so don't get confused if you get checkout instructions for an apartment somewhere else. They're not exactly unfriendly, but service is non-existent, and any issues you have you are expected to solve on your own.
4. My main issue though, is that someone could have lived in this apartment. Instead, it's owned by someone who owns another apartment in the building - and this is essentially just a money-grab. This goes to the crux of the issue with professional-Airbnb'ers. It's not about renting it out while you're on vacation (or so you'll be able to go on vacation) - it's just a business. And this business hurts Stockholm - where lack of housing is extreme. I know many people don't care about this, and that's fine *notreally* - but I'm certainly not going to rent this place again.