A great place to stay in a world class city. The design and location of the Loft is perfection. Truly an architects wonderland. Stunning red building that stands out from a lot of competition on the Paseo de la Reforma. Be sure to hang in the oasis of a garden in back. A superb respite from busy DF. Also the indoor rooftop pool/jacuzzi and gardens at the end of a busy tourist day is sublime. PS Be sure to pack ear plugs and eye shades. 10 floors up is still noisy and bright.