This is THE LOCATION you want for trendy Roma Norte, I have lived here so believe me. Right by Panaderia Rosetta, Orizaba/Colima/Tabasco/Alvaro Obregon streets, the streets with wall to wall unique/trendy restaurants and shops. You do pay for the location, but the apt. had everything I would expect from a five star design hotel at half the price, with much more room to boot. Great memory foam KING bed (not common in CDMX), comfy stylish sofa, balcony, common roof garden, desk to work on, FAST WiFi (I clocked 65), two TVs to stream to, coffee machine, fridge, even a little balcony. Minor cons: it's not super light, recycling is not separated, and hot water was tepid once mid-morning (BUT stream was strong) - these are all frequent problems in CDMX. Super bilingual service by the staff via messaging. They were also accommodating with a change in my reservation date, even though they didn't have to be - that blew me away (in a good way). If you are looking for this kind of design and quality and don't want a huge apt. and don't need a hotel like the Brick at twice the price, THIS is your choice.