My friend and I only did a night in Florence so stayed just 1 night here but our stay here was probably our best night out of the 4 days spent in Italy. The location is central in terms of shopping, so once you hit the main street from this place it was more lively and busy with shoppers and tourists walking about (mainly busy during shop hrs). The main entrance/door itself is between some high end china and leather good shops so wasnt busy, or loud at all. We were in town passing through on our backpacking trip so even though the shopping and high end shops were irrelevant to us, we absolutely loved staying here and loved the luxury touch--especially after a week of hostels. The room was big in size and had AC, a mini fridge, a tv, wifi, and a separate closet/bathroom area. The whole place was very nice and had a nice modern/luxury touch so we enjoyed it as much as we could before heading to our next stop. We ended up stopping by early before checkin to drop off our bags and checked in with the housekeeper who was there at the time. She also asked our preference on 1 or 2 beds so split our beds. We would definitely stay here again and would recommend it to anyone--whether in town passing through or on a shopping trip.