Location, location, location. The apartment is perfect and exactly as described in a beautiful building. The rooms are large. It was easy to work with Bruno, Luca his son and his son's friend. I was given all three numbers to call. Responses were immediate and they were so helpful. At check in we were given a map and many suggestions of places to eat and experience Florence. A wonderful stay and great hosts. There really is nothing more to say. Stay here and enjoy Florence.