It's all about location. This place is next to the Duomo. One of the rooms has a picturesque view of the Duomo. It is centrally located and everything is easily within walking distance.
Check in was fast and easy. We unfortunately had a car with us and you will have to park it in a nearby parking garage ($$$) and follow the rules to avoid any ZTL penalties. We were able to bring our vehicle right next to the apartment to easily unload the luggage. There is a lift up to the floor. So no stairs if you don't want to. If there is anything negative to say at all, the floors really needed to be cleaned but overall, we were very happy and the apartment helped make our stay in Florence amazing.