In the 1960 campaign, Lyndon B. Johnson was elected Vice President as John F. Kennedy’s running mate. On November 22, 1963, when Kennedy was assassinated, Johnson was sworn in as the 36th United States President, with a vision to build “A Great Society” for the American people. Johnson was born on August 27, 1908, in central Texas, not far from Johnson City, which his family had helped settle. He felt the pinch of rural poverty as he grew up, working his way through Southwest Texas State Teachers College (now known as Texas State University-San Marcos); he learned compassion for the poverty of others when he taught students of Mexican descent.