Therefore, it was not surprising that the study had a very low response rate (5%). The recruitment strategies adopted in this study (large, non-personally tailored mail-out) have been used in previous studies of disadvantaged adults; however, generally they have been used in conjunction with other recruitment methods [46]. One recent study suggested that alternative recruitment strategies such as working with community leaders who can help seek out potential participants and using ‘word of mouth’ may be effective for recruiting socio-economically disadvantaged popula- tions [47]. However, further studies are needed to identify the most effective recruitment strategies for reaching such a high-risk and hard-to-reach target group. Conclusions The findings of the current study have potential implications for physical activity and sedentary behavior intervention research amongst women living in socioeconomically disadvantaged References 1. 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