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  Three ways your business can mark Identity Theft Awareness Week

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January 29th kicks off 2024’s Identity Theft Awareness Week, but consumer-conscious companies promote identity theft awareness – and prevention – 52 weeks a year. As the FTC, federal and state agencies, consumer groups, and others sponsor events across the country and online, here are three things your business can do to promote identity theft awareness to customers, employees, and members of your community.
      
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FTC CARS Rule: Combating Auto Retail Scams – A Dealers Guide


The primary purpose of the FTC’s CARS Rule is to add truth and transparency to the car buying or leasing process by making it clear that certain deceptive or unfair practices are illegal – for example...CAN-SPAM Act: A Compliance Guide for Business


If you use email in your business, you need to know about the CAN-SPAM Act. The law establishes requirements for commercial messages and gives recipients the right to have you stop emailing them. The...FTC's Endorsement Guides: What People Are Asking


Answers to questions people are asking about the FTC’s Endorsement Guides, including information about disclosing material connections between advertisers and endorsers. The brochure also addresses...Informing Businesses about the INFORM Consumers Act


If your business is an online marketplace or a "high-volume third party seller" on one of those platforms, the INFORM Consumers Act requires certain information collection, verification, and...


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