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**CERTIFICATION          PURSUANT TO**

**SECTION          302 OF THE SARBANES-OXLEY ACT OF 2002**

| 1. | I                    have reviewed this quarterly report on Form 10-QSB of Investment                    Associates Inc.; |
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| 2. | Based                    on my knowledge, this report does not contain any untrue statement                    of a                    material fact or omit to state a material fact necessary to make                    the                    statements made, in light of the circumstances under which such                    statements                    were made, not misleading with respect to the period covered                    by this                    report; |
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| 3. | Based                    on my knowledge, the financial statements, and other financial                    information                    included in this report, fairly present in all material respects                    the                    financial condition, results of operations and cash flows of                    the small                    business issuer as of, and for, the periods presented in this                    report; |
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| 4. | The                    small business issuer's other certifying officer(s) and I are                    responsible                    for establishing and maintaining disclosure controls and procedures                    (as                    defined in Exchange Act Rules 13a-15(e) and 15d-15(d)) for the                    small                    business issuer and have: |
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|   | (a) | designed                    such disclosure controls and procedures, or caused such disclosure                    controls and procedures to be designed under our supervision,                    to ensure                    that material information relating to the small business issuer,                    including                    its consolidated subsidiaries, is made known to us by others                    within those                    entities, particularly during the period in which this report                    is being                    prepared; |
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|   | (b) | evaluated                    the effectiveness of the small business issuer's disclosure controls                    and                    procedures and presented in this report our conclusions about                    the                    effectiveness of the disclosure controls and procedures, as of                    the end of                    the period covered by this report based on such evaluation;                    and |
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|   | (c) | disclosed                    in this report any change in the small business issuer's internal                    control                    over financial reporting that occurred during the small business                    issuer's                    most recent fiscal quarter (the small business issuer's fourth                    fiscal                    quarter in the case of an annual report) that has materially                    affected, or                    is reasonably likely to materially affect, the small business                    issuer's                    internal control over financial reporting;                    and |
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| 5. | The                    small business issuer's other certifying officer(s) and I have                    disclosed,                    based on our most recent evaluation of internal control over                    financial                    reporting, to the small business issuer's auditors and the audit                    committee                    of the small business issuer's board of directors (or persons                    performing                    the equivalent functions): |
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|   | (a) | all                    significant deficiencies and material weaknesses in the design                    or                    operation of internal control over financial reporting which                    are                    reasonably likely to adversely affect the small business issuer's                    ability                    to record, process, summarize and report financial information;                    and |
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|   | (b) | any                    fraud, whether or not material, that involves management or other                    employees who have a significant role in the small business issuer's                    internal control over financial                    reporting. |
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| Date: August                  14, 2006 |                                       | /s/ Robert                  Hemmerling |
|                                        |  Robert                  Hemmerling,  |
|                                        | Chief                    Financial Officer |

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