| Restrictions      and Forfeiture |   | You      may not sell, assign, pledge, encumber, or otherwise transfer any interest      in the Restricted Shares until the dates set forth in the Vesting      Schedule, at which point the Restricted Shares will be referred to as      “Vested. ” If      your employment is terminated by the Company for Cause or by you without      Good Reason, your unvested Restricted Shares will be      forfeited. |
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| Vesting      Schedule            |   | Assuming      you provide Continuous Service (as defined herein) as an Employee (as      defined in the Plan) of the Company or an Affiliate (as defined in the      Plan) of the Company, all Restrictions will lapse on the Restricted Shares      on the Vesting Date or Vesting Dates set forth below for the applicable      grant of Restricted Shares and they will become  Vested.                                        |

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| Acceleration      of Vesting  Upon Death, Disability, Termination without Cause or      for Good Reason, or Change in Control  |   | In      the event of your death or Disability or termination of your employment by      the Company without Cause or by you for Good Reason, or a Change in      Control, all of the Restricted Shares shall thereupon become fully      vested.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  |
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|  Continuous      Service                                                                                                                 |   | “Continuous      Service,” as used herein, means the absence of any interruption or      termination of your service as an Employee (as defined in the Plan) of the      Company or any Affiliate.  If you are employed by an Affiliate      of the Company, your employment shall be deemed to have terminated on the      date your employer ceases to be an Affiliate of the Company, unless you      are on that date transferred to the Company or another Affiliate of the      Company. Service shall not be considered interrupted in the case of sick      leave, military leave or any other leave of absence approved by the      Company or any then Affiliate of the Company. Your employment shall not be      deemed to have terminated if you are transferred from the Company to an      Affiliate of the Company, or vice versa, or from one Company Affiliate to      another Company Affiliate.                                                                                                                                                                                                                                         |
| Share      Certificates                                                                                                                       |   | The      Company will, at its option either (i) delay the issuance of certificates      representing the Shares (or portion thereof) until the Shares become      Vested or (ii) will cause the Shares to be issued in book-entry form or      will issue a certificate (or certificates) in your name with respect to      the Shares, and will hold any such certificate (or certificates) on      deposit for your account or cause the book-entry not to be credited as      free from restrictions on your account until the expiration of the      Restricted Period with respect to the Shares represented thereby. Any such      certificate (or certificates) issued prior to the end of the Restricted      Period will contain substantially  the following      legend: “The      transferability of this certificate and the shares of stock represented      hereby are subject to the terms and conditions (including forfeiture and      restrictions on voting) contained in the 20__ Equity Incentive Plan of the      Company and a Restricted Stock Agreement, copies of which are on file in      the office of the Secretary of theCompany. |

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| Additional      Conditions to Issuance of Stock Certificates  |   | You      will not receive the certificates representing the Restricted      Shares: (a)      During any period of time in which the Company deems that the issuance of      the Shares may violate a federal, state, local, or foreign law, rule or      regulation, or any applicable securities exchange or listing rule or      agreement, or may cause the Company to be legally obligated to issue or      sell more shares than the Company is legally entitled to issue or sell;      or (b)      Until you have paid or made suitable arrangements to pay  (i)      all federal, state, local and foreign tax withholding required by the      Company in connection with the issuance or the vesting of the Shares and      (ii) the employee’s portion of other federal, state, local and foreign      payroll and other taxes due in connection with the issuance or the vesting      of the Shares.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               |
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| Cash      Dividends                                                |   | Cash      dividends, if any, paid on the Restricted Shares shall be held by the      Company for your account and paid to you upon the expiration of the      Restricted Period, except as otherwise determined by the Administrator.      All such withheld dividends shall not earn interest, except as otherwise      determined by the Administrator.  You will not      receive withheld cash dividends on any Restricted Shares which are      forfeited and all such cash dividends shall be forfeited along with the      Restricted Shares which are forfeited.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| Voting      Rights                                                 |   | Prior      to vesting, you will have no voting rights with respect to any Restricted      Shares that have not Vested.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  |
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| Tax      Withholding                                               |   | Unless      you make an election under Section 83(b) of the Internal Revenue Code of      1986, as amended (the “Code”), and pay taxes in accordance with that      election, you will be taxed on the Shares as they become Vested and must      arrange to pay the taxes on this income. If the Administrator so      determines, arrangements for paying the taxes may include your      surrendering Shares that otherwise would be released to you upon becoming      Vested or your surrendering Shares you already own. The fair market value      of the Shares you surrender, determined as of the date when taxes      otherwise would have been withheld in cash, will be applied as a credit      against the withholding taxes. The Company shall have the      right to withhold from your compensation an amount sufficient to fulfill      its or its Affiliate’s obligations for any applicable withholding and      employment taxes. Alternatively, the Company may require you to pay to the      Company the amount of any taxes which the Company is required to withhold      with respect to the Shares, or, in lieu thereof, to retain or sell without      notice a sufficient number of Shares to cover the amount required to be      withheld. The Company may withhold from any cash dividends paid on the      Restricted Shares an amount sufficient to cover taxes owed as a result of      the dividend payment. The Company’s method of satisfying its withholding      obligations shall be solely in the discretion of the Administrator,      subject to applicable federal, state, local and foreign laws. The Company      shall have a lien and security interest in the Shares and any accumulated      dividends to secure your obligations    hereunder.  |
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| Tax      Representations                                           |   | You      hereby represent and warrant to the Company as follows: (a) You      have reviewed with your own tax advisors the federal, state, local and      foreign tax consequences of this investment and the transactions      contemplated by this Agreement. You are relying solely on such advisors      and not on any statements or representations of the Company or any of its      Employees oragents.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               |

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|                                |   | (b) You      understand that you (and not the Company) shall be responsible for your      own tax liability that may arise as a result of this investment or the      transactions contemplated by this Agreement. You understand that Section      83 of the Code taxes (as ordinary income) the fair market value of the      Shares as of the date any “restrictions” on the Shares lapse. To the      extent that an award hereunder is not otherwise an exempt transaction for      purposes of Section 16(b) of the Securities Exchange Act of 1934, as      amended (the “1934 Act”), with respect to officers, directors and 10%      stockholders subject to Section 16 of the 1934 Act, a “restriction” on the      Shares includes for these purposes the period after the award of the      Shares during which such officers, directors and 10% stockholders could be      subject to suit under Section 16(b) of the 1934 Act. Alternatively, you      understand that you may elect to be taxed at the time the Shares are      awarded rather than when the restrictions on the Shares lapse, or the      Section 16(b) period expires, by filing an election under Section 83(b) of      the Code with the Internal Revenue Service within thirty (30) days from      the date of the award. YOU      HEREBY ACKNOWLEDGE THAT IT IS YOUR SOLE RESPONSIBILITY AND NOT THE      COMPANY’S TO FILE TIMELY THE ELECTION AVAILABLE TO YOU UNDER SECTION 83(B)      OF THE CODE, EVEN IF YOU REQUEST THAT THE COMPANY OR ITS REPRESENTATIVES      MAKE THIS FILING ON YOUR BEHALF.  |
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| Securities      Law Representations |   | The      following two paragraphs shall be applicable if, on the date of issuance      of the Restricted Shares, no registration statement and current prospectus      under the Securities Act of 1933, as amended (the “1933 Act”), covers the      Shares, and shall continue to be applicable for so long as such      registration has not occurred and such current prospectus is not      available: (a) You      hereby agree, warrant and represent that you will acquire the Shares to be      issued hereunder for your own account for investment purposes only, and      not with a view to, or in connection with, any resale or other      distribution of any of such shares, except as hereafter permitted. You      further agree that you will not at any time make any offer, sale,      transfer, pledge or other disposition of such Shares to be issued      hereunder without an effective registration statement under the 1933 Act,      and under any applicable state securities laws or an opinion of counsel      acceptable to the Company to the effect that the proposed transaction will      be exempt from such registration. You agree to execute such instruments,      representations, acknowledgments and agreements as the Company may, in its      sole discretion, deem advisable to avoid any violation of federal, state,      local or foreign law, rule or regulation, or any securities exchange rule      or listing agreement.                                                                                                                                            |
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|                                |   | (b) The      certificates for Shares to be issued to you hereunder shall bear the      following legend:                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           |

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|                                                         |   |  “The      shares represented by this certificate have not been registered under the      Securities Act of 1933, as amended, or under applicable state securities      laws. The shares have been acquired for investment and may not be offered,      sold, transferred, pledged or otherwise disposed of without an effective      registration statement under the Securities Act of 1933, as amended, and      under any applicable state securities laws or an opinion of counsel      acceptable to the Company that the proposed transaction will be exempt      from such registration.”                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           |
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| Stock      Dividend, Stock Split and Similar Capital Changes |   | In      the event of any change in the outstanding shares of the Common Stock of      the Company by reason of a stock dividend, stock split, combination of      shares, recapitalization, merger, consolidation, transfer of assets,      reorganization, conversion or what the Administrator deems in its sole      discretion to be similar circumstances, the number and kind of shares      subject to this Agreement shall be appropriately adjusted in a manner to      be determined in the sole discretion of the Administrator, whose decision      shall be final, binding and conclusive in the absence of clear and      convincing evidence of bad faith. Any shares of Common Stock or other      securities received, as a result of the foregoing, by you with respect to      the Restricted Shares shall be subject to the same restrictions as the      Restricted Shares, the certificate or other instruments evidencing such      shares of Common Stock or other securities shall be legended and deposited      with the Company as provided above with respect to the Restricted Shares,      and any cash dividends received with respect to such shares of Common      Stock or other securities shall be accumulated as provided above with      respect to the Restricted Shares. |
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| Non-Transferability                                          |   | Prior      to vesting, Restricted Shares are not transferable.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    |
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| No      Effect on Employment                                 |   | Except      as otherwise provided in the Employment Agreement, nothing herein shall      modify your status as an at-will employee of the Company or any of its      Affiliates. Further, nothing herein guarantees you employment for any      specified period of time. This means that, except as provided in the      Employment Agreement, either you or the Company or any of its Affiliates      may terminate your employment at any time for any reason, with or without      cause, or for no reason. You recognize that, for instance, you may      terminate your employment or the Company or any of its Affiliates may      terminate your employment prior to the date on which your Shares become      vested.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    |
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| No      Effect on Corporate Authority                        |   | You      understand and agree that the existence of this Agreement will not affect      in any way the right or power of the Company or its stockholders to make      or authorize any or all adjustments, recapitalizations, reorganizations,      or other changes in the Company’s capital structure or its business, or      any merger or consolidation of the Company, or any issuance of bonds,      debentures, preferred or other stocks with preferences ahead of or      convertible into, or otherwise affecting the common shares or the rights      thereof, or the dissolution or liquidation of the Company, or any sale or      transfer of all or any part of its assets or business, or any other      corporate act or proceeding, whether of a similar character or      otherwise.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    |

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| Arbitration                                      |   | Any      dispute or disagreement between you and the Company with respect to any      portion of this Agreement or its validity, construction, meaning,      performance or your rights hereunder shall, unless the Company in its sole      discretion determines otherwise, be settled by arbitration, at a location      designated by the Company, in accordance with the Commercial Arbitration      Rules of the American Arbitration Association or its successor, as amended      from time to time. However, prior to submission to arbitration you will      attempt to resolve any disputes or disagreements with the Company over      this Agreement amicably and informally, in good faith, for a period not to      exceed two weeks. Thereafter, the dispute or disagreement will be      submitted to arbitration. At any time prior to a decision from the      arbitrator(s) being rendered, you and the Company may resolve the dispute      by settlement. You and the Company shall equally share the costs charged      by the American Arbitration Association or its successor, but you and the      Company shall otherwise be solely responsible for your own respective      counsel fees and expenses. The decision of the arbitrator(s) shall be made      in writing, setting forth the award, the reasons for the decision and      award and shall be binding and conclusive on you and the Company. Further,      neither you nor the Company shall appeal any such award. Judgment of a      court of competent jurisdiction may be entered upon the award and may be      enforced as such in accordance with the provisions of the      award. |
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| Governing      Law                               |   | The      laws of the State of Delaware will govern all matters relating to this      Agreement, without regard to the principles of conflict of      laws.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          |
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| Notices                                          |   | Any      notice you give to the Company must be in writing and either      hand-delivered or mailed to the office of the Chief Executive Officer of      the Company. If mailed, it should be addressed to the Chief Executive      Officer of the Company at its then main headquarters. Any notice given to      you will be addressed to you at your address as reflected on the personnel      records of the Company. You and the Company may change the address for      notice by like notice to the other. Notice will be deemed to have been      duly delivered when hand-delivered or, if mailed, on the day such notice      is postmarked.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             |
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| Agreement      Subject to Plan; Entire Agreement |   | This      Agreement shall be subject to the terms of the Plan in effect on the date      hereof, which terms are hereby incorporated herein by reference and made a      part hereof. This Agreement constitutes the entire understanding between      the Company and you with respect to the subject matter hereof and no      amendment, supplement or waiver of this Agreement, in whole or in part,      shall be binding upon the Company unless in writing and signed by the      President of the Company                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   |
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| Conflicting      Terms                           |   | Wherever      a conflict may arise between the terms of this Agreement and the terms of      the Plan in effect on the date hereof, the terms of the Plan will      control.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        |

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|   | ICONIX      BRAND GROUP, INC. |
|--------|-------------------------------|
|   |                          |   |
|   | By:                           |   |

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| Date:        |       |         |                           |
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|         |                           |         |                           |
|    |                 |    |       |

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