Exhibit 10.22

SERVICE AGREEMENT

THIS AGREEMENT is executed by and between The Topps Company, Inc. with offices at One WhitehallStreet, New York, NY 10004-2109 (hereinafter "Company"), and National Football League Players Incorporated ("Players Inc"), a for-profitcorporation organized under the laws of the Commonwealth of Virginia, having its principal place of business at 2021 L Street, N.W., Suite 500,Washington, D.C., 20036.  This Agreement shall be effective as of March 1, 2007.

REPRESENTATIONS.
Players Inc represents that the National Football League Players Association ("NFLPA") has entered into certain contracts with Companywherein NFLPA has authorized and will authorize Company to utilize the Group Licensing Rights (as defined in the Licensing Agreement betweenNFLPA and Company, effective March 1, 2007 (hereinafter "Licensing Agreement"), the Names, and/or the Logo.

Players Inc represents that it has entered into an agreement with NFLPA, effective March 1, 2007 (hereinafter "NFLPA Agreement"), to providevarious services with respect to the use of certain Group Licensing Rights pursuant to the Licensing Agreement.
**DESCRIPTION OF SERVICES.  
Players Inc shall perform, as described herein, such services required to implement and enforce thisLicensing Agreement and the NFLPA Agreement.  Such services shall include, but are not limited to, the following:
NEGOTIATIONS AND APPROVALS.
With respect to rights licensed under the Licensing Agreement, Company agrees and acknowledges that Players Inc shall review and approveor disapprove in writing the specific manner in which such rights are to be used on the licensed products in question under such LicensingAgreement.

In the event Company is interested in seeking an individual player's personal endorsement, Company agrees and acknowledges that PlayersInc shall review and approve or disapprove in writing such endorsement, provided the individual player personally approves such endorsement.Company acknowledges that all contact between Company and such player or player's agent shall be made by

Players Inc.  Company furtheragrees and acknowledges that any player who is committed individually by contract for products or services competitive with those of Company maybe required to cease from further inclusion in this Agreement and the Licensing Agreement; provided, however, that the use of such player for suchproducts and services shall be on an individual basis and shall not be combined with the use of five or more other NFL players.
With respect to the promotion by Company of the sale of licensed products under the Licensing Agreement, Company agrees andacknowledges that Players Inc agrees to review and approve or disapprove in writing such promotions.  Company further agrees and acknowledgesthat any promotions using the licensed products covered by the Licensing Agreement as premium items shall require a separate agreement, to benegotiated by Players Inc, between NFLPA and Company or other sponsor of the promotion, with separate terms and conditions, and nothingcontained herein shall obligate NFLPA, Players Inc, or Company to enter into such an agreement.

Company agrees to notify Players Inc of any infringement by others of the rights granted by the Licensing Agreement.  Company also agreesand acknowledges that Players Inc shall completely investigate whether or not any action shall be taken on account of any such infringement.Further, in the event Company requests Players Inc's approval of any suit or action by Company on account of any such infringement, Companyfurther agrees and acknowledges that Players Inc shall completely investigate Company's request.

The list of players for whom Players Inc has group licensing authorization (the "Player Agreement Report") is available to Companyvia the Internet at www.nflplayers.com/licensee with Company's "user name" and "password." In addition, Players Inc maysecure authorization from players not listed on the Player Agreement Report, including but not limited to retired players.  Notwithstanding theforegoing:
By February 1 of each calendar year covered by this Agreement, Company shall submit to Players Inc a proposed listof players' names for inclusion in the licensed product(s) for the upcoming football season.   Company shall cross-reference its player list against thecurrent Player Agreement Report.  After cross-referencing the lists,
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Company must submit its proposed final player list to Players Inc for approval.With regard to jersey numbers for active players, it is Company's sole responsibility to cross-reference its player list against player rosters posted onwww.nfl.com.  If applicable, jersey numbers for retired players must be submitted to Players Inc for approval.

Players Inc shall respond to such submissions in writing to        Company, signifying approval or disapproval in thecase of each player's name so requested within fifteen (15) business days or such submissions shall be deemed approved.
Company may submit requests in writing to Players Inc for additions, deletions, or substitutions of players' names  andPlayers Inc shall respond to such requests within fifteen (15) business days or such submissions shall be deemed approved.

Company agrees and acknowledges that Players Inc shall review and approve or disapprove in writing the quality and style of samples ofartwork, plans, photographs, and any other representations of licensed products produced by or for Company (hereinafter collectively "artwork") andsamples of each of the licensed products, together with their packaging, hangtags, and wrapping material.  Any approval by Players Inc will be inwriting.  Company further agrees and acknowledges that review and approval shall be before the manufacture, sale, or distribution of such artwork,whichever occurs first, and no licensed products shall be manufactured, sold, or distributed by Company without such prior written approval of suchartwork and such sample licensed products.  Players Inc shall respond in writing signifying approval or disapproval of such submissions within 15business days.  Any request by Company for such approval that is received by Players Inc and is not responded to within fifteen (15) business daysshall be deemed approved by Players Inc.  Subsequent to final approval, Company will send periodically a reasonable number of productionsamples of licensed products to Players Inc to ensure quality control, and should Players Inc require additional samples for any reason, Players Incmay purchase such at Company's cost.

Company agrees and acknowledges that Players Inc shall review and approve or disapprove in writing the use by Company of player names,likenesses, or both to promote licensed products on or in any material pertaining to packaging, hangtags,
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wrapping material, print ads, flyers,point-of-purchase displays, press releases, catalogues, trade show booths and exhibits, or any other written material or medium, including but not limitedto electronic, interactive or internet use.  Any approval by Players Inc shall be in writing.  Company further agrees and acknowledges that review andapproval shall be before implementation of such promotional material.  Players Inc shall respond in writing signifying approval or disapproval withinfifteen (15) business days.  Any such request by Company for approval that is received by Players Inc and is not responded to within fifteen (15)business days shall be deemed approved by Players Inc.****Company further agrees and acknowledges that the number of players includedin any such use, if approved, shall be a minimum of six, and shall be selected from the Player Agreement Report.  Player names, likenesses, or bothso used shall be written or displayed with equal prominence.
Company agrees and acknowledges that Players Inc shall review and approve or disapprove in writing the use by Company of player names,likenesses, or both (including, without limitation, action footage) in radio or television commercials to promote licensed products.  Any approval byPlayers Inc will be in writing.  Company further agrees and acknowledges that review and approval shall be before production and dissemination ofany such radio or television commercial.  Players Inc shall respond in writing signifying approval or disapproval of such submissions within fifteen(15) business days.  Any such request by Company for approval that is received by Players Inc and is not responded to within fifteen (15) businessdays shall be deemed approved by Players Inc.
Company further agrees and acknowledges that the number of players included in suchcommercials, if approved, shall be a minimum of six and shall be selected from the Player Agreement Report.  The players used in suchcommercials shall be shown with equal prominence.  Company further agrees and acknowledges that Players Inc shall review all scripts and storyboards before any commercials shall be made or shall be contracted for by Company.

Company agrees and acknowledges that Players Inc will negotiate with Company regarding the amount of required additional payments toPlayers Inc separate from and in addition to the guarantees or royalty payments included in the Licensing Agreement, if Company requests to useplayer names, likenesses, or both in accordance with this subsection 2(C), in any radio or television commercials, print ads, point-of-purchasedisplays, packaging,
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hangtags, wrapping material, press releases, catalogues, flyers, trade show booths and exhibits, or any other written or graphicmaterial or medium, including but not limited to electronic or interactive use, to promote licensed products.  Company further agrees andacknowledges that all contacts with such players or their agents shall be made by Players Inc.
In the event Company wishes to secure an individual player or players to make appearances to promote licensed products or to autographlicensed products, Company agrees and acknowledges that the selection of such player and the separate fee to Players Inc for such player servicesshall be subject to mutual agreement between Company and Players Inc, provided, however that player's autograph services may be secured on anon-exclusive basis only.  Company may at its discretion require that an autograph session be scheduled to witness the player's autograph signing,provided that Company communicates to Players Inc in writing at the time the request for the player's services is made that Company will requirethat player perform such services at a witnessed session.  Company further agrees and acknowledges that all contact with the requested player orhis agents shall be made by Players Inc.  Once the player has made the appearance or performed the autograph service, payment shall be madeimmediately to Players Inc.  Any such payments shall be separate from and in addition to any royalties or payments paid by Company under theLicensing Agreement or this Service Agreement.  Once the selection of such player and such separate fee have been agreed upon by Company andPlayers Inc, in the event of cancellation of such appearance or autographing (other than by player or Players Inc), Company shall nevertheless beobligated to make such fee payment to Players Inc immediately upon such cancellation.

Notwithstanding anything to the contrary hereinabove, Company shall be permitted, without additional separate payment toPlayers Inc for players, to show on counter card boxes: (1) six or more examples of the football trading cards licensed herein, and/or (2) a list of sixor more players' names whose images or likenesses are used on the football trading cards licensed herein; provided, however, that such cards areshown with equal prominence, and provided further, however, that Players Inc shall retain all rights to prior written approval containedhereinabove.
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PERIODIC STATEMENTS.
Company shall furnish to Players Inc, no later than thirty (30) days following the last day of each May, August, November, and February of thisAgreement, a complete and accurate statement certified to be accurate by an authorized representative of Company, showing the number,description, and gross purchase price, of the licensed products distributed by Company during the preceding quarterly reporting period, together withany returns made during such reporting period.  Once in every twelve-month period, Company shall furnish Players Inc with a detailed statementcertified by an officer of Company, showing the number of gross sales of the licensed products covered by the Licensing Agreement.

Such statements shall be furnished to Players Inc whether or not any of the licensed products have been purchased during the reporting periodfor which such statement is due.  The payment made hereunder (or the cashing of any check paid hereunder) shall not preclude Players Inc fromquestioning the correctness thereof at any time and, in the event any inconsistencies or mistakes are discovered in connection therewith, they shallimmediately be rectified and the appropriate payment made by the appropriate party.

BOOKS AND RECORDS.
For a period of two (2) years following the termination or expiration of this Agreement, Company shall maintain accurate books and records foritself and any subsidiary or affiliated entity with respect to its sale of licensed products under this Agreement and the Licensing Agreement.  Saidbooks and records shall be subject to inspection and audit by Players Inc or its duly authorized representative at reasonable times upon reasonablenotice from Players Inc to Company but in no event less than ten (10) business days notice.  In addition, Company shall cause any entity with whichit contracts for services relating to production of product to cause its books and records to be available for audit and inspection by Players Inc to theextent necessary to confirm the audit of Company.  Company shall not interfere with such inspections and audits in any way.

The cost of such inspections and audits shall be paid by Company if the result of such inspections and audits indicates a difference of 2% ormore, when compared to the statement certified to be accurate by an officer of Company for the twelve month period
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covered by such statement, orthe cost of such inspections and audits as the result of an inspection or audit performed by Players Inc shall be paid by Players Inc if such differenceis less than 2%.
In the event any inconsistencies or mistakes are discovered as a result of such inspections and audits, they shall be rectified immediately andthe appropriate payment shall be made immediately by the appropriate party.

COMPANY DATABASE.  Licensee agrees to distribute to its customer database, in conjunction with Players Inc, one (1) promotional email perLicense Period.  Content for such promotional emails shall be provided jointly by Licensee and Players Inc and subject to mutual agreement ofboth parties.  Licensee agrees that content provided by Players Inc may promote Players Inc licensees, sponsors, partners, or branded programs,properties, or events, excluding any companies and/or products competitive with Licensee unless approved by Licensee.
**TRADING CARDS.

Company shall provide to Players Inc free of charge the following:
Prior to December 1 of each NFL season, for each player included in the licensed products, 
[INFORMATIONSUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]
;

Prior to December 1 of each NFL season, for Players Inc, 
[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIALTREATMENT.]
.
**COPYRIGHT AND TRADEMARK NOTICES.
Company shall prominently place or cause to be placed Players Inc's "NFLPLAYERS" trademark or trademarks (hereinafter"Players Inc's Trademark") on the licensed products and on packaging, wrapping, advertising (both print and media regardless of medium, e.g.,broadcast, Internet, etc.), and any other material, including trade show booths and exhibits, sales catalogues, and other sales/marketing materials inconnection with such licensed product(s) that are publicly distributed or relating to such licensed product(s).

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Players Inc's Trademark appearing on the licensed product(s) and on all materials in connection with the licensed product(s) distributed, orrelating to such licensed product(s), shall appear precisely according to the specifications set forth in Appendix B attached hereto, which may beamended from time to time by Players Inc, without variation.  

Additionally, Company shall imprint or cause to be imprinted the following text on any such licensed product(s) and/or materialstherefore:

 

"Officially Licensed Product of

PLAYERS INC"

and

"visit NFLPLAYERS.COM"

The specific text imprinted shall be subject to Players Inc's sole discretion.

For any licensed product, Company shall also prominently place Players Inc's Trademark and a PlayersInc "content box" on all NFL football pages of Company's website and on any other page within such website that utilizes the rightslicensed hereunder.  "Content box" shall be defined as editorial, sweepstakes or other promotional content designed and developed byPlayers Inc. The placement of Players Inc's Trademark and "content box" shall be in the upper section of the page and immediatelyvisible.  The logo and "content box" on each page shall contain the Players Inc URL as follows: NFLPLAYERS.COM and shall serve as ahyperlink to the Players Inc website at www.nflplayers.com.

TERM.
The term of this Agreement shall extend from 
[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIALTREATMENT.]
 (hereinafter referred to as the Original License Period) unless terminated in accordance with the provisions hereof.  Licenseemay renew this Agreement for a Second License Period from 
[INFORMATION SUBJECT TO AN APPLICATION FOR
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CONFIDENTIAL TREATMENT.] provided Licensee has materially fulfilled its obligations hereunder in the Original License Period.  Notice of desire to renew shallbe given by Licensee no later than **[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]** in the OriginalLicense Period.  Licensee may renew this Agreement also for a Third License Period from **[INFORMATION SUBJECT TO AN APPLICATIONFOR CONFIDENTIAL TREATMENT.]**to February 28, 2010, provided Licensee has faithfully fulfilled its obligations hereunder in the SecondLicense Period.  Notice of desire to renew shall be given by Licensee no later than **[INFORMATION SUBJECT TO AN APPLICATION FORCONFIDENTIAL TREATMENT.]** of the Second License Period. 
Company acknowledges and agrees that Company has and shall have no right to extend or renew this Agreement beyond the term and renewaloptions, if any, stated herein.  No conduct by either Players Inc or Company shall create, imply, or infer a new license agreement, serviceagreement, or extension of the stated term and renewal options, if any, of this Agreement or the Licensing Agreement, unless same is specifically setforth in a written agreement signed by both Players Inc and Company.  Company's agreement that this Agreement is subject to the term and renewaloptions, if any, stated herein, in all events whatsoever, is a material inducement for Players Inc to enter into this Agreement.

Notwithstanding anything to the contrary, this Agreement is coextensive with the Licensing Agreement, and termination of the LicensingAgreement shall result in termination of this Agreement.  As provided in the Licensing Agreement, termination of this Agreement shall result intermination of the Licensing Agreement.
**COMPENSATION.
In consideration of the payment of one dollar, and other good and valuable consideration hereby acknowledged as received, Players Incagrees to provide Company with the services listed in this Agreement.

Company agrees to spend the following total amounts on activities which stimulate and promote the market for licensed product(s) throughplayer appearances, highlighting, autographing, or
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endorsements, and/or Players Inc branded programs, properties, or events (herein after"marketing payments"), subject to prior written approval by Players Inc of such activities:

For the Original License Period, $**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]** minimumspend on player autographs, highlighting and appearance fees, $**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIALTREATMENT.]**for the 2007 Stay Cool in School program, $**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIALTREATMENT.]** minimum spend for the NFL Players Rookie Premiere (not to include player appearance fees) against actual costs such asstadium rental, player transportation, player rooms, player meals, hospitality, jerseys, etc., $**[INFORMATION SUBJECT TO AN APPLICATIONFOR CONFIDENTIAL TREATMENT.]** to support **[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIALTREATMENT.]**, $**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]** on marketing andadvertising to promote the football card category, **[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]**hobby packs for **[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]** to be delivered by**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]** and $**[INFORMATION SUBJECT TO ANAPPLICATION FOR CONFIDENTIAL TREATMENT.]** on a mutually agreed upon PLAYERS INC activity or marketing initiatives.

For the Second License Period, if applicable, $**[INFORMATION SUBJECT TO AN APPLICATION FOR CONFIDENTIAL TREATMENT.]**minimum spend on player autographs, highlighting and appearance fees, $**[INFORMATION SUBJECT TO AN**
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**APPLICATION FOR CONFIDENTIAL TREATMENT.]** for the 2008 Stay Cool in School program, $**[INFORMATION SUBJECT TO AN APPLICATION**********