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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

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FORM 10-QSB



xQUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934



For the Quarterly Period Ended June 30, 2007



 ̈TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934



For the Transition Period From  to



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Commission File Number 333-135661



CRAFT COLLEGE INC.

(Exact name of registrant as specified in its charter)



|Utah                                                           |  | 20-4475522                          
|-------------------------------------------------------------- |  | ------------------------------------
|(State or other jurisdiction of incorporation or organization) |  | (I.R.S. Employer Identification No.)



1950 Stemmons Freeway, Suite 5001, Dallas Texas,                75207

(Address of principal executive offices)                                                                  (Zip Code)



Registrants telephone number, including area code:    (866) 891-9672



Check whether the Issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes x     No ̈



Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).

Yes  ̈     Nox



APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY PROCEEDINGS DURING THE PRECEDING FIVE YEARS

Check whether the registrant filed all documents and reports required to be filed by Section 12, 13 or 15(d) of the Exchange Act after the distribution of securities under a plan confirmed by court.

Yes  ̈     No ̈



APPLICABLE ONLY TO CORPORATE ISSUERS

State the number of shares outstanding of each of the Issuer's classes of common equity, as of the latest practicable date: Common, $0.0001 par value per share: 6,757,200 outstanding as of August 13, 2007.



Transitional Small Business Disclosure Format (check one):

Yes  ̈     Nox



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|CRAFT COLLEGE, INC.                                                      
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|(A Development Stage Company)                                            
|BALANCE SHEET                                                            
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|ASSETS                                                                   
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|CURRENT ASSETS                                                           
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|DVD PRODUCTION COST (Note 3)                                             
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|TOTAL ASSETS                                                             
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|LIABILITIES                                                              
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|CURRENT LIABILITIES                                                      
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|Total Liabilities                                                        
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|STOCKHOLDER'S EQUITY                                                     
|COMMON STOCK                                                             
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|Additional Paid-in Capital                                               
|Deficit Accumulated During the Development Stage                         
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|Total Stockholder's Equity                                               
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|Total Liabilities and Stockholder's Equity                               
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|The accompanying notes are an integral part of these financial statements

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|CRAFT COLLEGE, INC                                                        
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|(A Development Stage Company)                                             
|STATEMENT OF OPERATIONS                                                   
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|REVENUE                                                                   
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|COST OF GOODS SOLD                                                        
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|GROSS PROFIT                                                              
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|GENERAL AND ADMINISTRATIVE EXPENSES                                       
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|Net income (loss)                                                         
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|Basic and diluted net earnings (loss) per share                           
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|Weighted average shares outstanding                                       
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|The accompanying notes are an integral part of these financial statements.
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|CRAFT COLLEGE, INC.                                                                                                                   
|--------------------------------------------------------------------------------------------------------------------------------------
|(A Development Stage Company)                                                                                                         
|STATEMENT OF STOCKHOLDER'S EQUITY                                                                                                     
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|For the period from inception on December 6, 2004 to June 30, 2007                                                                    
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|Balance on December 06, 2004                                                                                                          
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|Contributed Capital                                                                                                                   
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|Net loss for the period                                                                                                               
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|Balance on December 31, 2004                                                                                                          
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|Contributed Capital                                                                                                                   
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|Net loss for the period                                                                                                               
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|Balance on December 31, 2005                                                                                                          
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|Contributed Capital                                                                                                                   
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|Issue of 750,000 common shares for                                                                                                    
|assets at $0.017 per share on                                                                                                         
|February 23, 2006                                                                                                                     
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|Issue of 5,000,000 common shares                                                                                                      
|for cash at $0.02 per share on                                                                                                        
|on June 25, 2006                                                                                                                      
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|Net loss for the period                                                                                                               
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|Balance on December 31, 2006                                                                                                          
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|Contributed Capital                                                                                                                   
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|Issue of 1,007,200 common shares                                                                                                      
|for cash at $0.25 per share on                                                                                                        
|April 25, 2007                                                                                                                        
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|Net gain for the period                                                                                                               
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|Balance on June 30, 2007                                                                                                              
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|On May 30, 2006, the Company affected a stock split of 750,000 to 1.  These financial statements give retroactive affect to the split.
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|The accompanying notes are an integral part of these financial statements                                                             
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|CRAFT COLLEGE, INC.                                                       
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|(A Development Stage Company)                                             
|STATEMENTS OF CASH FLOWS                                                  
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|OPERATING ACTIVITIES                                                      
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|Cash Provided by operating activities                                     
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|FINANCING ACTIVITIES                                                      
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|Net Cash Provided By Financing Activities                                 
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|INVESTING ACTIVITIES                                                      
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|Net Cash Used In Investing Activities                                     
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|Increase in Cash and Cash Equivalents                                     
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|CASH AT BEGINNING OF PERIOD                                               
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|CASH AT END OF PERIOD                                                     
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|Non-Cash Financing Activities                                             
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|SUPPLEMENTAL DISCLOSURE OF STATEMENT OF CASH FLOWS INFORMATION            
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|SUPPLEMENTAL DISCLOSURE OF NON-CASH                                       
|INVESTING AND FINANCING ACTIVITIES                                        
|Donated services                                                          
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|Purchase of assets in exchange for 750,000 of the Company's               
|common stock at a price of $0.017 per common share                        
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|The accompanying notes are an integral part of these financial statements.

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NOTE 1 - INTERIM REPORTING

The accompanying unaudited interim financial statements have been prepared in accordance with generally accepted accounting principles for interim financial information and with the instructions to Form 10-QSB of Regulation S-B. They do not include all information and footnotes required by generally accepted accounting principles for complete financial statements. However, except as disclosed herein, there have been no material changes in the information disclosed in the notes to the financial statements for the year ended December 31, 2006 included in the Company's Annual Report on Form 10-KSB filed with the Securities and Exchange Commission. The interim unaudited financial statements should be read in conjunction with those financial statements included in the Form 10-KSB. In the opinion of Management, all adjustments considered necessary for a fair presentation, consisting solely of normal recurring adjustments, have been made. Operating results for the six months ended June 30, 2007 are not necessarily indicative of the results that may be expected for the year ending December 31, 2007.

Going concern

The Company does not generate sufficient cash flow from operations to fund its activities and has therefore relied principally upon contributions from its predecessor and major shareholder for financing. Management intends to rely upon the issuance of securities to finance its operations and development activities, however there can be no assurance it will be successful in raising the funds necessary to maintain operations, or that a self-supporting level of operations will ever be achieved. The likely outcome of these future events is indeterminable. These factors together raise substantial doubt about its ability to continue as a going concern. The financial statements do not include any adjustment to reflect the possible future effect on the recoverability and classification of the assets or the amounts and classification of liabilities that may result from the outcome of this uncertainty.

NOTE 2 - INVENTORY

|                           | June 30, | December 31,
|-------------------------- | -------- | ------------
|                           | 2007     | 2006        
|                           | $        | $           
|                           |          |             
|Raw materials and supplies | -        | -           
|Work in progress           | -        | -           
|Finished goods             | 1,439    | 4,728       
|                           |          |             
|                           |          |             
|                           | 1,439    | 4,728       
|                           |          |             

Finished goods inventory as at June 30, 2007 and December 31, 2006 consists of educational craft and hobby DVDs.

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NOTE 3 - DEFERRED DVD PRODUCTION COSTS

|                              | June 30, |              | December 31,
|----------------------------- | -------- | ------------ | ------------
|                              | 2007     |              | 2006        
|                              |          |              |             
|                              |          | Accumulated  | Net Book    
|                              | Cost     | Amortization | Value       
|                              |          |              |             
|                              | $        | $            | $           
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|Knitting DVD production costs | 8,995    | 1,669        | 7,326       
|                              |          |              |             
|                              |          |              |             
|                              | 8,995    | 1,669        | 7,326       
|                              |          |              |             

Management expects to amortize $4,200 during the 2007 fiscal year and a total of $7,594 during the next three fiscal years.

NOTE 4 - RELATED PARTY TRANSACTIONS AND BALANCES

The following represents related party transactions and balances not disclosed elsewhere in the financial statements:

(i) During the six months ended June 30, 2007, the Company received $9,600 of donated consulting services from its President (2006 $ 4,800).

(ii) As of June 30, 2007, the Company owes $5,000 to the President of the Company for consulting services.

The transactions between the Company and the related party were consummated at the price agreed upon by the parties.

NOTE 5 - COMMON STOCK

During the six months ended June 30, 2007, the Company completed its initial public offering by issuing 1,007,200 shares at a price of $0.25 per share for total proceeds of $251,800.

During the six months ended June 30, 2006 the Company issued 750,000 to American Media Systems Co, the predecessor company, in consideration for DVD inventory, deferred DVD production costs, and intellectual property with total values of $4,511, $8,215, and $2, respectively. The assets are recorded at the parent company's carrying value, determined under generally accepted accounting principles in the United States of America.

There are no shares subject to warrants, options or other agreements as at June 30, 2007.

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Item 2.  Management's Discussion and Analysis or Plan of Operation.

Forward-Looking Statements

This Form 10-QSB includes certain statements that may be deemed to be "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. All statements in this Form 10-QSB, other than statements of historical facts, that address activities, events or developments that we expect, believe or anticipate will or may occur in the future, including operating costs, future capital expenditures (including the amount and nature thereof), and other such matters are forward-looking statements. Although we believe the expectations expressed in such forward-looking statements are based on reasonable assumptions within the bounds of our knowledge of our business, such statements are not guarantees of future performance and actual results or developments may differ materially from those in the forward-looking statements.  Because our stock is a penny stock, each time we refer to the Litigation Reform Act, the safe harbor does not apply.

Factors that could cause actual results to differ materially from those in forward-looking statements include: the change of business focus; continued availability of capital and financing; general economic, market or business conditions; acquisition opportunities or lack of opportunities; changes in laws or regulations; risk factors listed from time to time in our reports filed with the Securities and Exchange Commission; and other factors.

Craft College Inc. is a Utah company incorporated on February 23, 2006 as a wholly owned subsidiary of American Media Systems Co. ("AMS"). AMS is our predecessor and the historical financial information in this 10-QSB includes AMS' DVD business. On May 31, 2006 AMS sold all its shares of Craft College Inc, representing all issued and outstanding shares in the company. As a consequence of this sale we became an independent company. We are a development stage company that writes, pre-produces, and markets instructional DVDs for the hobby and craft market.

Our registered office is located at 136 East South Temple, Suite 2100 Salt Lake City, UT 84111 and we maintain a corporate office at 1950 Stemmons Freeway, Suite 5001, Dallas Texas, 75207 and our operations office is at 7231-120th Street, Suite 208, Delta, British Columbia. Our telephone number is 1-866-891-9672 and our websites are www.craftcollege.com and www.go-flyfishing.com.

Employees and Consultants

The Registrant has no employees. The company's CEO, Patricia Castillo is retained as a consultant.

Plan of Operations

We do not expect to purchase or sell significant equipment nor do we expect significant changes in the number of employees.

Our specific goal is to secure distribution of our product through retailers, through our web sites and other non-proprietary web sites and to complete the production of the Craft College line of DVDs. With the funds we currently have our priority of expenditures is to pay rent, legal, audit and transfer agent fees and those fees related to our Exchange Act reporting obligations. Second to secure additional agency agreements and distribution channels through retailers, third to market our product over the Internet, and forth to complete the Craft College series of DVDs.

The Company's initial public offering was completed successfully during April of this year. Our specific goal is to develop and execute a comprehensive marketing plan to attract new clients. We intend to accomplish the foregoing through the following milestones:

1. We have commenced our search for additional marketing consultants to assist in the development of our marketing strategy. Finding marketing consultants that meet our objectives will take approximately four to six weeks. We do not intend to hire employees. Our President and Chief Financial Officer will conduct the interview process and other administrative duties.

2. We are currently developing a strategy for marketing our products to online shoppers, small and medium size retailers, big box outlets and B2B retail chains. The marketing strategy will encompass upgrading our web sites, writing and producing a media tool set for placement of advertisements, a direct mail campaign, and an online campaign in an effort to boost our business generation program. Developing the marketing strategy will take approximately four weeks and cost $150,000.

3. Continue to secure contracts with agents to market our products to retailers throughout the United States and Canada. We anticipate preparing additional marketing materials to help assist in this effort.

4. As soon as the marketing strategy is completed we will upgrade our websites to integrate the design from the marketing consultants. It will take three weeks to upgrade the web site and link it with our sales software and cost approximately $25,000.

5. As soon as the web site is completed, which will be approximately 70 days from the completion of the offering, we will begin to market our services and website in the United States and in Canada through traditional sources such as trade magazines, flyers/mailers, and online advertising and search term purchases through search engines Google and Overture.

6. We will utilize inbound links that connect directly to our website from external sites. Potential clients can simply click on these links to become connected to our website from search engines and community and affinity sites. The exact allocation between direct mail, advertising, and our online efforts will be determined in conjunction with the marketing consultant, however with the minimum raised we anticipate sending approximately 5,000 fliers at a cost of $0.70/piece, place approximately 8 advertisements to run in various financial publications for 10 alternating days, and purchase approximately 8,500 click throughs to our web site on Google and Overture at $0.20 per click through. With the maximum raised the number of fliers, advertising runs, and click troughs will increase, however we anticipate testing the effectiveness of the various campaign segments and allocating funds to those segments that garner the greatest return on our investment. We expect to begin realizing results from our marketing campaign within 30-60 days from its commencement. It takes approximately 10 days to print direct mail marketing materials, 7 days to process the materials and approximately 7 days for United States postal service to deliver the mail to the target audience. For trade magazines timing is dependent on when and how often the publication is distributed. We anticipate commencing this advertising campaign within the 25-35 day time frame to coincide with our direct mail campaign. Online advertising reduces the time between placement and receipt of advertising and we expect to time our online advertising to coincide with the offline campaign.

7. Once the marketing has commenced and we have begun to attract additional clients, we intend to hire 1 or 2 part-time salesperson(s) to call and follow up on leads generated through our direct mail and online campaigns. No funds contemplated in this offering will be allocated to the hiring of these people. Their hiring is conditional on achieving sufficient cash flow to pay their wages.

Management's Discussion and Analysis of Financial Condition and Results of Operations.

During the six months ending June 30, 2007 we realized sales of $56,510 (2006 - $ 4,105) and gross margin of $52,198 (2006 - $2,648). The increase in revenue was caused by the purchase of our fly fishing inventory by Top Down Communications. Our revenues are generated from the sale of instructional DVDs.

During the six months ending June 30, 2007, we incurred a profit from operations of $38,602 (2006 - loss of $10,951). The major components to expenses faced by the company during the six months were consulting fees of $14,600 (2006 - $4,800), accounting of $2,422 (2006 - $nil), audit of $1,451 (2006 - $5,418), management fees of $1,000 (2006 - $nil), and foreign exchange gain of $8,552 (2006 - $4). The balance of our expenses during the six months have been advertising $507, (2006 - $612), transfer agent fees of $500 (2006 - $nil), rent of $408 (2006 - $1,742), telephone and communication of $442 (2006 - $ 355), travel of $232 (2006 - $nil), legal fees of $175 (2006 - $255), web site of $155 (2006 - $nil), meals and entertainment of $113 (2006 - $nil), general office expenses of $85 (2006 - $377), and bank and interest charges of $58 (2006 - $44).

As of June 30, 2007 the Company has current assets of $397,013 compared to $107,113 at December 31, 2006 and Deferred DVD Production cost of $7,326 (2006 - $7,594). The increase in current assets is a direct result of the Company raising $251,800 pursuant to an SB-2 registration statement. The Company further has current liabilities of $16,088 compared to $26,458 at December 31, 2006. There is no long-term debt. The Company may in the future invest in short-term investments from time to time but there can be no assurance that these investments will result in profit or loss.

Our future growth and success will be dependent on our ability to develop and produce products that are entertaining and educational and that we are able to secure distribution channels through various retail chains. If we cannot succeed in developing distribution channels and generate sales then our prospects for growth are substantially undermined. Without additional capitalization our capacity to survive as a going concern, much less achieve growth, is doubtful.

We are committed to pay Brand Specialists and Memories Complete performance fees of 5% of our net merchandise sales generated by the agents' designated retailers. We may terminate the contract giving 60 days notice. Brand and Memories are entitled to continue receiving the 5% performance fee for one year after termination of the contract and for all future sales of products in which Brand or Memories actively participated in placing the merchandise with a retailer.

We only have one business segment, the sale of instructional DVDs, accordingly, no table showing percentage breakdown of revenue by business segment or product line is included.



Off balance-sheet arrangements

We do not have any off balance-sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.

Recent accounting pronouncements

In February 2007, the Financial Accounting Standards Board (FASB) issued SFAS No. 159, "The Fair Value Option for Financial Assets and Financial Liabilities - Including an Amendment of FASB Statement No. 115".  This statement permits entities to choose to measure many financial instruments and certain other items at fair value. Most of the provisions of SFAS No. 159 apply only to entities that elect the fair value option. However, the amendment to SFAS No. 115 "Accounting for Certain Investments in Debt and Equity Securities" applies to all entities with available-for-sale and trading securities. SFAS No. 159 is effective as of the beginning of an entity's first fiscal year that begins after November 15, 2007. Early adoption is permitted as of the beginning of a fiscal year that begins on or before November 15, 2007, provided the entity also elects to apply the provision of SFAS No. 157, "Fair Value Measurements". The adoption of this statement is not expected to have a material effect on the Company's financial statements.

Item 3.  Controls and Procedures.

(a)   Evaluation of Disclosure Controls and Procedures:  Disclosure controls and procedures are designed to ensure that information required to be disclosed in the reports filed or submitted under the Exchange Act is recorded, processed, summarized and reported, within the time period specified in the SEC's rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in the reports filed under the Exchange Act is accumulated and communicated to management, including the Chief Executive Officer and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosure. As of the end of the period covered by this report, the Company carried out an evaluation, under the supervision and with the participation of the Company's management, including the Company's Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of the Company's disclosure controls and procedures. Based upon and as of the date of that evaluation, the Chief Executive Officer and Chief Financial Officer concluded that the Company's disclosure controls and procedures are effective to ensure that information required to be disclosed in the reports the Company files and submits under the Exchange Act is recorded, processed, summarized and reported as and when required.

(b)   Changes in Internal Control over Financial Reporting:  There were no changes in the Company's internal control over financial reporting identified in connection with the Company evaluation of these controls as of the end of the period covered by this report that could have significantly affected those controls subsequent to the date of the evaluation referred to in the previous paragraph, including any correction action with regard to significant deficiencies and material weakness.

There were no significant changes in the Company's internal controls or in other factors that could significantly affect these controls subsequent to the date of their evaluation, including any significant deficiencies or material weaknesses of internal controls that would require corrective action.



Item 1. Legal Proceedings

None.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

On June 25th, 2006 we completed an offering for of 5,000,000 shares of our common stock at a price of $0.02 per share to our president. We completed the offerings pursuant to Regulation S of the Securities Act. The executive officer represented to us that she was a non-US person as defined in Regulation S. We did not engage in a distribution of this offering in the United States. She represented her intention to acquire the securities for investment only and not with a view toward distribution. We requested our stock transfer agent to affix appropriate legends to the stock certificate issued in accordance with Regulation S and the transfer agent affixed the appropriate legends. The executive officer had adequate access to sufficient information about us to make an informed investment decision. None of the securities were sold through an underwriter and accordingly, there were no underwriting discounts or commissions involved. No registration rights were granted.

The Company's SB-2 registration statement, file number 333-135661 was declared effective by the Securities and Exchange Commission on November 2, 2006. The offering has commenced, and closed on April 25, 2007. A total of $251,800 was raised. The following schedule details the use of proceeds since the closing of the financing.

|Audit              | $986 
|------------------ | -----
|                   |      
|Consulting to CEO  | 7,400
|                   |      
|Advertising        | 447  
|                   |      
|Web site upgrade   | 155  
|                   |      
|Travel/trade shows | 40   
|                   |      
|Working capital    | 2,379
|                   |      



Item 3. Defaults Upon Senior Securities

None

Item 4. Submissions of Matters to a Vote of Security Holders

None

Item 5. Other Information

None

Item 6. Exhibits and Reports on Form 8-K

(a) Exhibits

|Exhibit No. | Exhibit Description                                                                                                                                                          
|----------- | -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------
|            |                                                                                                                                                                              
|31.1        | Certification of Principal Executive and Financial Officer pursuant to Rule 13a-14 and Rule 15d-14(a), promulgated under the Securities and Exchange Act of 1934, as amended.
|            |                                                                                                                                                                              
|32.1        | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (Principal Executive and Financial Officer)           
|            |                                                                                                                                                                              

(b) Reports on Form 8-K filed during the quarter.

On April 25, 2007 we announced that the Company had successfully closed the private placement pursuant to its recent SB-2 registration statement.

On May 25, 2007 we announced that the Company had entered into a marketing agreement with True North Entertainment ("True North") whereby True North will conduct Internet marketing and sales campaigns for the Company.

On June 1, 2007 we announced that the Company had entered into an agreement with Ocean West Productions, a film and TV production company for the exclusive promotional rights to various segments of our award winning fly-fishing series, 'Expert Techniques for Still Waters' staring Brian Chan.

On June 27, 2007 we announced that we had entered into an agreement with Top Down Communications Inc, an internet marketing firm to provide the Company with internet based marketing strategies. The Company also announced that Top Down Communications would purchase a complete series of Craft College DVDs.



In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

|                       | Craft College Inc.
(Registrant)
|---------------------- | -------------------------------
|                       |                                
|Dated: August 14, 2007 | BY:                            
|                       |