1
2
3
4
5
7
8
9
10
12
Pending further research:

-When the experience package will be sent

-Amount of Token cash in advance mailing

13
14
-Advance mailing with token cash incentive ($2, pending research)

-Personal interview, similar to current structure with reduced content

-Time Goal: 45 minute average

16
Visit 1 content: 

- Household roster

- Demographics

- Recall-based expenditures (3-month reference 

period)

- items easily recalled such as appliances, 

vehicles, and doctor’s visits

- Infrequent purchases not likely collected in 

a one week diary

- Items respondents would be able to report 

of other hh members (tuition, catered affairs)

- “Global” questions capturing at a more highly 

aggregated level what the Diary week will collect 

detail on

17
1) Train respondent (and other household members, if possible) to complete the 

web diary

2) Train respondent on what records/bills to collect for the following personal visit 

interview

18
At the conclusion of Visit 1, the respondent will receive a household based incentive 

of $20 debit card (despite picture)

19
-All HH members 15+ maintain individual electronic diary for 1 week

-Offer paper diary for those that prefer

-FR contacts as necessary based on centralized diary monitoring

21
Similar to current Diary: Open-ended to capture any expense during the week

Designed to best collect:

-smaller, more frequently purchased items

-Items more willing to report privately

-Items an proxy respondent would not know

22
$20 individual incentives for each eligible completed Diary.

23
-Personal interview, with assistance from records gathered (as trained in Visit 1)

-Review of Diary

-Time Goal: 45 minute average

25
Visit 1 content: 

-Review of Diary week

- Records-based expenditures (3-month reference period)

- Items that respondents likely do not accurately know but could easily obtain from 

records 

- Items that respondents may know but may be more accurately reported using 

records 

26
At the conclusion of Visit 2, the respondent will receive a household based incentive 

of $20 debit card (despite picture) if no records are used, $30 if records are used. 

27
28
12 months later: repeat Wave 1

Visit 1

Diary Week

Visit 2

Post-wave 2 CE “experience package” as non-monetary incentive, for example:

Charts displaying HH wave 1 expenditures vs. national average

Information sheet listing helpful government websites 

(future decision on whether to do this between waves or post-wave 2)

30
31
- Mobile device application type – Whether to use a mobile-optimized web survey or 

a native application (app) 

- Use of records as data input – capture and code information directly from records 

and input that information into the diary and/or interview 

- Acceptance of annotated grocery receipts (in lieu of reporting in diary)

-Incentive amounts and structure – logistical issues, effectiveness of all planned 

incentives 

-Exact survey content – Visit 1 vs. Visit 2 vs. Diary, Global questions, household diary

- Government provided technology – costs/risks, logistical issues

-Length of Wave 1 and Wave 2 visits – evaluate if goal of 45 minutes is realistic

- When the experience package will be sent

- Inclusion of TPOPS-supporting outlets questions – An option to add questions 

required to replace CPI’s Telephone point of purchase survey, includes store name, 

location, and price.

32
33
34
35
36
37
38
* The field test we did showed fewer contact attempts were needed which saves 

money, 

* It also showed positive (but not significant) indications of improved data quality.

39
40
41
The end point of when the redesign will be complete depends on the availability of 

funding.

Next slides elaborate testing/evaluation/development/piloting steps.

42
Proof-of-concept test to determine if the main ideas behind the proposal are possible 

(one-sample design, etc)

43
44
45
46
47