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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549





FORM 10-Q





QUARTERLY REPORT PURSUANT TO
SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended March 29, 2008

or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

for the transition period from
             to             .

Commission file number: 333-134983-02





VS HOLDINGS, INC.

(Exact name of registrant as specified in its charter)







|                                                               |  |                                  
|-------------------------------------------------------------- |  | ---------------------------------
|Delaware                                                       |  | 11-3664322                       
|(State or Other Jurisdiction of Incorporation or Organization) |  | (IRS Employer Identification No.)

2101 91st Street

North Bergen, New Jersey 07047

(Addresses of Principal Executive Offices,
including Zip Code)

(800) 223-1216

(Registrants Telephone Number, Including Area Code)





Indicate by check mark whether the registrant
(1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days.    Yes  x    No   ̈

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the
definitions of large accelerated filer, accelerated filer and smaller reporting company in Rule 12b-2 of the Exchange Act. (Check one):



|                                              |  |                             
|--------------------------------------------- |  | ----------------------------
|Large accelerated filer   ̈                    |  | Accelerated filer   ̈        
|Non-accelerated filer  x                      |  | Smaller Reporting company   ̈
|(Do not check if a smaller reporting company) |  |                             

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange
Act)    Yes   ̈     No  x

As of May 13, 2008, VS Holdings, Inc. had 100 shares of common stock outstanding owned by VS Parent, Inc.









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FORWARD LOOKING STATEMENTS

Statements in this document that are not historical facts are hereby identified as forward looking statements for the purposes of the safe
harbor provided by Section 21E of the Securities Exchange Act of 1934 (the Exchange Act) and Section 27A of the Securities Act of 1933 (the Securities Act). VS Holdings, Inc. (Holdings), Vitamin Shoppe
Industries Inc. (VSI) and VS Direct Inc. (Direct, and, together with Holdings and VSI, the Company, we, us or our) caution readers that such forward looking
statements, including without limitation, those relating to the Companys future business prospects, results from acquisitions, revenue, working capital, liquidity, capital needs, leverage levels, interest costs and income, wherever they
occur in this document or in other statements attributable to the Company, are necessarily estimates reflecting the judgment of the Companys senior management and involve a number of risks and uncertainties that could cause the Companys
actual results to differ materially from those suggested by the forward looking statements. You can identify these statements by forward-looking words such as expect, intend, anticipate,
plan, believe, seek, estimate, outlook, trends, future benefits, strategies, goals and similar words. Such forward looking
statements should, therefore, be considered in light of the factors set forth in Item 2.Managements Discussion and Analysis of Financial Condition and Results of Operations.

The forward looking statements contained in this report are made under the captions Managements Discussion and Analysis of
Financial Condition and Results of Operations, and Other Information. Moreover, the Company, through its senior management, may from time to time make forward looking statements about matters described herein or other
matters concerning the Company. You should consider our forward-looking statements in light of the risks and uncertainties that could cause the Companys actual results to differ materially from those which are managements current
expectations or forecasts. These risks and uncertainties include, but are not limited to, industry based factors such as the level of competition in the vitamin, mineral and supplement (VMS) industry, continued demand from the primary
markets the Company serves, the availability of raw materials, as well as factors more specific to the Company such as restrictions imposed by the Companys debt including financial covenants and limitations on the Companys ability to
incur additional indebtedness, the Companys future capital requirements, and risk associated with economic conditions generally. See Item 1A  Risk Factors in the Companys annual report on Form 10-K, filed on
March 28, 2008 with the Securities and Exchange Commission, for further discussion.

The Company disclaims any intent or obligation to
update forward looking statements to reflect changed assumptions, the occurrence of unanticipated events, or changes to future operating results over time.



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TABLE OF CONTENTS



|                      |  |                                                                                                                                      |  |   
|--------------------- |  | ------------------------------------------------------------------------------------------------------------------------------------ |  | --
|                      |  | PageNo.                                                                                                                             
|                      |  | PART I FINANCIAL INFORMATION                                                                                                         |  |   
|                      |  |                                                                                                                                     
|Item 1.               |  | Financial Statements                                                                                                                 |  |   
|                      |  | Condensed Consolidated Balance Sheets as of March 29, 2008 (unaudited) and December 29, 2007 (unaudited)                             |  | 4 
|                      |  | Condensed Consolidated Statements of Operations for the three months ended March 29, 2008 (unaudited) and March 31, 2007 (unaudited) |  | 5 
|                      |  | Condensed Consolidated Statements of Cash Flows for the three months ended March 29, 2008 (unaudited) and March 31, 2007 (unaudited) |  | 6 
|                      |  | Condensed Consolidated Statement of Stockholders Equity for the three months ended March 29, 2008 (unaudited)                       |  | 7 
|                      |  | Notes to Condensed Consolidated Financial Statements (unaudited)                                                                     |  | 8 
|Item 2.               |  | Managements Discussion and Analysis of Financial Condition and Results of Operations                                                |  | 23
|Item 3.               |  | Quantitative and Qualitative Disclosures About Market Risk                                                                           |  | 33
|Item 4.               |  | Controls and Procedures                                                                                                              |  | 33
|                      |  |                                                                                                                                     
|                      |  | PART II OTHER INFORMATION                                                                                                            |  |   
|                      |  |                                                                                                                                     
|Item 1.               |  | Legal Proceedings                                                                                                                    |  | 35
|Item 1A.              |  | Risk Factors                                                                                                                         |  | 35
|Item 2.               |  | Unregistered Sales of Equity Securities and Use of Proceeds                                                                          |  | 35
|Item 3.               |  | Defaults Upon Senior Securities                                                                                                      |  | 35
|Item 4.               |  | Submission of Matters to a Vote of Security Holders                                                                                  |  | 35
|Item 5.               |  | Other Information                                                                                                                    |  | 35
|Item 6.               |  | Exhibits                                                                                                                             |  | 35
|Signatures            |  | 36                                                                                                                                  
|Certification EX-31.1 |  |                                                                                                                                     
|Certification EX-31.2 |  |                                                                                                                                     
|Certification EX-32.1 |  |                                                                                                                                     
|Certification EX-32.2 |  |                                                                                                                                     



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PART I. FINANCIAL INFORMATION



|Item 1. | Financial Statements
|------- | --------------------

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands, except share data)

(Unaudited)



|                                                                                                                                  |  |               |         |   |                  |   |         |  
|--------------------------------------------------------------------------------------------------------------------------------- |  | ------------- | ------- | - | ---------------- | - | ------- | -
|                                                                                                                                  |  | March 29,2008 |         |   | December 29,2007 |  
|ASSETS                                                                                                                            |  |               |         |   |                  |   |         |  
|Current assets:                                                                                                                   |  |               |         |   |                  |   |         |  
|Cash and cash equivalents                                                                                                         |  | $             | 1,763   |   |                  | $ | 1,453   |  
|Inventories                                                                                                                       |  |               | 103,785 |   |                  |   | 97,809  |  
|Prepaid expenses and other current assets                                                                                         |  |               | 12,190  |   |                  |   | 11,587  |  
|Deferred income taxes                                                                                                             |  |               | 208     |   |                  |   | 1,556   |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total current assets                                                                                                              |  |               | 117,946 |   |                  |   | 112,405 |  
|Property and equipment, net                                                                                                       |  |               | 66,055  |   |                  |   | 63,270  |  
|Goodwill                                                                                                                          |  |               | 177,248 |   |                  |   | 177,248 |  
|Other intangibles, net                                                                                                            |  |               | 71,174  |   |                  |   | 68,223  |  
|Other assets:                                                                                                                     |  |               |         |   |                  |   |         |  
|Deferred financing fees, net of accumulated amortization of $2,660 and $2,368 in 2008 and 2007, respectively                      |  |               | 4,973   |   |                  |   | 5,265   |  
|Other                                                                                                                             |  |               | 1,558   |   |                  |   | 319     |  
|Security deposits                                                                                                                 |  |               | 348     |   |                  |   | 1,553   |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total other assets                                                                                                                |  |               | 6,879   |   |                  |   | 7,137   |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total assets                                                                                                                      |  | $             | 439,302 |   |                  | $ | 428,283 |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|                                                                                                                                  |  |              
|LIABILITIES AND STOCKHOLDERS EQUITY                                                                                              |  |               |         |   |                  |   |         |  
|Current liabilities:                                                                                                              |  |               |         |   |                  |   |         |  
|Current portion capital lease obligation                                                                                          |  | $             | 133     |   |                  | $ |        |  
|Revolving credit facility                                                                                                         |  |               | 15,000  |   |                  |   |        |  
|Accounts payable                                                                                                                  |  |               | 32,854  |   |                  |   | 35,349  |  
|Deferred sales                                                                                                                    |  |               | 4,204   |   |                  |   | 11,212  |  
|Accrued salaries and related expenses                                                                                             |  |               | 3,153   |   |                  |   | 4,850   |  
|Accrued interest                                                                                                                  |  |               | 2,404   |   |                  |   | 2,551   |  
|Other accrued expenses                                                                                                            |  |               | 8,750   |   |                  |   | 7,216   |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total current liabilities                                                                                                         |  |               | 66,498  |   |                  |   | 61,178  |  
|Long-term debt                                                                                                                    |  |               | 165,000 |   |                  |   | 165,000 |  
|Capital lease obligation, net of current portion                                                                                  |  |               | 394     |   |                  |   |        |  
|Deferred income taxes                                                                                                             |  |               | 19,568  |   |                  |   | 20,282  |  
|Other long-term liabilities                                                                                                       |  |               | 7,793   |   |                  |   | 5,057   |  
|Deferred rent                                                                                                                     |  |               | 17,769  |   |                  |   | 16,972  |  
|                                                                                                                                  |  |              
|Stockholders equity:                                                                                                             |  |               |         |   |                  |   |         |  
|Common stock, $0.01 par value; 1,000 shares authorized, 100 shares issued and outstanding at March 29, 2008 and December 29, 2007 |  |               |        |   |                  |   |        |  
|Additional paid-in capital                                                                                                        |  |               | 157,748 |   |                  |   | 157,204 |  
|Accumulated other comprehensive loss                                                                                              |  |               | (3,017  | ) |                  |   | (1,350  | )
|Retained earnings                                                                                                                 |  |               | 7,549   |   |                  |   | 3,940   |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total stockholders equity                                                                                                        |  |               | 162,280 |   |                  |   | 159,794 |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  
|Total liabilities and stockholders equity                                                                                        |  | $             | 439,302 |   |                  | $ | 428,283 |  
|                                                                                                                                  |  |               |         |   |                  |   |         |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(In thousands)

(Unaudited)



|                                             |  |                    |         |   |               |   |         |  
|-------------------------------------------- |  | ------------------ | ------- | - | ------------- | - | ------- | -
|                                             |  | Three Months Ended |        
|                                             |  | March 29,2008      |         |   | March 31,2007 |  
|Net sales                                    |  | $                  | 153,737 |   |               | $ | 137,544 |  
|Cost of goods sold                           |  |                    | 102,984 |   |               |   | 90,570  |  
|                                             |  |                    |         |   |               |   |         |  
|Gross profit                                 |  |                    | 50,753  |   |               |   | 46,974  |  
|Selling, general and administrative expenses |  |                    | 39,150  |   |               |   | 35,908  |  
|Related party expenses                       |  |                    | 339     |   |               |   | 313     |  
|                                             |  |                    |         |   |               |   |         |  
|Income from operations                       |  |                    | 11,264  |   |               |   | 10,753  |  
|Interest income                              |  |                    | (13     | ) |               |   | (55     | )
|Interest expense                             |  |                    | 5,329   |   |               |   | 5,505   |  
|                                             |  |                    |         |   |               |   |         |  
|Income before provision for income taxes     |  |                    | 5,948   |   |               |   | 5,303   |  
|Provision for income taxes                   |  |                    | 2,339   |   |               |   | 2,058   |  
|                                             |  |                    |         |   |               |   |         |  
|Net income                                   |  | $                  | 3,609   |   |               | $ | 3,245   |  
|                                             |  |                    |         |   |               |   |         |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)

(Unaudited)



|                                                                                            |  |                    |         |   |               |   |        |  
|------------------------------------------------------------------------------------------- |  | ------------------ | ------- | - | ------------- | - | ------ | -
|                                                                                            |  | Three Months Ended |        
|                                                                                            |  | March 29,2008      |         |   | March 31,2007 |  
|Cash flows from operating activities:                                                       |  |                    |         |   |               |   |        |  
|Net income                                                                                  |  | $                  | 3,609   |   |               | $ | 3,245  |  
|Adjustments to reconcile net income to net cash (used in) provided by operating activities: |  |                    |         |   |               |   |        |  
|Loss on disposal of fixed assets                                                            |  |                    | 4       |   |               |   | 78     |  
|Depreciation and amortization                                                               |  |                    | 4,265   |   |               |   | 3,871  |  
|Deferred income taxes                                                                       |  |                    | 1,699   |   |               |   | 2,170  |  
|Deferred rent                                                                               |  |                    | 798     |   |               |   | 489    |  
|Equity compensation expense                                                                 |  |                    | 544     |   |               |   | 174    |  
|Changes in operating assets and liabilities:                                                |  |                    |         |   |               |   |        |  
|Inventories                                                                                 |  |                    | (5,976  | ) |               |   | (2,071 | )
|Prepaid expenses and other current assets                                                   |  |                    | (604    | ) |               |   | 78     |  
|Other non-current assets                                                                    |  |                    | (34     | ) |               |   | 28     |  
|Accounts payable                                                                            |  |                    | (347    | ) |               |   | (47    | )
|Accrued expenses and other current liabilities                                              |  |                    | (7,318  | ) |               |   | (7,321 | )
|Other long-term liabilities                                                                 |  |                    | 4       |   |               |   |       |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Net cash (used in) provided by operating activities                                         |  |                    | (3,356  | ) |               |   | 694    |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Cash flows from investing activities:                                                       |  |                    |         |   |               |   |        |  
|Capital expenditures                                                                        |  |                    | (11,300 | ) |               |   | (2,599 | )
|                                                                                            |  |                    |         |   |               |   |        |  
|Net cash used in investing activities                                                       |  |                    | (11,300 | ) |               |   | (2,599 | )
|                                                                                            |  |                    |         |   |               |   |        |  
|Cash flows from financing activities:                                                       |  |                    |         |   |               |   |        |  
|Borrowings under revolving credit agreement                                                 |  |                    | 15,000  |   |               |   | 2,000  |  
|Repayments of capital lease                                                                 |  |                    | (34     | ) |               |   |       |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Net cash provided by financing activities                                                   |  |                    | 14,966  |   |               |   | 2,000  |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Net increase in cash and cash equivalents                                                   |  |                    | 310     |   |               |   | 95     |  
|Cash and cash equivalents beginning of period                                               |  |                    | 1,453   |   |               |   | 1,472  |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Cash and cash equivalents end of period                                                     |  | $                  | 1,763   |   |               | $ | 1,567  |  
|                                                                                            |  |                    |         |   |               |   |        |  
|Supplemental disclosures of cash flow information:                                          |  |                    |         |   |               |   |        |  
|Interest paid                                                                               |  | $                  | 5,176   |   |               | $ | 5,445  |  
|Income taxes paid                                                                           |  | $                  | 231     |   |               | $ | 134    |  
|                                                                                            |  |                   
|Supplemental disclosures of non-cash investing activities:                                  |  |                    |         |   |               |   |        |  
|Accrued purchases of property and equipment                                                 |  | $                  | 79      |   |               | $ | 296    |  
|Assets acquired under capital lease                                                         |  | $                  | 561     |   |               | $ |       |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENT OF STOCKHOLDERS EQUITY

(in thousands, except share data)



|                                             |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   |         |  
|-------------------------------------------- |  | ------------ |  | ------------------ | - | ------------------------------ | - | ------- |  | - | ---------------- | - | ----- | - | ----- |  | - | ------- | -
|                                             |  | Common Stock |  | AdditionalPaid-In- |   | Accumulated OtherComprehensive |   |         |  |   |                  |  
|                                             |  | Shares       |  | Amounts            |   | Capital                        |   | Loss    |  |   | RetainedEarnings |   | Total |  
|Balance at December 29, 2007                 |  | 100          |  | $                  |  |                                | $ | 157,204 |  | $ | (1,350           | ) |       | $ | 3,940 |  | $ | 159,794 |  
|                                             |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   |         |  
|Net income                                   |  |             |  |                    |  |                                |   |        |  |   |                 |   |       |   | 3,609 |  |   | 3,609   |  
|Interest rate swap, net of taxes of $(1,066) |  |             |  |                    |  |                                |   |        |  |   | (1,667           | ) |       |   |      |  |   | (1,667  | )
|                                             |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   |         |  
|Total comprehensive income                   |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   | 1,942   |  
|Equity compensation expense                  |  |             |  |                    |  |                                |   | 544     |  |   |                 |   |       |   |      |  |   | 544     |  
|                                             |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   |         |  
|Balance at March 29, 2008                    |  | 100          |  | $                  |  |                                | $ | 157,748 |  | $ | (3,017           | ) |       | $ | 7,549 |  | $ | 162,280 |  
|                                             |  |              |  |                    |   |                                |   |         |  |   |                  |   |       |   |       |  |   |         |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)



|1. | Basis of Presentation
|-- | ---------------------

VS Holdings
(Holdings), a Delaware corporation, and through its wholly-owned subsidiary, Vitamin Shoppe Industries Inc. (Subsidiary or VSI), a New York corporation, and VSIs wholly-owned subsidiary, VS Direct Inc.
(Direct, and, together with Holdings and VSI, the Company), is a leading specialty retailer and direct marketer of nutritional products. The Company sells both national brands and The Vitamin Shoppe and
BodyTech brands of vitamins, minerals, nutritional supplements, herbs, sports nutrition formulas, homeopathic remedies and other health and beauty aids through Company-owned retail stores, the Internet and mail order catalogs to
customers located primarily in the United States. The Company operates from its headquarters in North Bergen, New Jersey.

The condensed
consolidated financial statements as of March 29, 2008 and for the three months ended March 29, 2008 and March 31, 2007, include the accounts of Holdings, VSI and Direct. All significant intercompany transactions have been eliminated.
The condensed consolidated financial statements as of March 29, 2008 and for the three months ended March 29, 2008 and March 31, 2007 are unaudited. In addition, certain information and footnote disclosures normally included in
financial statements prepared in accordance with accounting principles generally accepted in the United States of America (GAAP) have been condensed or omitted. The interim financial statements reflect all adjustments, which are, in the
opinion of management, necessary for a fair presentation in conformity with GAAP. The interim financial statements should be read in conjunction with the audited financial statements and notes thereto for the year ended December 29, 2007. The
results of operations for the interim periods should not be considered indicative of results to be expected for the full year.

The
Companys fiscal year ends on the last Saturday in December. As used herein, the term Fiscal Year or Fiscal refers to the 52-week period, ending the last Saturday in December. Fiscal 2008 is a 52-week period ending
December 27, 2008 and Fiscal 2007 was a 52-week period ended December 29, 2007. The results for the three months ended March 29, 2008 and March 31, 2007, are each based on a 13-week period.



|2. | Reorganization and Recapitalization
|-- | -----------------------------------

On
June 12, 2006, VS Mergersub, Inc., then a wholly-owned subsidiary of VS Parent, Inc. (Parent), then a wholly-owned subsidiary of Holdings, merged with and into Holdings, with Holdings being the surviving corporation. By operation of
the merger, Holdings became a direct wholly-owned subsidiary of Parent. In connection therewith, each share (or fractional share) of Series A Preferred Stock of Holdings was converted into a right to receive a share (or fractional share) of Series A
preferred stock, par value $0.01 per share of Parent, and each share (or fractional share) of common stock of Holdings was converted into a share (or fractional share) of common stock, par value $0.01 per share of Parent, and all equity grants
(1,533,519 stock options and 567,163 warrants) of Holdings were converted on a one-to-one basis into grants permitting the right to receive a share of Parents common stock upon exercise. Subsequent to the reverse merger, Holdings was
authorized to issue 1,000 shares of Common Stock, whereby 100 shares were issued to Parent. In addition, a dividend of $1.7 million, recorded within additional paid-in capital, was made from Holdings to Parent for a note receivable of $1.5 million,
which was accounted for as a separate component of stockholders equity, and related accrued interest receivable of $0.2 million.



|3. | Summary of Significant Accounting Policies
|-- | ------------------------------------------

Use
of EstimatesThe preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of
assets and liabilities, and disclosures of contingent assets and liabilities at the date of the financial statements, and revenue and expenses during the reporting period. Actual results could differ from those estimates.

Financial Instruments PolicyThe Company entered into an interest rate swap during December 2005 on a portion of its $165 million Second
Priority Senior Secured Floating Rate Notes due 2012 (the Notes) offering for $165 million, which qualifies for hedge accounting under Statement of Financial Accounting Standards (SFAS) No. 133. The interest rate swap
has a maturity date of November 2010. The swaps fair market value of $2.3 million at December 29, 2007, and $5.1 million at March 29, 2008, is recorded in other long-term liabilities on the condensed consolidated balance sheet. Of
the decrease in market value of $2.8 million during the first quarter of Fiscal 2008, $1.7 million was charged to accumulated other comprehensive loss, and $1.1 million to the deferred income tax asset.



Advertising CostsCosts associated with the production and
distribution of the Companys catalogs are expensed as incurred. The costs of advertising for online marketing arrangements, magazines, television and radio are expensed the first time advertising takes place. Advertising expense was $3.9
million and $4.7 million for the three months ended March 29, 2008 and March 31, 2007, respectively.



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Recent Accounting PronouncementsIn March 2008, the FASB issued SFAS No. 161,
Disclosures about Derivative Instruments and Hedging Activitiesan amendment of FASB Statement No. 133, (SFAS No. 161). SFAS No. 161 will require entities to provide enhanced disclosures for derivative
activities and hedging activities with regard to the reasons for employing derivative instruments, how they are accounted for, and how these instruments affect an entitys financial position, financial performance, and cash flows. The
provisions of SFAS No. 161 are effective for fiscal years beginning after November 15, 2008. The Company does not expect the adoption of SFAS No. 161 to have a material impact on its financial condition, results of operations or cash
flows.

In February 2007, the FASB issued SFAS No. 159, The Fair Value Option for Financial Assets and Financial
Liabilities Including an Amendment of FASB Statement No. 115, (SFAS No. 159). SFAS No. 159 permits entities to choose to measure and report selected financial assets and liabilities at fair value on an
instrument-by-instrument basis, with the objective to reduce both the complexity in accounting for financial instruments and mitigate the volatility in reported earnings caused by measuring related assets and liabilities differently. The provisions
of SFAS No. 159 are effective in the first quarter of fiscal year 2008 and early adoption is permitted, provided that SFAS No. 157 is adopted concurrently. The Company does not expect the adoption to have a material impact on its financial
condition, results of operations or cash flows.

Effective December 30, 2007, the Company adopted certain provisions of SFAS
No. 157, Fair Value Measurements (SFAS No. 157), that apply to certain financial assets and liabilities. This statement defines and establishes a framework for measuring fair value, and expands fair value disclosures. It
does not require any new fair value measurements. The intent of this statement is to increase consistency of definitions and comparability of methods of fair value measurements, as well as to enhance fair value disclosure. SFAS No. 157, as
amended by FASB Staff Position 157-2 (FSP 157-2), requires that the remaining provisions, which apply to nonfinancial assets and nonfinancial liabilities, be made effective for financial statements issued for fiscal years beginning after
November 15, 2008, and interim periods within those fiscal years. The Company does not expect the adoption of the remaining provisions of SFAS No. 157 and FSP 157-2 to have a material impact on its financial condition, results of
operations or cash flows. Required disclosures are included in Note 11 to the Companys condensed consolidated financial statements.

In December 2007, the FASB issued SFAS No. 141(R), Business Combinations (SFAS No. 141(R)), SFAS No. 141(R) attempts to improve the relevance and comparability of the information included in
companies financial reports regarding business combinations and their effects. The statement is effective for acquisitions occurring in fiscal years beginning on or after December 15, 2008. Currently, the Company cannot determine the
impact, if any, the adoption will have on its financial condition, results of operations or cash flows.



|4. | Goodwill and Intangible Assets
|-- | ------------------------------

The Company
acquired $88.0 million of intangible assets and $175.9 million of goodwill in an acquisition completed in Fiscal 2002. The Company also acquired $3.0 million of intangible assets related to an asset purchase completed in the first quarter of Fiscal
2008, which involved purchasing the rights to five specialty retail business locations. The $3.0 million of intangible assets resulting from the asset purchase is comprised primarily of operating leases.

The following table discloses the carrying value of all intangible assets (in thousands):



|                                      |  |                     |         |                         |   |     |  |                     |         |                         |   |         |  |   |   |  |   |        
|------------------------------------- |  | ------------------- | ------- | ----------------------- | - | --- |  | ------------------- | ------- | ----------------------- | - | ------- |  | - | - |  | - | -------
|                                      |  | March 29, 2008      |         | December 29, 2007      
|                                      |  | GrossCarryingAmount |         | AccumulatedAmortization |   | Net |  | GrossCarryingAmount |         | AccumulatedAmortization |   | Net    
|Intangible assets:                    |  |                     |         |                         |   |     |  |                     |         |                         |   |         |  |   |   |  |   |        
|Intangibles related to asset purchase |  | $                   | 2,950   |                         | $ |    |  | $                   | 2,950   |                         | $ |        |  | $ |  |  | $ |       
|Tradenames                            |  |                     | 68,224  |                         |   |    |  |                     | 68,224  |                         |   | 68,223  |  |   |  |  |   | 68,223 
|Goodwill                              |  |                     | 177,248 |                         |   |    |  |                     | 177,248 |                         |   | 177,248 |  |   |  |  |   | 177,248
|                                      |  |                     |         |                         |   |     |  |                     |         |                         |   |         |  |   |   |  |   |        
|                                      |  | $                   | 248,422 |                         | $ |    |  | $                   | 248,422 |                         | $ | 245,471 |  | $ |  |  | $ | 245,471
|                                      |  |                     |         |                         |   |     |  |                     |         |                         |   |         |  |   |   |  |   |        



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There was no intangible amortization expense for the three months ended March 29, 2008 and
March 31, 2007, respectively. Tradenames are not amortized, as they were determined to be intangible assets with indefinite lives. Tradenames will be tested for impairment in the last quarter of Fiscal 2008 or whenever impairment indicators
exist, along with the Companys goodwill. Intangible assets relating to the asset purchase, which include customer lists, operating leases and a non-compete agreement, are subject to amortization. However, as the purchase did fully not
culminate until the end of March 2008, amortization did not commence in the first Fiscal quarter of 2008, but will do so in the beginning of the second Fiscal quarter of 2008.



|5. | Property and Equipment
|-- | ----------------------

Property and equipment consists of the
following (in thousands):



|                                                |  |               |         |   |                  |   |         |  
|----------------------------------------------- |  | ------------- | ------- | - | ---------------- | - | ------- | -
|                                                |  | March 29,2008 |         |   | December 29,2007 |  
|Furniture, fixtures and equipment               |  | $             | 72,988  |   |                  | $ | 69,784  |  
|Leasehold improvements                          |  |               | 71,024  |   |                  |   | 68,278  |  
|Website development costs                       |  |               | 11,193  |   |                  |   | 11,180  |  
|Transportation equipment                        |  |               | 21      |   |                  |   | 21      |  
|Construction in progress                        |  |               | 2,635   |   |                  |   | 1,937   |  
|                                                |  |               |         |   |                  |   |         |  
|                                                |  |               | 157,861 |   |                  |   | 151,200 |  
|Less: accumulated depreciation and amortization |  |               | (91,806 | ) |                  |   | (87,930 | )
|                                                |  |               |         |   |                  |   |         |  
|                                                |  | $             | 66,055  |   |                  | $ | 63,270  |  
|                                                |  |               |         |   |                  |   |         |  

Depreciation and amortization expense on property and equipment, including equipment recorded
under capital leases, for the three months ended March 29, 2008 was $4.0 million, and for the three months ended March 31, 2007 was $3.6 million. The Company had equipment related to capital leases of $0.6 million at March 29,
2008 with accumulated depreciation of $20,000.



|6. | Credit Arrangements
|-- | -------------------

Debt consists of the following
(in thousands):



|                                                                 |  |               |         |                  |   |        
|---------------------------------------------------------------- |  | ------------- | ------- | ---------------- | - | -------
|                                                                 |  | March 29,2008 |         | December 29,2007
|Revolving Credit Facility                                        |  | $             | 15,000  |                  | $ |       
|                                                                 |  |               |         |                  |   |        
|Second Priority Senior Secured Floating Rate Notes (the Notes) |  | $             | 165,000 |                  | $ | 165,000
|                                                                 |  |               |         |                  |   |        

2005 Second Priority Senior Secured Floating Rate Notes

Interest on the Notes is set at a per annum rate equal to a three month LIBOR plus 7.5%, which is reset quarterly on
February 15, May 15, August 15 and November 15 of each year, commencing on February 15, 2006. The combined weighted average interest rate before the impact of our hedging activities from December 30, 2007
through March 29, 2008 was 11.48%. The Notes will mature on November 15, 2012. Interest on overdue principal and interest and liquidated damages, if any, will accrue at a rate that is 1% higher than the applicable interest rate on the
Notes. If VSI cannot make payments on the Notes when they are due, Holdings and VSIs only subsidiary, Direct (collectively, the Guarantors), have guaranteed the Notes and must make payments instead. The Notes and the guarantees are
secured by a second priority security interest in substantially all of VSIs and the Guarantors assets that secure VSIs new first priority senior secured credit facility. The Notes and the guarantees are VSIs, and the
Guarantors, second priority senior secured obligations, and rank equally in right of payment with all of VSIs and the Guarantors existing and future senior indebtedness and senior to all of VSIs and the Guarantors
existing and future subordinated indebtedness. The Notes and the guarantees are effectively subordinated to all of VSIs and the Guarantors first priority senior secured indebtedness, including VSIs new first priority senior secured
credit facility, to the extent of the collateral securing such indebtedness. If VSI sells certain assets, issues equity or experiences specific kinds of changes in control, VSI must offer to repurchase the Notes. VSI may, at its option, redeem some
or all of the Notes at any time on or after November 15, 2007.



10



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##### Table of Contents

Revolving Credit Facility

On November 15, 2005, VSI entered into a new $50.0 million senior secured revolving credit facility (the Revolving Credit Facility), and VSI has the option to increase or decrease the Revolving Credit
Facility size by $25.0 million, subject to certain conditions. The availability under the Revolving Credit Facility is subject to a borrowing base calculated on the basis of certain eligible accounts receivable from credit card companies and the
inventory of VSI and its only subsidiary, Direct. The obligations thereunder are secured by a security interest in substantially all of the assets of Holdings, VSI and Direct. The Revolving Credit Facility provides for affirmative and negative
covenants affecting Holdings, VSI and Direct. The Revolving Credit Facility restricts, among other things, the Companys ability to incur indebtedness, create or permit liens on the Companys assets, declare or pay cash dividends and
certain other restricted payments, consolidate, merge or recapitalize, acquire or sell assets, make certain investments, loans or other advances, enter into transactions with affiliates, change its line of business, and restricts the types of
hedging activities the Company can enter into. The Revolving Credit Facility has a maturity date of November 15, 2010. The unused available line of credit at March 29, 2008 was $33.7 million and the amount of borrowings outstanding at
March 29, 2008 was $15.0 million. The largest amount borrowed at any given point during the first quarter of Fiscal 2008 was $15.0 million. The Revolving Credit Facility includes a $10 million sub-facility for the issuance of letters of credit,
of which there were $0.3 million issued and outstanding as of March 29, 2008.

The borrowings under the Revolving Credit Facility
accrue interest, at the Companys option at the rate per annum announced from time to time by the agent as its prime rate, or at a per annum rate equal to between 1.25% and 1.75% (depending on excess availability) above the adjusted
Eurodollar rate. The combined weighted average interest rate from December 30, 2007 through March 29, 2008 was 4.37%.

Interest
expense for the three months ended March 29, 2008 and March 31, 2007 consists of the following (in thousands):



|                                                    |  |                    |       |               |   |      
|--------------------------------------------------- |  | ------------------ | ----- | ------------- | - | -----
|                                                    |  | Three Months Ended
|                                                    |  | March 29,2008      |       | March 31,2007
|Interest on the Notes                               |  | $                  | 4,954 |               | $ | 5,077
|Amortization of deferred financing fees             |  |                    | 292   |               |   | 290  
|Interest on the revolving credit facility and other |  |                    | 83    |               |   | 138  
|                                                    |  |                    |       |               |   |      
|                                                    |  | $                  | 5,329 |               | $ | 5,505
|                                                    |  |                    |       |               |   |      

Capital Lease

The Company leases computer equipment under a capital lease, which commenced in January 2008, that expires in 2011. The following is a schedule of the future minimum lease payments under the capital lease as of
March 29, 2008 (in thousands):



|                                                 |  |   |    
|------------------------------------------------ |  | - | ---
|Remainder of Fiscal 2008                         |  | $ | 114
|Fiscal 2009                                      |  |   | 152
|Fiscal 2010                                      |  |   | 152
|Fiscal 2011                                      |  |   | 152
|                                                 |  |   |    
|Total                                            |  |   | 570
|Less amount representing interest                |  |   | 43 
|                                                 |  |   |    
|Present value minimum lease payments             |  |   | 527
|Less current portion of capital lease obligation |  |   | 133
|                                                 |  |   |    
|                                                 |  | $ | 394
|                                                 |  |   |    



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##### Table of Contents

|7. | Stock-Based Compensation
|-- | ------------------------

Stock Option
PlanIn Fiscal 2002 the Company adopted the VS Holdings, Inc. 2002 Stock Option Plan (the 2002 Plan) for certain directors, officers, consultants and employees of the Company. The Company authorized the issuance of up to
2,046,041 shares of common stock. As of June 2006, the 2002 Plan was amended and assigned to VS Parent where it was adopted as the VS Parent, Inc. 2006 Stock Option Plan (the 2006 Plan), converting all grants on a one-to-one basis for
the right to receive a common share of VS Parent upon exercise. The stock options are exercisable at no less than the fair market value of the underlying shares on the date of grant. Generally, options awarded shall become vested in four equal
increments on each of the first, second, third and fourth anniversaries of the date on which such options were awarded. The stock options have a maximum term of 10 years. The following table summarizes the Companys stock option program as of
March 29, 2008 and changes during the three month period then ended:



|                                             |  |                   |   |  |                               |       |                                                 |     
|-------------------------------------------- |  | ----------------- | - |  | ----------------------------- | ----- | ----------------------------------------------- | ----
|                                             |  | Number of Options |   |  | WeightedAverageExercise Price |       | WeightedAverageRemainingContractualLife (years)
|Outstanding at December 29, 2007             |  | 1,883,882         |   |  | $                             | 19.53 |                                                 |     
|Granted                                      |  | 54,600            |   |  | $                             | 28.59 |                                                 |     
|Canceled/forfeited                           |  | (11,146           | ) |  | $                             | 18.98 |                                                 |     
|                                             |  |                   |   |  |                               |       |                                                 |     
|Outstanding at March 29, 2008                |  | 1,927,336         |   |  | $                             | 19.79 |                                                 | 6.96
|                                             |  |                   |   |  |                               |       |                                                 |     
|Vested or expected to vest at March 29, 2008 |  | 1,898,426         |   |  | $                             | 19.79 |                                                 | 6.96
|                                             |  |                   |   |  |                               |       |                                                 |     
|Vested and exercisable at March 29, 2008     |  | 1,023,416         |   |  | $                             | 17.71 |                                                 | 5.49
|                                             |  |                   |   |  |                               |       |                                                 |     

The Company accounts for its stock-based compensation based on the requirements of SFAS
No. 123(R) (SFAS 123(R)). This statement replaces SFAS No. 123, Accounting for Stock-Based Compensation (SFAS 123) and supersedes APB Opinion No. 25. SFAS 123(R) requires that all stock-based
compensation be recognized as an expense in the financial statements and that such cost be measured at the fair value of the award. The Company adopted the prospective method of applying SFAS 123(R). Under the prospective method, those nonpublic
companies that used the minimum value method of measuring equity share options and similar instruments for either recognition or pro-forma disclosure purposes will apply SFAS 123(R) prospectively to new awards and awards modified, repurchased or
cancelled after the required effective date. The Company continues to account for any portion of awards outstanding at the date of initial application using the accounting principles originally applied to those awards which were the provisions of
APB No. 25 and its related interpretive guidance. For those grants valued under SFAS 123(R), compensation expense attributable to stock-based compensation for the three months ended March 29, 2008, was approximately $0.5 million, and for
the three months ended March 31, 2007, was approximately $0.2 million. As of March 29, 2008, the remaining unrecognized stock-based compensation expense for non-vested stock options issued after the effective date of SFAS 123(R) to be
expensed in future periods is $6.5 million, and the related weighted-average period over which it is expected to be recognized is approximately 3.0 years. There were 1,023,416 and 903,920 vested and non-vested options, respectively, at
March 29, 2008. SFAS 123(R) requires forfeitures to be estimated at the time of grant and revised, if necessary, in the subsequent period if actual forfeitures differ from those estimates. Currently, the Company estimates forfeitures based
on its historical forfeiture rate since the plan inception in Fiscal 2002. The estimated future forfeitures as of March 29, 2008 are approximately $0.1 million.

The weighted-average grant date fair value of stock options granted during the three months ended March 29, 2008 were $13.90, and for the three months ended March 31, 2007 were $8.06. There were no stock
options exercised during the first three months of Fiscal 2008 or 2007. The fair value of each option grant was estimated on the date of grant using the Black-Scholes option-pricing model with the following assumptions:



|                        |  |                    |  |              
|----------------------- |  | ------------------ |  | -------------
|                        |  | Three Months Ended
|                        |  | March 29,2008      |  | March 31,2007
|Expected dividend yield |  | 0.0%               |  | 0.0%         
|Expected volatility     |  | 46.8%              |  | 54.3%        
|Risk-free interest rate |  | 3.00%              |  | 4.66%        
|Expected holding period |  | 6.25 years         |  | 6.25 years   



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The expected volatility applicable to the three months ended March 29, 2008 is based on the
volatility levels over the past 6.25 years from the average volatility of similar actively traded companies. The risk-free interest rate is derived from the average yield for the five and seven year zero-coupon U.S. Treasury Strips. The expected
holding period of the option is calculated using the simplified method using the vesting term of 4 years and the contractual term of 10 years. The simplified method was chosen as a means to determine the Companys holding period as there is no
historical option exercise experience due to the Company being privately held.



|8. | Legal Proceedings
|-- | -----------------

Dwight Thompson v. The
Vitamin Shoppe. The Company opened its first store in California in December 2002, and the Company reclassified its California store managers as non-exempt employees in January 2004. On February 25, 2005, plaintiff Dwight Thompson
(Thompson), a former store manager, filed suit on behalf of himself and other similarly situated current and former California store managers and assistant store managers in the Superior Court of the State of California for
the County of Orange (Orange County Superior Court), alleging causes of action for (1) failure to pay overtime wages; (2) unfair business practices under Cal. Bus. & Prof. Code §§ 17000 et seq.;
(3) conversion; (4) failure to provide rest and meal periods; and (5) unfair competition under Cal. Bus. & Prof. Code § 17200 et seq. (UCL) (the Thompson Action). On September 2, 2005,
Thompson amended his complaint to include a representative claim for civil penalties under the Labor Code Private Attorneys General Act, Cal. Labor Code §§ 2698 et seq. (PAGA), also known as the California bounty
hunter statute, which may permit Thompson to collect civil penalties on behalf of all other allegedly aggrieved employees for violations of the Labor Code and attorneys fees if he prevails. Almost one year later, on July 7, 2006,
the same group of plaintiffs attorneys who were representing Thompson filed another wage and hour lawsuit against The Vitamin Shoppe based on substantively identical allegations in the Orange County Superior Court, entitled Estel v. The
Vitamin Shoppe Industries Inc. (Case No. 06CC07852) (the Estel Action). Plaintiffs in the Estel Action were nine individuals  all of whom were already class members in the Thompson Action and in the lawsuit described below,
Janine Perry and Thomas Vitrano v. Vitamin Shoppe Industries Inc. (the Perry Action) The parties engaged in some preliminary pre-trial discovery, until the Court stayed the Thompson and Estel Actions pending court approval of the
settlement in the Perry Action described below. In December 2007, the Court lifted the stay of the Thompson and Estel Actions and in January 2008, the Court consolidated the Thompson and Estel actions. In the consolidated complaint, Plaintiffs
assert nine claims for relief against the Company: (1) failure to pay overtime wages; (2) unfair business practices in violation of Cal. Bus. & Prof. Code §§ 17000 et seq.; (3) conversion; (4) failure to
provide meal periods; (5) failure to provide rest periods; (6) unfair competition under the UCL; (7) failure to provide itemized wage statements; (8) failure to provide wages and accrued vacation upon termination; and
(9) recovery of civil penalties under PAGA. Plaintiffs purport to bring their UCL and PAGA claims as representative actions and the remaining claims on behalf of a class composed of all current and former assistant managers and managers of the
Company who were employed on or after April 14, 2006 (the Amended Thompson Action). The Company intends to defend the Amended Thompson Action vigorously. At this time it is premature to address any potential loss as a result of
these claims, or the amount or range of potential loss. Accordingly, as of March 29, 2008, the Company has not accrued any liabilities related to this litigation.

Janine Perry and Thomas Vitrano v. Vitamin Shoppe Industries Inc.On August 17, 2005, plaintiff Perry, a former assistant store manager, later joined by plaintiff Vitrano, a current store manager, filed
suit in the Superior Court of the State of California for the County of Marin, alleging miscellaneous wage and hour violations under California law, including, but not limited to, violations related to misclassification of store managers and
violations with respect to providing meal and rest periods for store managers and assistant store managers. Plaintiffs allegations are similar to the violations alleged in the Thompson matter described above, and plaintiffs seek to bring this
action on behalf of themselves and others who are similarly situated. On December 20, 2005, the parties engaged in mediation and the parties entered into a Memorandum of Understanding, which was followed by execution of a formal
Settlement Agreement. The Company accrued $0.4 million for the proposed settlement in the last quarter of Fiscal 2005 and has deposited the same in escrow. The settlement has received final approval of the Marin County Superior Court. There has been
an interlocutory appeal filed by the plaintiffs counsel in the Thompson action, as well as an appeal of the Courts approval of the settlement, both of which are still pending, and the period to file an appeal of the final Court approval has
not expired. The $0.4 million that was accrued and deposited in escrow is the Companys best estimate based on the information available at the time of this filing. However, circumstances in the future may alter the outcome of the proposed
settlement. Accordingly, as of March 29, 2008, the Company has not accrued any further liabilities related to this litigation.



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Multivitamins Especially for Women Litigation.On January 19, 2007, media reports noted that
an organization called Consumerlab.com had tested various nutritional supplements and found that the Companys proprietary brand of Multivitamins Especially for Women (the Product) contain less calcium than specified on the product
label and contain levels of lead that are above what it believes are acceptable parameters. As a precaution, the Company voluntarily ceased selling the Product pending an internal investigation and offered a full refund to those who had purchased
the Product. Based upon the allegations in Consumerlab.coms report, five purported class actions were filed against the Company, three in Federal Court in California, one in Federal Court in New Jersey and one in State Court in New Jersey,
from January through March 2007. The suits allege, in various combinations, violations of the California Consumers Legal Remedies Act (CLRA), the Californias Unfair Competition and False Advertising Laws, the New Jersey Consumer
Fraud Act, the Uniform Commercial Code and the Federal Magnusson Moss Act, common law, statutory and common law warranties, and various common law torts, on behalf of both state and national classes. The various actions seek some combination of
restitution on behalf of purchasers of the Products, an injunction and attorneys fees and costs of litigation, and actual, treble, and punitive damages. There is no claim of personal injury in any of the actions.

The Company was served with the complaints in these cases but did not file a substantive response. Following mediation on June 11, 2007, all claims
were settled on a nationwide class basis, subject to court approval. Pursuant to the settlement, all of the Federal plaintiffs dismissed their cases without prejudice (pending final court approval of the settlement) and joined as plaintiffs in the
New Jersey State Court action. The settlement received preliminary Court approval on February 1, 2008. A hearing on whether the settlement should be finally approved and all claims dismissed with prejudice on a nationwide class basis will be
held on June 27, 2008. The Company has signed an agreement with the contract manufacturer of the Product to fund all of the costs of the settlement up to a negotiated limit, which the Company does not believe will be exceeded. Accordingly, as
of March 29, 2008, the Company has not accrued any liabilities related to this litigation.

California District Attorneys
Letter. On May 17, 2007, the Company received a letter from the Napa County (California) District Attorney alleging that six of the Companys private label products contain levels of lead that, pursuant to Californias Proposition
65, Cal. Health & Safety Code section 25249.5 et seq., require the products to bear a warning when sold in California. The letter claims that 12 other public prosecutors in California, including the California Attorney General, are
involved in a joint investigation of dietary supplements containing lead in amounts that expose users to lead in excess of 0.50 micrograms (ug) per day. The letter demands that the Company immediately cease all sales of these products in
California unless it provides a warning to consumers. It also notes that Proposition 65 provides for civil penalties of up to $2,500 per violation per day. The Company has met with the California Attorney General and certain District Attorneys, and
is investigating these allegations and consulting with its third-party suppliers of these products. One of the named products, Multivitamin Especially for Women, has not been sold by the Company since late January 2007. The Company has withdrawn
certain of the other named products from the California market and has provided warnings with respect to the others pending discussions with the public prosecutors. At this time it is premature to address any potential loss as a result of these
claims, or the amount or range of potential loss. As of March 29, 2008, the Company has not accrued any liabilities related to this litigation.

The Company is party to various lawsuits arising from time to time in the normal course of business, many of which are covered by insurance. Except as described above, as of the first Fiscal quarter ended
March 29, 2008, the Company was not party to any material legal proceedings. Although the impact of the final resolution of these matters on the Companys financial condition, results of operations or cash flows in a particular subsequent
reporting period is not known, management does not believe that the resolution of these lawsuits will have a material adverse effect on the financial condition, results of operations or liquidity of the Company.



|9. | Related Party Transactions
|-- | --------------------------

In connection with the
acquisition completed in Fiscal 2002, the Company entered into a management agreement with Bear Stearns Merchant Manager II, LLC. This agreement provides for a quarterly fee of the greater of $187,500 or 0.25% of gross sales for the preceding fiscal
quarter for advisory and consulting services. Amounts paid during the three months ended March 29, 2008 were approximately $0.3 million, and for the three months ended March 31, 2007 were approximately $0.3 million.



|10. | Segment Data
|--- | ------------

The Company currently operates two
business segments, retail and direct. The operating segments are segments of the Company for which separate financial information is available and for which operating results are evaluated regularly by executive management in deciding how to
allocate resources and in assessing performance. The Companys management evaluates segment operating results based on several indicators. The primary key performance indicators are sales and operating income for each segment. The table below
represents key financial information for each of the Companys business segments, retail and direct, as well as corporate costs. The retail segment includes the Companys retail stores. The retail segment generates revenue primarily
through the sale of third-party branded and proprietary branded vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness products through retail stores throughout the United States. The direct segment generates revenue
through the sale of third-party branded and proprietary branded vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness products through the



14



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##### Table of Contents

Companys Web site and catalog. A catalog is mailed periodically to customers in the Companys Frequent Buyer Program database, and the
Companys websites at www.vitaminshoppe.comand www.BodyTech.comoffer its customers online access to a full assortment of approximately to 20,000 SKUs. Corporate costs represent the Companys administrative
expenses which include, but are not limited to: human resources, legal, finance, information technology, and various other corporate level activity related expenses. There are no inter-segment sales transactions.

The Companys segments are designed to allocate resources internally and provide a framework to determine management responsibility. The accounting
policies of the segments are the same as those described in Note 3- Summary of Significant Accounting Policies in the Fiscal 2007 consolidated financial statements. The Company has allocated $131.9 million and $45.3 million of its recorded goodwill
to the retail and direct segments, respectively. The Company does not have identifiable assets separated by segment.

The following table
contains key financial information of the Companys business segments (in thousands):



|                        |  |                    |         |   |               |   |         |  
|----------------------- |  | ------------------ | ------- | - | ------------- | - | ------- | -
|                        |  | Three Months Ended |        
|                        |  | March 29,2008      |         |   | March 31,2007 |  
|Sales:                  |  |                    |         |   |               |   |         |  
|Retail                  |  | $                  | 132,510 |   |               | $ | 117,278 |  
|Direct                  |  |                    | 21,227  |   |               |   | 20,266  |  
|                        |  |                    |         |   |               |   |         |  
|Net sales               |  |                    | 153,737 |   |               |   | 137,544 |  
|                        |  |                   
|Income from operations: |  |                    |         |   |               |   |         |  
|Retail                  |  |                    | 21,553  |   |               |   | 19,298  |  
|Direct                  |  |                    | 3,950   |   |               |   | 3,787   |  
|Corporate costs         |  |                    | (14,239 | ) |               |   | (12,332 | )
|                        |  |                    |         |   |               |   |         |  
|Income from operations  |  | $                  | 11,264  |   |               | $ | 10,753  |  
|                        |  |                    |         |   |               |   |         |  



|11. | Fair Value
|--- | ----------

Effective December 30, 2007, the
Company adopted the provisions of SFAS No. 157 that applies to its financial assets and liabilities which are measured at fair value within the condensed consolidated financial statements. SFAS 157 establishes a hierarchy for inputs used in
measuring fair value that maximizes the use of observable inputs and minimizes the use of unobservable inputs by requiring that the most observable inputs be used when available. Observable inputs are inputs that market participants would use in
pricing the asset or liability developed based on market data obtained from independent sources. Unobservable inputs are inputs based on a companys own assumptions about market participant assumptions developed based on the best information
available in the circumstances. In determining the fair value of the Companys interest rate swap, observable inputs were available at March 29, 2008, and thus were relied upon for the interest rate swaps valuation. The hierarchy is
broken down into three levels based on the reliability of inputs as follows:

Level 1  Valuations based on quoted prices in active
markets for identical assets or liabilities that a company has the ability to access at the measurement date.

Level 2  Valuations
based on quoted inputs other than quoted prices included within Level 1, that are observable for the asset or liability, either directly or indirectly through corroboration with observable market data. Assets and liabilities utilizing Level 2 inputs
include fair value and cash flow swap instruments.

Level 3  Valuations based on inputs that are unobservable and significant to the
overall fair value measurement.

The Companys interest rate swap was established as a cash flow hedge on a portion of its Notes to
offset fluctuations related to the variable rate interest payments as described in Note 6. The interest rate swap is included in other long-term liabilities in the condensed consolidated balance sheets. The swap is categorized in level 2 in the fair
value hierarchy, as shown in the following table, as it is not exchanged in an active market:



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##### Table of Contents

|                   |  |       |     |                                                             |   |                                            |  |                                        |     |  |   |  
|------------------ |  | ----- | --- | ----------------------------------------------------------- | - | ------------------------------------------ |  | -------------------------------------- | --- |  | - | -
|                   |  |       |     | Fair value at March 29, 2008, using:                       
|(In millions)      |  | Total |     | Quoted prices inactive markets foridentical assets(Level 1) |   | Significantotherobservable inputs(Level
2) |  | Significantunobservableinputs(Level 3)
|Interest rate swap |  | $     | 5.1 |                                                             | $ |                                           |  | $                                      | 5.1 |  | $ | 
|                   |  |       |     |                                                             |   |                                            |  |                                        |     |  |   |  
|Total              |  | $     | 5.1 |                                                             | $ |                                           |  | $                                      | 5.1 |  | $ | 
|                   |  |       |     |                                                             |   |                                            |  |                                        |     |  |   |  



|12. | Supplemental Guarantor Information
|--- | ----------------------------------

The payment
obligations of VSI under the Notes are jointly and severally and fully and unconditionally guaranteed on a senior basis by: Holdings (VSIs parent), Direct (VSIs sole subsidiary), all of VSIs future restricted domestic subsidiaries,
and Parent. The Notes and the guarantees are VSIs, Holdings and Directs second priority senior secured obligations. They rank equally with all of VSIs, Holdings and Directs existing and future senior indebtedness
and rank senior to all of VSIs, Holdings and Directs existing and future subordinated indebtedness. The Notes and the guarantees are effectively subordinate to all of VSIs, Holdings and Directs existing first
priority senior secured indebtedness, to the extent of the collateral securing such indebtedness, including indebtedness under the Revolving Credit Facility.

The indenture governing the Notes restricts the ability of VSI and Direct to incur additional debt, pay dividends and make distributions, make certain investments, repurchase stock, incur liens, enter into
transactions with affiliates, enter into sale and lease back transactions, merge, or consolidate or transfer or sell assets.

The following
supplemental financial information sets forth, on a consolidating basis, balance sheets, statements of operations, and statements of cash flows for Holdings, VSI and Direct:



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING BALANCE SHEETS AS OF MARCH 29, 2008

(In thousands,
except share data)



|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|----------------------------------------------------------------------------------------- |  | --------------- | ------- | - | ------------- | - | --------------------------- |  | - | ------------ | - |  | ------------ | -------- | - |  | - | ------- | -
|                                                                                          |  | VSHoldings,Inc. |         |   | VS DirectInc. |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |         
|ASSETS                                                                                    |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current assets:                                                                           |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Cash and cash equivalents                                                                 |  | $               |        |   |               | $ | 1,014                       |  | $ | 749          |   |  | $            |         |   |  | $ | 1,763   |  
|Inventories                                                                               |  |                 |        |   |               |   | 16,773                      |  |   | 87,012       |   |  |              |         |   |  |   | 103,785 |  
|Prepaid expenses and other current assets                                                 |  |                 |        |   |               |   | 95                          |  |   | 12,095       |   |  |              |         |   |  |   | 12,190  |  
|Intercompany receivable                                                                   |  |                 |        |   |               |   | 254,666                     |  |   | 259,291      |   |  |              | (513,957 | ) |  |   |        |  
|Deferred income taxes                                                                     |  |                 |        |   |               |   | 169                         |  |   | 39           |   |  |              |         |   |  |   | 208     |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current assets                                                                      |  |                 |        |   |               |   | 272,717                     |  |   | 359,186      |   |  |              | (513,957 | ) |  |   | 117,946 |  
|Property and equipment, net                                                               |  |                 |        |   |               |   | 16,129                      |  |   | 49,926       |   |  |              |         |   |  |   | 66,055  |  
|Goodwill                                                                                  |  |                 |        |   |               |   |                            |  |   | 177,248      |   |  |              |         |   |  |   | 177,248 |  
|Other intangibles, net                                                                    |  |                 |        |   |               |   |                            |  |   | 71,174       |   |  |              |         |   |  |   | 71,174  |  
|Other assets:                                                                             |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Deferred financing fees, net of accumulated amortization of $2,660                        |  |                 |        |   |               |   |                            |  |   | 4,973        |   |  |              |         |   |  |   | 4,973   |  
|Other                                                                                     |  |                 |        |   |               |   |                            |  |   | 1,558        |   |  |              |         |   |  |   | 1,558   |  
|Security deposits                                                                         |  |                 |        |   |               |   |                            |  |   | 348          |   |  |              |         |   |  |   | 348     |  
|Deferred income tax asset                                                                 |  |                 | 1,308   |   |               |   | 1,277                       |  |   | 10,839       |   |  |              | (13,424  | ) |  |   |        |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total other assets                                                                        |  |                 | 1,308   |   |               |   | 1,277                       |  |   | 17,718       |   |  |              | (13,424  | ) |  |   | 6,879   |  
|Investment in Subsidiary                                                                  |  |                 | 178,534 |   |               |   |                            |  |   | 40,945       |   |  |              | (219,479 | ) |  |   |        |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total assets                                                                              |  | $               | 179,842 |   |               | $ | 290,123                     |  | $ | 716,197      |   |  | $            | (746,860 | ) |  | $ | 439,302 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|                                                                                          |  |                 |         |   |              
|LIABILITIES AND STOCKHOLDERS EQUITY                                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current liabilities:                                                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current portion of capital lease obligation                                               |  | $               |        |   |               | $ |                            |  | $ | 133          |   |  |              |         |   |  | $ | 133     |  
|Revolving credit facility                                                                 |  |                 |        |   |               |   |                            |  |   | 15,000       |   |  |              |         |   |  |   | 15,000  |  
|Intercompany payable                                                                      |  |                 | 17,399  |   |               |   | 241,893                     |  |   | 254,665      |   |  |              | (513,957 | ) |  |   |        |  
|Accounts payable                                                                          |  |                 |        |   |               |   | 156                         |  |   | 32,698       |   |  |              |         |   |  |   | 32,854  |  
|Deferred sales                                                                            |  |                 |        |   |               |   | 768                         |  |   | 3,436        |   |  |              |         |   |  |   | 4,204   |  
|Accrued salaries and related expenses                                                     |  |                 |        |   |               |   | 3                           |  |   | 3,150        |   |  |              |         |   |  |   | 3,153   |  
|Accrued interest                                                                          |  |                 |        |   |               |   |                            |  |   | 2,404        |   |  |              |         |   |  |   | 2,404   |  
|Other accrued expenses                                                                    |  |                 | 27      |   |               |   | 1,979                       |  |   | 6,744        |   |  |              |         |   |  |   | 8,750   |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current liabilities                                                                 |  |                 | 17,426  |   |               |   | 244,799                     |  |   | 318,230      |   |  |              | (513,957 | ) |  |   | 66,498  |  
|Long-term debt                                                                            |  |                 |        |   |               |   |                            |  |   | 165,000      |   |  |              |         |   |  |   | 165,000 |  
|Capital lease obligation, net of current portion                                          |  |                 |        |   |               |   |                            |  |   | 394          |   |  |              |         |   |  |   | 394     |  
|Deferred income taxes                                                                     |  |                 | 136     |   |               |   | 1,400                       |  |   | 31,456       |   |  |              | (13,424  | ) |  |   | 19,568  |  
|Other long-term liabilities                                                               |  |                 |        |   |               |   |                            |  |   | 7,793        |   |  |              |         |   |  |   | 7,793   |  
|Deferred rent                                                                             |  |                 |        |   |               |   | 2,979                       |  |   | 14,790       |   |  |              |         |   |  |   | 17,769  |  
|                                                                                          |  |                 |         |   |              
|Stockholders equity:                                                                     |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Common stock, $0.01 par value, 1,000 shares authorized; 100 shares issued and outstanding |  |                 |        |   |               |   |                            |  |   |             |   |  |              |         |   |  |   |        |  
|Additional paid-in capital                                                                |  |                 | 157,748 |   |               |   | 20,165                      |  |   | 166,791      |   |  |              | (186,956 | ) |  |   | 157,748 |  
|Accumulated other comprehensive loss                                                      |  |                 | (3,017  | ) |               |   |                            |  |   | (3,017       | ) |  |              | 3,017    |   |  |   | (3,017  | )
|Retained earnings                                                                         |  |                 | 7,549   |   |               |   | 20,780                      |  |   | 14,760       |   |  |              | (35,540  | ) |  |   | 7,549   |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total stockholders equity                                                                |  |                 | 162,280 |   |               |   | 40,945                      |  |   | 178,534      |   |  |              | (219,479 | ) |  |   | 162,280 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total liabilities and stockholders equity                                                |  | $               | 179,842 |   |               | $ | 290,123                     |  | $ | 716,197      |   |  | $            | (746,860 | ) |  | $ | 439,302 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  



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VS HOLDINGS, INC. AND SUBSIDIARY

CONSOLIDATING BALANCE SHEET AS OF DECEMBER 29, 2007

(In thousands, except
share data)



|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|----------------------------------------------------------------------------------------- |  | --------------- | ------- | - | --------- | - | --------------------------- |  | - | ------------ | - |  | ------------ | -------- | - |  | - | ------- | -
|                                                                                          |  | VSHoldings,Inc. |         |   | VS Direct |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |         
|ASSETS                                                                                    |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current assets:                                                                           |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Cash and cash equivalents                                                                 |  | $               |        |   |           | $ | 567                         |  | $ | 886          |   |  | $            |         |   |  | $ | 1,453   |  
|Inventories                                                                               |  |                 |        |   |           |   | 16,251                      |  |   | 81,558       |   |  |              |         |   |  |   | 97,809  |  
|Prepaid expenses and other current assets                                                 |  |                 |        |   |           |   | 88                          |  |   | 11,499       |   |  |              |          |   |  |   | 11,587  |  
|Intercompany receivable                                                                   |  |                 |        |   |           |   | 230,336                     |  |   | 235,645      |   |  |              | (465,981 | ) |  |   |        |  
|Deferred income taxes                                                                     |  |                 |        |   |           |   | 388                         |  |   | 1,168        |   |  |              |         |   |  |   | 1,556   |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current assets                                                                      |  |                 |        |   |           |   | 247,630                     |  |   | 330,756      |   |  |              | (465,981 | ) |  |   | 112,405 |  
|Property and equipment, net                                                               |  |                 |        |   |           |   | 14,985                      |  |   | 48,285       |   |  |              |         |   |  |   | 63,270  |  
|Goodwill                                                                                  |  |                 |        |   |           |   |                            |  |   | 177,248      |   |  |              |         |   |  |   | 177,248 |  
|Other intangibles, net                                                                    |  |                 |        |   |           |   |                            |  |   | 68,223       |   |  |              |         |   |  |   | 68,223  |  
|Other assets:                                                                             |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Deferred financing fees, net of accumulated amortization of $2,368                        |  |                 |        |   |           |   |                            |  |   | 5,265        |   |  |              |         |   |  |   | 5,265   |  
|Other                                                                                     |  |                 |        |   |           |   |                            |  |   | 319          |   |  |              |         |   |  |   | 319     |  
|Security deposits                                                                         |  |                 |        |   |           |   | 20                          |  |   | 1,533        |   |  |              |         |   |  |   | 1,553   |  
|Deferred income tax asset                                                                 |  |                 | 1,050   |   |           |   | 1,114                       |  |   | 12,041       |   |  |              | (14,205  | ) |  |   |        |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total other assets                                                                        |  |                 | 1,050   |   |           |   | 1,134                       |  |   | 19,158       |   |  |              | (14,205  | ) |  |   | 7,137   |  
|Investment in Subsidiary                                                                  |  |                 | 176,282 |   |           |   |                            |  |   | 38,706       |   |  |              | (214,988 | ) |  |   |        |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total assets                                                                              |  | $               | 177,332 |   |           | $ | 263,749                     |  | $ | 682,376      |   |  | $            | (695,174 | ) |  | $ | 428,283 |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|                                                                                          |  |                 |         |   |          
|LIABILITIES AND STOCKHOLDERS EQUITY                                                      |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current liabilities:                                                                      |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Revolving credit facility                                                                 |  | $               |        |   |           | $ |                            |  | $ |             |   |  | $            |         |   |  | $ |        |  
|Intercompany payable                                                                      |  |                 | 17,400  |   |           |   | 218,246                     |  |   | 230,335      |   |  |              | (465,981 | ) |  |   |        |  
|Accounts payable                                                                          |  |                 |        |   |           |   | 226                         |  |   | 35,123       |   |  |              |         |   |  |   | 35,349  |  
|Deferred sales                                                                            |  |                 |        |   |           |   | 1,951                       |  |   | 9,261        |   |  |              |         |   |  |   | 11,212  |  
|Accrued salaries and related expenses                                                     |  |                 |        |   |           |   |                            |  |   | 4,850        |   |  |              |         |   |  |   | 4,850   |  
|Accrued interest                                                                          |  |                 |        |   |           |   |                            |  |   | 2,551        |   |  |              |         |   |  |   | 2,551   |  
|Other accrued expenses                                                                    |  |                 | 26      |   |           |   | 569                         |  |   | 6,621        |   |  |              |         |   |  |   | 7,216   |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current liabilities                                                                 |  |                 | 17,426  |   |           |   | 220,992                     |  |   | 288,741      |   |  |              | (465,981 | ) |  |   | 61,178  |  
|Long-term debt                                                                            |  |                 |        |   |           |   |                            |  |   | 165,000      |   |  |              |         |   |  |   | 165,000 |  
|Deferred income taxes                                                                     |  |                 | 112     |   |           |   | 1,493                       |  |   | 32,882       |   |  |              | (14,205  | ) |  |   | 20,282  |  
|Other long term liabilities                                                               |  |                 |        |   |           |   |                            |  |   | 5,057        |   |  |              |         |   |  |   | 5,057   |  
|Deferred rent                                                                             |  |                 |        |   |           |   | 2,559                       |  |   | 14,413       |   |  |              |         |   |  |   | 16,972  |  
|                                                                                          |  |                 |         |   |          
|Commitments and contingencies                                                             |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|                                                                                          |  |                 |         |   |          
|Stockholders equity:                                                                     |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Common stock, $0.01 par value, 1,000 shares authorized; 100 shares issued and outstanding |  |                 |        |   |           |   |                            |  |   |             |   |  |              |         |   |  |   |        |  
|Additional paid-in capital                                                                |  |                 | 157,204 |   |           |   | 20,165                      |  |   | 166,791      |   |  |              | (186,956 | ) |  |   | 157,204 |  
|Accumulated other comprehensive loss                                                      |  |                 | (1,350  | ) |           |   |                            |  |   | (1,350       | ) |  |              | 1,350    |   |  |   | (1,350  | )
|Retained earnings                                                                         |  |                 | 3,940   |   |           |   | 18,540                      |  |   | 10,842       |   |  |              | (29,382  | ) |  |   | 3,940   |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total stockholders equity                                                                |  |                 | 159,794 |   |           |   | 38,705                      |  |   | 176,283      |   |  |              | (214,988 | ) |  |   | 159,794 |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total liabilities and stockholders equity                                                |  | $               | 177,332 |   |           | $ | 263,749                     |  | $ | 682,376      |   |  | $            | (695,174 | ) |  | $ | 428,283 |  
|                                                                                          |  |                 |         |   |           |   |                             |  |   |              |   |  |              |          |   |  |   |         |  



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##### Table of Contents

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS FOR THE THREE MONTHS ENDED MARCH 29, 2008

(In thousands)



|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|--------------------------------------------------------- |  | ---------------- | ----- | - | ------------- | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------- | -
|                                                          |  | VS Holdings,Inc. |       |   | VS DirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Net sales                                                 |  | $                |      |   |               | $ | 28,326 |                             |  | $ | 125,411      |   |  | $            |       |   |  | $ | 153,737 |  
|Commissions                                               |  |                  |      |   |               |   | 6,939  |                             |  |   | 1,704        |   |  |              | (8,643 | ) |  |   |        |  
|Cost of goods sold                                        |  |                  |      |   |               |   | 20,017 |                             |  |   | 83,559       |   |  |              | (592   | ) |  |   | 102,984 |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Gross profit                                              |  |                  |      |   |               |   | 15,248 |                             |  |   | 43,556       |   |  |              | (8,051 | ) |  |   | 50,753  |  
|Selling, general and administrative expenses              |  |                  | 544   |   |               |   | 10,649 |                             |  |   | 36,008       |   |  |              | (8,051 | ) |  |   | 39,150  |  
|Related party expenses                                    |  |                  |      |   |               |   |       |                             |  |   | 339          |   |  |              |       |   |  |   | 339     |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income from operations                             |  |                  | (544  | ) |               |   | 4,599  |                             |  |   | 7,209        |   |  |              |       |   |  |   | 11,264  |  
|Interest income                                           |  |                  |      |   |               |   | (2     | )                           |  |   | (11          | ) |  |              |       |   |  |   | (13     | )
|Interest expense                                          |  |                  |      |   |               |   | 983    |                             |  |   | 4,346        |   |  |              |       |   |  |   | 5,329   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                  | (544  | ) |               |   | 3,618  |                             |  |   | 2,874        |   |  |              |       |   |  |   | 5,948   |  
|(Benefit) provision for income taxes                      |  |                  | (235  | ) |               |   | 1,378  |                             |  |   | 1,196        |   |  |              |       |   |  |   | 2,339   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                  | (309  | ) |               |   | 2,240  |                             |  |   | 1,678        |   |  |              |       |   |  |   | 3,609   |  
|Equity in net earnings of subsidiary                      |  |                  | 3,918 |   |               |   |       |                             |  |   | 2,240        |   |  |              | (6,158 | ) |  |   |        |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net income                                                |  | $                | 3,609 |   |               | $ | 2,240  |                             |  | $ | 3,918        |   |  | $            | (6,158 | ) |  | $ | 3,609   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS FOR THE THREE MONTHS ENDED MARCH 31, 2007

(In thousands)



|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|--------------------------------------------------------- |  | ---------------- | ----- | - | ------------- | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------- | -
|                                                          |  | VS Holdings,Inc. |       |   | VS DirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Net sales                                                 |  | $                |      |   |               | $ | 24,523 |                             |  | $ | 113,021      |   |  | $            |       |   |  | $ | 137,544 |  
|Commissions                                               |  |                  |      |   |               |   | 6,357  |                             |  |   | 1,396        |   |  |              | (7,753 | ) |  |   |        |  
|Cost of goods sold                                        |  |                  |      |   |               |   | 16,868 |                             |  |   | 74,605       |   |  |              | (903   | ) |  |   | 90,570  |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Gross profit                                              |  |                  |      |   |               |   | 14,012 |                             |  |   | 39,812       |   |  |              | (6,850 | ) |  |   | 46,974  |  
|Selling, general and administrative expenses              |  |                  | 174   |   |               |   | 9,733  |                             |  |   | 32,851       |   |  |              | (6,850 | ) |  |   | 35,908  |  
|Related party expenses                                    |  |                  |      |   |               |   |       |                             |  |   | 313          |   |  |              |       |   |  |   | 313     |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income from operations                             |  |                  | (174  | ) |               |   | 4,279  |                             |  |   | 6,648        |   |  |              |       |   |  |   | 10,753  |  
|Interest income                                           |  |                  |      |   |               |   | (3     | )                           |  |   | (52          | ) |  |              |       |   |  |   | (55     | )
|Interest expense                                          |  |                  |      |   |               |   |       |                             |  |   | 5,505        |   |  |              |       |   |  |   | 5,505   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                  | (174  | ) |               |   | 4,282  |                             |  |   | 1,195        |   |  |              |       |   |  |   | 5,303   |  
|(Benefit) provision for income taxes                      |  |                  | (67   | ) |               |   | 1,661  |                             |  |   | 464          |   |  |              |       |   |  |   | 2,058   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                  | (107  | ) |               |   | 2,621  |                             |  |   | 731          |   |  |              |       |   |  |   | 3,245   |  
|Equity in net earnings of subsidiary                      |  |                  | 3,352 |   |               |   |       |                             |  |   | 2,621        |   |  |              | (5,973 | ) |  |   |        |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net income                                                |  | $                | 3,245 |   |               | $ | 2,621  |                             |  | $ | 3,352        |   |  | $            | (5,973 | ) |  | $ | 3,245   |  
|                                                          |  |                  |       |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF CASH FLOWS FOR THE THREE MONTHS ENDED MARCH 29, 2008

(In thousands)



|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|------------------------------------------------------------------------------------------- |  | ---------------- | ------ | - | ------------- | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------- | -
|                                                                                            |  | VS Holdings,Inc. |        |   | VS DirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Cash flows from operating activities:                                                       |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net income                                                                                  |  | $                | 3,609  |   |               | $ | 2,240  |                             |  | $ | 3,918        |   |  | $            | (6,158 | ) |  | $ | 3,609   |  
|Adjustments to reconcile net income to net cash provided by (used in) operating activities: |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Loss on disposal of fixed assets                                                            |  |                  |       |   |               |   | 1      |                             |  |   | 3            |   |  |              |       |   |  |   | 4       |  
|Depreciation and amortization                                                               |  |                  |       |   |               |   | 810    |                             |  |   | 3,455        |   |  |              |       |   |  |   | 4,265   |  
|Deferred income taxes                                                                       |  |                  | (234   | ) |               |   | (37    | )                           |  |   | 1,970        |   |  |              |       |   |  |   | 1,699   |  
|Deferred rent                                                                               |  |                  |       |   |               |   | 420    |                             |  |   | 378          |   |  |              |       |   |  |   | 798     |  
|Equity compensation expense                                                                 |  |                  | 544    |   |               |   |       |                             |  |   |             |   |  |              |       |   |  |   | 544     |  
|Equity in earnings of subsidiary                                                            |  |                  | (3,918 | ) |               |   |       |                             |  |   | (2,240       | ) |  |              | 6,158  |   |  |   |        |  
|Changes in operating assets and liabilities:                                                |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Inventories                                                                                 |  |                  |       |   |               |   | (522   | )                           |  |   | (5,454       | ) |  |              |       |   |  |   | (5,976  | )
|Prepaid expenses and other current assets                                                   |  |                  |       |   |               |   | (7     | )                           |  |   | (597         | ) |  |              |       |   |  |   | (604    | )
|Intercompany                                                                                |  |                  | (1     | ) |               |   | (684   | )                           |  |   | 685          |   |  |              |       |   |  |   |        |  
|Other non-current assets                                                                    |  |                  |       |   |               |   | 21     |                             |  |   | (55          | ) |  |              |       |   |  |   | (34     | )
|Accounts payable                                                                            |  |                  |       |   |               |   | (70    | )                           |  |   | (277         | ) |  |              |       |   |  |   | (347    | )
|Accrued expenses and other current liabilities                                              |  |                  |       |   |               |   | 230    |                             |  |   | (7,548       | ) |  |              |       |   |  |   | (7,318  | )
|Other long-term liabilities                                                                 |  |                  |       |   |               |   |       |                             |  |   | 4            |   |  |              |       |   |  |   | 4       |  
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net cash provided by (used in) operating activities                                         |  |                  |       |   |               |   | 2,402  |                             |  |   | (5,758       | ) |  |              |       |   |  |   | (3,356  | )
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Cash flows from investing activities:                                                       |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Capital expenditures                                                                        |  |                  |       |   |               |   | (1,955 | )                           |  |   | (9,345       | ) |  |              |       |   |  |   | (11,300 | )
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net cash used in investing activities                                                       |  |                  |       |   |               |   | (1,955 | )                           |  |   | (9,345       | ) |  |              |       |   |  |   | (11,300 | )
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Cash flows from financing activities:                                                       |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Borrowings under revolving credit agreement                                                 |  |                  |       |   |               |   |       |                             |  |   | 15,000       |   |  |              |       |   |  |   | 15,000  |  
|Payments of Capital Lease Obligation                                                        |  |                  |        |   |               |   |       |                             |  |   | (34          | ) |  |              |        |   |  |   | (34     | )
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net cash provided by financing activities                                                   |  |                  |       |   |               |   |       |                             |  |   | 14,966       |   |  |              |       |   |  |   | 14,966  |  
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net increase (decrease) in cash and cash equivalents                                        |  |                  |       |   |               |   | 447    |                             |  |   | (137         | ) |  |              |       |   |  |   | 310     |  
|Cash and cash equivalents beginning of period                                               |  |                  |       |   |               |   | 567    |                             |  |   | 886          |   |  |              |       |   |  |   | 1,453   |  
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Cash and cash equivalents end of period                                                     |  | $                |       |   |               | $ | 1,014  |                             |  | $ | 749          |   |  | $            |       |   |  | $ | 1,763   |  
|                                                                                            |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF CASH FLOWS FOR THE THREE MONTHS ENDED MARCH 31, 2007

(In thousands)



|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|--------------------------------------------------------------------------------- |  | ---------------- | ------ | - | ------------- | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------ | -
|                                                                                  |  | VS Holdings,Inc. |        |   | VS DirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Cash flows from operating activities:                                             |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Net income                                                                        |  | $                | 3,245  |   |               | $ | 2,621  |                             |  | $ | 3,352        |   |  | $            | (5,973 | ) |  | $ | 3,245  |  
|Adjustments to reconcile net income to net cash provided by operating activities: |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Loss on disposal of fixed assets                                                  |  |                  |       |   |               |   |       |                             |  |   | 78           |   |  |              |       |   |  |   | 78     |  
|Depreciation and amortization                                                     |  |                  |       |   |               |   | 572    |                             |  |   | 3,299        |   |  |              |       |   |  |   | 3,871  |  
|Deferred income taxes                                                             |  |                  | (5     | ) |               |   | 97     |                             |  |   | 2,078        |   |  |              |       |   |  |   | 2,170  |  
|Deferred rent                                                                     |  |                  |       |   |               |   |       |                             |  |   | 489          |   |  |              |       |   |  |   | 489    |  
|Equity compensation expense                                                       |  |                  | 174    |   |               |   |       |                             |  |   |             |   |  |              |       |   |  |   | 174    |  
|Equity in earnings of subsidiary                                                  |  |                  | (3,352 | ) |               |   |       |                             |  |   | (2,621       | ) |  |              | 5,973  |   |  |   |       |  
|Changes in operating assets and liabilities:                                      |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Inventories                                                                       |  |                  |       |   |               |   | 944    |                             |  |   | (3,015       | ) |  |              |       |   |  |   | (2,071 | )
|Prepaid expenses and other current assets                                         |  |                  | (60    | ) |               |   | 44     |                             |  |   | 94           |   |  |              |       |   |  |   | 78     |  
|Intercompany                                                                      |  |                  |       |   |               |   | (4,520 | )                           |  |   | 4,520        |   |  |              |       |   |  |   |       |  
|Other non-current assets                                                          |  |                  |       |   |               |   |       |                             |  |   | 28           |   |  |              |       |   |  |   | 28     |  
|Accounts payable                                                                  |  |                  |       |   |               |   | (18    | )                           |  |   | (29          | ) |  |              |       |   |  |   | (47    | )
|Accrued expenses and other current liabilities                                    |  |                  | (2     | ) |               |   | 417    |                             |  |   | (7,736       | ) |  |              |       |   |  |   | (7,321 | )
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Net cash provided by operating activities                                         |  |                  |       |   |               |   | 157    |                             |  |   | 537          |   |  |              |       |   |  |   | 694    |  
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Cash flows from investing activities:                                             |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Capital expenditures                                                              |  |                  |       |   |               |   | (101   | )                           |  |   | (2,498       | ) |  |              |       |   |  |   | (2,599 | )
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Net cash used in investing activities                                             |  |                  |       |   |               |   | (101   | )                           |  |   | (2,498       | ) |  |              |       |   |  |   | (2,599 | )
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Cash flows from financing activities:                                             |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Borrowings under revolving credit agreement                                       |  |                  |       |   |               |   |       |                             |  |   | 2,000        |   |  |              |       |   |  |   | 2,000  |  
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Net cash provided by financing activities                                         |  |                  |       |   |               |   |       |                             |  |   | 2,000        |   |  |              |       |   |  |   | 2,000  |  
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Net increase in cash and cash equivalents                                         |  |                  |       |   |               |   | 56     |                             |  |   | 39           |   |  |              |       |   |  |   | 95     |  
|Cash and cash equivalents beginning of period                                     |  |                  |       |   |               |   | 885    |                             |  |   | 587          |   |  |              |       |   |  |   | 1,472  |  
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  
|Cash and cash equivalents end of period                                           |  | $                |       |   |               | $ | 941    |                             |  | $ | 626          |   |  | $            |       |   |  | $ | 1,567  |  
|                                                                                  |  |                  |        |   |               |   |        |                             |  |   |              |   |  |              |        |   |  |   |        |  



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|Item 2. | Managements Discussion and Analysis of Financial Condition and Results of Operations
|------- | -------------------------------------------------------------------------------------

The following Managements Discussion and Analysis of Financial Condition and Results of Operations should be read in conjunction with the
condensed consolidated financial statements and notes thereto included as part of this quarterly report on Form 10-Q. This report contains forward-looking statements that are based upon current expectations. We sometimes identify forward-looking
statements with such words as may, expect, anticipate, estimate, seek, intend, believe or similar words concerning future events. The forward-looking statements
contained herein, include, without limitation, statements concerning future revenue sources and concentration, gross profit margins, selling and marketing expenses, research and development expenses, general and administrative expenses, capital
resources, additional financings or borrowings and additional losses and are subject to risks and uncertainties including, but not limited to, those discussed below and elsewhere in this quarterly report on Form 10-Q that could cause actual results
to differ materially from the results contemplated by these forward-looking statements. We also urge you to carefully review the risk factors set forth in Item 1A- Risk Factors in our Annual Report on Form 10-K filed on
March 28, 2008 with the Securities and Exchange Commission.

Company Overview

We are a leading specialty retailer and direct marketer of vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness
products. As of March 29, 2008, we operated 354 stores located in 32 states and the District of Columbia and sold direct to consumers through our web sites, www.vitaminshoppe.com and www.BodyTech.com, and our nationally circulated
catalog. We target the dedicated, well-informed vitamin, mineral and supplement (VMS) consumer and differentiate ourselves by providing our customers with an extensive selection of high quality products sold at competitive prices and
value-added customer service. We offer our customers a selection of over 20,000 SKUs from over 400 different nationally brands, as well as our proprietary Vitamin Shoppe, BodyTech and MD Select brands. Our broad product offering enables us to
provide our customers with a selection of products that is not readily available at other specialty retailers, supermarkets, chain drug stores or mass merchants. We believe our extensive product offering, together with our well-known brand name and
emphasis on product education and customer service, help us bond with our target customer and serve as a foundation for strong customer loyalty.

Our Company was founded as a single store in New York, New York in 1977. Our Vitamin Shoppe branded products were introduced in 1989. We were acquired in November 2002 by Bear Stearns Merchant Manager II, LLC (BSMB) and other
investors.

Segment Information

We
sell our products through two business segments: retail, which is our retail store format, and direct, which consists of our internet and catalog formats.

Retail. We believe we operate a unique retail store format in the VMS industry, which has been successful in diverse geographic and demographic markets, ranging from urban locations in New York City to suburban
locations in Plantation, Florida and Manhattan Beach, California. Our stores carry a broad selection of VMS products and are staffed with highly experienced and knowledgeable associates who are able to educate our customers about product features
and assist in product selection.

Since the beginning of 2003, we have aggressively pursued new store growth. During this period through
March 29, 2008, we opened 229 new stores, expanding our presence in our existing markets as well as entering new markets such as California, Texas, and Michigan. Our new stores typically have reached sales more consistent with our mature store
base over a three to four year time period.

Direct. Our direct segment consists of our catalog and internet operations from our web
sites, www.vitaminshoppe.com and www.BodyTech.com. The direct segment enables us to service customers outside our retail markets and provides us with data that we use to assist us in the selection of future store locations.

Our catalog is mailed regularly to our catalog customers contained in our Frequent Buyer Program database. Our catalog is currently designed to appeal
to the dedicated, well-informed VMS consumer and includes a broad assortment of approximately 12,000 to 14,000 of our most popular SKUs, though an additional 6,000 SKUs are available through special order. Our Web site offers our customers online
access to our full assortment of over 20,000 SKUs.



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Trends and Other Factors Affecting Our Business

Our performance is affected by trends that impact the VMS industry, including demographic, health and lifestyle preferences. Changes in these trends and
other factors, which we may not foresee, may also impact our business. For example, our industry is subject to potential regulatory actions, such as the ban on ephedra, and other legal matters that affect the viability of a given product. Volatile
consumer trends, such as those described in the following paragraph, as well as the overall impact on consumer spending, can dramatically affect purchasing patterns. Our business allows us to respond to changing industry trends by introducing new
products and adjusting our product mix and sales incentives. We will continue to diversify our product lines to offer items less susceptible to the effects of economic conditions and not as readily substitutable, such as teas, lotions and spring
water.

Sales of weight management products are generally more sensitive to consumer
trends, resulting in higher volatility than our other products. Our sales of weight management products have been significantly influenced by the rapid increase and subsequent decline of products such as those containing ephedra, low carb products
and Cortislim®. Accordingly, we launch new weight management products on an ongoing basis in response to prevailing market conditions and consumer demands. As the rate of obesity increases
and as the general public becomes increasingly more health conscious, we expect the demand for weight management products, albeit volatile, to continue to be strong in the near term.

In addition to the weight management product lines, we intend to continue our focus in meeting the demands of an increasingly aging population, the
effects of increasing costs of traditional healthcare and a rapidly growing fitness conscious public.

Our historical results have also
been significantly influenced by our new store openings. Since the beginning of 2003, we have opened 235 stores and operate 360 stores located in 33 states and the District of Columbia as of May 1, 2008.

Our stores typically require three to four years to mature, generating lower store level sales in the initial years than our mature stores. As a result,
new stores generally have a negative impact on our overall operating margin and sales per square foot. As our recently opened stores mature, we expect them to contribute meaningfully to our operating results.

Critical Accounting Policies

Our significant
accounting policies are described in Note 3 of the notes to the Consolidated Financial Statements included in our financial statements for Fiscal 2007, Fiscal 2006, and Fiscal 2005, filed with the Securities and Exchange Commission on March 28,
2008, in our Annual Report on Form 10-K. A discussion of our critical accounting policies and estimates are included in Managements Discussion and Analysis of Financial Condition and Results of Operations in our Form 10-K. Management has
discussed the development and selection of these policies with the Audit Committee of our Board of Directors, and the Audit Committee of our Board of Directors has reviewed its disclosures relating to them. Management believes there have been no
material changes to the critical accounting policies or estimates reported in the Managements Discussion and Analysis of Financial Condition and Results of Operations section of the audited financial statements for the fiscal year ended
December 29, 2007.

General Definitions for Operating Results

Net Sales consist of sales, net of sales returns and deferred sales, from comparable stores and non comparable stores, as well as sales made directly to our catalog and internet customers. A store is included
in comparable store sales after four hundred and ten days of operation.

Cost of goods soldincludes the cost of inventory sold,
costs of warehousing and distribution and store occupancy costs. Warehousing and distribution costs include freight on internally transferred merchandise, rent for the distribution center and costs associated with our buying department and
distribution facility, including payroll, which are capitalized into inventory and then expensed as merchandise is sold. Store occupancy costs include rent, common area maintenance, real estate taxes and utilities.

Gross profitis net sales minus cost of goods sold.

Selling, general and administrative expensesconsist of operating payroll and related benefits, advertising and promotion expense, depreciation and amortization, and other selling, general and administrative
expenses.

Related party expensesconsist of management fees incurred and paid to BSMB.

Income from operations consists of gross profit minus selling, general and administrative expenses, and related party expenses.

Interest incomerepresents income earned from highly liquid investments purchased with an original maturity of three months or less.



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Interest expense includes interest on the Notes, interest on the Revolving Credit Facility,
letters of credit fees, as well as amortization of financing costs.

Key Performance Indicators and Statistics

We use a number of key indicators of financial condition and operating results to evaluate the performance of our business, including the following (in
thousands):



|                                       |  |                    |         |   |               |   |         |  
|-------------------------------------- |  | ------------------ | ------- | - | ------------- | - | ------- | -
|                                       |  | Three Months Ended |        
|                                       |  | March 29,2008      |         |   | March 31,2007 |  
|Net sales                              |  | $                  | 153,737 |   |               | $ | 137,544 |  
|Increase in comparable store net sales |  |                    | 5.8     | % |               |   | 6.1     | %
|Gross profit as a percent of net sales |  |                    | 33.0    | % |               |   | 34.2    | %
|Income from operations                 |  | $                  | 11,264  |   |               | $ | 10,753  |  
|EBITDA (1)                             |  | $                  | 16,035  |   |               | $ | 14,823  |  



|(1) | EBITDA represents net income before provision for income tax, interest income and expense, and depreciation and amortization, including recognition of deferred rent. Since EBITDA is
not a measure of performance calculated in accordance with GAAP, it should not be considered as a performance measure prepared in accordance with GAAP, such as operating income, net income and cash flows from operating activities. We believe that
EBITDA provides additional information of our operating performance and our ability to meet our future debt service, capital expenditure and working capital requirements. Furthermore, our executive compensation plans base incentive compensation
payments on our EBITDA performance measured against budget. Other companies may define EBITDA differently, and as a result, our measure of EBITDA may not be directly comparable to EBITDA of other companies. The table below includes a reconciliation
from net income to EBITDA.
|--- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------



|                                                           |  |                    |        |   |               |   |        |  
|---------------------------------------------------------- |  | ------------------ | ------ | - | ------------- | - | ------ | -
|                                                           |  | Three Months Ended |       
|                                                           |  | March 29,2008      |        |   | March 31,2007 |  
|Statement of Operations Data:                              |  |                    |        |   |               |   |        |  
|Net income                                                 |  | $                  | 3,609  |   |               | $ | 3,245  |  
|Provision for income taxes                                 |  |                    | 2,339  |   |               |   | 2,058  |  
|Interest income                                            |  |                    | (13    | ) |               |   | (55    | )
|Interest expense                                           |  |                    | 5,329  |   |               |   | 5,505  |  
|Depreciation and amortization, including deferred rent (a) |  |                    | 4,771  |   |               |   | 4,070  |  
|                                                           |  |                    |        |   |               |   |        |  
|EBITDA                                                     |  | $                  | 16,035 |   |               | $ | 14,823 |  
|                                                           |  |                    |        |   |               |   |        |  



|(a) | Excludes amortization of deferred financing fees, which are included in interest expense in this table.
|--- | ---------------------------------------------------------------------------------------------------------

Because we also consider EBITDA useful as a liquidity measure, we present the following reconciliation of EBITDA to our net cash (used in) provided by operating
activities:



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##### Table of Contents

|                                                    |  |                    |        |   |               |   |        |  
|--------------------------------------------------- |  | ------------------ | ------ | - | ------------- | - | ------ | -
|                                                    |  | Three Months Ended |       
|                                                    |  | March 29,2008      |        |   | March 31,2007 |  
|EBITDA                                              |  | $                  | 16,035 |   |               | $ | 14,823 |  
|Interest expense, net                               |  |                    | (5,316 | ) |               |   | (5,450 | )
|Provision for income taxes                          |  |                    | (2,339 | ) |               |   | (2,058 | )
|Loss on disposal of fixed assets                    |  |                    | 4      |   |               |   | 78     |  
|Deferred income taxes                               |  |                    | 1,699  |   |               |   | 2,170  |  
|Deferred financing fees amortization and other      |  |                    | 292    |   |               |   | 290    |  
|Equity compensation expense                         |  |                    | 544    |   |               |   | 174    |  
|Changes in operating assets and liabilities:        |  |                    |        |   |               |   |        |  
|Inventories                                         |  |                    | (5,976 | ) |               |   | (2,071 | )
|Prepaid expenses and other current assets           |  |                    | (604   | ) |               |   | 78     |  
|Other non-current assets                            |  |                    | (34    | ) |               |   | 28     |  
|Accounts payable                                    |  |                    | (347   | ) |               |   | (47    | )
|Accrued expenses and other current liabilities      |  |                    | (7,318 | ) |               |   | (7,321 | )
|Other long-term liabilities                         |  |                    | 4      |   |               |   |       |  
|                                                    |  |                    |        |   |               |   |        |  
|Net cash (used in) provided by operating activities |  | $                  | (3,356 | ) |               | $ | 694    |  
|                                                    |  |                    |        |   |               |   |        |  

The following table shows the growth in our network of stores during the three months ended
March 29, 2008 and March 31, 2007:



|                                   |  |                    |  |              
|---------------------------------- |  | ------------------ |  | -------------
|                                   |  | Three Months Ended
|                                   |  | March 29,2008      |  | March 31,2007
|Store Data:                        |  |                    |  |              
|Stores open at beginning of period |  | 341                |  | 306          
|Stores opened                      |  | 13                 |  | 10           
|Stores closed                      |  |                   |  |             
|                                   |  |                    |  |              
|Stores open at end of period       |  | 354                |  | 316          
|                                   |  |                    |  |              

Results of Operations

The information presented below is for the three months ended March 29, 2008 and March 31, 2007 and was derived from our condensed consolidated financial statements, which, in the opinion of management,
includes all adjustments necessary for a fair presentation of our financial position and operating results for such periods and as of such dates. The following table summarizes our results of operations for the three months ended March 29, 2008
and March 31, 2007 as a percentage of net sales:



|                                             |  |                    |    |  |               |   
|-------------------------------------------- |  | ------------------ | -- |  | ------------- | --
|                                             |  | Three Months Ended |   
|                                             |  | March 29,2008      |    |  | March 31,2007 |   
|Net sales                                    |  | 100.0              | %  |  | 100.0         | % 
|Cost of goods sold                           |  | 67.0               | %  |  | 65.8          | % 
|                                             |  |                    |    |  |               |   
|Gross profit                                 |  | 33.0               | %  |  | 34.2          | % 
|Selling, general and administrative expenses |  | 25.5               | %  |  | 26.1          | % 
|Related party expenses                       |  | 0.2                | %  |  | 0.3           | % 
|                                             |  |                    |    |  |               |   
|Income from operations                       |  | 7.3                | %  |  | 7.8           | % 
|Interest income                              |  | (0.0               | )% |  | (0.0          | )%
|Interest expense                             |  | 3.4                | %  |  | 3.9           | % 
|                                             |  |                    |    |  |               |   
|Income before provision for income taxes     |  | 3.9                | %  |  | 3.9           | % 
|Provision for income taxes                   |  | 1.6                | %  |  | 1.5           | % 
|                                             |  |                    |    |  |               |   
|Net income                                   |  | 2.3                | %  |  | 2.4           | % 
|                                             |  |                    |    |  |               |   



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##### Table of Contents

Three Months Ended March 29, 2008 Compared To Three Months Ended March 31, 2007

Net Sales

Net sales increased $16.2 million,
or 11.8%, to $153.7 million for the three months ended March 29, 2008 compared to $137.5 million for the three months ended March 31, 2007. The increase was the result of an increase in our comparable store sales, new sales from our
non-comparable stores, and an increase in our direct sales.

Retail

Net sales from our retail stores increased $15.2 million, or 13.0%, to $132.5 million for the three months ended March 29, 2008 compared to $117.3
million for the three months ended March 31, 2007. We operated 354 stores as of March 29, 2008 compared to 316 stores as of March 31, 2007. Our overall store sales for the three months ended March 29, 2008 increased due to
non-comparable store sales increases of $8.5 million and an increase in comparable store sales of $6.7 million, or 5.8%. Our overall sales increased primarily in the categories of supplements, which increased $2.4 million, or 8.0%; vitamins and
multivitamins, which increased $1.6 million, or 10.1%; sports nutrition, which increased by $7.9 million, or 26.6%; minerals, which increased $0.4 million, or 10.8%; and weight management, which increased $1.1 million, or 14.3%.

The supplements category, which is among the largest selling product categories in our mix, continues to experience significant growth in sales of
essential fatty acids, or EFAs, which have been responsible for most of the growth in the supplement category for several quarters. Given the current trend in EFA consumption, and the growing number of publications and recommendations regarding the
heart-health benefits of fish oils (such as by The American Heart Association and US National Institutes of Health), we expect continued strength in sales of EFAs for the remainder of this fiscal year. Product sales in the sports nutrition category
increased at a greater rate than the overall increase in net sales during the first quarter of Fiscal 2008, and has done so since the middle of Fiscal 2006. We believe this is due largely to the growth in the fitness-conscious market as well as the
diversity of new product introductions and innovations in functionally specific supplementation. Sales in the weight management category also increased at a rate greater than the overall increase in net sales during the first quarter of Fiscal 2008,
as we have been experiencing significant growth in stimulant free weight loss products. We expect sales in this category to continue to rise concurrent with the onset of the summer months.

Direct

Net sales to our
direct customers increased $1.0 million, or 4.7%, to $21.2 million for the three months ended March 29, 2008 compared to $20.3 million for the three months ended March 31, 2007. The overall increase in our direct sales was due to an
increase in our internet sales of approximately $3.1 million which was offset by a decrease in our catalog sales. The increase in web-based sales was largely due to a greater influx of customers this quarter as compared to the quarter ended
March 31, 2007, as a result of our increased web-based marketing efforts. We believe catalog purchasing in general is declining in popularity as a purchasing medium, especially in the wake of the introduction of online shopping. In addition, as
we continue to open more stores in new markets, some catalog customers choose to shop at our retail locations.



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##### Table of Contents

Cost of Goods Sold

Cost of goods sold, which includes product, warehouse and distribution and occupancy costs, increased $12.4 million, or 13.7%, to $103.0 million for the three months ended March 29, 2008 compared to $90.6 million
for the three months ended March 31, 2007. The increase was primarily due to an increase in product costs and occupancy costs for the quarter ended March 29, 2008, as compared to the quarter ended March 31, 2007. Costs of goods sold
as a percentage of net sales was 67.0% for the three months ended March 29, 2008 compared to 65.8% for the three months ended March 31, 2007.

Product costs increased $9.6 million, or 13.5%, to $80.8 million for the three months ended March 29, 2008, compared to $71.2 million for the three months ended March 31, 2007 primarily as a result of
greater sales this quarter as compared to the quarter ended March 31, 2007. Product costs as a percentage of net sales increased to 52.6% for the three months ended March 29, 2008 compared to 51.8% for the three months ended March 31,
2007. The 0.8% increase as a percentage of sales was the result of increases in product costs offset in part by decreases in pricing promotions and markdowns during the quarter ended March 29, 2008 as compared to the quarter ended
March 31, 2007. Product costs increases were due largely to cost increases in sports nutrition products, especially Whey, which is a large component of our product mix.

Warehouse and distribution costs increased $0.4 million, or 8.9%, to $5.3 million for the three months ended March 29, 2008 compared to $4.9 million
for the three months ended March 31, 2007. Warehouse and distribution costs as a percentage of net sales decreased to 3.5% for the three months ended March 29, 2008, compared to 3.6% for the three months ended March 31, 2007.

Occupancy costs increased $2.5 million, or 17.1%, to $16.9 million for the three months ended March 29, 2008 compared to $14.5
million for the three months ended March 31, 2007. Occupancy costs as a percentage of net sales increased to 11.0% for the three months ended March 29, 2008, compared to 10.5% for the three months ended March 31, 2007. This increase
as a percentage of sales is mainly attributable to the increases in utilities and real estate tax expenses as well as increased rent for our newer store leases.

Gross Profit

As a result of the foregoing, gross profit increased $3.8 million, or 8.0%, to $50.8 million for the
three months ended March 29, 2008 compared to $47.0 million for the three months ended March 31, 2007.

Selling, General and Administrative
Expenses

Selling, general and administrative expenses, including operating payroll and related benefits, advertising and promotion
expense, depreciation and amortization, and other selling, general and administrative expenses, increased $3.2 million, or 9.0%, to $39.2 million for the three months ended March 29, 2008, compared to $35.9 million for the three months ended
March 31, 2007. The components of selling, general and administrative expenses are explained below. Selling, general and administrative expenses as a percentage of net sales for the three months ended March 29, 2008 decreased to 25.5%
compared to 26.1% for the three months ended March 31, 2007.

Operating payroll and related benefits increased $1.4 million, or 11.0%,
to $14.4 million for the three months ended March 29, 2008 compared to $13.0 million for the three months ended March 31, 2007. Operating payroll and related benefits expenses as a percentage of net sales remained level at 9.4% for the
three months ended March 29, 2008 compared to 9.4% for the three months ended March 31, 2007.

Advertising and promotion expenses
decreased $0.8 million, or 16.3%, to $3.9 million for the three months ended March 29, 2008 compared to $4.7 million for the three months ended March 31, 2007. Advertising and promotion expenses as a percentage of net sales decreased to
2.5% for the three months ended March 29, 2008 from 3.4% for the three months ended March 31, 2007. The decrease is primarily due to a decline in our catalog circulation for the quarter ended March 29, 2008, as compared to the quarter
ended March 31, 2007, as we are reducing our catalog advertising and prospecting efforts.

Other selling, general and administrative
expenses, which includes depreciation and amortization expense, increased $2.6 million, or 14.1%, to $20.9 million for the three months ended March 29, 2008 compared to $18.2 million for the three months ended March 31, 2007. The increase
was due primarily to increases in depreciation and amortization expense of approximately $0.4 million, increases in equity compensation expense of approximately $0.4 million, and increases in corporate payroll expenses of $1.0 million. The increase
in payroll was attributable to our corporate infrastructure. In addition to the above, there was an increase in store pre-opening expenses of approximately $0.4 million incurred primarily as a result of the five stores acquired in our asset
acquisition, which occurred in the first Fiscal quarter of 2008, and our stores in Hawaii which had to be secured well in advance of store openings. Other selling, general and administrative expenses as a percentage of net sales increased to 13.6%
during the three months ended March 29, 2008 compared to 13.3% for the three months ended March 31, 2007, due largely to the increase in corporate payroll.



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##### Table of Contents

Related Party Expenses

Related party expenses were unchanged at $0.3 million for the quarter ended March 29, 2008, as well as the quarter ended March 31, 2007.

Income from Operations

As a result of the foregoing, income from operations increased $0.5
million, or 4.8%, to $11.3 million for the three months ended March 29, 2008 compared to $10.8 million for the three months ended March 31, 2007. Income from operations as a percentage of net sales decreased to 7.3% for the three months
ended March 29, 2008 compared to 7.8% for the three months ended March 31, 2007.

Retail

Income from operations for the retail segment increased $2.2 million, or 11.3%, to $21.6 million for the three months ended March 29, 2008 compared
to $19.4 million for the three months ended March 31, 2007. Income from operations as a percentage of net sales for the retail segment decreased to 16.3% for the three months ended March 29, 2008 compared to 16.5% for the three months
ended March 31, 2007. The decrease as a percentage of net sales was primarily due to an increase in product costs of 0.3% as a percentage of sales, as well as an increase in occupancy expense of 0.5% as a percent of sales. The increase in
occupancy costs as a percentage of sales is due largely to increases in utilities and real estate tax expenses, as well as rent expense for our newer store leases for this quarter compared to the same quarter last year. These increases were offset
by decreases in advertising expense of 0.4% as a percentage of net sales due to a reduction of in-store catalogs for the quarter ended March 29, 2008, as compared to March 31, 2007.

Direct

Income from operations
for the direct segment increased $0.2 million, or 4.3%, to $4.0 million for the three months ended March 29, 2008 compared to $3.8 million for the three months ended March 31, 2007. Income from operations as a percentage of net sales for
the direct segment decreased to 18.6% for the three months ended March 29, 2008 compared to 18.7% for the three months ended March 31, 2007. This decrease in income from operations as a percentage of sales was due mainly to a 4.6% increase
in product costs as a percentage of sales, which was offset by the following: a decrease in distribution costs of 0.3% as a percentage of sales, a decrease in payroll costs of 1.3% as a percentage of net sales, and a decrease in advertising expenses
of 2.9% as a percentage of net sales during this quarter as compared to the same quarter last year. The increase in product costs as a percentage of net sales was primarily due to increases in product costs, which were not offset by increases in
pricing, as well as greater promotional pricing in this quarter compared to the same quarter last year.

Corporate Costs

Corporate costs increased by $1.8 million, or 14.9%, to $14.2 million for the three months ended March 29, 2008 compared to $12.4
million for the three months ended March 31, 2007. Corporate costs as a percentage of net sales increased to 9.3% for the three months ended March 29, 2008 compared to 9.0% for the three months ended March 31, 2007. The dollar
increase was primarily due to increases in depreciation and amortization expense of approximately $0.4 million, and increases in equity compensation expense of approximately $0.4 million, and an increase in payroll of $1.0 million, attributable to
our growing corporate infrastructure. In addition, there was an increase in store pre-opening fees of approximately $0.4 million incurred primarily as a result of the five stores acquired in our asset acquisition, which occurred in the first Fiscal
quarter of 2008, and our properties in Hawaii which had to be secured well in advance of store openings. The 0.3% increase as a percentage of net sales for the quarter ended March 29, 2008, as compared to the quarter ended March 31, 2007,
was primarily due to the increase in corporate payroll.

Interest Income

Interest income decreased $42,000 to $13,000 for the three months ended March 29, 2008 compared to $55,000 for the three months ended March 31,
2007. The decrease was due largely to lower interest rates, and lower cash balances during the three months ended March 29, 2008, as compared to the three months ended March 31, 2007.

Interest Expense

Interest expense decreased
$0.2 million, or 3.2%, to $5.3 million for the three months ended March 29, 2008 compared to $5.5 million for the three months ended March 31, 2007. The decrease was due to lower interest rates experienced during the quarter ended
March 29, 2008, as compared to the three months ended March 31, 2007.



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##### Table of Contents

Provision for Income Taxes

We recognized $2.3 million of income tax expense during the three months ended March 29, 2008 compared with $2.1 million for the three months ended March 31, 2007. The effective tax rate for the three months
ended March 29, 2008 was 39.3%, compared to 38.8% for the three months ended March 31, 2007. The effective rate for the current period, as compared to the same period last year, increased primarily due to changes to our blended state tax
rates which resulted from changes in our state apportionment factors for the three months ended March 29, 2008 as compared to the three months ended March 31, 2007.

Net Income

As a result of the foregoing, we generated net income of $3.6 million for the
three months ended March 29, 2008 compared to $3.2 million for the three months ended March 31, 2007.

Key Indicators of Liquidity and Capital
Resources

The following table sets forth key indicators of our liquidity and capital resources:



|                          |  |               |         |                  |   |        
|------------------------- |  | ------------- | ------- | ---------------- | - | -------
|                          |  | March 29,2008 |         | December 29,2007
|Balance Sheet Data:       |  |               |         |                  |   |        
|Cash and cash equivalents |  | $             | 1,763   |                  | $ | 1,453  
|Working capital           |  |               | 51,448  |                  |   | 51,227 
|Total assets              |  |               | 439,302 |                  |   | 428,283
|Total debt                |  |               | 180,527 |                  |   | 165,000
|Stockholders equity      |  |               | 162,280 |                  |   | 159,794



|                                                           |  |                    |         |   |               |   |        |  
|---------------------------------------------------------- |  | ------------------ | ------- | - | ------------- | - | ------ | -
|                                                           |  | Three Months Ended |        
|                                                           |  | March 29,2008      |         |   | March 31,2007 |  
|Other Information:                                         |  |                    |         |   |               |   |        |  
|Depreciation and amortization, including deferred rent (1) |  | $                  | 5,063   |   |               | $ | 4,360  |  
|                                                           |  |                   
|Cash Flows (Used In) Provided By:                          |  |                    |         |   |               |   |        |  
|Operating activities                                       |  | $                  | (3,356  | ) |               | $ | 694    |  
|Investing activities                                       |  |                    | (11,300 | ) |               |   | (2,599 | )
|Financing activities                                       |  |                    | 14,966  |   |               |   | 2,000  |  
|                                                           |  |                    |         |   |               |   |        |  
|Net increase in cash and cash equivalents                  |  | $                  | 310     |   |               | $ | 95     |  
|                                                           |  |                    |         |   |               |   |        |  



|(1) | Also includes amortization of deferred financing fees.
|--- | ------------------------------------------------------

Liquidity and
Capital Resources

Our primary uses of cash are to fund working capital, operating expenses, debt service and capital expenditures
related primarily to the construction of new stores. Historically, we have financed these requirements from internally generated cash flow. We believe that the cash generated by operations and cash and cash equivalents, together with the borrowing
availability under the Revolving Credit Facility, will be sufficient to meet our working capital needs for the next twelve months, including investments made and expenses incurred in connection with our store growth plans, systems development and
store improvements.

We plan to spend up to $23 million in capital expenditures during Fiscal 2008, of which up to $18 million will be in
connection with our store growth and improvement plans with the remainder of up to $5 million being used for all other expenditures. Of the total capital expenditures projected for Fiscal 2008 we have already invested $11.3 million during the three
months ended March 29, 2008. We plan on opening approximately 45 to 50 stores during Fiscal 2008, of which we have already opened 13 stores as of March 29, 2008. Our working capital requirements for merchandise inventory will continue to
increase as we continue to open additional stores. Currently, our practice is to establish an inventory level of $165,000 to $200,000 of cost for each of our stores. Additionally, 60 day payment terms have been extended to us by some of our
suppliers allowing us to effectively manage our inventory and working capital.



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##### Table of Contents

We were in compliance with all debt covenants as of March 29, 2008. At March 29, 2008, we had
$1.8 million in cash and cash equivalents and $51.4 million in working capital. At December 29, 2007, we had $1.5 million in cash and cash equivalents and $51.2 million in working capital.

Cash (Used in) Provided by Operating Activities

Cash used in
operating activities was $(3.4) million for the three months ended March 29, 2008, as compared to cash of $0.7 million provided by operating activities for the three months ended March 31, 2007. The $(4.1) million change in cash flows from
operating activities is primarily due to increases in our inventory expenditures, as a result of increases in our product costs as well as incremental purchases to accommodate store openings.

Cash Used in Investing Activities

Net cash used in
investing activities during the three months ended March 29, 2008 and March 31, 2007 was $11.3 million and $2.6 million, respectively. Capital expenditures during the three months ended March 29, 2008, were used for the construction
of 13 new stores, as well as the construction in progress for 26 new stores to be opened in Fiscal 2008, and for improvements of certain of our existing stores. In addition, expenditures included improvements and additions to our information
systems technologies. For the three months ended March 31, 2007, capital expenditures were used primarily for the construction of 10 new stores and improvements of existing stores. Included in the $8.7 million increase in expenditures for the
three months ended March 29, 2008, as compared to the three months ended March 31, 2007, was our asset purchase of $3.0 million as discussed in Note 4 to our condensed consolidated financial statements, which included 3 of the 13 new
stores added this quarter (two more stores acquired in this purchase will open in the second Fiscal quarter of 2008).

Cash Provided by Financing
Activities

Net cash provided by financing activities was $15.0 million for the three months ended March 29, 2008, as compared with
$2.0 million for the three months ended March 31, 2007. The $13.0 million increase in cash provided by financing activities for the three months ended March 29, 2008 was due to incremental borrowing of $13.0 million from our revolving
credit facility, as compared to the same period last year, to fund inventory and capital expenditures (which included our $3.0 million asset purchase) for our Fiscal 2008 store openings.

2005 Second Priority Senior Secured Floating Rate Notes

Commencing on February 15, 2006,
interest on our Notes was set at a per annum rate equal to LIBOR plus 7.5%, which resets quarterly on February 15, May 15, August 15 and November 15 of each year. The combined weighted average interest rate from
December 30, 2007 through March 29, 2008 was 11.48%. Interest on overdue principal and interest and liquidated damages, if any, will accrue at a rate that is 1% higher than the then applicable interest rate on the Notes. The indenture
governing the Notes restricts the ability of Vitamin Shoppe Industries, Inc. (VSI) and VS Direct, Inc. (Direct) to incur additional debt, pay dividends and make distributions, make certain investments, repurchase stock, incur
liens, enter into transactions with affiliates, enter into sale and lease back transactions, merge, or consolidate or transfer or sell assets.

Revolving Credit Facility

On November 15, 2005 VSI entered into a Revolving Credit Facility for $50.0 million, and has
the option to increase or decrease the facility size by $25.0 million, subject to certain conditions. The availability under the Revolving Credit Facility is subject to a borrowing base calculated on the basis of certain eligible accounts receivable
from credit card companies and inventory of VSI and Direct. The obligations thereunder are secured by a security interest in substantially all of the assets of Holdings, VSI and Direct. The Revolving Credit Facility provides for affirmative and
negative covenants affecting VSI, Holdings and Direct. The Revolving Credit Facility restricts, among other things, our ability to incur indebtedness, create or permit liens on our assets, declare or pay dividends and certain other restricted
payments, consolidate, merge or recapitalize, acquire or sell assets, make certain investments, loans or other advances, enter into transactions with affiliates, change our line of business, and restricts the types of hedging activities we can enter
into. The Revolving Credit Facility has a maturity date of November 15, 2010. The unused available line of credit at March 29, 2008 was $33.7 million.

The borrowings under the revolving credit facility accrue interest, at our option, at the rate per annum announced from time to time by the agent as its prime rate, or at a per annum rate equal to between
1.25% and 1.75% (depending on excess availability) above the adjusted Eurodollar rate. The combined weighted average interest rate from December 30, 2007 through March 29, 2008 was 4.37%.



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##### Table of Contents

Direct and Holdings provided guarantees in respect of VSIs obligations in respect of the Credit
Facility, and VSI and Holdings have provided guarantees in respect of Directs obligations in respect of the Credit Facility.

We
entered into an interest rate swap during December 2005 on a portion of our Notes, which qualifies for hedge accounting under Statement of Financial Accounting Standards (SFAS) No. 133. The swaps fair market value of $2.3
million at December 29, 2007 and $5.1 million at March 29, 2008, is recorded in other long-term liabilities on the condensed consolidated balance sheets. Of the decrease in market value of $2.8 million in the first quarter of Fiscal 2008,
$1.7 million was recorded in accumulated other comprehensive loss, and $1.1 million was recorded in deferred tax assets.

Contractual Obligations and
Commercial Commitments

As of March 29, 2008, our lease commitments and contractual obligations are as follows (in thousands):



|                         |  |       |         |                     |   |                                           |  |               |     |                      |   |                |  |   |        |  |   |       
|------------------------ |  | ----- | ------- | ------------------- | - | ----------------------------------------- |  | ------------- | --- | -------------------- | - | -------------- |  | - | ------ |  | - | ------
|Fiscal year ending       |  | Total |         | OperatingLeases (1) |   | Capital LeaseObligation,IncludingInterest |  | Long-TermDebt |     | InterestPayments (2) |   | CreditFacility
|Remainder of Fiscal 2008 |  | $     | 56,719  |                     | $ | 41,297                                    |  | $             | 114 |                      | $ |               |  | $ | 15,308 |  | $ |      
|2009                     |  |       | 74,493  |                     |   | 53,930                                    |  |               | 152 |                      |   |               |  |   | 20,411 |  |   |      
|2010                     |  |       | 88,720  |                     |   | 53,157                                    |  |               | 152 |                      |   |               |  |   | 20,411 |  |   | 15,000
|2011                     |  |       | 70,409  |                     |   | 49,846                                    |  |               | 152 |                      |   |               |  |   | 20,411 |  |   |      
|2012                     |  |       | 232,848 |                     |   | 47,440                                    |  |               |    |                      |   | 165,000        |  |   | 20,408 |  |   |      
|Thereafter               |  |       | 123,427 |                     |   | 123,427                                   |  |               |    |                      |   |               |  |   |       |  |   |      
|                         |  |       |         |                     |   |                                           |  |               |     |                      |   |                |  |   |        |  |   |       
|                         |  | $     | 646,616 |                     | $ | 369,097                                   |  | $             | 570 |                      | $ | 165,000        |  | $ | 96,949 |  | $ | 15,000
|                         |  |       |         |                     |   |                                           |  |               |     |                      |   |                |  |   |        |  |   |       



|(1) | The operating leases included in the above table do not include contingent rent based upon sales volume, which represented less than 1% of our minimum lease obligations during the
first Fiscal quarter of 2008. In addition, the operating leases do not include common area maintenance costs or real estate taxes that are paid to the landlord during the year, which combined represented approximately 15.7% of our minimum lease
obligations for the three months ending March 29, 2008. Offsetting these operating lease commitments is sub-lease income of approximately $0.1 million per year, which we receive for one of our store locations, that will aggregate $0.2 million
by the end of 2010.
|--- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

|(2) | Interest payments are based upon the prevailing interest rates at March 29, 2008, net of activity arising from our hedging activities which cease in 2011.
|--- | ----------------------------------------------------------------------------------------------------------------------------------------------------------

We have an aggregate contingent liability of up to $2.1 million related to potential severance payments for five executives
as of March 29, 2008 pursuant to their respective employment agreements. We have an aggregate contingent liability of up to $1.9 million related to potential severance payments for eight employees as of March 29, 2008 following a change in
control pursuant to their respective employment agreements. These potential severance payments are not reflected in the table above.

Excluded from the above commitments is $2.7 million of long-term liabilities related to uncertain tax positions pursuant to FIN 48, due to the uncertainty of the time and nature of resolution.

Off-Balance Sheet Arrangements

We have not created,
and are not party to, any special-purpose or off-balance sheet entities for the purpose of raising capital, incurring debt or operating our business. We do not have any off-balance sheet arrangements or relationships with entities that are not
consolidated into our financial statements that have or are reasonably likely have a material current or future effect on our financial condition, changes in financial condition, revenues, expenses, results of operations, liquidity, capital
expenditures or capital resources.

Effects of Inflation

We do not believe that our sales or operating results have been materially impacted by inflation during the periods presented in our financial statements. There can be no assurance, however, that our sales or
operating results will not be impacted by inflation in the future.



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Recent Accounting Pronouncements

In March 2008, the FASB issued SFAS No. 161, Disclosures about Derivative Instruments and Hedging Activitiesan amendment of FASB Statement No. 133, (SFAS No. 161). SFAS
No. 161 will require entities to provide enhanced disclosures for derivative activities and hedging activities with regards to the reasons for employing derivative instruments, how they are accounted for, and how these instruments affect an
entitys financial position, financial performance, and cash flows. The provisions of SFAS No. 161 are effective for fiscal years beginning after November 15, 2008. We do not expect the adoption of SFAS No. 161 to have a material
impact on our financial condition, results of operations or cash flows.

In February 2007, the FASB issued SFAS No. 159, The
Fair Value Option for Financial Assets and Financial Liabilities Including an Amendment of FASB Statement No. 115, (SFAS No. 159). SFAS No. 159 permits entities to choose to measure and report selected
financial assets and liabilities at fair value on an instrument-by-instrument basis, with the objective to reduce both the complexity in accounting for financial instruments and mitigate the volatility in reported earnings caused by measuring
related assets and liabilities differently. The provisions of SFAS No. 159 are effective in the first quarter of fiscal year 2008 and early adoption is permitted, provided that SFAS No. 157 is adopted concurrently. We do not expect the
adoption to have a material impact on our financial condition, results of operations or cash flows.

Effective December 30, 2007, we
adopted certain provisions of SFAS No. 157, Fair Value Measurements, that apply to certain financial assets and liabilities. This statement defines and establishes a framework for measuring fair value, and expands fair value
disclosures. It does not require any new fair value measurements. The intent of this statement is to increase consistency of definitions and comparability of methods of fair value measurements, as well as to enhance fair value disclosure. SFAS
No. 157, as amended by FASB Staff Position 157-2 (FSP 157-2), requires that the remaining provisions, which apply to nonfinancial assets and nonfinancial liabilities, be made effective for financial statements issued for fiscal
years beginning after November 15, 2008, and interim periods within those fiscal years. We do not expect the adoption of the remaining provisions of SFAS No. 157 and FSP 157-2 to have a material impact on our financial condition, results
of operations or cash flows. The required disclosures are included in Note 11 to our condensed consolidated financial statements.

In
December 2007, the FASB issued SFAS No. 141(R), Business Combinations (SFAS No. 141(R)), SFAS No. 141(R) attempts to improve the relevance and comparability of the information included in companies` financial
reports regarding business combinations and their effects. The statement is effective for acquisitions occurring in fiscal years beginning on or after December 15, 2008. Currently, we cannot determine the impact, if any, the adoption will have
on our financial condition, results of operations or cash flows.



|Item 3. | Quantitative and Qualitative Disclosures About Market Risk
|------- | ----------------------------------------------------------

Market risk represents the risk of changes in the value of market risk sensitive instruments caused by fluctuations in interest rates and commodity prices. Changes in these factors could cause fluctuations in the
results of our operations and cash flows. In the ordinary course of business, we are primarily exposed to interest rate risks. Other than on our Notes, which carry a floating interest rate, we do not use derivative financial instruments in
connection with these market risks. Our risk management activities are described below.

Our market risks relate primarily to changes in
interest rates. Our revolving credit facility and Notes carry floating interest rates that are tied to LIBOR and the prime rate and, therefore, our statement of operations and our cash flows will be exposed to changes in interest rates. A one
percentage point increase in LIBOR would cause an increase to interest expense of approximately $0.2 million as the total potential increase of $1.7 million would be offset by our hedging activities described below. We historically have engaged in
interest rate hedging activities related to our floating rate debt. In December 2005, we entered into an interest rate swap on a portion of our Notes, the fair market value of which was $2.3 million at December 29, 2007, and $5.1 million at
March 29, 2008, and is recorded in other long-term liabilities on the condensed consolidated balance sheet. Of the decrease in market value of $2.8 million during the first quarter of Fiscal 2008, $1.7 million is recorded in accumulated other
comprehensive loss, and $1.1 million is recorded as a deferred tax asset.



|Item 4. | Controls and Procedures
|------- | -----------------------

Evaluation of Disclosure and Procedures

The Companys management carried out an evaluation, under the
supervision and with the participation of the Companys Chief Executive Officer and Chief Financial Officer, its principal executive officer and principal financial officer, respectively, of the design and operation of the Companys
disclosure controls and procedures (as such term is defined in Rules l3a (e) and l5d15(e) under the Securities Exchange Act of 1934 (the Exchange Act) as of March 29, 2008, pursuant to Exchange Act Rule 13a-l5. Based upon that
evaluation, the Companys Chief Executive Officer and Chief Financial Officer concluded that the Companys disclosure controls and procedures as of March 29, 2008 are effective for (1) gathering, analyzing and disclosing the
information the Company is required to disclose in the reports it files under the Exchange Act, within the time periods specified in the Securities and Exchange Commissions rules and forms, and (2) accumulated and communicated to the
Companys management, including the Companys Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosure.



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Changes in Internal Control over Financial Reporting

There have been no changes in our internal control structure, policies and procedures for the quarter ended March 29, 2008 that could significantly
affect our internal control over financial reporting, or be reasonably likely to materially affect our internal control over financial reporting.



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PART II.

OTHER INFORMATION



|Item 1. | Legal Proceedings
|------- | -----------------

The
information set forth in Note 8 in the Notes to Condensed Consolidated Financial Statements included herein is hereby incorporated by reference.



|Item 1A. | Risk Factors
|-------- | ------------

For a more
detailed explanation of the factors affecting our business, please refer to the Risk Factors section in our annual report on Form 10-K, as filed with the Securities and Exchange Commission on March 28, 2008. There have been no material changes
from risk factors previously disclosed in our Form 10-K.



|Item 2. | Unregistered Sales of Equity Securities and Use of Proceeds
|------- | -----------------------------------------------------------

None.



|Item 3. | Defaults Upon Senior Securities
|------- | -------------------------------

None.



|Item 4. | Submission of Matters to a Vote of Security Holders
|------- | ---------------------------------------------------

None.



|Item 5. | Other Information
|------- | -----------------

None.



|Item 6. | Exhibits
|------- | --------



|            |  |                                                                                                                                                  
|----------- |  | -------------------------------------------------------------------------------------------------------------------------------------------------
|Exhibit No. |  | Description                                                                                                                                      
|31.1        |  | Certification of Thomas A. Tolworthy pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|31.2        |  | Certification of Michael G. Archbold pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|32.1        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Executive Officer.
|            | 
|32.2        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Financial Officer.



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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly
caused this report to be signed on its behalf by the undersigned thereunto duly authorized on May 13, 2008.



VS HOLDINGS, INC.By:

/s/ Thomas A. TolworthyThomas A. TolworthyChief Executive OfficerBy

/s/ Michael G. ArchboldMichael G. ArchboldChief Financial Officer




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##### Table of Contents

CERTIFICATIONS



|            |  |                                                                                                                                                  
|----------- |  | -------------------------------------------------------------------------------------------------------------------------------------------------
|Exhibit No. |  | Description                                                                                                                                      
|31.1        |  | Certification of Thomas A. Tolworthy pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|31.2        |  | Certification of Michael G. Archbold pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|32.1        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Executive Officer.
|            | 
|32.2        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Financial Officer.



37