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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549





FORM 10-Q

QUARTERLY REPORT
PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended June 27, 2009

or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

for the transition period from
 to
.

Commission file number: 333-134983-02

VS HOLDINGS, INC.

(Exact name of registrant as specified in its charter)



|                                                               |  |                                  
|-------------------------------------------------------------- |  | ---------------------------------
|Delaware                                                       |  | 11-3664322                       
|(State or Other Jurisdiction of Incorporation or Organization) |  | (IRS Employer Identification No.)

2101 91st Street

North Bergen, New Jersey 07047

(Addresses of Principal Executive Offices,
including Zip Code)

(800) 223-1216

(Registrants Telephone Number, Including Area Code)

Indicate by check mark whether the registrant
(1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days.    Yes  x    No   ̈

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be
submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).
    Yes   ̈    No   ̈

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of large accelerated filer, accelerated
filer and smaller reporting company in Rule 12b-2 of the Exchange Act. (Check one):



|                           |  |                      |  |                                             |  |                             
|-------------------------- |  | -------------------- |  | ------------------------------------------- |  | ----------------------------
|Large accelerated filer   ̈ |  | Accelerated filer   ̈ |  | Non-accelerated filer  x                    |  | Smaller reporting company   ̈
|                           |  |                      |  | (Do not check if smaller reporting company) |  |                             

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange
Act)    Yes   ̈    No  x

As of August 10, 2009, VS Holdings, Inc. had 100 shares of common stock outstanding owned by VS Parent, Inc.









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FORWARD LOOKING STATEMENTS

Statements in this document that are not historical facts are hereby identified as forward looking statements for the purposes of the safe
harbor provided by Section 21E of the Securities Exchange Act of 1934 (the Exchange Act) and Section 27A of the Securities Act of 1933 (the Securities Act). VS Holdings, Inc. (Holdings), Vitamin Shoppe
Industries Inc. (VSI) and VS Direct Inc. (Direct, and, together with Holdings and VSI, the Company, we, us or our) caution readers that such forward looking
statements, including without limitation, those relating to the Companys future business prospects, results from acquisitions, revenue, working capital, liquidity, capital needs, leverage levels, interest costs and income, wherever they
occur in this document or in other statements attributable to the Company, are necessarily estimates reflecting the judgment of the Companys senior management and involve a number of risks and uncertainties that could cause the Companys
actual results to differ materially from those suggested by the forward looking statements. You can identify these statements by forward-looking words such as expect, intend, anticipate,
plan, believe, seek, estimate, outlook, trends, future benefits, strategies, goals and similar words. Such forward looking
statements should, therefore, be considered in light of the factors set forth in Item 2.Managements Discussion and Analysis of Financial Condition and Results of Operations.

The forward looking statements contained in this report are made under the captions Managements Discussion and Analysis of
Financial Condition and Results of Operations, and Other Information. Moreover, the Company, through its senior management, may from time to time make forward looking statements about matters described herein or other
matters concerning the Company. You should consider our forward-looking statements in light of the risks and uncertainties that could cause the Companys actual results to differ materially from those which are managements current
expectations or forecasts. These risks and uncertainties include, but are not limited to, industry based factors such as the level of competition in the vitamin, mineral and supplement (VMS) industry, continued demand from the primary
markets the Company serves, the availability of raw materials, as well as factors more specific to the Company such as restrictions imposed by the Companys debt including financial covenants and limitations on the Companys ability to
incur additional indebtedness, the Companys future capital requirements, and risk associated with economic conditions generally. See Item 1A  Risk Factors in the Companys annual report on Form 10-K, filed on
March 19, 2009 with the Securities and Exchange Commission, for further discussion.

The Company disclaims any intent or obligation to
update forward looking statements to reflect changed assumptions, the occurrence of unanticipated events, or changes to future operating results over time.



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TABLE OF CONTENTS



|           |  |                                                                                                                                |  |        
|---------- |  | ------------------------------------------------------------------------------------------------------------------------------ |  | -------
|           |  |                                                                                                                                |  | PageNo.
|           |  | PART I FINANCIAL INFORMATION                                                                                                   |  |        
|Item 1.    |  | Financial Statements                                                                                                           |  |        
|           |  | Condensed Consolidated Balance Sheets as of June 27, 2009 and December 27, 2008 (unaudited)                                    |  | 4      
|           |  | Condensed Consolidated Statements of Operations for the three and six months ended June 27, 2009 and June 28, 2008 (unaudited) |  | 5      
|           |  | Condensed Consolidated Statements of Cash Flows for the six months ended June 27, 2009 and June 28, 2008
(unaudited)           |  | 6      
|           |  | Condensed Consolidated Statement of Stockholders Equity for the six months ended June 27, 2009 (unaudited)                    |  | 7      
|           |  | Notes to Condensed Consolidated Financial Statements (unaudited)                                                               |  | 8      
|Item 2.    |  | Managements Discussion and Analysis of Financial Condition and Results of Operations                                          |  | 23     
|Item 3.    |  | Quantitative and Qualitative Disclosures About Market Risk                                                                     |  | 36     
|Item 4.    |  | Controls and Procedures                                                                                                        |  | 36     
|           |  | PART II OTHER INFORMATION                                                                                                      |  |        
|Item 1.    |  | Legal Proceedings                                                                                                              |  | 37     
|Item 1A.   |  | Risk Factors                                                                                                                   |  | 37     
|Item 2.    |  | Unregistered Sales of Equity Securities and Use of Proceeds                                                                    |  | 37     
|Item 3.    |  | Defaults Upon Senior Securities                                                                                                |  | 37     
|Item 4.    |  | Submission of Matters to a Vote of Security Holders                                                                            |  | 37     
|Item 5.    |  | Other Information                                                                                                              |  | 37     
|Item 6.    |  | Exhibits                                                                                                                       |  | 37     
|Signatures |  | 38                                                                                                                            

|                      |  |  |  | 
|--------------------- |  |  |  | 
|Certification EX-31.1 |  |  |  | 
|Certification EX-31.2 |  |  |  | 
|Certification EX-32.1 |  |  |  | 
|Certification EX-32.2 |  |  |  | 



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PART I. FINANCIAL INFORMATION



|Item 1. | Financial Statements
|------- | --------------------

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands, except share data)

(Unaudited)



|                                                                                                                                 |  |              |         |   |                  |   |         |  
|-------------------------------------------------------------------------------------------------------------------------------- |  | ------------ | ------- | - | ---------------- | - | ------- | -
|                                                                                                                                 |  | June 27,2009 |         |   | December 27,2008 |  
|ASSETS                                                                                                                           |  |              |         |   |                  |   |         |  
|Current assets:                                                                                                                  |  |              |         |   |                  |   |         |  
|Cash and cash equivalents                                                                                                        |  | $            | 2,107   |   |                  | $ | 1,623   |  
|Inventories                                                                                                                      |  |              | 103,443 |   |                  |   | 106,891 |  
|Prepaid expenses and other current assets                                                                                        |  |              | 11,658  |   |                  |   | 13,005  |  
|Deferred income taxes                                                                                                            |  |              | 2,998   |   |                  |   | 4,750   |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total current assets                                                                                                             |  |              | 120,206 |   |                  |   | 126,269 |  
|Property and equipment, net                                                                                                      |  |              | 85,331  |   |                  |   | 82,989  |  
|Goodwill                                                                                                                         |  |              | 177,248 |   |                  |   | 177,248 |  
|Other intangibles, net                                                                                                           |  |              | 70,721  |   |                  |   | 71,088  |  
|Other assets:                                                                                                                    |  |              |         |   |                  |   |         |  
|Deferred financing fees, net of accumulated amortization of $4,120 and $3,536 in 2009 and 2008, respectively                     |  |              | 3,512   |   |                  |   | 4,097   |  
|Other long-term assets                                                                                                           |  |              | 2,081   |   |                  |   | 1,999   |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total other assets                                                                                                               |  |              | 5,593   |   |                  |   | 6,096   |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total assets                                                                                                                     |  | $            | 459,099 |   |                  | $ | 463,690 |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|LIABILITIES AND STOCKHOLDERS EQUITY                                                                                             |  |              |         |   |                  |   |         |  
|Current liabilities:                                                                                                             |  |              |         |   |                  |   |         |  
|Current portion of capital lease obligation                                                                                      |  | $            | 1,353   |   |                  | $ | 1,111   |  
|Revolving credit facility                                                                                                        |  |              | 8,500   |   |                  |   | 17,000  |  
|Accounts payable                                                                                                                 |  |              | 23,577  |   |                  |   | 24,348  |  
|Deferred sales                                                                                                                   |  |              | 7,807   |   |                  |   | 13,039  |  
|Accrued salaries and related expenses                                                                                            |  |              | 5,213   |   |                  |   | 5,454   |  
|Accrued interest                                                                                                                 |  |              | 2,045   |   |                  |   | 2,170   |  
|Other accrued expenses                                                                                                           |  |              | 11,850  |   |                  |   | 10,800  |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total current liabilities                                                                                                        |  |              | 60,345  |   |                  |   | 73,922  |  
|Long-term debt                                                                                                                   |  |              | 165,000 |   |                  |   | 165,000 |  
|Capital lease obligation, net of current portion                                                                                 |  |              | 2,900   |   |                  |   | 3,271   |  
|Deferred income taxes                                                                                                            |  |              | 20,657  |   |                  |   | 23,363  |  
|Other long-term liabilities                                                                                                      |  |              | 7,972   |   |                  |   | 8,721   |  
|Deferred rent                                                                                                                    |  |              | 23,078  |   |                  |   | 20,883  |  
|Commitments and contingencies                                                                                                    |  |              |         |   |                  |   |         |  
|Stockholders equity:                                                                                                            |  |              |         |   |                  |   |         |  
|Common stock, $0.01 par value; 1,000 shares authorized, 100 shares issued and outstanding at June 27, 2009 and December 27, 2008 |  |              |        |   |                  |   |        |  
|Additional paid-in capital                                                                                                       |  |              | 160,825 |   |                  |   | 159,556 |  
|Accumulated other comprehensive loss                                                                                             |  |              | (2,034  | ) |                  |   | (2,614  | )
|Retained earnings                                                                                                                |  |              | 20,356  |   |                  |   | 11,588  |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total stockholders equity                                                                                                       |  |              | 179,147 |   |                  |   | 168,530 |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  
|Total liabilities and stockholders equity                                                                                       |  | $            | 459,099 |   |                  | $ | 463,690 |  
|                                                                                                                                 |  |              |         |   |                  |   |         |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(In thousands)

(Unaudited)



|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|-------------------------------------------- |  | ------------------ | ------- | - | ---------------- | - | ------- | ------------ |  | - | ------------ | - |  | - | ------- | -
|                                             |  | Three Months Ended |         |   | Six Months Ended |  
|                                             |  | June 27,2009       |         |   | June 28,2008     |   |         | June 27,2009 |  |   | June 28,2008 |  
|Net sales                                    |  | $                  | 171,143 |   |                  | $ | 153,354 |              |  | $ | 343,698      |   |  | $ | 307,091 |  
|Cost of goods sold                           |  |                    | 115,381 |   |                  |   | 103,807 |              |  |   | 230,924      |   |  |   | 206,791 |  
|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Gross profit                                 |  |                    | 55,762  |   |                  |   | 49,547  |              |  |   | 112,774      |   |  |   | 100,300 |  
|Selling, general and administrative expenses |  |                    | 43,171  |   |                  |   | 40,442  |              |  |   | 87,113       |   |  |   | 79,592  |  
|Related party expenses                       |  |                    | 447     |   |                  |   | 397     |              |  |   | 816          |   |  |   | 736     |  
|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Income from operations                       |  |                    | 12,144  |   |                  |   | 8,708   |              |  |   | 24,845       |   |  |   | 19,972  |  
|Interest income                              |  |                    | (1      | ) |                  |   | (9      | )            |  |   | (2           | ) |  |   | (22     | )
|Interest expense                             |  |                    | 4,833   |   |                  |   | 5,460   |              |  |   | 9,841        |   |  |   | 10,789  |  
|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Income before provision for income taxes     |  |                    | 7,312   |   |                  |   | 3,257   |              |  |   | 15,006       |   |  |   | 9,205   |  
|Provision for income taxes                   |  |                    | 3,106   |   |                  |   | 1,250   |              |  |   | 6,238        |   |  |   | 3,589   |  
|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Net income                                   |  | $                  | 4,206   |   |                  | $ | 2,007   |              |  | $ | 8,768        |   |  | $ | 5,616   |  
|                                             |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)

(Unaudited)



|                                                                                  |  |                  |         |   |              |   |         |  
|--------------------------------------------------------------------------------- |  | ---------------- | ------- | - | ------------ | - | ------- | -
|                                                                                  |  | Six Months Ended |        
|                                                                                  |  | June 27,2009     |         |   | June 28,2008 |  
|Cash flows from operating activities:                                             |  |                  |         |   |              |   |         |  
|Net income                                                                        |  | $                | 8,768   |   |              | $ | 5,616   |  
|Adjustments to reconcile net income to net cash provided by operating activities: |  |                  |         |   |              |   |         |  
|Loss on disposal of fixed assets                                                  |  |                  | 58      |   |              |   | 44      |  
|Depreciation and amortization                                                     |  |                  | 10,877  |   |              |   | 8,804   |  
|Deferred income taxes                                                             |  |                  | (1,340  | ) |              |   | (31     | )
|Deferred rent                                                                     |  |                  | 1,565   |   |              |   | 1,477   |  
|Equity compensation expense                                                       |  |                  | 1,269   |   |              |   | 1,121   |  
|Changes in operating assets and liabilities:                                      |  |                  |         |   |              |   |         |  
|Inventories                                                                       |  |                  | 3,448   |   |              |   | (300    | )
|Prepaid expenses and other current assets                                         |  |                  | 1,977   |   |              |   | 994     |  
|Other non-current assets                                                          |  |                  | (82     | ) |              |   | (128    | )
|Accounts payable                                                                  |  |                  | 1,182   |   |              |   | (11,668 | )
|Accrued expenses and other current liabilities                                    |  |                  | (4,548  | ) |              |   | (1,098  | )
|Other long-term liabilities                                                       |  |                  | 217     |   |              |   | 102     |  
|                                                                                  |  |                  |         |   |              |   |         |  
|Net cash provided by operating activities                                         |  |                  | 23,391  |   |              |   | 4,933   |  
|                                                                                  |  |                  |         |   |              |   |         |  
|Cash flows from investing activities:                                             |  |                  |         |   |              |   |         |  
|Capital expenditures                                                              |  |                  | (13,771 | ) |              |   | (13,110 | )
|Intangible assets acquired in asset purchases                                     |  |                  |        |   |              |   | (3,450  | )
|                                                                                  |  |                  |         |   |              |   |         |  
|Net cash used in investing activities                                             |  |                  | (13,771 | ) |              |   | (16,560 | )
|                                                                                  |  |                  |         |   |              |   |         |  
|Cash flows from financing activities:                                             |  |                  |         |   |              |   |         |  
|Borrowings under revolving credit agreement                                       |  |                  | 3,000   |   |              |   | 15,000  |  
|Repayments of borrowings under revolving credit agreement                         |  |                  | (11,500 | ) |              |   | (3,000  | )
|Payments of capital lease obligation                                              |  |                  | (636    | ) |              |   | (67     | )
|                                                                                  |  |                  |         |   |              |   |         |  
|Net cash (used in) provided by financing activities                               |  |                  | (9,136  | ) |              |   | 11,933  |  
|                                                                                  |  |                  |         |   |              |   |         |  
|Net increase in cash and cash equivalents                                         |  |                  | 484     |   |              |   | 306     |  
|Cash and cash equivalents beginning of period                                     |  |                  | 1,623   |   |              |   | 1,453   |  
|                                                                                  |  |                  |         |   |              |   |         |  
|Cash and cash equivalents end of period                                           |  | $                | 2,107   |   |              | $ | 1,759   |  
|                                                                                  |  |                  |         |   |              |   |         |  
|Supplemental disclosures of cash flow information:                                |  |                  |         |   |              |   |         |  
|Interest paid                                                                     |  | $                | 9,138   |   |              | $ | 10,266  |  
|Income taxes paid                                                                 |  | $                | 5,625   |   |              | $ | 3,027   |  
|Supplemental disclosures of non-cash investing activities:                        |  |                  |         |   |              |   |         |  
|Accrued purchases of property and equipment                                       |  | $                | 181     |   |              | $ | 524     |  
|Assets acquired under capital lease                                               |  | $                | 508     |   |              | $ | 561     |  

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATED STATEMENT OF STOCKHOLDERS EQUITY

(in thousands, except share data)



|                                         |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   |        
|---------------------------------------- | ------ | ------------ | ------- | -------------------------- | - | --------------------------------- | - | ------- | ----------------- | - | ------ | - |  | - | ------ |  | - | -------
|                                         |        | Common Stock |         | Additional Paid-In-Capital |   | AccumulatedOtherComprehensiveLoss |   |         | Retained Earnings |   | Total 
|                                         | Shares |              | Amounts |                            |   |                                   |  
|Balance at December 27, 2008             |        | 100          |         | $                          |  |                                   | $ | 159,556 |                   | $ | (2,614 | ) |  | $ | 11,588 |  | $ | 168,530
|                                         |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   |        
|Net Income                               |        |             |         |                            |  |                                   |   |        |                   |   |       |   |  |   | 8,768  |  |   | 8,768  
|Interest Rate Swap, net of taxes of $386 |        |             |         |                            |  |                                   |   |        |                   |   | 580    |   |  |   |       |  |   | 580    
|                                         |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   |        
|Total Comprehensive Income               |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   | 9,348  
|Equity Compensation Expense              |        |             |         |                            |  |                                   |   | 1,269   |                   |   |       |   |  |   |       |  |   | 1,269  
|                                         |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   |        
|Balance at June 27, 2009                 |        | 100          |         | $                          |  |                                   | $ | 160,825 |                   | $ | (2,034 | ) |  | $ | 20,356 |  | $ | 179,147
|                                         |        |              |         |                            |   |                                   |   |         |                   |   |        |   |  |   |        |  |   |        

See accompanying notes to condensed consolidated financial statements.



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VS HOLDINGS, INC. AND SUBSIDIARY

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)



|1. | Basis of Presentation
|-- | ---------------------

VS Holdings
(Holdings), a Delaware corporation, and through its wholly-owned subsidiary, Vitamin Shoppe Industries Inc. (Subsidiary or VSI), a New York corporation, and VSIs wholly-owned subsidiary, VS Direct Inc.
(Direct, and, together with Holdings and VSI, the Company), is a leading specialty retailer and direct marketer of nutritional products. The Company sells both national brands and The Vitamin Shoppe and
BodyTech brands of vitamins, minerals, nutritional supplements, herbs, sports nutrition formulas, homeopathic remedies and other health and beauty aids through Company-owned retail stores, the Internet and mail order catalogs to
customers located primarily in the United States. The Company operates from its headquarters in North Bergen, New Jersey.

The condensed
consolidated financial statements as of June 27, 2009 and for the three and six months ended June 27, 2009 and June 28, 2008, include the accounts of Holdings, VSI and Direct. All significant intercompany transactions have been
eliminated. The condensed consolidated financial statements as of June 27, 2009 and for the three and six months ended June 27, 2009 and June 28, 2008, are unaudited. In addition, certain information and footnote disclosures normally
included in financial statements prepared in accordance with accounting principles generally accepted in the United States of America (GAAP) have been condensed or omitted. The interim financial statements reflect all adjustments, which
are, in the opinion of management, necessary for a fair presentation in conformity with GAAP. The interim financial statements should be read in conjunction with the audited financial statements and notes thereto for the year ended December 27,
2008. The results of operations for the interim periods should not be considered indicative of results to be expected for the full year.

The Companys fiscal year ends on the last Saturday in December. As used herein, the term Fiscal Year or Fiscal refers to the 52-week period, ending the last Saturday in December. Fiscal 2009 is a 52-week period
ending December 26, 2009 and Fiscal 2008 was a 52-week period ended December 27, 2008. The results for the three months ended June 27, 2009 and June 28, 2008, are each based on a 13-week period, and the results for the six months
ended June 27, 2009 and June 28, 2009, are each based on a 26-week period.



|2. | Reorganization and Recapitalization
|-- | -----------------------------------

On
June 12, 2006, VS Parent, Inc. (Parent), a Delaware corporation, then a newly created wholly-owned subsidiary of Holdings entered into a reverse merger with Holdings by which Parent merged with and into Holdings, with Holdings
being the surviving corporation. By operation of the merger, Holdings became a direct wholly-owned subsidiary of Parent. In connection therewith, each share (or fractional share) of Series A Preferred Stock of Holdings was converted into a right to
receive a share (or fractional share) of Series A preferred stock, par value $0.01 per share of Parent, and each share (or fractional share) of common stock of Holdings was converted into a share (or fractional share) of common stock, par value
$0.01 per share of Parent, and all equity grants (1,533,519 stock options and 567,163 warrants) of Holdings were converted on a one-to-one basis into grants permitting the right to receive a share of Parents common stock upon exercise.
Subsequent to the reverse merger, Holdings was authorized to issue 1,000 shares of Common Stock, whereby 100 shares were issued to Parent. In addition, a dividend of $1.7 million, recorded within additional paid-in capital, was made from Holdings to
Parent for a note receivable of $1.5 million, which was accounted for as a separate component of stockholders equity, and related accrued interest receivable of $0.2 million.



|3. | Summary of Significant Accounting Policies
|-- | ------------------------------------------

Use
of EstimatesThe preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of
assets and liabilities, and disclosures of contingent assets and liabilities at the date of the financial statements, and revenue and expenses during the reporting period. Actual results could differ from those estimates.

Financial Instruments PolicyThe Company entered into an interest rate swap during December 2005 on a portion of its $165 million Second
Priority Senior Secured Floating Rate Notes due 2012 (the Notes), which qualifies for hedge accounting under Statement of Financial Accounting Standards (SFAS) No. 133, Accounting for Derivative Instruments and
Hedging Activities. The interest rate swap has a maturity date of November 2010. The swaps fair market value of $(4.4) million at December 27, 2008, and $(3.5) million at June 27, 2009, is recorded in other long-term
liabilities on the condensed consolidated balance sheets. Of the increase in market value of $0.9 million during the six months ended June 27, 2009, $0.6 million was recorded in other comprehensive income, and $0.3 million in deferred income
tax liabilities. The amounts recorded in other comprehensive income and deferred income tax liabilities for the three months ended June 27, 2009, were $0.3 million and $0.2 million, respectively.



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The effective portion of the gain or loss on the swap is reported as a component of other comprehensive
income and reclassified into earnings (as a component of interest expense) in the same period or periods during which the hedged transaction affects earnings. Any portion of the hedge deemed ineffective by the Company would be charged directly to
earnings during the period or periods effected. The Company does not engage in hedging activities for speculative purposes.

Advertising
CostsCosts associated with the production and distribution of the Companys catalogs are expensed as incurred. The costs of advertising for online marketing arrangements, magazines, television and radio are expensed the first time the
advertising takes place. Advertising expense was $3.0 million and $3.2 million for the three months ended June 27, 2009 and June 28, 2008, respectively, and $7.4 million and $7.1 million for the six months ended June 27, 2009 and
June 28, 2008, respectively.

Recent Accounting PronouncementsIn March 2008, the FASB issued SFAS No. 161,
Disclosures about Derivative Instruments and Hedging Activitiesan amendment of FASB Statement No. 133, (SFAS No. 161). SFAS No. 161 requires entities to provide enhanced disclosures for derivative
activities and hedging activities with regard to the reasons for employing derivative instruments, how they are accounted for, and how these instruments affect an entitys financial position, financial performance, and cash flows. The
provisions of SFAS No. 161 were effective in the first quarter of fiscal year 2009. The adoption of SFAS No. 161 did not have a material impact on the Companys financial condition, results of operations or cash flows. See Note 3
(Financial Instruments Policy) and Note 11 for disclosures pertaining to SFAS No. 161.

Effective December 30, 2007, the
Company adopted certain provisions of SFAS No. 157, Fair Value Measurements, that apply to certain financial assets and liabilities. This statement defines and establishes a framework for measuring fair value, and expands fair value
disclosures. It does not require any new fair value measurements. The intent of this statement is to increase consistency of definitions and comparability of methods of fair value measurements, as well as to enhance fair value disclosure. The
remaining provisions of SFAS No. 157, as amended by FASB Staff Position 157-2, Effective Date of FASB Statement No. 157 (FSP 157-2), which apply to nonfinancial assets and nonfinancial liabilities, were effective in
the first quarter of fiscal 2009. The adoption of the remaining provisions of SFAS No. 157 and FSP 157-2 did not have a material impact on the Companys financial condition, results of operations or cash flows. See Note 11 for disclosures
pertaining to SFAS No. 157.

In December 2007, the FASB issued SFAS No. 141(R), Business Combinations (SFAS
No. 141(R)). SFAS No. 141(R) attempts to improve the relevance and comparability of the information included in companies financial reports regarding business combinations and their effects. The provisions of SFAS 141(R) were
effective in the first quarter of fiscal 2009. The adoption of SFAS 141(R) did not have an impact on the Companys current financial condition, results of operations or cash flows. However, the Company cannot determine the future impact, if
any, the adoption will have on its financial condition, results of operations or cash flows.



|4. | Goodwill and Intangible Assets
|-- | ------------------------------

The Company
acquired other intangible assets and goodwill in an acquisition completed in Fiscal 2002. The Company also acquired $3.0 million of intangible assets related to an asset purchase in the first quarter of Fiscal 2008, comprised primarily of operating
leases, and $0.5 million of intangible assets related to an asset purchase completed in the second quarter of Fiscal 2008, which was primarily attributable to the acquisition of a tradename. Other intangible assets relating to the asset purchases
which occurred in the first and second quarters of Fiscal 2008 include customer lists and non-compete agreements.

The following table
discloses the carrying value of all intangible assets (in thousands):



|                                      |  |                     |         |                         |   |       |  |                     |         |                         |   |         |  |   |     |  |   |        
|------------------------------------- |  | ------------------- | ------- | ----------------------- | - | ----- |  | ------------------- | ------- | ----------------------- | - | ------- |  | - | --- |  | - | -------
|                                      |  | June 27, 2009       |         | December 27, 2008      
|                                      |  | GrossCarryingAmount |         | AccumulatedAmortization |   | Net   |  | GrossCarryingAmount |         | AccumulatedAmortization |   | Net    
|Intangible assets:                    |  |                     |         |                         |   |       |  |                     |         |                         |   |         |  |   |     |  |   |        
|Intangibles related to asset purchase |  | $                   | 3,000   |                         | $ | 1,013 |  | $                   | 1,987   |                         | $ | 3,000   |  | $ | 629 |  | $ | 2,371  
|Tradenames                            |  |                     | 68,734  |                         |   |      |  |                     | 68,734  |                         |   | 68,717  |  |   |    |  |   | 68,717 
|Goodwill                              |  |                     | 177,248 |                         |   |      |  |                     | 177,248 |                         |   | 177,248 |  |   |    |  |   | 177,248
|                                      |  |                     |         |                         |   |       |  |                     |         |                         |   |         |  |   |     |  |   |        
|                                      |  | $                   | 248,982 |                         | $ | 1,013 |  | $                   | 247,969 |                         | $ | 248,965 |  | $ | 629 |  | $ | 248,336
|                                      |  |                     |         |                         |   |       |  |                     |         |                         |   |         |  |   |     |  |   |        



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Intangible amortization expense for the three and six months ended June 27, 2009 was $0.2 million
and $0.4 million, respectively. Amortization expense for the three and six months ended June 28, 2008 was $0.2 million. There was no amortization expense for the first quarter of Fiscal 2008. Tradenames are not amortized, as they are determined
to be intangible assets with indefinite lives. Tradenames and goodwill will be tested for impairment in the last quarter of Fiscal 2009 or whenever impairment indicators exist.

The useful lives of the Companys finite-lived intangible assets is between 1 to 7 years. The expected amortization expense on finite-lived
intangible assets on the Companys condensed consolidated balance sheets at June 27, 2009, is as follows (in thousands):



|                         |  |   |      
|------------------------ |  | - | -----
|Remainder of Fiscal 2009 |  | $ | 383  
|Fiscal 2010              |  |   | 730  
|Fiscal 2011              |  |   | 541  
|Fiscal 2012              |  |   | 124  
|Fiscal 2013              |  |   | 124  
|Thereafter               |  |   | 85   
|                         |  |   |      
|                         |  | $ | 1,987
|                         |  |   |      



|5. | Property and Equipment
|-- | ----------------------

Property and equipment
consists of the following (in thousands):



|                                                |  |              |          |   |                  |   |          |  
|----------------------------------------------- |  | ------------ | -------- | - | ---------------- | - | -------- | -
|                                                |  | June 27,2009 |          |   | December 27,2008 |  
|Furniture, fixtures and equipment               |  | $            | 94,946   |   |                  | $ | 85,909   |  
|Leasehold improvements                          |  |              | 90,188   |   |                  |   | 83,242   |  
|Website development costs                       |  |              | 11,013   |   |                  |   | 12,740   |  
|Transportation equipment                        |  |              | 21       |   |                  |   | 21       |  
|                                                |  |              |          |   |                  |   |          |  
|                                                |  |              | 196,168  |   |                  |   | 181,912  |  
|Less: accumulated depreciation and amortization |  |              | (112,991 | ) |                  |   | (103,244 | )
|                                                |  |              |          |   |                  |   |          |  
|Subtotal                                        |  |              | 83,177   |   |                  |   | 78,668   |  
|Construction in progress                        |  |              | 2,154    |   |                  |   | 4,321    |  
|                                                |  |              |          |   |                  |   |          |  
|                                                |  | $            | 85,331   |   |                  | $ | 82,989   |  
|                                                |  |              |          |   |                  |   |          |  

Depreciation and amortization expense on property and equipment, including equipment recorded
under capital leases, for the three and six months ended June 27, 2009, was $5.0 million and $9.9 million, respectively, and for the three and six months ended June 28, 2008, was $4.0 million and $8.0 million, respectively. Depreciation
and amortization expense on property and equipment is recorded in selling, general and administrative expenses on the condensed consolidated statements of operations.



|6. | Credit Arrangements
|-- | -------------------

Debt consists of the following
(in thousands):



|                                                                 |  |              |         |                  |   |        
|---------------------------------------------------------------- |  | ------------ | ------- | ---------------- | - | -------
|                                                                 |  | June 27,2009 |         | December 27,2008
|Revolving Credit Facility                                        |  | $            | 8,500   |                  | $ | 17,000 
|                                                                 |  |              |         |                  |   |        
|Second Priority Senior Secured Floating Rate Notes (the Notes) |  | $            | 165,000 |                  | $ | 165,000
|                                                                 |  |              |         |                  |   |        

Second Priority Senior Secured Floating Rate Notes

Interest on the Notes is set at a per annum rate equal to a three month LIBOR plus 7.5%, which is reset quarterly on
February 15, May 15, August 15 and November 15 of each year, commencing on February 15, 2006. The combined weighted average



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interest rate before the impact of our hedging activities from December 27, 2008 through June 27, 2009 was 8.84% (12.30% after including the impact
of hedging activities). The Notes will mature on November 15, 2012. Interest on overdue principal and interest and liquidated damages, if any, will accrue at a rate that is 1% higher than the applicable interest rate on the Notes. If VSI cannot
make payments on the Notes when they are due, Holdings and VSIs only subsidiary, Direct (collectively, the Guarantors), have guaranteed the Notes and must make payments instead. The Notes and the guarantees are secured by a second
priority security interest in substantially all of VSIs and the Guarantors assets that secure VSIs first priority senior secured credit facility. The Notes and the guarantees are VSIs, and the Guarantors, second
priority senior secured obligations, and rank equally in right of payment with all of VSIs and the Guarantors existing and future senior indebtedness and senior to all of VSIs and the Guarantors existing and future
subordinated indebtedness. The Notes and the guarantees are effectively subordinated to all of VSIs and the Guarantors first priority senior secured indebtedness, including VSIs first priority senior secured credit facility, to the
extent of the collateral securing such indebtedness. If VSI sells certain assets, issues equity or experiences specific kinds of changes in control, VSI must offer to repurchase the Notes. As of November 15, 2007, VSI has been allowed, at its
option, to redeem some or all of the Notes at a premium.

Revolving Credit Facility

On November 15, 2005, VSI entered into a $50.0 million senior secured revolving credit facility (the Revolving Credit Facility), and VSI
has the option to increase or decrease the Revolving Credit Facility size by $25.0 million, subject to certain conditions. The availability under the Revolving Credit Facility is subject to a borrowing base calculated on the basis of certain
eligible accounts receivable from credit card companies and the inventory of VSI and its only subsidiary, Direct. The obligations thereunder are secured by a security interest in substantially all of the assets of Holdings, VSI and Direct. The
Revolving Credit Facility provides for affirmative and negative covenants affecting Holdings, VSI and Direct. The Revolving Credit Facility restricts, among other things, the Companys ability to incur indebtedness, create or permit liens on
the Companys assets, declare or pay cash dividends and certain other restricted payments, consolidate, merge or recapitalize, acquire or sell assets, make certain investments, loans or other advances, enter into transactions with affiliates,
change its line of business, and restricts the types of hedging activities the Company can enter into. The Revolving Credit Facility has a maturity date of November 15, 2010. The unused available line of credit at June 27, 2009 was $39.6
million and the amount of borrowings outstanding at June 27, 2009 was $8.5 million. The largest amount borrowed at any given point during the six months ended June 27, 2009 was $20.0 million. The Revolving Credit Facility includes a $10
million sub-facility for the issuance of letters of credit, of which there were $0.3 million issued and outstanding as of June 27, 2009.

The borrowings under the Revolving Credit Facility accrue interest, at the Companys option, at the rate per annum announced from time to time by the agent as its prime rate, or at a per annum rate equal to between 1.25%
and 1.75% (depending on excess availability) above the adjusted Eurodollar rate. The combined weighted average interest rate from December 27, 2008 through June 27, 2009 was 2.44%.

Interest expense for the three and six months ended June 27, 2009 and June 28, 2008 consists of the following (in thousands):



|                                                    |  |                    |       |                  |   |              |  |              |       |  |   |       
|--------------------------------------------------- |  | ------------------ | ----- | ---------------- | - | ------------ |  | ------------ | ----- |  | - | ------
|                                                    |  | Three Months Ended |       | Six Months Ended
|                                                    |  | June 27,2009       |       | June 28,2008     |   | June 27,2009 |  | June 28,2008
|Interest on the Notes                               |  | $                  | 4,367 |                  | $ | 4,952        |  |              | 8,770 |  | $ | 9,906 
|Amortization of deferred financing fees             |  |                    | 292   |                  |   | 292          |  |              | 584   |  |   | 584   
|Interest on the revolving credit facility and other |  |                    | 174   |                  |   | 216          |  |              | 487   |  |   | 299   
|                                                    |  |                    |       |                  |   |              |  |              |       |  |   |       
|                                                    |  | $                  | 4,833 |                  | $ | 5,460        |  | $            | 9,841 |  | $ | 10,789
|                                                    |  |                    |       |                  |   |              |  |              |       |  |   |       



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##### Table of Contents

Capital Leases

The Company leases certain computer equipment under capital leases which expire through fiscal 2012. The following is a schedule of the future minimum lease payments under capital leases as of June 27, 2009 (in
thousands):



|                                                 |  |   |      
|------------------------------------------------ |  | - | -----
|Remainder of Fiscal 2009                         |  | $ | 803  
|Fiscal 2010                                      |  |   | 1,607
|Fiscal 2011                                      |  |   | 1,505
|Fiscal 2012                                      |  |   | 824  
|                                                 |  |   |      
|Total                                            |  |   | 4,739
|Less amount representing interest                |  |   | 486  
|                                                 |  |   |      
|Present value of minimum lease payments          |  |   | 4,253
|Less current portion of capital lease obligation |  |   | 1,353
|                                                 |  |   |      
|                                                 |  | $ | 2,900
|                                                 |  |   |      



|7. | Stock-Based Compensation
|-- | ------------------------

Stock Option
PlanIn Fiscal 2002 the Company adopted the VS Holdings, Inc. 2002 Stock Option Plan (the 2002 Plan) for certain directors, officers, consultants and employees of the Company. The Company authorized the issuance of up to
2,046,041 shares of common stock. As of June 2006, the 2002 Plan was amended and assigned to Parent where it was adopted as the VS Parent, Inc. 2006 Stock Option Plan (the 2006 Plan), converting all grants on a one-to-one basis for the
right to receive a common share of VS Parent upon exercise. The stock options are exercisable at no less than the fair market value of the underlying shares on the date of grant. Generally, options awarded shall become vested in four equal
increments on each of the first, second, third and fourth anniversaries of the date on which such options were awarded. The stock options have a maximum term of 10 years. The following table summarizes the 2006 Plan as of June 27, 2009 and
changes during the six month period then ended:



|                                            |  |                   |   |  |                               |       |                                                 |     
|------------------------------------------- |  | ----------------- | - |  | ----------------------------- | ----- | ----------------------------------------------- | ----
|                                            |  | Number of Options |   |  | WeightedAverageExercise Price |       | WeightedAverageRemainingContractualLife (years)
|Outstanding at December 27, 2008            |  | 1,952,056         |   |  | $                             | 20.15 |                                                 |     
|Granted                                     |  | 19,476            |   |  | $                             | 24.02 |                                                 |     
|Canceled/forfeited                          |  | (24,438           | ) |  | $                             | 24.44 |                                                 |     
|                                            |  |                   |   |  |                               |       |                                                 |     
|Outstanding at June 27, 2009                |  | 1,947,094         |   |  | $                             | 20.14 |                                                 | 5.93
|                                            |  |                   |   |  |                               |       |                                                 |     
|Vested or expected to vest at June 27, 2009 |  | 1,849,739         |   |  | $                             | 20.14 |                                                 | 5.93
|                                            |  |                   |   |  |                               |       |                                                 |     
|Vested and exercisable at June 27, 2009     |  | 1,459,968         |   |  | $                             | 18.87 |                                                 | 5.27
|                                            |  |                   |   |  |                               |       |                                                 |     

The Company accounts for its stock-based compensation based on the requirements of SFAS
No. 123(R) Share-Based Payment (SFAS 123(R)) and adopted SFAS 123(R) using the prospective method. The Company continues to account for any portion of awards outstanding at the date of initial application (first quarter
of Fiscal 2006) using the accounting principles originally applied to those awards which were the provisions of Accounting Principles Bulletin (APB) No. 25, Accounting for Stock Issued to Employees (APB
No. 25) and its related interpretive guidance. For those grants valued under SFAS 123(R), compensation expense attributable to stock-based compensation for the three months ended June 27, 2009, and June 28, 2008, was
approximately $0.6 million and $0.6 million, respectively. Compensation expense for the six months ended June 27, 2009 and June 28, 2008, was approximately $1.3 million and $1.1 million, respectively. As of June 27, 2009, the
remaining unrecognized stock-based compensation expense for non-vested stock options issued after the effective date of SFAS 123(R) to be expensed in future periods is $4.7 million, and the related weighted-average period over which it is expected
to be recognized is approximately 2.1 years. There were 1,459,968 and 487,126 vested and non-vested options, respectively, at June 27, 2009. SFAS 123(R) requires forfeitures to be estimated at the time of grant and revised, if necessary, in the
subsequent period if actual forfeitures differ from those estimates. The Company estimates forfeitures based on its historical forfeiture rate since the plan inception in Fiscal 2002. The value pertaining to estimated future forfeitures as of
June 27, 2009 is approximately $0.2 million.



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The weighted-average grant date fair value of stock options granted during the three months ended
June 27, 2009 and June 28, 2008, was $10.70 and $14.13, respectively. The weighted-average grant date fair value of stock options granted during the six months ended June 28, 2008, was $14.00. There were no options granted during the
first quarter of Fiscal 2009. There were no stock options exercised during the first six months of Fiscal 2009 or 2008. The fair value of each option grant was estimated on the date of grant using the Black-Scholes option-pricing model with the
following assumptions:



|                        |  |                    |   |  |                  |   |  |              |   |  |              |  
|----------------------- |  | ------------------ | - |  | ---------------- | - |  | ------------ | - |  | ------------ | -
|                        |  | Three Months Ended |   |  | Six Months Ended |  
|                        |  | June 27,2009       |   |  | June 28,2008     |   |  | June 27,2009 |   |  | June 28,2008 |  
|Expected dividend yield |  | 0.0                | % |  | 0.0              | % |  | 0.0          | % |  | 0.0          | %
|Expected volatility     |  | 48.2               | % |  | 46.4             | % |  | 48.2         | % |  | 46.7         | %
|Risk-free interest rate |  | 2.71               | % |  | 3.74             | % |  | 2.71         | % |  | 3.30         | %
|Expected holding period |  | 6.25 years         |   |  | 6.25 years       |   |  | 6.25 years   |   |  | 6.25 years   |  

The expected volatility applicable to the three and six months ended June 27, 2009 and
June 28, 2008 is based on the volatility levels over the past 6.25 years from the average volatility of similar actively traded companies. The risk-free interest rate is derived from the average yield for the five and seven year zero-coupon
U.S. Treasury Strips. The expected holding period of the option is calculated using the simplified method using the vesting term of 4 years and the contractual term of 10 years. The simplified method was chosen as a means to determine the
Companys holding period as the Company currently has no historical option exercise experience due to being a privately held company.



|8. | Legal Proceedings
|-- | -----------------

Dwight Thompson v. The
Vitamin Shoppe and Consolidated Actions. The Company reclassified its California store managers as non-exempt employees in January 2004. On February 25, 2005, plaintiff Dwight Thompson (Thompson), a former store manager, filed
suit on behalf of himself and other similarly situated current and former California store managers and assistant store managers in the Superior Court of the State of California for the County of Orange (Orange County Superior
Court), alleging causes of action for alleged wage and hour violations, unfair business practices, unfair competition under Cal. Bus. & Prof. Code §§ 17000 et seq. (UCL) and penalties under the Labor Code Private
Attorneys General Act, Cal. Labor Code §§ 2698 et seq. (PAGA) (the Thompson Action). Almost one year later, on July 7, 2006, the same group of plaintiffs attorneys who were representing Thompson filed
another wage and hour lawsuit against The Vitamin Shoppe based on substantively identical allegations in the Orange County Superior Court, entitled Estel v. The Vitamin Shoppe Industries Inc. (Case No. 06CC07852) (the Estel Action).
Plaintiffs in the Estel Action were already class members in the Thompson Action and in the lawsuit described below, Janine Perry and Thomas Vitrano v. Vitamin Shoppe Industries Inc. (the Perry Action). In January 2008, the Court
consolidated the Thompson and Estel actions. In the consolidated complaint, Plaintiffs assert nine claims for relief against the Company: (1) failure to pay overtime wages; (2) unfair business practices in violation of Cal. Bus. &
Prof. Code §§ 17000 et seq.; (3) conversion; (4) failure to provide meal periods; (5) failure to provide rest periods; (6) unfair competition under the UCL; (7) failure to provide itemized wage statements;
(8) failure to provide wages and accrued vacation upon termination; and (9) recovery of civil penalties under PAGA. Plaintiffs purport to bring their UCL and PAGA claims as representative actions and the remaining claims on behalf of a
class composed of all current and former assistant managers and managers of the Company who were employed on or after April 14, 2006 (the Amended Thompson Action). The Company intends to defend the Amended Thompson Action vigorously
and has filed a motion for summary judgment on the grounds that Dwight Thompson, the only named plaintiff to act as a class representative, lacks standing to pursue such class action claims and that he can not sustain a claim for PAGA penalties. At
this time, the Company does not have sufficient information to determine the amount or range of any potential loss. Accordingly, as of June 27, 2009, the Company has not accrued any liabilities related to this litigation.

Janine Perry and Thomas Vitrano v. Vitamin Shoppe Industries Inc.On August 17, 2005, plaintiff Perry, a former assistant store manager,
later joined by plaintiff Vitrano, a current store manager, filed suit on behalf of themselves and other similarly situated individuals in the Superior Court of the State of California for the County of Marin, alleging miscellaneous wage
and hour violations under California law, including, but not limited to, violations related to misclassification of store managers and violations with respect to providing meal and rest periods for store managers and assistant store managers.
Plaintiffs allegations are similar to the violations alleged in the Thompson Action. On December 20, 2005, the parties engaged in mediation and the parties entered into a Memorandum of Understanding, which was followed by execution of a
formal Settlement Agreement, which received final approval of the Marin County Superior Court in 2007. The settlement was upheld on appeal on June 17, 2009, no petition for review was filed, so all appeals have been exhausted.

California District Attorneys Letter. On May 17, 2007, the Company received a letter from the Napa County (California) District
Attorney alleging that six of the Companys private label products contain levels of lead that, pursuant to Californias Proposition 65, Cal. Health & Safety Code section 25249.5 et seq., (Proposition 65) require the
products to bear a warning when sold in California. The letter claims that 12 other public prosecutors in California, including the California Attorney General, are involved in a joint investigation of dietary supplements containing lead in
amounts that expose users to lead in excess of 0.50 micrograms (ug) per day. The letter demands that the Company immediately cease all sales of these products in California unless it provides a warning to consumers. It also notes that
Proposition 65 provides for civil penalties of up to $2,500 per violation per day. The Company has met



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with the California Attorney General and certain District Attorneys, and is investigating these allegations and consulting with its third-party suppliers of
these products. The Company has withdrawn certain named products from the California market and has provided warnings with respect to other products still available in California pending discussions with the public prosecutors. The Napa County
District Attorney has expressed concerns on several occasions as to the method of warning employed by the Company and the completeness of its implementation. The Company has revised its warnings and reviewed its procedures for implementing warnings.
The Company has responded to all outstanding requests for information and has met in person with representatives of the Napa County District Attorney and the California Attorney General to attempt to resolve this matter. At this time it is premature
to address any potential loss as a result of these claims, or the amount or range of potential loss. As of June 27, 2009, the Company has not accrued any liabilities related to this litigation. The Napa District Attorney has not filed suit; nor
has he made any monetary demand on the Company. In recent discussions, he has indicated that this matter may be resolved in conjunction with the People v. 21stCentury Healthcare, Inc.matter discussed below.

The People of the State of California v. 21st Century Healthcare, Inc.On October 22, 2008, a private enforcer named Vicky Hamilton
sent over 70 manufacturers and retailers of multivitamin products, including the Company, various Sixty-Day Notices of Violation of Proposition 65, Cal. Health & Safety Code section 25249.5 et seq. alleging that certain products contain
lead and lead compounds and were sold in California without a Proposition 65 warning threatening litigation pertaining to two of the Companys multivitamin products. On December 23, 2008, the California Attorney General and nine California
District Attorneys filed a complaint on behalf of the People of the State of California against a number of companies who received notices of violation from Ms. Hamilton, including the Company in Alameda County Superior Court. The action
alleges violations of both Proposition 65 and the UCL and supplants the litigation Ms. Hamilton sought to bring against the Company on the claims stated in her Notice of Violation. Penalties under Proposition 65 may be assessed at the maximum
rate of $2,500 per violation per day. Penalties under the UCL may be assessed at the same rate and are cumulative to those available under Proposition 65. Injunctive relief and attorneys fees are also available. The Company is investigating these
claims and discussing them with the California Attorney General and District Attorneys. At this time it is premature to determine the extent of any potential loss. Accordingly, as of June 27, 2009, the Company has not accrued any liabilities
related to this litigation.

The Company is party to various lawsuits arising from time to time in the normal course of business, many of
which are covered by insurance. Except as described above, as of June 27, 2009, the Company was not party to any material legal proceedings. Although the impact of the final resolution of these matters on the Companys financial condition,
results of operations or cash flows is not known, management does not believe that the resolution of these lawsuits will have a material adverse effect on the financial condition, results of operations or liquidity of the Company.



|9. | Related Party Transactions
|-- | --------------------------

In connection with the
acquisition completed in Fiscal 2002, the Company entered into a management agreement with IPC Manager II, LLC (formerly Bear Stearns Merchant Manager II, LLC). This agreement provides for a quarterly fee of the greater of $187,500 or 0.25% of gross
sales for the preceding fiscal quarter for advisory and consulting services. Amounts paid during the three and six months ended June 27, 2009 were approximately $0.4 million and $0.8 million, respectively, and for the three and six months ended
June 28, 2008 were approximately $0.4 million and $0.7 million, respectively.



|10. | Segment Data
|--- | ------------

The Company currently operates two
business segments, retail and direct. The operating segments are segments of the Company for which separate financial information is available and for which operating results are evaluated regularly by executive management in deciding how to
allocate resources and in assessing performance. The Companys management evaluates segment operating results based on several indicators. The primary key performance indicators are sales and operating income for each segment. The table below
represents key financial information for each of the Companys business segments, retail and direct, as well as corporate costs. The retail segment includes the Companys retail stores. The retail segment generates revenue primarily
through the sale of third-party branded and proprietary branded vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness products through retail stores throughout the United States. The direct segment generates revenue
through the sale of third-party branded and proprietary branded vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness products through the Companys Web site and catalog. A catalog is mailed periodically to
customers in the Companys Healthy Awards Program database, and the Companys website at www.vitaminshoppe.comand www.BodyTech.comoffer its customers online access to a full assortment of over 20,000 SKUs.
Corporate costs represent the Companys administrative expenses which include, but are not limited to: human resources, legal, finance, information technology, and various other corporate level activity related expenses. There are no
inter-segment sales transactions.

The Companys segments are designed to allocate resources internally and provide a framework to
determine management responsibility. The accounting policies of the segments are consistent with those described in Note 3- Summary of Significant Accounting Policies in the Fiscal 2008 consolidated financial statements. The Company has allocated
$131.9 million and $45.3 million of its recorded goodwill to the retail and direct segments, respectively. The Company does not have identifiable assets separated by segment.



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The following table contains key financial information of the Companys business segments (in
thousands):



|                        |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|----------------------- |  | ------------------ | ------- | - | ---------------- | - | ------- | ------------ |  | - | ------------ | - |  | - | ------- | -
|                        |  | Three Months Ended |         |   | Six Months Ended |  
|                        |  | June 27,2009       |         |   | June 28,2008     |   |         | June 27,2009 |  |   | June 28,2008 |  
|Sales:                  |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Retail                  |  | $                  | 151,760 |   |                  | $ | 134,094 |              |  | $ | 303,402      |   |  | $ | 266,604 |  
|Direct                  |  |                    | 19,383  |   |                  |   | 19,260  |              |  |   | 40,296       |   |  |   | 40,487  |  
|                        |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Net sales               |  |                    | 171,143 |   |                  |   | 153,354 |              |  |   | 343,698      |   |  |   | 307,091 |  
|Income from operations: |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Retail                  |  |                    | 24,987  |   |                  |   | 20,450  |              |  |   | 49,662       |   |  |   | 42,003  |  
|Direct                  |  |                    | 3,720   |   |                  |   | 3,770   |              |  |   | 8,086        |   |  |   | 7,720   |  
|Corporate costs         |  |                    | (16,563 | ) |                  |   | (15,512 | )            |  |   | (32,903      | ) |  |   | (29,751 | )
|                        |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|Income from operations  |  | $                  | 12,144  |   |                  | $ | 8,708   |              |  | $ | 24,845       |   |  | $ | 19,972  |  
|                        |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  



|11. | Fair Value of Financial Instruments
|--- | -----------------------------------

The disclosure
of the fair value of financial instruments is made in accordance with the requirements of SFAS No. 107, Disclosures About Fair Value of Financial Instruments. The fair value of the Companys Second Priority Senior Secured
Floating Rate Notes have been determined by the Company using quoted market prices. The following table sets forth the carrying amounts and fair values of the Companys Notes at June 27, 2009 and December 27, 2008 (in thousands):



|                                                   |  |                |         |                   |   |                |  |            |         |  |   |        
|-------------------------------------------------- |  | -------------- | ------- | ----------------- | - | -------------- |  | ---------- | ------- |  | - | -------
|                                                   |  | June 27, 2009  |         | December 27, 2008
|                                                   |  | CarryingAmount |         | Fair Value        |   | CarryingAmount |  | Fair Value
|Second Priority Senior Secured Floating Rate Notes |  | $              | 165,000 |                   | $ | 158,400        |  | $          | 165,000 |  | $ | 103,950

The fair value at June 27, 2009, is based on the last trade closest to that date which was
June 16, 2009. The December 30, 2008 trade date was used for the December 27, 2008 fair value due to its being the closest trade to the Companys Fiscal year end.

Effective December 30, 2007, the Company adopted the provisions of SFAS No. 157 that apply to its financial assets and liabilities which are
measured at fair value within the condensed consolidated financial statements. SFAS No. 157 establishes a hierarchy for inputs used in measuring fair value that maximizes the use of observable inputs and minimizes the use of unobservable inputs
by requiring that the most observable inputs be used when available. Observable inputs are inputs that market participants would use in pricing the asset or liability developed based on market data obtained from independent sources. Unobservable
inputs are inputs based on a companys own assumptions about market participant assumptions developed based on the best information available in the circumstances. In determining the fair value of the Companys interest rate swap, the
Companys sole derivative, observable inputs were available at June 27, 2009, and thus were relied upon for the interest rate swaps valuation (for further discussion regarding the swap, see Note 3 to the Companys condensed
consolidated financial statements - Summary of Significant Accounting Policies). The hierarchy is broken down into three levels based on the reliability of inputs as follows:

Level 1  Valuations based on quoted prices in active markets for identical assets or liabilities that a company has the ability to access at the
measurement date.

Level 2  Valuations based on quoted inputs other than quoted prices included within Level 1, that are observable
for the asset or liability, either directly or indirectly through corroboration with observable market data. Assets and liabilities utilizing Level 2 inputs include fair value and cash flow swap instruments.

Level 3  Valuations based on inputs that are unobservable and significant to the overall fair value measurement.



15



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##### Table of Contents

The Companys interest rate swap was established as a cash flow hedge on a portion of its Notes to
offset fluctuations related to the variable rate interest payments as described in Note 6. The interest rate swap is included in other long-term liabilities in the condensed consolidated balance sheets. The swap is categorized in Level 2 in the fair
value hierarchy as shown in the following table:



|                   |  |       |     |                                                             |   |                                             |  |                                        |     |  |   |  
|------------------ |  | ----- | --- | ----------------------------------------------------------- | - | ------------------------------------------- |  | -------------------------------------- | --- |  | - | -
|                   |  |       |     | Fair value at June 27, 2009, using:                        
|(In millions)      |  | Total |     | Quoted prices inactive markets foridentical assets(Level 1) |   | Significant otherobservable inputs(Level 2) |  | Significantunobservableinputs(Level
3)
|Interest rate swap |  | $     | 3.5 |                                                             | $ |                                            |  | $                                      | 3.5 |  | $ | 
|                   |  |       |     |                                                             |   |                                             |  |                                        |     |  |   |  
|Total              |  | $     | 3.5 |                                                             | $ |                                            |  | $                                      | 3.5 |  | $ | 
|                   |  |       |     |                                                             |   |                                             |  |                                        |     |  |   |  

Approximately $0.7 million and $1.3 million was reclassified from accumulated other
comprehensive loss to earnings (as a component of interest expense) for the three and six months ended June 27, 2009, respectively. The Company expects $2.5 million of unrealized losses that are reported in accumulated other comprehensive loss
as of June 27, 2009 to be reclassified into earnings within the next 12 months.



|12. | Subsequent Event
|--- | ----------------

Subsequent events have been
evaluated through August 11, 2009, the date of issuance of the condensed consolidated financial statements herein. On July 23, 2009, the Company filed a Registration Statement on Form S-1 with the Securities and Exchange Commission,
for an initial public offering of common stock. The Registration Statement is currently under review by the Securities and Exchange Commission.



|13. | Supplemental Guarantor Information
|--- | ----------------------------------

The payment
obligations of VSI under the Notes are jointly and severally and fully and unconditionally guaranteed on a senior basis by: Holdings (VSIs parent), Direct (VSIs sole subsidiary), all of VSIs future restricted domestic subsidiaries,
and Parent. The Notes and the guarantees are VSIs, Holdings and Directs second priority senior secured obligations. They rank equally with all of VSIs, Holdings and Directs existing and future senior indebtedness
and rank senior to all of VSIs, Holdings and Directs existing and future subordinated indebtedness. The Notes and the guarantees are effectively subordinate to all of VSIs, Holdings and Directs existing first
priority senior secured indebtedness, to the extent of the collateral securing such indebtedness, including indebtedness under the Revolving Credit Facility.

The indenture governing the Notes restricts the ability of VSI and Direct to incur additional debt, pay dividends and make distributions, make certain investments, repurchase stock, incur liens, enter into
transactions with affiliates, enter into sale and lease back transactions, merge, or consolidate or transfer or sell assets.



16



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##### Table of Contents

The following supplemental financial information sets forth, on a consolidating basis, balance sheets,
statements of operations, and statements of cash flows for Holdings, VSI and Direct:

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING BALANCE SHEETS AS OF JUNE 27, 2009

(In thousands, except share data)



|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|----------------------------------------------------------------------------------------- |  | --------------- | ------- | - | ------------- | - | --------------------------- |  | - | ------------ | - |  | ------------ | -------- | - |  | - | ------- | -
|                                                                                          |  | VSHoldings,Inc. |         |   | VS DirectInc. |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |         
|ASSETS                                                                                    |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current assets:                                                                           |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Cash and cash equivalents                                                                 |  | $               |        |   |               | $ | 1,152                       |  | $ | 955          |   |  | $            |         |   |  | $ | 2,107   |  
|Inventories                                                                               |  |                 |        |   |               |   | 17,510                      |  |   | 85,933       |   |  |              |         |   |  |   | 103,443 |  
|Prepaid expenses and other current assets                                                 |  |                 |        |   |               |   | 173                         |  |   | 11,485       |   |  |              |         |   |  |   | 11,658  |  
|Intercompany receivable                                                                   |  |                 | 2       |   |               |   | 287,302                     |  |   | 315,031      |   |  |              | (602,335 | ) |  |   |        |  
|Deferred income taxes                                                                     |  |                 |        |   |               |   | 529                         |  |   | 2,469        |   |  |              |         |   |  |   | 2,998   |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current assets                                                                      |  |                 | 2       |   |               |   | 306,666                     |  |   | 415,873      |   |  |              | (602,335 | ) |  |   | 120,206 |  
|Property and equipment, net                                                               |  |                 |        |   |               |   | 21,971                      |  |   | 63,360       |   |  |              |         |   |  |   | 85,331  |  
|Goodwill                                                                                  |  |                 |        |   |               |   |                            |  |   | 177,248      |   |  |              |         |   |  |   | 177,248 |  
|Other intangibles, net                                                                    |  |                 |        |   |               |   |                            |  |   | 70,721       |   |  |              |         |   |  |   | 70,721  |  
|Other assets:                                                                             |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Deferred financing fees, net of accumulated amortization of $4,120                        |  |                 |        |   |               |   |                            |  |   | 3,512        |   |  |              |         |   |  |   | 3,512   |  
|Other long-term assets                                                                    |  |                 |        |   |               |   |                            |  |   | 2,081        |   |  |              |         |   |  |   | 2,081   |  
|Deferred income tax asset                                                                 |  |                 | 2,906   |   |               |   | 1,944                       |  |   | 13,818       |   |  |              | (18,668  | ) |  |   |        |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total other assets                                                                        |  |                 | 2,906   |   |               |   | 1,944                       |  |   | 19,411       |   |  |              | (18,668  | ) |  |   | 5,593   |  
|Investment in subsidiary                                                                  |  |                 | 194,034 |   |               |   |                            |  |   | 51,252       |   |  |              | (245,286 | ) |  |   |        |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total assets                                                                              |  | $               | 196,942 |   |               | $ | 330,581                     |  | $ | 797,865      |   |  | $            | (866,289 | ) |  | $ | 459,099 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|LIABILITIES AND STOCKHOLDERS EQUITY                                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current liabilities:                                                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current portion of capital lease obligation                                               |  | $               |        |   |               | $ |                            |  | $ | 1,353        |   |  | $            |         |   |  | $ | 1,353   |  
|Revolving credit facility                                                                 |  |                 |        |   |               |   |                            |  |   | 8,500        |   |  |              |         |   |  |   | 8,500   |  
|Intercompany payable                                                                      |  |                 | 17,400  |   |               |   | 269,225                     |  |   | 315,710      |   |  |              | (602,335 | ) |  |   |        |  
|Accounts payable                                                                          |  |                 |        |   |               |   | 172                         |  |   | 23,405       |   |  |              |         |   |  |   | 23,577  |  
|Deferred sales                                                                            |  |                 |        |   |               |   | 1,591                       |  |   | 6,216        |   |  |              |         |   |  |   | 7,807   |  
|Accrued salaries and related expenses                                                     |  |                 |        |   |               |   | 377                         |  |   | 4,836        |   |  |              |         |   |  |   | 5,213   |  
|Accrued interest                                                                          |  |                 |        |   |               |   |                            |  |   | 2,045        |   |  |              |         |   |  |   | 2,045   |  
|Other accrued expenses                                                                    |  |                 | 31      |   |               |   | 824                         |  |   | 10,995       |   |  |              |         |   |  |   | 11,850  |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current liabilities                                                                 |  |                 | 17,431  |   |               |   | 272,189                     |  |   | 373,060      |   |  |              | (602,335 | ) |  |   | 60,345  |  
|Long-term debt                                                                            |  |                 |        |   |               |   |                            |  |   | 165,000      |   |  |              |         |   |  |   | 165,000 |  
|Capital lease obligation, net of current portion                                          |  |                 |        |   |               |   |                            |  |   | 2,900        |   |  |              |         |   |  |   | 2,900   |  
|Deferred income taxes                                                                     |  |                 | 364     |   |               |   | 3,194                       |  |   | 35,767       |   |  |              | (18,668  | ) |  |   | 20,657  |  
|Other long-term liabilities                                                               |  |                 |        |   |               |   | 1                           |  |   | 7,971        |   |  |              |         |   |  |   | 7,972   |  
|Deferred rent                                                                             |  |                 |        |   |               |   | 3,945                       |  |   | 19,133       |   |  |              |         |   |  |   | 23,078  |  
|Commitments and contingencies                                                             |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Stockholders equity:                                                                     |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Common stock, $0.01 par value, 1,000 shares authorized; 100 shares issued and outstanding |  |                 |        |   |               |   |                            |  |   |             |   |  |              |         |   |  |   |        |  
|Additional paid-in capital                                                                |  |                 | 160,825 |   |               |   | 20,165                      |  |   | 166,791      |   |  |              | (186,956 | ) |  |   | 160,825 |  
|Accumulated other comprehensive loss                                                      |  |                 | (2,034  | ) |               |   |                            |  |   | (2,034       | ) |  |              | 2,034    |   |  |   | (2,034  | )
|Retained earnings                                                                         |  |                 | 20,356  |   |               |   | 31,087                      |  |   | 29,277       |   |  |              | (60,364  | ) |  |   | 20,356  |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total stockholders equity                                                                |  |                 | 179,147 |   |               |   | 51,252                      |  |   | 194,034      |   |  |              | (245,286 | ) |  |   | 179,147 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total liabilities and stockholders equity                                                |  | $               | 196,942 |   |               | $ | 330,581                     |  | $ | 797,865      |   |  | $            | (866,289 | ) |  | $ | 459,099 |  
|                                                                                          |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  



17



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##### Table of Contents

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING BALANCE SHEETS AS OF DECEMBER 27, 2008

(In
thousands, except share data)



|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|------------------------------------------------------------------ |  | --------------- | ------- | - | ------------- | - | --------------------------- |  | - | ------------ | - |  | ------------ | -------- | - |  | - | ------- | -
|                                                                   |  | VSHoldings,Inc. |         |   | VS DirectInc. |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |         
|ASSETS                                                             |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current assets:                                                    |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Cash and cash equivalents                                          |  | $               |        |   |               | $ | 841                         |  | $ | 782          |   |  | $            |         |   |  | $ | 1,623   |  
|Inventories                                                        |  |                 |        |   |               |   | 17,547                      |  |   | 89,344       |   |  |              |         |   |  |   | 106,891 |  
|Prepaid expenses and other current assets                          |  |                 |        |   |               |   | 198                         |  |   | 12,807       |   |  |              |         |   |  |   | 13,005  |  
|Intercompany receivable                                            |  |                 | 2       |   |               |   | 284,763                     |  |   | 317,570      |   |  |              | (602,335 | ) |  |   |        |  
|Deferred income taxes                                              |  |                 |        |   |               |   | 707                         |  |   | 4,043        |   |  |              |         |   |  |   | 4,750   |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current assets                                               |  |                 | 2       |   |               |   | 304,056                     |  |   | 424,546      |   |  |              | (602,335 | ) |  |   | 126,269 |  
|Property and equipment, net                                        |  |                 |        |   |               |   | 21,399                      |  |   | 61,590       |   |  |              |         |   |  |   | 82,989  |  
|Goodwill                                                           |  |                 |        |   |               |   |                            |  |   | 177,248      |   |  |              |         |   |  |   | 177,248 |  
|Other intangibles, net                                             |  |                 |        |   |               |   |                            |  |   | 71,088       |   |  |              |         |   |  |   | 71,088  |  
|Other assets:                                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Deferred financing fees, net of accumulated amortization of $3,536 |  |                 |        |   |               |   |                            |  |   | 4,097        |   |  |              |         |   |  |   | 4,097   |  
|Other long-term assets                                             |  |                 |        |   |               |   |                            |  |   | 462          |   |  |              |         |   |  |   | 462     |  
|Security deposits                                                  |  |                 |        |   |               |   |                            |  |   | 1,537        |   |  |              |         |   |  |   | 1,537   |  
|Deferred income tax asset                                          |  |                 | 2,218   |   |               |   | 1,873                       |  |   | 12,816       |   |  |              | (16,907  | ) |  |   |        |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total other assets                                                 |  |                 | 2,218   |   |               |   | 1,873                       |  |   | 18,912       |   |  |              | (16,907  | ) |  |   | 6,096   |  
|Investment in subsidiary                                           |  |                 | 183,972 |   |               |   |                            |  |   | 47,628       |   |  |              | (231,600 | ) |  |   |        |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total assets                                                       |  | $               | 186,192 |   |               | $ | 327,328                     |  | $ | 801,012      |   |  | $            | (850,842 | ) |  | $ | 463,690 |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|LIABILITIES AND STOCKHOLDERS EQUITY                               |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current liabilities:                                               |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Current portion of capital lease obligation                        |  | $               |        |   |               | $ |                            |  | $ | 1,111        |   |  | $            |         |   |  | $ | 1,111   |  
|Revolving credit facility                                          |  |                 |        |   |               |   |                            |  |   | 17,000       |   |  |              |         |   |  |   | 17,000  |  
|Intercompany payable                                               |  |                 | 17,400  |   |               |   | 269,225                     |  |   | 315,710      |   |  |              | (602,335 | ) |  |   |        |  
|Accounts payable                                                   |  |                 |        |   |               |   | 102                         |  |   | 24,246       |   |  |              |         |   |  |   | 24,348  |  
|Deferred sales                                                     |  |                 |        |   |               |   | 2,538                       |  |   | 10,501       |   |  |              |         |   |  |   | 13,039  |  
|Accrued salaries and related expenses                              |  |                 |        |   |               |   | 142                         |  |   | 5,312        |   |  |              |         |   |  |   | 5,454   |  
|Accrued interest                                                   |  |                 |        |   |               |   |                            |  |   | 2,170        |   |  |              |         |   |  |   | 2,170   |  
|Other accrued expenses                                             |  |                 | 29      |   |               |   | 708                         |  |   | 10,063       |   |  |              |         |   |  |   | 10,800  |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total current liabilities                                          |  |                 | 17,429  |   |               |   | 272,715                     |  |   | 386,113      |   |  |              | (602,335 | ) |  |   | 73,922  |  
|Long-term debt                                                     |  |                 |        |   |               |   |                            |  |   | 165,000      |   |  |              |         |   |  |   | 165,000 |  
|Capital lease obligation, net of current portion                   |  |                 |        |   |               |   |                            |  |   | 3,271        |   |  |              |         |   |  |   | 3,271   |  
|Deferred income taxes                                              |  |                 | 233     |   |               |   | 3,209                       |  |   | 36,828       |   |  |              | (16,907  | ) |  |   | 23,363  |  
|Other long-term liabilities                                        |  |                 |        |   |               |   |                            |  |   | 8,721        |   |  |              |         |   |  |   | 8,721   |  
|Deferred rent                                                      |  |                 |        |   |               |   | 3,776                       |  |   | 17,107       |   |  |              |         |   |  |   | 20,883  |  
|Commitments and contingencies                                      |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Stockholders equity:                                              |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Additional paid-in capital                                         |  |                 | 159,556 |   |               |   | 20,165                      |  |   | 166,791      |   |  |              | (186,956 | ) |  |   | 159,556 |  
|Accumulated other comprehensive loss                               |  |                 | (2,614  | ) |               |   |                            |  |   | (2,614       | ) |  |              | 2,614    |   |  |   | (2,614  | )
|Retained earnings                                                  |  |                 | 11,588  |   |               |   | 27,463                      |  |   | 19,795       |   |  |              | (47,258  | ) |  |   | 11,588  |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total stockholders equity                                         |  |                 | 168,530 |   |               |   | 47,628                      |  |   | 183,972      |   |  |              | (231,600 | ) |  |   | 168,530 |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  
|Total liabilities and stockholders equity                         |  | $               | 186,192 |   |               | $ | 327,328                     |  | $ | 801,012      |   |  | $            | (850,842 | ) |  | $ | 463,690 |  
|                                                                   |  |                 |         |   |               |   |                             |  |   |              |   |  |              |          |   |  |   |         |  



18



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##### Table of Contents

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS

FOR THE THREE MONTHS ENDED
JUNE 27, 2009

(In thousands)



|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|--------------------------------------------------------- |  | --------------- | ----- | - | ------------ | - | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------- | -
|                                                          |  | VSHoldings,Inc. |       |   | VSDirectInc. |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Net sales                                                 |  | $               |      |   |              | $ | 33,950                      |  | $ | 137,193      |   |  | $            |       |   |  | $ | 171,143 |  
|Commissions                                               |  |                 |      |   |              |   | 4,633                       |  |   | 1,903        |   |  |              | (6,536 | ) |  |   |        |  
|Cost of goods sold                                        |  |                 |      |   |              |   | 24,319                      |  |   | 92,386       |   |  |              | (1,324 | ) |  |   | 115,381 |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Gross profit                                              |  |                 |      |   |              |   | 14,264                      |  |   | 46,710       |   |  |              | (5,212 | ) |  |   | 55,762  |  
|Selling, general and administrative expenses              |  |                 | 641   |   |              |   | 11,265                      |  |   | 36,477       |   |  |              | (5,212 | ) |  |   | 43,171  |  
|Related party expenses                                    |  |                 |      |   |              |   |                            |  |   | 447          |   |  |              |       |   |  |   | 447     |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income from operations                             |  |                 | (641  | ) |              |   | 2,999                       |  |   | 9,786        |   |  |              |       |   |  |   | 12,144  |  
|Interest income                                           |  |                 |      |   |              |   |                            |  |   | (1           | ) |  |              |       |   |  |   | (1      | )
|Interest expense                                          |  |                 |      |   |              |   |                            |  |   | 4,833        |   |  |              |       |   |  |   | 4,833   |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                 | (641  | ) |              |   | 2,999                       |  |   | 4,954        |   |  |              |       |   |  |   | 7,312   |  
|(Benefit) provision for income taxes                      |  |                 | (281  | ) |              |   | 1,165                       |  |   | 2,222        |   |  |              |       |   |  |   | 3,106   |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                 | (360  | ) |              |   | 1,834                       |  |   | 2,732        |   |  |              |       |   |  |   | 4,206   |  
|Equity in net earnings of subsidiary                      |  |                 | 4,566 |   |              |   |                            |  |   | 1,834        |   |  |              | (6,400 | ) |  |   |        |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net income                                                |  | $               | 4,206 |   |              | $ | 1,834                       |  | $ | 4,566        |   |  | $            | (6,400 | ) |  | $ | 4,206   |  
|                                                          |  |                 |       |   |              |   |                             |  |   |              |   |  |              |        |   |  |   |         |  

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS

FOR THE SIX MONTHS ENDED
JUNE 27, 2009

(In thousands)



|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|--------------------------------------------------------- |  | --------------- | ------ | - | ------------ | - | --------------------------- |  | - | ------------ | - |  | ------------ | ------- | - |  | - | ------- | -
|                                                          |  | VSHoldings,Inc. |        |   | VSDirectInc. |   | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |        
|Net sales                                                 |  | $               |       |   |              | $ | 66,802                      |  | $ | 276,896      |   |  | $            |        |   |  | $ | 343,698 |  
|Commissions                                               |  |                 |       |   |              |   | 9,711                       |  |   | 3,768        |   |  |              | (13,479 | ) |  |   |        |  
|Cost of goods sold                                        |  |                 |       |   |              |   | 48,081                      |  |   | 185,427      |   |  |              | (2,584  | ) |  |   | 230,924 |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Gross profit                                              |  |                 |       |   |              |   | 28,432                      |  |   | 95,237       |   |  |              | (10,895 | ) |  |   | 112,774 |  
|Selling, general and administrative expenses              |  |                 | 1,269  |   |              |   | 22,509                      |  |   | 74,230       |   |  |              | (10,895 | ) |  |   | 87,113  |  
|Related party expenses                                    |  |                 |       |   |              |   |                            |  |   | 816          |   |  |              |        |   |  |   | 816     |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income from operations                             |  |                 | (1,269 | ) |              |   | 5,923                       |  |   | 20,191       |   |  |              |        |   |  |   | 24,845  |  
|Interest income                                           |  |                 |       |   |              |   |                            |  |   | (2           | ) |  |              |        |   |  |   | (2      | )
|Interest expense                                          |  |                 |       |   |              |   |                            |  |   | 9,841        |   |  |              |        |   |  |   | 9,841   |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                 | (1,269 | ) |              |   | 5,923                       |  |   | 10,352       |   |  |              |        |   |  |   | 15,006  |  
|(Benefit) provision for income taxes                      |  |                 | (556   | ) |              |   | 2,299                       |  |   | 4,495        |   |  |              |        |   |  |   | 6,238   |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                 | (713   | ) |              |   | 3,624                       |  |   | 5,857        |   |  |              |        |   |  |   | 8,768   |  
|Equity in net earnings of subsidiary                      |  |                 | 9,481  |   |              |   |                            |  |   | 3,624        |   |  |              | (13,105 | ) |  |   |        |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net income                                                |  | $               | 8,768  |   |              | $ | 3,624                       |  | $ | 9,481        |   |  | $            | (13,105 | ) |  | $ | 8,768   |  
|                                                          |  |                 |        |   |              |   |                             |  |   |              |   |  |              |         |   |  |   |         |  



19



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS

FOR THE THREE MONTHS ENDED
JUNE 28, 2008

(In thousands)



|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|--------------------------------------------------------- |  | --------------- | ----- | - | ------------ | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------ | - |  | - | ------- | -
|                                                          |  | VSHoldings,Inc. |       |   | VSDirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |       
|Net sales                                                 |  | $               |      |   |              | $ | 28,866 |                             |  | $ | 124,488      |   |  | $            |       |   |  | $ | 153,354 |  
|Commissions                                               |  |                 |      |   |              |   | 6,289  |                             |  |   | 1,901        |   |  |              | (8,190 | ) |  |   |        |  
|Cost of goods sold                                        |  |                 |      |   |              |   | 20,872 |                             |  |   | 84,672       |   |  |              | (1,737 | ) |  |   | 103,807 |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Gross profit                                              |  |                 |      |   |              |   | 14,283 |                             |  |   | 41,717       |   |  |              | (6,453 | ) |  |   | 49,547  |  
|Selling, general and administrative expenses              |  |                 | 577   |   |              |   | 9,438  |                             |  |   | 36,880       |   |  |              | (6,453 | ) |  |   | 40,442  |  
|Related party expenses                                    |  |                 |      |   |              |   |       |                             |  |   | 397          |   |  |              |       |   |  |   | 397     |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income from operations                             |  |                 | (577  | ) |              |   | 4,845  |                             |  |   | 4,440        |   |  |              |       |   |  |   | 8,708   |  
|Interest income                                           |  |                 |      |   |              |   | (3     | )                           |  |   | (6           | ) |  |              |       |   |  |   | (9      | )
|Interest expense                                          |  |                 |      |   |              |   | 1,528  |                             |  |   | 3,932        |   |  |              |       |   |  |   | 5,460   |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                 | (577  | ) |              |   | 3,320  |                             |  |   | 514          |   |  |              |       |   |  |   | 3,257   |  
|(Benefit) provision for income taxes                      |  |                 | (248  | ) |              |   | 1,262  |                             |  |   | 236          |   |  |              |       |   |  |   | 1,250   |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                 | (329  | ) |              |   | 2,058  |                             |  |   | 278          |   |  |              |       |   |  |   | 2,007   |  
|Equity in net earnings of subsidiary                      |  |                 | 2,336 |   |              |   |       |                             |  |   | 2,058        |   |  |              | (4,394 | ) |  |   |        |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  
|Net income                                                |  | $               | 2,007 |   |              | $ | 2,058  |                             |  | $ | 2,336        |   |  | $            | (4,394 | ) |  | $ | 2,007   |  
|                                                          |  |                 |       |   |              |   |        |                             |  |   |              |   |  |              |        |   |  |   |         |  

VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF OPERATIONS

FOR THE SIX MONTHS ENDED
JUNE 28, 2008

(In thousands)



|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|--------------------------------------------------------- |  | --------------- | ------ | - | ------------ | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------- | - |  | - | ------- | -
|                                                          |  | VSHoldings,Inc. |        |   | VSDirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |        
|Net sales                                                 |  | $               |       |   |              | $ | 57,192 |                             |  | $ | 249,899      |   |  | $            |        |   |  | $ | 307,091 |  
|Commissions                                               |  |                 |       |   |              |   | 13,228 |                             |  |   | 3,605        |   |  |              | (16,833 | ) |  |   |        |  
|Cost of goods sold                                        |  |                 |       |   |              |   | 40,889 |                             |  |   | 168,231      |   |  |              | (2,329  | ) |  |   | 206,791 |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Gross profit                                              |  |                 |       |   |              |   | 29,531 |                             |  |   | 85,273       |   |  |              | (14,504 | ) |  |   | 100,300 |  
|Selling, general and administrative expenses              |  |                 | 1,121  |   |              |   | 20,087 |                             |  |   | 72,888       |   |  |              | (14,504 | ) |  |   | 79,592  |  
|Related party expenses                                    |  |                 |       |   |              |   |       |                             |  |   | 736          |   |  |              |        |   |  |   | 736     |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income from operations                             |  |                 | (1,121 | ) |              |   | 9,444  |                             |  |   | 11,649       |   |  |              |        |   |  |   | 19,972  |  
|Interest income                                           |  |                 |       |   |              |   | (5     | )                           |  |   | (17          | ) |  |              |        |   |  |   | (22     | )
|Interest expense                                          |  |                 |       |   |              |   | 2,511  |                             |  |   | 8,278        |   |  |              |        |   |  |   | 10,789  |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income before (benefit) provision for income taxes |  |                 | (1,121 | ) |              |   | 6,938  |                             |  |   | 3,388        |   |  |              |        |   |  |   | 9,205   |  
|(Benefit) provision for income taxes                      |  |                 | (483   | ) |              |   | 2,640  |                             |  |   | 1,432        |   |  |              |        |   |  |   | 3,589   |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|(Loss) income before equity in net earnings of subsidiary |  |                 | (638   | ) |              |   | 4,298  |                             |  |   | 1,956        |   |  |              |        |   |  |   | 5,616   |  
|Equity in net earnings of subsidiary                      |  |                 | 6,254  |   |              |   |       |                             |  |   | 4,298        |   |  |              | (10,552 | ) |  |   |        |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net income                                                |  | $               | 5,616  |   |              | $ | 4,298  |                             |  | $ | 6,254        |   |  | $            | (10,552 | ) |  | $ | 5,616   |  
|                                                          |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  



20



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF CASH FLOWS FOR THE SIX MONTHS ENDED JUNE 27, 2009

(In thousands)



|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|--------------------------------------------------------------------------------- |  | --------------- | ------ | - | ------------ | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------- | - |  | - | ------- | -
|                                                                                  |  | VSHoldings,Inc. |        |   | VSDirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |        
|Cash flows from operating activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net income                                                                        |  | $               | 8,768  |   |              | $ | 3,624  |                             |  | $ | 9,481        |   |  | $            | (13,105 | ) |  | $ | 8,768   |  
|Adjustments to reconcile net income to net cash provided by operating activities: |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Loss on disposal of fixed assets                                                  |  |                 |       |   |              |   | 8      |                             |  |   | 50           |   |  |              |        |   |  |   | 58      |  
|Depreciation and amortization                                                     |  |                 |       |   |              |   | 2,313  |                             |  |   | 8,564        |   |  |              |        |   |  |   | 10,877  |  
|Deferred income taxes                                                             |  |                 | (557   | ) |              |   | 92     |                             |  |   | (875         | ) |  |              |        |   |  |   | (1,340  | )
|Deferred rent                                                                     |  |                 |       |   |              |   | 169    |                             |  |   | 1,396        |   |  |              |        |   |  |   | 1,565   |  
|Equity compensation expense                                                       |  |                 | 1,269  |   |              |   |       |                             |  |   |             |   |  |              |        |   |  |   | 1,269   |  
|Equity in earnings of subsidiary                                                  |  |                 | (9,481 | ) |              |   |       |                             |  |   | (3,624       | ) |  |              | 13,105  |   |  |   |        |  
|Changes in operating assets and liabilities:                                      |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Inventories                                                                       |  |                 |       |   |              |   | 37     |                             |  |   | 3,411        |   |  |              |        |   |  |   | 3,448   |  
|Prepaid expenses and other current assets                                         |  |                 |       |   |              |   | 25     |                             |  |   | 1,952        |   |  |              |        |   |  |   | 1,977   |  
|Intercompany                                                                      |  |                 |       |   |              |   | (2,539 | )                           |  |   | 2,539        |   |  |              |        |   |  |   |        |  
|Other non-current assets                                                          |  |                 |       |   |              |   |       |                             |  |   | (82          | ) |  |              |        |   |  |   | (82     | )
|Accounts payable                                                                  |  |                 |       |   |              |   | 70     |                             |  |   | 1,112        |   |  |              |        |   |  |   | 1,182   |  
|Accrued expenses and other current liabilities                                    |  |                 | 1      |   |              |   | (596   | )                           |  |   | (3,953       | ) |  |              |        |   |  |   | (4,548  | )
|Other long-term liabilities                                                       |  |                 |       |   |              |   | 1      |                             |  |   | 216          |   |  |              |        |   |  |   | 217     |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash provided by operating activities                                         |  |                 |       |   |              |   | 3,204  |                             |  |   | 20,187       |   |  |              |        |   |  |   | 23,391  |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash flows from investing activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Capital expenditures                                                              |  |                 |       |   |              |   | (2,893 | )                           |  |   | (10,878      | ) |  |              |        |   |  |   | (13,771 | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash used in investing activities                                             |  |                 |       |   |              |   | (2,893 | )                           |  |   | (10,878      | ) |  |              |        |   |  |   | (13,771 | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash flows from financing activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Borrowings under revolving credit agreement                                       |  |                 |       |   |              |   |       |                             |  |   | 3,000        |   |  |              |        |   |  |   | 3,000   |  
|Repayment of borrowings under revolving credit agreement                          |  |                 |       |   |              |   |       |                             |  |   | (11,500      | ) |  |              |        |   |  |   | (11,500 | )
|Payments of capital lease obligation                                              |  |                 |       |   |              |   |       |                             |  |   | (636         | ) |  |              |        |   |  |   | (636    | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash used in financing activities                                             |  |                 |       |   |              |   |       |                             |  |   | (9,136       | ) |  |              |        |   |  |   | (9,136  | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net increase in cash and cash equivalents                                         |  |                 |       |   |              |   | 311    |                             |  |   | 173          |   |  |              |        |   |  |   | 484     |  
|Cash and cash equivalents beginning of period                                     |  |                 |       |   |              |   | 841    |                             |  |   | 782          |   |  |              |        |   |  |   | 1,623   |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash and cash equivalents end of period                                           |  | $               |       |   |              | $ | 1,152  |                             |  | $ | 955          |   |  | $            |        |   |  | $ | 2,107   |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  



21



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VS HOLDINGS, INC. AND SUBSIDIARY

CONDENSED CONSOLIDATING STATEMENTS OF CASH FLOWS FOR THE SIX MONTHS ENDED JUNE 28, 2008

(In thousands)



|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|--------------------------------------------------------------------------------- |  | --------------- | ------ | - | ------------ | - | ------ | --------------------------- |  | - | ------------ | - |  | ------------ | ------- | - |  | - | ------- | -
|                                                                                  |  | VSHoldings,Inc. |        |   | VSDirectInc. |   |        | VitaminShoppeIndustriesInc. |  |   | Eliminations |   |  | Consolidated |        
|Cash flows from operating activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net income                                                                        |  | $               | 5,616  |   |              | $ | 4,298  |                             |  | $ | 6,254        |   |  | $            | (10,552 | ) |  | $ | 5,616   |  
|Adjustments to reconcile net income to net cash provided by operating activities: |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Loss on disposal of fixed assets                                                  |  |                 |       |   |              |   | 5      |                             |  |   | 39           |   |  |              |        |   |  |   | 44      |  
|Depreciation and amortization                                                     |  |                 |       |   |              |   | 1,660  |                             |  |   | 7,144        |   |  |              |        |   |  |   | 8,804   |  
|Deferred income taxes                                                             |  |                 | (483   | ) |              |   | (378   | )                           |  |   | 830          |   |  |              |        |   |  |   | (31     | )
|Deferred rent                                                                     |  |                 |       |   |              |   | 699    |                             |  |   | 778          |   |  |              |        |   |  |   | 1,477   |  
|Equity compensation expense                                                       |  |                 | 1,121  |   |              |   |       |                             |  |   |             |   |  |              |        |   |  |   | 1,121   |  
|Equity in earnings of subsidiary                                                  |  |                 | (6,254 | ) |              |   |       |                             |  |   | (4,298       | ) |  |              | 10,552  |   |  |   |        |  
|Changes in operating assets and liabilities:                                      |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Inventories                                                                       |  |                 |       |   |              |   | (1,734 | )                           |  |   | 1,434        |   |  |              |        |   |  |   | (300    | )
|Prepaid expenses and other current assets                                         |  |                 |       |   |              |   | (12    | )                           |  |   | 1,006        |   |  |              |        |   |  |   | 994     |  
|Intercompany                                                                      |  |                 |        |   |              |   | (2,542 | )                           |  |   | 2,542        |   |  |              |        |   |  |   |        |  
|Other non-current assets                                                          |  |                 |       |   |              |   | 20     |                             |  |   | (148         | ) |  |              |        |   |  |   | (128    | )
|Accounts payable                                                                  |  |                 |       |   |              |   | (75    | )                           |  |   | (11,593      | ) |  |              |        |   |  |   | (11,668 | )
|Accrued expenses and other current liabilities                                    |  |                 |       |   |              |   | 2,065  |                             |  |   | (3,163       | ) |  |              |        |   |  |   | (1,098  | )
|Other long-term liabilities                                                       |  |                 |       |   |              |   |       |                             |  |   | 102          |   |  |              |        |   |  |   | 102     |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash provided by operating activities                                         |  |                 |       |   |              |   | 4,006  |                             |  |   | 927          |   |  |              |        |   |  |   | 4,933   |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash flows from investing activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Capital expenditures                                                              |  |                 |       |   |              |   | (3,619 | )                           |  |   | (9,491       | ) |  |              |        |   |  |   | (13,110 | )
|Intangible assets acquired in asset purchases                                     |  |                 |       |   |              |   |       |                             |  |   | (3,450       | ) |  |              |        |   |  |   | (3,450  | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash used in investing activities                                             |  |                 |       |   |              |   | (3,619 | )                           |  |   | (12,941      | ) |  |              |        |   |  |   | (16,560 | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash flows from financing activities:                                             |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Borrowings under revolving credit agreement                                       |  |                 |       |   |              |   |       |                             |  |   | 15,000       |   |  |              |        |   |  |   | 15,000  |  
|Repayment of borrowings under revolving credit agreement                          |  |                 |       |   |              |   |       |                             |  |   | (3,000       | ) |  |              |         |   |  |   | (3,000  | )
|Payments of capital lease obligation                                              |  |                 |       |   |              |   |       |                             |  |   | (67          | ) |  |              |         |   |  |   | (67     | )
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net cash provided by financing activities                                         |  |                 |       |   |              |   |       |                             |  |   | 11,933       |   |  |              |        |   |  |   | 11,933  |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Net increase (decrease) in cash and cash equivalents                              |  |                 |       |   |              |   | 387    |                             |  |   | (81          | ) |  |              |        |   |  |   | 306     |  
|Cash and cash equivalents beginning of period                                     |  |                 |       |   |              |   | 567    |                             |  |   | 886          |   |  |              |        |   |  |   | 1,453   |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  
|Cash and cash equivalents end of period                                           |  | $               |       |   |              | $ | 954    |                             |  | $ | 805          |   |  | $            |        |   |  | $ | 1,759   |  
|                                                                                  |  |                 |        |   |              |   |        |                             |  |   |              |   |  |              |         |   |  |   |         |  



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|Item 2. | Managements Discussion and Analysis of Financial Condition and Results of Operations
|------- | -------------------------------------------------------------------------------------

The following Managements Discussion and Analysis of Financial Condition and Results of Operations should be read in conjunction with the
condensed consolidated financial statements and notes thereto included as part of this quarterly report on Form 10-Q. This report contains forward-looking statements that are based upon current expectations. We sometimes identify forward-looking
statements with such words as may, expect, anticipate, estimate, seek, intend, believe or similar words concerning future events. The forward-looking statements
contained herein, include, without limitation, statements concerning future revenue sources and concentration, gross profit margins, selling and marketing expenses, research and development expenses, general and administrative expenses, capital
resources, additional financings or borrowings and additional losses and are subject to risks and uncertainties including, but not limited to, those discussed below and elsewhere in this quarterly report on Form 10-Q that could cause actual results
to differ materially from the results contemplated by these forward-looking statements. We also urge you to carefully review the risk factors set forth in Item 1A- Risk Factors in our Annual Report on Form 10-K filed on March 19,
2009 with the Securities and Exchange Commission.

Company Overview

We are a leading specialty retailer and direct marketer of vitamins, minerals, herbs, supplements, sports nutrition and other health and wellness
products. As of June 27, 2009, we operated 425 stores located in 37 states and the District of Columbia and sold direct to consumers through our web sites, www.vitaminshoppe.com, www.BodyTech.com, and our nationally circulated
catalog. We target the dedicated, well-informed vitamin, mineral and supplement (VMS) consumer and differentiate ourselves by providing our customers with an extensive selection of high quality products sold at competitive prices and
value-added customer service. We offer our customers a selection of over 20,000 SKUs from over 700 different national brands, as well as our proprietary Vitamin Shoppe, BodyTech and MD Select brands. Our broad product offering enables us to provide
our customers with a selection of products that is not readily available at other specialty retailers or at mass merchants, such as chain drug stores chains and supermarkets. We believe our extensive product offering, together with our well-known
brand name and emphasis on product education and customer service, help us bond with our target customer and serve as a foundation for strong customer loyalty.

Our Company was founded as a single store in New York, New York in 1977. Our Vitamin Shoppe branded products were introduced in 1989. We were acquired in November 2002 by Irving Place Capital Partners II, L.P.
(formerly Bear Stearns Merchant Banking Partners II, L.P.) and its affiliated entities (collectively, IPCP) and other investors.

Segment
Information

We sell our products through two business segments: retail, which is our retail store format, and direct, which consists of
our internet and catalog formats.

Retail. We believe we operate a unique retail store format in the VMS industry, which has been
successful in diverse geographic and demographic markets, ranging from urban locations in New York City to suburban locations in Plantation, Florida and Manhattan Beach, California. Our stores carry a broad selection of VMS products and are staffed
with highly experienced and knowledgeable associates who are able to educate our customers about product features and assist in product selection.

Since the beginning of 2005, we have aggressively pursued new store growth. During this period through June 27, 2009, we opened 196 new stores, expanding our presence in our existing markets as well as entering new markets such as
California, Texas, Michigan and Hawaii. Our new stores typically have reached sales more consistent with our mature store base over a three to four year time period.

Direct. Our direct segment consists of our catalog and internet operations from our web sites, www.vitaminshoppe.com and www.BodyTech.com. The direct segment enables us to service customers
outside our retail markets and provides us with data that we use to assist us in the selection of future store locations.



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##### Table of Contents

Our catalog is mailed regularly to our catalog customers contained in our Healthy Awards Program
database. Our catalog is currently designed to appeal to the dedicated, well-informed VMS consumer and includes a broad assortment of approximately 12,000 to 14,000 of our most popular SKUs. Our Web sites offer our customers online access to our
full assortment of over 20,000 SKUs.

Trends and Other Factors Affecting Our Business

Our performance is affected by trends that impact the VMS industry, including demographic, health and lifestyle preferences. Changes in these trends and
other factors, which we may not foresee, may also impact our business. For example, our industry is subject to potential regulatory actions, such as the ban on ephedra, and other legal matters that affect the viability of a given product. Volatile
consumer trends, such as those described in the following paragraph, as well as the overall impact on consumer spending, which may be impacted heavily by the current economic conditions, can dramatically affect purchasing patterns. Our business
allows us to respond to changing industry trends by introducing new products and adjusting our product mix and sales incentives. We will continue to diversify our product lines to offer items less susceptible to the effects of economic conditions
and not as readily substitutable, such as teas, lotions and spring water.

Sales of weight management products are generally more sensitive
to consumer trends, resulting in higher volatility than our other products. Our sales of weight management products have been significantly influenced by the rapid increase and subsequent decline of products such as those containing ephedra, low
carb products, and certain thermogenic products, such as Hyrdroxy Cut. Accordingly, we launch new weight management products on an ongoing basis in response to prevailing market conditions and consumer demands. As the rate of obesity increases and
as the general public becomes increasingly more health conscious, we expect the demand for weight management products, albeit volatile, to continue to be strong in the near term.

In addition to the weight management product lines, we intend to continue our focus in meeting the demands of an increasingly aging population, the
effects of increasing costs of traditional healthcare and a rapidly growing fitness conscious public.

Our historical results have also
been significantly influenced by our new store openings. Since the beginning of 2005, we have opened 197 stores and operate 426 stores located in 37 states and the District of Columbia as of August 4, 2009.

Our stores typically require three to four years to mature, generating lower store level sales in the initial years than our mature stores. As a result,
new stores generally have a negative impact on our overall operating margin and sales per square foot. As our recently opened stores mature, we expect them to contribute meaningfully to our operating results.

Critical Accounting Policies

Our significant
accounting policies are described in Note 3 of the notes to the Consolidated Financial Statements included in our financial statements for Fiscal 2008, Fiscal 2007, and Fiscal 2006, filed with the Securities and Exchange Commission on March 19,
2009, in our Annual Report on Form 10-K. A discussion of our critical accounting policies and estimates are included in Managements Discussion and Analysis of Financial Condition and Results of Operations in our Form 10-K. Management has
discussed the development and selection of these policies with the Audit Committee of our Board of Directors, and the Audit Committee of our Board of Directors has reviewed its disclosures relating to them. Management believes there have been no
material changes to the critical accounting policies or estimates reported in the Managements Discussion and Analysis of Financial Condition and Results of Operations section of our Annual Report on Form 10-K for the fiscal year ended
December 27, 2008.

General Definitions for Operating Results

Net Sales consist of sales, net of sales returns and deferred sales, from comparable stores and non comparable stores, as well as sales made directly to our internet and catalog customers. A store is included
in comparable store sales after four hundred and ten days of operation.

Cost of goods soldincludes the cost of inventory sold,
costs of warehousing and distribution and store occupancy costs. Warehousing and distribution costs include freight on internally transferred merchandise, rent for the distribution center and costs associated with our buying department and
distribution facility, including payroll, which are capitalized into inventory and then expensed as merchandise is sold. Store occupancy costs include rent, common area maintenance, real estate taxes and utilities.

Gross profitis net sales minus cost of goods sold.

Selling, general and administrative expensesconsist of operating payroll and related benefits, advertising and promotion expense, depreciation and amortization, and other selling, general and administrative
expenses.



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Related party expensesconsist of management fees incurred and paid to IPC Manager II, LLC (formerly Bear Stearns
Merchant Manager II, LLC).

Income from operations consists of gross profit minus selling, general and administrative expenses, and
related party expenses.

Interest incomerepresents income earned from highly liquid investments purchased with an original maturity
of three months or less.

Interest expense includes interest on our second priority senior secured floating rate notes (the
Notes) along with interest on our swap, interest on the Revolving Credit Facility, letters of credit fees, interest on our capital leases, as well as amortization of financing costs.

Key Performance Indicators and Statistics

We use a
number of key indicators of financial condition and operating results to evaluate the performance of our business, including the following (in thousands):



|                                       |  |                    |         |   |                  |   |         |              |  |   |              |   |  |   |         |  
|-------------------------------------- |  | ------------------ | ------- | - | ---------------- | - | ------- | ------------ |  | - | ------------ | - |  | - | ------- | -
|                                       |  | Three Months Ended |         |   | Six Months Ended |  
|                                       |  | June 27,2009       |         |   | June 28,2008     |   |         | June 27,2009 |  |   | June 28,2008 |  
|Net sales                              |  | $                  | 171,143 |   |                  | $ | 153,354 |              |  | $ | 343,698      |   |  | $ | 307,091 |  
|Increase in comparable store net sales |  |                    | 4.3     | % |                  |   | 8.7     | %            |  |   | 4.7          | % |  |   | 7.2     | %
|Gross profit as a percent of net sales |  |                    | 32.6    | % |                  |   | 32.3    | %            |  |   | 32.8         | % |  |   | 32.7    | %
|Income from operations                 |  | $                  | 12,144  |   |                  | $ | 8,708   |              |  | $ | 24,845       |   |  | $ | 19,972  |  
|EBITDA (1)                             |  | $                  | 17,966  |   |                  | $ | 13,634  |              |  | $ | 36,703       |   |  | $ | 29,669  |  



|(1) | EBITDA represents net income before provision for income tax, interest income and expense, and depreciation and amortization, including recognition of deferred rent. Since EBITDA is
not a measure of performance calculated in accordance with GAAP, it should not be considered as a performance measure prepared in accordance with GAAP, such as operating income, net income and cash flows from operating activities. We believe that
EBITDA provides additional information of our operating performance and our ability to meet our future debt service, capital expenditure and working capital requirements. Furthermore, our executive compensation plans base incentive compensation
payments on our EBITDA performance measured against budget. Other companies may define EBITDA differently, and as a result, our measure of EBITDA may not be directly comparable to EBITDA of other companies. The table below includes a reconciliation
from net income to EBITDA.
|--- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------



|                                                           |  |                    |        |   |                  |   |        |              |  |   |              |   |  |   |        |  
|---------------------------------------------------------- |  | ------------------ | ------ | - | ---------------- | - | ------ | ------------ |  | - | ------------ | - |  | - | ------ | -
|                                                           |  | Three Months Ended |        |   | Six Months Ended |  
|                                                           |  | June 27,2009       |        |   | June 28,2008     |   |        | June 27,2009 |  |   | June 28,2008 |  
|Statement of Operations Data:                              |  |                    |        |   |                  |   |        |              |  |   |              |   |  |   |        |  
|Net income                                                 |  | $                  | 4,206  |   |                  | $ | 2,007  |              |  | $ | 8,768        |   |  | $ | 5,616  |  
|Provision for income taxes                                 |  |                    | 3,106  |   |                  |   | 1,250  |              |  |   | 6,238        |   |  |   | 3,589  |  
|Interest income                                            |  |                    | (1     | ) |                  |   | (9     | )            |  |   | (2           | ) |  |   | (22    | )
|Interest expense                                           |  |                    | 4,833  |   |                  |   | 5,460  |              |  |   | 9,841        |   |  |   | 10,789 |  
|Depreciation and amortization, including deferred rent (a) |  |                    | 5,822  |   |                  |   | 4,926  |              |  |   | 11,858       |   |  |   | 9,697  |  
|                                                           |  |                    |        |   |                  |   |        |              |  |   |              |   |  |   |        |  
|EBITDA                                                     |  | $                  | 17,966 |   |                  | $ | 13,634 |              |  | $ | 36,703       |   |  | $ | 29,669 |  
|                                                           |  |                    |        |   |                  |   |        |              |  |   |              |   |  |   |        |  



|(a) | Excludes amortization of deferred financing fees, which are included in interest expense in this table.
|--- | ---------------------------------------------------------------------------------------------------------



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Because we also consider EBITDA useful as a liquidity measure, we present the following reconciliation of
EBITDA to our net cash provided by operating activities:



|                                               |  |                  |        |   |              |   |         |  
|---------------------------------------------- |  | ---------------- | ------ | - | ------------ | - | ------- | -
|                                               |  | Six Months Ended |       
|                                               |  | June 27,2009     |        |   | June 28,2008 |  
|EBITDA                                         |  | $                | 36,703 |   |              | $ | 29,669  |  
|Interest expense, net                          |  |                  | (9,839 | ) |              |   | (10,767 | )
|Provision for income taxes                     |  |                  | (6,238 | ) |              |   | (3,589  | )
|Loss on disposal of fixed assets               |  |                  | 58     |   |              |   | 44      |  
|Deferred income taxes                          |  |                  | (1,340 | ) |              |   | (31     | )
|Deferred financing fees amortization and other |  |                  | 584    |   |              |   | 584     |  
|Equity compensation expense                    |  |                  | 1,269  |   |              |   | 1,121   |  
|Changes in operating assets and liabilities:   |  |                  |        |   |              |   |         |  
|Inventories                                    |  |                  | 3,448  |   |              |   | (300    | )
|Prepaid expenses and other current assets      |  |                  | 1,977  |   |              |   | 994     |  
|Other non-current assets                       |  |                  | (82    | ) |              |   | (128    | )
|Accounts payable                               |  |                  | 1,182  |   |              |   | (11,668 | )
|Accrued expenses and other current liabilities |  |                  | (4,548 | ) |              |   | (1,098  | )
|Other long-term liabilities                    |  |                  | 217    |   |              |   | 102     |  
|                                               |  |                  |        |   |              |   |         |  
|Net cash provided by operating activities      |  | $                | 23,391 |   |              | $ | 4,933   |  
|                                               |  |                  |        |   |              |   |         |  

The following table shows the growth in our network of stores during the three and six months
ended June 27, 2009 and June 28, 2008:



|                                   |  |                    |   |                  |              |  |              |   |  |             
|---------------------------------- |  | ------------------ | - | ---------------- | ------------ |  | ------------ | - |  | ------------
|                                   |  | Three Months Ended |   | Six Months Ended
|                                   |  | June 27,2009       |   |                  | June 28,2008 |  | June 27,2009 |   |  | June 28,2008
|Store Data:                        |  |                    |   |                  |              |  |              |   |  |             
|Stores open at beginning of period |  | 418                |   |                  | 354          |  | 401          |   |  | 341         
|Stores opened                      |  | 8                  |   |                  | 7            |  | 25           |   |  | 20          
|Stores closed                      |  | (1                 | ) |                  |             |  | (1           | ) |  |            
|                                   |  |                    |   |                  |              |  |              |   |  |             
|Stores open at end of period       |  | 425                |   |                  | 361          |  | 425          |   |  | 361         
|                                   |  |                    |   |                  |              |  |              |   |  |             



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Results of Operations

The information presented below is for the three and six months ended June 27, 2009 and June 28, 2008 and was derived from our condensed consolidated financial statements, which, in the opinion of
management, includes all adjustments necessary for a fair presentation of our financial position and operating results for such periods and as of such dates. The following table summarizes our results of operations for the three and six months ended
June 27, 2009 and June 28, 2008 as a percentage of net sales:



|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   
|-------------------------------------------- |  | ------------------ | -- |  | ---------------- | -- |  | ------------ | -- |  | ------------ | --
|                                             |  | Three Months Ended |    |  | Six Months Ended |   
|                                             |  | June 27,2009       |    |  | June 28,2008     |    |  | June 27,2009 |    |  | June 28,2008 |   
|Net sales                                    |  | 100.0              | %  |  | 100.0            | %  |  | 100.0        | %  |  | 100.0        | % 
|Cost of goods sold                           |  | 67.4               | %  |  | 67.7             | %  |  | 67.2         | %  |  | 67.3         | % 
|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   
|Gross profit                                 |  | 32.6               | %  |  | 32.3             | %  |  | 32.8         | %  |  | 32.7         | % 
|Selling, general and administrative expenses |  | 25.2               | %  |  | 26.4             | %  |  | 25.3         | %  |  | 25.9         | % 
|Related party expenses                       |  | 0.3                | %  |  | 0.2              | %  |  | 0.3          | %  |  | 0.3          | % 
|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   
|Income from operations                       |  | 7.1                | %  |  | 5.7              | %  |  | 7.2          | %  |  | 6.5          | % 
|Interest income                              |  | (0.0               | %) |  | (0.0             | %) |  | (0.0         | %) |  | (0.0         | %)
|Interest expense                             |  | 2.8                | %  |  | 3.6              | %  |  | 2.8          | %  |  | 3.5          | % 
|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   
|Income before provision for income taxes     |  | 4.3                | %  |  | 2.1              | %  |  | 4.4          | %  |  | 3.0          | % 
|Provision for income taxes                   |  | 1.8                | %  |  | 0.8              | %  |  | 1.8          | %  |  | 1.2          | % 
|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   
|Net income                                   |  | 2.5                | %  |  | 1.3              | %  |  | 2.6          | %  |  | 1.8          | % 
|                                             |  |                    |    |  |                  |    |  |              |    |  |              |   

Three Months Ended June 27, 2009 Compared To Three Months Ended June 28, 2008

Net Sales

Net sales increased $17.8
million, or 11.6%, to $171.1 million for the three months ended June 27, 2009 compared to $153.4 million for the three months ended June 28, 2008. The increase was primarily the result of an increase in our comparable store sales, and new
sales from our non-comparable stores.

Retail

Net sales from our retail stores increased $17.7 million, or 13.2%, to $151.8 million for the three months ended June 27, 2009 compared to $134.1 million for the three months ended June 28, 2008. We operated
425 stores as of June 27, 2009 compared to 361 stores as of June 28, 2008. Our overall store sales for the three months ended June 27, 2009 increased due to non-comparable store sales increases of $3.9 million and an increase in
comparable store sales of $13.8 million, or 4.3%. Our overall sales increased primarily in the categories of supplements, which increased $5.4 million, or 16.8%; vitamins and multivitamins, which increased $2.7 million, or 16.1%; sports nutrition,
which increased $5.9 million, or 17.4%; and herbs, which increased $4.3 million, or 19.0%. These increases were offset in part by a decrease in our weight management category of $1.1 million, or 12.4%, which was largely due to a recall of a non-core
product during the quarter.

Product sales in the supplements category increased at a greater rate than the overall increase in net sales,
as we continue to experience significant growth in sales of essential fatty acids, or EFAs, as well as experiencing growth in other products during the quarter, such as CoQ10 and probiotics for digestive health. Sales in our vitamin and multivitamin
category increased at a rate greater than the overall increase in net sales due to the introduction of new special formulations for men and women as well as an increase in sales of Vitamin D which continues to receive favorable press. Product sales
in the sports nutrition category increased at a greater rate than the overall increase in net sales for the eleventh consecutive quarter during the quarter ended June 27, 2009. We expect this trend to continue based on the growth of the
fitness-conscious market. In addition, net sales in our Herbs category increased at a greater rate than the overall increase in net sales primarily as a result of an increase in net sales in our cleansing and superfoods products.

Direct

Net sales to our
direct customers increased $0.1 million, or 0.6%, to $19.4 million for the three months ended June 27, 2009 compared to $19.3 million for the three months ended June 28, 2008. The overall increase in our direct sales was due to an increase
in our internet sales of approximately $1.2 million which was offset by a decrease in our catalog sales. The increase in web-based sales was largely due to a greater influx of customers, as a result of our prior web-based marketing initiatives, as
well as an increase in pricing promotions this quarter as compared to the quarter ended June 28, 2008. We have reduced our catalog circulation and customer prospecting as we believe catalog purchasing in general is declining in popularity as a
purchasing medium, especially in the wake of the growth of online shopping. In addition, as we continue to open more stores in new markets, some catalog customers choose to shop at our retail locations.



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Cost of Goods Sold

Cost of goods sold, which includes product, warehouse and distribution and occupancy costs, increased $11.6 million, or 11.1%, to $115.4 million for the three months ended June 27, 2009 compared to $103.8 million
for the three months ended June 28, 2008. The increase was primarily due to an increase in product costs and occupancy costs for the quarter ended June 27, 2009, as compared to the quarter ended June 28, 2008. Cost of goods sold as a
percentage of net sales decreased to 67.4% for the three months ended June 27, 2009, compared to 67.7% for the three months ended June 28, 2008. The decrease of cost of goods sold as a percentage of net sales was due primarily to a
decrease in product costs as a percentage of sales of 0.5% which was offset by an increase in occupancy costs of 0.7% as a percentage of sales. The increase of occupancy costs as a percentage of sales is largely attributable to the larger body of
new (non-comparable) stores in operations during the second quarter of Fiscal 2009, as compared to the second quarter of Fiscal 2008.

Gross Profit

As a result of the foregoing, gross profit increased $6.2 million, or 12.5%, to $55.8 million for the three months ended
June 27, 2009 compared to $49.5 million for the three months ended June 28, 2008. Gross profit as a percentage of sales increased to 32.6% for the quarter ended June 27, 2009, compared to 32.3% for the quarter ended June 28,
2008.

Selling, General and Administrative Expenses

Selling, general and administrative expenses, including operating payroll and related benefits, advertising and promotion expense, depreciation and amortization, and other selling, general and administrative expenses,
increased $2.7 million, or 6.7%, to $43.2 million for the three months ended June 27, 2009, compared to $40.4 million for the three months ended June 28, 2008. The components of selling, general and administrative expenses are explained
below. Selling, general and administrative expenses as a percentage of net sales decreased to 25.2% for the three months ended June 27, 2009, compared to 26.4% for the three months ended June 28, 2008.

Operating payroll and related benefits increased $2.1 million, or 14.0%, to $16.8 million for the three months ended June 27, 2009 compared to $14.7
million for the three months ended June 28, 2008. Operating payroll and related benefits expenses as a percentage of net sales increased to 9.8% for the three months ended June 27, 2009 compared to 9.6% for the three months ended
June 28, 2008. The increase as a percentage of net sales was primarily due to lower sales per hour for the quarter ended June 27, 2009, as compared to the quarter ended June 28, 2008, due to a greater number of new (non-comparable)
stores.

Advertising and promotion expenses decreased $0.2 million, or 4.0%, to $3.0 million for the three months ended June 27, 2009
compared to $3.2 million for the three months ended June 28, 2008. Advertising and promotion expenses as a percentage of net sales decreased to 1.8% for the three months ended June 27, 2009, compared to 2.1% for the three months ended
June 28, 2008. The decrease is primarily due to a decline in our catalog circulation for the three months ended June 27, 2009, as compared to the three months ended June 28, 2008, as we are reducing our catalog advertising and
prospecting efforts.

Other selling, general and administrative expenses, which includes depreciation and amortization expense, increased
$0.8 million, or 3.7%, to $23.4 million for the three months ended June 27, 2009 compared to $22.5 million for the three months ended June 28, 2008. The increase was due primarily to increases in depreciation and amortization expense of
approximately $1.0 million, and corporate payroll expenses of $0.3 million, offset in part by decreases in information technology costs of $0.2 million and professional fees of $0.2 million. Other selling, general and administrative expenses as a
percentage of net sales decreased to 13.7% during the three months ended June 27, 2009 compared to 14.7% for the three months ended June 28, 2008. The decrease as a percentage of sales was largely the result of experiencing overall
economies of scale with regards to these expenses relative to the increase in sales for the quarter ended June 27, 2009, as compared to the quarter ended June 28, 2008.

Related Party Expenses

Related party expenses remained level at $0.4 million for the three
months ended June 27, 2009, and the three months ended June 28, 2008.

Income from Operations

As a result of the foregoing, income from operations increased $3.4 million, or 39.5%, to $12.1 million for the three months ended June 27, 2009
compared to $8.7 million for the three months ended June 28, 2008. Income from operations as a percentage of net sales increased to 7.1% for the three months ended June 27, 2009 compared to 5.7% for the three months ended June 28,
2008.



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##### Table of Contents

Retail

Income from operations for the retail segment increased $4.5 million, or 22.2%, to $25.0 million for the three months ended June 27, 2009 compared to $20.5 million for the three months ended June 28, 2008.
Income from operations as a percentage of net sales for the retail segment remained increased to 16.5% for the three months ended June 27, 2009, compared to 15.3% for the three months ended June 28, 2008. The increase as a percentage of
sales was primarily due to a 0.7% decrease in product costs as a result of vendor funded promotions.

Direct

Income from operations for the direct segment decreased $0.1 million, or 1.3%, to $3.7 million for the three months ended June 27, 2009 compared to
$3.8 million for the three months ended June 28, 2008. Income from operations as a percentage of net sales for the direct segment decreased to 19.2% for the three months ended June 27, 2009 compared to 19.6% for the three months ended
June 28, 2008. The 0.4% decrease in income from operations as a percent of net sales was due to an increase in product costs of 1.6%, as a percent of net sales, due primarily to an increase in promotional pricing, and an increase in
distribution costs of 0.7% as a percentage of net sales, as a result of an increase in wages during the three months ended June 27, 2009, as compared to the three months ended June 28, 2008. These increases were offset in part by a 1.6%
decrease in advertising costs as a percentage of net sales during the three months ended June 27, 2009, compared to the three months ended June 28, 2008, as we continue to decrease our catalog circulation and printed promotional material.

Corporate Costs

Corporate costs increased by $1.1 million, or 6.8%, to $16.6 million for the three months ended June 27, 2009 compared to $15.5 million for the three months ended June 28, 2008. Corporate costs as a percentage of net sales
decreased to 9.7% for the three months ended June 27, 2009 compared to 10.1% for the three months ended June 28, 2008. The dollar increase was primarily due to increases in depreciation and amortization expense of approximately $1.0
million, and payroll expenses of $0.3 million during the quarter ended June 27, 2009, as compared to the quarter ended June 28, 2008, offset by decreases in information technology costs of $0.2 million and professional fees of $0.2
million. The decrease in Corporate costs as a percentage of sales was largely the result of experiencing overall economies of scale in other corporate expenses relative to increased sales for the quarter ended June 27, 2009, as compared to the
quarter ended June 28, 2008.

Interest Income

Interest income decreased $8,000 to $1,000 for the three months ended June 27, 2009 compared to $9,000 for the three months ended June 28, 2008. The decrease was due largely to lower interest rates and lower
cash balances during the three months ended June 27, 2009, as compared to the three months ended June 28, 2008.

Interest Expense

Interest expense decreased $0.6 million, or 11.5%, to $4.8 million for the three months ended June 27, 2009 compared to $5.5 million
for the three months ended June 28, 2008. The decrease was due to lower interest rates experienced during the quarter ended June 27, 2009, as compared to the three months ended June 28, 2008, as well as having lower borrowings on our
revolving credit line during the quarter ended June 27, 2009.

Provision for Income Taxes

We recognized $3.1 million of income tax expense during the three months ended June 27, 2009 compared with $1.3 million for the three months ended
June 28, 2008. The effective tax rate for the three months ended June 27, 2009 was 42.5%, compared to 38.4% for the three months ended June 28, 2008. The effective rate for the current period, as compared to the same period last year,
increased primarily due to increases in our blended state tax rates, and increases to our FIN 48 liability.

Net Income

As a result of the foregoing, we generated net income of $4.2 million for the three months ended June 27, 2009 compared to $2.0 million for the three
months ended June 28, 2008.



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Six Months Ended June 27, 2009 Compared To Six Months Ended June 28, 2008

Net Sales

Net sales increased $36.6 million,
or 11.9%, to $343.7 million for the six months ended June 27, 2009 compared to $307.1 million for the six months ended June 28, 2008. The increase was the result of an increase in our comparable store sales, new sales from our
non-comparable stores, offset in part, by a decrease in our direct sales.

Retail

Net sales from our retail stores increased $36.8 million, or 13.8%, to $303.4 million for the six months ended June 27, 2009 compared to $266.6
million for the six months ended June 28, 2008. We operated 425 stores as of June 27, 2009 compared to 361 stores as of June 28, 2008. Our overall store sales for the six months ended June 27, 2009 increased due to non-comparable
store sales increases of $8.1 million and an increase in comparable store sales of $28.7 million, or 4.7%. Our overall sales increased primarily in the categories of supplements, which increased $10.6 million, or 16.5%; vitamins and multivitamins,
which increased $5.1 million, or 15.0%; sports nutrition, which increased by $13.3 million, or 20.4%; minerals, which increased $1.2 million, or 14.1%; and herbs, which increased $8.5 million, or 18.1%; offset in part by weight management, sales of
which decreased $1.1 million, or 6.3%.

The supplements category, which is among the largest selling product categories in our mix,
continues to experience significant growth in sales of essential fatty acids, or EFAs, which have been responsible for most of the growth in the supplement category for several quarters. Given the current trend in EFA consumption, and the growing
number of publications and recommendations regarding the heart-health benefits of fish oils (such as by The American Heart Association and US National Institutes of Health), we expect continued strength in sales of EFAs for the remainder of this
Fiscal year. Product sales in the sports nutrition category increased at a greater rate than the overall increase in net sales during the six months ended June 27, 2009, and has done so since the middle of Fiscal 2006. We believe this is due
largely to the growth in the fitness-conscious market as well as the diversity of new product introductions and innovations in functionally specific supplementation. In addition, net sales in our Herbs category increased at a greater rate than the
overall increase in net sales primarily as a result of an increase in sales in our cleansing and superfoods products. Sales in the weight management category decreased during the six months ended June 27, 2009, due primarily to a recall of a
popular thermogenic product which was not replaced with a reformulated product until after the close of the second Fiscal quarter of 2009.

Direct

Net sales to our direct customers decreased $0.2 million, or 0.5%, to $40.3 million for the six months ended
June 27, 2009 compared to $40.5 million for the six months ended June 28, 2008. The overall decrease in our direct sales was due to an increase in our internet sales of approximately $2.3 million which was offset by a decrease in our
catalog sales. The increase in web-based sales was largely due to a greater influx of customers during the six months ended June 27, 2009, as compared to the six months ended June 28, 2008, as a result of our prior web-based marketing
initiatives. We have reduced our catalog circulation and customer prospecting as we believe catalog purchasing in general is declining in popularity as a purchasing medium, especially in the wake of the introduction of online shopping. In addition,
as we continue to open more stores in new markets, some catalog customers choose to shop at our retail locations.

Cost of Goods Sold

Cost of goods sold, which includes product, warehouse and distribution and occupancy costs, increased $24.1 million, or 11.7%, to
$230.9 million for the six months ended June 27, 2009 compared to $206.8 million for the six months ended June 28, 2008. The dollar increase was primarily due to an increase in product costs and occupancy costs for the six months ended
June 27, 2009, as compared to the six months ended June 28, 2008. Cost of goods sold as a percentage of net sales decreased to 67.2% for the six months ended June 27, 2009, compared to 67.3% for the six months ended June 28,
2008. The decrease of cost of goods sold as a percentage of net sales was due primarily to decreases in product costs and distribution costs as a percentage of sales of 0.6% and 0.4%, respectively, which were offset by an increase in occupancy costs
of 0.8% as a percentage of sales. The increase of occupancy costs as a percentage of sales is largely attributable to the larger body of new (non-comparable) stores in operations during the first six months of Fiscal 2009, as compared to the same
period last year.

Gross Profit

As a result of the foregoing, gross profit increased $12.5 million, or 12.4%, to $112.8 million for the six months ended June 27, 2009 compared to $100.3 million for the six months ended June 28, 2008.



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Selling, General and Administrative Expenses

Selling, general and administrative expenses, including operating payroll and related benefits, advertising and promotion expense, depreciation and
amortization, and other selling, general and administrative expenses, increased $7.5 million, or 9.4%, to $87.1 million for the six months ended June 27, 2009, compared to $79.6 million for the six months ended June 28, 2008. The
components of selling, general and administrative expenses are explained below. Selling, general and administrative expenses as a percentage of net sales for the six months ended June 27, 2009 decreased to 25.3% compared to 25.9% for the six
months ended June 28, 2008.

Operating payroll and related benefits increased $4.3 million, or 14.8%, to $33.4 million for the six
months ended June 27, 2009 compared to $29.1 million for the six months ended June 28, 2008. Operating payroll and related benefits expenses as a percentage of net sales increased to 9.7% for the six months ended June 27, 2009
compared to 9.5% for the six months ended June 28, 2008. The increase as a percentage of net sales was primarily due to the greater volume of newer stores thus resulting in lower sales per hour relative to net sales during the six months ended
June 27, 2009, as compared to the six months ended June 28, 2008.

Advertising and promotion expenses increased $0.3 million, or
4.6%, to $7.4 million for the six months ended June 27, 2009 compared to $7.1 million for the six months ended June 28, 2008. Advertising and promotion expenses as a percentage of net sales decreased to 2.1% for the six months ended
June 27, 2009 from 2.3% for the six months ended June 28, 2008. The decrease is primarily due to a decline in our catalog circulation for the six months ended June 27, 2009, as compared to the six months ended June 28, 2008, as
we are reducing our catalog advertising and prospecting efforts.

Other selling, general and administrative expenses, which includes
depreciation and amortization expense, increased $2.9 million, or 6.7%, to $46.3 million for the six months ended June 27, 2009 compared to $43.4 million for the six months ended June 28, 2008. The increase was due to increases in
depreciation and amortization expense of approximately $2.1 million, and an increase in corporate payroll expenses of $0.8 million. The increase in payroll was attributable to increases to our corporate staff to meet the needs of our growth during
the six months ended June 27, 2009, as compared to the six months ended June 28, 2008. Other selling, general and administrative expenses as a percentage of net sales decreased to 13.5% during the six months ended June 27, 2009
compared to 14.1% for the six months ended June 28, 2008, due to achieving greater overall efficiencies from our operations and corporate infrastructure relative to net sales during the six months ended June 27, 2009, as compared to the
six months ended June 28, 2008.

Related Party Expenses

Related party expenses increases $0.1 million, or 10.9%, to $0.8 million for the six months ended June 27, 2009, as compared to $0.7 million for the six months ended June 28, 2008, due to the increase in net
sales.

Income from Operations

As a result of the foregoing, income from operations increased $4.9 million, or 24.4%, to $24.8 million for the six months ended June 27, 2009 compared to $20.0 million for the six months ended June 28, 2008. Income from
operations as a percentage of net sales increased to 7.2% for the six months ended June 27, 2009, compared to 6.5% for the six months ended June 28, 2008.

Retail

Income from operations for the retail segment increased $7.7 million, or 18.2%, to
$49.7 million for the six months ended June 27, 2009 compared to $42.0 million for the six months ended June 28, 2008. Income from operations as a percentage of net sales for the retail segment increased to 16.4% for the six months ended
June 27, 2009 compared to 15.8% for the six months ended June 28, 2008. The increase as a percentage of net sales was primarily due to the decrease in cost of goods sold of 0.4% as a percent of sales and a decrease and in operating
expenses of 0.6% as a percent of sales. The decrease in operating expenses were as a result of the economies of scale described in Other, selling, general and administrative expenses. These decreases were offset in part by an increase in
advertising expense of 0.2% as a percentage of net sales, which is attributable to the increases in greater national media exposure and media for grand openings during the six months ended June 27, 2009, as compared to the six months ended
June 28, 2008.

Direct

Income from operations for the direct segment increased $0.4 million, or 4.7%, to $8.1 million for the six months ended June 27, 2009 compared to $7.7 million for the six months ended June 28, 2008. Income
from operations as a percentage of net sales for the direct segment increased to 20.1% for the six months ended June 27, 2009 compared to 19.1% for the six months ended June 28, 2008. This increase in income from operations as a percentage
of net sales was due mainly to a 1.9% decrease in advertising costs as percentage of net sales, as we are reducing our catalog advertising and prospecting efforts, offset by an increase in cost of goods sold of 0.9% as a percentage of net sales
which was primarily due to greater distribution costs. The increase in distribution costs was primarily as a result of a lower ratio of units per shipment experienced for the six months ended June 27, 2009, as compared the six months ended
June 28, 2008.



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Corporate Costs

Corporate costs increased by $3.2 million, or 10.6%, to $32.9 million for the six months ended June 27, 2009 compared to $29.8 million for the six
months ended June 28, 2008. Corporate costs as a percentage of net sales decreased to 9.6% for the six months ended June 27, 2009 compared to 9.7% for the six months ended June 28, 2008. The dollar increase was primarily due to
increases in depreciation and amortization expense of approximately $2.1 million, and an increase in payroll of $0.8 million, attributable to our growing corporate infrastructure. The 0.1% decrease as a percentage of net sales for the six months
ended June 27, 2009, as compared to the six months ended June 28, 2008, was primarily due to achieving greater overall efficiencies from our corporate infrastructure relative to net sales during the six months ended June 27, 2009, as
compared to the six months ended June 28, 2008.

Interest Income

Interest income decreased $20,000 to $2,000 for the six months ended June 27, 2009 compared to $22,000 for the six months ended June 28, 2008.
The decrease was due largely to lower interest rates, and lower cash balances during the six months ended June 27, 2009, as compared to the six months ended June 28, 2008.

Interest Expense

Interest expense decreased $0.9 million, or 8.8%, to $9.8 million for the
six months ended June 27, 2009 compared to $10.8 million for the six months ended June 28, 2008. The decrease was due to lower interest rates as well as lower outstanding short-term borrowings experienced during the six months ended
June 27, 2009, as compared to the six months ended June 28, 2008.

Provision for Income Taxes

We recognized $6.2 million of income tax expense during the six months ended June 27, 2009 compared with $3.6 million for the six months ended
June 28, 2008. The effective tax rate for the six months ended June 27, 2009 was 41.6%, compared to 39.0% for the six months ended June 28, 2008. The effective rate for the current period, as compared to the same period last year,
increased primarily due to increases in our blended state tax rates.

Net Income

As a result of the foregoing, we generated net income of $8.8 million for the six months ended June 27, 2009 compared to $5.6 million for the six
months ended June 28, 2008.



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Key Indicators of Liquidity and Capital Resources

The following table sets forth key indicators of our liquidity and capital resources:



|                                                           |  |                  |         |   |                  |   |         |  
|---------------------------------------------------------- |  | ---------------- | ------- | - | ---------------- | - | ------- | -
|                                                           |  | June 27,2009     |         |   | December 27,2008 |  
|Balance Sheet Data:                                        |  |                  |         |   |                  |   |         |  
|Cash and cash equivalents                                  |  | $                | 2,107   |   |                  | $ | 1,623   |  
|Working capital                                            |  |                  | 59,861  |   |                  |   | 52,347  |  
|Total assets                                               |  |                  | 459,099 |   |                  |   | 463,690 |  
|Total debt, including capital leases                       |  |                  | 177,753 |   |                  |   | 186,382 |  
|                                                           | 
|                                                           |  | Six Months Ended |        
|                                                           |  | June 27,2009     |         |   | June 28,2008     |  
|Other Information:                                         |  |                  |         |   |                  |   |         |  
|Depreciation and amortization, including deferred rent (1) |  | $                | 12,442  |   |                  | $ | 10,281  |  
|Cash Flows Provided By (Used In):                          |  |                  |         |   |                  |   |         |  
|Operating activities                                       |  | $                | 23,391  |   |                  | $ | 4,933   |  
|Investing activities                                       |  |                  | (13,771 | ) |                  |   | (16,560 | )
|Financing activities                                       |  |                  | (9,136  | ) |                  |   | 11,933  |  
|                                                           |  |                  |         |   |                  |   |         |  
|Net increase in cash and cash equivalents                  |  | $                | 484     |   |                  | $ | 306     |  
|                                                           |  |                  |         |   |                  |   |         |  



|(1) | Also includes amortization of deferred financing fees.
|--- | ------------------------------------------------------

Liquidity and
Capital Resources

Our primary uses of cash are to fund working capital, operating expenses, debt service and capital expenditures
related primarily to the construction of new stores. Historically, we have financed these requirements predominately through internally generated cash flow, supplemented with short-term financing. We believe that the cash generated by operations and
cash and cash equivalents, together with the borrowing availability under the Revolving Credit Facility, will be sufficient to meet our working capital needs for the next twelve months, including investments made and expenses incurred in connection
with our store growth plans, systems development and store improvements.

We plan to spend up to $21 million in capital expenditures during
Fiscal 2009, of which up to $17 million will be in connection with our store growth and improvement plans with the remainder of up to $4 million being used for all other expenditures. Of the total capital expenditures projected for Fiscal 2009 we
have already invested $13.8 million during the six months ended June 27, 2009. We plan on opening approximately 38 stores during Fiscal 2009, of which we have already opened 25 stores as of June 27, 2009. Our working capital requirements
for merchandise inventory will continue to increase as we continue to open additional stores. Currently, our practice is to establish an inventory level of $165,000 to $185,000 at cost for each of our stores. Additionally, 30 day payment terms have
been extended to us by some of our suppliers allowing us to effectively manage our inventory and working capital.

We were in compliance
with all debt covenants as of June 27, 2009. At June 27, 2009, we had $2.1 million in cash and cash equivalents and $59.9 million in working capital. At December 27, 2008, we had $1.6 million in cash and cash equivalents and $52.3
million in working capital.

Cash Provided by Operating Activities

Cash provided by operating activities was $23.4 million for the six months ended June 27, 2009, as compared to $4.9 million of cash provided by operating activities for the six months ended June 28, 2008.
The $18.5 million increase in cash flows from operating activities is primarily due to an increase in our net income, as well as decreases in expenditures on inventory and on our accounts payable for the six months ended June 27, 2009, as
compared to the six months ended June 28, 2008. The decrease changes in our inventory is attributable to an increase in our inventory efficiency, as we require less lead time to fulfill a retail stores needs, as well as due to the planned
decrease in new store openings in the coming months relative to the same period last year, as we increased our inventory in anticipation of the numerous store openings which occurred during Fiscal 2008. The decrease in changes to our accounts
payable in Fiscal 2009 was primarily due to increasing the frequency of payments to our trade vendors beginning in Fiscal 2008 to align with accelerated payment terms.



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Cash Used in Investing Activities

Net cash used in investing activities during the six months ended June 27, 2009, was $13.8 million, compared to $16.6 million during the six months ended June 28, 2008. Capital expenditures during the six
months ended June 27, 2009, were used for the construction of 25 new stores, and improvements to exiting stores. During the six months ended June 28, 2008, capital expenditures were used for the construction of 20 new stores, as well as
the construction in progress for approximately 30 new stores which were opened in the following two quarters in Fiscal 2008. In addition, investing activities during the first two quarters of Fiscal 2008 included the $3.0 million asset purchase
related to our Florida stores.

Cash (Used in) Provided by Financing Activities

Net cash used in financing activities was $9.1 million for the six months ended June 27, 2009, as compared to net cash provided by financing
activities of $11.9 million for the six months ended June 28, 2008. The $21.1 million change in cash flows from financing activities was due primarily to net repayments to our revolving credit agreement during the six months ended June 27,
2009, compared to net borrowing during the first six months of Fiscal 2008.

2005 Second Priority Senior Secured Floating Rate Notes

Commencing on February 15, 2006, interest on our Notes was set at a per annum rate equal to a three month LIBOR plus 7.5%, which resets quarterly on
February 15, May 15, August 15 and November 15 of each year. The combined weighted average interest rate from December 27, 2008 through June 27, 2009 was 8.84% (12.30% after including the impact of hedging
activities). Interest on overdue principal and interest and liquidated damages, if any, will accrue at a rate that is 1% higher than the then applicable interest rate on the Notes. The indenture governing the Notes restricts the ability of Vitamin
Shoppe Industries, Inc. (VSI) and VS Direct, Inc. (Direct) to incur additional debt, pay dividends and make distributions, make certain investments, repurchase stock, incur liens, enter into transactions with affiliates,
enter into sale and lease back transactions, merge, or consolidate or transfer or sell assets.

Revolving Credit Facility

On November 15, 2005, VSI entered into a Revolving Credit Facility for $50.0 million, and has the option to increase or decrease the facility size by
$25.0 million, subject to certain conditions. The availability under the Revolving Credit Facility is subject to a borrowing base calculated on the basis of certain eligible accounts receivable from credit card companies and inventory of VSI and
Direct. The obligations thereunder are secured by a security interest in substantially all of the assets of Holdings, VSI and Direct. The Revolving Credit Facility provides for affirmative and negative covenants affecting VSI, Holdings and Direct.
The Revolving Credit Facility restricts, among other things, our ability to incur indebtedness, create or permit liens on our assets, declare or pay dividends and certain other restricted payments, consolidate, merge or recapitalize, acquire or sell
assets, make certain investments, loans or other advances, enter into transactions with affiliates, change our line of business, and restricts the types of hedging activities we can enter into. The Revolving Credit Facility has a maturity date of
November 15, 2010. The unused available line of credit at June 27, 2009 was $39.6 million.

The borrowings under the Revolving
Credit Facility accrue interest, at our option, at the rate per annum announced from time to time by the agent as its prime rate, or at a per annum rate equal to between 1.25% and 1.75% (depending on excess availability) above the
adjusted Eurodollar rate. The combined weighted average interest rate from December 27, 2008 through June 27, 2009 was 2.44%.

Direct and Holdings provided guarantees in respect of VSIs obligations in respect of the Revolving Credit Facility, and VSI and Holdings have provided guarantees in respect of Directs obligations in respect of the Revolving
Credit Facility.

We entered into an interest rate swap during December 2005 on a portion of our Notes, which qualifies for hedge
accounting under Statement of Financial Accounting Standards (SFAS) No. 133. The swaps fair market value of $(4.4) million at December 27, 2008 and $(3.5) million at June 27, 2009, is recorded in other long-term
liabilities on the condensed consolidated balance sheets. Of the increase in market value of $0.9 million during Fiscal 2009, $0.6 million was recorded in other comprehensive income, and $0.3 million was recorded in deferred tax liabilities.



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Contractual Obligations and Commercial Commitments

As of June 27, 2009, our lease commitments and contractual obligations are as follows (in thousands):



|                         |  |       |         |                     |   |                                           |  |               |       |                      |   |                         |  |   |        |  |   |      
|------------------------ |  | ----- | ------- | ------------------- | - | ----------------------------------------- |  | ------------- | ----- | -------------------- | - | ----------------------- |  | - | ------ |  | - | -----
|Fiscal year ending       |  | Total |         | OperatingLeases (1) |   | Capital LeaseObligation,IncludingInterest |  | Long-TermDebt |       | InterestPayments (2) |   | RevolvingCreditFacility
|Remainder of Fiscal 2009 |  | $     | 43,935  |                     | $ | 33,994                                    |  | $             | 803   |                      | $ |                        |  | $ | 9,138  |  | $ |     
|2010                     |  |       | 97,465  |                     |   | 69,081                                    |  |               | 1,607 |                      |   |                        |  |   | 18,277 |  |   | 8,500
|2011                     |  |       | 85,514  |                     |   | 65,732                                    |  |               | 1,505 |                      |   |                        |  |   | 18,277 |  |   |     
|2012                     |  |       | 244,113 |                     |   | 63,058                                    |  |               | 824   |                      |   | 165,000                 |  |   | 15,231 |  |   |     
|2013                     |  |       | 56,641  |                     |   | 56,641                                    |  |               |      |                      |   |                        |  |   |       |  |   |     
|Thereafter               |  |       | 146,937 |                     |   | 146,937                                   |  |               |      |                      |   |                        |  |   |       |  |   |     
|                         |  |       |         |                     |   |                                           |  |               |       |                      |   |                         |  |   |        |  |   |      
|                         |  | $     | 674,605 |                     | $ | 435,443                                   |  | $             | 4,739 |                      | $ | 165,000                 |  | $ | 60,923 |  | $ | 8,500
|                         |  |       |         |                     |   |                                           |  |               |       |                      |   |                         |  |   |        |  |   |      



|(1) | The operating leases included in the above table do not include contingent rent based upon sales volume, which represented less than 1% of our minimum lease obligations during the
first six months of Fiscal of 2009. In addition, the operating leases do not include common area maintenance costs or real estate taxes that are paid to the landlord during the year, which combined represented approximately 17.3% of our minimum
lease obligations for the six months ended June 27, 2009.
|--- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------



|(2) | Interest payments are based upon the prevailing interest rates at June 27, 2009, net of projected activity arising from our hedging activities which cease in 2010. Interest
payments do not include interest expense related to our Credit Facility due to its revolving nature.
|--- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

We have an aggregate
contingent liability of up to $2.1 million related to potential severance payments for five executives as of June 27, 2009 pursuant to their respective employment agreements. We have an aggregate contingent liability of up to $1.9 million
related to potential severance payments for eight employees as of June 27, 2009 following a change in control pursuant to their respective employment agreements. These potential severance payments are not reflected in the table above.

Excluded from the above commitments is $4.4 million of long-term liabilities related to uncertain tax positions pursuant to FIN 48, due to
the uncertainty of the time and nature of resolution.

Off-Balance Sheet Arrangements

We have not created, and are not party to, any special-purpose or off-balance sheet entities for the purpose of raising capital, incurring debt or
operating our business. We do not have any off-balance sheet arrangements or relationships with entities that are not consolidated into our financial statements that have or are reasonably likely have a material current or future effect on our
financial condition, changes in financial condition, revenues, expenses, results of operations, liquidity, capital expenditures or capital resources.

Effects of Inflation

We do not believe that our sales or operating results have been materially impacted by inflation
during the periods presented in our financial statements. There can be no assurance, however, that our sales or operating results will not be impacted by inflation in the future.

Recent Accounting Pronouncements

In March 2008, the FASB issued SFAS No. 161, Disclosures
about Derivative Instruments and Hedging Activitiesan amendment of FASB Statement No. 133, (SFAS No. 161). SFAS No. 161 requires entities to provide enhanced disclosures for derivative activities and hedging
activities with regard to the reasons for employing derivative instruments, how they are accounted for, and how these instruments affect an entitys financial position, financial performance, and cash flows. The provisions of SFAS No. 161
were effective in the first quarter of fiscal year 2009. The adoption of SFAS No. 161 did not have a material impact on the Companys financial condition, results of operations or cash flows. See Note 3 (Financial Instruments Policy) and
Note 11 to our condensed consolidated financial statements, for disclosures pertaining to SFAS No. 161.

Effective December 30,
2007, the Company adopted certain provisions of SFAS No. 157, Fair Value Measurements, that apply to certain financial assets and liabilities. This statement defines and establishes a framework for measuring fair value, and expands
fair value disclosures. It does not require any new fair value measurements. The intent of this statement is to increase consistency of definitions and comparability of methods of fair value measurements, as well as to enhance fair value disclosure.
The remaining provisions of SFAS No. 157, as amended by FASB Staff Position 157-2, Effective Date of FASB Statement No. 157 (FSP 157-2), which apply to nonfinancial assets and nonfinancial liabilities, were
effective in the first quarter of fiscal 2009. The adoption of the



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remaining provisions of SFAS No. 157 and FSP 157-2 did not have a material impact on the Companys financial condition, results of operations or
cash flows. Required disclosures are included in Note 11 to the Companys condensed consolidated financial statements.

In December
2007, the FASB issued SFAS No. 141(R), Business Combinations (SFAS No. 141(R)). SFAS No. 141(R) attempts to improve the relevance and comparability of the information included in companies financial
reports regarding business combinations and their effects. The provisions of SFAS 141(R) were effective in the first quarter of fiscal 2009. The adoption of SFAS 141(R) did not have an impact on the Companys current financial condition,
results of operations or cash flows. However, the Company cannot determine the future impact, if any, the adoption will have on its financial condition, results of operations or cash flows.



|Item 3. | Quantitative and Qualitative Disclosures About Market Risk
|------- | ----------------------------------------------------------

The Companys market risks relate primarily to changes in interest rates. Market risk represents the risk of changes in the value of market risk sensitive instruments caused by fluctuations in interest rates and
commodity prices. Changes in these factors could cause fluctuations in the results of our operations and cash flows. In the ordinary course of business, we are primarily exposed to interest rate risks. Other than on our Notes, which carry a floating
interest rate, we do not use derivative financial instruments in connection with these market risks. Our risk management activities are described below.

Our market risks relate primarily to changes in interest rates. Our Revolving Credit Facility and Notes carry floating interest rates that are tied to LIBOR and the prime rate and, therefore, our statements of
operations and our cash flows will be exposed to changes in interest rates. A one percentage point increase in LIBOR would cause an increase to the interest expense on our Notes of approximately $0.8 million, as the total potential increase of $1.7
million would be offset by our hedging activities described in the paragraph below. Additionally, a one percentage point increase in LIBOR would cause an increase to the interest expense on our revolving credit facility of $0.1 million based on the
balance of our Revolving Credit Facility as at June 27, 2009.

We historically have engaged in interest rate hedging activities
related to our floating rate debt. In December 2005, we entered into an interest rate swap on a portion of our Notes, the fair market value of which was $(4.4) million at December 27, 2008 and $(3.5) million at June 27, 2009, which is
recorded in other long-term liabilities on the condensed consolidated balance sheets.



|Item 4. | Controls and Procedures
|------- | -----------------------

Evaluation of Disclosure and Procedures

We carried out an evaluation, under the supervision and with the
participation of our management, including our Chief Executive Officer and Chief Financial Officer, our principal executive officer and principal financial officer, respectively, of the design and operation of our disclosure controls and procedures
(as such term is defined in Rules l3a (e) and l5d15(e) under the Securities Exchange Act of 1934 (the Exchange Act) as of June 27, 2009, pursuant to Exchange Act Rule 13a-l5. Based upon that evaluation, the Chief Executive
Officer and Chief Financial Officer concluded that disclosure controls and procedures as of June 27, 2009 are effective for (1) gathering, analyzing and disclosing the information that we are required to disclose in the reports we file
under the Exchange Act, within the time periods specified in the Securities and Exchange Commissions rules and forms, and (2) accumulating and communicating this information to the our management, including our Chief Executive Officer and
Chief Financial Officer, to allow timely decisions regarding required disclosure.

Changes in Internal Control over Financial
Reporting

There has been no changes in our internal control structure over financial reporting during the quarter ended
June 27, 2009, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.



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PART II.

OTHER INFORMATION



|Item 1. | Legal Proceedings
|------- | -----------------

The
information set forth in Note 8 in the Notes to Condensed Consolidated Financial Statements included herein is hereby incorporated by reference.



|Item 1A. | Risk Factors
|-------- | ------------

For a more
detailed explanation of the factors affecting our business, please refer to the Risk Factors section in our Annual Report on Form 10-K, as filed with the Securities and Exchange Commission on March 19, 2009. There have been no material changes
from risk factors previously disclosed in our Form 10-K.



|Item 2. | Unregistered Sales of Equity Securities and Use of Proceeds
|------- | -----------------------------------------------------------

None.



|Item 3. | Defaults Upon Senior Securities
|------- | -------------------------------

None.



|Item 4. | Submission of Matters to a Vote of Security Holders
|------- | ---------------------------------------------------

None.



|Item 5. | Other Information
|------- | -----------------

None.



|Item 6. | Exhibits
|------- | --------



|            |  |                                                                                                                                                  
|----------- |  | -------------------------------------------------------------------------------------------------------------------------------------------------
|Exhibit No. |  | Description                                                                                                                                      
|            | 
|31.1        |  | Certification of Thomas A. Tolworthy pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|31.2        |  | Certification of Michael G. Archbold pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|32.1        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Executive Officer.
|            | 
|32.2        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Financial Officer.



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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized on August 11, 2009.



VS HOLDINGS, INC.By:

/s/ Thomas A. TolworthyThomas A. TolworthyChief Executive OfficerBy

/s/ Michael G. ArchboldMichael G. ArchboldChief Financial Officer




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CERTIFICATIONS



|            |  |                                                                                                                                                  
|----------- |  | -------------------------------------------------------------------------------------------------------------------------------------------------
|Exhibit No. |  | Description                                                                                                                                      
|            | 
|31.1        |  | Certification of Thomas A. Tolworthy pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|31.2        |  | Certification of Michael G. Archbold pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                                                  
|            | 
|32.1        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Executive Officer.
|            | 
|32.2        |  | Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002  Chief Financial Officer.



39