EXHIBIT 4.2


 


FORM OF PROMISSORY NOTES ADDITIONAL INVESTMENT
RIGHT


 


“NEITHER THE ISSUANCE AND SALE OF
THE SECURITIES REPRESENTED BY THIS CERTIFICATE NOR THE SECURITIES INTO WHICH THESE SECURITIES ARE [CONVERTIBLE -OR- EXERCISABLE]
HAVE BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR APPLICABLE STATE SECURITIES LAWS. THE SECURITIES MAY NOT
BE OFFERED FOR SALE, SOLD, TRANSFERRED OR ASSIGNED (I) IN THE ABSENCE OF (A) AN EFFECTIVE REGISTRATION STATEMENT FOR THE SECURITIES
UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR (B) AN OPINION OF COUNSEL (WHICH COUNSEL SHALL BE SELECTED BY THE HOLDER), IN
A FORM REASONABLY ACCEPTABLE TO THE COMPANY, THAT REGISTRATION IS NOT REQUIRED UNDER SAID ACT OR (II) UNLESS SOLD PURSUANT TO RULE
144 OR RULE 144A UNDER SAID ACT. NOTWITHSTANDING THE FOREGOING, THE SECURITIES MAY BE PLEDGED IN CONNECTION WITH A BONA FIDE MARGIN
ACCOUNT OR OTHER LOAN OR FINANCING ARRANGEMENT SECURED BY THE SECURITIES.”


 


ADDITIONAL INVESTMENT RIGHT


 


To Purchase for up to
$[RC] of Stated Value of Series C Convertible Preferred Stock and Common Stock
Purchase Warrants of:


 


ATTITUDE DRINKS INCORPORATED


A Delaware corporation


(the “Company”)


 


THIS ADDITIONAL INVESTMENT
RIGHT (the “AIR”) certifies that, for value received, [RC](the
“HOLDER”), may voluntarily purchase, upon the terms and subject to the limitations on exercise and the conditions
hereinafter set forth, at any time on or after the date hereof (the “INITIAL EXERCISE DATE”) and on or prior
to the close of business twenty four (24) months after the date hereof (“EXPIRATION DATE”) with respect to
up to $[RC] of Stated Value of Series C Convertible Preferred Stock (“AIR
PREFERRED STOCK”) and corresponding amount of Warrants (“AIR WARRANTS”). One AIR Warrants to purchase
Common Stock will be issued for each share of Common Stock that would be issued on the exercise date of the AIR assuming the complete
conversion of the AIR Preferred Stock on such date at the Conversion Price of the AIR Preferred Stock then in effect. The AIR
Preferred Stock and AIR Warrants will be identical to the Preferred Stock and Warrants issued pursuant to the Exchange Agreement
except that all time effective or time triggered clauses and provisions of the Transaction Documents in so far as they relate
to the AIR Preferred Stock and AIR Warrant shall be determined from the issue date of the AIR Preferred Stock and AIR Warrant
and extend for the corresponding periods and until the corresponding extended termination dates or deadlines as applicable to
the Preferred Stock and Warrants issuable on the Closing Date, mutatis mutandis. Collectively, the AIR Preferred Stock
and AIR Warrants issuable upon exercise of the AIR are referred to herein as the “AIR SECURITIES”.


 


SECTION 1.              DEFINITIONS. Capitalized
terms used and not otherwise defined herein shall have the meanings set forth in that certain Exchange Agreement (the “EXCHANGE
AGREEMENT”), dated May 21, 2015, among the Company and the Subscribers signatory thereto pursuant to which this AIR was
issued.


 






    

     

    

  


SECTION 2.               EXERCISE.


 


a)             i.                 EXERCISE BY HOLDER. Exercise
of the purchase rights represented by this AIR may be made in whole or in part at any time or times on or after the Initial Exercise
Date and on or before the Expiration Date by the Holder by (i) delivery to the Company of a duly executed facsimile copy of the
Notice of Exercise Form annexed hereto (or such other office or agency of the Company as it may designate by notice in writing
to the registered Holder at the address of such Holder appearing on the books of the Company), and (ii) upon receipt of the AIR
Securities by the Holder, the payment to the Company of the aggregate Purchase Price of the AIR Preferred Stock and Warrants thereby
purchased (“AGGREGATE EXERCISE PRICE”). If exercised in part, the Holder may continue to exercise the balance
of this AIR at any time until the earlier of; (i) this AIR has been exercised in whole; or (ii) the Expiration Date.


 


                 ii.                 Upon payment for the AIR Securities,
Holder will receive a legal opinion in form reasonably acceptable to Holder and such other representations and certificates reasonably
requested by Holder.


 


b)            MECHANICS OF EXERCISE.


 


                 i.                  AUTHORIZATION OF AIR SECURITIES.
The Company covenants that its issuance of this AIR shall constitute full authority to its officers who are charged with the duty
of executing certificates to execute and issue the necessary certificates for the AIR Securities upon the exercise of the purchase
rights under this AIR. The Company will take all such reasonable action as may be necessary to assure that the AIR Securities may
be issued as provided herein without violation of any applicable law or regulation.


 


                 ii.                 DELIVERY OF CERTIFICATES UPON EXERCISE.
AIR Preferred Stock and AIR Warrants purchased hereunder shall be delivered to the Holder within five (5) Trading Days after the
delivery to the Company of the Notice of Exercise Form as set forth above (“AIR SECURITIES DELIVERY DATE”).
This AIR shall be deemed to have been exercised on the date the payment of the Purchase Price is received by the Company. The AIR
Securities shall be deemed to have been issued, and Holder or any other person so designated to be named therein shall be deemed
to have become a holder of record of the AIR Securities for all purposes, as of the date the AIR has been exercised by payment
to the Company of the Aggregate Exercise Price to be paid by the Holder. This AIR certificate is not required to be delivered to
the Company until fourteen (14) days after this AIR has been fully exercised.


 


                  iii.               DELIVERY OF NEW AIRS UPON EXERCISE.
If this AIR shall have been exercised in part prior to the Expiration Date and this AIR was delivered to the Company in connection
therewith, the Company shall, at the time of delivery of the certificate or certificates representing the AIR Securities, deliver
to Holder a new AIR evidencing the rights of Holder to purchase the unpurchased AIR Securities called for by this AIR, which new
AIR shall in all other respects be identical with this AIR.


 


                 iv.                RESCISSION RIGHTS. If the Company
fails to deliver to the Holder a certificate or certificates representing the AIR Securities pursuant to this Section 2(e)(iv)
by the AIR Securities Delivery Date, then the Holder will have the right, at Holder’s election, to enforce the exercise of
this AIR or rescind such exercise and in any event be entitled to actual damages incurred, and the Company will not have the right
thereafter to compel exercise of this AIR.


 






    

     

    

 


 


                 v.                
CHARGES, TAXES AND EXPENSES. Issuance of certificates for AIR Securities shall be made without charge to the Holder for any
issue or transfer tax or other incidental expense in respect of the issuance of such certificate, all of which taxes and
expenses shall be paid by the Company, and such AIR Securities shall be issued in the name of the Holder or in such name or
names as may be directed by the Holder; PROVIDED, HOWEVER, that in the event certificates for AIR Securities are to be issued
in a name other than the name of the Holder, this AIR when surrendered for exercise shall be accompanied by the Assignment
Form attached hereto duly executed by the Holder; and the Company may require, as a condition thereto, the payment of a sum
sufficient to reimburse it for any transfer tax incidental thereto.


 


                 vi.               
CLOSING OF BOOKS. The Company will not close its records in any manner which prevents the timely exercise of this AIR,
pursuant to the terms hereof or the conversion of the AIR Preferred Stock or exercise of the AIR Warrants.


 


SECTION 3.              NOTICE. If (A) the approval
of any stockholders of the Company shall be required in connection with any reclassification of the Common Stock, any consolidation
or merger to which the Company is a party, any sale or transfer of all or substantially all of the assets of the Company, of any
compulsory share exchange whereby the Common Stock is converted into other securities, cash or property or (B) the Company shall
authorize the voluntary or involuntary dissolution, liquidation or winding up of the affairs of the Company; then, in each case,
the Company shall cause to be mailed to the Holder at its last address as it shall appear upon the AIR Register of the Company,
at least 20 calendar days prior to the applicable record or effective date hereinafter specified, a notice stating the date on
which such reclassification, consolidation, merger, sale, transfer or share exchange is expected to become effective or close,
and the date as of which it is expected that holders of the Common Stock of record shall be entitled to exchange their shares of
the Common Stock for securities, cash or other property deliverable upon such reclassification, consolidation, merger, sale, transfer
or share exchange. The Holder is entitled to exercise this AIR during the 20-day period commencing the date of such notice to the
effective date of the event triggering such notice.


 


SECTION 4.                TRANSFER OF AIR.


 


a)            TRANSFERABILITY. Subject to compliance
with any applicable securities laws, and provided such assignee agrees to be bound to the terms of this Agreement and the Exchange
Agreement, this AIR and all rights hereunder are transferable, in whole or in part, upon surrender of this AIR at the principal
office of the Company, together with a written assignment of this AIR substantially in the form attached hereto duly executed by
the Holder or its agent or attorney and funds sufficient to pay any transfer taxes payable upon the making of such transfer. Upon
such surrender and, if required, such payment, the Company shall execute and deliver a new AIR or AIRs in the name of the assignee
or assignees and in the denomination or denominations specified in such instrument of assignment, and shall issue to the assignor
a new AIR evidencing the portion of this AIR not so assigned, and this AIR shall promptly be cancelled. An AIR, if properly assigned,
may be exercised by a new holder for the purchase of AIR Securities without having a new AIR issued.


 


b)             NEW AIRS. This AIR may be divided
or combined with other AIRs upon presentation hereof at the aforesaid office of the Company, together with a written notice specifying
the names and denominations in which new AIRs are to be issued, signed by the Holder or its agent or attorney. Subject to compliance
with Section 4(a), as to any transfer which may be involved in such division or combination, the Company shall execute and deliver
a new AIR or AIRs in exchange for the AIR or AIRs to be divided or combined in accordance with such notice.


 






    

     

    

 


 


c)            AIR REGISTER. The Company shall register
this AIR, upon records to be maintained by the Company for that purpose (the “AIR REGISTER”), in the name of
the record Holder hereof from time to time. The Company may deem and treat the registered Holder of this AIR as the absolute owner
hereof for the purpose of any exercise hereof or any distribution to the Holder, and for all other purposes, absent actual notice
to the contrary.


 


SECTION 5.                MISCELLANEOUS.


 


a)            TITLE TO THE ADDITIONAL INVESTMENT
RIGHT. Prior to the Expiration Date and subject to compliance with applicable laws and Section 4 of this AIR, this AIR and all
rights hereunder are transferable, in whole or in part, at the office or agency of the Company by the Holder in person or by duly
authorized attorney, upon surrender of this AIR together with the Assignment Form annexed hereto properly endorsed and an opinion
of Holder’s counsel, if required by the Company. As a condition to such transfer, the transferee shall sign an investment
letter, and deliver such other documents, in form and substance reasonably satisfactory to the Company.


 


b)            NO RIGHTS AS SHAREHOLDER. This AIR
does not entitle the Holder to any voting rights or other rights as a shareholder of the Company. Upon the surrender of this AIR
and the payment of the aggregate principal, the AIR Securities so purchased shall be and be deemed to be issued to such Holder
as the record owner of such AIR Securities as of the close of business on the later of the date of such surrender or payment.


 


c)            LOSS, THEFT, DESTRUCTION OR MUTILATION
OF AIR. The Company covenants that upon receipt by the Company of evidence reasonably satisfactory to it of the loss, theft, destruction
or mutilation of this AIR or any certificate relating to the AIR Securities, and in case of loss, theft or destruction, of indemnity
or security reasonably satisfactory to it (which, in the case of the AIR, shall not include the posting of any bond), and upon
surrender and cancellation of such AIR or certificate, if mutilated, the Company will make and deliver, at Holder’s expense,
a new AIR or certificate of like tenor and dated as of such cancellation, in lieu of such AIR or certificate.


 


d)            ANTI-DILUTION. The conversion price
of the AIR Preferred Stock, the exercise price of the AIR Warrants and the number of shares of Common Stock purchasable upon conversion
and exercise shall be adjusted from and after the date of issue of this AIR in the same manner and in the same proportions as is
applicable to the Preferred Stock and Warrants.


 


SECTION 6.               INCORPORATION. This AIR is
subject to the terms of the Exchange Agreement which is incorporated herein by this reference.


 


 


[-Signature Page Follows-]


 






    

     

    

 


IN WITNESS WHEREOF, the
Company has caused this AIR to be executed by its officer thereunto duly authorized.


 


 


Dated: May 21, 2015


 


ATTITUDE DRINKS INCORPORATED


 


 


 


 


By: _____________________________________


       Name:


       Title:


 






    

     

    

 


 


NOTICE OF EXERCISE


 


 


TO: [_______________


 


(1) The undersigned hereby
elects to purchase $________ Stated Value of secured Series C Convertible Preferred Stock of ATTITUDE DRINKS INCORPORATED (the
“Company”) pursuant to the terms of the attached AIR and tenders herewith payment of the amount equal to such Stated
Value.


 


(2) Payment shall take
the form of (check applicable box) in lawful money of the United States,


 


☐ Cash; 


 


☐ Wire
Transfer; or


 


☐ Check


 


 


(3) Please issue a certificate
or certificates representing said AIR Preferred Stock and AIR Warrants representing the right to purchase ___________ shares of
the Company’s Common Stock in the name of the undersigned or in such other name as is specified below:


 


________________________________________


 


The AIR Preferred Stock and AIR Warrants shall be delivered to the
following:


 


________________________________________


 


________________________________________


 


________________________________________


 


(4) ACCREDITED INVESTOR. The undersigned is
an “accredited investor” as defined in Regulation D promulgated under the Securities Act of 1933, as amended.


 


[SIGNATURE OF HOLDER]


 


Name of Investing Entity: ______________________________________________________


SIGNATURE OF AUTHORIZED SIGNATORY OF INVESTING ENTITY:


_________________________


Name of Authorized Signatory: __________________________________________________


Title of Authorized Signatory: _________________________________________________


Date: __________________________________________________________________________


 


 






    

     

    

 


ASSIGNMENT FORM


 


(To assign the foregoing AIR, execute this form and supply required
information. Do not use this form to exercise the AIR.)


 


 


FOR VALUE RECEIVED, the foregoing AIR and all rights evidenced thereby
are hereby assigned to


 


 


_______________________________________________ whose address is
____________________


 


________________________________________________________________.


 


 


________________________________________________________________


 


Dated: ______________, _______


 


 


Holder's Signature: ______________________________________________________


 


Holder's Address: ______________________________________________________


 


______________________________________________________________________