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[Translation of Chinese original]

                                                                   EXHIBIT 10.15

                          BUSINESS OPERATIONS AGREEMENT

      This Business Operations Agreement (the "Agreement") is entered into on
the day of March 31, 2004 (the "Effective Date") in Beijing by and among the
following parties:

PARTY A: KONGZHONG INFORMATION TECHNOLOGY (BEIJING) CO., LTD.

PARTY B: BEIJING BOYA WUJI TECHNOLOGIES CO., LTD.

PARTY C: YUNFAN ZHOU

PARTY D: ZHEN HUANG

WHEREAS:

1.    Party A is a wholly foreign-owned enterprise registered in the People's
      Republic of China (the "PRC", excluding Hong Kong Special Administration
      District, Macao Special Administration District and Taiwan area, for the
      purpose of this "Agreement");

2.    Party B is a wholly domestic-owned company registered in the PRC and is
      approved by relevant governmental authorities to engage in the business of
      Internet information provision services and value-added telecommunication
      services;

3.    A business relationship has been established between Party A and Party B
      by entering into Exclusive Technical Consulting and Services Agreement,
      under which Party B shall make all the payments to Party A and so the
      daily operation of Party B will bear a material impact on its capacity to
      pay the payables to Party A;

4.    Party C is a shareholder of Party B who owns 50% equity in Party B; Party
      D is a shareholder of Party B who owns 50% equity in Party B.

Party A, Party B, Party C and Party D, through friendly negotiation in the
principle of equality and common interest, hereby jointly agree the following to
abide by:

1.    NON-BEHAVIOR OBLIGATION

In order to ensure Party B's performance of the agreements between Party A and
Party B and all its obligations born to Party A, Party B together with its
shareholders Party C, and Party D hereby jointly confirm and agree that Party B
shall not conduct any transaction which may materially affect its assets,
obligations, rights or the company's operation unless a prior written consent
from Party A or another Party appointed by Party A,


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including but not limited to the following contents, has been obtained:

      1.1   To conduct any business which is beyond the normal business area;

      1.2   To borrow money or incur any debt from any third party;

      1.3   To change or dismiss any directors or to dismiss and replace any
            high officials;

      1.4   To sell to or acquire from any third party any assets or rights
            exceeding 200,000RMB, including but not limited to any intellectual
            property rights;

      1.5   To provide guarantee for any third party with its assets or
            intellectual property rights or to provide any other guarantee or to
            set any other obligations over its assets;

      1.6   To amend the Articles of Association of the company or to change its
            business area;

      1.7   To change the normal business process or modify any material inside
            bylaws;

      1.8   To assign rights and obligations under this Agreement herein to any
            third party.

2.    MANAGEMENT OF OPERATION AND ARRANGEMENTS OF HR

      2.1   Party B together with its shareholders Party C and Party D hereby
            jointly agree to accept and strictly enforce the proposals in
            respect of the employment and dismissal of its employees, the daily
            business management and financial management, etc., provided by
            Party A from time to time.

      2.2   Party B together with its shareholders Party C and Party D hereby
            jointly agree that Party B, Party C and Party D shall only appoint
            the personnel designated by Party A as the directors of Party B in
            accordance with the procedures regulated by laws and regulations and
            the Article of Association of the company, and urge the chosen
            directors to elect the Chairman of the company according to the
            persons designated by Party A, and Party B shall engage Party A's
            senior officers as Party B's General Manager, Chief Financial
            Officer, and other senior officers.

      2.3   If any of the above officers quits or is dismissed by Party A, he or
            she will lose the qualification to undertake any positions in Party
            B and therefore Party B, Party C and Party D shall appoint other
            candidates designated by Party A to assume such position.

      2.4   For the purpose of the above-mentioned 2.3, Party B, Party C and
            Party D shall take all the necessary inside and outside procedures
            to accomplish the above dismissal and engagement in accordance with
            relevant laws, the Articles of


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            Association of the company and this Agreement.

      2.5   Party C and Party D hereby agree to, upon the execution of this
            Agreement, simultaneously sign Powers of Attorneys pursuant to which
            Party C and Party D shall authorize personnel designated by Party A
            to exercise their shareholders' rights and their full voting rights
            of shareholders on Party B's shareholders' meetings. Party C and
            Party D further agree to replace the authorized person appointed in
            the above mentioned Power of Attorney at any moment pursuant to the
            requirements of Party A.

3.    OTHER AGREEMENTS

      3.1   In the event that any of the agreements between Party A and Party B
            terminates or expires, Party A shall be entitled to terminate all
            agreements between Party A and Party B including but not limited to
            Exclusive Technical and Consulting Services Agreement.

      3.2   Whereas the business relationship between Party A and Party B has
            been establishes through the Exclusive Technical Consulting and
            Services Agreement and other agreements and the daily business
            activities of Party B shall bear a material impact on its capacity
            to pay the payables to Party A, Party C and Party D jointly agree
            that they will immediately and unconditionally pay or transfer to
            Party A any bonus, dividends or any other incomes or benefits (no
            matter what kind of form it is in) obtained from Party B as
            shareholders of Party B at the time such payables occur.

4.    ENTIRE AGREEMENT AND MODIFICATIONS

      4.1   This Agreement together with all the other agreements and/or
            documents mentioned or specifically included in this Agreement will
            be part of the whole agreements concluded in respect of the object
            matters in this Agreement and shall replace all the other prior oral
            and written agreements, contracts, understandings and communications
            among all the parties involving this object matters.

      4.2   Any modification of this Agreement shall take effect only after it
            is executed by each Party. The amendment and supplement duly
            executed by each Party shall be part of this Agreement and shall
            have the same legal effect as this Agreement.

5.    GOVERNING LAW

      The execution, validity, performance, interpretation and disputes of this
      Agreement shall be governed by and construed in accordance with the PRC
      law.



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6.    DISPUTE RESOLUTION

      6.1   The parties shall strive to settle any dispute arising from the
            interpretation or performance through negotiation in good faith. In
            case no settlement can be reached through consultation, each party
            can submit such matter to China International Economic and Trade
            Arbitration Commission ("CIETAC") for arbitration in accordance with
            the current rules of CIETAC. The arbitration proceedings shall take
            place in Beijing and shall be conducted in Chinese. The arbitration
            award shall be final and binding upon all the parties.

      6.2   Each Party shall continue to perform its obligations in good faith
            according to the provisions of this Agreement except for the matters
            in dispute.

7.    NOTICE

      7.1   Any notice that is given by the party/parties hereto for the purpose
            of performing the rights and obligations hereunder shall be in
            written form. Where such notice is delivered personally, the actual
            delivery time is regarded as notice time; where such notice is
            transmitted by telex or facsimile, the notice time is the time when
            such notice is transmitted. If such notice does not reach the
            addressee on business date or reaches the addressee after the
            business time, the next business day following such day is the date
            of notice. The written form includes facsimile and telex.

      7.2   Any notice or other correspondence hereunder provided shall be
            delivered to the following addresses in accordance with the above
            terms:

PARTY A:    KONGZHONG INFORMATION TECHNOLOGY (BEIJING) CO., LTD.

Address:    Room 809, Tower A, Yue Tan Building, No. 2, Yue Tan North Street,
            Xi Cheng District, Beijing
Fax:        (86) 10-68083118
Tele:       (86) 10-68081818
Addressee:  Yunfan Zhou

PARTY B:    BEIJING BOYA WUJI TECHNOLOGIES CO., LTD.

Address:    Room 809, Tower A, Yue Tan Building, No. 2, Yue Tan North Street,
            Xi Cheng District, Beijing
Fax:        (86) 10-68083118
Tele:       (86) 10-68081818
Addressee:  Yang Zha

PARTY C:    YUNFAN ZHOU

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Address:    13 A, No. 9 Building, Guan Cheng South Garden, Ma Dian, Hai Dian
            District, Beijing
Fax:
Tele:
Addressee:  Yunfan Zhou

PARTY D:    ZHEN HUANG

Address:    13 A, No. 9 Building, Guan Cheng South Garden, Ma Dian, Hai Dian
            District, Beijing
Fax:
Tele:
Addressee:  Zhen Huang

8.    EFFECT, TERM AND OTHER ABOUT THIS AGREEMENT

      8.1   This Agreement shall be executed by a duly authorized representative
            of each party as of the Effective Date first written above and
            become effective simultaneously. The term of this agreement is ten
            years unless early termination occurs in accordance with the
            relevant provisions herein. This Agreement may extend automatically
            for another ten years except Party A give notice of no extension in
            written three months prior to expiration of the term of this
            Agreement.

      8.2   Party B, Party C and Party D shall not terminate this Agreement
            within the term of this Agreement. Notwithstanding the above
            stipulation, Party A shall have the right to terminate this
            Agreement at any time by issuing a prior written notice to Party B,
            Party C and Party D thirty (30) days before the termination.

      8.3   In case any terms and stipulations in this Agreement is regarded as
            illegal or can not be performed in accordance with the applicable
            law, it shall be deemed to be deleted from this Agreement and lose
            its effect and this Agreement shall be treated as without it from
            the very beginning. However, the rest stipulations will remain
            effective. Each Party shall replace the deleted stipulations with
            those lawful and effective ones, which are acceptable to each Party,
            through mutual negotiation.

      8.4   Any non-exertion of any rights, powers or privileges hereunder shall
            not be regarded as the waiver thereof. Any single or partial
            exertion of such rights, powers or privileges shall not exclude each
            party from exerting any other rights, powers or privileges.

      IN WITNESS WHEREOF the parties hereto have caused this Agreement to be
duly executed by a duly authorized representative each on behalf of the party as
of the Effective Date first written above.



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(No text on this page)

PARTY A: KONGZHONG INFORMATION TECHNOLOGY (BEIJING) CO., LTD.


Authorized Representative:  /s/ Nick Yang
                            _________________


PARTY B: BEIJING BOYA WUJI TECHNOLOGIES CO., LTD.


Authorized Representative:  /s/ Yang Zha
                            _________________


PARTY C: YUNFAN ZHOU


Signature:  /s/ Yunfan Zhou
            _________________


PARTY D: ZHEN HUANG


Signature:  /s/ Zhen Huang
            __________________


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