EXHIBIT 31.1

                                 CERTIFICATIONS

I, Jean Claude Mas, Chief Executive Officer of Heritage Worldwide, Inc., certify
that:

     1.     I  have  reviewed  this  annual  report  on  Form 10-KSB of Heritage
Worldwide,  Inc.;

     2.  Based  on  my knowledge, this annual report does not contain any untrue
statement  of a material fact or omit to state a material fact necessary to make
the  statements  made, in light of the circumstances under which such statements
were  made,  not  misleading  with  respect to the period covered by this annual
report;

     3.  Based  on  my  knowledge, the financial statements, and other financial
information  included  in  this  annual  report,  fairly present in all material
respects  the  financial  condition, results of operations and cash flows of the
registrant  as  of,  and  for,  the  periods  presented  in  this annual report;

     4.  The  registrant's  other  certifying officers and I are responsible for
establishing  and  maintaining disclosure controls and procedures (as defined in
Exchange  Act  Rules  13a-14(c)  and  15d-14(c)) for the registrant and we have:

          a)   Designed  such disclosure controls and procedures, or caused such
disclosure  controls  and  procedures  to  be designed under our supervision, to
ensure  that  material  information  relating  to  the registrant, including its
consolidated  subsidiaries,  is made know to us by others within those entities,
particularly  during  the  period in which this annual report is being prepared;

          b)     Evaluated  the  effectiveness  of  the  registrant's disclosure
controls  and  procedures,  and  presented in this annual report our conclusions
about  the effectiveness of the disclosure controls and procedures as of the end
of  the  period  covered  by  this  report  based  on  our  evaluation;

          c)  Disclosed  in  this report any change in the registrant's internal
control  over  financial  reporting  that  occurred during the registrant's most
recent  fiscal quarter (the registrant's fourth fiscal quarter in the case of an
annual  report)  that  has  materially  affected,  or  is  reasonably  likely to
materially  affect,  the registrant's internal control over financial reporting;
and

     5.  The  registrant's other certifying officers and I have disclosed, based
on  our  most recent evaluation of internal control over financial reporting, to
the  registrant's  auditors  and  the  audit  committee of registrant's board of
directors  (or  persons  performing  the  equivalent  functions):

          a)  All significant deficiencies and material weaknesses in the design
or  operation of internal controls over financial reporting which are reasonably
likely  to  adversely  affect  the  registrant's  ability  to  record,  process,
summarize  and  report  financial  information;  and

          b)  Any  fraud,  whether  or not material, that involves management or
other employees who have a significant role in the registrant's internal control
over  financial  reporting.

Date:  November  6,  2003                    /s/  Jean  Claude  Mas
                                             ----------------------
                                             Chief  Executive  Officer


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