Exhibit 21.1

SUBSIDIARIES OF THE REGISTRANT



| |  |  | Affinion Group, Inc. (formerly Affinity Acquisition, Inc.) (DE)
| | - |  | ---------------------------------------------------------------

| |  |  | Affinion Net Patents, Inc. (DE)
| | - |  | -------------------------------

| |  |  | Affinion Group, LLC (formerly Cendant Marketing Group, LLC) (DE)
| | - |  | ----------------------------------------------------------------

| |  |  | Affinion Membership Services Holdings Subsidiary LLC (formerly Cendant Membership Services Holdings Subsidiary LLC)
| | - |  | -------------------------------------------------------------------------------------------------------------------

| |  |  | Affinion Benefits Group, Inc. (Progeny Marketing Innovations Inc.) (DE)
| | - |  | -----------------------------------------------------------------------

| |  |  | Affinion Data Services, Inc. (formerly Cendant Data Services, Inc.) (DE)
| | - |  | ------------------------------------------------------------------------

| |  |  | Entertainment Publications of Argentina, S.A. (Argentina)
| | - |  | ---------------------------------------------------------

| |  |  | Entertainment Publications de Mexico, S.A. de C.V. (Mexico)
| | - |  | -----------------------------------------------------------

| |  |  | Affinion Publishing, Inc. LLC. (formerly Cendant Publishing, Inc.) (DE)
| | - |  | -----------------------------------------------------------------------

| |  |  | Credit Card Sentinel Sweden AB (Sweden)
| | - |  | ---------------------------------------

| |  |  | CUC Asia Holdings (DE)
| | - |  | ----------------------

| |  |  | CED Australasia Limited (New Zealand) (formerly Cendant Australasia Limited)
| | - |  | ----------------------------------------------------------------------------

| |  |  | Long Term Preferred Care, Inc. (TN)
| | - |  | -----------------------------------

| |  |  | Trilegiant Corporation (formerly CMS Subsidiary, Inc.) (DE)
| | - |  | -----------------------------------------------------------

| |  |  | Cardwell Agency Inc. (VA)
| | - |  | -------------------------

| |  |  | Safecard Services Insurance Company (ND)
| | - |  | ----------------------------------------

| |  |  | Trilegiant Insurance Services, Inc. (formerly Cendant Membership Insurance Services, Inc.) (DE)
| | - |  | -----------------------------------------------------------------------------------------------

| |  |  | Affinion Loyalty Group, Inc. (formerly Trilegiant Loyalty Solutions, Inc.) (DE)
| | - |  | -------------------------------------------------------------------------------

| |  |  | Affinion Loyalty, LLC (DE)
| | - |  | --------------------------

| |  |  | Trilegiant Retail Services, Inc. (DE)
| | - |  | -------------------------------------

| |  |  | Trilegiant Auto Services, Inc. (WY)
| | - |  | -----------------------------------

| |  |  | Consumer Alliance Group Inc. (NB, Canada)
| | - |  | -----------------------------------------

| |  |  | Travelers Advantage Services, Inc. (DE)
| | - |  | ---------------------------------------

| |  |  | Affinion International Holdings Limited (formerly Cendant International Holdings Limited) (UK)
| | - |  | ----------------------------------------------------------------------------------------------

| |  |  | Affinion International Limited (formerly Cims Limited) (UK) with a French Branch
| | - |  | --------------------------------------------------------------------------------

| |  |  | Affinion International Limited (formerly Cims Ireland Ltd.) (Ireland)
| | - |  | ---------------------------------------------------------------------

| |  |  | Bassae Holding B.V. (The Netherlands)
| | - |  | -------------------------------------

| |  |  | Affinion International Assurances SARL (formerly Cendant Assurances SARL) (France)
| | - |  | ----------------------------------------------------------------------------------

| |  |  | Affinion International Voyages SARL (formerly Cendant Voyages SARL) (France)
| | - |  | ----------------------------------------------------------------------------

| |  |  | Affinion International B.V. (formerly Cims B.V.) (The Netherlands)
| | - |  | ------------------------------------------------------------------

| |  |  | Affinion S.r.1. (Proprietary) Limited (formerly Cims S.r.l.) (Italy)
| | - |  | --------------------------------------------------------------------

| |  |  | Affinion International Insurance Broker S.r.l. (formerly Cims Marketing Insurance Broker S.r.l.) (Italy)
| | - |  | --------------------------------------------------------------------------------------------------------

| |  |  | Affinion International S.A. (formerly Cims Specialists Marketing SA) (Spain)
| | - |  | ----------------------------------------------------------------------------

| |  |  | Affinion International Holdco (Proprietary) Limited (formerly Cims South Africa Holdco (Proprietary) Limited) (South Africa) (formerly Cims Specialist Marketing
(Pty.) Ltd.)
| | - |  | -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------

| |  |  | Cims South Africa (Proprietary) Limited (South Africa) (formerly Multi Emergency Management (Pty) Limited)
| | - |  | ----------------------------------------------------------------------------------------------------------

| |  |  | Toro Lifestyle (Pty) Ltd. (formerly Acclaim Investments Proprietary Ltd.) (South Africa)
| | - |  | ----------------------------------------------------------------------------------------

| |  |  | Affinion International Holdco AS (formerly Membership Services Nordic AS) (Norway)
| | - |  | ----------------------------------------------------------------------------------

| |  |  | Benima Holdings AS (Norway)
| | - |  | ---------------------------



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| |  |  | Affinion International OY AB (formerly Cendant Nordic Membership Services OY AB) (Finland)
| | - |  | ------------------------------------------------------------------------------------------

| |  |  | Affinion International AS (formerly Cims AS) (Norway)
| | - |  | -----------------------------------------------------

| |  |  | Affinion International AB (formerly Cims AB) (Sweden)
| | - |  | -----------------------------------------------------

| |  |  | Affinion International ApS (formerly Cims ApS) (Denmark)
| | - |  | --------------------------------------------------------

| |  |  | Affinion International (formerly Cims GmbH) (Germany)
| | - |  | -----------------------------------------------------

| |  |  | Cims UK (UK)
| | - |  | ------------

| |  |  | Cims Financial Ltd (UK)
| | - |  | -----------------------

| |  |  | Entertainment Publications Limited (UK)
| | - |  | ---------------------------------------