FORM 10 - QSB

                    U.S. SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C.  20549


(X) Quarterly report pursuant to section 13 or 15(d) of the Securities Act of
     1934.

        For the quarterly period ended September 30, 2004

                            or

( ) Transition report pursuant to section 13 or 15(d) of the Securities Act of
     1934.

                           Commission File No. 0-3026


                                 PARADISE, INC.

                            INCORPORATED IN FLORIDA
                 I.R.S. EMPLOYER IDENTIFICATION NO. 59-1007583

                    1200 DR. MARTIN LUTHER KING, JR. BLVD.,
                           PLANT CITY, FLORIDA  33566

                                (813) 752-1155



Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities and Exchange Act
of 1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days.

Yes X ;    No
   ---       ---.

The number of shares outstanding of each of the issuer's classes of common
Stock:

          Class                          Outstanding as of September 30,
          -----                          ------------------------------
                                          2004                  2003
                                          ----                  ----
       Common Stock
      $0.30 Par Value                519,350 Shares        519,350 Shares











PARADISE, INC.                   COMMISSION FILE NO. 0-3026


PART I.   FINANCIAL INFORMATION
Item 1.   Financial Statements


                   PARADISE, INC. AND SUBSIDIARIES
                     CONSOLIDATED BALANCE SHEETS
                             (UNAUDITED)
                  ---------------------------------

                                      AS OF SEPTEMBER 30,
                                      -------------------
                                      2004           2003
                                      ----           ----
ASSETS
------

CURRENT ASSETS:
 Cash and Unrestricted
  Demand Deposits                $   185,140    $   413,300
 Accounts and Notes
  Receivable, Less
  Allowances of $-0-
  (2004 and 2003)                  9,618,728      7,027,373
 Inventories:
  Raw Materials                    2,373,215      1,672,484
  Work in Process                    890,370        466,530
  Finished Goods                   5,755,139      8,526,913
 Deferred Income Tax Asset           305,983        372,832
 Income Tax Refund
  Receivable                         452,537        211,948
 Prepaid Expenses and Other
  Current Assets                     814,572        656,679
                                  ----------     ----------

   TOTAL CURRENT ASSETS           20,395,684     19,348,059

 Property, Plant and Equipment,
  Less Accumulated Depreciation
  of $13,755,225 (2004) and
  $15,350,065 (2003)               5,512,145      5,662,291
 Deferred Charges and Other
  Assets                             648,841        600,390
 Goodwill                            413,280
 Intangible Asset, Net              112,750
                                  ----------     ----------

TOTAL ASSETS                    $ 27,082,700   $ 25,610,740
                                  ==========     ==========















                                      AS OF SEPTEMBER 30,
                                      -------------------
                                     2004            2003
                                     ----            ----

LIABILITIES AND STOCKHOLDERS' EQUITY
------------------------------------

CURRENT LIABILITIES:
 Notes and Trade Acceptances
  Payable                       $   5,605,383  $   5,745,408
 Current Portion of Long-Term
  Debt                                253,962        239,376
 Accounts Payable                   1,734,190      1,872,265
 Accrued Liabilities                1,531,368      1,310,938
 Income Taxes Payable                 411,479        240,050
                                   ----------     ----------

   Total Current Liabilities        9,536,382      9,408,037


LONG-TERM DEBT, NET OF CURRENT
 PORTION                              977,656        443,472

DEFERRED INCOME TAX LIABILITY         494,273        436,929
                                   ----------     ----------

   Total Liabilities               11,008,311     10,288,438
                                   ----------     ----------

STOCKHOLDERS' EQUITY:
 Common Stock: $.30 Par Value,
  2,000,000 Shares Authorized,
  583,094 Shares Issued,
  519,350 Shares Outstanding          174,928        174,928
 Capital in Excess of Par Value     1,288,793      1,288,793
 Retained Earnings                 14,949,546     14,222,291
 Unrealized Holding Gain (Loss)
  on Securities                  (     61,959 ) (     86,791 )
 Treasury Stock, at Cost,
  63,744 Shares                  (    276,919 ) (    276,919 )
                                   ----------     ----------

   Total Stockholders' Equity      16,074,389     15,322,302
                                   ----------     ----------
TOTAL LIABILITIES AND
 STOCKHOLDERS' EQUITY           $  27,082,700  $  25,610,740
                                   ==========     ==========


See Accompanying Notes to these Consolidated Financial
 Statements (Unaudited).












                       PARADISE, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF INCOME
                                (UNAUDITED)
                     -----------------------------------

                                  FOR THE THREE MONTHS ENDED
                                  --------------------------
                                          SEPTEMBER 30
                                          ------------
                                      2004            2003
                                      ----            ----

Net Sales                        $ 11,900,286     $ 9,042,652
                                   ----------       ---------

Costs and Expenses:
 Cost of Goods Sold (excluding
  Depreciation)                     8,603,350       6,204,904
 Selling, General and
  Administrative Expense            1,323,396       1,307,124
 Depreciation and Amortization        214,331         194,373
 Interest Expense                      50,671          45,579
                                   ----------       ---------

   Total Costs and Expenses        10,191,748       7,751,980
                                   ----------       ---------

Income from Operations              1,708,538       1,290,672

Other Income                            7,463          26,956
                                   ----------       ---------
Income from Operations Before
 Provision for Income Taxes         1,716,001       1,317,628

Provision for Income Taxes            411,947         240,050
                                   ----------       ---------

Net Income                       $  1,304,054     $ 1,077,578
                                   ==========       =========



Net Income per Common Share         $ 2.51          $ 2.07
                                      ====            ====

Weighted Average Common Shares
 Outstanding                        519,350         519,350
                                    =======         =======


See Accompanying Notes to these Consolidated Financial
 Statements (Unaudited).








                       PARADISE, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF INCOME
                                 (UNAUDITED)
                     -----------------------------------

                                  FOR THE NINE MONTHS ENDED
                                  -------------------------
                                        SEPTEMBER 30
                                        ------------
                                     2004           2003
                                     ----           ----

Net Sales                       $ 15,867,492    $ 13,030,976
                                  ----------      ----------

Costs and Expenses:
 Cost of Goods Sold (excluding
  Depreciation)                   11,088,215       8,908,024
 Selling, General and
  Administrative Expense           2,964,213       2,774,228
 Depreciation and Amortization       605,072         575,841
 Interest Expense                     80,267          83,453
                                  ----------      ----------

   Total Costs and Expenses       14,737,767      12,341,546
                                  ----------      ----------

Income from Operations             1,129,725         689,430

Other Income                          11,662          46,287
                                  ----------      ----------
Income from Operations Before
 Provision for Income Taxes        1,141,387         735,717

Provision for Income Taxes           411,947         240,050
                                  ----------      ----------

Net Income                      $    729,440    $    495,667
                                  ==========      ==========



Net Income per Common Share        $ 1.40          $  .95
                                     ====            ====

Weighted Average Common Shares
 Outstanding                        519,350         519,350
                                    =======         =======



See Accompanying Notes to these Consolidated Financial
 Statements (Unaudited).





                    PARADISE, INC. AND SUBSIDIARIES
                 CONSOLIDATED STATEMENTS OF CASH FLOWS
                             (UNAUDITED)
                ---------------------------------------

                                      FOR THE NINE MONTHS ENDED
                                      ------------------------
                                            SEPTEMBER 30,
                                            -------------
                                        2004            2003
                                        ----            ----
CASH FLOWS FROM OPERATING ACTIVITIES:
 Net Income                       $    729,440     $    495,667
 Adjustments to Reconcile Net
  Income to Net Cash Used in
  Operating Activities:
   Depreciation and Amortization       605,072          575,841
   Decrease in Deferred Taxes      (     2,100 )
   Decrease (Increase) in:
    Accounts Receivable            ( 7,843,747 )    ( 3,640,886 )
    Inventories                    ( 2,456,646 )    ( 4,212,941 )
    Prepaid Expenses               (   376,523 )    (   114,340 )
    Other Assets                   (     6,653 )    (    45,153 )
    Income Tax Receivable                  933      (   210,630 )
   Increase (Decrease) in:
    Accounts Payable                 1,292,784        1,552,275
    Accrued Expense                     35,332      (   439,865 )
    Income Taxes Payable               393,208          160,680
                                     ---------        ---------

     Net Cash Used in
      Operating Activities         ( 7,628,900 )    ( 5,879,352 )
                                     ---------        ---------

CASH FLOWS FROM INVESTING
 ACTIVITIES:
 Purchase of Property and
  Equipment                        (   265,537 )    (   363,122 )
 Cash Paid for Investment in
  Subsidiary                       (   738,817 )
                                     ---------        ---------

     Net Cash Used in
      Investing Activities         ( 1,004,354 )    (   363,122 )
                                     ---------        ---------

CASH FLOWS FROM FINANCING ACTIVITIES:
 Proceeds from Issuance of
  Long-Term Debt                       800,000
 Net Proceeds of (Repayments)
  Short-Term Debt                    5,330,978        5,647,925
 Principal Payments of Long-Term
  Debt                             (   300,343 )    (   145,181 )
 Dividends Paid                    (   103,870 )    (   181,772 )
 Loan Cost Payments                (    18,970 )
                                     ---------        ---------

   Net Cash Provided by
    Financing Activities             5,707,795        5,320,972
                                     ---------        ---------


NET DECREASE IN CASH               ( 2,925,459 )    (   921,502 )


CASH AT BEGINNING OF PERIOD          3,110,599        1,334,802
                                     ---------        ---------

CASH AT END OF PERIOD             $    185,140     $    413,300
                                     =========        =========

SUPPLEMENTAL CASH FLOW INFORMATION:
  Cash paid for:
    Interest                      $     80,267     $     84,551
                                     =========        =========

    Income Taxes                  $                $    262,500
                                     =========        =========



SUPPLEMENTAL SCHEDULE OF NONCASH
 INVESTING AND FINANCING ACTIVITIES:

  Long-Term Debt Incurred for:

    Equipment Purchases or
     Capital Leases                $               $     41,053
                                     =========        =========

    Covenant Not to Compete        $   123,000     $
                                     =========        =========


See Accompanying Notes to these Consolidated Financial
 Statements (Unaudited).







                     PARADISE, INC. AND SUBSIDIARIES
                CONSOLIDATED NOTES TO FINANCIAL STATEMENTS
                              (UNAUDITED)
               --------------------------------------------

Note 1     Basis of Presentation
--------------------------------

The accompanying unaudited consolidated financial statements of
Paradise, Inc. (the "Company") have been prepared by the Company in
accordance with generally accepted accounting principles for interim
financial information and pursuant to the rules and regulations of the
Securities and Exchange Commission.  Accordingly, they do not include
all the information and footnotes required by generally accepted
accounting principles for annual financial statements.

The information furnished herein reflects all adjustments and accruals
that management believes is necessary to fairly state the operating
results for the respective periods.  The notes to the financial
statements should be read in conjunction with the notes to the
consolidated financials contained in the Company's Form 10-KSB for the
year ended December 31, 2003.  The Company's management believes that
the disclosures are sufficient for interim financial reporting purposes.


Note 2     Net Income per Share
--------------------------------------

Net income per share, assuming no dilution, are based on the
weighted average number of shares outstanding during the period: 519,350
(2004 and 2003).


Note 3    Business Segment Data
-------------------------------

The Company's operations are conducted through two business segments.
These segments, and the primary operations of each, are as follows:

Business Segment                            Operation
----------------                            ---------

 Candied Fruit                  Production of candied fruit, a basic
                                fruitcake ingredient, sold to
                                manufacturing bakers, institutional
                                users, and retailers for use in home
                                baking.  Also, the processing of
                                frozen strawberry products, for sale
                                to commercial and institutional users
                                such as preservers, dairies, drink
                                manufacturers, etc.

 Molded Plastics                Production of plastics containers and
                                other molded plastics for sale to
                                various food processors and others.


                                     Nine Months        Nine Months
                                        Ended              Ended
                                 September 30, 2004  September 30, 2003
                                 ------------------  ------------------

Net Sales in Each Segment
-------------------------

Candied Fruit:
 Sales to Unaffiliated Customers     $ 10,945,261       $  9,431,309

Molded Plastics:
 Sales to Unaffiliated Customers        4,922,231          3,599,667
                                       ----------         ----------

Net Sales                            $ 15,867,492       $ 13,030,976
                                       ==========         ==========

For the nine month period ended September 30, 2004 and 2003, sales of
frozen strawberry products totaled $240,380 and $602,825, respectively.

The Company does not account for intersegment transfers as if the
transfers were to third parties.

The Company does not prepare operating profit or loss information on a
segment basis for internal use, until the end of each year.  Due to the
seasonal nature of the fruit segment management believes that it is not
practical to prepare this information for interim reporting purposes.
Therefore, reporting is not required by generally accepted accounting
principles.



                                     Nine Months         Nine Months
                                        Ended               Ended
                                 September 30, 2004   September 30, 2003
                                 ------------------   ------------------

Identifiable Assets of Each
 Segment are Listed Below
---------------------------

Candied Fruit                       $ 18,513,983        $ 18,867,934

Molded Plastics                        4,885,850           3,166,893
                                      ----------          ----------

Identifiable Assets                   23,399,833          22,034,827

General Corporate Assets               3,682,867           3,575,913
                                      ----------          ----------

Total Assets                        $ 27,082,700        $ 25,610,740
                                      ==========          ==========


Identifiable assets by segment are those assets that are principally
used in the operations of each segment.  General corporate assets are
principally cash, land and buildings, and investments.


Note 4     Business Combination
---------------------------------

On May 13, 2004, the Company acquired 100 percent of the outstanding
shares of Mastercraft Products Corporation, for a total cost of
$894,417.  The results of Mastercraft Products Corporation operations
have been included in the consolidated financial statements since April
1, 2004.  Mastercraft Products Corporation manufactures and sells
custom plastic and related products.  The acquisition was made to
increase the Company's customer base and add new products to the
Company's existing line of plastics goods.  The source of funds for the
acquisition was a combination of the Company's available cash and loan
proceeds of $800,000.

The following (unaudited) pro forma consolidated results of operations
have been prepared as if the acquisition of Mastercraft Products
Corporation had occurred at January 1, 2003:


                                      Three Months          Three Months
                                         Ended                 Ended
                                   September 30, 2004    September 30, 2003
                                   ------------------    ------------------

     Net Sales                        $ 11,900,286          $  9,336,012

     Net Income                          1,304,054             1,113,082

     Net Income per Share - Basic             2.51                  2.14

     Net Income per Share - Diluted           2.51                  2.14



                                      Nine Months           Nine Months
                                         Ended                 Ended
                                   September 30, 2004    September 30, 2003
                                   ------------------    ------------------

     Net Sales                        $ 16,164,070          $ 13,900,208

     Net Income                            746,641               446,364

     Net Income per Share - Basic             1.44                  0.86

     Net Income per Share - Diluted           1.44                  0.86

The pro forma information is presented for informational purposes only
and is not necessarily indicative of the results of operations that
actually would have been achieved had the acquisition been consummated
as of that time, nor is it intended to be a projection of future results.









Item 2.  Management's Discussion and Analysis of Financial Condition and
Results of Operations
------------------------------------------------------------------------

Overview
--------

Paradise, Inc.'s main business segment, glace' fruit, which constituted
77% of total net sales during 2003, is a prime ingredient of fruitcakes
and other holiday confections.  These products are sold to manufacturing
bakers, institutional users, supermarkets and other retailers throughout
the country.  Consumer demand for glace' fruit products is traditionally
strongest during the Thanksgiving and Christmas season.  Evidence of
this seasonality is supported by the fact that almost 80% of glace'
fruit product sales are generated from the eight to ten weeks beginning
in mid September.

Since the majority of the Company's customers require delivery of glace'
candied fruit products during this relatively short period of time,
Paradise must operate at consistent levels of production from as early
as January through the middle of November of each year in order to meet
peak demands.  Furthermore, the Company must make substantial borrowings
of short-term working capital to cover the cost of raw materials,
factory overhead and labor expense associated with production for
inventory.  This combination of building and financing inventories
during the year, without the opportunity to record any significant fruit
product income, results in the generation of operating losses well into
the third quarter of each year.  Therefore, it is the opinion of
management that analysis of annual net sales or profit levels cannot be
developed from anything other than the reporting of a full year's
operations.

In addition, comparison of current quarterly results to the preceding
quarter produces an incomplete picture on the Company's financial
performance due to year-to-year changes in production schedules, the
seasonal harvest and availability of raw materials, and in the timing of
customer orders and shipments.  Thus, the discussion of information
presented within this report is focused on the review of the Company's
current year-to-date results as compared to the similar period last
year.

Paradise's other business segment, plastics molding, is not subject to
the seasonality of our glace' fruit business.  This segment represents
all injection molding and thermoforming operations, including the
packaging for the Company's fruit products.  Only sales to unaffiliated
customers are reported.



The First Nine Months
---------------------

Compared to the prior year's nine month reporting period, overall net
sales increased by 22%.  This includes $532,107 in net sales generated
by Mastercraft Products Corporation since the acquisition effective, May
13, 2004.  The Company's fruit segment net sales increased by 16% as
several major customer orders were received and shipped during September
2004 vs. October 2003.  With approximately 80% of the Company's glace'
fruit net sales occurring during an eight to ten week period beginning
in mid September, changes in shipping dates between interim reporting
periods will result in significant fluctuations in net sales.  Paradise,
Inc. has been consistent in previous filings to mention that quarterly
results should not be used as a basis to predict year end performance.
Factors such as weather conditions, the timing of product placement on
supermarket shelves and most importantly, consumer demand during the
holiday season will have a direct impact on glace' fruit net sales.

Plastics segment net sales, excluding the acquisition of Mastercraft
Products Corporation on May 13, 2004, increased by 22% compared to the
prior year's nine month reporting period.  For additional information on
the acquisition cost and comparative sales information, including
Mastercraft Products Corporation, please refer to Note 4.  The Plastics
segment continues to benefit from increased orders placed by existing
customers over the past several reporting periods.  Furthermore,
management has secured several new plastics accounts during the first
half of 2004 which are now contributing to this increase.

Cost of goods sold expressed as a percentage of net sales increased by
1.5% compared to the prior year's nine month reporting period.  Rising
energy prices for natural gas and other fuel sources continue to be
absorbed by the plastics segment in the procurement of raw materials.
The fruit segment has also been directly affected by rising energy
prices as freight lines have incorporated surcharges for fuel in the
range of 10-12%.  Another factor contributing to this increase was the
cost to design and print new glace' fruit coupons for several
Paradise, Inc. private label customers.  During the prior year,
production costs were only incurred for Paradise, Inc. brand name
labels.

Selling expenses increased by 3.4% compared to the prior reporting
period.  This increase is primarily due to the Company's desire to offer
discount coupons for purchases of glace' fruit products to private label
customers.  Management's decision to expand this promotion to private
labels was based on positive feedback received last year from customers
and consumers alike.  In addition to offering discount coupons,
information regarding holiday and year round baking recipes is presented
as well.  Other increases in selling expenses related to travel cost
incurred by Paradise, Inc. employees for the purchase of raw materials
within the fruit segment during the past several quarters.

General and administrative expenses increased by 9.4% as professional
fees for system improvements and security upgrades were installed to the
Company's computer network during the past nine months.  Furthermore,
health care and pension related expenses continue to rise on an annual
basis.

Depreciation and amortization expense increased by 5% as additions to
fixed assets exceeded retirements during the current reporting period.
Interest expense declined by 4% as the Company lowered its short-term
borrowing needs for the current year's production of its glace' fruit
inventory.



Summary
-------

With the third quarter reporting period occurring near the beginning of
the Company's glace' fruit selling season, timing differences in the
receipt and shipment of customer orders will have a significant impact
on the Company's interim financial results.  This is the primary reason
for the 22% increase in overall net sales.  However, for the reasons
outlined above and as mentioned in previous interim filings, management
cannot forecast or make any predictions as to year end profitability
until a full year's operating cycle has been completed.




ITEM 3.  CONTROLS AND PROCEDURES

The Company's Chief Executive Officer and Chief Financial Officer have,
within 90 days of the filing date of this quarterly report, evaluated
the Company's disclosure controls and procedures.  Based on their
evaluation, the Company's Chief Executive Officer and Chief Financial
Officer have concluded that the Company's disclosure controls and
procedures are effective to ensure that information required to be
disclosed by the Company in reports that it files or submits under the
Securities Exchange Act of 1934 is recorded, processed, summarized and
reported within the time periods specified in the applicable Securities
and Exchange Commission rules and forms.  There were no significant
changes in the Company's internal controls or in other factors that
could significantly affect these controls subsequent to the date of the
most recent evaluation of these controls by the Company's Chief
Executive Officer and Chief Financial Officer.  No significant
deficiencies or material weaknesses in the Company's internal controls
were identified, therefore, no corrective actions were taken.







PART II.  OTHER INFORMATION
---------------------------

Item 1.   Legal Proceedings - N/A

Item 2.   Changes in Securities - N/A

Item 3.   Defaults Upon Senior Securities - N/A

Item 4.   Submission of Matters to a Vote of Security Holders

            None.

Item 5.   Other Information - N/A










Item 6.   Exhibits and Reports on Form 8-K

          (a)  Exhibits.

               Exhibit
               Number           Description
               -------          -----------

                31.1            Certification of Chief Executive Officer
                                 pursuant to Section 302 of the
                                 Sarbanes-Oxley Act of 2002

                31.2            Certification of Chief Financial Officer
                                 pursuant to Section 302 of the
                                 Sarbanes-Oxley Act of 2002

                32.1            Certification of the Chief Executive
                                 Officer pursuant to Section 906 of the
                                 Sarbanes-Oxley Act of 2002

                32.2            Certification of the Chief Financial
                                 Officer pursuant to Section 906 of the
                                 Sarbanes-Oxley Act of 2002


          (b)  Reports on Form 8-K.

                 None.




                              SIGNATURES
                              ----------

Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.


                  PARADISE, INC.
                  A Florida Corporation

                  /s/ Melvin S. Gordon          Date:  November 15, 2004
                  -----------------------------
                  Melvin S. Gordon
                  Chief Executive Officer and Chairman


                  /s/ Jack M. Laskowitz         Date:  November 15, 2004
                  -----------------------------
                  Jack M. Laskowitz
                  Chief Financial Officer and Treasurer