**U.S.      SECURITIES AND EXCHANGE COMMISSION**

**FORM      10-QSB**

**For      the quarterly period ended June 30, 2007**

**Commission      file number **
**333-141191      **

**PRO      FINANCIAL HOLDINGS, INC.**

**(Exact      Name of Small Business Issuer as Specified in Its Charter)**

| Florida                                                                                      |   | 20-4625845                                          |
|----------------------------------------------------------------------------------------------|--------|-----------------------------------------------------|
| (State                or Other Jurisdiction of Incorporation                or Organization) |   | (I.R.S.                Employer Identification No.) |
|                                                                                         |   |                                                |
| 536                North Monroe Street, Tallahassee, Florida                                 |   | 32301                                               |
| (Address                of Principal Executive Offices)                                      |   | (Zip                Code)                           |

**Registrant's      Telephone Number, Including Area Code**

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**Former      Name, Former Address and Former Fiscal Year, if Changed Since Last      Report.**

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**PRO      FINANCIAL HOLDINGS, INC. **

|                                                                                                                                                                               | **Page** |
|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|----------|
| **Part                I. FINANCIAL INFORMATION**                                                                                                                                   |     |
|                                                                                                                                                                               |     |
| **Item                1. Financial Statements**                                                                                                                                    |     |
|                                                                                                                                                                               |     |
| Balance                Sheets at June 30, 2007 (Unaudited) and at December 31,                2006                                                                                 | 2        |
|                                                                                                                                                                               |     |
| Statements                of Operations (Unaudited) Three months ended June 30, 2007 and                2006                                                                       | 3        |
|                                                                                                                                                                               |     |
| Statements                of Stockholders' Equity (Unaudited) - Three months ended June 30,                2007 and                2006                                            | 4        |
|                                                                                                                                                                               |     |
| Statements                of Cash Flows (Unaudited) Three months ended June 30, 2007 and                2006                                                                       | 5        |
|                                                                                                                                                                               |     |
| Notes                to Condensed Consolidated Financial Statements (Unaudited)                                                                                                    | 6-7      |
|                                                                                                                                                                               |     |
| Review                by Independent Registered Public Accounting Firm                                                                                                             | 8        |
|                                                                                                                                                                               |     |
| Report                of Independent Registered Public Accounting Firm                                                                                                             | 9        |
|                                                                                                                                                                               |     |
| **Item                2. Management's Discussion and Analysis**                                                                                                                    | 10       |
|                                                                                                                                                                               |     |
| **Item                3. Controls and Procedures**                                                                                                                                 | 11       |
|                                                                                                                                                                               |     |
| **Part                II. OTHER INFORMATION**                                                                                                                                      |     |
|                                                                                                                                                                               |     |
| **Item                1. Legal Proceedings**                                                                                                                                       | 11       |
|                                                                                                                                                                               |     |
| **Item                  2. Unregistered Sales of Equity Securities, Use of Proceeds and                  Issuer                  Purchases                  of Equity Securities** | 11       |
|                                                                                                                                                                               |     |
| **Item                3. Defaults upon Senior Securities**                                                                                                                         | 11       |
|                                                                                                                                                                               |     |
| **Item                4. Submission of Matters to a Vote of Security                Holders**                                                                                      | 11       |
|                                                                                                                                                                               |     |
| **Item                5. Other Information**                                                                                                                                       | 11       |
|                                                                                                                                                                               |     |
| **Item                6. Exhibits**                                                                                                                                                | 12       |
|                                                                                                                                                                               |     |
| **SIGNATURES**                                                                                                                                                                     | 13       |

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Part      I. FINANCIAL INFORMATION**

|                                                              |   | At June 30, 2007 |      | At December 31, 2006 |   |
|-------------------------------------------------------------------|--------|---------------------------------|-----------|-------------------------------------|--------|
|                                                              |   | (unaudited)                     |      |                                |   |
| **Assets:**                                                       |   |                            |      |                                |   |   |   |
| Cash                                                              |   | $                               | 13,512    |                                | $      | 31,138 |   |
| Investments                                                       |   |                            | 325,000   |                                |   | 325,000 |   |
| Furniture                and equipment                            |   |                            | 488,671   |                                |   | 17,626 |   |
| Other                assets                                       |   |                            | 55,019    |                                |   | 8,839 |   |
|                                                              |   | $                               | 882,202   |                                | $      | 382,603 |   |
| **Liabilities:**                                                  |   |                            |      |                                |   |   |   |
| Accounts                payable                                   |   | $                               | 147,321   |                                | $      | 1,810 |   |
| Accrued                expenses                                   |   |                            | 7,800     |                                |   | 9,697 |   |
| Notes                payable                                      |   |                            | 1,001,505 |                                |   | 508,208 |   |
|                                                              |   |                            | 1,156,626 |                                |   | 519,715 |   |
| Stockholders                equity/deficit:                       |   |                            |      |                                |   |   |   |
| Preferred                stock; no par value:                     |   |                            |      |                                |   |   |   |
| Authorized:                1,000,000 shares                       |   |                            | 450,000   |                                |   | 100,000 |   |
| Common                stock; $.01 par value:                      |   |                            |      |                                |   |   |   |
| Authorized:                9,000,000 shares                       |   |                            |      |                                |   |   |   |
| Issued                and outstanding: none issued or outstanding |   |                            |      |                                |   |   |   |
| Accumulated                deficit                                |   |                            | (724,424  | )                                   |   | (237,112 | ) |
| Total                equity                                       |   |                            | (274,424  | )                                   |   | (137,112 | ) |
| **Total                Liabilities & Equity**                 |   | $                               | 882,202   |                                | $      | 382,603 |   |

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Statements      of Operations (Unaudited)**

|                                    |   | Three Months Ended                  June 30, |     | Six Months Ended                  June 30, |   |
|-----------------------------------------|--------|-------------------------------------------------------------|----------|-----------------------------------------------------------|--------|
|                                    |   | 2007                                                        |     | 2006                                                      |   | 2007 |   | 2006 |   |
| Other                income             |   | $                                                           | 6,411    |                                                      | $      |   |   | $ | 6,411 |   | $ |     |   |
| Organizational                expenses: |   |                                                        |     |                                                      |   |   |   |   |   |   |   |   |   |
| Legal                and professional   |   |                                                        | 28,980   |                                                      |   | 20,228 |   |   | 31,846 |   |   | 20,228 |   |
| Salaries                and benefits    |   |                                                        | 227,093  |                                                      |   |   |   |   | 296,535 |   |   |   |   |
| Consulting                              |   |                                                        |     |                                                      |   | 23,849 |   |   |   |   |   | 23,849 |   |
| Occupancy                               |   |                                                        | 43,360   |                                                      |   |   |   |   | 71,880 |   |   |   |   |
| Travel                and meetings      |   |                                                        | 12,217   |                                                      |   | 2,787 |   |   | 21,656 |   |   | 2,787 |   |
| Interest                                |   |                                                        | 16,461   |                                                      |   | 114 |   |   | 20,245 |   |   | 114 |   |
| Dues                and subscriptions   |   |                                                        | 6,241    |                                                      |   |   |   |   | 9,118 |   |   |   |   |
| Office                expense           |   |                                                        | 16,812   |                                                      |   | 1,240 |   |   | 17,785 |   |   | 1,240 |   |
| Communications                          |   |                                                        | 5,780    |                                                      |   | 302 |   |   | 7,444 |   |   | 302 |   |
| Other                                   |   |                                                        | 8,154    |                                                      |   | 85 |   |   | 17,214 |   |   | 85 |   |
|                                    |   |                                                        | 365,098  |                                                      |   | 48,605 |   |   | 493,723 |   |   | 48,605 |   |
| Net                loss                 |   | $                                                           | (358,687 | )                                                         | $      | (48,605 | ) | $ | (487,312 | ) | $ | (48,605 | ) |

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Statements      of Changes in Stockholders’ Equity (Unaudited)**

**Six      Months Ended June 30, 2007 and Period from **

**March      29, 2006 (Date of Incorporation) to December 31, 2006**

|                                                             |   | Preferred Stock |               | Accumulated Deficit |   | Total Stockholders’ Equity |   |
|------------------------------------------------------------------|--------|----------------------|--------------------|--------------------------|--------|--------------------------------------------|--------|
| Issuance of                preferred stock                  |   | $                    | 100,000            |                     | $      | $100,000                                   |   |   |   |   |
| Net                loss accumulated during the Development state |   |                 |     |                     |   | (237,112                                   | )      |   | (237,112 | ) |
| Balance,                December 31, 2006                        |   | $                    | 100,000            |                     | $      | (237,112                                   | )      | $ | (137,112 |   |
| Net                loss                                          |   |                 |               |                     |   | (487,312                                   | )      |   | (487,312 | ) |
| Issuance                of preferred stock                       |   |                 | 350,000            |                     |   |                             |   |   | 350,000 |   |
|                                                             |   | $                    | 450,000            |                     | $      | (724,424                                   | )      | $ | 274,424 |   |

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Condensed      Consolidated Statements of Cash Flows (Unaudited)**

|                                                                                                     |   | **Six                  Months Ended****June                30,** |     |
|----------------------------------------------------------------------------------------------------------|--------|------------------------------------------------------------------|----------|
|                                                                                                     |   | **2007**                                                         |     | **2006** |   |
| Cash                flows used in organizational activities during the development                stage: |   |                                                             |     |   |   |   |   |
| Net                loss                                                                                  |   | $                                                                | (487,312 | ) | $ | (48,605 | ) |
| Changes                in:                                                                               |   |                                                             |     |   |   |   |   |
| Other                assets                                                                              |   |                                                             | (46,180  | ) |   |   |   |
| Accrued                expenses                                                                          |   |                                                             | (1,897   | ) |   |   |   |
| Accounts                payable                                                                          |   |                                                             | 145,511  |   |   |     |   |
| Cash                flows used in organizational activities during the current                period     |   |                                                             | (389,878 | ) |   | (48,605 | ) |
| Cash                flows used in investing activities:                                                  |   |                                                             |     |   |   |   |   |
| Purchase                of furniture and equipment                                                       |   |                                                             | (471,045 | ) |   | (12,485 | ) |
| Cash                flows used in investing activities                                                   |   |                                                             | (471,045 | ) |   | (12,485 | ) |
| Cash                flows from financing activities:                                                     |   |                                                             |     |   |   |   |   |
| Notes                payable                                                                             |   |                                                             | 497,812  |   |   | 11,645 |   |
| Principal                reduction of notes payable                                                      |   |                                                             | (4,515   | ) |   | (1,110 | ) |
| Issuance                of preferred stock                                                               |   |                                                             | 350,000  |   |   | 100,000 |   |
| Cash                flows provided by financing activities                                               |   |                                                             | 843,297  |   |   | 110,535 |   |
| Net                increase in cash                                                                      |   |                                                             | (17,626  | ) |   | 49,445 |   |
| Cash                at beginning of period                                                               |   |                                                             | 31,138   |   |   | - |   |
| Cash                at end of period                                                                     |   | $                                                                | 13,512   |   | $ | 49,445 |   |

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Notes      to Condensed Consolidated Financial Statements (Unaudited)**

| 1. | **BASIS                OF PRESENTATION** |
|----|------------------------------------------|

| 2. | **INVESTMENTS** |
|----|-----------------|

| 3. | **NOTES                PAYABLE** |
|----|----------------------------------|

| 4. | **CAPITAL                STOCK** |
|----|----------------------------------|

*Common      Stock*

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**PRO      FINANCIAL HOLDINGS, INC.**

**(A      Development Stage Company)**

**Notes      to Condensed Consolidated Financial Statements (Unaudited)**

*Preferred      Stock*

| 5. | **INCOME                TAXES** |
|----|---------------------------------|

| 6. | **SUBSEQUENT                EVENT** |
|----|-------------------------------------|

| 7. | **DEVELOPMENT                STAGE OPERATIONS** |
|----|-------------------------------------------------|

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**PRO      FINANCIAL HOLDINGS, INC.**

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**Report      of Independent Registered Public Accounting Firm**

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**Item      2.**
**Management’s      Discussion And Analysis Of Financial **

**Condition      And Results Of Operations**

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**PRO      FINANCIAL HOLDINGS, INC.**

**Item      3. Controls and Procedures**

|   |   | a. | Evaluation                of disclosure controls and procedures.                The Company maintains controls and procedures designed to ensure                that                information required to be disclosed in the reports that the Company                files                or submits under the Securities Exchange Act of 1934 is recorded,                processed, summarized and reported within the time periods specified                in                the rules and forms of the Securities and Exchange Commission. As                required                by Rule 13a-15(b) under the Exchange Act, our Chief Executive Officer                who                is also our Chief Financial Officer carried out an evaluation of                the                effectiveness of the design and operation of our disclosure controls                and                procedures as of the end of the period covered by this report. The                Company’s Chief Executive Officer has concluded that the Company’s                disclosure controls and procedures, as of June 30, 2007 were                effective. |
|--------|--------|----|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|

|   |   | b. | Changes                in internal controls.                The Company made no changes in its internal control over financial                reporting that occurred during the Company’s last fiscal quarter that has                materially affected, or which is reasonably likely to materially                affect                the Company’s internal control over financial                reporting. |
|--------|--------|----|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|

**PART      II - OTHER INFORMATION**

**Item      1.**
**Legal      Proceedings**

**Item      2.**
**Unregistered      Sales of Equity Securities, Use of Proceeds and Issuer Purchases of Equity      Securities**

**Item      3.**
**Defaults      upon Senior Securities**

**Item      4. Submission of Matters to a Vote of Security Holders**

**Item      5.**
**Other      Information**

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**PRO      FINANCIAL HOLDINGS, INC. **

**Item      6.**
**Exhibits**

| Exhibit                No. |   |   | Description                of Exhibit                                                                                                                             |
|----------------------------|--------|--------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------|
|                       |   |   |                                                                                                                                                              |
| 3.1                        |   | (a)    | Articles                of Incorporation                                                                                                                          |
| 3.2                        |   | (a)    | Bylaws                                                                                                                                                            |
| 4.1                        |   | (a)    | Specimen                Common Stock Certificate                                                                                                                  |
| 4.2                        |   | (a)    | Form                of Warrant Plan                                                                                                                               |
| 4.3                        |   | (a)    | Specimen                Warrant Certificate                                                                                                                       |
| 10.1                       |   | (a)    | Form                of Employment Agreement with B. Bryan Robinson                                                                                                |
| 10.2                       |   | (a)    | Form                of 2007 Employee Stock Option Plan                                                                                                            |
| 10.3                       |   | (a)    | Form                of 2007 Director Stock Option Plan                                                                                                            |
| 10.4                       |   | (a)    | Copy                of Main Office Lease                                                                                                                          |
| 31.1                       |   |   | Certification                Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 - President                and                Principal Accounting Officer |
| 32.1                       |   |   | Certification                Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 - President                and                Principal Accounting Officer |

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**SIGNATURES**

| PRO                FINANCIAL HOLDINGS, INC. |
|---------------------------------------------|
|                                        |   |
| By:                                         | /s/                *B. Bryan Robinson* |
| Name:                                       | B.                Bryan Robinson President and |
|                                        | Principal                Accounting Officer |

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