EX-10.29



 Exhibit 10.29 

Power of Attorney 
 I, Jia
Yan, a Chinese citizen with Chinese Identification Card No.:             , and a holder of 50% of the entire registered capital in Beijing Tiansheng Chengye Information Technology Co., Ltd.
(“Beijing Tiansheng”) as of the date when the Power of Attorney is executed, hereby irrevocably authorize Beijing Chukong Aipu Technology Co., Ltd. (“WFOE”) to exercise the following rights relating to all equity interests held
by me now and in the future in Beijing Tiansheng (“My Shareholding”) during the term of this Power of Attorney: 
 WFOE is hereby
authorized to act on behalf of myself as my exclusive agent and attorney with respect to all matters concerning My Shareholding, including without limitation to: 1) attending shareholders’ meetings of Beijing Tiansheng; 2) exercising all the
shareholder’s rights and shareholder’s voting rights I am entitled to under the laws of China and Articles of Association of Beijing Tiansheng, including but not limited to the sale or transfer or pledge or disposition of My Shareholding
in part or in whole; and 3) designate and appoint on behalf of myself the legal representative, the directors, supervisors, the chief executive officer and other senior management members of Beijing Tiansheng. 

Without limiting the generality of the powers granted hereunder, WFOE shall have the power and authority to, on behalf of myself, execute all
the documents I shall sign as stipulated in the Exclusive Option Agreement entered into by and among me, WFOE and Beijing Tiansheng on November 15, 2013 and the Equity Pledge Agreement entered into by and among me, WFOE and Beijing Tiansheng on
November 15, 2013 (including any modification, amendment and restatement thereto, collectively the “Transaction Documents”), and perform the terms of the Transaction Documents. 

All the actions associated with My Shareholding conducted by WFOE shall be deemed as my own actions, and all the documents related to My
Shareholding executed by WFOE shall be deemed to be executed by me. I hereby acknowledge and ratify those actions and/or documents by WFOE. 

WFOE is entitled to re-authorize or assign its rights related to the aforesaid matters to any other person or entity at its own discretion and
without giving prior notice to me or obtaining my consent. If required by PRC laws, WFOE shall designate a PRC citizen to exercise the aforementioned rights. 

During the period that I am a shareholder of Beijing Tiansheng, this Power of Attorney shall be irrevocable and continuously effective and
valid from the date of execution of this Power of Attorney. 
 During the term of this Power of Attorney, I hereby waive all the rights
associated with My Shareholding, which have been authorized to WFOE through this Power of Attorney, and shall not exercise such rights by myself. 

This Power of Attorney is written in Chinese and English. The Chinese version and English version shall have equal legal validity. 

  
 



 Strictly Confidential 
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	Jia Yan
		
	By:	 	 /s/ Jia Yan

	
	November 15, 2013


 Accepted by 
 Beijing
Chukong Aipu Technology Co., Ltd. (Seal) 

			
		
	By:	 	 /s/ Chen Haozhi

	Name:	 	Chen Haozhi
	Title:	 	Legal Representative

 Acknowledged by: 
 Beijing
Tiansheng Chengye Information Technology Co., Ltd. (Seal) 
  

			
	By:	 	 /s/ Jia Yan

	Name:	 	Jia Yan
	Title:	 	Legal Representative


  
 



 Strictly Confidential 
 2