UNITED
STATES SECURITIES
AND EXCHANGE COMMISSION
 Washington,
D.C. 20549
 
 FORM
10-Q
 (Mark
One)
 x
              Quarterly
      Report Pursuant To Section 13 Or 15(d) Of The Securities Exchange Act Of
      1934
  For the
quarterly period ended:June 30, 2010
  Or
   ̈
              Transition
      Report Pursuant To Section 13 Or 15(d) Of The Securities Exchange Act Of
      1934
  For the
transition period from ______________ to _______________
  Commission
File Number: 000-53155
  VLOV
INC.
 (Exact
name of registrant as specified in its charter)
  Nevada
              
              20-8658254(State
      or other jurisdiction of incorporation of
                origination)
              
              (I.R.S.
      Employer Identification Number)
 
 11/F., Xiamen Guanyin Shan International
                Commercial Operation Centre, A3-2 124
                Hubin Bei Road, Siming District
                Xiamen, Fujian Province
                People’s Republic of China
              
              N/A(Address
      of principal executive offices)
              
              (Zip
      code)
 
 (86595)
2345999
 
 (Registrant’s
telephone number, including area code)
 
 
 (Former
name, former address and former fiscal year, if changed since last
report)
  Indicate
by check mark whether the registrant (1) has filed all reports required to be
filed by section 13 or 15 (d) of the Securities Exchange Act of 1934 during the
preceding 12 months (or for such shorter period that the registrant was required
to file such reports), and (2) has been subject to such filing requirements for
the past 90 days. Yes x No  ̈
 
 Indicate
by check mark whether the registrant has submitted electronically and posted on
its corporate Web site, if any, every Interactive Data File required to be
submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this
chapter) during the preceding 12 months (or for such shorter period that the
registrant was required to submit and post such files). Yes  ̈ No  ̈
 
 Indicate
by check mark whether the registrant is a large accelerated filer, an
accelerated filer, a non-accelerated filer, or a smaller reporting company. See
the definitions of “large accelerated filer,” “accelerated filer” and “smaller
reporting company” in Rule 12b-2 of the Exchange Act.
 
 Large
      accelerated filer   ̈
                  
                  Accelerated
      filer  ̈Non-accelerated
      filer  ̈
                  
                  Smaller
      reporting company x
 
 Indicate
by check mark whether the registrant is a shell company (as defined in Rule
12b-2 of the Exchange Act). Yes  ̈ No x
 
 APPLICABLE
ONLY TO CORPORATE ISSUERS:
 
 Indicate
the number of shares outstanding of each issuer’s classes of common stock, as of
the latest practicable date: 17,832,500 shares issued and outstanding as of
August 3, 2010.









TABLE OF CONTENTS





TO
QUARTERLY REPORT ON FORM 10-Q


FOR
THE QUARTER ENDED JUNE 30, 2010





PagePART
      I
                        
                        FINANCIAL
      INFORMATIONItem
      1.
                        
                        Financial
      Statements (unaudited)
                        
                        4Consolidated
      Balance Sheets as of June 30, 2010 (unaudited) and December 31,
      2009
                        
                        4Consolidated
      Statements of Income and Comprehensive Income for the three months and six
      months ended June 30, 2010 and 2009 (unaudited)
                        
                        5Consolidated
      Statement of Stockholder’ Equity and Comprehensive Income
      (unaudited)
                        
                        6Consolidated
      Statements of Cash Flows for the three months and six months ended June
      30, 2010 and 2009 (unaudited)
                        
                        7Notes
      to the Consolidated Financial Statements
                        
                        8Item
      2.
                        
                        Management's
      Discussion and Analysis of Financial Condition and Results of
      Operations
                        
                        23Item
      3.
                        
                        Quantitative
      and Qualitative Disclosures about Market Risk
                        
                        31Item
      4.
                        
                        Controls
      and Procedures
                        
                        31PART
      II
                        
                        OTHER
      INFORMATIONItem
      1.
                        
                        Legal
      Proceedings
                        
                        31Item
      1A.
                        
                        Risk
      Factors
                        
                        31Item
      2.
                        
                        Unregistered
      Sales of Equity Securities and Use of Proceeds
                        
                        31Item
      3.
                        
                        Defaults
      Upon Senior Securities
                        
                        32Item
      4.
                        
                        Reserved
                        
                        32Item
      5.
                        
                        Other
      Information
                        
                        32Item
      6.
                        
                        Exhibits
                        
                        32Signatures
                        
                        
                        
                        35




2




CAUTION
REGARDING FORWARD-LOOKING INFORMATION





All
statements contained in this Quarterly Report on Form 10-Q (“Form 10-Q”) for
VLOV Inc., other than statements of historical facts, that address future
activities, events or developments are forward-looking statements, including,
but not limited to, statements containing the words “believe,” “anticipate,”
“expect” and words of similar import.  These statements are based on
certain assumptions and analyses made by us in light of our experience and our
assessment of historical trends, current conditions and expected future
developments as well as other factors we believe are appropriate under the
circumstances.  However, whether actual results will conform to the
expectations and predictions of management is subject to a number of risks and
uncertainties that may cause actual results to differ materially.





Such
risks include, among others, the following: national and local general economic
and market conditions; our ability to sustain, manage or forecast our growth;
raw material costs and availability; new product development and introduction;
existing government regulations and changes in, or the failure to comply with,
government regulations; adverse publicity; competition; the loss of significant
customers or suppliers; fluctuations and difficulty in forecasting operating
results; changes in business strategy or development plans; business
disruptions; the ability to attract and retain qualified personnel; the ability
to protect technology; and other factors referenced in this and previous
filings.





Consequently,
all of the forward-looking statements made in this Form 10-Q are qualified by
these cautionary statements and there can be no assurance that the actual
results anticipated by management will be realized or, even if substantially
realized, that they will have the expected consequences to or effects on our
business operations.


3




PART
I - FINANCIAL INFORMATION





Item
      1.
            Financial
      Statements




VLOV,
INC.
 CONSOLIDATED
BALANCE SHEETS
 (Amounts
in thousands - except for share and per share data)
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)ASSETSCurrent
      Assets:Cash
      and cash equivalents
                    
                    $
                    13,437
                    
                    
                    $
                    11,036Time
      deposits
                    
                    
                    3,020
                    
                    
                    
                    -Accounts
      and other receivables
                    
                    
                    13,323
                    
                    
                    
                    9,191Amount
      due from a director
                    
                    
                    -
                    
                    
                    
                    2,428Trade
      deposits
                    
                    
                    601
                    
                    
                    
                    2,309Inventories
                    
                    
                    958
                    
                    
                    
                    285Prepaid
      expenses
                    
                    
                    534
                    
                    
                    
                    763Total
      current assets
                    
                    
                    31,873
                    
                    
                    
                    26,012Property,
      plant and equipment, net
                    
                    
                    983
                    
                    
                    
                    966Land
      use rights
                    
                    
                    224
                    
                    
                    
                    263TOTAL
      ASSETS
                    
                    $
                    33,080
                    
                    
                    $
                    27,241LIABILITIES
      AND STOCKHOLDERS' EQUITYCurrent
      Liabilities:Accounts
      payable
                    
                    $
                    2,899
                    
                    
                    $
                    2,565Accrued
      expenses and other payables
                    
                    
                    872
                    
                    
                    
                    583Amount
      due to a director
                    
                    
                    66
                    
                    
                    
                    30Derivative
      liability
                    
                    
                    3,840
                    
                    
                    
                    3,684Short-term
      bank loans
                    
                    
                    589
                    
                    
                    
                    734Income
      taxes payable
                    
                    
                    1,082
                    
                    
                    
                    1,601Total
      current liabilities
                    
                    
                    9,348
                    
                    
                    
                    9,197Non-current
      Liabilities:Other
      payable
                    
                    
                    76
                    
                    
                    
                    75Total
      liabilities
                    
                    
                    9,424
                    
                    
                    
                    9,272Commitments
                    
                    
                    -
                    
                    
                    
                    -Stockholders'
      Equity:Common
      stock, $0.00001 par value, 100,000,000 shares authorized,17,565,617 and
      16,667,957 shares respectively issued and outstanding
                    
                    
                    1
                    
                    
                    
                    1Preferred
      stock, $0.00001 par value, 100,000,000 shares authorized,1,905,561 and
      2,796,721 shares issued and outstanding respectively,
                      (liquidation
      preference $5,449,904 and $7,998,622, respectively)
                    
                    
                    2,727
                    
                    
                    
                    4,003Additional
      paid-in capital
                    
                    
                    7,636
                    
                    
                    
                    6,319Statutory
      reserve
                    
                    
                    913
                    
                    
                    
                    913Retained
      earnings
                    
                    
                    11,717
                    
                    
                    
                    6,173Accumulated
      other comprehensive income
                    
                    
                    662
                    
                    
                    
                    560Total
      stockholders' equity
                    
                    
                    23,656
                    
                    
                    
                    17,969TOTAL
      LIABILITIES AND STOCKHOLDERS' EQUITY
                    
                    $
                    33,080
                    
                    
                    $
                    27,241
 
 See
accompanying notes to consolidated financial statements
  4
  VLOV,
INC.
 CONSOLIDATED
STATEMENTS OF INCOME AND COMPREHENSIVE INCOME
 (Unaudited;
amounts in thousands - except for share and per share data)
 
 Three
      Months Ended June 30,
                          
                          
                          Six
      Months Ended June 30,2010
                          
                          
                          2009
                          
                          
                          2010
                          
                          
                          2009Net
      sales
                          
                          $
                          17,946
                          
                          
                          $
                          14,073
                          
                          
                          $
                          36,013
                          
                          
                          $
                          31,939Cost
      of sales
                          
                          
                          11,109
                          
                          
                          
                          8,997
                          
                          
                          
                          22,254
                          
                          
                          
                          20,464Gross
      profit
                          
                          
                          6,837
                          
                          
                          
                          5,076
                          
                          
                          
                          13,759
                          
                          
                          
                          11,475Operating
      expenses:Selling
      expenses
                          
                          
                          2,556
                          
                          
                          
                          1,314
                          
                          
                          
                          4,039
                          
                          
                          
                          2,059General
      and administrative expenses
                          
                          
                          1,071
                          
                          
                          
                          438
                          
                          
                          
                          1,901
                          
                          
                          
                          1,0523,627
                          
                          
                          
                          1,752
                          
                          
                          
                          5,940
                          
                          
                          
                          3,111Income
      from operations
                          
                          
                          3,210
                          
                          
                          
                          3,324
                          
                          
                          
                          7,819
                          
                          
                          
                          8,364Other
      income (expenses):Change
      in fair value of derivative liability
                          
                          
                          2,166
                          
                          
                          
                          -
                          
                          
                          
                          (175
                          )
                          
                          
                          -Interest
      income
                          
                          
                          18
                          
                          
                          
                          3
                          
                          
                          
                          44
                          
                          
                          
                          10Interest
      expense
                          
                          
                          (16
                          )
                          
                          
                          (14
                          )
                          
                          
                          (37
                          )
                          
                          
                          (28
                          )2,168
                          
                          
                          
                          (11
                          )
                          
                          
                          (168
                          )
                          
                          
                          (18
                          )Income
      before provision for income taxes
                          
                          
                          5,378
                          
                          
                          
                          3,313
                          
                          
                          
                          7,651
                          
                          
                          
                          8,346Provision
      for income taxes
                          
                          
                          911
                          
                          
                          
                          1,003
                          
                          
                          
                          2,107
                          
                          
                          
                          2,260Net
      income
                          
                          
                          4,467
                          
                          
                          
                          2,310
                          
                          
                          
                          5,544
                          
                          
                          
                          6,086Other
      comprehensive income:Foreign
      currency translation adjustment
                          
                          
                          101
                          
                          
                          
                          (21
                          )
                          
                          
                          102
                          
                          
                          
                          (14
                          )Comprehensive
      income
                          
                          $
                          4,568
                          
                          
                          $
                          2,289
                          
                          
                          $
                          5,646
                          
                          
                          $
                          6,072Basic earnings
      per share
                          
                          $
                          0.26
                          
                          
                          $
                          0.14
                          
                          
                          $
                          0.33
                          
                          
                          $
                          0.39Diluted
      earnings per share
                          
                          $
                          0.26
                          
                          
                          $
                          0.14
                          
                          
                          $
                          0.32
                          
                          
                          $
                          0.39Weighted
      average number of common shares andparticipating
      preferred shares outstanding:Basic
                          
                          
                          17,042,685
                          
                          
                          
                          16,000,000
                          
                          
                          
                          16,856,357
                          
                          
                          
                          15,657,901Diluted
                          
                          
                          17,384,002
                          
                          
                          
                          16,000,000
                          
                          
                          
                          17,197,674
                          
                          
                          
                          15,657,901
 
 See
accompanying notes to consolidated financial statements
  5
  VLOV,
INC.
 CONSOLIDATED
STATEMENT OF STOCKHOLDER’S EQUITY AND COMPREHENSIVE INCOME
 (Unaudited;
amounts in thousands- except for share and per share data)
  AccumulatedAdditional
                                            
                                            
                                            
                                            
                                            
                                            OtherCommon
      stock
                                            
                                            
                                            Preferred
      stock
                                            
                                            
                                            paid-in
                                            
                                            
                                            Statutory
                                            
                                            
                                            Comprehensive
                                            
                                            
                                            RetainedShares
                                            
                                            
                                            Amount
                                            
                                            
                                            Shares
                                            
                                            
                                            Amount
                                            
                                            
                                            capital
                                            
                                            
                                            reserve
                                            
                                            
                                            income
                                            
                                            
                                            earnings
                                            
                                            
                                            TotalequityBalance
      at December 31, 2008
                                            
                                            
                                            14,560,000
                                            
                                            
                                            $
                                            1
                                            
                                            
                                            
                                            -
                                            
                                            
                                            $
                                            -
                                            
                                            
                                            $
                                            1,236
                                            
                                            
                                            $
                                            913
                                            
                                            
                                            $
                                            543
                                            
                                            
                                            $
                                            4,876
                                            
                                            
                                            $
                                            7,569Shares
      issued in reverse merger acquisition
                                            
                                            
                                            1,440,000
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -Foreign
      currency translation
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            (14
                                            )
                                            
                                            
                                            
                                            
                                            
                                            
                                            (14
                                            )Payments
      of dividend
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            (5,127
                                            )
                                            
                                            
                                            (5,127
                                            )Net
      income
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            6,086
                                            
                                            
                                            
                                            6,086Balance
      at June 30, 2009
                                            
                                            
                                            16,000,000
                                            
                                            
                                            
                                            1
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            1,236
                                            
                                            
                                            
                                            913
                                            
                                            
                                            
                                            529
                                            
                                            
                                            
                                            5,835
                                            
                                            
                                            
                                            8,514Shares
      issued in reverse merger acquisition
                                            
                                            
                                            14,421Sale
      of preferred stock and warrants
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            2,796,721
                                            
                                            
                                            
                                            7,999
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            7,999Sale
      of common stock and warrants
                                            
                                            
                                            653,536
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            1,870
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            1,870Fair
      value of warrant liability
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (3,996
                                            )
                                            
                                            
                                            (698
                                            )
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (4,694
                                            )Preferred
      stock - beneficial conversion feature
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (4,003
                                            )
                                            
                                            
                                            4,003
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -Preferred
      stock - deemed dividend
                                            
                                            
                                            -
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            4,003
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (4,003
                                            )
                                            
                                            
                                            -Issuance
      fees and costs
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (92
                                            )
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (92
                                            )Net
      income
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            4,359
                                            
                                            
                                            
                                            4,359Foreign
      currency translation adjustment
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            31
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            31Dividend
      declared
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (18
                                            )
                                            
                                            
                                            (18
                                            )Total
      comprehensive incomeBalance
      at December 31, 2009
                                            
                                            
                                            16,667,957
                                            
                                            
                                            $
                                            1
                                            
                                            
                                            
                                            2,796,721
                                            
                                            
                                            $
                                            4,003
                                            
                                            
                                            $
                                            6,319
                                            
                                            
                                            $
                                            913
                                            
                                            
                                            $
                                            560
                                            
                                            
                                            $
                                            6,173
                                            
                                            
                                            $
                                            17,969Net
      income
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            5,544
                                            
                                            
                                            
                                            5,544Foreign
      Currency translation adjustment
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            102
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            102Conversion
      of preferred stock to common stock
                                            
                                            
                                            891,160
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            (891,160
                                            )
                                            
                                            
                                            (1,276
                                            )
                                            
                                            
                                            1,276
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            -Warrants
      converted
                                            
                                            
                                            6,500
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            -
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            -Preferred
      stock- beneficial conversion feature
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            197
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            197Change
      in fair value of warrant liability
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            (156
                                            )
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            
                                            (156
                                            )Balance
      at June 30, 2010
                                            
                                            
                                            17,565,617
                                            
                                            
                                            $
                                            1
                                            
                                            
                                            
                                            1,905,561
                                            
                                            
                                            $
                                            2,727
                                            
                                            
                                            $
                                            7,636
                                            
                                            
                                            $
                                            913
                                            
                                            
                                            $
                                            662
                                            
                                            
                                            $
                                            11,717
                                            
                                            
                                            $
                                            23,656
  6
  VLOV,
INC.
 CONSOLIDATED
STATEMENTS OF CASH FLOWS
 (Unaudited;
amounts in thousands)
 
 Six Months Ended June 30,2010
                        
                        
                        2009Cash
      flows from operating activities:Net
      income
                        
                        $
                        5,544
                        
                        
                        $
                        6,086Adjustments
      to reconcile net income to net cash  provided by operating
      activities:Depreciation
      and amortization
                        
                        
                        35
                        
                        
                        
                        50Change
      in fair value of derivative liability
                        
                        
                        175
                        
                        
                        
                        -(Increase)
      decrease in assets:Accounts
      receivable
                        
                        
                        (4,099
                        )
                        
                        
                        (2,207
                        )Trade
      deposits
                        
                        
                        1,710
                        
                        
                        
                        -Inventories
                        
                        
                        (669
                        )
                        
                        
                        17Prepaid
      expenses
                        
                        
                        231
                        
                        
                        
                        (15
                        )Increase
      (decrease) in liabilities:Accounts
      payable
                        
                        
                        322
                        
                        
                        
                        1,371Accrued
      expenses and other payables
                        
                        
                        321
                        
                        
                        
                        (521
                        )Income
      and other tax payables
                        
                        
                        (522
                        )
                        
                        
                        (458
                        )Net
      cash provided by operating activities
                        
                        
                        3,048
                        
                        
                        
                        4,323Cash
      flows from investing activities:Purchases
      of property, plant and equipment
                        
                        
                        (7
                        )
                        
                        
                        -Time
      deposits
                        
                        
                        (3,020
                        )
                        
                        
                        -Net
      cash used in investing activities
                        
                        
                        (3,027
                        )
                        
                        
                        --Cash
      flows from financing activities:Pledged
      bank deposits
                        
                        
                        -
                        
                        
                        
                        88Amount
      due to/from a director
                        
                        
                        2,428
                        
                        
                        
                        -Proceeds
      from debt financing
                        
                        
                        315
                        
                        
                        
                        440Payments
      of short-term debt
                        
                        
                        (440
                        )
                        
                        
                        (293
                        )Warrants
      exercised
                        
                        
                        22
                        
                        
                        
                        -Payments
      of dividend *
                        
                        
                        -
                        
                        
                        
                        (5,130
                        )Net
      cash provided by (used in) financing activities
                        
                        
                        2,325
                        
                        
                        
                        (4,895
                        )Effect
      of exchange rate changes
                        
                        
                        55
                        
                        
                        
                        (5
                        )Net
      increase in cash and cash equivalents
                        
                        
                        2,401
                        
                        
                        
                        (577
                        )Cash
      and cash equivalents, beginning of period
                        
                        
                        11,036
                        
                        
                        
                        2,863Cash
      and cash equivalents, end of period
                        
                        $
                        13,437
                        
                        
                        $
                        2,286Supplemental
      disclosure of cash flow information:Interest
      paid
                        
                        $
                        37
                        
                        
                        $
                        28Income
      taxes paid
                        
                        $
                        2,288
                        
                        
                        $
                        1,829
 
 See
accompanying notes to consolidated financial statements
 
 * The
dividend was paid to the private shareholders prior to the reverse
merger.
  7
  VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
 
 (a)
              Description
      of business and organization
 
 VLOV Inc.
(the “Company”) was incorporated in the State of Nevada on October 30, 2006,
under the name “Sino Charter, Inc.” The Company changed its name to “VLOV, Inc.”
on March 20, 2009. The Company designs, manufactures and sells fashion apparel
under the brand name “VLOV”. All current operations of the Company are in the
People’s Republic of China (“China” or the “PRC”).
 
 On
February 13, 2009, the Company completed a stock exchange transaction with the
stockholders of Peng Xiang Peng Fei Investments Limited (“PXPF”), whereby
14,560,000 restricted shares of common stock were issued to the stockholders of
PXPF in exchange for 100% of the common stock of PXPF (the “Share Exchange”).
The completion of the Share Exchange resulted in a change of
control.
 
 The Share
Exchange has been accounted for as a reverse acquisition and recapitalization of
the Company whereby PXPF is deemed to be the accounting acquirer (legal
acquiree) and the Company is the accounting acquiree (legal acquirer). The
accompanying consolidated financial statements are in substance those of PXPF,
and the Company is deemed to be a continuation of the business of PXPF. At the
time of the reverse merger with PXPF, the Company had no assets or liabilities,
and the 1,454,421 shares of its common stock outstanding immediately prior to
the time of the Share Exchange have been accounted for at their par value at the
time of the transaction.
 
 The
Company does not conduct any substantive operations of its own; all of the
Company’s operations are conducted by a variable interest entity, Jinjiang
Yinglin Jinduren Fashion Limited (“Yinglin Jinduren”), which is controlled by
Dong Rong Capital Investment Limited (“HK Dong Rong”). HK Dong Rong is a limited
liability company incorporated in Hong Kong on January 5, 2005 originally under
the name “Korea Jinduren International Dress Limited” (“Korea Jinduren”), and
was acquired by PXPF from the majority shareholders of PXPF on September 22,
2008. PXPF is a limited liability company incorporated in the British Virgin
Islands (“BVI”) on April 30, 2008.
 
 Yinglin
Jinduren is a limited company incorporated without shares in the PRC on January
19, 2002, of which the initial paid-in capital of RMB10,000,000 ($1,237,000) was
funded by the majority shareholders of PXPF. The management of Yinglin Jinduren
is comprised of Mr. Qingqing Wu as Chairman and Executive Director, and Mr.
Zhifan Wu as Executive Director. Mr. Qingqing Wu is the Company’s Chief
Executive Officer, President and Chairman of the Board of Directors. Mr.
Qingqing Wu and Mr. Zhifan Wu, who are brothers, hold 65.91% and 34.09%,
respectively, of the ownership interests of Yinglin Jinduren.
 
 PRC law
currently has limits on foreign ownership of domestic PRC companies. To comply
with these foreign ownership restrictions, on December 28, 2005, HK Dong Rong
(then known as Korea Jinduren) entered into certain exclusive agreements with
Yinglin Jinduren and its shareholders. Pursuant to these agreements, HK Dong
Rong provides exclusive consulting services to Yinglin Jinduren in return for a
consulting services fee which is equal to Yinglin Jinduren’s net profits. Prior
to the Share Exchange, however, certain dividends were declared and paid from
Yinglin Jinduren’s net income to its equity owners. In addition, Yinglin
Jinduren’s equity owners have pledged their equity interests in Yinglin Jinduren
to HK Dong Rong, irrevocably granted HK Dong Rong an exclusive option to
purchase all or part of the equity interests in Yinglin Jinduren and agreed to
entrust all the rights to exercise their voting power to the person(s) appointed
by HK Dong Rong.
 
 Through
these contractual arrangements, HK Dong Rong has the ability to control Yinglin
Jinduren’s daily operations and financial affairs, appoint its senior executives
and approve all matters requiring shareholder approval. As part of these
contractual arrangements, HK Dong Rong and Yinglin Jinduren entered into an
operating agreement which, amongst other matters, precludes Yinglin Jinduren
from borrowing money, selling or acquiring assets, including intellectual
property rights, providing guarantees to third parties or assigning any business
agreements, without the prior written consent of HK Dong Rong. HK Dong Rong also
agreed that, if any guarantee for Yinglin Jinduren’s performance of any contract
or loan was required, HK Dong Rong would provide such guarantee to Yinglin
Jinduren.
 
 As a
result of these contractual arrangements, HK Dong Rong is entitled to
receive the expected residual returns of Yinglin Jinduren. Additionally,
although Yinglin Jinduren has been profitable, in the event that Yinglin
Jinduren were to incur losses, HK Dong Rong would be obligated to absorb a
majority of the risk of loss from Yinglin Jinduren’s activities as a result of
its inability to receive payment for its accumulated consulting fees
that are equal to Yinglin Jinduren’s net income.
  8
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
(CONTINUED)
 
 (a)
              Description
      of business and organization
(continued)
 
 The
Company believes that the equity investors in Yinglin Jinduren do not have the
characteristics of a controlling financial interest, and that the Company is the
primary beneficiary of the operations and residual returns of Yinglin Jinduren
and, in the event of losses, would be required to absorb a majority of such
losses. Accordingly, the Company consolidates Yinglin Jinduren’s results, assets
and liabilities in the accompanying financial statements. Due to the contractual
arrangements, the net income and interest allocable to the noncontrolling
interest is zero.
 
 The
Company’s consolidated assets do not include any collateral for Yinglin
Jinduren’s obligations. The creditors of Yinglin Jinduren do not have recourse
to the general credit of the Company.
 
 On
November 19, 2009, HK Dong Rong incorporated Dong Rong (China) Co., Ltd. in the
PRC as its wholly-owned subsidiary (“China Dong Rong”), with registered capital
of $8 million. As of June 30, 2010, $4 million has been contributed to
China Dong Rong and the remaining registered capital will be contributed within
two years after the date of incorporation. It is the intention of the Company
and the equity owners of Yinglin Jinduren to transfer the business operations of
Yinglin Jinduren to China Dong Rong; however, such transfer had not yet occurred
as of June 30, 2010.
 
 (b)
              Basis
      of presentation and consolidation
 
 The
accompanying consolidated financial statements are prepared in accordance with
accounting principles generally accepted in the United States of
America.
 
 As
previously described, the Company, through its wholly owned subsidiary HK Dong
Rong, consolidates Yinglin Jinduren as Yinglin Jinduren is considered to be a
variable interest entity (VIE) and the Company is considered to be its primary
beneficiary.
 
 Because
the Company and Yinglin Jinduren are under common control, the initial
measurement of the assets and liabilities of Yinglin Jinduren for the purpose of
consolidation by the Company was at book value. The Company has had no other
business activities except for the exclusive agreements with Yinglin Jinduren
and its equity owners.
 
 The
consolidated financial statements include the financial statements of the
Company, its subsidiary and the variable interest entity, Yinglin Jinduren. All
significant inter-company transactions and balances between the Company, its
subsidiary and the variable interest entity are eliminated upon
consolidation.
 
 (c)
              Use
      of Estimates
 
 The
preparation of consolidated financial statements in conformity with accounting
principles generally accepted in the United States of America requires us to
make certain estimates and assumptions that affect the reported amounts of
assets and liabilities and disclosure of contingent assets and liabilities at
the date of the consolidated financial statements. The reported amounts of
revenues and expenses during the reporting period may be affected by the
estimates and assumptions we are required to make. Estimates that are critical
to the accompanying consolidated financial statements relate primarily to
returns, sales allowances and customer chargebacks, the valuation of long-lived
assets and the identification and valuation of derivative instruments. Estimates
and assumptions are reviewed periodically and the effects of revisions are
reflected in the period that they are determined to be necessary. Actual results
could differ from these estimates.
 
 (d)
              Accounting
      Pronouncements
 
 In June
2009, the Financial Accounting Standards Board (‘‘FASB’’) issued a statement
establishing the FASB Accounting Standards CodificationTM (the “FASB ASC" or the
“Codification"). The Codification became the single source of authoritative U.S.
generally accepted accounting principles (‘‘US GAAP’’) recognized by the FASB to
be applied by non-governmental entities. Rules and interpretive releases of the
United States Securities and Exchange Commission under authority of federal
securities laws are also sources of authoritative US GAAP for SEC registrants.
The Codification did not change existing US GAAP but incorporated existing
accounting and reporting standards into a new topical structure with a new
referencing system. Authoritative standards included in the Codification are
designated by their Accounting Standards Codification (‘‘ASC’’) topical
reference, and new standards will be designated as Accounting Standards Updates
(‘‘ASU’’), with a year and assigned sequence number. We have updated our
references to US GAAP to reflect the Codification.
  9
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
(CONTINUED)
 
 (e)
              Revenue
      Recognition
 
 A
majority of the Company’s products are manufactured on its behalf by third
parties, based on orders for the Company’s products received from customers. The
Company is responsible for product design, product specification, pricing to the
customer, the choice of third-party manufacturer, product quality and credit
risk associated with the customer receivable. As such, the Company acts as a
principal and records revenues on a gross basis.
 
 The
Company recognizes revenues when (a) the price to the customer is fixed or
determinable, (b) persuasive evidence of an arrangement exists, (c) delivery has
occurred and (d) collectability of the resulting receivable is reasonably
assured. Revenue from the sales of goods is recognized on the transfer of
significant risks and rewards of ownership, which generally coincides with the
time when the goods are delivered and the title has passed to the customer.
Revenue excludes value-added tax and is stated after deduction of trade
discounts and allowances.
 
 (f)
              Cash
      and Cash Equivalents
 
 For
purposes of the statement of cash flows, the Company considers all highly liquid
instruments with original maturities of three months or less to be cash
equivalents. Cash and cash equivalents comprise cash at bank and on hand and
demand deposits with banks.
 
 (g)
              Accounts
      receivable
 
 Accounts
receivable, which are unsecured, are stated at the amount the Company expects to
collect. The Company maintains allowances for doubtful accounts for estimated
losses resulting from the inability of its customers to make required payments.
The Company evaluates the collectability of its accounts receivable based on a
combination of factors, including customer credit-worthiness and historical
collection experience. Management reviews the receivable aging and adjusts the
allowance based on historical experience, financial condition of the customer
and other relevant current economic factors. As of June 30, 2010, all of the
trade receivable balances were aged less than 90 days. Management has determined
no allowance for uncollectible amounts is required.
 
 (h)
              Depreciation
      and Amortization
 
 Property,
plant and equipment are stated at cost less accumulated depreciation and
impairment losses. Depreciation of property, plant and equipment is computed
using the straight-line method based on the following estimated useful
lives:
 
 Buildings
                30
      yearsFurniture,
      fixtures and equipment
                5
      yearsMotor
      vehicles
                5
      yearsOffice
      equipment
                5
      yearsPlant
      and machinery
                5
      to 15 years
 
 (i)
              Inventories
 
 Inventories
are stated at the lower of cost or market value, determined by the weighted
average method. Work-in-progress and finished goods inventories consist of raw
materials, direct labor and overhead associated with the manufacturing
process.
 
 (j)
              Foreign
      Currency Translation
 
 The
Company has the PRC’s currency, Renminbi (“RMB”), as its functional
currency. The consolidated financial statements of the Company are translated
from RMB into U.S. Dollars (“US$”). Accordingly, all assets and liabilities are
translated at the exchange rates prevailing at the balance sheet dates, all
income and expenditure items are translated at the average rates for each of the
periods and equity accounts, except for retained earnings, are translated at the
rate at the transaction date. Retained earnings reflect the cumulative net
income (loss) translated at the average rates for the respective periods since
inception less dividends translated at the rate at the transaction
date.
  10
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
(CONTINUED)
 
 (j)
              Foreign
      Currency Translation (continued)
 
 RMB is
not a fully convertible currency. All foreign exchange transactions involving
RMB must take place either through the People's Bank of China (the "PBOC") or
other institutions authorized to buy and sell foreign exchange. The exchange
rates adopted for the foreign exchange transactions are the rates of exchange
quoted by the PBOC, which are determined largely by supply and demand. The rates
of exchange quoted by the People's Bank of China on June 30, 2010 and December
31, 2009 were US$1.00 to RMB 6.79 and RMB 6.83, respectively. The average
translation rates of US$1.00 to RMB 6.82 was applied to the income statement
accounts for the three months and six months ended June 30, 2010 and 2009,
respectively.
 
 Translation
adjustments are recorded as other comprehensive income in the consolidated
statement of stockholders equity and comprehensive income and as a separate
component of stockholders equity.
 
 Commencing
from July 21, 2005, China adopted a managed floating exchange rate regime based
on market demand and supply with reference to a basket of currencies. Since
then, the PBOC administers and regulates the exchange rate of US$ against RMB
taking into account the demand and supply of RMB, as well as domestic and
foreign economic and financial conditions.
 
 (k)
              Land
      use rights
 
 All land
in the PRC is owned by the government and cannot be sold to any individual or
company. However, the government grants the user a “land use right” to use the
land.
 
 Land use
right is stated at cost less accumulated amortization and impairment losses.
Amortization is calculated on the straight-line method over the estimated useful
life of 50 years. The Company’s land use right expires in 2054.
 
 Intangible
assets of the Company are reviewed annually to determine whether their carrying
value has become impaired. The Company considers assets to be impaired if the
carrying value exceeds the future projected cash flows from related operations.
The Company also re-evaluates the periods of amortization to determine whether
subsequent events and circumstances warrant revised estimates of useful lives.
As of June 30, 2010, the Company expects these assets to be fully
recoverable.
 
 (l)
              Long-Lived
      Assets
 
 The
Company estimates the future undiscounted cash flows to be derived from an asset
to assess whether or not a potential impairment exists when events or
circumstances indicate the carrying value of a long-lived asset may be impaired.
If the carrying value exceeds the Company’s estimate of future undiscounted cash
flows, the Company then calculates the impairment as the excess of the carrying
value of the asset over the Company’s estimate of its fair market
value.
 
 (m)
              Comprehensive
      Income
 
 The
Company’s only component of other comprehensive income is foreign currency
translation gains and losses. The foreign currency translation gains for the
three months and six months ended June 30, 2010 were US$101,000 and US$102,000
respectively. The foreign currency translation losses for the three months and
six months ended June 30, 2009 were US$21,000 and US$14,000 respectively.
Accumulated other comprehensive income is recorded as a separate component of
stockholders’ equity.
 
 (n)
              Income
      Taxes
 
 The
Company is mainly subject to income taxes in the PRC. Significant judgment is
required in determining the provision for income taxes. There are many
transactions and calculations for which the ultimate tax determination is
uncertain during the ordinary course of business. The Company recognizes
liabilities for anticipated tax audit issues based on estimates of whether
additional taxes will be due. Where the final tax outcome of these matters is
different from the amounts that were initially recorded, such differences will
impact the income tax and deferred tax provisions in the period in which such
determination is made.
  11
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
(CONTINUED)
 
 (n)
              Income
      Taxes (continued)
 
 Deferred
tax assets and liabilities are recognized for the future tax consequences
attributable to differences between the financial statement carrying amounts of
existing assets and liabilities and their respective tax bases. Deferred tax
assets and liabilities are measured using enacted tax rates applicable to
taxable income in the years in which those temporary differences are expected to
be recovered or settled. The effect on deferred tax assets and liabilities of a
change in tax rates is recognized in income in the period that includes the
enactment date.
 
 The
Company evaluates its uncertain tax positions and prescribes a
more-likely-than-not threshold for financial statement recognition and
measurement of a tax position taken (or expected to be taken) in a tax
return.
 
 (o)
              Advertising
      Costs
 
 Advertising
costs are expensed in the period in which the advertisements are first run.
Advertising expense for the three months ended June 30, 2010 and 2009 were
approximately US$1.37 million and US$0.75 million, respectively, and
approximately US$2.74 million and US$1.44 million for the six months ended June
30, 2010 and 2009, respectively. Advertising costs include advertising subsidy
expense which is accrued based on the terms in effect with distributors and paid
when all attaching conditions have been completed.
 
 (p)
              Shipping
      and Handling Costs
 
 Shipping
and handling costs are expensed as incurred and included in cost of
sales.
 
 (q)
              Research
      and Development Costs
 
 The
Company charges all product design and development costs to expense when
incurred. Product design and development costs aggregated approximately US$0.46
million and US$0.37 million for the three months ended June 30, 2010 and 2009,
respectively, and approximately US$0.97 million and US$0.62 million for the six
months ended June 30, 2010 and 2009, respectively.
 
 (r)
              Derivative
      Financial Instruments
 
 The
Company does not use derivative instruments to hedge exposures to cash flow,
market, or foreign currency risks.
 
 The
Company reviews the terms of convertible debt or convertible preferred stock
that it issues to determine whether there are embedded derivative instruments,
including the embedded conversion option, that are required to be bifurcated and
accounted for separately as a derivative financial instrument. Also, in
connection with the sale of convertible debt or equity instruments, the Company
may issue freestanding warrants that may, depending on their terms, be accounted
for as derivative instrument liabilities, rather than as equity.
 
 Derivative
financial instruments are initially measured at their fair value. For derivative
financial instruments that are accounted for as liabilities, the derivative
instrument is initially recorded at its fair value and is then re-valued at each
reporting date, with changes in the fair value reported as charges or credits to
income. For option-based derivative financial instruments, the Company uses a
binomial option pricing model to value the derivative instruments.
 
 (s)
              Fair
      Value of Financial Instruments
 
 The
carrying amounts of the Company’s financial instruments, which principally
include cash and cash equivalents, time deposits, accounts receivable and
accounts payable, approximate their fair values due to the relatively short
maturity of such instruments.
 
 The
carrying amount of the Company’s short-term borrowings approximates their fair
value based upon current rates and terms available to the Company for similar
debt.
 
 Warrants
that are recorded as derivative instrument liabilities are carried at their fair
value, with changes in the fair value reported as charges or credits to income
each period.
  12
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (1)
              SUMMARY
      OF SIGNIFICANT ACCOUNTING POLICIES
(CONTINUED)
 
 (t)
              Earnings
      Per Share
 
 Basic net
income per share is computed by dividing net income attributable to common
shareholders by the weighted average number of shares of common stock
outstanding during the period. Diluted earnings per share is calculated by
dividing net income by the weighted-average number of common shares used in the
basic earnings per share calculation plus the number of common shares that would
be issued assuming exercise or conversion of all potentially dilutive common
stock equivalents outstanding. Equity instruments are excluded from the
calculation of diluted earnings per share if the effect of including such
instruments is anti-dilutive.
 
 (u)
              New
      Accounting Pronouncements
 
 The
following lists the Accounting Standards Codification Updates that are relevant
to the Company’s consolidated financial statements and were effective during the
periods covered by these financial statements. These pronouncements, however,
did not have material impact on the Company’s financial statements.
 
 Pronouncement
                
                Issued
                
                TitleASU
      No. 2009-15
                
                October
      2009
                
                Accounting
      for Own-Share Lending Arrangements in Contemplation of Convertible Debt
      Issuance or Other FinancingASU
      No. 2009-16
                
                December
      2009
                
                Transfers
      and Servicing (Topic 860): Accounting for Transfers and Financial
      Assets.ASU
      No. 2009-17
                
                December
      2009
                
                Consolidations
      (Topic 810): Improvements to Financial Reporting by Enterprises Involved
      with Variable Interest EntitiesASU
      No. 2010-01
                
                January
      2010
                
                Equity
      (Topic 505): Accounting for Distributions to Shareholders with Components
      of Stock and Cash – a consensus of the FASB Emerging Issues Task
      ForceASU
      No. 2010-02
                
                January
      2010
                
                Consolidation
      (Topic 810): Accounting and Reporting for Decreases in Ownership of a
      Subsidiary – a Scope ClarificationASU
      No. 2010-05
                
                January
      2010
                
                Compensation
      - Stock Compensation (Topic718): Escrowed Share Arrangements and the
      Presumption of Compensation
 
 The
following pronouncements will become effective after the periods covered by
these financial statements. The Company is assessing their impact, but does not
believe that the adoption of these pronouncements will have a material impact on
the Company’s financial statements.
 
 Pronouncement
                
                Issued
                
                TitleASU
      No. 2009-13
                
                October
      2009
                
                Revenue
      Recognition (Topic 605): Multiple-Deliverable Revenue Arrangements – a
      consensus of the FASB Emerging Issues Task ForceASU
      No. 2010-06
                
                January
      2010
                
                Fair
      Value Measurements and Disclosures (Topic 820): Improving Disclosures
      about Fair Value MeasurementsASU
      No. 2010-09
                
                February
      2010
                
                Subsequent
      Events (Topic 855): Amendments to Certain Recognition and Disclosure
      RequirementsASU
      No. 2010-11
                
                March
      2010
                
                Derivatives
      and Hedging (Topic 815): Scope Exception Related to Embedded Credit
      Derivatives
 
 At its
meeting on March 18, 2010, the FASB’s Emerging Issues Task Force reached a
consensus on five issues (the "Issues"). The Issues were ratified by the
FASB at its meeting on March 31, 2010, and the related Accounting Standards
Codification Updates to be issued will become authoritative accounting guidance.
None of these Issues are anticipated to have a material effect on the
Company’s consolidated financial statements.
  13
  VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (2)
              TIME
      DEPOSITS
 
 Time
deposits (in thousands):
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Time
      deposits
                    
                    $
                    3,020
                    
                    
                    $
                    -
 
 Time
deposits represent amounts deposited with Xiamen International Bank and will
mature on September 30, 2010.
 
 (3)
              INVENTORIES
 
 Inventories
consist of the following (in thousands):
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Raw
      materials
                    
                    $
                    761
                    
                    
                    $
                    145Work
      in process
                    
                    
                    -
                    
                    
                    
                    15Finished
      goods
                    
                    
                    197
                    
                    
                    
                    125$
                    958
                    
                    
                    $
                    285
 
 (4)
              PROPERTY,
      PLANT AND EQUIPMENT
 
 Property,
plant and equipment is summarized as follows (in thousands):
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Buildings
                    
                    $
                    914
                    
                    
                    $
                    914Furniture,
      fixtures and equipment
                    
                    
                    83
                    
                    
                    
                    83Motor
      vehicles
                    
                    
                    196
                    
                    
                    
                    196Office
      equipment
                    
                    
                    25
                    
                    
                    
                    24Plant
      and machinery
                    
                    
                    207
                    
                    
                    
                    207Total
      property, plant and equipment
                    
                    
                    1,425
                    
                    
                    
                    1,424Less
      : accumulated depreciation
                    
                    
                    (442
                    )
                    
                    
                    (458
                    )$
                    983
                    
                    
                    $
                    966
 
 There was
no capitalized interest for the six months ended June 30, 2010 and the years
ended December 31, 2009.
  14
  VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (5)
              LAND
      USE RIGHTS
 
 Land use
rights are summarized as follows (in thousands):
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Land
      use rights
                    
                    $
                    315
                    
                    
                    $
                    315Less
      : accumulated amortization
                    
                    
                    (91
                    )
                    
                    
                    (52
                    )$
                    224
                    
                    
                    $
                    263
 
 There was
no capitalized interest for the six months ended June 30, 2010 and the year
ended December 31, 2009.
 
 (6)
              ACCRUED
      EXPENSES AND OTHER PAYABLES
 
 Accrued
expenses and other payables are summarized as follows (in
thousands):
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Current
      portion:Accrued
      salaries and wages
                    
                    $
                    94
                    
                    
                    $
                    165Accrued
      expenses (1)
                    
                    
                    664
                    
                    
                    
                    305Advertising
      subsidies payables
                    
                    
                    114
                    
                    
                    
                    113$
                    872
                    
                    
                    $
                    583Non-current
      portion:Advertising
      subsidies payables
                    
                    
                    76
                    
                    
                    
                    75$
                    948
                    
                    
                    $
                    658
 
 (1)
Includes $592,000 in estimated liquidated damages relating to the Company’s
fourth quarter 2009 financings. The Company is required to register the shares
of common stock issued in connection with the financings, including the shares
underlying the preferred stock and warrants issued in the financings, pursuant
to an effective registration statement by May 16, 2010. The registration
statement was filed on December 17, 2009, but has not yet been declared
effective. Accordingly, the Company has accrued $592,000 and $300,000 as of
 June 30, 2010 and December 31, 2009, respectively, for estimated
liquidated damages it expects to be required to pay to the investors in the
financings.
  15
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (7)
              RELATED
      PARTY TRANSACTIONS
 
 June
      30,
                    
                    
                    December
      31,2010
                    
                    
                    2009(unaudited)Amount
      due from a director (in thousands):Mr.
      Qingqing Wu
                    
                    $
                    -
                    
                    
                    $
                    2,428Amounts
      due to directors/officers (in thousands):Mr.
      Qingqing Wu (1)
                    
                    
                    48
                    
                    
                    
                    30Mr.
      Bennet Tchaikovsky (2)
                    
                    
                    18
                    
                    
                    
                    -Total
                    
                    $
                    66
                    
                    
                    $
                    30
 
 (1)
              The
      amount due to this director is unsecured, interest-free and repayable on
      demand.
 
 (2)
              Represents
      3,562 shares of common stock that are required to be issued to this
      officer as of June 30, 2010, pursuant to his agreement with the
      Company.
 
 Pursuant
to trademark license contracts with Mr. Qingqing Wu, a Company director, the
Company has the rights to use four trademarks which are owned by and registered
to Mr. Wu without consideration, although to date, the Company has not utilized
these trademarks. Mr. Wu is in the process of transferring these trademarks to
the Company. Costs associated with these trademarks are not
significant.
 
 (8)
              DERIVATIVE
      FINANCIAL INSTRUMENTS
 
 On
October 27, November 17 and December 1, 2009, respectively, the Company issued
723,052, 675,308 and 326,767 common stock purchase warrants (the “Warrants”),
respectively. Each Warrant entitles its holder to purchase one share of common
stock of the Company at an exercise price of $3.43 per share (subject to certain
adjustments) for a period of three years. The Company is entitled to redeem the
Warrants for the then applicable exercise price (currently $3.43) if the
volume-weighted average price of the Company’s common stock for 20 consecutive
days exceeds 200% of the then applicable exercise price.
 
 The
Company uses a binomial option pricing model to value these Warrants. In valuing
the Warrants at the time they were issued and at June 30, 2010, the Company used
the market price of its common stock on the date of valuation, an expected
dividend yield of 0% and the remaining period to the expiration date of the
Warrants. All Warrants can be exercised by the holder at any time.
 
 Because
of the limited historical trading period of the Company’s common stock, the
expected volatility of its common stock over the remaining life of the Warrants,
which has been estimated at 85%, is based on a review of the volatility of
entities considered by management as comparable. The risk-free rates of return
used ranged from 0.74% to 0.78%, based on constant maturity rates published by
the U.S. Federal Reserve, applicable to the remaining life of the
Warrants.
 
 At June
30, 2010, the following derivative liabilities related to common stock warrants
were outstanding:
 
 Numbers
      of warrants
                                  
                                  
                                  ValueIssue
      date
                                  
                                  Expiration
      date
                                  
                                  Exercise
      priceper
      share
                                  
                                  
                                  June
      30, 2010
                                  
                                  
                                  December
      31,
                                    2009
                                  
                                  
                                  June
      30, 2010
                                  
                                  
                                  December
      31,
                                    2009October
      27, 2009
                                  
                                  October
      27, 2012
                                  
                                  $
                                  3.43
                                  
                                  
                                  
                                  723,052
                                  
                                  
                                  
                                  723,052
                                  
                                  
                                  $
                                  1,612,419
                                  
                                  
                                  $
                                  1,538,959November
      17, 2009
                                  
                                  November
      17, 2012
                                  
                                  $
                                  3.43
                                  
                                  
                                  
                                  668,808
                                  
                                  
                                  
                                  675,308
                                  
                                  
                                  
                                  1,495,656
                                  
                                  
                                  
                                  1,440,952December
      1, 2009
                                  
                                  December
      1, 2012
                                  
                                  $
                                  3.43
                                  
                                  
                                  
                                  326,767
                                  
                                  
                                  
                                  326,767
                                  
                                  
                                  
                                  732,084
                                  
                                  
                                  
                                  704,5101,718,627
                                  
                                  
                                  
                                  1,725,127
                                  
                                  
                                  $
                                  3,840,159
                                  
                                  
                                  $
                                  3,684,421
  16
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (8)
              DERIVATIVE
      FINANCIAL INSTRUMENTS (CONTINUED)
 
 During
the six months ended June 30, 2010, the Company recognized a gain of $174,301
related to the change in the fair value of these derivative instrument
liabilities.
 
 Assets
and liabilities measured at fair value are classified in their entirety based on
the lowest level of input that is significant to their fair value measurement.
The Company’s derivative financial instruments which are required to be measured
at fair value on a recurring basis are measured at fair value using Level 3
inputs. Level 3 inputs are unobservable inputs that are supported by little or
no market activity and that are significant to the fair value of the assets or
liabilities.
 
 The
following represents a reconciliation of the changes in fair value of financial
instruments measured at fair value using Level 3 inputs during the quarter ended
June 30, 2010:
 
 WarrantsBalance
      – December 31, 2009
                    
                    
                    3,684,421Exercised
                    
                    
                    (18,563
                    )Fair
      value adjustments
                    
                    
                    174,301Balance
      – June 30, 2010
                    
                    
                    3,840,159
 
 Estimating
the fair values of derivative financial instruments requires the development of
significant and subjective estimates that may, and are likely to, change over
the duration of the instrument with related changes in internal and external
market factors. In addition, valuation techniques are sensitive to changes in
the trading market price of our common stock, which may exhibit significant
volatility. Because derivative financial instruments are initially and
subsequently carried at fair values, our income will reflect the volatility in
these estimate and assumption changes.
 
 (9)
              SHORT-TERM
      BORROWINGS
 
 The
carrying amounts of the Company’s borrowings are as follows (in
thousands):
 
 June 30, 2010
                      
                      
                      December 31, 2009Interest
                      
                      
                      
                      
                      
                      InterestAmount
                      
                      
                      Rate
                      
                      
                      Amount
                      
                      
                      RateBank
      loan
                      
                      $
                      589
                      
                      
                      
                      7.700
                      %
                      
                      $
                      734
                      
                      
                      
                      7.700
                      %
 
 As of
June 30, 2010, the short-term borrowings were secured by a personal guarantee
granted by Mr. Qingqing Wu, a director of the Company.
 
 (10)
              COMMON
      STOCK
 
 The
Company is authorized to issue 100,000,000 shares of common stock, $0.00001 par
value. The Company had 1,454,421 common shares outstanding prior to the Share
Exchange with PXPF, and, as described in Note 1, issued 14,560,000 common shares
to the shareholders of PXPF in connection with the Share
Exchange.  For accounting purposes, the shares issued to the
shareholders of PXPF are assumed to have been outstanding on January 1, 2008,
and the 1,454,421 shares held by the existing shareholders of the Company prior
to the Share Exchange on February 13, 2009 are assumed to have been issued on
that date in exchange for the net assets of the Company.
 
 On
December 1, 2009, the Company sold 653,534 shares of common stock to certain
accredited investors. During the three months ended June 30, 2010, 13,000
warrants and 891,160 preferred convertible shares were exercised and converted
into 6,500 and 891,160 shares of common stock.
 
 As
of  June 30, 2010, 17,565,617 shares of common stock were issued and
outstanding.
  17
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (11)
              PREFERRED
      STOCK
 
 The
Company is authorized to issue 100,000,000 shares of preferred stock, $0.00001
par value, of which 2,800,000 shares have been designated as Series A
Convertible Preferred Stock (the “Preferred Stock”).
 
 On
October 27 and November 17, 2009, the Company sold 1,446,105 and 1,350,616
shares, respectively, of Preferred Stock to certain accredited investors. Each
share of Preferred Stock is convertible into one share of common stock, at a
conversion price of $2.86 per share (subject to certain adjustments) at any time
at the holder’s option, and will automatically convert if the common stock is
qualified for listing on either the NASDAQ Capital Market or the NYSE Amex
Equities. The designation, rights, preferences and other terms and provisions of
the Preferred Stock are set forth in the Certificate of Designation filed with
the Nevada Secretary of State on October 23, 2009. Each share of Preferred Stock
is entitled to participate in any dividends declared and paid on the common
stock on an as-converted basis. Holders of the Preferred Stock are also entitled
to notice of any stockholders’ meeting and vote together with common stock
holders on an as-converted basis. The Preferred Stock has a liquidation
preference of $2.86 per share, plus any accrued but unpaid dividends. During the
three months ended June 30, 2010, 891,160 shares of Preferred Stock were
converted, and at June 30, 2010, 1,905,561 shares of Preferred Stock were
outstanding, with an aggregate liquidation preference of
$5,449,904.
 
 (12)
              EARNINGS
      PER SHARE
 
 The
following table sets forth the computation of basic and diluted earnings per
share:
 
 (a)
                Basic
 
 Basic
earnings per share is calculated by dividing the profit attributable to equity
holders of the Company by the weighted average number of common shares and
participating preferred shares outstanding during the periods
shown.
 
 Three Months Ended June 30,
                    
                    
                    Six Months Ended June 30,2010
                    
                    
                    2009
                    
                    
                    2010
                    
                    
                    2009Income
      attributable to common shareholders of the Company
                    
                    $
                    4,467
                    
                    
                    $
                    2,310
                    
                    
                    $
                    5,544
                    
                    
                    $
                    6,086Weighted
      average number of common shares outstanding
                    
                    
                    17,042,685
                    
                    
                    
                    16,000,000
                    
                    
                    
                    16,856,357
                    
                    
                    
                    15,657,901
 
 (b)
                Diluted
 
 Diluted
earnings per share is calculated by adjusting the weighted average number of
common shares outstanding to assume conversion of all dilutive potential common
shares. The Company has one category of dilutive potential common shares: the
Warrants issued in connection with the Preferred Shares Financing and Common
Shares Financing in 2009. The Warrants are assumed to have been converted into
common shares and the calculation is done to determine the number of shares that
could have been acquired at fair value (determined as the average annual market
share price of the Company’s common stock) based on the monetary value of the
subscription rights attached to outstanding Warrants.  The Preferred
Shares as converted to common stock have been excluded from the diluted earnings
per share because to do so would be anti-dilutive. The number of shares
calculated as above is compared with the number of shares that would have been
issued assuming the exercise of the Warrants.
 18
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (12)
              EARNINGS
      PER SHARE (CONTINUED)
 
 Three Months Ended June 30,
                          
                          
                          Six Months Ended June 30,2010
                          
                          
                          2009
                          
                          
                          2010
                          
                          
                          2009Income
      attributable to common shareholders of the Company (in
      thousands)
                          
                          $
                          4,467
                          
                          
                          $
                          2,310
                          
                          
                          $
                          5,544
                          
                          
                          $
                          6,086Weighted
      average number of common shares outstanding
                          
                          
                          17,042,685
                          
                          
                          
                          16,000,000
                          
                          
                          
                          16,856,357
                          
                          
                          
                          15,657,901Adjustment
      for:-
      Warrants
                          
                          
                          341,317
                          
                          
                          
                          -
                          
                          
                          
                          341,317
                          
                          
                          
                          -17,384,002
                          
                          
                          
                          16,000,000
                          
                          
                          
                          17,197,674
                          
                          
                          
                          15,657,901
 
 (13)
              INCOME
      TAXES
 
 The
provisions for income tax expense were as follows (in thousands):
 
 Six Months Ended June 30,2010
                    
                    
                    2009PRC
      enterprise income tax - current
                    
                    $
                    2,107
                    
                    
                    $
                    2,260
 
 The
Company is mainly subject to income taxes in the PRC, and provision for the PRC
corporate income tax was calculated based on the statutory tax rate of 33% on
the assessable income arose in or before year 2007. Pursuant to the PRC
Enterprise Income Tax Law (the “Income Tax Law”) passed by the Tenth National
People’s Congress on 16 March 2007, the PRC income tax rates for domestic and
foreign enterprises are unified at 25% effective from January 1, 2008. The
enactment of the Income Tax Law is not expected to have any significant
financial effect on the amounts accrued in the consolidated balance sheet in
respect of taxation payable and deferred taxation.
 
 The
following table reconciles the US statutory rates to the Company's effective tax
rate for the six months ended June 30, 2010 and 2009:
 
 Six
      Months Ended June 30,2010
                      
                      
                      2009U.S
      Statutory rates
                      
                      
                      34
                      %
                      
                      
                      34
                      %Foreign
      income not recognized in the U.S.
                      
                      
                      (34
                      )%
                      
                      
                      (34
                      )%China
      income tax rate
                      
                      
                      25
                      %
                      
                      
                      25
                      %Effective
      tax rate
                      
                      
                      25
                      %
                      
                      
                      25
                      %
  19
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (13)
              INCOME
      TAXES (CONTINUED)
 
 The
following table reconciles the theoretical tax expense calculated at the
statutory rates to the Company’s effective tax expense for the six months ended
June 30, 2010 and 2009, respectively.
 
 Reconciliation
      of effective tax expense (in thousands):
                    
                    Six Months Ended June 30,2010
                    
                    
                    2009Theoretical
      tax expense calculated at PRC statutory enterprise income tax rate of
      25%
                    
                    $
                    1,990
                    
                    
                    $
                    2,087Tax
      effect of non-deductible expenses
                    
                    
                    117
                    
                    
                    
                    173Effective
      tax expense
                    
                    $
                    2,107
                    
                    
                    $
                    2,260
 
 The
applicable rate of Hong Kong profits tax for the six months ended June 30, 2010
and 2009 was 16.5%. However, no provision for Hong Kong profits tax has been
made for the six months ended June 30, 2010 and 2009 as the Company did not
carry on any business subject to Hong Kong profits tax.
 
 PXPF is a
company incorporated as an international company in the BVI and is fully exempt
from Domestic Corporate Tax of the BVI.
 
 As of the
balance sheet dates presented, there were no deferred tax assets or
liabilities.
 
 (14)
              STATUTORY
      RESERVES
 
 Under PRC
regulations, Yinglin Jinduren may pay dividends only out of its accumulated
profits, if any, determined in accordance with PRC GAAP. In addition, it is
required to set aside at least 10% of its after-tax net profits each year, if
any, to fund statutory reserves until the balance of the reserves reaches 50% of
its registered capital.  The statutory reserves are not distributable
in the form of cash dividends to the Company but can be used to make up prior
year cumulative losses. As of June 30, 2010, the registered capital of Yinglin
Jinduren was RMB 10,000,000 and the statutory reserves have been fully
funded.
 
 (15)
              LEASE
      COMMITMENTS
 
 The
Company leases a premise under a long-term, non-cancelable lease. The
lease is accounted for as an operating lease. Rent expense amounted to
US$35,000 and US$22,000 for the six months ended June 30, 2010 and 2009
respectively.
 
 Future
minimum payments under long-term, non-cancelable leases as of June 30, 2010, are
as follows (in thousands):
 
 Future
                      minimum
                      paymentsSix
      Months Ending December 31:2010
                    
                    $
                    35Year
      Ending December 31:2011
                    
                    
                    702012
                    
                    
                    54$
                    159
  20
 
 VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 
 (16)
              BUSINESS
      AND CREDIT CONCENTRATIONS
 
 The
Company operates in the fashion apparel industry and generates all of its sales
in the PRC. The fashion apparel industry is impacted by the general economy.
Changes in the marketplace would significantly affect management’s estimates and
the Company’s performance.
 
 The
Company sells its product to its distributors. As of June 30, 2010, the Company
has distribution agreements with 12 distributors. The Company has the following
concentrations of business with each distributor (customer) constituting greater
than 10% of the Company’s sales:
 
 Three Months Ended June 30,
                      
                      
                      Six Months Ended June 30,2010
                      
                      
                      2009
                      
                      
                      2010
                      
                      
                      2009DistributorsDistributor
      A
                      
                      
                      16.94
                      %
                      
                      
                      20.08
                      %
                      
                      
                      15.89
                      %
                      
                      
                      20.14
                      %Distributor
      B
                      
                      
                      12.25
                      %
                      
                      
                      13.33
                      %
                      
                      
                      12.99
                      %
                      
                      
                      13.40
                      %Distributor
      C
                      
                      
                      *
                      
                      
                      
                      12.18
                      %
                      
                      
                      *
                      
                      
                      
                      12.14
                      %Distributor
      D
                      
                      
                      12.27
                      %
                      
                      
                      11.00
                      %
                      
                      
                      13.01
                      %
                      
                      
                      11.02
                      %Distributor
      E
                      
                      
                      *
                      
                      
                      
                      10.10
                      %
                      
                      
                      *
                      
                      
                      
                      10.08
                      %
 
 The
Company has the following concentrations of business with each vendor
constituting greater than 10% of the Company’s purchases:
 
 Three Months Ended June 30,
                      
                      
                      Six Months Ended June 30,2010
                      
                      
                      2009
                      
                      
                      2010
                      
                      
                      2009VendorsVendor
      A
                      
                      
                      *
                      
                      
                      
                      10.11
                      %
                      
                      
                      *
                      
                      
                      
                      14.06
                      %Vendor
      B
                      
                      
                      12.53
                      %
                      
                      
                      10.08
                      %
                      
                      
                      14.39
                      %
                      
                      
                      10.46
                      %Vendor
      C
                      
                      
                      10.32
                      %
                      
                      
                      *
                      
                      
                      
                      11.75
                      %
                      
                      
                      *Vendor
      D
                      
                      
                      *
                      
                      
                      
                      11.83
                      %
                      
                      
                      *
                      
                      
                      
                      *Vendor
      E
                      
                      
                      *
                      
                      
                      
                      14.84
                      %
                      
                      
                      *
                      
                      
                      
                      *Vendor
      F
                      
                      
                      *
                      
                      
                      
                      *
                      
                      
                      
                      10.13
                      %
                      
                      
                      *
 
 The
Company has the following concentrations of business with each distributor
constituting greater than 10% of the Company’s trade receivables:
 
 Six Months Ended June 30,2010
                      
                      
                      2009DistributorsDistributor
      A
                      
                      
                      12.97
                      %
                      
                      
                      17.86
                      %Distributor
      B
                      
                      
                      12.44
                      %
                      
                      
                      14.78
                      %Distributor
      C
                      
                      
                      11.20
                      %
                      
                      
                      14.51
                      %Distributor
      D
                      
                      
                      18.58
                      %
                      
                      
                      14.40
                      %Distributor
      E
                      
                      
                      *
                      
                      
                      
                      10.56
                      %
  21
  VLOV,
INC.
 NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
 FOR
THE SIX MONTHS ENDED JUNE 30, 2010
 (16)
              BUSINESS
      AND CREDIT CONCENTRATIONS
(CONTINUED)
 
 The
Company has the following concentrations of business with each creditor
constituting greater than 10% of the Company’s trade payables:
 
 Six Months Ended June 30,2010
                      
                      
                      2009CreditorsCreditor
      A
                      
                      
                      *
                      
                      
                      
                      14.94
                      %Creditor
      B
                      
                      
                      21.61
                      %
                      
                      
                      14.07
                      %Creditor
      C
                      
                      
                      *
                      
                      
                      
                      11.23
                      %Creditor
      D
                      
                      
                      12.35
                      %
                      
                      
                      10.45
                      %Creditor
      E
                      
                      
                      *
                      
                      
                      
                      10.40
                      %Creditor
      F
                      
                      
                      13.71
                      %
                      
                      
                      *
 
 The above
concentrations make the Company vulnerable to a near-term severe impact should
the relationships be terminated.
 
 * The
concentration is less then 10%
 
 (17)
              BENEFIT
      PLAN
 
 Pursuant
to the relevant regulations of the PRC government, Yinglin Jinduren participates
in a local municipal government retirement benefits scheme (the “Scheme”),
whereby Yinglin Jinduren is required to contribute a certain percentage of the
basic salaries of its employees to the Scheme to fund their retirement benefits.
Contributions under the Scheme are charged to the income statement as incurred.
Contributions to the Scheme were US$36,000 and US$44,000 for the three months
ended June 30, 2010 and 2009, respectively, and US$65,000 and US$88,000 for the
six months ended June 30, 2010 and 2009, respectively.
  22




Item
2.    Management’s Discussion and Analysis of Financial
Condition and Results of Operations.





The
following management’s discussion and analysis should be read in conjunction
with our consolidated financial statements and the notes thereto that are
included elsewhere in this report. In addition to historical information, the
following discussion contains certain forward-looking statements within the
“safe harbor” provisions of the Private Securities Litigation Reform Act of
1995. These statements relate to our future plans, objectives, expectations and
intentions. These statements may be identified by the use of words such as “may,
“will,” “could,” “expect,, “anticipate,” “intend,” “believe, “estimate,” “plan,”
“predict” and similar terms or terminology, or the negative of such terms or
other comparable terminology. Although we believe the expectations expressed in
these forward-looking statements are based on reasonable assumptions within the
bound of our knowledge of our business, our actual results could differ
materially from those discussed in these statements. Factors that could
contribute to such differences include, but are not limited to, those discussed
in the “Risk Factors” section of our annual report on Form 10-K for the year
ended December 31, 2009 and filed with the SEC on April 15, 2010.  We
undertake no obligation to update publicly any forward-looking statements for
any reason even if new information becomes available or other events occur in
the future.





Our
financial statements are prepared in U.S. Dollars and in accordance with
accounting principles generally accepted in the United States. See “Exchange
Rates” below for information concerning the exchanges rates at which Renminbi
were translated into U.S. Dollars at various pertinent dates and for pertinent
periods.





Overview





We design, develop, manufacture, distribute and sell
casual apparel and clothing products in the PRC targeted toward middle-class
Chinese men under the brand name “V·LOV”.  We sell our products to our
independent distributors, each of whom is granted rights to market and sell our
products in a defined market or territory.  As of June 30, 2010, we
had agreements with 12 distributors throughout northern, central and southern
China.  After distributors place purchase orders for our products,
such products are manufactured by us and our outsourced manufacturers and
delivered to our distributors.  As of August 12, 2010, our
distributors owned and operated 519 points of sales, or POS, across the PRC,
including counters, concessions, free standing stores and
store-in-stores.  We maintain and exercise control over advertising
and marketing activities from our headquarters in Fujian, China, where we set
the tone for integrity, consistency and direction of the V·LOV brand image
throughout China.





All of
our business operations are carried out by our variable interest entity Jinjiang
Yinglin Jinduren Fashion Limited (“Yinglin Jinduren”), which we control through
contractual arrangements between Yinglin Jinduren and our wholly-owned
subsidiary Dong Rong Capital Investment Limited (“HK Dong Rong”), a Hong Kong
company formerly known as Korea Jinduren International Dress
Limited.  Through these contractual arrangements, we have the ability
to control Yinglin Jinduren’s daily operations and financial affairs, appoint
its senior executives and approve all matters requiring shareholder approval,
and receive a fee equal to Yinglin Jinduren’s net income. As a result of these
contractual arrangements, we are considered the primary beneficiary of Yinglin
Jinduren’s operations. Accordingly, we consolidate Yinglin Jinduren’s results,
assets and liabilities in our financial statements.  Mr. Qingqing Wu,
our Chairman Chief Executive Officer, and his brother Mr. Zhifan Wu hold 65.91%
and 34.09%, respectively, of the ownership interests of Yinglin
Jinduren.





We also
have a wholly-owned PRC subsidiary through HK Dong Rong called Dong Rong (China)
Co., Ltd. (“China Dong Rong”). It is our intention and that of the equity owners
of Yinglin Jinduren to transfer all of the business operations currently
conducted by Yinglin Jinduren to China Dong Rong sometime in 2010. As of the
date of this report, however, such transfer has not occurred and China Dong Rong
currently conducts no business activities.





Critical Accounting Policies





Our
management’s discussion and analysis of our financial condition and results of
operations are based on our financial statements that have been prepared in
accordance with accounting principles generally accepted in the United
States.  The preparation of these financial statements requires us to
make estimates and assumptions that affect the reported amounts of assets and
liabilities and the disclosure of contingent assets and liabilities at the date
of the financial statements as well as the reported net sales and expenses
during the reporting periods.  On an ongoing basis, we evaluate our
estimates and assumptions.  We base our estimates on historical
experience and on various other factors that we believe are reasonable under the
circumstances, the results of which form the basis for making judgments about
the carrying value of assets and liabilities that are not readily apparent from
other sources.  Actual results may differ from these estimates under
different assumptions or conditions.




23


Our
significant accounting policies are described in Note 1 to our consolidated
financial statements.  Our critical accounting policies are those
where we have made the most difficult, subjective or complex judgments in making
estimates, and/or where these estimates can significantly impact our financial
results under different assumptions and conditions. Our critical accounting
policies are:





Basis
of presentation and consolidation





As
discussed above and in Note 1 to our consolidated financial statements, our
operations are conducted through Yinglin Jinduren, a PRC company in which the
equity interests are held by Mr. Qingqing Wu, our chief executive officer, and
his brother Mr. Zhifan Wu. Through contractual arrangements, we control the
daily operations of Yinglin Jinduren, as well as all matters requiring
shareholder approval.  We receive a fee equal to Yinglin Jinduren’s
net income and, in the event it were to incur losses, would be expected to
absorb those losses through our inability to collect the accumulated net income
due to us.  As a result, we are considered to be the primary
beneficiary of Yinglin Jinduren’s operations and accordingly we consolidate its
assets, liabilities and results of operations in our consolidated financial
statements.  We have no operations other than those conducted through
Yinglin Jinduren.





Revenue
Recognition





A
majority of our products are manufactured on our behalf by third parties, based
on orders for our products received from customers. We are responsible for
product design, product specification, pricing to the customer, the choice of
third party manufacturer, product quality and credit risk associated with the
customer receivable. As such, the Company acts as a principal, not as an agent,
and records revenues on a gross basis.





We
recognize revenue in accordance with FASB ASC 605-10-S99-1 when (a) the price to
the customer is fixed or determinable, (b) persuasive evidence of an arrangement
exists, (c) delivery has occurred and (d) collectability of the resulting
receivable is reasonably assured. Revenue from the sales of goods is recognized
on the transfer of significant risks and rewards of ownership, which generally
coincides with the time when the goods are delivered to the carrier designated
by the customer and title passes to the customer.




Accounts
receivable





Accounts
receivable, which are unsecured, are stated at the amount we expect to collect.
We continuously monitor collections and payments from our customers (our
distributors) and maintain a provision for estimated credit losses based upon
historical experience and any specific customer collection issues that have been
identified. Historically, our credit losses have not been significant and within
our expectations; however, we cannot guarantee that we will continue to
experience the same credit loss rates that have been experienced in the
past.





Our
accounts receivable aging was as follows for the periods below (amounts in
thousands):





From Date of Invoice to
      Customer:
                    
                    June 30, 2010
                    
                    
                    December 31, 20090-30
      days
                    
                    $
                    3,647
                    
                    
                    $
                    6,91431-60
      days
                    
                    
                    6,244
                    
                    
                    
                    2,19061-90
      days
                    
                    
                    3,323
                    
                    
                    
                    -91-120
      days
                    
                    
                    -
                    
                    
                    
                    -121
      days and above
                    
                    
                    -
                    
                    
                    
                    -Allowance for bad debts
                    
                    
                    -
                    
                    
                    
                    -Total
      Accounts Receivable
                    
                    $
                    13,214
                    
                    
                    $
                    9,104





24


On
average, we collect our receivables within 90 days. Our ability to collect is
attributed to the steps that we take prior to extending credit to our
distributors as discussed above. If we are having difficulty collecting from a
distributor, we take the following steps: cease existing shipments to the
distributor, visit the distributor to request payment on past due invoice, and
if necessary, take legal recourse. If all of these steps are unsuccessful,
management would then determine whether or not the receivable should be written
off.





All
receivables categorized between 61-90 days as of June 30, 2010 were collected as
of August 11, 2010.





Other
receivables were $9,000 and $87,000 as of June 30, 2010 and December 31, 2009,
respectively.





Income
Taxes





We are
subject to income taxes, primarily in the PRC. We believe we have adequately
provided for all taxes due but amounts asserted by tax authorities could be
greater or less than the amounts we have accrued. We have concluded all PRC
corporate income tax matters through June 30, 2010 and do not anticipate
adjustments as a result of any tax audits within the next twelve
months.





Derivative
instruments





In
connection with the sale of debt or equity instruments, we may sell warrants to
purchase our common stock. In certain circumstances, these warrants may be
classified as derivative liabilities, rather than as equity. Additionally, the
debt or equity instruments may contain embedded derivative instruments, such as
conversion options, which in certain circumstances may be required to be
bifurcated from the associated host instrument and accounted for separately as a
derivative instrument liability.





The
identification of, and accounting for, derivative instruments is complex. Our
derivative instrument liabilities are re-valued at the end of each reporting
period, with changes in the fair value of the derivative liability recorded as
charges or credits to income in the period in which the changes occur. At June
30, 2010, the warrants that we issued in 2009 in connection with sales of our
series A convertible preferred stock and our common stock are accounted for as
derivative instrument liabilities, We determine the fair value of these
instruments using a binomial option pricing model. That model requires the use
of a number of assumptions, including our expected dividend yield and the
expected volatility of our common stock price over the life of the instruments.
Because of the limited trading history for our common stock, we have estimated
the future volatility of our common stock price based on the historical
experience of other entities considered comparable to us. The identification of,
and accounting for, derivative instruments and the assumptions used to value
them can significantly affect our financial statements.




Results
of Operations





Comparison
of Three and Six Months ended June 30, 2010 and June 30, 2009





Three Month Periods Ended June 30,
                        
                        
                        Six Month Periods Ended June 30,2009
                        
                        
                        2010
                        
                        
                        2009
                        
                        
                        2010(Amounts in thousands, in U.S. Dollars, except for
                          percentages)
                        
                        
                        (Amounts in thousands, in U.S. Dollars, except for
                          percentages)Net
      Sales
                        
                        $
                        14,073
                        
                        
                        
                        100.00
                        %
                        
                        $
                        17,946
                        
                        
                        
                        100.00
                        %
                        
                        $
                        31,939
                        
                        
                        
                        100.00
                        %
                        
                        $
                        36,013
                        
                        
                        
                        100.00
                        %Gross
      Profit
                        
                        
                        5,076
                        
                        
                        
                        36.07
                        %
                        
                        
                        6,837
                        
                        
                        
                        38.10
                        %
                        
                        
                        11,475
                        
                        
                        
                        35.93
                        %
                        
                        
                        13,759
                        
                        
                        
                        38.21
                        %Operating
      Expense
                        
                        
                        1,752
                        
                        
                        
                        12.45
                        %
                        
                        
                        3,627
                        
                        
                        
                        20.21
                        %
                        
                        
                        3,111
                        
                        
                        
                        9.74
                        %
                        
                        
                        5,940
                        
                        
                        
                        16.49
                        %Income
      From Operations
                        
                        
                        3,324
                        
                        
                        
                        23.62
                        %
                        
                        
                        3,210
                        
                        
                        
                        17.89
                        %
                        
                        
                        8,364
                        
                        
                        
                        26.19
                        %
                        
                        
                        7,819
                        
                        
                        
                        21.71
                        %Other
      Expenses / (Income)
                        
                        
                        11
                        
                        
                        
                        0.08
                        %
                        
                        
                        (2,168
                        )
                        
                        
                        (12.08
                        )%
                        
                        
                        18
                        
                        
                        
                        0.05
                        %
                        
                        
                        168
                        
                        
                        
                        0.47
                        %Income
      tax expenses
                        
                        
                        1,003
                        
                        
                        
                        7.13
                        %
                        
                        
                        911
                        
                        
                        
                        5.08
                        %
                        
                        
                        2,260
                        
                        
                        
                        7.08
                        %
                        
                        
                        2,107
                        
                        
                        
                        5.85
                        %Net
      Income
                        
                        $
                        2,310
                        
                        
                        
                        16.41
                        %
                        
                        $
                        4,467
                        
                        
                        
                        24.89
                        %
                        
                        $
                        6,086
                        
                        
                        
                        19.06
                        %
                        
                        $
                        5,544
                        
                        
                        
                        15.39
                        %




25




Net
Sales




Net
sales for the three months ended June 30, 2010 were $17,946,000,
an increase of 27.52% from $14,073,000 for the same period in 2009, while
net sales for the six months ended June 30, 2010 were $36,013,000, an increase
of 12.76% from $31,939,000 for the same period of 2009.  We generate
revenue primarily from the sales of our apparel products to our distributors,
who sell them at retail locations throughout northern, central and southern
China.  These retail locations, also known as points of sales (“POS”),
include counters, concessions, free standing stores and store-in-stores. We do
not own or operate any V·LOV retail locations ourselves; the POS are established
and owned by our distributors, each of whom operates its network of POS directly
or through third-party retail operators. We design and create samples, which are
presented to our distributors at our semi-annual previews for their selection
and purchase based on what they believe will sell most effectively at their POS.
Additionally, we set guidelines for our distributors as to how our products are
to be advertised and displayed. We believe that our sales are driven by
marketing and advertising as well as by creating fashionable designs. The
increase in our sales for the three months ended June 30, 2010 was primarily
attributable to increased marketing efforts in the provinces of Liaoning and
Shandong provinces and sales in Sichuan, a province our distributors did not
operate POS during 2009.  The increase in sales for the six months
ended June 30, 2010 was a result of our stronger sales results during the
second quarter of 2010 as our first quarter sales were relatively flat due to
the underperformance of some distributors.





Since
2009, we have been devoting our marketing efforts in the northeastern provinces
because of the market opportunities for our products in these provinces with
high concentrations of second and third tier cities. As a result of such focused
marketing efforts, we recorded increased sales to our distributors that operate
in these regions during the second quarter of 2010 as detailed in the table
below. We have continued to upscale our product offerings to our distributors
and have been working with our distributors to sell our products primarily via
free standing store and store-in-store POS and not through counter and
concession POS as we believe that free standing stores and store-in-stores
strengthen our brand image with consumers. In this regard, our distributors have
collectively closed more than 200 counters and concessions since March 31, 2010
in preparation of opening new free standing stores and store-in-stores. We
anticipate that our distributors will open between 30 and 40 stand alone stores
that reflect VLOV’s upscale brand image by December 31, 2010.





The
following table sets forth the geographical breakdown of our net sales for the
periods indicated:





Three
      Month Periods Ended June 30,
                            
                            
                            Six
      Month Periods Ended June 30,2009
                            
                            
                            2010
                            
                            
                            
                            
                            
                            2009
                            
                            
                            2010(Amounts
      in thousands, in U.S. Dollars,
                              except
      for percentages)
                            
                            
                            (Amounts
      in thousands, in U.S. Dollars,
                              except
      for percentages)$
                            
                            
                            %
      of net
                              sales
                            
                            
                            $
                            
                            
                            % of net
                              sales
                            
                            
                            Growth
                              (Decline)
                              in
      2010
                              compared
                              with
                              2009
                            
                            
                            $
                            
                            
                            %
      of net
                              sales
                            
                            
                            $
                            
                            
                            % of net
                              sales
                            
                            
                            Growth
                              (Decline)
                              in
      2010
                              compared
                              with
                              2009Beijing
                            
                            $
                            649
                            
                            
                            
                            4.61
                            %
                            
                            $
                            984
                            
                            
                            
                            5.48
                            %
                            
                            
                            51.62
                            %
                            
                            $
                            1,467
                            
                            
                            
                            4.59
                            %
                            
                            $
                            1,936
                            
                            
                            
                            5.38
                            %
                            
                            
                            31.97
                            %Zhejiang
                            
                            
                            2,826
                            
                            
                            
                            20.08
                            %
                            
                            
                            3,040
                            
                            
                            
                            16.94
                            %
                            
                            
                            7.57
                            %
                            
                            
                            6,433
                            
                            
                            
                            20.14
                            %
                            
                            
                            5,723
                            
                            
                            
                            15.89
                            %
                            
                            
                            (11.04
                            )%Shandong
                            
                            
                            1,549
                            
                            
                            
                            11.01
                            %
                            
                            
                            2,202
                            
                            
                            
                            12.27
                            %
                            
                            
                            42.16
                            %
                            
                            
                            3,519
                            
                            
                            
                            11.02
                            %
                            
                            
                            4,684
                            
                            
                            
                            13.01
                            %
                            
                            
                            33.11
                            %Jiangxi
                            
                            
                            1,714
                            
                            
                            
                            12.18
                            %
                            
                            
                            1,749
                            
                            
                            
                            9.75
                            %
                            
                            
                            2.04
                            %
                            
                            
                            3,876
                            
                            
                            
                            12.14
                            %
                            
                            
                            2,947
                            
                            
                            
                            8.18
                            %
                            
                            
                            (23.97
                            )%Yunnan
                            
                            
                            1,421
                            
                            
                            
                            10.10
                            %
                            
                            
                            1,480
                            
                            
                            
                            8.25
                            %
                            
                            
                            4.15
                            %
                            
                            
                            3,218
                            
                            
                            
                            10.08
                            %
                            
                            
                            2,910
                            
                            
                            
                            8.08
                            %
                            
                            
                            (9.57
                            )%Shanxi
                            
                            
                            1,013
                            
                            
                            
                            7.20
                            %
                            
                            
                            1,264
                            
                            
                            
                            7.04
                            %
                            
                            
                            24.78
                            %
                            
                            
                            2,299
                            
                            
                            
                            7.20
                            %
                            
                            
                            2,485
                            
                            
                            
                            6.90
                            %
                            
                            
                            8.09
                            %Liaoning
                            
                            
                            936
                            
                            
                            
                            6.65
                            %
                            
                            
                            1,483
                            
                            
                            
                            8.26
                            %
                            
                            
                            58.44
                            %
                            
                            
                            2,121
                            
                            
                            
                            6.64
                            %
                            
                            
                            3,269
                            
                            
                            
                            9.08
                            %
                            
                            
                            54.13
                            %Hubei
                            
                            
                            1,876
                            
                            
                            
                            13.33
                            %
                            
                            
                            2,198
                            
                            
                            
                            12.25
                            %
                            
                            
                            17.16
                            %
                            
                            
                            4,281
                            
                            
                            
                            13.40
                            %
                            
                            
                            4,676
                            
                            
                            
                            12.98
                            %
                            
                            
                            9.23
                            %Henan
                            
                            
                            1,018
                            
                            
                            
                            7.23
                            %
                            
                            
                            1,135
                            
                            
                            
                            6.32
                            %
                            
                            
                            11.49
                            %
                            
                            
                            2,322
                            
                            
                            
                            7.27
                            %
                            
                            
                            2,440
                            
                            
                            
                            6.78
                            %
                            
                            
                            5.08
                            %Guangxi
                            
                            
                            956
                            
                            
                            
                            6.79
                            %
                            
                            
                            1,176
                            
                            
                            
                            6.55
                            %
                            
                            
                            23.01
                            %
                            
                            
                            2,156
                            
                            
                            
                            6.75
                            %
                            
                            
                            2,426
                            
                            
                            
                            6.74
                            %
                            
                            
                            12.52
                            %Sichuan
                            
                            
                            -
                            
                            
                            
                            -
                            
                            
                            
                            900
                            
                            
                            
                            5.02
                            %
                            
                            
                            NA
                            
                            
                            
                            -
                            
                            
                            
                            
                            -
                            
                            
                            1,770
                            
                            
                            
                            4.91
                            %
                            
                            
                            NAFujian
                            
                            
                            115
                            
                            
                            
                            0.82
                            %
                            
                            
                            335
                            
                            
                            
                            1.87
                            %
                            
                            
                            191.30
                            
                            
                            
                            247
                            
                            
                            
                            0.77
                            %
                            
                            
                            747
                            
                            
                            
                            2.07
                            %
                            
                            
                            202.43
                            %Total
      Net Sales
                            
                            $
                            14,073
                            
                            
                            
                            100.00
                            %
                            
                            $
                            17,946
                            
                            
                            
                            100.00
                            %
                            
                            
                            27.52
                            %
                            
                            $
                            31,939
                            
                            
                            
                            100.00
                            %
                            
                            $
                            36,013
                            
                            
                            
                            100.00
                            %
                            
                            
                            12.76
                            %




26


Cost
of Sales and Gross Profit Margin





The
following table sets forth the components of our cost of sales and gross profit
both in absolute amount and as a percentage of net sales.




Three Month Periods Ended June 30,
                          
                          
                          Six Month Periods Ended June 30,2009
                          
                          
                          2010
                          
                          
                          2009
                          
                          
                          2010(Amounts in thousands, in U.S. Dollars, except
                            for percentages)
                          
                          
                          (Amounts in thousands, in U.S. Dollars, except
                            for percentages)Net Sales
                          
                          $
                          14,073
                          
                          
                          
                          100.00
                          %
                          
                          $
                          17,946
                          
                          
                          
                          100.00
                          %
                          
                          $
                          31,939
                          
                          
                          
                          100.00
                          %
                          
                          $
                          36,013
                          
                          
                          
                          100.00
                          %O.E.M.
      Finished Goods
                          
                          
                          8,096
                          
                          
                          
                          57.53
                          %
                          
                          
                          10,490
                          
                          
                          
                          58.45
                          %
                          
                          
                          18,673
                          
                          
                          
                          58.46
                          %
                          
                          
                          21,371
                          
                          
                          
                          59.34
                          %Raw
      Materials
                          
                          
                          353
                          
                          
                          
                          2.51
                          %
                          
                          
                          331
                          
                          
                          
                          1.84
                          %
                          
                          
                          716
                          
                          
                          
                          2.24
                          %
                          
                          
                          483
                          
                          
                          
                          1.34
                          %Labor
                          
                          
                          519
                          
                          
                          
                          3.69
                          %
                          
                          
                          215
                          
                          
                          
                          1.20
                          %
                          
                          
                          1,011
                          
                          
                          
                          3.17
                          %
                          
                          
                          282
                          
                          
                          
                          0.78
                          %Overhead
      and Other Expenses
                          
                          
                          29
                          
                          
                          
                          0.20
                          %
                          
                          
                          73
                          
                          
                          
                          0.41
                          %
                          
                          
                          64
                          
                          
                          
                          0.20
                          %
                          
                          
                          118
                          
                          
                          
                          0.33
                          %Total
      Cost of Sales
                          
                          
                          8,997
                          
                          
                          
                          63.93
                          %
                          
                          
                          11,109
                          
                          
                          
                          61.90
                          %
                          
                          
                          20,464
                          
                          
                          
                          64.07
                          %
                          
                          
                          22,254
                          
                          
                          
                          61.79
                          %Gross
      Profit
                          
                          $
                          5,076
                          
                          
                          
                          36.07
                          %
                          
                          $
                          6,837
                          
                          
                          
                          38.10
                          %
                          
                          $
                          11,475
                          
                          
                          
                          35.93
                          %
                          
                          $
                          13,759
                          
                          
                          
                          38.21
                          %




We
presently outsource over 80% of our manufacturing to third parties, based on
orders for our products that we receive from our distributors based on the
clothing samples we design and create. Historically, we have outsourced to two
types of manufacturers: (1) sub-contractors, which require us to provide them
with the raw materials for our products, and (2) O.E.M. manufacturers, that
supply their own raw materials. Beginning in 2009, we have shifted our
outsourcing entirely to O.E.M. manufacturers. Our plan is continue outsourcing
our manufacturing needs.





As we
shifted away from sub-contracting manufacturing entirely to O.E.M. manufacturing
in 2009, the components of our cost of sales have correspondingly shifted. Raw
material costs accounted for 1.84% and 1.34% of our sales for the three months
and six months periods ended June 30, 2010, respectively, compared to 2.51% and
2.24% for the same periods ended June 30, 2009, respectively. O.E.M. finished
goods cost, representing our purchase of finished products from the O.E.M.
manufacturers, accounted for 58.45% and 59.34% of our sales for the three months
and six months periods ended June 30, 2010, respectively, compared to
57.53%  and 58.46% for the same periods ended June 30, 2009,
respectively.





Labor
cost accounted for 1.20% and 0.78% of our sales for the three months and six
months periods ended June 30, 2010, compared to 3.69% and 3.17% for the same
periods in 2009. The decrease was primarily attributable to a decrease in our
own manufacturing activities and an increase in O.E.M.
manufacturing.





Total
cost of sales for the three months and six months periods ended June 30, 2010
was $11,109 ,000 and $22,254,000, respectively, an increase of 23.47% from
$8,997,000 for the same three-month period in 2009 and an increase of 8.75%
from $20,464,000 for the same six-month period in 2009 primarily due to the
increase in revenue. As a percentage of net sales, our cost of sales
was 61.90% and 61.79% for the three months and six months ended June 30,
2010 respectively, down slightly from 63.93% and 64.07% for the same three-month
and six-month periods in 2009, respectively. Consequently, gross margin as a
percentage of net sales increased to 38.10% and 38.21% for the three months and
six months ended June 30, 2010, respectively, from 36.07% and 35.93% in the same
periods in 2009, respectively. Our gross margin increased mainly due to a 5%
price increase to our distributors.





27


The
following table sets forth our net sales, cost of sales, gross profit and gross
margin of the geographic market segments for the periods indicated.





Three Months Ended June 30,2009
                          
                          
                          2010Net Sales
                          
                          
                          Cost of
                            sales
                          
                          
                          Gross
                            profit
                          
                          
                          Gross
                            margin
                          
                          
                          Net Sales
                          
                          
                          Cost of
                            sales
                          
                          
                          Gross
                            profit
                          
                          
                          Gross
                            margin(Amounts
      in thousands, in U.S. Dollars, except for percentages)Beijing
                          
                          $
                          649
                          
                          
                          $
                          415
                          
                          
                          $
                          234
                          
                          
                          
                          36.06
                          %
                          
                          $
                          984
                          
                          
                          $
                          609
                          
                          
                          $
                          375
                          
                          
                          
                          38.11
                          %Zhejiang
                          
                          
                          2,826
                          
                          
                          
                          1,810
                          
                          
                          
                          1,016
                          
                          
                          
                          35.95
                          %
                          
                          
                          3,040
                          
                          
                          
                          1,883
                          
                          
                          
                          1,157
                          
                          
                          
                          38.06
                          %Shandong
                          
                          
                          1,549
                          
                          
                          
                          991
                          
                          
                          
                          558
                          
                          
                          
                          36.02
                          %
                          
                          
                          2,202
                          
                          
                          
                          1,363
                          
                          
                          
                          839
                          
                          
                          
                          38.10
                          %Jiangxi
                          
                          
                          1,714
                          
                          
                          
                          1,097
                          
                          
                          
                          617
                          
                          
                          
                          36.00
                          %
                          
                          
                          1,749
                          
                          
                          
                          1,084
                          
                          
                          
                          665
                          
                          
                          
                          38.02
                          %Yunnan
                          
                          
                          1,421
                          
                          
                          
                          910
                          
                          
                          
                          511
                          
                          
                          
                          35.96
                          %
                          
                          
                          1,480
                          
                          
                          
                          916
                          
                          
                          
                          564
                          
                          
                          
                          38.11
                          %Shanxi
                          
                          
                          1,013
                          
                          
                          
                          649
                          
                          
                          
                          364
                          
                          
                          
                          35.93
                          %
                          
                          
                          1,264
                          
                          
                          
                          782
                          
                          
                          
                          482
                          
                          
                          
                          38.13
                          %Liaoning
                          
                          
                          936
                          
                          
                          
                          599
                          
                          
                          
                          337
                          
                          
                          
                          36.00
                          %
                          
                          
                          1,483
                          
                          
                          
                          917
                          
                          
                          
                          566
                          
                          
                          
                          38.17
                          %Hubei
                          
                          
                          1,876
                          
                          
                          
                          1,201
                          
                          
                          
                          675
                          
                          
                          
                          35.98
                          %
                          
                          
                          2,198
                          
                          
                          
                          1,361
                          
                          
                          
                          837
                          
                          
                          
                          38.08
                          %Henan
                          
                          
                          1,018
                          
                          
                          
                          652
                          
                          
                          
                          366
                          
                          
                          
                          35.95
                          %
                          
                          
                          1,135
                          
                          
                          
                          702
                          
                          
                          
                          433
                          
                          
                          
                          38.15
                          %Guangxi
                          
                          
                          956
                          
                          
                          
                          612
                          
                          
                          
                          344
                          
                          
                          
                          35.98
                          %
                          
                          
                          1,176
                          
                          
                          
                          728
                          
                          
                          
                          448
                          
                          
                          
                          38.10
                          %Sichuan
                          
                          
                          -
                          
                          
                          
                          -
                          
                          
                          
                          -
                          
                          
                          
                          NA
                          
                          
                          
                          900
                          
                          
                          
                          557
                          
                          
                          
                          343
                          
                          
                          
                          38.11
                          %Fujian
                          
                          
                          115
                          
                          
                          
                          61
                          
                          
                          
                          54
                          
                          
                          
                          46.96
                          %
                          
                          
                          335
                          
                          
                          
                          207
                          
                          
                          
                          128
                          
                          
                          
                          38.21
                          %Total
                          
                          $
                          14,073
                          
                          
                          $
                          8,997
                          
                          
                          $
                          5,076
                          
                          
                          
                          36.07
                          %
                          
                          $
                          17,946
                          
                          
                          $
                          11,109
                          
                          
                          $
                          6,837
                          
                          
                          
                          38.10
                          %





Six Months Ended June 30,2009
                          
                          
                          2010Net Sales
                          
                          
                          Cost of
                            sales
                          
                          
                          Gross
                            profit
                          
                          
                          Gross
                            margin
                          
                          
                          Net Sales
                          
                          
                          Cost of
                            sales
                          
                          
                          Gross
                            profit
                          
                          
                          Gross
                            margin(Amounts
      in thousands, in U.S. Dollars, except for percentages)Beijing
                          
                          $
                          1,467
                          
                          
                          $
                          940
                          
                          
                          $
                          527
                          
                          
                          
                          35.92
                          %
                          
                          $
                          1,936
                          
                          
                          $
                          1,196
                          
                          
                          $
                          740
                          
                          
                          
                          38.22
                          %Zhejiang
                          
                          
                          6,433
                          
                          
                          
                          4,124
                          
                          
                          
                          2,309
                          
                          
                          
                          35.89
                          %
                          
                          
                          5,722
                          
                          
                          
                          3,535
                          
                          
                          
                          2,187
                          
                          
                          
                          38.22
                          %Shandong
                          
                          
                          3,519
                          
                          
                          
                          2,256
                          
                          
                          
                          1,263
                          
                          
                          
                          35.89
                          %
                          
                          
                          4,684
                          
                          
                          
                          2,894
                          
                          
                          
                          1,790
                          
                          
                          
                          38.22
                          %Jiangxi
                          
                          
                          3,876
                          
                          
                          
                          2,486
                          
                          
                          
                          1,390
                          
                          
                          
                          35.86
                          %
                          
                          
                          2,947
                          
                          
                          
                          1,823
                          
                          
                          
                          1,124
                          
                          
                          
                          38.14
                          %Yunnan
                          
                          
                          3,218
                          
                          
                          
                          2,063
                          
                          
                          
                          1,155
                          
                          
                          
                          35.89
                          %
                          
                          
                          2,910
                          
                          
                          
                          1,798
                          
                          
                          
                          1,112
                          
                          
                          
                          38.21
                          %Shanxi
                          
                          
                          2,299
                          
                          
                          
                          1,474
                          
                          
                          
                          825
                          
                          
                          
                          35.89
                          %
                          
                          
                          2,485
                          
                          
                          
                          1,536
                          
                          
                          
                          949
                          
                          
                          
                          38.19
                          %Liaoning
                          
                          
                          2,121
                          
                          
                          
                          1,360
                          
                          
                          
                          761
                          
                          
                          
                          35.88
                          %
                          
                          
                          3,269
                          
                          
                          
                          2,019
                          
                          
                          
                          1,250
                          
                          
                          
                          38.24
                          %Hubei
                          
                          
                          4,281
                          
                          
                          
                          2,745
                          
                          
                          
                          1,536
                          
                          
                          
                          35.88
                          %
                          
                          
                          4,676
                          
                          
                          
                          2,889
                          
                          
                          
                          1,787
                          
                          
                          
                          38.22
                          %Henan
                          
                          
                          2,322
                          
                          
                          
                          1,488
                          
                          
                          
                          834
                          
                          
                          
                          35.92
                          %
                          
                          
                          2,440
                          
                          
                          
                          1,507
                          
                          
                          
                          933
                          
                          
                          
                          38.24
                          %Guangxi
                          
                          
                          2,156
                          
                          
                          
                          1,382
                          
                          
                          
                          774
                          
                          
                          
                          35.90
                          %
                          
                          
                          2,426
                          
                          
                          
                          1,499
                          
                          
                          
                          927
                          
                          
                          
                          38.21
                          %Sichuan
                          
                          
                          -
                          
                          
                          
                          -
                          
                          
                          
                          -
                          
                          
                          
                          NA
                          
                          
                          
                          1,770
                          
                          
                          
                          1,094
                          
                          
                          
                          676
                          
                          
                          
                          38.19
                          %Fujian
                          
                          
                          247
                          
                          
                          
                          146
                          
                          
                          
                          101
                          
                          
                          
                          40.89
                          
                          
                          
                          748
                          
                          
                          
                          464
                          
                          
                          
                          284
                          
                          
                          
                          37.97
                          %Total
                          
                          $
                          31,939
                          
                          
                          $
                          20,464
                          
                          
                          $
                          11,475
                          
                          
                          
                          35.93
                          %
                          
                          $
                          36,013
                          
                          
                          $
                          22,254
                          
                          
                          $
                          13,759
                          
                          
                          
                          38.21
                          %





Selling,
General and Administrative Expenses





Three Months Ended June 30,
                            
                            
                            Six Months Ended June 30,2009
                            
                            
                            2010
                            
                            
                            2009
                            
                            
                            2010$
                            
                            
                            % of
                              Total
                              Net Sales
                            
                            
                            $
                            
                            
                            % of
                              Total
                              Net Sales
                            
                            
                            $
                            
                            
                            % of
                              Total
                              Net Sales
                            
                            
                            $
                            
                            
                            % of
                              Total
                              Net Sales(Amounts in thousands, in U.S. Dollars,
                              except for percentages)
                            
                            
                            (Amounts in thousands, in U.S. Dollars,
                              except for percentages)Gross Profit
                            
                            $
                            5,076
                            
                            
                            
                            36.07
                            %
                            
                            $
                            6,837
                            
                            
                            
                            38.10
                            %
                            
                            $
                            11,475
                            
                            
                            
                            35.93
                            %
                            
                            $
                            13,759
                            
                            
                            
                            38.21
                            %Operating
      Expenses:Selling
      Expenses
                            
                            
                            1,314
                            
                            
                            
                            9.34
                            %
                            
                            
                            2,556
                            
                            
                            
                            14.24
                            %
                            
                            
                            2,059
                            
                            
                            
                            6.45
                            %
                            
                            
                            4,039
                            
                            
                            
                            11.22
                            %General
      and Administrative Expenses
                            
                            
                            438
                            
                            
                            
                            3.11
                            %
                            
                            
                            1,071
                            
                            
                            
                            5.97
                            %
                            
                            
                            1,052
                            
                            
                            
                            3.29
                            %
                            
                            
                            1,901
                            
                            
                            
                            5.28
                            %Total
                            
                            
                            1,752
                            
                            
                            
                            12.45
                            %
                            
                            
                            3,627
                            
                            
                            
                            20.2
                            %
                            
                            
                            3,111
                            
                            
                            
                            9.74
                            %
                            
                            
                            5,940
                            
                            
                            
                            16.49
                            %Income
      from Operations
                            
                            $
                            3,324
                            
                            
                            
                            23.62
                            %
                            
                            $
                            3,210
                            
                            
                            
                            17.89
                            %
                            
                            $
                            8,364
                            
                            
                            
                            26.19
                            %
                            
                            $
                            7,819
                            
                            
                            
                            21.71
                            %




Selling
expenses for the three months ended June 30, 2010 increased by 94.52% to
$2,556 000 as compared to the same period in 2009, and increased by
96.16% to $4,039,000 for the six months ended June 30, 2010 as compared to
for the same periods in 2009.   The increase was mainly due
to the expenses associated with our Fall 2010 preview held in May 2010 and
to increased advertising costs. In order to increase our brand image and
awareness, we anticipate that our selling expenses will continue to increase in
absolute dollars as well as a percentage of sales. We expect that our selling
expenses will continue to increase as we continue our marketing efforts to
support our existing distribution network as well as to penetrate potential new
markets in these regions.





28


General
and administrative expenses increased by 144.52% from $438,000 for the three
months ended June 30, 2009 to $1,071,000 for the same period in 2010, and
increased by 80.70% from $1,052,000 for the six months ended June 30, 2009 to
$1,901,000 for the same period in 2010.  The increase was mainly due
to the increase in expenses related to operating as a US publicly traded company
and $292,000 in liquidated damages accrued for the three and six months ended
June 30, 2010 from not having an effective registration statement registering
the shares of common stock issued in connection with our fourth quarter 2009
financings, including the shares underlying the warrants issued in the
financings. As we continue to further improve our operating infrastructure and
incur expenses related to being a U.S. public company, we anticipate that our
general and administrative expenses will continue to increase in absolute
dollars as well as a percentage of total revenues.





Change
in Fair Value of Derivative Liability




We issued
common stock purchase warrants to the investors in our financings completed from
October 2009 through December 2009. These warrants are accounted for at fair
value as derivative instruments and are marked-to-market each period, with
changes in the fair value charged or credited to income each period and do not
impact cash flow as these are non-cash charges. During the three and six months
ended June 30, 2010, we recorded a gain of $2,166,000 and a charge of $175,000,
respectively. In future periods, we may experience significant gains or losses,
as the value of these warrants fluctuates in response to changes in our stock
price.





Income
Tax Expenses




Income
tax expense for the three months and six months ended June 30, 2010 amounted to
$911,000 and $2,107,000, respectively, compared to $1,003,000 and $2,260,000
respectively, for the same three-month and six-month periods in
2009.  Our statutory income tax rate for 2010 is 25%, the same as in
2009.




The
following table reconciles the theoretical tax expense calculated at the
statutory rates to the Company’s effective tax expense for the six months ended
June 30, 2010 and 2009 respectively.
 
 Reconciliation
      of effective tax expense (in thousands):
              
              Six
      Months Ended June 30,2010
              
              
              2009Theoretical
      tax expense calculated at PRC statutory enterprise income tax rate of
      25%
              
              $
              1,990
              
              
              $
              2,087Tax
      effect of non-deductible expenses
              
              
              117
              
              
              
              173Effective
      tax expense
              
              $
              2,107
              
              
              $
              2,260


Net
Income





As a
result of the foregoing, net income for the three months and six months ended
June 30, 2010 were $4,467,000 and 5,544,000 respectively, an increase of 93.38%
from $2,310,000 for the same three-month period in 2009, but a decrease of 8.91%
from $6,086,000 for the same six-month period in 2009.





Liquidity
and Capital Resources





Net cash
provided by operating activities in the six months ended June 30, 2010 was
$3,048,000, compared with $4,323,000 net cash provided by operating
activities in the same period of 2009, a decrease of $1,275,000. This
decrease was primarily attributable an increase in accounts receivable of
$1,892,000 and a decrease in accounts payable of $1,049,000. The decrease in
operating cash flow was offset by a $1,710,000 decrease in trade deposits.
Our accounts receivable balance increased as some distributors paid later, but
within trade terms. Our trade deposit balance decreased from drawdown on
deposits for orders placed after our Fall 2010 preview.





Net
cash used in investing activities was $3,027,000 in the six
months ended June 30, 2010, compared with $nil cash provided by investing
activities in the same period of 2009. This decrease in net cash provided by
investing activities was mainly due to a time deposit balance made of $3,020,000
which matures on September 30, 2010.




Net
cash provided by financing activities was $2,325,000 in the six
months ended June 30, 2010, compared with net cash used in financing activities
of $4,895,000 in the same period of 2009. This increase in net cash
provided by financing activities was primarily due to repayment from a director
of $2,428,000 on March 29, 2010. Additionally, dividends in the amount of
$5,130,000 were declared and paid by Yinglin Jinduren to its equity owners
during the six months ended June 30, 2009 (prior to our share exchange
transaction with PXPF in February 2009). No dividends have been declared or paid
since, including during the six months ended June 30, 2010.





29


As of
June 30, 2010, we had cash and cash equivalents of $13,437,000, total current
assets of $31,873,000 and current liabilities of $5,508,000, which is net of the
$3,840,000 derivative liability.  The $3,840,000 derivative liability
relating to our warrants will be allocated to equity when the warrants are
exercised and eliminated when the warrants expire. The $3,840,000 derivative
liability does not require a cash settlement. We presently finance our
operations primarily from the cash flow from our operations, and we anticipate
that this will continue to be our primary source of funds to finance our
short-term cash needs. Our cash balance as of August 13, 2010 was
$9,539,706.





Contractual
Obligations and Off-Balance Sheet Arrangements





Contractual Obligations





We have
certain fixed contractual obligations and commitments that include future
estimated payments. Changes in our business needs, cancellation provisions,
changing interest rates, and other factors may result in actual payments
differing from the estimates. We cannot provide certainty regarding the timing
and amounts of payments. We present below a summary of the most significant
assumptions used in our determination of amounts presented in the tables in
order to assist in the review of this information within the context of our
consolidated financial position, results of operations, and cash
flows.





The
following tables summarize our contractual obligations as of June 30, 2010, and
the effect that these obligations are expected to have on our liquidity and cash
flows in future periods.





Payments Due by PeriodTotal
                          
                          
                          Less than 1
                            year
                          
                          
                          1 Year +(in thousands of dollars)Contractual
      Obligations :Total
      Indebtedness
                          
                          $
                          589
                          
                          
                          $
                          589
                          
                          
                          $
                          -Operating
      Leases
                          
                          
                          159
                          
                          
                          
                          35
                          
                          
                          
                          124Total
      Contractual Obligations:
                          
                          $
                          748
                          
                          
                          $
                          624
                          
                          
                          $
                          124




Total
indebtedness consists of installment loans from financial institutions in the
PRC.





Operating
lease amounts include minimum lease payments under our non-cancelable operating
leases for office facilities, as well as limited computer and office equipment
that we utilize under certain lease arrangements.





Off-Balance
Sheet Arrangements





Under the
operating agreement between our subsidiary HK Dong Rong and our variable
interest entity Yinglin Jinduren, it was agreed that, if any guarantee for the
performance of Yinglin Jinduren for any contract or loan was required, HK Dong
Rong would agree to provide such guarantee.  To date, no such
guarantees have been provided. We have not entered into any other financial
guarantees or other commitments to guarantee the payment obligations of any
third parties. We do not use off-balance sheet derivative financial instruments
to hedge or partially hedge interest rate exposure nor do we maintain any other
off-balance sheet arrangements for the purpose of credit enhancement, hedging
transactions, or other financial or investment purposes. We have not entered
into any derivative contracts that are indexed to our shares and classified as
shareholder’s equity or that are not reflected in our consolidated financial
statements. Furthermore, we do not have any retained or contingent interest in
assets transferred to an unconsolidated entity that serves as credit, liquidity
or market risk support to such entity. We do not have any variable interest in
any unconsolidated entity that provides financing, liquidity, market risk or
credit support to us or engages in leasing, hedging or research and development
services with us.




30




Item
      3.
            Quantitative
      and Qualitative Disclosures About Market
Risk





We are a
“smaller reporting company” as defined by Regulations S-K and as such, are not
required to provide this information.





Item 4.
            Controls
      and Procedures





Evaluation
of Disclosure Controls and Procedures





As of
June 30, 2010, we carried out an evaluation, under the supervision and with the
participation of our management, including our Chief Executive Officer and Chief
Financial Officer, of the effectiveness of the design and operation of our
disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e)
under the Securities Exchange Act of 1934, as amended.  Based upon
that evaluation, our Chief Executive Officer and Chief Financial Officer
concluded that our disclosure controls and procedures were not effective at the
reasonable assurance level.





Our
current accounting staff remains relatively inexperienced with respect to U.S.
GAAP-based reporting and SEC rules and regulations, and will require additional
training. In April 2010, the Company retained a CFO on a part-time basis to
assist with the preparation of the Company’s financial statements in accordance
with U.S. GAAP. Additionally, the Company engaged an outside consultant to
assist with the valuation of the securities issued in connection with its fourth
quarter 2009 financings. The Company looks to take such other steps as necessary
to address the weakness in its accounting staff, the effectiveness of which will
not be known until the Company performs a test in connection with management’s
tests of internal control over financial reporting to be undertaken as of
December 31, 2010.





Changes
in Internal Control over Financial Reporting





There was
no change in our internal control over financial reporting during the quarter
ended June 30, 2010 that has materially affected, or is reasonably likely to
materially affect, our internal control over financial reporting.




PART
II - OTHER INFORMATION





Item 1.
            Legal
      Proceedings.




None




Item 1A.
            Risk
      Factors.




As of and
for the six months ended June 30, 2010, there were no material changes in our
risk factors from those disclosed in Part I, Item 1A, of our annual report on
Form 10-K as of and for the year ended December 31, 2009.





Item 2.
            Unregistered
      Sales of Equity Securities and Use of
Proceeds.





During
the three months ended June 30, 2010, the Company issued an aggregate of 891,160
shares of common stock to certain of the investors in the Company’s financing
completed in November 2009 (the “Financing”), when these investors converted an
aggregate of 891,160 shares of the Company’s series A convertible preferred
stock issued to them in connection with the Financing.





The
Company additionally issued an aggregate of 6,500 shares of common stock to
three investors in the Financing when these investors exercised their common
stock purchase warrants issued to them in connection with the Financing. The
exercise price of the warrants is $3.43 per share, and the Company received
gross proceeds of $22,295 from these warrant exercises.





The
foregoing shares of common stock were issued to these investors in reliance upon
the exemption from securities registration afforded by Rule 506 of Regulation D
under the Securities Act of 1933, as amended.




31




Item 3.
            Defaults
      upon Senior Securities.




None





Item
      4.
            Reserved.





Item 5.
            Other
      Information.





None





Item
      6.
            Exhibits.





EXHIBIT
INDEX
  Exhibit
                      Number
                    
                    Description2.1
                    
                    Share
      Exchange Agreement (1)3.1
                    
                    Articles
      of Incorporation (2)3.2
                    
                    Amendment
      to Articles of Incorporation (for 1-for-100 reverse stock split), filed
      with the Nevada Secretary of State on January 12, 2009
  (10)3.3
                    
                    Articles
      of Merger filed on March 4, 2009 and effective March 20, 2009
      (3)3.4
                    
                    Certificate
      of Correction filed on March 6, 2009 (3)3.5
                    
                    Certificate
      of Designation of Preferences, Rights and Limitations of Series A
      Convertible Preferred Stock, filed with the Nevada Secretary of State on
      October 23, 2009 (4)3.6
                    
                    Bylaws
      (2)3.7
                    
                    Amendment
      to the Bylaws (1)4.1
                    
                    Specimen
      Common Stock Certificate (2)4.2
                    
                    Specimen
      Series A Convertible Preferred Stock Certificate (4)4.3
                    
                    Form
      of Common Stock Purchase Warrant for the Preferred Shares Financing
      (4)4.4
                    
                    Form
      of Common Stock Purchase Warrant for the Common Shares Financing
      (6)4.5
                    
                    Form
      of Common Stock Purchase Warrant issued to American Capital Ventures, Inc.
      (14)10.1
                    
                    Consulting
      Services Agreement (1)10.2
                    
                    Operating
      Agreement (1)10.3
                    
                    Equity
      Pledge Agreement (1)10.4
                    
                    Option
      Agreement (1)10.5
                    
                    Voting
      Rights Proxy Agreement (1)10.6
                    
                    Share
      Purchase Binding Letter of Intent with ARC China, Inc. dated September 29,
      2009 (5)
  32
  10.7
              
              Form
      of Securities Purchase Agreement for the Preferred Shares Financing
      (4)10.8
              
              Form
      of Escrow Agreement for the Preferred Shares Financing
  (4)10.9
              
              Form
      of Securities Purchase Agreement for the Common Shares Financing
      (6)10.10
              
              Supplemental
      Agreement dated February 18, 2009 (8)10.11
              
              Form
      of Director Offer Letter entered into with Ying Zhang and Jianwei Shen
      (11)10.12
              
              Bridge
      Loan and Financing Agreement dated June 11, 2008 (12)10.13
              
              Trademark
      License Contract for serial number 3871951 dated February 12,
      2009  (12)
 
 10.14
                    
                    Trademark
      License Contract for serial number 3884844 dated February 12,
      2009  (12)10.15
                    
                    Trademark
      License Contract for serial number 3884845 dated February 12,
      2009  (12)10.16
                    
                    Trademark
      License Contract for serial number 4247545 dated February 12,
      2009  (12)10.17
                    
                    Form
      of Securities Purchase Agreement dated February 13, 2009
    (12)10.18
                    
                    Form
      of Securities Purchase Agreement dated February 12, 2009
    (12)10.19
                    
                    Loanout
      Agreement with Worldwide Officers, Inc. dated April 27, 2010
      (13)10.20
                    
                    Director
      Offer Letter with Jianhui Wang dated June 1, 2010 (15)31.1
                    
                    Certifications
      pursuant to Rule 13a-14(a) or 15d-14(a) under the Securities Exchange Act
      of 1934, as amended *31.2
                    
                    Certifications
      pursuant to Rule 13a-14(a) or 15d-14(a) under the Securities Exchange Act
      of 1934, as amended *32.1
                    
                    Certifications
      pursuant to 18 U.S.C. Section 1350 *32.2
                    
                    Certifications
      pursuant to 18 U.S.C. Section 1350 *99.1
                    
                    Legal
      Opinion of Allbright Law Offices
(13)
 
 *
              Filed
      herewith.
 
 (1)
              
              Filed
      on February 13, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(2)
              
              Filed
      on February 9, 2007 as an exhibit to our Registration Statement on Form
      SB-2, and incorporated herein by reference.(3)
              
              Filed
      on March 20, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(4)
              
              Filed
      on October 30, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.
  33
  (5)
              
              Filed
      on October 5, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(6)
              
              Filed
      on December 2, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(7)
              
              Filed
      on March 7, 2008 as an exhibit to our Annual Report on Form 10-K, and
      incorporated herein by reference.(8)
              
              Filed
      on February 20, 2009 as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(9)
              
              Filed
      on April 15, 2009, as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(10)
              
              Filed
      on December 17, 2009, as an exhibit to our Registration Statement on Form
      S-1, and incorporated herein by reference.(11)
              
              Filed
      on March 16, 2010, as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(12)
              
              Filed
      on April 15, 2010, as an exhibit to our Annual Report on Form 10-K, and
      incorporated herein by reference.(13)
              
              Filed
      on May 3, 2010, as an exhibit to our Current Report on Form 8-K, and
      incorporated herein by reference.(14)
              
              Filed
      on May 25, 2010, as an exhibit to our Amendment to Registration Statement
      on Form S-1/A, and incorporated herein by reference.(15)
              
              Filed
      on June 3, 2010,  as an exhibit to our Current Report on Form
      8-K, and incorporated herein by
reference.


34


SIGNATURES




In
accordance with the requirements of the Exchange Act, the Registrant caused this
report to be signed on its behalf by the undersigned, thereunto duly
authorized.





VLOV
      INC.
                (Registrant)Date:
      August 19, 2010
              By:
              /s/
      Qingqing WuQingqing
      WuChief
      Executive Officer




Date:
      August 19, 2010
              By:
              /s/
      Bennet P. TchaikovskyBennet
      P. TchaikovskyChief
      Financial Officer




35