FORM 10-Q





x  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF


THE SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended June 30, 2012





o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF


THE SECURITIES EXCHANGE ACT





Commission file number: 000-525-33





HANGOVER JOES HOLDING CORPORATION


(Exact name of the registrant as specified in its charter)








Colorado
20-8097439(State or other jurisdiction of incorporation or organization)
(IRS Employer Identification No.)





2 N. Cascade Avenue, Suite 1400


Colorado Springs, CO 80903


(Address of principal executive offices)





719-265-5821


Telephone number, including


Area code




ACCREDITED MEMBERS HOLDING CORPORATION
 (Former name or former address if changed since last report)







Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes x  No o





Indicate by check mark whether the registrant has submitted electronically and posted on its corporate web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes x No o





Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  Yes o No x





Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company:





Large accelerated filer o       Accelerated filer o       Non-accelerated filer o       Smaller reporting Company x




There were 120,322,628 shares of the issuer's common stock, par value $0.001, outstanding as of August 14, 2012.











HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 QUARTERLY REPORT ON FORM 10-Q
 FOR THE PERIOD ENDED JUNE 30, 2012





CONTENTS





PART I – Financial Information
PageItem 1.  Financial Statements
2Condensed consolidated financial statements (unaudited):Balance sheets
2Statements of operations and comprehensive loss
3Statement of changes in equity (deficit)
4Statements of cash flows
5Notes to unaudited consolidated financial statements
6 – 26Item 2. Management’s Discussion and Analysis
27Item 3.  Quantitative and Qualitative Disclosures About Market Risk
33Item 4. Controls and Procedures
34PART II – Other InformationItem 1A. Risk Factors
35Item 2. Unregistered Sales of Equity Securities and Use of Proceeds
35Item 5.  Other Information
35Item 6. Exhibits
35

















HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 CONSOLIDATED BALANCE SHEETS




June 30,


December 31,2012


2011Assets

(Unaudited)Current assets:Cash

$
152,038


$
320,971Accounts receivable, net


142,861



35,423Related party receivable, net


65,500



67,083Prepaid expenses and other


59,318



70,570Investment in marketable securities


73,462



113,631Investment in debt securities


30,000



30,000Total current assets


523,179



637,678Property and equipment, net


116,068



147,629Intangible asset


12,500



12,500Cost investments


609,672



609,672Investment in marketable securities


294,403



496,530Investment in debt securities


25,000



25,000Investment in warrants, including related party warrants of$30,641 at June 30, 2012 and $15,000 at December 31, 2011


38,490



99,501Deposits and other assets


6,294



6,2941,102,427



1,397,126Total assets

$
1,625,606


$
2,034,804LiabilitiesCurrent liabilities:Accounts payable

$
508,266


$
497,570Related party payable


25,000



25,000Accrued expenses


155,666



99,032Deferred revenue


304,031



349,006Total current liabilities


992,963



970,608Notes payable:Related parties


188,158



196,655Other


619,905



712,214Deferred rent liability


23,107



24,523Derivative liability


77,000



77,000908,170



1,010,392Total liabilities


1,901,133



1,981,000Equity (Deficit)Preferred stock; $0.10 par value; authorized shares - 10,000,000Series A; authorized shares - 425,000Series A; issued and outstanding shares - 89,168 (2012)and 385,143 (2011)


321,081



1,386,983Common stock; $0.001 par value;Authorized shares - 100,000,000Issued and outstanding shares - 38,107,801 and 36,807,801(2012) and 35,746,531 and 34,446,531 (2011)


36,807



34,446Additional paid-in capital


7,099,772



6,014,763Other comprehensive income


56,002



274,548Accumulated deficit


(7,701,612
)


(7,569,761
)Total AMHC shareholders' equity (deficit)


(187,950
)


140,979Noncontrolling interest


(87,577
)


(87,175
)Total equity (deficit)


(275,527
)


53,804Total liabilities and equity (deficit)

$
1,625,606


$
2,034,804





See notes to unaudited condensed consolidated financial statements.





2










HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS
 (Unaudited)


Three months ended


Six months endedJune 30,


June 30,2012


2011


2012


2011Revenue, net:Investment and management services

$
260,172


$
402,975


$
536,492


$
981,488Management services - related party


207,000



-



369,641



-Premium meat products


-



17,990



6,969



34,978Total net revenue


467,172



420,965



913,102



1,016,466Cost of revenue:Investment and management services


99,377



181,822



201,427



389,611Management services - related party


125,368



-



247,599



-Premium meat products


-



88,764



392



136,400Total cost of revenue


224,745



270,586



449,418



526,011Gross profit


242,427



150,379



463,684



490,455Operating expenses:General and administrative


202,201



529,910



432,421



1,133,293Selling and marketing


18,030



462,430



132,397



745,572Total operating expenses


220,231



992,340



564,818



1,878,865Operating  income (loss)


22,196



(841,961
)


(101,134
)


(1,388,410
)Other income (expense):Interest expense:Related parties


(6,536
)


(3,627
)


(13,291
)


(6,127
)Other


(28,364
)


(6,029
)


(58,088
)


(8,529
)Gain on derivative liability


-



348,162



-



509,962(Loss) Gain on value of warrants


(2,353
)


(1,685
)


(19
)


17,393Impairment of marketable securities


-



(142,650
)


-



(142,650
)Gain on sale of marketable securities, net


37,847



7,469



37,847



22,470Other income, net


1,215



7



2,432



2,4641,809



201,647



(31,119
)


394,983Net income (loss)

$
24,005


$
(640,314
)

$
(132,253
)

$
(993,427
)Net income (loss) attributable to noncontrolling interest

$
35


$
(4,957
)

$
(402
)

$
(5,547
)Net income (loss) attributable to AMHC


23,970



(635,357
)


(131,851
)


(987,880
)Net income (loss)


24,005



(640,314
)


(132,253
)


(993,427
)Other comprehensive income (loss):Unrealized gain (loss) from available for sale securities


(168,225
)


66,059



(218,546
)


242,327Comprehensive loss

$
(144,220
)

$
(574,255
)

$
(350,799
)

$
(751,100
)Comprehensive income (loss) attributable to noncontrolling interest

$
35


$
(4,957
)

$
(402
)

$
(5,547
)Comprehensive loss attributable to AMHC

$
(144,255
)

$
(569,298
)

$
(350,397
)

$
(745,553
)Net income (loss) per share - basic and diluted

$
*


$
(0.02
)

$
*


$
(0.03
)Weighted average number of common sharesoutstanding - basic


35,824,853



32,835,090



35,135,691



32,443,318- diluted


41,660,611



32,835,090



35,135,691



32,443,318


* less than $0.01 per share




See notes to unaudited condensed consolidated financial statements.





3













HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 CONSOLIDATED STATEMENT OF CHANGES IN EQUITY (DEFICIT)
 SIX MONTHS ENDED JUNE 30, 2012
 (Unaudited)
 Common stock


Preferred stock


Additional

paid-in


Accumulated


Other

comprehensive

income


Non-

controllingShares


Amount


Shares


Amount


capital


deficit


(loss)


interest



TotalBalance, January 1, 2012

34,446,531

$
34,446


385,143

$
1,386,983

$
6,014,763

$
(7,569,761
)
$
274,548

$
(87,175
)

$
53,804Share-based compensation













21,468












21,468Conversion of preferred to common stock

2,361,270


2,361


(295,975
)

(1,065,902
)

1,063,541












-Net loss
















(131,851
)




(402
)


(132,253
)Other comprehensive loss:Unrealized loss on available for sale securities



















(123,809
)





(123,809
)Reclassification adjustments for gains includedin net income



















(94,737
)





(94,737
)Comprehensive loss


























(350,799
)Balance, June 30, 2012

36,807,801

$
36,807


89,168

$
321,081

$
7,099,772

$
(7,701,612
)
$
56,002

$
(87,577
)

$
(275,527
)




See notes to unaudited condensed consolidated financial statements.











4










HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 CONSOLIDATED STATEMENT OF CASH FLOWS
 (Unaudited)




Six months endedJune 30,2012


2011Cash flows from operating activitiesNet loss

$
(132,253
)

$
(993,427
)Adjustments to reconcile net loss to net cash used inoperating activities:Depreciation and amortization expense


31,561



54,519Amortization of debt discount


17,164



1,840Stock-based compensation expense


21,468



91,125Gain on sale of marketable securities, net


(37,847
)


(18,407
)Gain on conversion of debt security to marketable security


-



(5,760
)Impairment on marketable securities


-



142,650Gain (loss) on value of derivative warrants


19



(14,922
)Gain on value of derivative liabilities


-



(509,962
)Bad debt expense


2,000



5,000Accretion of discount on debt securities


-



(948
)Changes in operating assets and liabilities:Accounts receivable, including related party


(107,855
)


125,625Prepaid expenses and other


11,252



(29,271
)Inventory


-



(17,046
)Accounts payable


10,696



230,805Accrued expenses, including related party


56,634



(170,430
)Deferred revenue


(60,616
)


(327,175
)Deferred rent liability


(1,416
)


3,560Net cash used in operating activities


(189,193
)


(1,432,224
)Cash flows from investing activitiesPurchase of debt securities


-



(30,000
)Sale of investment securities


138,230



70,306Purchase of property and equipment


-



(11,812
)Net cash provided by investing activities


138,230



28,494Cash flows from financing activitiesProceeds from issuance of notes payable


10,000



417,500Repayment on principal of notes payable


(127,970
)


-Proceeds from issuance of common stock


-



757,000Sale of subsidiary common stock


-



110,000Net cash (used in) provided by financing activities


(117,970
)


1,284,500Net decrease in cash


(168,933
)


(119,230
)Cash, beginning


320,971



511,626Cash, ending

$
152,038


$
392,396Supplemental disclosure of cash flow informationCash paid for interest

$
54,076


$
5,545Supplemental disclosure of non-cash investing and financing activitiesInvestments received in lieu of cash

$
15,641


$
142,000Conversion of debt investments to marketable securities

$
-


$
19,607Conversion of warrant to marketable securities

$
76,633


$
-Conversion of preferred stock to common stock

$
1,065,902


$
-




See notes to unaudited condensed consolidated financial statements.





5











HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012
 
 
 NOTE 1 – ORGANIZATION, RECENT EVENTS AND MANAGEMENT’S PLANS
 
 Organization and recent events:
 
 Accredited Members Holding Corporation (“AMHC” or the “Company”) is headquartered in Colorado Springs, Colorado. Through July 25, 2012, the Company operated through its subsidiary corporations, Accredited Members, Inc. (“AMI”), World Wide Premium Packers, Inc. (“WWPP”) and AMHC Managed Services (“AMMS”).
 
 As disclosed in a Form 8-K filed with the SEC on July 30, 2012, the Company, on July 25, 2012, entered into an Agreement and Plan of Merger and Reorganization (the “Merger Agreement”) with Hangover Joe’s, Inc., a privately-held Colorado corporation (“HOJ”), whereby the Company would acquire HOJ in a reverse triangular merger (the “Acquisition”).  On July 25, 2012, the parties closed the Acquisition and a Statement of Merger was filed and effective with the Colorado Secretary of State on that day.  Upon closing the Acquisition, the Company issued 83,514,827 common shares to the HOJ shareholders in exchange for all of their ownership interests in HOJ such that the former owners of HOJ own approximately 69% of the Company (Note 14).  The shareholders of the Company prior to the Acquisition now own approximately 31% of the Company.  As a result of the Acquisition on July 25, 2012, the Company changed its name to Hangover Joe’s Holding Corporation.
 
 The Merger Agreement further provided that, within five business days after the closing of the Acquisition the Company would sell to Accredited Members Acquisition Corporation (“Buyer”) all of the equity interests in three of the Company’s subsidiaries (the “Sale”), being Accredited Members, Inc., AMHC Managed Services, Inc. and World Wide Premium Packers, Inc. (collectively, the “Subsidiaries”).  Buyer is a privately-held Colorado corporation owned by the Company’s two directors, JW Roth and David Lavigne.  The parties closed the Sale on July 27, 2012.  Buyer paid $10,000 and assumed all liabilities of the Subsidiaries in exchange for all of the shares in the Subsidiaries owned by the Company.
 
 AMI is primarily a publisher of investment-related research and information regarding microcap companies, which it provides through various channels including its website, print media, and investment conferences.   As part of its services, AMI provides an online social networking website intended for high net-worth investors (www.accreditedmembers.com), as well as certain services to corporate or issuer clients (referred to herein as “Profiles”) – representing multiple types of investor-related services (including web articles, press releases and research).  As a primary component of its services, AMI hosts multiple investment conferences each year that are intended for individuals and companies to identify and build relationships and build awareness of their business plans and operations.  AMI also provides institutional and individual investors with proprietary research on “microcap” and “small-cap” companies (companies with a market capitalization less than $300 million), and AMI sells business valuation reports that it prepares for customers. AMI’s services are generally sold in the form of customer memberships, which typically have terms of 30 days up to one year.  Beginning in the second quarter 2010, AMI began providing management services to third parties, including chief financial officer functions on a fixed-contract basis.  In June 2011, the Company formed AMMS.  All management services projects were transferred to AMMS from AMI in connection with the formation.  Beginning in the quarter ended September 30, 2011, AMMS also began providing management services to certain related party companies.
 
 HOJ is a Colorado corporation formed on March 5, 2012.  HOJ was formed for the purpose of acquiring all of the assets of both Hangover Joe’s Products LLC (the “LLC”) and Hangover Joe’s Joint Venture (the “JV”).  The LLC had conducted operations through the JV, with the owner of the LLC being the same owners and control persons of the JV. The assets consist of intellectual property relating to Hangover Joe’s Recovery Shot, including but not limited to a license agreement dated July 19, 2011, between the LLC and Warner Bros. Consumer Products, Inc.  The license agreement permits HOJ to use the character names, costumes, artwork logos, and other elements depicted in the 2009 movie “The Hangover” during the term of the license agreement, which expires January 31, 2013.  HOJ has registered the trademark “Hangover Joe’s Get Up & Go” with the United States Patent and Trademark Office.  HOJ’s principal product is the Hangover Joe’s Recovery Shot.  HOJ is actively seeking to expand the distribution of its product, the Hangover Joe’s Recovery Shot, and has recently entered into distribution agreements to expand its reach to Australia, New Zealand and Canada.







6








HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012
 
 
 NOTE 1 – ORGANIZATION, RECENT EVENTS AND MANAGEMENT’S PLANS (CONTINUED)
 
 The Company, through its subsidiaries described above, had three reporting segments through July 25, 2012: Investment Services and Management Services, provided through AMI and AMMS, and Premium Meat Products, provided through WWPP.
 
 The accompanying condensed consolidated financial statements and notes thereto have been prepared in accordance with the instructions to quarterly reports on Form 10-Q.  In the opinion of management, these financial statements include all adjustments (consisting of normal recurring adjustments) that the Company considers necessary to present a fair statement of its results of operations, financial position and cash flows.  The results reported in these condensed, consolidated financial statement should not be regarded as necessarily indicative of results that may be expected for the entire year.  Certain information and footnote data necessary for fair presentation of financial position and results of operations in conformity with accounting principles generally accepted in the United States of America have been condensed or omitted.  Therefore, it is suggested that these condensed consolidated financial statements be read in conjunction with the financial statement and notes thereto included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2011.
 
 Management’s plans:
 
 The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the settlement of liabilities and commitments in the normal course of business.  The Company reported net income of approximately $24,000 and a net loss of approximately $132,300 for the three and six months ended June 30, 2012, has a working capital deficiency of approximately $469,800, and has an accumulated deficit of approximately $7.7 million at June 30, 2012. The consolidated financial statements do not include any adjustments relating to the recoverability and classification of assets or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.
 
 In addition, the report of the Independent Registered Public Accounting Firm on the 2011 financial statements of HOJ (which are included in a Form 8-K filed by the Company on July 30, 2012) included a going concern explanatory paragraph expressing substantial doubt about HOJ’s ability to continue as a going concern. HOJ reported a net loss of approximately $256,700 for the year ended December 31, 2011, and a working capital deficiency and accumulated deficit of approximately $150,300 and $318,500, respectively, at December 31, 2011.  HOJ has a limited operating history, and HOJ cannot provide any assurance it will be able to raise funds through a future issuance of debt or equity to carry out its business plan. These conditions raise substantial doubt about HOJ’s ability to continue as a going concern. Management’s plans for 2012 include steps to increase profitability with new distribution deals in Australia, New Zealand and Canada.  In addition, on March 14, 2012, HOJ initiated a $1.5 million offering of common stock to accredited investors at $1.00 per share.  Through May 2012, HOJ raised $500,000.   On June 14, 2012, HOJ initiated a $500,000 offering of common stock to accredited investors at $2.00 per share.  Through July 25, 2012, HOJ raised $210,000.





7














HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012











NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES





Principles of consolidation:





The consolidated financial statements include the accounts of the Company and its subsidiaries.  All material intercompany accounts, transactions, and profits are eliminated in consolidation.





Use of estimates:





The preparation of financial statements in accordance with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.





Significant estimates are used in accounting for certain items such as investments, long-lived assets, allowance for doubtful accounts, investments in warrants, derivative liabilities, revenue recognition, and stock-based compensation. Estimates are based on historical experience, where applicable, and assumptions that management believes are reasonable under the circumstances. Due to the inherent uncertainty involved with estimates, actual results may differ.





Accounts receivable and concentration of credit risk:





The Company is subject to credit risk through trade receivables. This credit risk is mitigated by the diversification of the Company’s operations, as well as its customer base. The Company grants varying payment terms to its customers. Payment terms for valuation reports prepared and sold by the Company typically require a portion of the fee to be paid up front, and the remaining amount due upon report delivery (typically within 45 days of the up-front payment).  Payment terms for memberships vary, but generally are either paid up-front, which includes a small discount, or are paid monthly over the term of the membership. The majority of the accounts receivable are generated from the Issuer Profile Contracts.   These contracts are either paid in full with cash or equity-based payments or in monthly payments spread over the term of the contract.  For contracts that provide for equity-based payment (such as stock) from the customer (discussed below), a receivable is recorded until the stock certificates have been received.





Four customers comprise approximately 47% of trade accounts receivable at June 30, 2012; these individual customer balances represent approximately 14%, 12%, 11%, and 10% of the total trade accounts receivable.  Five customers comprise approximately 91% of the trade accounts receivable at December 31, 2011; these individual customer balances represent approximately 29%, 23%, 17%, 11%, and 11% of the total trade accounts receivable. Two customers comprise substantially all of the related party accounts receivable at June 30, 2012; these individual accounts represent approximately 77% and 23% of the total related party accounts receivable. Two customers comprise substantially all of the related party accounts receivable at December 31, 2011; these individual customer balance represent approximately 52% and 40% of the total related party accounts receivable. One individual customer accounted for 24% of net revenues for the three and six months ended June 30, 2012, respectively, while one individual customer accounted for 18% and 15% of net revenues for the three and six months ended June 30, 2011.





Ongoing credit evaluations of customers’ financial condition are performed. Collateral is not required. The Company maintains an allowance when necessary for doubtful accounts that is the Company’s best estimate of potentially uncollectible trade receivables. Provisions are made based upon a specific review of all significant outstanding invoices that are considered potentially uncollectible in whole or in part. For those invoices not specifically reviewed or considered uncollectible, general provisions are provided at different rates, based upon the age of the receivable, historical experience, and other currently available evidence. The allowance estimates are adjusted as additional information becomes known or as payments are made. As of June 30, 2012 and December 31, 2011, the allowance for doubtful accounts was $11,000, and $56,900, respectively.








8





HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012


NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)





Marketable securities:





The Company accepts equity-based payment from certain customers as consideration for services.  This equity-based payment is generally from issuers for which there is a public market for their securities (or for which the Company expects there to be a public market in the near future).  The Company accounts for these transactions as deferred revenue based on the fair value of the equity instrument received or the fair value of the goods or services provided.  The Company recognizes revenue in a similar manner as if the Company had received cash.





All of the Company’s investments in marketable securities are classified as available-for-sale. These marketable securities are stated at fair value.  Any unrealized gains or losses are recorded in accumulated other comprehensive income (loss), a component of equity, until realized. Other-than-temporary declines in market value from original cost are included in operations. In determining whether an other-than-temporary decline in the market value has occurred, the Company considers the duration that, and extent to which, fair value of the investment is below its cost. Realized gains and losses are calculated based on specific identification to the individual securities involved with the resulting gains and losses included in non-operating income and expense on the statement of operations.





Cost method investments:





The Company accepts equity securities of certain customers for which there is no public market in their securities.  These non-marketable equity securities, over which the Company has no ability to exercise significant influence, are accounted for under the cost method.  Since there is no active trading market for these investments, they are, for the most part, illiquid.  Decreases in fair value below the recorded value are recognized as losses when the decrease is determined to be an other-than-temporary impairment.





Debt securities and derivative warrants:





In 2010, the Company purchased convertible promissory notes and warrants to purchase common stock of two publicly-traded companies. The convertible promissory notes are classified as available-for-sale debt securities and were valued using a recurring market-based method which approximates fair value by using the amortized cost basis of the promissory notes, with the discount being accreted to interest income over the respective terms of the notes.  One of the warrants was converted to stock during the six months ended June 30, 2012 (Note 5).  In 2011, the Company purchased two convertible promissory notes in two private companies.  The convertible promissory notes are accounted for as cost method investments as there is no public market in their securities and there is no active trading market for these investments.





Investments in warrants are recorded as assets and measured at their fair values.  The warrants are accounted for as derivative instruments if the underlying securities are readily convertible to cash, or available for sale securities if they are not readily convertible to cash.  Changes in the fair value of warrants accounted for as derivative instruments are recognized in earnings (loss), while changes in the fair value of available-for-sale warrant securities are recognized in other comprehensive income (loss).





Financial instruments:





At June 30, 2012, the carrying amounts of cash, accounts receivable and accounts payable approximate their fair values due to their short duration. Convertible notes payable to unrelated parties approximate their fair values based on current market rate information.   The fair value of the derivative liability was determined using a probability-weighted discounted cash flow model.  The fair value of receivables and notes payable to related parties is not practicable to estimate, due to the related party nature of the underlying transactions.  The fair value of cost investments are not practicable to estimate, as quoted market prices are not available, and the Company has not yet obtained or developed a valuation model necessary to estimate fair value.





The Company values its financial assets and liabilities utilizing a three-tier fair value hierarchy, which prioritizes the inputs used in measuring fair value. These tiers include: Level 1, defined as observable inputs, such as quoted prices in active markets; Level 2, defined as inputs other than quoted prices in active markets that are either directly or indirectly observable; and Level 3, defined as unobservable inputs in which little or no market data exists, therefore requiring an entity to develop its own assumptions. In determining fair value, the Company utilizes valuation techniques that maximize the use of observable inputs and minimize the use of unobservable inputs to the extent possible.








9











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012











NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)





Financial instruments (continued):





The following fair value hierarchy table presents information about the Company’s assets measured at fair value on a recurring basis as of June 30, 2012 and December 31, 2011, and indicates the fair value hierarchy of the valuation techniques utilized by the Company to determine such fair value.





Fair value measurement as ofJune 30, 2012Level 1


Level 2


Level 3Cash

$
152,038


$
-


$
-Investment in marketable securities


367,865



-



-Investment in debt securities


-



-



55,000Investment in warrants


-



-



38,490Derivative liability


-



-



(77,000
)
  Fair value measurement as ofDecember 31, 2011Level 1


Level 2


Level 3Cash

$
320,971


$
-


$
-Investment in marketable securities


610,161



-



-Investment in debt securities


-



-



55,000Investment in warrants


-



-



99,501Derivative liability


-



-



(77,000
)








Level 3 recurring fair value measurements represent the Company’s investment in debt securities, warrants (Note 5) and the derivative liability (Note 6).  The change in carrying value of the Company’s level 3 fair value measurements is as follows:





Investment


Investmentin Debt


in


DerivativeSecurities


Warrants


LiabilityFair value at January 1, 2012

$
55,000


$
99,501


$
(77,000
)Receipt of warrant from a customer


-



15,641



-Conversion of warrant to marketable securities


-



(76,633
)


-Change in fair value






(19
)


-Fair value at June 30, 2012

$
55,000


$
38,490


$
(77,000
)








10











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012









NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)





Intangible asset:





Intangible asset consists of a trademark license with Pat Boone, which has an indefinite useful life, and is not currently amortized.  Authoritative guidance requires that intangible assets not subject to amortization (indefinite-lived assets) be tested for impairment on an annual basis, or more frequently if events or changes in circumstances indicate that the asset might be impaired.  The impairment test consists of a comparison of the estimated fair value of an intangible asset with its carrying amount.    Significant judgments are required to estimate the fair value of intangible assets including estimating future cash flows, determining appropriate discount rates and other assumptions. Changes in these estimates and assumptions or the occurrence of one or more confirming events in future periods could cause the actual results or outcomes to materially differ from such estimates and could also affect the determination of fair value and/or impairment at future reporting dates.





Revenue recognition:





The Company recognizes revenue pursuant to SEC Staff Accounting Bulletin No. 104, Revenue Recognition,and Accounting Standards Codification (ASC) 605-25 (formerly known as Emerging Issues Task Force Issue No. (EITF) 00-21, Revenue Arrangements with Multiple Deliverables). The Company recognizes revenue when persuasive evidence of an arrangement exists, delivery has occurred, the sale price is fixed or determinable, and collectability is reasonably assured.





AMI membership service contracts typically consist of multiple deliverables which include web-based services over the membership term, advertising space in the Company’s magazine publications, and participation in conferences and conference presentations.  The Company defers the revenue associated with any undelivered elements. The amount of revenue deferred in connection with the undelivered elements is based on each element's price sold on a stand-alone basis. Revenue is recognized once products are delivered, services are provided or over the term of the contract.  For valuation products that are sold to customers, such as valuation reports, revenues are recorded upon delivery and acceptance of the product to the customer. Management services revenue is recognized as services are provided, once collectability is reasonably assured.  Deferred revenue represents contractual billings in excess of revenue recognized.
 
 The Company records revenues from such sales of third-party advertising slots in accordance with Principal Agent Considerations within the Revenue Recognition Topic of the FASB Accounting Standards Codification. The Company evaluates these sales on a case-by-case basis to determine whether the transaction should be recorded gross or net, including but not limited to assessing whether or not the Company (1) acts as principal in the transaction, (2) has the risks and rewards of the transaction, such as the risk of loss for collection, and (3) acts as an agent or broker with compensation on a commission or fee basis. Accordingly, sales of third-party advertising slots are typically recorded on a net basis.  Expenses of $3,750 and $38,725 were recognized for third parties for their advertising slots during the three months ended June 30, 2012 and 2011, respectively.


From November 2010 through August 17, 2011, WWPP derived revenue from the sale of premium meat products to consumers through its website, and WWPP recorded revenue upon delivery of the product to the consumer.  Product returns were not significant and WWPP also sold gift cards. The liability is relieved and net revenue is recorded upon redemption by the consumer. These gift cards were to be used to purchase premium meat products, and the gift cards were expected to be redeemed within one year of issuance. With the shift in business plan in the third quarter 2011, the gift cards are not currently redeemable but may be redeemable in the future, should WWPP be able to take the business into retail space (of which there is no guaranty) before the expiration of the gift cards. WWPP recognized approximately $0 and $7,000 of revenue in the three and six months ended June 30, 2012 as a result of the expiration of gift cards.  The gift card liability recorded at June 30, 2012 is $0.  Management believes WWPP is not subject to applicable escheat laws as the gift cards have a specific expiration date.








11











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012











NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)





Revenue recognition (continued):





Management evaluated the terms of its WWPP sales in consideration of the criteria outlined in Principal Agent Consideration with regards to its determination of gross respect to gross versus net reporting of revenue for transactions with customers.  WWPP, through its website, sold premium meat and other products. In these transactions, management determined that the Company (i) acted as principal; (ii) had the risks and rewards of ownership, including the risk of loss for collection, delivery or returns; and (iii) had latitude in establishing price with the customer.  For these transactions, the Company recognized revenue on a gross basis.





Stock-based compensation:





The Company accounts for stock-based compensation under ASC 718, Share-Based Payment.  ASC 718 requires the recognition of the cost of services received in exchange for an award of equity instruments in the financial statements and is measured based on the grant date fair value of the award.  ASC 718 also requires the stock-based compensation expense to be recognized over the period of service in exchange for the award (generally the vesting period).  The Company estimates the fair value of each stock option at the grant date by using an option pricing model, typically the Black-Scholes model.





Net loss per share:




Basic net loss per share is computed by dividing the net loss applicable to common shareholders by the weighted-average number of shares of common stock outstanding for the period. Diluted net loss per share reflects the potential dilution that could occur if dilutive securities were exercised or converted into common stock or resulted in the issuance of common stock that then shared in the earnings of the Company, unless the effect of such inclusion would reduce a loss or increase earnings per share. For each of the periods presented in the accompanying consolidated financial statements, the effect of the inclusion of dilutive shares would have resulted in a decrease in loss per share. Common stock options and warrants and shares underlying convertible debt and preferred stock aggregating 5,835,747 and 8,943,694 as of June 30, 2012, and June 30, 2011, respectively, have been excluded from the calculation of diluted net loss per common share.





Advertising:





Advertising costs are charged to expense when incurred. Advertising costs for the three and six months ended June 30, 2012 and 2011, were approximately $1,300, $94,970, $378,200 and $590,600, respectively.














12











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)


SIX MONTHS ENDED JUNE 30, 2012











NOTE 2 – SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)





Recently issued and adopted accounting pronouncements:





In June 2011, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) No. 2011-05, " Presentation of Comprehensive Income" ("ASU No. 2011-05"), which improves the comparability, consistency, and transparency of financial reporting and increases the prominence of items reported in other comprehensive income ("OCI") by eliminating the option to present components of OCI as part of the statement of changes in stockholders' equity. The amendments in this standard require that all non-owner changes in stockholders' equity be presented either in a single continuous statement of comprehensive income or in two separate but consecutive statements. Subsequently in December 2011, the FASB issued Accounting Standards Update No. 2011-12, " Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other Comprehensive Income" ("ASU No. 2011-12"), which indefinitely defers the requirement in ASU No. 2011-05 to present on the face of the financial statements reclassification adjustments for items that are reclassified from OCI to net income in the statement(s) where the components of net income and the components of OCI are presented. The amendments in these standards do not change the items that must be reported in OCI, when an item of OCI must be reclassified to net income, or change the option for an entity to present components of OCI gross or net of the effect of income taxes. The amendments in ASU No. 2011-05 and ASU No. 2011-12 are effective for interim and annual periods beginning after December 15, 2011 and are to be applied retrospectively. The adoption of the provisions of ASU No. 2011-05 and ASU No. 2011-12 did not have a material impact on the presentation of the Company's consolidated statements of operations and comprehensive loss.





NOTE 3 – PROPERTY AND EQUIPMENT





As of June 30, 2012 and December 31, 2011, property and equipment consists of the following:




June 30,


December 31,2012


2011Website development

$
229,566


$
229,566Furniture and fixtures


25,265



25,265Equipment


30,024



30,024284,855



284,855Less accumulated depreciation and amortization


(168,787
)


(137,226
)$
116,068


$
147,629


Depreciation and amortization expense on property and equipment for the three and six months ended June 30, 2012 and 2011 was $15,780, $31,560, $27,500 and $54,500, respectively.








13











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)


SIX MONTHS ENDED JUNE 30, 2012











NOTE 4 – INTANGIBLE ASSET





At June 30, 2012 and December 31, 2011, the Company’s intangible asset consists of a license agreement with Pat Boone, which was acquired in the WWPP acquisition. The license agreement with Pat Boone grants WWPP a perpetual, worldwide license to use Mr. Boone’s name and likeness in connection with the Company’s marketing and sale of premium meats.  The carrying value of this license is approximately $12,500 at June 30, 2012 and December 31, 2011.





NOTE 5 – INVESTMENTS





Investment in marketable securities:





Investment in marketable securities consists of shares of common stock of 18 unrelated companies that are traded on an exchange or the OTC-bulletin board.  The cost, gross unrealized holding gains and losses, and fair value of these available-for-sale securities as of June 30, 2012 and December 31, 2011, are as follows:




As of June 30, 2012Gross unrealized holding


FairCost


Gains


Losses


valueAvailable for sale:Marketable securities

$
403,859


$
124,491


$
(160,485
)

$
367,865
  As of December 31, 2011Gross unrealized holding


FairCost


Gains


Losses


valueAvailable for sale:Marketable securities

$
427,859


$
216,600


$
(34,298
)

$
610,161







The Company regularly reviews its investment portfolio to identify and evaluate investments that have indications of possible impairment.  Factors considered in determining whether a loss is temporary include: the length of time and extent to which fair value has been lower than the costs basis; the financial condition, credit quality and near-term prospects of the investee; and whether it is more likely than not that the Company will be required to sell the security prior to recovery of its costs basis.  The Company evaluates the near-term prospects of the investees in relation to the severity and duration of the decline in market value (approximately six months or less).





During the six months ended June 30, 2012, the Company did not recognize an other-than-temporary impairment of marketable securities and there were no sales of marketable securities.  The sale of marketable securities for the six months ended June 30, 2012, resulted in realized gains of $94,737 and realized losses of $56,890.  During the six months ended June 30, 2011, the Company recognized an other-than-temporary impairment of two marketable securities by reclassifying approximately $142,700 from other comprehensive loss (a component of equity) to the statement of operations.
 During the three and six months ended June 30, 2012, a net unrealized loss of $168,225 and $123,809 was recorded due to an decrease in fair value of certain marketable securities in “microcap” and “small-cap” companies. There are no securities that have been in an unrealized loss position for greater than one year.





14











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012









NOTE 5 – INVESTMENTS (CONTINUED)





Cost method investments:





As of June 30, 2012, the carrying value of the Company's cost method investments was $609,672, which consists of investments in six different companies.  The Company's cost method investments are evaluated, on at least a quarterly basis, for potential other-than-temporary impairment, or for when an event of change in circumstances has occurred that may have a significant adverse effect on the fair value of the investment.





Impairment indicators the Company considers in each reporting period include the following: whether there has been a significant deterioration in earnings performance, asset quality or business prospects; a significant adverse change in the regulatory, economic, or technological environment; a significant adverse change in the general market condition or geographic area in which the investment operates; industry and sector performance; current equity and credit market conditions; any bona fide offers to purchase the investment for less than the carrying value; and factors that raise significant concern, such as negative cash flow from operations or working capital deficiencies. Since there is no active trading market for these investments, they are for the most part illiquid.





The fair value of the cost method investments was considered impracticable to estimate without incurring excessive costs relative to the materiality of the investment.  The impracticability in developing such an estimate is due to insufficient information necessary to prepare a valuation model to determine fair value. There were no events or changes in circumstances identified that could have had a significant adverse effect on the fair value of these investments.  As of June 30, 2012, no impairment was identified.





Debt securities and derivative warrants:





In February 2011, WWPP subscribed to purchase $150,000 of 12% convertible promissory notes and warrants to purchase convertible preferred shares of a private company.  Under this agreement, WWPP was to purchase the notes and warrants in five monthly tranches of $30,000 beginning in March 2011.  WWPP made the first and only $30,000 purchase in March 2011. The purchase price was allocated to the convertible promissory note.  It was determined that the warrants had a nominal value.  WWPP rescinded the original subscription agreement and is no longer required to purchase additional notes or warrants from this private company.





The Company has recorded warrants to purchase up to 12,500 shares of common stock exercisable at $6.00 per share of one company, and warrants to purchase up to 62,500 shares of restricted common stock of the other company exercisable at $0.50 per share. The warrants are exercisable immediately and have a term of five years. The warrants were recorded at their estimated fair value on the date of purchase. The fair value of the warrants will fluctuate primarily in relation to the value of the publicly-traded companies’ underlying securities, either providing an appreciation in value or potentially expiring with no value. The Company converted the warrant for 62,500 shares into 53,415 shares in a cashless exercise in accordance with the warrant agreement during the six months ended June 30, 2012.  These shares are reflected in the marketable securities.  The fair value of the remaining warrants is estimated to be approximately $7,848 as of June 30, 2012.





During the year ended December 31, 2011, the Company entered into three managed services agreements with three separate companies (Note 13). These companies are considered to be related parties, as the Company’s CEO was appointed to the board of directors of each of these companies at the date of these agreements.  The Company receives a fixed monthly fee in cash.  At the inception of the agreements, the Company also received warrants to purchase shares of common stock in each of these companies. The first warrant received was for the Company to purchase up to 250,000 common shares at $0.01 per share.  For the second warrant, the Company may purchase up to 500,000 common shares exercisable at $0.01 per share.  For the third warrant, the Company may purchase 500,000 common shares at $0.0005 per share. As of March 31, 2012, the Company entered into a managed service agreement with HOJ.  The Company received a warrant to purchase up to 1,000,000 shares of HOJ’s common stock at $0.01 per share.  This warrant was cancelled subsequent to June 30, 2012.  During the three months ended June 30, 2012 the Company entered into two managed service agreements with separate private companies, with one being considered a related party.  In regards to the related party managed services agreement, the Company is to receive a fixed monthly fee in cash and 5% of the company in the form of a warrant. For the additional managed service agreement, the Company is to receive cash payments in three tranches with the first payment received prior to June 30, 2012, with the following two payments due in the third quarter of 2012.  Once the deliverables are completed in this managed services agreement, the Company will receive 5% of the company in the form of a warrant.




Each of these warrants is from privately-held companies for which there is no liquidity mechanism and no historical financial information to predict further performance.  The Company valued the warrants based in part on the estimated value of the services provided over the term of the agreements.  The value of the three warrants from 2011was determined to be $15,000.  The value of the warrant from the agreement entered into in the first quarter of 2012 is determined to be approximately $10,600.  The value of the warrant from the agreement entered into in the second quarter of 2012 is determined to be approximately $5,000.  Revenues associated with the receipt of the warrants are deferred and recognized over the term of the managed service agreements.








15











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012








NOTE 6 – DERIVATIVE LIABILITIES





The Company follows the guidance found in Codification topic, ASC 815-40, “Derivative and Hedging, Contracts in Entity’s Own Equity”, This topic specifies that a contract that would otherwise meet the definition of a derivative but is both (a) indexed to the Company’s own stock and (b) classified in equity in the balance sheet would not be considered a derivative financial instrument. ASC 815-40-15 provides a two-step model to be applied in determining whether a financial instrument or an embedded feature is indexed to an issuer’s own stock and able to qualify for the scope exception. The Company determined the Series A preferred stock issued for the acquisition of WWPP contained an embedded conversion feature that requires liability classification.  Liability classification is required because these conversion provisions are not indexed to the Company’s own stock. The fair value of the embedded conversion feature at December 31, 2011, was $0. The Company uses a probability-weighted discounted cash flow model to calculate fair value of its derivative liability.  Key assumptions used to apply this model included consideration of the term of the conversion option, the fair value of the Company’s common stock, the probability of achieving WWPP earnings thresholds, and a discount rate. Due to the cessation of on-line sales, it was determined that the probability of the contingent consideration was reduced to zero, which resulted in the estimated fair value of $0 at June 30, 2012 and December 31, 2011.





In April 2011, the Company began selling secured promissory notes each containing an embedded feature that requires a payment in excess of principal and interest based on certain terms and conditions. This embedded feature has been determined to be a derivative instrument and classified as a liability. Liability classification is required because this provision will require the Company to pay an additional sum of 10% to the secured note holders if the collateral keeps the value of the principal and any outstanding interest.





The Company allocated the proceeds from the issuance of notes payable and the Additional Sum based on the fair value of the instruments on the date of sale.  The fair value of the Additional Sum is estimated using a probability weighted discounted cash flow model.  The fair value of the liability at the date of sale was $77,000. The Company determined that there was no significant change in the fair value of the embedded feature from the date of the sale of the promissory notes at June 30, 2012.





NOTE 7 – NOTES PAYABLE





Convertible notes:





As of June 30, 2012, convertible notes that were originally issued in 2009 with an aggregate face amount of $200,000 are outstanding. These notes bear interest at 10% per annum, they are unsecured, and their maturity dates are in 2014. By their original terms, principal and interest are convertible at any time by the holder into shares of the Company’s common stock at $0.30 per share if the conversion is effected prior to the close of the third consecutive calendar month in which the Company is cash-flow positive, as defined; or, $0.60 per share if the conversion is effected after the close of the third consecutive calendar month in which the Company is cash-flow positive.





Promissory notes:





Beginning in April 2011, the Company began selling 12% secured promissory notes (“the Notes”) in principal increments of $25,000.  For the year ended December 31, 2011, the Company sold notes with a face amount of $770,000 for cash.  These notes bear interest at 12% per annum with a maturity date of April 15, 2014.  The Notes are collateralized by certain investment securities, as defined, (the “Collateral”) held by the Company as of April 18, 2011. In addition to the principal and interest due under the Notes, the lenders are entitled to receive an amount equal to 10% of the original principal amount of each Note (the “Additional Sum”), provided that the proceeds of the Collateral are sufficient to cover the principal and interest due under the Notes. The Company is not obligated to liquidate the Collateral to pay the Additional Sum, and unless an event of default, as defined in the agreement, is declared, any sales of all or part of the Collateral will be made in the Company’s sole discretion. Payments from the sale of the Collateral shall be applied first to the interest due under the Notes, then to the principal amount owing, and finally to the payment of the Additional Sum.  For the three months ended June 30, 2012, the Company sold a portion of the securities used as collateral for a total of $127,970 and applied this amount to the principal of the notes, leaving a principal balance of $642,030.  As of June 30, 2012, the carrying amount of the collateral is approximately $701,923; $294,403 is recorded as long-term marketable securities, $399,672 is recorded as cost investments, and $7,848 is recorded as warrants.





On October 3, 2011, the Company initiated an offering of up to $250,000 of 12% secured promissory notes which mature on October 3, 2014.  The notes are collateralized by certain investments in related party warrants. In addition, each subscriber is to receive a warrant to purchase shares of the Company's common stock at $.40 per share. The Company began selling these notes in January 2012.  As of June 30, 2012, the Company sold notes with a face amount of $10,000 for cash. The value of the warrant is considered immaterial.





16











HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012





NOTE 8 – COMMITMENTS AND CONTINGENCIES





License agreement:





Pursuant to terms of the License with Pat Boone (who is a minority shareholder of the Company), the Company is required to remit royalties to Pat Boone, or his designee, as well as to certain designated charities, as defined. The royalties, in aggregate, are 10% of net sales, as defined. The Company may sub-license the rights to other entities, for which sub-license net revenues are also subject to royalties. The Company is to pay a minimum royalty amount of $10,000 per month as an advance payment of a quarterly royalty amount. At each quarter-end, the Company is to pay any amounts of royalties due in excess of the monthly minimum payments. During the three and six months ended June 30, 2012 and 2011, the Company expensed royalties of $0, $0, $30,000 and $60,000, which is recorded as a component of cost of premium meat products revenue.  The license fees were no longer due when online sales were ceased pursuant to the license agreement; however, said payments will be required at such time the Company commences any new revenue generating activities.





Contingencies:





From time to time, the Company may become party to litigation and other claims in the ordinary course of business. To the extent that such claims and litigation arise, management provides for them if upon the advice of counsel, losses are determined to be both probable and estimable.





On April 7, 2011, WWPP filed a complaint in the federal district court for the district of Colorado seeking a declaratory judgment against All American Meats, Inc.  WWPP was not seeking monetary damages from All American Meats, Inc., instead the complaint was filed after All American Meats advised WWPP that it believed that the name it used in commerce and as trademarks “Pat Boone All American Meats”  infringed upon All American Meat’s common law trademark.  WWPP disagreed with All American Meats’ assertions, believes it was entitled to use the name and trademark “Pat Boone All American Meats”, and filed the complaint requesting that the court declare that the use of the name “Pat Boone All American Meats” did not constitute trademark infringement.   On January 9, 2012, both parties agreed to a settlement for WWPP to cease using the phrase “All American”, and the Company has subsequently removed this phrasing from all marketing materials.





On September 27, 2011, Salem Radio Network, Inc. (“SRN”) filed a petition in the County Court at Law No. 5 in Dallas Texas naming WWPP as a defendant. In the petition, SRN has asserted damages of $140,000 and is also seeking its attorneys’ fees, as well as interest.  The court has subsequently entered a default judgment against WWPP.  WWPP has $152,500 recorded in accounts payable related to the service provided.


NOTE 9 – INCOME TAXES





Deferred tax assets and liabilities represent the future impact of temporary differences between the financial statement and tax bases of assets and liabilities.  The Company’s net deferred tax assets have been fully reserved, effectively by a valuation allowance, because management does not believe realization of the deferred tax assets is sufficiently assured at the balance sheet date.





17











HANGOVER JOE’S HOLDING CORPORATION


(FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)


NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


SIX MONTHS ENDED JUNE 30, 2012









NOTE 9 – INCOME TAXES (CONTINUED)





The provision for income taxes is recorded at the end of each interim period based on the Company’s best estimate of its effective income tax rate expected to be applicable for the full fiscal year.  The Company’s expected income tax (expense) benefit was approximately $(8,100), $44,900, $217,700 and $337,800 for the three and six months ended June 30, 2012 and 2011, respectively.  The expected income tax benefit differs from the actual benefit of $0 each period, due primarily to the change in valuation allowance.





NOTE 10 –  EQUITY





Preferred stock:





Of the 10,000,000 shares of the Company’s authorized Preferred Stock, ($0.10 par value per share), 425,000 shares are designated as Series A Convertible Preferred Stock (the “Series A Preferred”).  The holders of outstanding shares of Series A Preferred are entitled to notice of any shareholders’ meeting and to vote as a single class with the common stock upon any matter submitted for approval by the holders of common stock, on an as-converted basis, as defined. Each share of Series A Preferred shall have eight votes per share. If any dividend or distribution is declared or paid by the Company on common stock, whether payable in cash, property, securities or rights to acquire securities, the holders of the Series A Preferred will be entitled to participate with the holders of common stock in such dividend or distribution, as defined.





Additionally, upon liquidation, dissolution or winding up on the Company, the Series A Preferred shareholders are entitled to be paid together with the common shareholders on a pro-rata basis.  The Series A Preferred holders may convert such shares of Series A Preferred in whole or in part, at any time, or from time-to-time upon written notice to the Company subject to the terms set forth below. The Series A Preferred may, or shall, be converted into shares of the Company’s authorized but unissued common stock on the following bases: (i) At the option of the holder, at any time before the “Financial Milestone” is met each share of Series A Preferred shall be convertible into eight shares of the Company’s common stock. (ii) Upon the “Financial Milestone” being met, each share of Series A Preferred shall automatically be converted into 28.8 shares of the Company’s common stock. (iii) If the “Financial Milestone” has not been met by October 8, 2013, each share of Series A Preferred then outstanding shall automatically be converted into eight shares of the Corporation’s Common Stock.  In 2011, two Series A Preferred holders converted 13,334 Series A Preferred shares into 106,672 shares of the Company’s common stock at the prevailing conversion rate at that date as the Company had not yet reached the “Financial Milestone.” During the six months ended June 30, 2012, 43 Series A Preferred holders converted 295,993 Series A Preferred Shares into 2,361,272 shares of the Company’s common stock.


Common stock:





During the year ended December 31, 2011, the Company issued stock for prepaid services pursuant to a one-year service agreement.  There were 250,000 shares that were issued at $0.25 per share for a total value of $62,500.  The amount was recognized as a prepaid expense, as the shares were fully vested and non-forfeitable on the date they were granted.  During the three and six months ended June 30, 2012, $15,625 and $31,250 of expense was recognized as services were provided under this annual agreement.








18








HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012


NOTE 10 – EQUITY (CONTINUED)





Stock options:





Effective March 11, 2009, AMI established the AMI 2009 Stock Option Plan (the “Plan"). The Plan, as amended, covers up to 7,000,000 shares of the Company’s common stock (adjusted to reflect the terms of the AAEX Agreement and its prescribed exchange ratio).  The Plan was assumed by the Company upon AMI becoming a wholly-owned subsidiary (at which time all references to AMI common stock in the Plan were deemed to reference the Company’s common stock). Any employee, consultant or Director of the Company is eligible to participate. The exercise  prices  of  the  options  granted  are  determined  by  the  Plan Committee, whose members are appointed by the Board of Directors, and the exercise prices are generally to be established at the estimated fair value of the Company's common stock at the date of grant. Options granted have terms that do not exceed five years.








The stock-based compensation cost that has been included as a charge to general and administrative expense in the statements of operations was approximately $1,139, $9,148, $30,800 and $51,800 for the three and six months ended June 30, 2012 and 2011, respectively. The stock-based compensation cost that has been included to selling and marketing expense in the statements of operations was approximately $3,080, $12,320, $7,800 and $32,300, for the three and six months ended June 30, 2012 and 2011, respectively.  As of June 30, 2012, there was approximately $37,306 of unrecognized compensation cost related to non-vested stock options. The cost is expected to be recognized over a weighted-average period of one year.





The Company uses the Black-Scholes option pricing model to determine the weighted average fair value of options.  No options were granted during the six months ended June 30, 2012.


The expected term of stock options represents the period of time that the stock options granted are expected to be outstanding. The expected volatility is based on the historical price volatility of the common stock of similar companies. The risk-free interest rate represents the U.S. Treasury bill rate for the expected term of the related stock options. The dividend yield represents the anticipated cash dividend over the expected term of the stock options.





The following table sets forth the activity in the Plan for the six months ended June 30, 2012:





WeightedWeighted

averageShares


average

remaining
Aggregateunder


exercise

contractual
intrinsicoption


price

life
valueOutstanding at January 1, 2012


2,087,070


$
0.42Granted


-


$
-Exercised


-


$
-Forfeited/cancelled


(250,000
)

$
0.26Outstanding at June 30, 2012


1,837,070


$
0.36

1.67
-Exercisable at June 30, 2012


1,328,032


$
0.43

0.73
-









HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012






NOTE 10 – EQUITY (CONTINUED)




The aggregate intrinsic value in the table above represents the total intrinsic value (the difference between the estimated fair value of the Company’s common stock on June 30, 2012, and the exercise price, multiplied by the number of in-the-money options) that would have been received by the option holders had they exercised their options on June 30, 2012.
 
 The following table summarizes the activity and value of non-vested options as of and for the six months ended June 30, 2012:
 
 WeightedaverageNumber of


grant dateoptions


fair valueNon-vested options outstanding at January 1, 2012


603,217


$
0.43Granted


-


$
-Vested


(42,096
)

$
0.22Forfeited/cancelled


(52,083
)

$
0.27Non-vested options outstanding at June 30, 2012


509,038


$
0.07
  Warrants:
 
 In May 2011, the Company granted a warrant that immediately vested to purchase up to 500,000 shares of common stock to one outside consultant in connection with a one-year service agreement.  This warrant has a two-year term and an exercise price of $0.30 per share, and approximately $36,900 has been recognized in selling and marketing expense in the six months ended June 30, 2012.
  In November 2011, the Company granted a warrant that immediately vested to purchase up to 750,000 shares of common stock to one outside consultant.  During the six months ended June 30, 2012, the warrant was returned by the holder and cancelled.
 NOTE 11 – WWPP SALE OF COMMON STOCK AND NONCONTROLLING INTEREST


In March 2011, WWPP initiated an offering to accredited investors for the sale of up to 1,500,000 shares of newly-issued WWPP common stock. During the nine months ended September 30, 2011, WWPP sold 120,000 shares of its common stock to third parties for cash of $120,000.  As a result of WWPP’s sale of its common stock, the Company’s ownership interest in WWPP was reduced from 100% to approximately 96% as of September 30, 2011.  The 4% interest in WWPP owned by third parties at June 30, 2012 and December 31, 2011, is presented as a non-controlling interest in the consolidated financial statements.  WWPP has 3,120,000 shares outstanding as of June 30, 2012 and December 31, 2011, of which AMHC owns 3,000,000 and unrelated third parties own the non-controlling interest of 120,000 shares.









HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012


NOTE 12 – SEGMENT REPORTING





The Company’s reporting segments have been determined based on the nature of the products and/or services offered to customers or the nature of their function in the organization. Management evaluates performance based on the operating income contributed by each segment. The accounting policies of the reportable segments are the same as those described in the summary of significant accounting policies included in Note 2.





The tables below summarize information about the Company’s three reportable segments for the three and six months ended June 30, 2012 and 2011.




Investment


Management


PremiumServices


Services


Meat Products


Eliminations


TotalThree months ended June 30, 2012Sales

$
260,172


$
-


$
-


$
-


$
260,172Sales - related party






207,000



-



-



207,000Intercompany sales


-



-



-



-



-Gross profit (loss)


160,795



81,632



-



-



242,427Net income (loss)


(58,327
)


81,426



906



-



24,005Three months ended June 30, 2011Sales

$
352,975


$
50,000


$
17,990


$
-


$
420,965Intercompany sales


-



225,000



-



(225,000
)


-Gross profit (loss)


171,154



275,000



(70,775
)


(225,000
)


150,379Net income (loss)


(708,786
)


260,496



(192,024
)


-



(640,314
)Six months ended June 30, 2012Sales

$
536,492


$
-


$
6,969
*

$
-


$
543,461Sales - related party






369,641



-



-



369,641Intercompany sales


-



-



-



-



-Gross profit (loss)


335,065



122,042



6,577



-



463,684Net income (loss)


(228,523
)


106,715



(10,445
)


-



(132,253
)Six months ended June 30, 2011Sales

$
731,488


$
250,000


$
34,978


$
-


$
1,016,466Intercompany sales


-



450,000



-



(450,000
)


-Gross profit (loss)


341,877



700,000



(101,422
)


(450,000
)


490,455Net income (loss)


(1,004,156
)


637,025



(626,296
)


-



(993,427
)




* Represents gift card breakage revenue.








HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012




NOTE 13 – RELATED PARTY TRANSACTIONS





Related party management services agreements:





On March 1, 2012, AMMS entered into a new management services agreement with HOJ.  This agreement is for an initial 24 month term unless terminated by either party.  HOJ is to pay AMMS a monthly fee equal to $27,500 cash per month.  AMMS also received a warrant to purchase 1,000,000 common shares of HOJ exercisable for $10,000, which was accounted for as a related party transaction.  Subsequent to June 30, 2012, the warrant was cancelled. The Company’s CEO began serving on the board of directors of this company at the start of the management services agreement on March 1, 2012. See Note 1 regarding a merger agreement with the Company and HOJ.
 
 On June 15, 2012, AMMS entered into a management services agreement with a company.  This agreement is for an initial 24 month term unless terminated by either party.  The company is to pay AMMS a monthly fee of $30,000 cash per month; however, no payment is due until a specified amount in raised in financing.   AMMS received one stock warrant to purchase 5% of the company for $5,000, which will be accounted for as a related party transaction.  The AMMS CEO began serving on the board of directors of this company at the start of the management services agreement on June 21, 2012.
 Related party payable:





In July 2011, an employee and minority shareholder of AMI advanced $25,000 to WWPP for short-term operating cash needs.  The amount is non-interest bearing, unsecured, and due on demand.





Related party debt security:





On November 3, 2011, the Company subscribed to a convertible note offering for $25,000 with a private related party entity in which the Company signed a management services agreement and the Company’s CEO began serving on the board of directors of this company.  The promissory note carries a 5% interest rate and is unsecured.  In addition, the Company received 25,000 shares of this company.  The purchase price was allocated to the convertible note as it was determined that the common stock had a nominal value.  The Company’s CEO and CFO both are minority shareholders in this company.





NOTE 14 – SUBSEQUENT EVENTS





As disclosed in a Form 8-K filed with the SEC on July 30, 2012, the Company, on July 25, 2012, entered into an Agreement and Plan of Merger and Reorganization (the “Merger Agreement”) with Hangover Joe’s, Inc., a private Colorado corporation (“HOJ”), whereby the Company would acquire HOJ in a reverse triangular merger (the “Acquisition”).  On July 25, 2012, the parties closed the Acquisition and a Statement of Merger was filed and effective with the Colorado Secretary of State on that day.  Upon closing the Acquisition, the Company issued a total number of common shares to the HOJ shareholders in exchange for all of their ownership interests in HOJ such that they now own approximately 69% of the Company.  The shareholders of the Company prior to the Acquisition now own approximately 31% of the Company.  An aggregate of 83,514,827 Company shares were issued in the Acquisition.
 
 The Merger Agreement further provided that, within five business days after the closing of the Acquisition the Company would sell to Accredited Members Acquisition Corporation (“Buyer”) all of the equity interests in three of the Company’s subsidiaries (the “Sale”), being Accredited Members, Inc., AMHC Managed Services, Inc. and World Wide Premium Packers, Inc. (collectively, the “Subsidiaries”).  Buyer is a private Colorado corporation owned by the Company’s two directors, JW Roth and David Lavigne.  Buyer would pay $10,000 and assume all liabilities related to the Subsidiaries in exchange for all of the shares in the Subsidiaries owned by the Company.  The parties closed the Sale on July 27, 2012.


22










HANGOVER JOE’S HOLDING CORPORATION
 (FORMERLY ACCREDITED MEMBERS HOLDING CORPORATION)
 NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 SIX MONTHS ENDED JUNE 30, 2012


NOTE 14 – SUBSEQUENT EVENTS  (CONTINUED)


The following unaudited pro-forma statements of operations for the Company for the six months ended June 30, 2012 and 2011, and for the balance sheet as of June 30, 2012, give effect to the transactions described above as if they had occurred effective January 1, 2012 and 2011, respectively.  The following unaudited pro forma balance sheet as of June 30, 2012, gives effect to the transactions as if they had occurred on June 30, 2012:




PROFORMA BALANCE SHEET
 (Unaudited)
 JUNE 30, 2012


Hangover Joe's


Hangover


Proforma




ProformaHolding Corp.


Joe's, Inc.


Adjustments




Total(Historical)


(Historical)AssetsCurrent assets:Cash

$
152,038


$
79,775


$
(152,038
)
A


$
79,77510,000

B



10,000Accounts receivable, net


142,861



118,400



(142,861
)
A



118,400Related party receivable


65,500



-



(65,500
)
A



-Inventory


-



19,823



-





19,823Prepaid expenses and other


59,318



24,183



(59,318
)
A



24,183Investments in marketable securities


73,462



-



(73,462
)
A



-Investments in debt securities


30,000



-



(30,000
)
A



-Total current assets


523,179



242,181



(513,179
)




252,181Property and equipment, net


116,068



2,407



(116,068
)
A



2,407Intangible asset


12,500



-



(12,500
)
A



-Cost investments


609,672



-



(609,672
)
A



-Investment in marketable securities


294,403



-



(294,403
)
A



-Investment in debt securities


25,000



-



(25,000
)
A



-Investments in warrant, including related party


38,490



-



(38,490
)
A



-Deposits and other assets


6,294



-



(6,294
)
A



-1,102,427



2,407



(1,102,427
)




2,407Total assets

$
1,625,606


$
244,588


$
(1,615,606
)



$
254,588LiabilitiesCurrent liabilities:Accounts payable and other

$
508,266


$
191,580


$
(508,266
)
A


$
191,580Related party payable


25,000



-



(25,000
)
A



-Accrued expenses


155,666



112,930



(155,666
)
A



112,930Advances payable, related parties


-



89,422



-





89,422Deferred revenue


304,031



-



(304,031
)
A



-Total current liabilities


992,963



393,932



(992,963
)




393,932Notes payable:Related parties


188,158



-



(188,158
)
A



-Other


619,905



-



(619,905
)
A



-Deferred rent liability


23,107



-



(23,107
)
A



-Derivative liability


77,000



-



(77,000
)
A



-908,170



-



(908,170
)




-Total liabilities


1,901,133



393,932



(1,901,133
)




393,932Equity (Deficit):Preferred stock


321,081



-



(321,081
)
A



-Common stock


36,808



264



(36,808
)
A



264Contributed capital


-



719,842



10,000

B



729,842Additional paid-in capital


7,099,771



-



(7,099,771
)
A



-Other comprehensive income


56,002



-



(56,002
)
A



-Accumulated deficit


(7,701,612
)


(869,450
)


7,701,612

A



(869,450
)Total equity (deficit)


(187,950
)


(149,344
)


197,950





(139,344
)Noncontrolling interest


(87,577
)


-



87,577





-Total equity (deficit)


(275,527
)


(149,344
)


285,527





(139,344
)Total liabilities and equity (deficit)

$
1,625,606


$
244,588


$
(1,615,606
)



$
254,588













PROFORMA STATEMENT OF OPERATIONS


(UNAUDITED)
 SIX MONTHS ENDED JUNE 30, 2011


Hangover Joe's


Hangover





Proforma




ProformaHolding Corp.


Joe's, Inc.


Total


Adjustments




Total(Historical)


(Historical)Net sales

$
1,016,466


$
43,467


$
1,059,933


$
(1,016,466
)
A


$
43,467Cost of goods sold


526,011



59,801



585,812



(526,011
)
A



59,801Gross (loss) profit


490,455



(16,334
)


474,121



(490,455
)




(16,334
)Operating expenses:General and administrative


1,133,293



30,224



1,163,517



(1,133,293
)
A



30,224Selling and marketing


745,572



2,250



747,822



(745,572
)
A



2,250Impairment of assets


-



-



-



-

A



-Total operating expenses


1,878,865



32,474



1,911,339



(1,878,865
)




32,474(1,388,410
)


(48,808
)


(1,437,218
)


1,388,410





(48,808
)Other income (expense):Interest expense:Related parties


(6,127
)


-



(6,127
)


6,127

A



-Other


(8,529
)


-



(8,529
)


8,529

A



-Gain on derivative liability


509,962



-



509,962



(509,962
)
A



-Gain (loss) on value of derivative warrants


17,393



-



17,393



(17,393
)
A



-Impairment of marketable securities


(142,650
)


-



(142,650
)


142,650

A



-Gain on sale of marketable securities


22,470



-



22,470



(22,470
)
A



-Other income, net


2,464



-



2,464



(2,464
)
A



-394,983



-



394,983



(394,983
)




-Net loss

$
(993,427
)

$
(48,808
)

$
(1,042,235
)

$
993,427




$
(48,808
)Less: net loss attributable to noncontrolling interest

$
(5,547
)

$
-


$
(5,547
)

$
5,547

A


$
-Net loss attributable to AMHC/Hangover Joe's


(987,880
)


(48,808
)


(1,036,688
)


987,880

A



(48,808
)Net loss

$
(993,427
)

$
(48,808
)

$
(1,042,235
)

$
993,427




$
(48,808
)Net loss per share-basic and diluted

$
(0.03
)















$
*Weighted average number of common sharesoutstanding - basic and diluted


32,443,318











72,212,547

A



104,655,865


* less than $0.01 per share









PROFORMA STATEMENT OF OPERATIONS
 (UNAUDITED)
 SIX MONTHS ENDED JUNE 30, 2012


Hangover Joe's


Hangover





Proforma




ProformaHolding Corp.


Joe's, Inc.


Total


Adjustments




Total(Historical)


(Historical)Net sales

$
913,102


$
350,374


$
1,263,476


$
(913,102
)
A


$
350,374Cost of goods sold


449,418



293,217



742,635



(449,418
)
A



293,217Gross (loss) profit


463,684



57,157



520,841



(463,684
)




57,157Operating expenses:General and administrative


432,421



423,537



855,958



(432,421
)
A



423,537Selling and marketing


132,397



184,354



316,751



(132,397
)
A



184,354Total operating expenses


564,818



607,891



1,172,709



(564,818
)
A



607,891(101,134
)


(550,734
)


(651,868
)


101,134





(550,734
)Other income (expense):Interest expense:Related parties


(13,291
)


-



(13,291
)


13,291





-Other


(58,088
)


(223
)


(58,311
)


58,088

A



(223
)Loss on value of warrants


(19
)


-



(19
)


19

A



-Gain on sale of marketable securities


37,847



-



37,847



(37,847
)
A



-Other income, net


2,432



-



2,432



(2,432
)
A



-(31,119
)


(223
)


(31,342
)


31,119

A



(223
)Net loss

$
(132,253
)

$
(550,957
)

$
(683,210
)

$
132,253

A


$
(550,957
)Less: net loss attributable to noncontrolling interest


(402
)


-



(402
)


402

A



-Net loss attributable to AMHC/Hangover Joe's

$
(131,851
)

$
(550,957
)

$
(682,808
)

$
131,851

A


$
(550,957
)Net loss

$
(132,253
)

$
(550,957
)

$
(683,210
)

$
132,253




$
(550,957
)Net loss per share-basic and diluted

$
*
















$
*Weighted average number of common sharesoutstanding - basic and diluted


35,135,691











78,205,248

A



113,340,939













The following adjustments are made to the accompanying unaudited pro forma balance sheet and statements of operations:
 
 (A) This entry is to reflect that AMHC issued of a total number of common shares to the HOJ shareholders in exchange for all of their ownership interests in HOJ. This entry also reflects the sale to Accredited Members Acquisition Corporation (“Buyer”) all of the equity interests in three of the Company’s subsidiaries, which represents substantially all of the operations of the Company prior to the acquisition of HOJ, being Accredited Members, Inc., AMHC Managed Services, Inc. and World Wide Premium Packers, Inc. (collectively, the “Subsidiaries”). Because all of the operating businesses of AMHC were sold within five business days after the closing of the HOJ acquisition, the transaction was accounted for as a recapitalization of HOJ. The number of shares issued in the accompanying unaudited pro forma financial statements of operations is calculated at the beginning of each of the periods presented to reflect that HOJ shareholders received approximately 69% of the combined entity's shares. The actual number of shares issued at the closing of this transaction (83,514,807shares), were based on the number of AMHC shares outstanding at that date and is different than the number of shares utilized in the pro forma calculations.
 
 (B) This entry reflects that the Buyer paid $10,000 and assumed all liabilities related to the subsidiaries in exchange for all of the shares in the Subsidiaries owned by the Company.














ITEM 2.   Management's Discussion and Analysis of Financial Condition and Results of Operations.
 
 Cautionary Statement about Forward-Looking Statements
 
 This Form 10-Q contains forward-looking statements regarding future events and the Company’s future results that are subject to the safe harbors created under the Securities Act of 1933 (the “Securities Act”) and the Securities Exchange Act of 1934 (the “Exchange Act”). These statements are based on current expectations, estimates, forecasts, and projections about the industry in which the Company operates and the beliefs and assumptions of the Company’s management. Words such as “hopes,” “expects,” “anticipates,” “targets,” “goals,” “projects,” “intends,” “plans,” “believes,” “seeks,” “estimates,” “continues,” “may,” variations of such words, and similar expressions are intended to identify such forward-looking statements. In addition, any statements that refer to projections of the Company’s future financial performance, including projections under our licensing and distribution arrangements, the Company’s anticipated growth potential in its business, and other characterizations of future events or circumstances are forward-looking statements. Readers are cautioned that these forward-looking statements are only predictions and are subject to risks, uncertainties, and assumptions that are difficult to predict, including those identified under “Risk Factors” in our Form 10-K for the year ended December 31, 2011 and in the Form 8-K filed on July 30, 2012.  Therefore, actual results may differ materially and adversely from those expressed in any forward-looking statements.  For an assessment of the Company on a post-Acquisition basis please refer to the July 30, 2012, Form 8-K.
 
 The Company is under no duty to update any of these forward-looking statements after the date of this report. You should not place undue reliance on these forward-looking statements.
 
 Plan of Operation
 
 Accredited Members Holding Corporation (“the “Company”) is a Colorado corporation that was formed under Colorado law on December 1, 2005.  Until February 24, 2010, the Company was not involved in active business operations and instead sought to engage in the exchange of real estate properties between individuals through the use of Section 1031 of the Internal Revenue Code.  In February 2010 the Company acquired Accredited Members, Inc. (“AMI”) through a merger transaction (the “AMI Merger”) and began conducting its operations through AMI.  The Company’s name was Across America Real Estate Exchange (“Across America”) until May 11, 2010, when it was changed to Accredited Members Holding Corporation.  As a result of the Acquisition on July 25, 2012, by the Company of Hangover Joe’s, Inc., the Company changed its name to Hangover Joe’s Holding Corporation.
 
 Until July 27, 2012, the Company provided various services and products through its subsidiary corporations AMI, AMHC Managed Services (“AMMS”) and World Wide Premium Packers, Inc. (“WWPP”).  The term the “Company” as used herein is intended to refer to the Company as a whole and any references to Across America are intended for historical purposes and to give context to the reader.  The Company has a limited operating history and there will be limited continuing impact regarding these operations, and the Company cannot provide any assurance it will be able to raise funds through a future issuance of equity or debt to carry out its business plan.
 
 AMI
 
 AMI, was formed in December 2008, for the purpose of acquiring customer contracts and related customer relationships from EdgeWater Research, LLC (“EdgeWater”). AMI acquired certain customer contracts and relationships from EdgeWater on March 11, 2009.  AMI had no operations from its formation date to the date of the EdgeWater acquisition. AMI provides a range of services that are primarily intended for sophisticated investors interested in micro-cap and development stage companies as well as early stage companies seeking to increase general market awareness of their operations and business plans.  To this end, AMI offers a range of free and paid subscription services to individual investors who purchase memberships offered by the Company, as well as to companies that pay AMI to participate in its services and programs aimed to help those companies improve their investment relations and increase their market exposure.  Among the services provided by and through AMI, and the manners in which it provides its services to its clients are:
 
 ●
AMI Website- Through its website (www.accreditedmembers.com) members may access information that is intended to provide members with various financial and investment related information and tools (the “Site”).  The Site is also intended to allow members a forum to network with other investors and share investment ideas and information.  On the Site members can post comments and other information on a range of investment related issues, review information posted by other members, and interact with other members regarding investment and financial market issues.  This exchange of information is done primarily through blogs and posting of comments and other information. Members cannot post materials (including comments) on the Site in an anonymous manner. Additionally, issuer clients (such as corporations) may post “profiles” where they can provide general information about their company and business plan.
 
 27
 
 ●
Investment Conferences and Seminars- AMI organizes and hosts several investment conferences within the United States each year.   At these conferences, AMI clients are given the opportunity to present information with respect to their respective businesses and given the opportunity to respond to questions from conference attendees.   AMI members (as well as other persons) may register to attend these conferences.   Subscribing issuers to the Site are given the opportunity to either present a 20 to 30 minute overview of their business to conference attendees and/or to have a conference/exhibitors table (depending on their paid contracted service).
 
 ●
Research and Publications- AMI provides financial reports and general analysis to its members which it believes is independent and unbiased.   This research and information in large part focuses on small/microcap companies, as AMI believes that information and research with respect to these companies is difficult to come by.    Through this research AMI does not provide financial or investment advice to any of its clients.    AMI also publishes a quarterly magazine that it distributes to its current and prospective clients that is intended to promote AMI’s business and also provide general information regarding the market and financial news.  AMI also sells advertisements through this publication.
 
 ●
Other Products and Services- AMI sells business valuation reports that it prepares for non-public issuer/customers. AMI issues a monthly “AMI Analyst Report” that provides third party evaluations of early stage companies, this report is provided to paying members.
 
 AMI believes that the predictable, recurring revenue streams and operating leverage in its membership subscription and issuer subscription model as well as the market opportunity will result in margin expansion and long term revenue growth. AMI believes there is a large opportunity to convert many of the people who utilize financial information that is publicly available on the Site to paid subscribers of the Site.
 
 Although AMI generally provides its products and services for cash compensation, in its discretion it may accept (and has accepted) equity compensation from its issuer profile clients. When AMI accepts equity compensation, it may disclose its equity interest in its respective clients as it deems appropriate.
 
 To date, AMI primarily has earned revenues through issuer contracts to present and have tables at the investment conferences and management services contracts.  During 2011, AMI hosted four investment conferences; AMI hosted two conferences in the six months ended June 30, 2012, and plans to host one investment conference in October 2012.  Going forward, AMI hopes to further develop its business operations by focusing on increasing memberships to AMI and offering new products and services such as AMI Analyst Report and other membership opportunities.
 
 World Wide Premium Packers, Inc.
 
 WWPP was formed on February 14, 2010, for the purpose of procuring, processing, and marketing premium meats and related products.  WWPP entered into a licensing agreement with Pat Boone (an American signer, actor and writer) that granted WWPP a perpetual exclusive, world-wide license to use Mr. Boone’s name and likeness in connection with the marketing and sale of premium meats, cookbooks and related products.    Throughout much of 2010, WWPP focused on organizational matters and on developing its business plan.
 
 On November 15, 2010, WWPP launched its first consumer brand, Pat Boone All-American Meats.  These products were mail ordered (or internet-ordered) and generally sent directly to the consumer.  The target market of the brand was values-based, meat consumers that appreciate premium products.  Five percent of the net sales from each transaction were contributed to a charitable program (5% For Hunger).  This program is administered by the Pat Boone Foundation, an organization dedicated to help people in need, at home and abroad. WWPP’s business operations were comprised of a Pat Boone Meats unit that was a consumer brand and independent business unit.  Pat Boone All-American Meats is a legacy brand of premium meats sold direct to consumers.  The products were targeted to consumers that are loyal to the name and causes of Pat Boone. This business unit operated primarily through a network of suppliers, service providers and co-packing facilities.
 
 On August 17, 2011, WWPP announced modifications to its business plan and ceased its online sales of Pat Boone branded products. WWPP has shifted its core business plan after its analysis that the target customer for its online marketing and sales efforts does not meet the demographics of Pat Boone affiliates. The Company is working towards identifying strategic industry companies to assist WWPP in moving toward an in-store retail strategy. The Company, based on discussions with Mr. Boone, determined that the Pat Boone brand of quality meats may gain more momentum and public acceptance by being positioned on targeted grocery store shelves to help build the brand in selected markets versus the limited sales experienced through a solely online distribution method. Although WWPP hopes to be able to sell premium meat products on a retail level, it has not taken any definitive steps with retailers or others to place and sell its products, and there can be no assurance that WWPP will ever be able to sell its products on a retail level.
 
 28
 
 Management Services
 
 Beginning in the second quarter 2010, AMI began providing management services to third parties, including chief executive officer and chief financial officer functions on a fixed-contract basis.  In June 2011, the Company formed AMHC Managed Services, Inc. (“AMMS”), a wholly owned subsidiary of the Company.  All management services projects were transferred from AMI to AMMS in connection with the formation.  These management services are aimed to assist certain private companies with the advancement of their business plans.  The Company believes that many small private companies are formed by entrepreneurs with deep aptitudes in the technical aspects of their relevant businesses, but with limited expertise in other aspects of the business, such as access to potential marketing relationships, various outsourcing opportunities, management and reporting infrastructure/controls, capital formation and structure and a host of others. The Company’s experience has been that many small private companies develop products, services or other viable business opportunities with considerable promise, yet they ultimately fail because they lack certain key components necessary to advance their plans to the point of success.  The Company believes that its founders and staff possess aptitudes in many of those areas, as well as considerable relationships with both its members and others enterprises operating in various other relevant areas.  As a result, the Company believes these things place it in a position where it can provide marked value to private companies who lack some of those critical components.  The management services approach may allow the Company to leverage and monetize those relationships by perhaps contracting with some of its members or others it may know to help execute the portions of the business that the private company operators may not be able to execute on their own.
 
 As part of the management services, on May 18, 2010, the Company entered into a management services agreement with WWPP (which at the time was controlled primarily by certain related parties).  Through this agreement, the Company provided WWPP certain administrative and other corporate management services including the administration and implementation of accounting and general financial book-keeping functions, the coordination of certain sales and marketing activities, and standard investor relations services.  This agreement terminated as of August 31, 2011, due to the shift in WWPP’s business plan to identify industry partners to position WWPP in a retail space rather than through online sales.
 
 On September 1, 2011, AMMS entered into a management services agreement with The Story Company, Inc. (“The Story Company”). This agreement is for an initial twelve-month term unless terminated by either party.  The Story Company is to pay AMMS a monthly fee equal to $22,500 cash per month – however, this fee is not due to the AMMS until The Story Company obtains at least $250,000 in outside capital. AMMS also received one board of director’s seat upon execution of the agreement which makes this contract related party and revenue has been and will be recognized as such. The Story Company also issued one stock warrant to AMMS to purchase 500,000 common shares exercisable at $0.01 per share. As of December 1, 2011, this agreement was amended for the September fee to be paid in $22,500 in common stock with no October nor November fees due.  As of December 1, 2011, the fee would be $4,000 cash per month. The Story Company obtained at least $250,000 in outside capital in July 2012.
 
 On September 1, 2011, AMMS entered into a management services agreement with Southern Hospitality Franchisee Holding Corporation (“SHFHC”).  This agreement is for an initial twelve-month term unless terminated by either party.    SHFHC is to pay AMMS a monthly fee equal to $35,000 cash per month. AMMS has also received one board of director’s seat upon execution of this agreement which makes this contract related party and revenue has been and will be recognized as such. SHFHC also issued one stock warrant to the Company to purchase 500,000 common shares exercisable at $0.0005 per share.
 
 On March 1, 2012, AMMS entered into a new management services agreement with HOJ.  This agreement is for an initial 24 month term unless terminated by either party.  HOJ is to pay AMMS a monthly fee equal to $27,500 cash per month.  AMMS also received a warrant to purchase 1,000,000 common shares of HOJ exercisable for $10,000, which was accounted for as a related party transaction.  Subsequent to June 30, 2012, the warrant was cancelled. The Company’s CEO began serving on the board of directors of this company at the start of the management services agreement on March 1, 2012.
 
 On June 15, 2012, AMMS entered into a management services agreement with a company.  This agreement is for an initial 24 month term unless terminated by either party.  The company is to pay AMMS a monthly fee of $30,000 cash per month; however, no payment is due until a specified amount in raised in financing.   AMMS received one stock warrant to purchase 5% of the company for $5,000, which will be accounted for as a related party transaction.  The AMMS CEO began serving on the board of directors of this company at the start of the management services agreement on June 21, 2012.
 
 On June 26, 2012, AMMS entered into a management services agreement with a company.  This agreement is for an initial six month term unless terminated by either party.  The company is to pay AMMS in three separate cash tranches, with the first payment paid by June 30, 2012.  AMMS will receive one stock warrant to purchase 5% of the company for $5,000, when certain deliverables of the agreement have been completed.
 
 29
 
 The Company hopes to enter into additional similar agreements to provide management services in the future, along with combining products from AMI such as investment conferences and the AMI website, to tailor to customers’ needs. It’s the Company’s intent to have these management services compliment the AMI products.
 
 Results of Operations
 
 The financial statements reflect the results of the Company’s operations on a consolidated basis.  The Company has conducted its operations through its subsidiaries, AMI, WWPP, and AMMS since June 2011.   The Company’s operations have generally grown as the Company has expanded its client base and has begun to offer additional services to its clients.  Although the Company’s increased operations have resulted in greater revenues for the Company, the Company’s costs of operations have also grown.  However, the Company is optimistic that its results of operations will improve throughout the remainder of its 2012 fiscal year as a result of new promotional activities we have, and plan to, engage in.  Moreover, we hope to both further develop and grow our operations through AMI and AMMS; primarily by continuing to grow our client base and market awareness, as well as offering new services through AMI.  The Company may also consider exploring further acquisitions of operating companies should it identify a company it believes would complement its current operations.
 
 Revenues
 
 During the six months ended June 30, 2012, the Company generated approximately $913,102 in net revenue compared to $1,016,466 in net revenue in the prior year. These revenues were primarily generated by AMI through issuer profile clients and the investment conferences hosted by AMI during the first and second quarters of 2012.   Conference revenues were down from the prior year due to annual customer contracts per a conference.  The decrease in conference revenue was offset by the expansion of AMMS.  To date, the Company (through AMI) has not generated significant revenues through the sale of individual paying (i.e. full access) memberships to the Site.  During the six months ended June 30, 2012, the Company generated $369,641 in “Related Party” management fees.
 
 Of the Company’s three primary business segments, during 2012 and 2011 the Company’s revenues were largely generated through investment services provided by AMI.
 
 Investment Services

Management Services

Premium Meat ProductsSix months ended June 30, 2012

$536,492

$369,641

$6,969*Six months ended June 30, 2011

$731,500

$250,000

$35,000
 
 *Gift card breakage revenue
 
 Of the revenues generated by AMI and AMMS, approximately 58% were generated through conference revenue, memberships, magazine, and issuer profiles; 42% were generated through management services.  The Company is optimistic that revenues generated by and through AMI and AMMS will grow during fiscal 2012 and beyond as it continues to take measures to increase issuer profile clients and memberships.  However, AMI expects its general and administrative costs to increase as it continues to try to grow and promote its business.  The Company does not anticipate any sales through WWPP during fiscal 2012 as it will continue to look at viable options for a retail partner.
 
 Many of the Company’s (revenue) contracts involve services that may be provisioned at varying times over the term of the contract.  However, in many instances, payments for those services are made prior to the actual delivery of each service. The majority of this revenue is generated from the delivery of conferences and is generally recognized within 60 days depending on the number of conferences sold in a contract.   As a result of this, most of the revenues the Company will ultimately recognize will first be recorded as deferred revenue.  As the Company delivers a particular service the deferred revenue liability is reduced and revenue is recognized.  Consequently, the Company believes that the deferred revenue component is an important metric in evaluating its progress.  Moreover, the conversion of deferred revenues into revenues will likely continue to be a component of net revenues in future periods.  Deferred revenue is discussed in further detail below. For WWPP, there was approximately $7,000 of deferred revenue liability recognized for the six months ended June 30, 2012.  These deferred revenues were generated by the sale of gift cards to be used to purchase meat products at a future date.  The liability will be reduced upon the expiration of those gift cards in future periods and redemption of these gift cards is not possible due to the of halt of online sales during 2012.
 
 
 30
 
 Cost of Revenue
 
 For the three and six months ended June 30, 2012 and 2011, the Company’s cost of revenue was $224,745 and $449,418 compared to $270,586 and $526,011 in the prior year.  The decrease in cost of revenue was primarily attributable to the decrease in WWPP’s cost of revenue of approximately $0 and $400 in 2012 compared to $88,764 and $136,400 in 2011.  These expenses included cost of products and packaging of the meat products when sold.  With the formation of AMMS in mid-2011, the costs associated with the related party management services agreements were $0 for the three and six month ended June 30, 2011 compared to $125,368 and $247,599 for the same period in 2012.  The costs included salaries to service the management service agreements.  The cost of revenue decreased for investment and management services to $99,377 and $201,427 for the three and six months ended June 30, 2012 compared to $181,822 and $389,611 in the three and six months ended June 30, 2011.  The main driver of this component is a reduction in the per conference cost by selecting less expensive venues.
 
 Operating Expenses
 
 For the three and six months ended June 30, 2012, the Company’s operating expenses were $220,231 and $564,818 compared to $992,340 and $1,878,865 in the prior year.  Significant expenditures were made in both periods in order to market products and services to prospective Company clients.  The Company’s largest operating expense during the three and six months ended June 30, 2012 was its general and administrative expenses totaling approximately $202,201 and $432,421 compared to $529,910 and $1,133,293 for the same period in 2011.  The decrease in general and administrative costs is due to a lack of turn-over in executive level staff in the current year and the allocation of salaries to cost of sales related to the expansion of AMMS.   These expenses primarily included recurring corporate costs (such as payroll and related expenses), as well as expenditures related to the initiation of the AMMS business component.  General and administrative and selling and marketing expenses for the three and six months ended June 30, 2012 and 2011, also included approximately $4,219, $21,468, $44,726 and $90,565 of (non-cash) stock-based compensation. Additionally, the Company incurred approximately $18,030 and $132,397 in selling and marketing expenses during the three and six months ended June 30, 2012 compared to $462,430 and $745,572 in the same period in 2011, which were primarily expended to promote and market the Site and the investment conferences and costs associated with its publication, as well as the promotion of Pat Boone All-American meats.  The decrease is due to the cessation of on-line sales of Pat Boone meats. The Company expects to incur general and administrative expenses going forward as it grows its operations, and incorporates and implements the AMI issuer, memberships and management business components.  The Company anticipates that the net loss may continue due to the overall expansion of AMI and AMMS.
 
 Other income (expense)
 
 For the three and six months ended June 30, 2012, the Company recognized other income (expense) of approximately $1,809 and $(31,119) compared to other income of $201,647 and $394,983 in the prior year.  The decrease in other income was primarily due to the $384,162 and $509,962 gain in 2011 on WWPP’s derivative liability compared to $0 in the three and six months ended June 30, 2012, as the fair value was estimated of the contingent conversion feature is zero.  The Company incurred interest expenses on promissory notes which totaled $34,900 and $71,379 compared to $9,656 and $14,656 the same period a year before which was offset by realized gains in security sales of approximately $37,847 for the three and six months ended June 30, 2012.
 
 Liquidity and Capital Resources
 
 The Company’s consolidated financial statements for the three and six months ended June 30, 2012, have been prepared on a going concern basis, which contemplates the realization of assets and the settlement of liabilities and commitments in the normal course of business.  The Report of our Independent Registered Public Accounting Firm on the Company’s consolidated financial statement as of and for the year ended December 31, 2011, includes a “going concern” explanatory paragraph which means that the auditors stated that conditions exist that raise doubt about the Company’s ability to continue as a going concern.
 
 As of June 30, 2012, the Company had working capital deficit of approximately $469,784 and had $152,038 of cash and cash equivalents, which represents a 52% decrease in cash and cash equivalents from December 31, 2011.
 
 In large part, the decrease in the Company’s current assets on June 30, 2012 when compared to December 31, 2011 was the result of a decrease in marketable securities due to the sale of securities in the six months ended June 30, 2012.
 
 
 31
 
 When the Company accepts equity based consideration, it typically accepts such consideration in the form of restricted stock and generally does so from issuers for which there is a public market for their securities (or which the Company expects there to be a public market in the near future), and although the Company’s holdings are subject to certain restrictions (including defined hold periods), it is reasonably expected that these securities will be realized in cash within one year.  At times, the Company has elected to receive compensation in the form of equity compensation in an attempt to ensure it secures payment, to diversify its sources of revenues, and potentially permit the Company to realize additional value through appreciation of these securities (although at times the market value of the securities accepted by the Company have at times decreased).  However, when the Company accepts securities it potentially subjects itself to a weaker liquidity position as well as to risks associated with holding securities (including potential declines in market value and a lack of liquidity).  Although the Company has accepted equity-based consideration from certain of its clients, it is not principally engaged in the business of investing, reinvesting, owning, holding, or trading in securities.  The reclassification during the year ended December 31, 2011, was the result of certain marketable securities used as collateral for promissory notes.
 
 As of June 30, 2012, the Company had an accumulated deficit of approximately $7,701,629.  Although AMI generated revenues through the AMI Site and investment conferences, in large part it has funded its operations through the sale of its securities.  Although the Company believes its revenues will increase, for at least the near term the Company expects to continue to in part rely on outside sources of capital to fund its current and planned operations.
 
 During the period ended June 30, 2012, the Company did not close on any private placement transactions through the sale of its equity securities compared to the period ended December 31, 2011, the Company closed on $982,000.  The Company may continue to seek additional capital to help fund its operations in the near term.  However, there can be no assurance that additional financing will be available to the Company on reasonable terms, if at all.  As a result of the Company’s losses from operations and limited capital resources, the Company’s independent registered public accounting firm’s report in the Company’s financial statements as of, and for the year ended, December 31, 2011, includes an explanatory paragraph discussing that these conditions raise substantial doubt about the Company’s ability to continue as a going concern.  The Company’s ability to continue to pursue its plan of operations is dependent upon its ability to increase revenues and/or raise the capital necessary to meet its financial requirements on a continuing basis.
 
 In connection with the change in the Company’s business plan, the Company’s estimates for expenses have changed. The Company may need to raise additional capital to fund its projected business expenditures and operations. There can be no assurance that additional financing will be available to the Company on reasonable terms, if at all. The Company’s Form 8-K filed on July 30, 2012, contains a more accurate depiction of the Company’s liquidity needs on a post-Acquisition basis.
 
 Current Liabilities; Deferred Revenue
 
 The Company’s deferred revenue liability as of June 30, 2012, is $304,031 compared to $349,006 as of December 31, 2011.  The decrease in deferred revenue during 2012 was due to the decrease in overall revenues for the first half of 2012 compared to the same period in 2011.  Several of the services offered by the Company require on-going or multiple deliverables.  For example, with respect to AMI membership agreements (for both individuals and profile clients) they typically require a partial up-front payment and require the Company to deliver services such as access and services through the Site and the ability to participate in conferences. Deferred revenue is primarily due to the Company entering into agreements and collecting cash and equity compensation during the year, but which the Company has not fully delivered all purchased services.
 
 During the six months ended June 30, 2012, the Company entered into profile agreements (many with 180 day or annual contract terms) with an estimated contract value of approximately $478,675 (which includes amounts expected to be paid through equity securities), which amounts are not reflected as revenues (and may be reflected as current liabilities) until the services described in the agreements are performed by the Company.  However, part of this value is represented by equity compensation either paid, or to be paid, to the Company.   Further, the estimated values of these contracts include amounts received under contracts but for which the Company’s services and products have not been fully delivered, and as such, much of the value of these contracts has been deferred.
 
 Operating Activities
 
 Net cash used in operating activities was approximately $189,193 for the first six months of 2012, as compared to net cash used in operating activities of approximately $1,432,244 for the same period in 2011. The decrease in net cash used in operating activities in 2012 (compared to 2011) was primarily due to: (i) the decrease in net loss for the 2012 period, as compared to the 2011 period, and (ii) increases in other current assets, accounts payable, accrued expenses, as well as the expansion of the business and addition of operation segments, as compared to the 2011 period.
 
 32
 
 Investing Activities
 
 Net cash provided by investing activities in 2012 was $138,320, as compared to net cash provided by investing activities of approximately $28,494 for the same period in 2011. Net cash provided by investing activities in 2012 was the result of cash received from the sale of investments.  Net cash provided by investing activities in 2011 was primarily the result of cash received from the sale of investments of $70,306, which was offset by cash used of $11,800 for purchases of property and equipment and cash used for the purchase of debt and equity securities of $30,000.
 Financing Activities
 
 Net cash used in financing activities for the first six months of 2012 was approximately $117,970, compared to net cash provided by financing activities of $1,284,500 in the same period in 2011.  Cash used in financing activities in 2012 was due to the repayment on the principal of promissory notes for $127,970 offset by the issuance of promissory notes for $10,000.  In 2011, the Company generated $757,000 from the issuance of common stock, $417,500 from the issuance of promissory notes and $110,000 from the sale of WWPP stock.
 
 Off Balance Sheet Arrangements
 
 We have no off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material to our shareholders.
 
 Recently issued and adopted accounting pronouncements
 
 Critical Accounting Policies
 
 There have been no changes to the Company’s critical accounting policies in the six months ended June 30, 2012, from those contained in the Company’s 2011 Annual Report on Form 10-K.
 
 In June 2011, the FASB issued Accounting Standards Update No. 2011-05, " Presentation of Comprehensive Income" ("ASU No. 2011-05"), which improves the comparability, consistency, and transparency of financial reporting and increases the prominence of items reported in other comprehensive income ("OCI") by eliminating the option to present components of OCI as part of the statement of changes in stockholders' equity. The amendments in this standard require that all non-owner changes in stockholders' equity be presented either in a single continuous statement of comprehensive income or in two separate but consecutive statements. Subsequently in December 2011, the FASB issued Accounting Standards Update No. 2011-12, " Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other Comprehensive Income" ("ASU No. 2011-12"), which indefinitely defers the requirement in ASU No. 2011-05 to present on the face of the financial statements reclassification adjustments for items that are reclassified from OCI to net income in the statement(s) where the components of net income and the components of OCI are presented. The amendments in these standards do not change the items that must be reported in OCI, when an item of OCI must be reclassified to net income, or change the option for an entity to present components of OCI gross or net of the effect of income taxes. The amendments in ASU No. 2011-05 and ASU No. 2011-12 are effective for interim and annual periods beginning after December 15, 2011 and are to be applied retrospectively. The adoption of the provisions of ASU No. 2011-05 and ASU No. 2011-12 did not have a material impact on the presentation of the Company’s consolidated statement of operations and comprehensive loss.
 
 Item 3.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.
 
 Not applicable.
 
 33
 
 Item 4. CONTROLS AND PROCEDURES
 
 Disclosure Controls and Procedures
 
 As required by Rule 13a-15 under the Securities Exchange Act of 1934 (the “1934 Act”), as of June 30, 2012, we carried out an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures.  This evaluation was carried out under the supervision and with the participation of our Chief Executive Officer (our principal executive officer) and our Chief Financial Officer (our principal financial officer). Based upon and as of the date of that evaluation, our Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures are not effective to timely alert management to material information required to be included in our periodic reports filed with the Securities and Exchange Commission  and to ensure that information required to be disclosed in such reports is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosures.  However, management believes that the financial statements included in this report present fairly, in all material respects, the Company’s consolidated financial position, results of operations and cash flows for the periods presented.  Due to our limited financial resources and limited personnel we are not able to, and do not intend to, immediately take any action to remediate the material weaknesses identified.
 
 Disclosure controls and procedures are controls and other procedures that are designed to ensure that information required to be disclosed in our reports filed or submitted under the 1934 Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms.  Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in our reports filed under the 1934 Act is accumulated and communicated to our management, including our principal executive officer and our principal financial officer, as appropriate, to allow timely decisions regarding required disclosure.
 
 Internal Control Over Financial Reporting
 
 There were not any changes in our internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) promulgated by the SEC under the 1934 Act) during the six months ended June 30, 2012, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.
 
 34
 
 PART II - OTHER INFORMATION
 
 
 
 Item 1A.  RISK FACTORS
 
 See our Form 8-K filed on July 30, 2012 for changes to the risk factors applicable to the Company.
 
 Item 2.    UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS
 
 See our Form 8-K filed on July 30, 2012, relating to the issuance of 83,514,827 shares of Company common stock.
 
 Item 5. OTHER INFORMATION
 
 None.
 
 Item 6. EXHIBITS
 
 Exhibit No.

Title3.1.1

Articles of Incorporation. Incorporated by reference from Form SB-2 Registration Statement, January 29, 2007.3.1.2

Amendment to Articles of Incorporation. Incorporated by reference from Form 10-Q for the quarter ended March 31, 2010 and filed on May 17, 2010.3.1.3

Amendment to the Articles of Incorporation.  Incorporated by reference from Form 8-K dated December 15, 2010, and filed on December 20, 2010.3.1.4

Amendment to the Articles of Incorporation. Filed herewith.3.1.5

Amendment to the Articles of Incorporation. Filed herewith.3.2

Bylaws. Incorporated by reference from Form 8-K dated October 19, 2010, and filed on October 25, 2010.31.1

Certification Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (Michael Jaynes, Chief Executive Officer).  Filed herewith.31.2

Certification Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (J.W. Roth, Chief Financial Officer). Filed herewith.32.1

Certification Pursuant to 18 U.S.C. §1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (Michael Jaynes, Chief Executive Officer).  Filed herewith.32.2

Certification Pursuant to 18 U.S.C. §1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (J.W. Roth, Chief Financial Officer). Filed herewith.101 *

Interactive Data Files Pursuant to Rule 405 of Regulation S-T. Filed herewith.





* To be filed by amendment








In accordance with the requirements of the Securities Exchange Act of 1934, we have duly caused this report to be signed on our behalf by the undersigned, thereunto duly authorized.





HANGOVER JOE’S HOLDING CORPORATIONDate:  August 14, 2012
By:
/s/  J.W. RothChief Financial OfficerDate:  August 14, 2012
By:
/s/ Michael JaynesChief Executive Officer








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