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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549





FORM 10-Q







|x | QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
|- | ---------------------------------------------------------------------------------------

For the quarterly period ended September 30, 2009

OR



| ̈ | TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
|- | ----------------------------------------------------------------------------------------

For the transition period from  to

Commission file number: 001-32750





SPARK NETWORKS, INC.

(Exact name of registrant
as specified in its charter)







|                                                               |  |                                     
|-------------------------------------------------------------- |  | ------------------------------------
|DELAWARE                                                       |  | 20-8901733                          
|(State or other jurisdiction of Incorporation or organization) |  | (I.R.S. Employer Identification No.)
|                                                               | 
|8383 Wilshire Boulevard, Suite 800 Beverly Hills, California   |  | 90211                               
|(Address of principal executive offices)                       |  | (Zip Code)                          

(323) 658-3000

(Registrants telephone number, including area code)

Not Applicable.

(Former name, former address and former fiscal year, if
changed since last report)





Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes   þ        No   ̈

Indicate by check mark whether the registrant has submitted electronically and
posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the
registrant was required to submit and post such files).

Yes   ̈        No   ̈

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See definition of large accelerated
filer, accelerated filer and smaller reporting company in Rule 12b-2 of the Exchange Act.



|                          |  |                     |  |                         |  |                            
|------------------------- |  | ------------------- |  | ----------------------- |  | ---------------------------
|Large accelerated filer  ̈ |  | Accelerated filer  ̈ |  | Non-accelerated filer  ̈ |  | Smaller-Reporting Company þ

Indicate by check mark whether the registrant is a shell company (as defined in Rule
12b-2 of the Exchange Act). Yes  ̈  No þ

The registrant had 20,581,544 shares of common stock, par value $0.001 per share, outstanding as of November 12, 2009.









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SPARK NETWORKS, INC.

Table of Contents to Quarterly Report on Form 10-Q



|         |  |                                                                                                              |  |   
|-------- |  | ------------------------------------------------------------------------------------------------------------ |  | --
|PART I.  |  | FINANCIAL INFORMATION                                                                                        |  |   
|         |  |                                                                                                             
|Item 1.  |  | Financial Statements                                                                                         |  |   
|         |  | Consolidated Balance Sheets at September 30, 2009 (unaudited) and December 31,
2008                          |  | 3 
|         |  | Unaudited Consolidated Statements of Income for the three 
and nine months ended September 30, 2009 and 2008 |  | 4 
|         |  | Unaudited Consolidated Statements of Cash Flows for the nine months ended September 30, 2009 and 2008        |  | 5 
|         |  | Unaudited Notes to Consolidated Financial Statements                                                         |  | 6 
|Item 2.  |  | Managements Discussion and Analysis of Financial Condition and Results of
Operations                        |  | 13
|Item 3.  |  | Quantitative and Qualitative Disclosures about Market Risk                                                   |  | 20
|Item 4.  |  | Controls and Procedures                                                                                      |  | 20
|         |  |                                                                                                             
|PART II. |  | OTHER INFORMATION                                                                                            |  |   
|         |  |                                                                                                             
|Item 1.  |  | Legal Proceedings                                                                                            |  | 21
|Item 1A. |  | Risk Factors                                                                                                 |  | 21
|Item 2.  |  | Unregistered Sales of Equity Securities and Use of Proceeds                                                  |  | 21
|Item 3.  |  | Defaults upon Senior Securities                                                                              |  | 21
|Item 4.  |  | Submission of Matters to a Vote of Security Holders                                                          |  | 21
|Item 5.  |  | Other Information                                                                                            |  | 21
|Item 6.  |  | Exhibits                                                                                                     |  | 22
|         |  | Signatures                                                                                                   |  | 23
|         |  | Exhibit 3.2                                                                                                  |  |   
|         |  | Exhibit 31.1                                                                                                 |  |   
|         |  | Exhibit 31.2                                                                                                 |  |   
|         |  | Exhibit 32.1                                                                                                 |  |   



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Part I. Financial Information



|ITEM1. | FINANCIAL STATEMENTS
|------ | --------------------

SPARK NETWORKS, INC.

CONSOLIDATED BALANCE SHEETS

(in thousands, except share data)



|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |  | ------------- | ------- | - | ------------ | - | ------- | -
|                                                                                                                                                                                                      |  | September 30, |         |   | December 31, |  
|                                                                                                                                                                                                      |  | 2009          |         |   | 2008         |  
|                                                                                                                                                                                                      |  | (unaudited)   |         |   |              |  
|Assets                                                                                                                                                                                                |  |               |         |   |              |   |         |  
|Current assets:                                                                                                                                                                                       |  |               |         |   |              |   |         |  
|Cash and cash equivalents                                                                                                                                                                             |  | $             | 7,704   |   |              | $ | 7,417   |  
|Restricted cash                                                                                                                                                                                       |  |               | 648     |   |              |   | 766     |  
|Accounts receivable                                                                                                                                                                                   |  |               | 899     |   |              |   | 1,102   |  
|Deferred tax asset                                                                                                                                                                                    |  |               | 42      |   |              |   | 52      |  
|Prepaid expenses and other                                                                                                                                                                            |  |               | 860     |   |              |   | 1,869   |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total current assets                                                                                                                                                                                  |  |               | 10,153  |   |              |   | 11,206  |  
|Property and equipment, net                                                                                                                                                                           |  |               | 2,197   |   |              |   | 1,685   |  
|Goodwill, net                                                                                                                                                                                         |  |               | 18,036  |   |              |   | 17,964  |  
|Intangible assets, net                                                                                                                                                                                |  |               | 5,284   |   |              |   | 5,750   |  
|Deferred tax asset                                                                                                                                                                                    |  |               | 4,473   |   |              |   | 5,002   |  
|Deposits and other assets                                                                                                                                                                             |  |               | 2,004   |   |              |   | 401     |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total assets                                                                                                                                                                                          |  | $             | 42,147  |   |              | $ | 42,008  |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Liabilities and Stockholders Equity                                                                                                                                                                  |  |               |         |   |              |   |         |  
|Current liabilities:                                                                                                                                                                                  |  |               |         |   |              |   |         |  
|Accounts payable                                                                                                                                                                                      |  | $             | 1,019   |   |              | $ | 2,260   |  
|Accrued liabilities                                                                                                                                                                                   |  |               | 5,558   |   |              |   | 4,830   |  
|Deferred revenue                                                                                                                                                                                      |  |               | 4,631   |   |              |   | 4,093   |  
|Notes payable and other short-term debt                                                                                                                                                               |  |               | 3,750   |   |              |   | 7,750   |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total current liabilities                                                                                                                                                                             |  |               | 14,958  |   |              |   | 18,933  |  
|Deferred tax liabilities                                                                                                                                                                              |  |               | 653     |   |              |   | 756     |  
|Income tax liability                                                                                                                                                                                  |  |               | 999     |   |              |   | 906     |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total liabilities                                                                                                                                                                                     |  |               | 16,610  |   |              |   | 20,595  |  
|Commitments and contingencies (Note 8)                                                                                                                                                                |  |               |        |   |              |   |        |  
|Stockholders equity:                                                                                                                                                                                 |  |               |         |   |              |   |         |  
|Authorized capital stock consists of 100,000,000 shares of common stock, $0.001 par value; issued and outstanding 20,581,544 and
20,541,744 at September 30, 2009 and December 31, 2008, respectively |  |               | 21      |   |              |   | 21      |  
|Additional paid-in-capital                                                                                                                                                                            |  |               | 46,438  |   |              |   | 45,545  |  
|Accumulated other comprehensive income                                                                                                                                                                |  |               | 618     |   |              |   | 591     |  
|Accumulated deficit                                                                                                                                                                                   |  |               | (21,540 | ) |              |   | (24,744 | )
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total stockholders equity                                                                                                                                                                            |  |               | 25,537  |   |              |   | 21,413  |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  
|Total liabilities and stockholders equity                                                                                                                                                            |  | $             | 42,147  |   |              | $ | 42,008  |  
|                                                                                                                                                                                                      |  |               |         |   |              |   |         |  

See accompanying notes.



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SPARK NETWORKS, INC.

CONSOLIDATED STATEMENTS OF INCOME

(unaudited, in thousands, except per share data)



|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|----------------------------------------------------------------------------------------------- |  | ------------------------------- | ------ | ------------------------------ | ---- | - | ------ |  | - | ------ | - |  | - | ------ | -
|                                                                                                |  | Three Months EndedSeptember 30, |        | Nine Months EndedSeptember 30, |     
|                                                                                                |  | 2009                            |        |                                | 2008 |   | 2009   |  |   | 2008   |  
|Net revenues                                                                                    |  | $                               | 11,058 |                                |      | $ | 14,041 |  | $ | 34,332 |   |  | $ | 44,050 |  
|Direct marketing expenses                                                                       |  |                                 | 3,054  |                                |      |   | 3,409  |  |   | 8,888  |   |  |   | 11,504 |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Contribution                                                                                    |  |                                 | 8,004  |                                |      |   | 10,632 |  |   | 25,444 |   |  |   | 32,546 |  
|Operating expenses:                                                                             |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Sales and marketing (including stock-based compensation of $44, $157, $134, and $546)           |  |                                 | 906    |                                |      |   | 1,082  |  |   | 2,663  |   |  |   | 3,263  |  
|Customer service (including stock-based compensation of $2, $13, $9, and $51)                   |  |                                 | 450    |                                |      |   | 599    |  |   | 1,430  |   |  |   | 1,811  |  
|Technical operations (including stock-based compensation of $39, $168, $129, and $510)          |  |                                 | 792    |                                |      |   | 1,000  |  |   | 2,510  |   |  |   | 3,084  |  
|Development (including stock-based compensation of $22, $138, $84, and $456)                    |  |                                 | 952    |                                |      |   | 1,145  |  |   | 3,358  |   |  |   | 3,476  |  
|General and administrative (including stock-based compensation of $161, $501, $506, and $1,549) |  |                                 | 2,778  |                                |      |   | 3,897  |  |   | 8,968  |   |  |   | 12,052 |  
|Amortization of intangible assets                                                               |  |                                 | 127    |                                |      |   | 107    |  |   | 498    |   |  |   | 658    |  
|Impairment of goodwill and long-lived assets                                                    |  |                                 |       |                                |      |   | 119    |  |   | 880    |   |  |   | 119    |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Total operating expenses                                                                        |  |                                 | 6,005  |                                |      |   | 7,949  |  |   | 20,307 |   |  |   | 24,463 |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Operating income                                                                                |  |                                 | 1,999  |                                |      |   | 2,683  |  |   | 5,137  |   |  |   | 8,083  |  
|Other (income)/expense and interest, net                                                        |  |                                 | (44    | )                              |      |   | 149    |  |   | (1,437 | ) |  |   | (409   | )
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Income before income taxes                                                                      |  |                                 | 2,043  |                                |      |   | 2,534  |  |   | 6,574  |   |  |   | 8,492  |  
|Provision for income taxes                                                                      |  |                                 | 1,036  |                                |      |   | 789    |  |   | 3,370  |   |  |   | 3,540  |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Net income                                                                                      |  | $                               | 1,007  |                                |      | $ | 1,745  |  | $ | 3,204  |   |  | $ | 4,952  |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Net income per share  basic and diluted                                                        |  | $                               | 0.05   |                                |      | $ | 0.08   |  | $ | 0.16   |   |  | $ | 0.20   |  
|                                                                                                |  |                                 |        |                                |      |   |        |  |   |        |   |  |   |        |  
|Weighted average shares outstanding  basic                                                     |  |                                 | 20,582 |                                |      |   | 22,751 |  |   | 20,566 |   |  |   | 24,430 |  
|Weighted average shares outstanding  diluted                                                   |  |                                 | 20,582 |                                |      |   | 22,770 |  |   | 20,574 |   |  |   | 24,452 |  

See accompanying notes.



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SPARK NETWORKS, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS

(unaudited, in thousands)



|                                                                              |  |                                |        |   |      |   |         |  
|----------------------------------------------------------------------------- |  | ------------------------------ | ------ | - | ---- | - | ------- | -
|                                                                              |  | Nine Months EndedSeptember 30, |       
|                                                                              |  | 2009                           |        |   | 2008 |  
|Cash flows from operating activities:                                         |  |                                |        |   |      |   |         |  
|Net income                                                                    |  | $                              | 3,204  |   |      | $ | 4,952   |  
|Adjustments to reconcile net income to cash provided by operating activities: |  |                                |        |   |      |   |         |  
|Depreciation and amortization                                                 |  |                                | 1,135  |   |      |   | 1,298   |  
|Foreign exchange gain on intercompany loan                                    |  |                                | (49    | ) |      |   | (537    | )
|Income from asset received from legal judgment                                |  |                                | (1,742 | ) |      |   |        |  
|Impairment of goodwill and long-lived assets                                  |  |                                | 880    |   |      |   | 119     |  
|Stock-based compensation                                                      |  |                                | 862    |   |      |   | 3,112   |  
|Deferred taxes                                                                |  |                                | 436    |   |      |   | (90     | )
|Other                                                                         |  |                                | 142    |   |      |   | 71      |  
|Changes in operating assets and liabilities:                                  |  |                                |        |   |      |   |         |  
|Accounts receivable                                                           |  |                                | 203    |   |      |   | 198     |  
|Restricted cash                                                               |  |                                | 118    |   |      |   | 787     |  
|Prepaid expenses and other assets                                             |  |                                | 1,115  |   |      |   | (356    | )
|Accounts payable and accrued liabilities                                      |  |                                | (678   | ) |      |   | 1,840   |  
|Deferred revenue                                                              |  |                                | 537    |   |      |   | 727     |  
|                                                                              |  |                                |        |   |      |   |         |  
|Net cash provided by operating activities                                     |  |                                | 6,163  |   |      |   | 12,121  |  
|                                                                              |  |                                |        |   |      |   |         |  
|Cash flows from investing activities:                                         |  |                                |        |   |      |   |         |  
|Sale of marketable securities                                                 |  |                                |       |   |      |   | 200     |  
|Purchases of property and equipment                                           |  |                                | (1,083 | ) |      |   | (780    | )
|Purchase of business and intangible assets                                    |  |                                | (32    | ) |      |   |        |  
|Cash paid in acquisition of business, net of cash acquired                    |  |                                | (770   | ) |      |   | (770    | )
|                                                                              |  |                                |        |   |      |   |         |  
|Net cash (used in) investing activities                                       |  |                                | (1,885 | ) |      |   | (1,350  | )
|                                                                              |  |                                |        |   |      |   |         |  
|Cash flows from financing activities:                                         |  |                                |        |   |      |   |         |  
|Proceeds from issuance of common stock                                        |  |                                | 30     |   |      |   | 10      |  
|Purchase of shares for retirement                                             |  |                                |       |   |      |   | (15,066 | )
|Payment on deferred financing costs                                           |  |                                | (21    | ) |      |   | (446    | )
|Proceeds from other short term debt                                           |  |                                |       |   |      |   | 5,000   |  
|Payment on borrowing on revolving credit facility                             |  |                                | (4,000 | ) |      |   | (2,500  | )
|                                                                              |  |                                |        |   |      |   |         |  
|Net cash provided by (used in) financing activities                           |  |                                | (3,991 | ) |      |   | (13,002 | )
|                                                                              |  |                                |        |   |      |   |         |  
|Net increase (decrease) in cash                                               |  |                                | 287    |   |      |   | (2,231  | )
|Cash and cash equivalents at beginning of period                              |  |                                | 7,417  |   |      |   | 8,796   |  
|                                                                              |  |                                |        |   |      |   |         |  
|Cash and cash equivalents at end of period                                    |  | $                              | 7,704  |   |      | $ | 6,565   |  
|                                                                              |  |                                |        |   |      |   |         |  
|Supplemental disclosure of cash flow information:                             |  |                                |        |   |      |   |         |  
|Cash paid for interest                                                        |  | $                              | 142    |   |      | $ | 10      |  
|Cash paid for income taxes                                                    |  | $                              | 811    |   |      | $ | 556     |  

See accompanying notes.



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SPARK NETWORKS, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(unaudited)



|1. | The Company and Summary of Significant Accounting Policies
|-- | ----------------------------------------------------------

The Company

The common stock of Spark Networks, Inc., a Delaware corporation (the
Company), is traded on the NYSE Amex. The Company and its consolidated subsidiaries provide online personals services in the United States and internationally, whereby adults are able to post information about themselves
(profiles) on the Companys Web sites and search and contact other individuals who have posted profiles.

Membership to the
Companys online services, which includes the posting of a personal profile and photos, and access to its database of profiles, is free. The Company typically charges a subscription fee for varying subscription lengths (typically, one, three,
six and twelve months) to members, allowing them to initiate communication with other members and subscribers utilizing the Companys onsite communication tools, including anonymous email, instant messenger, chat rooms and message boards. For
most of the Companys services, two-way communications through the Companys email platform can only take place between paying subscribers.

Basis of Presentation

The consolidated financial statements include the accounts of the Company and all of its majority
owned subsidiaries. All significant intercompany accounts and transactions have been eliminated.

The accompanying unaudited consolidated
interim financial statements reflect all adjustments, consisting of only normal recurring items, which, in the opinion of management, are necessary for a fair statement of the results of operations for the periods shown. The results of operations
for such periods are not necessarily indicative of the results expected for the full year or for any future periods.

The preparation of
consolidated financial statements in conformity with generally accepted accounting principles in the United States (GAAP) requires management to make estimates, judgments and assumptions that affect the reported amounts of assets,
liabilities, revenues and expenses and related disclosure of contingent assets and liabilities. On an on-going basis, the Company evaluates its estimates, including those related to uncollectible receivables, the useful lives of long-lived assets
including property and equipment, investment fair values, goodwill and other intangible assets, investments in equity interests, income taxes, and contingencies. In addition, the Company uses assumptions when employing the Black-Scholes option
valuation model to calculate the fair value of granted stock-based awards. The Company bases its estimates of the carrying value of certain assets and liabilities on historical experience and on various other assumptions that are believed to be
reasonable under the circumstances, when these carrying values are not readily available from other sources. Actual results may differ from these estimates.

The consolidated financial statements should be read in conjunction with the consolidated financial statements and related notes included in the Companys Annual Report on Form 10-K and 10-K/A
for the year ended December 31, 2008. Certain information and footnote disclosures normally included in financial statements prepared in accordance with GAAP have been condensed or omitted pursuant to such rules and regulations. The
consolidated balance sheet as of December 31, 2008 was derived from the Companys audited financial statements for the year ended December 31, 2008.

Fair Value Measurement

Effective January 1, 2008, we adopted the methods of
fair value as described in the Fair Value Measurements and disclosures guidance. It clarifies that fair value is an exit price, representing the amount that would be received in a sale of an asset or paid to transfer a liability in an orderly
transaction between market participants. As such, fair value is a market-based measurement that



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should be determined based on assumptions that market participants would use in pricing an asset or a liability. As a basis for considering such assumptions, the guidance establishes a three-tier
value hierarchy, which prioritizes the inputs used in the valuation methodologies in measuring fair value:

Level 1Observable inputs that reflect quoted prices (unadjusted) for identical assets or liabilities in active markets.

Level 2Other inputs that are directly or indirectly observable in the marketplace.

Level 3Unobservable inputs which are supported by little or no market activity.

The
fair value hierarchy requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value.

As of September 30, 2009, the Company has financial assets that consist of cash and cash equivalents, which are measured at fair value using quoted prices for identical assets in an active market
(Level 1 fair value hierarchy).

Recently Adopted Accounting Pronouncements

In December 2007, the Financial Accounting Standards Board (FASB) issued new guidance for Business Combinations and for
Non-controlling Interests in Consolidated Financial Statements. The new treatment requires an acquirer to measure the identifiable assets acquired, the liabilities assumed and any non-controlling interest in the acquiree at their fair
values on the acquisition date, with goodwill being the excess value over the net identifiable assets acquired. The Non-controlling Interests in Consolidated Financial Statements guidance clarifies that a non-controlling interest in a subsidiary
should be reported as equity in the consolidated financial statements. The calculation of earnings per share will continue to be based on income amounts attributable to the parent. The effective date is for financial statements issued for fiscal
years beginning after December 15, 2008. The Company adopted both guidance as of January 1, 2009 and such adoption did not have a material effect on the Companys consolidated financial position or results of operations.

In April 2008, the FASB issued the Determination of the Useful Life of Intangible Assets guidance. It amends the factors that should be
considered in developing renewal or extension assumptions used to determine the useful life of a recognized intangible asset under the Goodwill and Other Intangible Assets guidance. The intent of the amended guidance is to improve the
consistency between the useful life of a recognized intangible asset under the prior one and the period of expected cash flows used to measure the fair value of the assets under the new guidance and other guidance under GAAP. The guidance is
effective for financial statements issued for fiscal years beginning after December 15, 2008. The Company adoption date was January 1, 2009 and it did not have a material effect on the Companys consolidated financial position or
results of operations.

In April 2009, the FASB issued the Interim Disclosures about Fair Value of Financial Instruments
guidance. It requires disclosures about the fair value of financial instruments in interim and annual financial statements. The effective date starts for periods ending after June 15, 2009, with early adoption permitted for periods
ending after March 15, 2009. The Company adopted the guidance in the quarter ended June 30, 2009. Because the new guidance amend only the disclosure requirements related to the fair value of financial instruments, the adoption
did not affect the Companys consolidated financial condition and results of operations.

In May 2009, the FASB issued the "Subsequent
Events" guidance, which provides guidance to establish general standards of accounting for and disclosures of events that occur after the balance sheet date but before financial statements are issued or are available to be issued. It also requires
entities to disclose the date through which subsequent events were evaluated as well as the rationale for why that date was selected. This disclosure should alert all users of financial statements that an entity has not evaluated subsequent events
after that date in the set of financial statements being presented. The Company adopted the guidance in the quarter ended June 30, 2009.



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Comprehensive Income

Comprehensive income is defined as the change in equity of a business enterprise during a period from transactions and other events and circumstances from non-owner sources. For the Company, comprehensive
income consists of its reported net income and the net unrealized gains or losses on marketable securities and foreign currency translation adjustments. Comprehensive income for each of the periods presented is comprised as follows:



|                                                                                  |  |                                 |       |      |                                |       |      |  |      |       |  |   |       |  
|--------------------------------------------------------------------------------- |  | ------------------------------- | ----- | ---- | ------------------------------ | ----- | ---- |  | ---- | ----- |  | - | ----- | -
|                                                                                  |  | Three Months EndedSeptember 30, |       |      | Nine Months EndedSeptember 30, |      
|(in thousands)                                                                    |  | 2009                            |       | 2008 |                                |       | 2009 |  | 2008 |      
|Net income                                                                        |  | $                               | 1,007 |      | $                              | 1,745 |      |  | $    | 3,204 |  | $ | 4,952 |  
|Changes in unrealized gains/losses in available for sale securities, net of taxes |  |                                 |      |      |                                |      |      |  |      |      |  |   | (3    | )
|Foreign currency translation adjustment, net of taxes                             |  |                                 | 89    |      |                                | (59   | )    |  |      | 27    |  |   | 265   |  
|                                                                                  |  |                                 |       |      |                                |       |      |  |      |       |  |   |       |  
|Total comprehensive income, net of taxes                                          |  | $                               | 1,096 |      | $                              | 1,686 |      |  | $    | 3,231 |  | $ | 5,214 |  
|                                                                                  |  |                                 |       |      |                                |       |      |  |      |       |  |   |       |  



|2. | Net Income per Share
|-- | --------------------

The Company
calculates and presents the net income per share of both basic and diluted net income per share. Basic net income per share is computed by dividing net income available to common stockholders by the weighted average number of shares of common stock
outstanding. Diluted net income per share includes the effect of potential shares of stock outstanding, including dilutive stock options and warrants, using the treasury stock method as prescribed in the guidance.



|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       
|------------------------------------------------ |  | ------------------------------- | ------ | ------------------------------ | - | ------ |  | ---- | ------ |  | - | ------
|(in thousands except per share data)             |  | Three Months EndedSeptember 30, |        | Nine Months EndedSeptember 30,
|                                                 |  | 2009                            |        | 2008                           |   | 2009   |  | 2008
|Income per Share of Common Stock  Basic         |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Net income applicable to common stock            |  | $                               | 1,007  |                                | $ | 1,745  |  | $    | 3,204  |  | $ | 4,952 
|Weighted average shares outstanding  basic      |  |                                 | 20,582 |                                |   | 22,751 |  |      | 20,566 |  |   | 24,430
|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Basic Earnings per Share                         |  | $                               | 0.05   |                                | $ | 0.08   |  | $    | 0.16   |  | $ | 0.20  
|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Income per Share of Common Stock  Diluted       |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Net income applicable to common stock            |  | $                               | 1,007  |                                | $ | 1,745  |  | $    | 3,204  |  | $ | 4,952 
|Weighted average shares outstanding  basic      |  |                                 | 20,582 |                                |   | 22,751 |  |      | 20,566 |  |   | 24,430
|Dilutive options using the treasury stock method |  |                                 |       |                                |   | 19     |  |      | 8      |  |   | 22    
|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Weighted average shares outstanding  diluted    |  |                                 | 20,582 |                                |   | 22,770 |  |      | 20,574 |  |   | 24,452
|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Diluted Earnings per share                       |  | $                               | 0.05   |                                | $ | 0.08   |  | $    | 0.16   |  | $ | 0.20  
|                                                 |  |                                 |        |                                |   |        |  |      |        |  |   |       

Options to purchase 3.5 million shares for the three and nine month periods ending
September 30, 2009 and 3.1 million shares for the three and nine month periods ending September 30, 2008 respectively, were not included in the computation of diluted net income per share because the exercise price of such options was
above the average stock price for the period and, therefore, the options were considered anti-dilutive.



8



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##### Table of Contents

|3. | Acquisitions of Businesses and Intangibles
|-- | ------------------------------------------

HurryDate Asset Acquisition

On February 1, 2007, the Company purchased the assets of HurryDate, a leading online
personals and singles events company, for total consideration of $2.3 million in cash. In addition, subject to certain conditions in the purchase agreement, the Company would also pay additional consideration based on an earn-out tied to the
operating income of the HurryDate business for the period covering April 1, 2007 to March 31, 2008. On October 17, 2007, the Company entered into a letter agreement with the sellers and agreed the first and second earn-out payments
would each be $770,000 and the third earn-out payment would be $660,000. These amounts when and if paid (the first installment was paid in 2008 and the second installment was paid in the first quarter of 2009) would be an increase to the goodwill
recorded for this acquisition. These amounts assume the sellers are entitled to a full earn-out payment pursuant to the purchase agreement. Of the $3.7 million of acquired intangible assets, $490,000 was assigned to member databases and is being
amortized over three years, $50,000 was assigned to subscriber databases and was amortized over five months, $800,000 was assigned to developed software which is being amortized over five years, $360,000 was assigned to domain names which are not
subject to amortization, and $2.0 million was assigned to goodwill. In the fourth quarter of 2008, the Company performed its annual valuation and determined the fair value of the HurryDate reporting unit and compared it to the carrying amount of the
reporting unit. The analysis concluded that a sustained decline in HurryDates speed dating business had reduced projected cash flows below the carrying amount of the reporting unit and as such, the Company impaired the entire goodwill amount.
HurryDate has not shown improvement since the impairment analysis was completed, as such, management concluded that the additional earn-out payment made in the first quarter of 2009 should be impaired. The goodwill is deductible for tax purposes.



|4. | Revolving Credit Facility
|-- | -------------------------

In February
2008, the Company and its wholly-owned subsidiary, Spark Networks Limited, as borrower, entered into an agreement (the Initial Agreement) with Bank of America for a $30.0 million revolving credit facility, which was amended to $25.0
million on September 29, 2009 (the "Amended Agreement").

The Amended Agreement, among other things, increases the per annum interest
rate under the Agreement, which is based upon a financial leverage ratio of less than 1.00, 1.00 to 1.49 and 1.50 and greater. The corresponding interest rates on LIBOR based borrowings are increased to LIBOR plus 1.75%, 2.00% and 2.50%,
respectively. In the event the Company elects to borrow under a base rate loan, the corresponding interest rates are increased to the prime rate plus, 0.75%, 1.00% and 1.50%, respectively. Under the Amended Agreement, the Company pays a 0.250%
to 0.375% per annum commitment fee on all funds not utilized under the facility, measured on a daily basis.

The Amended Agreement
requires the Company to maintain a consolidated leverage ratio at any time during any period of four fiscal quarters of no greater than 2.00 to 1.00 for quarters through December 31, 2009 and 1.50 to 1.00 for quarters on and after
March 31, 2010, and a consolidated adjusted EBITDA of $9 million for the quarters ending September 30, 2009 through December 31, 2009 and $8 million for the quarters ending on and after March 31, 2010. In addition, the
Amended Agreement requires the Company to maintain a fixed charge coverage ratio for each period of four consecutive fiscal quarters of no less than 1.25 to 1.00 through the quarter ending September 30, 2009 and 1.50 to 1.00 for the quarters
ending on or after December 31, 2009.

The Company was compliant with the Amended Agreement's customary affirmative and negative
covenants, as of September 30, 2009.

At September 30, 2009, there was $3.5 million outstanding under the Amended Agreement bearing
an interest rate of 1.7% with $21.5 million of borrowing capacity remaining under this revolving credit facility. Due to the short term nature of this instrument, the carrying value approximates the fair value of the loan balance outstanding. In
connection with the amendment in September 2009, the Company paid deferred financing costs of approximately $21,000. In connection with the Initial Agreement, the Company paid deferred financing costs of approximately $446,000. Costs associated with
both the Initial and the Amended Agreements were included in other current assets and deposits and other assets. In the third quarter of 2009, the Company wrote off $36,000 of the remaining deferred financing costs associated with the Initial
Agreement, reflecting a $5.0 million reduction in the revolving credit facility. The remaining deferred financing costs are amortized to interest expense in the Consolidated Statements of Income over the full term of the Amended Agreement.
Amortization expense for the deferred financing costs for the nine months ended September 30, 2009 and September 30, 2008 were $113,000 and $99,000, respectively.



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##### Table of Contents

|5. | Stockholders Equity
|-- | --------------------

Re-Pricing of Employees Options

On January 5, 2009, the Company re-priced options for certain key employees. The
exchange of options was treated as a synthetic re-pricing, which includes a cancellation and replacement of equity instruments. The estimated incremental expense is approximately $1 million and will be recognized over the four year vesting term of
the newly issued options. The incremental expense for the three and nine months ended September 30, 2009 were $57,000 and $229,000, respectively.

Employee Stock Option Plans

As of July 9, 2007, pursuant to the completion of the Scheme of Arrangement, the
Company adopted the Spark Networks, Inc. 2007 Omnibus Incentive Plan (the 2007 Plan) initially authorizing and reserving 2.5 million shares, which may increase on January 1 of each year. Prior to the Companys
incorporation and Scheme of Arrangement, Spark Networks plc had two Option Plans, the MatchNet plc 2000 Executive Share Option Plan (the 2000 Plan) and Spark Networks plc 2004 Share Option Plan (the 2004 Plan). No further
options are granted under the 2000 Plan or the 2004 Plan; however, all outstanding options previously granted under those plans continue in full force and effect.

Awards under the 2007 Plan may include incentive stock options, nonqualified stock options, stock appreciation rights (SARs), restricted shares of common stock, restricted stock units,
performance stock or unit awards, other stock-based awards and cash-based incentive awards.

The Compensation Committee may grant to a
participant an award. The terms and conditions of the award, including the quantity, price, vesting periods and other conditions on exercise will be determined by the Compensation Committee.

The exercise price for stock options will be determined by the Compensation Committee in its discretion, but may not be less than 100% of the closing sale
price of one share of the Companys common stock on the NYSE Amex (or any other applicable exchange on which the stock is listed) on the date when the stock option is granted. Additionally, in the case of incentive stock options granted to a
holder of more than 10% of the total combined voting power of all classes of stock of the Company on the date of grant, the exercise price may not be less than 110% of the closing sale price of one share of common stock on the date the stock option
is granted.

As of September 30, 2009, total unrecognized compensation cost related to unvested stock options was $3.5 million. This cost
is expected to be recognized over a weighted-average period of four years. The following table describes option activity for the three months ended September 30, 2009:



|                                  |  |                 |   |  |                                |     
|--------------------------------- |  | --------------- | - |  | ------------------------------ | ----
|                                  |  | Number ofShares |   |  | WeightedAveragePrice Per Share
|                                  |  | (in thousands)  |   |  |                               
|Outstanding at December 31, 2008  |  | 3,643           |   |  | $                              | 5.62
|Granted                           |  | 3,083           |   |  |                                | 3.00
|Exercised                         |  | (10             | ) |  |                                | 0.71
|Cancelled                         |  | (22             | ) |  |                                | 3.77
|Expired                           |  | (3,098          | ) |  |                                | 5.64
|                                  |  |                 |   |  |                                |     
|Outstanding at March 31, 2009     |  | 3,596           |   |  | $                              | 3.33
|Granted                           |  | 17              |   |  |                                | 2.30
|Exercised                         |  | (30             | ) |  |                                | 0.83
|Cancelled                         |  | (4              | ) |  |                                | 3.00
|Expired                           |  | (38             | ) |  |                                | 7.14
|                                  |  |                 |   |  |                                |     
|Outstanding at June 30, 2009      |  | 3,541           |   |  | $                              | 3.32
|Granted                           |  | 18              |   |  |                                | 2.41
|Exercised                         |  |                |   |  |                                |    
|Cancelled                         |  | (11             | ) |  |                                | 4.16
|Expired                           |  | (11             | ) |  |                                | 6.48
|                                  |  |                 |   |  |                                |     
|Outstanding at September 30, 2009 |  | 3,537           |   |  | $                              | 3.32

Options issued prior to February 2006 are priced in foreign currency. Weighted average price per
share calculations are impacted by foreign exchange fluctuations for these options.



10



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##### Table of Contents

Stockholder Rights Plan

The Company has a stockholder rights plan. The rights accompany each share of common stock of the Company and are evidenced by ownership of common stock. The rights are not exercisable except upon the
occurrence of certain takeover-related events. Once triggered, the rights would entitle the stockholders, other than a person qualifying as an Acquiring Person pursuant to the rights plan, to purchase additional common stock at a 50%
discount to their fair market value. The rights issued under the Rights Plan may be redeemed by the board of directors at a nominal redemption price of $0.001 per right, and the board of directors may amend the rights in any respect until the rights
are triggered.



|6. | Segment Information
|-- | -------------------

The Company has four operating segments: Jewish Networks, which consists of JDate.com, JDate.co.il, JDate.co.uk, JDate.fr, Cupid.co.il and their respective co-branded and private label Web sites; Other Affinity Networks, which consists of
the Companys Provo, Utah-based properties which are primarily made up of sites targeted towards various religious, ethnic, geographic and special interest groups including BlackSingles.com and ChristianMingle.com; General Market Networks,
which consists of AmericanSingles.com, Date.co.uk, Date.ca and their respective co-branded and private label Web sites; and Offline & Other Businesses, which consists of revenue generated from offline activities, HurryDate events and
subscriptions to HurryDate.com, and other Web sites and businesses.



|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|------------------------------ |  | ------------------------------- | ------ | ------------------------------ | - | ------ |  | ---- | ------ |  | - | ------
|                               |  | Three Months EndedSeptember 30, |        | Nine Months EndedSeptember 30,
|(in thousands)                 |  | 2009                            |        | 2008                           |   | 2009   |  | 2008
|Net Revenues                   |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Jewish Networks                |  | $                               | 7,074  |                                | $ | 8,444  |  | $    | 21,721 |  | $ | 25,754
|Other Affinity Networks        |  |                                 | 3,195  |                                |   | 3,498  |  |      | 9,798  |  |   | 10,256
|General Market Networks        |  |                                 | 574    |                                |   | 1,721  |  |      | 2,215  |  |   | 6,471 
|Offline & Other Businesses     |  |                                 | 215    |                                |   | 378    |  |      | 598    |  |   | 1,569 
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Total                          |  | $                               | 11,058 |                                | $ | 14,041 |  | $    | 34,332 |  | $ | 44,050
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Direct Marketing               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Jewish Networks                |  | $                               | 628    |                                | $ | 564    |  | $    | 1,787  |  | $ | 1,893 
|Other Affinity Networks        |  |                                 | 2,188  |                                |   | 2,010  |  |      | 6,345  |  |   | 5,820 
|General Market Networks        |  |                                 | 138    |                                |   | 670    |  |      | 559    |  |   | 2,968 
|Offline & Other Businesses     |  |                                 | 100    |                                |   | 165    |  |      | 197    |  |   | 823   
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Total                          |  | $                               | 3,054  |                                | $ | 3,409  |  | $    | 8,888  |  | $ | 11,504
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Contribution                   |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Jewish Networks                |  | $                               | 6,446  |                                | $ | 7,880  |  | $    | 19,934 |  | $ | 23,861
|Other Affinity Networks        |  |                                 | 1,007  |                                |   | 1,488  |  |      | 3,453  |  |   | 4,436 
|General Market Networks        |  |                                 | 436    |                                |   | 1,051  |  |      | 1,656  |  |   | 3,503 
|Offline & Other Businesses     |  |                                 | 115    |                                |   | 213    |  |      | 401    |  |   | 746   
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Total                          |  | $                               | 8,004  |                                | $ | 10,632 |  | $    | 25,444 |  | $ | 32,546
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Unallocated operating expenses |  |                                 | 6,005  |                                |   | 7,949  |  |      | 20,307 |  |   | 24,463
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       
|Operating income               |  | $                               | 1,999  |                                | $ | 2,683  |  | $    | 5,137  |  | $ | 8,083 
|                               |  |                                 |        |                                |   |        |  |      |        |  |   |       

Due to the Companys integrated business structure, operating expenses, other than direct
marketing expenses, are not allocated to the individual reporting segments. As such, the Company does not measure operating profit or loss by segment for internal reporting purposes. Assets and liabilities are not allocated to the different business
segments for internal reporting purposes. Depreciation and amortization are included in unallocated operating expenses.



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##### Table of Contents

|7. | Income on Possession of Assets
|-- | ------------------------------

In the
second quarter of 2009, the Company became the record title owner of real property purchased in a sheriff's sale to partially satisfy the Companys outstanding judgment against Will Knedlik. The Company recorded other income of $1.7 million in
the Other (income)/expense and interest, netline item on the Consolidated Statements of Income and recorded the asset as Deposits and Other Assets on the Consolidated Balance Sheets.



|8. | Commitments and Contingencies
|-- | -----------------------------

Legal Proceedings

Please refer to our Annual Report on Form 10-K/A for the year ended December 31, 2008
(2008 Annual Report) for a description of litigation and claims.

ISYSTEMS v. Spark Networks, Inc. et al.

On July 11, 2008, ISYSTEMS initiated a lawsuit against Spark Networks, Inc., Spark Networks Limited and other parties in the United States District
Court, Northern District of Texas, Dallas Division. The lawsuit was filed in response to an arbitration award ordering the transfer of the domain name, JDATE.NET, to Spark Networks Limited from ISYSTEMS. Spark Networks was apprised of the lawsuit
after ISYSTEMS unsuccessfully attempted to utilize the filing of the lawsuit to prevent the domain transfer to Spark Networks Limited. On December 1, 2008, Spark Networks filed a Motion to Dismiss the Complaint, or, alternatively, for Summary
Judgment. On June 10, 2009, the Court granted our motion and dismissed the case with prejudice. On June 22, 2009, ISYSTEMS filed a motion to vacate the order dismissing the action and requesting leave to amend its complaint. On
October 26, 2009, the Court granted ISYSTEMS motion. ISYSTEMS is required to file its amended complaint by November 25, 2009.

The Company strongly disputes the merits of the claims asserted against it in each of the lawsuits disclosed here and in our 2008 Annual Report and intends to vigorously defend against them.

The Company has additional existing legal claims and may encounter future legal claims in the normal course of business. In the Companys opinion, the
resolutions of the existing legal claims are not expected to have a material impact on its financial position or results of operations. The Company believes it has accrued appropriate amounts where necessary in connection with such litigation.

9. Impairment of Goodwill and Long-lived Assets

In the first quarter of 2009, the Company paid $770,000 to the former owners of HurryDate pursuant to the earn-out arrangement (see Note 3). The payment was recorded as an increase of goodwill. In the
fourth quarter of 2008, the Company performed its annual valuation, determined the fair value of the HurryDate reporting unit and compared it to the carrying amount of the reporting unit.

The analysis concluded that a sustained decline in HurryDates speed dating business has reduced projected cash flows below the carrying amount of the
reporting unit and as such, the Company impaired the goodwill amount. HurryDate has not shown improvement since the impairment analysis was completed, as such, management concluded that the $770,000 earn-out payment should be impaired.

Additionally, in the first quarter of 2009, the Company recorded approximately $110,000 of impairment expense related to development costs for a
discontinued web-based product.



|10. | Subsequent Events
|--- | -----------------

The Company has
completed an evaluation of all subsequent events through November 12, 2009, which is the issuance date of these consolidated financial statements and concluded no subsequent events occurred that required recognition or disclosure.



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##### Table of Contents

|ITEM 2. | MANAGEMENTS DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
|------- | -------------------------------------------------------------------------------------

The following discussion of our financial condition and results of operations should be read in conjunction with our unaudited consolidated financial
statements and the related notes that are included in this Quarterly Report and the audited consolidated financial statements and related notes and Managements Discussion and Analysis of Financial Condition and Results of
Operations contained in our Annual Report on Form 10-K/A for the year ended December 31, 2008 (the 2008 Annual Report).

Some of the statements contained in this Managements Discussion and Analysis of Financial Condition and Results of Operations and elsewhere in this Quarterly Report are forward-looking statements that involve
substantial risks and uncertainties. All statements other than historical facts contained in this report, including statements regarding our future financial position, business strategy and plans and objectives of management for future operations,
are forward-looking statements. In some cases, you can identify forward-looking statements by terminology such as believes, expects, anticipates, intends, estimates, may,
will, continue, should, plan, predict, potential and other similar expressions. We have based these forward-looking statements on our current expectations and projections about
future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Our actual results could differ materially from those anticipated in these forward-looking
statements, which are subject to a number of risks, uncertainties and assumptions including, but not limited to our ability to: attract members; convert members into paying subscribers and retain our paying subscribers; develop or acquire new
product offerings and successfully implement and expand those offerings; keep pace with rapid technological changes; maintain the strength of our existing brands and maintain and enhance those brands and our dependence upon the telecommunications
infrastructure and our networking hardware and software infrastructure; identify and consummate strategic acquisitions and integrate acquired companies or assets; and successfully implement our current long-term growth strategy, and other factors
described in the Risk Factors section of our 2008 Annual Report.

General

The common stock of Spark Networks, Inc. (the Company) is traded on the NYSE Amex. We are a leading provider of online personals services in the
United States and internationally. Our Web sites enable adults to meet online, participate in a community and form relationships.

Segment
Reporting

For segment information, please refer to Note 6 of the Notes to the Consolidated Financial Statements the (Notes)
elsewhere in this report.

Key Metric - Average Paying Subscribers

We regularly review average paying subscribers as a key metric to evaluate the effectiveness of our operating strategies and monitor the financial performance of our business. Subscribers are defined as
individuals for whom we collect a monthly fee for access to communication and Web site features beyond those provided to our non-paying members. Average paying subscribers for each month are calculated as the sum of the paying subscribers at the
beginning and end of the month, divided by two. Average paying subscribers for periods longer than one month are calculated as the sum of the average paying subscribers for each month, divided by the number of months in such period.



13



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##### Table of Contents

Unaudited selected statistical information regarding average paying subscribers for our operating segments
is shown in the table below. Prior period amounts have been reclassified to conform to current period presentation.



|                           |  |                                 |  |                                |  |         |  |        
|-------------------------- |  | ------------------------------- |  | ------------------------------ |  | ------- |  | -------
|                           |  | Three Months EndedSeptember 30, |  | Nine Months EndedSeptember 30,
|                           |  | 2009                            |  | 2008                           |  | 2009    |  | 2008   
|Average Paying Subscribers |  |                                 |  |                                |  |         |  |        
|Jewish Networks            |  | 86,051                          |  | 91,703                         |  | 84,488  |  | 92,007 
|Other Affinity Networks    |  | 66,786                          |  | 66,600                         |  | 65,529  |  | 63,347 
|General Market Networks    |  | 11,452                          |  | 27,814                         |  | 14,428  |  | 32,941 
|Offline & Other Businesses |  | 917                             |  | 1,565                          |  | 1,030   |  | 1,968  
|                           |  |                                 |  |                                |  |         |  |        
|Total                      |  | 165,206                         |  | 187,682                        |  | 165,475 |  | 190,263
|                           |  |                                 |  |                                |  |         |  |        

Average paying subscribers for the Jewish Networks segment decreased 6% and 8% to 86,051 and 84,488
for the three and nine months ended September 30, 2009 compared to 91,703 and 92,007 in the same periods last year. Average paying subscribers for the Other Affinity Networks segment was flat and increased 3% to 66,786 and 65,529 for the
three and nine months ended September 30, 2009 compared to 66,600 and 63,347 in the same periods last year. Average paying subscribers for the General Market Networks segment decreased 59% and 56% to 11,452 and 14,428 for the three and
nine months ended September 30, 2009 compared to 27,814 and 32,941 in the same periods last year

Results of Operations

The following table presents our operating results as a percentage of net revenues:



|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|-------------------------------------------------- |  | ------------------ | - |  | ----------------- | - |  | ----- | - |  | ----- | -
|                                                   |  | Three Months Ended |   |  | Nine Months Ended |  
|                                                   |  | September 30,      |   |  | September 30,     |  
|                                                   |  | 2009               |   |  | 2008              |   |  | 2009  |   |  | 2008  |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Net revenues                                       |  | 100.0              | % |  | 100.0             | % |  | 100.0 | % |  | 100.0 | %
|Direct marketing                                   |  | 27.6               |   |  | 24.3              |   |  | 25.9  |   |  | 26.1  |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Contribution margin                                |  | 72.4               |   |  | 75.7              |   |  | 74.1  |   |  | 73.9  |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Operating expenses:                                |  |                    |   |  |                   |   |  |       |   |  |       |  
|Sales and marketing                                |  | 8.2                |   |  | 7.7               |   |  | 7.8   |   |  | 7.4   |  
|Customer service                                   |  | 4.1                |   |  | 4.3               |   |  | 4.2   |   |  | 4.1   |  
|Technical operations                               |  | 7.2                |   |  | 7.1               |   |  | 7.3   |   |  | 7.0   |  
|Development                                        |  | 8.6                |   |  | 8.2               |   |  | 9.8   |   |  | 7.9   |  
|General and administrative                         |  | 25.1               |   |  | 27.7              |   |  | 26.1  |   |  | 27.3  |  
|Amortization                                       |  | 1.1                |   |  | 0.8               |   |  | 1.5   |   |  | 1.5   |  
|Impairment of goodwill and other long-lived assets |  |                   |   |  | 0.8               |   |  | 2.6   |   |  | 0.3   |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Total operating expenses                           |  | 54.3               |   |  | 56.6              |   |  | 59.3  |   |  | 55.5  |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Operating income                                   |  | 18.1               |   |  | 19.1              |   |  | 14.8  |   |  | 18.4  |  
|Other (income)/expense and interest, net           |  | (0.4               | ) |  | 1.1               |   |  | (4.2  | ) |  | (0.9  | )
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Income before income taxes                         |  | 18.5               |   |  | 18.0              |   |  | 19.0  |   |  | 19.3  |  
|Provision for income taxes                         |  | 9.4                |   |  | 5.6               |   |  | 9.8   |   |  | 8.0   |  
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  
|Net income                                         |  | 9.1                | % |  | 12.4              | % |  | 9.2   | % |  | 11.3  | %
|                                                   |  |                    |   |  |                   |   |  |       |   |  |       |  



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##### Table of Contents

Three Months Ended September 30, 2009 Compared to Three Months Ended September 30, 2008

Net Revenues

Substantially all of our net revenues are derived from subscription fees. Approximately 4% and 6% of our net revenues for the three months ended September 30, 2009 and 2008, respectively, are generated through offline social and travel
events, and advertising revenue. Revenues are presented net of credits and credit card chargebacks. Our subscriptions are offered in durations of varying length (typically, one, three, six and twelve months). Plans with durations longer than one
month are available at discounted monthly rates. Following their initial terms, most subscriptions renew automatically for subsequent one-month periods until subscribers terminate them.

Net revenues decreased 21% to $11.1 million in the third quarter of 2009 compared to $14.0 million in the third quarter of 2008. The majority of this decrease can be attributed to the managed decline in
the Companys General Market Networks segment and lower net revenues for the Jewish Networks segment. Net revenues for the Jewish Networks segment decreased 16% to $7.1 million in the third quarter of 2009 compared to $8.4 million in the third
quarter of 2008. The decrease in net revenues is primarily driven by a lower average paying subscriber base and lower ARPU (average revenue per unit). The lower average paying subscriber base reflects a downturn in the economy while the lower ARPU
represents a shift in the plans purchased by our subscribers at various price points. Net revenues for our Other Affinity Networks segment decreased 9% to $3.2 million in the third quarter of 2009 compared to $3.5 million in the third quarter of
2008. The lower net revenues can be attributed to a 9% decline in ARPU, reflecting a shift in the growth of certain properties, their pricing and the longer term plans purchased. Net revenues for the General Market Networks segment decreased 67% to
$574,000 in the third quarter of 2009, compared to $1.7 million in the third quarter of 2008. The decrease in General Market Networks net revenues is due to a decrease in average paying subscribers and lower ARPU. The lower average paying
subscribers reflects managements decision to eliminate inefficient online marketing expenses while the lower ARPU reflects different pricing and promotions. Net revenues of our Offline & Other Businesses segment decreased 43% to
$215,000 in the third quarter of 2009 compared to $378,000 in the third quarter of 2008. The decrease reflects fewer and smaller travel and event offerings in the third quarter of 2009 as compared to the third quarter of 2008.

Direct Marketing Expenses

Direct
marketing expenses decreased 10% to $3.1 million in the third quarter of 2009 compared to $3.4 million in the third quarter of 2008. The majority of this decline can be attributed to a reduction in inefficient online marketing programs associated
with the General Market Networks segment. Direct marketing expenses for the Jewish Networks segment increased 11% to $628,000 in the third quarter of 2009 compared to $564,000 in the third quarter of 2008, reflecting an increase in offline spending.
Direct marketing expenses for the Other Affinity Networks segment increased 9% to $2.2 million for the third quarter of 2009 compared to $2.0 million in the third quarter of 2008, reflecting growth initiatives for certain properties within this
segment. Direct marketing expenses for the General Market Networks segment decreased 79% to $138,000 in the third quarter of 2009 compared to $670,000 in the third quarter of 2008. The decrease reflects managements decision to pursue cost
effective online subscriber acquisition marketing campaigns. Direct marketing expenses for the Offline & Other Businesses segment decreased 39% to $100,000 for the third quarter of 2009 compared to $165,000 for the third quarter of 2008,
primarily reflecting fewer and smaller event and travel offerings in 2009.

Operating Expenses

Operating expenses consist primarily of sales and marketing, customer service, technical operations, development and general and administrative expenses.
Operating expenses for the third quarter of 2009 were $6.0 million, a decrease of 25% compared to $7.9 million for the third quarter of 2008. The decrease over the third quarter of 2009 is primarily attributable to a $726,000 decrease in sales and
marketing, customer service, technical operations and development expense, and a $1.1 million decrease in general and administrative expense.

Sales and Marketing. Sales and marketing expenses consist primarily of salaries for our sales and marketing personnel. Sales and marketing expenses decreased 16% to $906,000 in the third quarter of 2009 compared to $1.1 million in
the third quarter of 2008. The decrease can be primarily attributed to lower stock-based compensation expense and employee cash compensation and benefits.



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##### Table of Contents

Customer Service.Customer service expenses consist primarily of costs associated with our customer
service centers. Customer service expenses decreased 25% to $450,000 in the third quarter of 2009 compared to $599,000 in the third quarter of 2008. The expense decrease is primarily due to a reduction in employee cash compensation and benefits and
temporary labor, reflecting greater operating efficiencies at the Companys Beverly Hills, CA and Provo, UT locations.

Technical Operations.Technical operations expenses consist primarily of the personnel and systems necessary to support our network, internet connectivity and other data and communication requirements.
Technical operations expenses decreased 21% to $792,000 in the third quarter of 2009 compared to $1.0 million in the third quarter of 2008. The decrease is primarily due to lower employee cash compensation and benefits, depreciation and stock-based
compensation expense.

Development.Development expenses consist primarily of costs incurred in the development,
enhancement and maintenance of our Web sites and services. Development expenses decreased 17% to 952,000 in the third quarter of 2009 compared to $1.1 million in the third quarter of 2008. The decrease is primarily due to lower stock-based
compensation expense, consulting fees and employee cash compensation and benefits.

General and Administrative.General and
administrative expenses consist primarily of corporate personnel-related costs, professional fees, credit card processing fees, and occupancy and other overhead costs. General and administrative expenses decreased 29% to $2.8 million in the third
quarter of 2009 compared to $3.9 million in the third quarter of 2008. The decrease is primarily attributable to lower stock-based compensation expense, lower professional service fees and lower credit card fees and fines in the third quarter of
2009.

Amortization of Intangible Assets.Amortization expenses consist primarily of amortization of intangible assets related to
previous acquisitions. Amortization expenses increased 19% to $127,000 in the third quarter of 2009 compared to $107,000 in the third quarter of 2008, reflecting the addition of assets acquired in December 2008.

Impairment of Other Long-lived Assets.Impairment of other long-lived assets expenses primarily represent the write-down of goodwill and other
intangible assets. Impairment of other long-lived assets was $0 for the three months ended September 30, 2009 as compared to $119,000 for the same period in 2008.

Other (Income)/Expense and Interest, Net.Other (income)/expense and interest consists primarily of interest income associated with temporary investments in interest bearing accounts and foreign
exchange gains and losses related to the intercompany loan with our wholly-owned Israeli subsidiary. Other (income)/expense and interest reflects income of $44,000 for the third quarter of 2009 compared to expense of $149,000 for the same period in
2008. The increase is primarily due to a foreign currency translation gain associated with the intercompany loan, offset by interest expense associated with the outstanding balance on the revolving credit facility.

Net Income and Earnings Per Share.Net income for the third quarter of 2009 was $1.0 million, or $0.05 per share, compared to $1.7 million, or $0.08
per share for the third quarter of 2008. The decrease to net income reflects lower contribution in the third quarter of 2009. Third quarter 2009 earnings per share benefited from an approximate 2.2 million share reduction in fully diluted
weighted average shares outstanding compared to the third quarter of 2008, reflecting the impact of our stock repurchase activities throughout 2008.



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Nine Months Ended September 30, 2009 Compared to Nine Months Ended September 30, 2008

Net Revenues

Substantially all of our net revenues are derived from subscription fees. Approximately 4% and 6% of our net revenues for the nine months ended September 30, 2009 and 2008, respectively, are generated through offline social and travel
events, and advertising revenue. Revenues are presented net of credits and credit card chargebacks. Our subscriptions are offered in durations of varying length (typically, one, three, six and twelve months). Plans with durations longer than one
month are available at discounted monthly rates. Following their initial terms, most subscriptions renew automatically for subsequent one-month periods until subscribers terminate them.

Net revenues decreased 22% to $34.3 million in the first nine months of 2009 compared to $44.1 million in the first nine months of 2008. The majority of this decrease can be attributed to the managed
decline in the Companys General Market Networks segment and lower net revenues for the Jewish Networks segment. Net revenues for the Jewish Networks segment decreased 16% to $21.7 million in the first nine months of 2009 compared to $25.8
million in the first nine months of 2008. The decrease in net revenues is primarily driven by a lower average paying subscriber base and lower ARPU. The lower average paying subscriber base reflects a downturn in the economy while the lower ARPU
represents a shift in the plans purchased by our subscribers at various price points. Net revenues for our Other Affinity Networks segment decreased 5% to $9.8 million in the first nine months of 2009 compared to $10.3 million in the first nine
months of 2008. The lower net revenues can be attributed to an 8% decline in ARPU, reflecting a shift in the growth of certain properties, their pricing and the longer term plans purchased. Net revenues for the General Market Networks segment
decreased 66% to $2.2 million in the first nine months of 2009, compared to $6.5 million in the first nine months of 2008. The decrease in General Market Networks net revenues is due to a decrease in average paying subscribers and lower ARPU. The
lower average paying subscribers reflects managements decision to eliminate inefficient online marketing expenses while the lower ARPU reflects different pricing and promotions. Net revenues for our Offline & Other Businesses segment
decreased 62% to $598,000 in the first nine months of 2009 compared to $1.6 million in the first nine months of 2008. The decrease reflects fewer and smaller travel and event offerings in the first nine months of 2009 as compared to the first nine
months of 2008.

Direct Marketing Expenses

Direct marketing expenses decreased 23% to $8.9 million for the first nine months of 2009 compared to $11.5 million for the first nine months of 2008. The majority of this decline can be attributed to a
reduction in inefficient online marketing programs associated with the General Market Networks segment and the absence of one major travel event in 2009. Direct marketing expenses for the Jewish Networks segment decreased 6% to $1.8 million for the
first nine months of 2009 compared to $1.9 million for the first nine months of 2008. For the first nine months of 2008, the Company had invested additional marketing dollars to promote the launch of its French online property. Direct marketing
expenses for the Other Affinity Networks segment increased 9% to $6.3 million for the first nine months of 2009 compared to $5.8 million for the first nine months of 2008, reflecting growth initiatives for certain properties within this segment.
Direct marketing expenses for the General Market Networks segment decreased 81% to $559,000 for the first nine months of 2009 compared to $3.0 million for the first nine months of 2008. The decrease reflects managements decision to pursue cost
effective online subscriber acquisition marketing campaigns. Direct marketing expenses for the Offline & Other Businesses segment decreased 76% to $197,000 for the first nine months of 2009 compared to $823,000 for the first nine months of
2008 reflecting fewer and smaller travel and event offerings in the first nine months of 2009 as compared to the first nine months of 2008.

Operating Expenses

Operating expenses consist primarily of sales and marketing, customer service, technical operations,
development and general and administrative expenses. Operating expenses for the first nine months of 2009 were $20.3 million, a decrease of 17% compared to $24.5 million for the first nine months of 2008. The decrease over the first nine months of
2008 is attributable to lower operating expenses in every category with the exception of impairment of goodwill and long-lived assets.



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Sales and Marketing. Sales and marketing expenses consist primarily of salaries for our sales and
marketing personnel. Sales and marketing expenses decreased 18% to $2.7 million for the first nine months of 2009 compared to $3.3 million for the first nine months of 2008. The decrease can be primarily attributed to lower stock-based compensation
expense, employee cash compensation and benefits, and marketing related professional service fees.

Customer Service.Customer service
expenses consist primarily of costs associated with our customer service centers. Customer service expenses decreased 21% to $1.4 million for the first nine months of 2009 compared to $1.8 million for the first nine months of 2008. The expense
decrease is primarily due to a reduction in employee cash compensation and benefits expense and temporary labor, reflecting greater operating efficiencies at the Companys Beverly Hills, California and Provo, Utah locations.

Technical Operations.Technical operations expenses consist primarily of the personnel and systems necessary to support our network, internet
connectivity and other data and communication requirements. Technical operations expenses decreased 19% to $2.5 million for the first nine months of 2009 compared to $3.1 million for the first nine months of 2008. The decrease is primarily due to
lower depreciation and stock-based compensation expense.

Development.Development expenses consist primarily of costs incurred in the
development, enhancement and maintenance of our Web sites and services. Development expenses decreased 3% to $3.4 million for the first nine months of 2009 compared to $3.5 million for the first nine months of 2008.

General and Administrative.General and administrative expenses consist primarily of corporate personnel-related costs, professional fees, credit
card processing fees, and occupancy and other overhead costs. General and administrative expenses decreased 26% to $9.0 million for the first nine months of 2009 compared to $12.1 million for the first nine months of 2008. The decrease is primarily
attributable to lower stock-based compensation expense, lower cash compensation and benefits expense, lower professional services fees and lower credit card fees and fines for the first nine months of 2009.

Amortization of Intangible Assets.Amortization expenses consist primarily of amortization of intangible assets related to previous acquisitions.
Amortization expenses decreased 24% to $498,000 for the first nine months of 2009 compared to $658,000 for the first nine months of 2008, reflecting the full amortization of certain assets acquired in the past.

Impairment of Goodwill and Other Long-lived Assets. Impairment of goodwill and other long-lived assets expenses primarily represent the write-down of
investments in businesses and computer software. Impairment of goodwill and other long-lived assets increased to $880,000 for the first nine months of 2009 as compared to $119,000 for the same period in 2008. 2009 expenses consist primarily of
HurryDates earn-out payment that was concurrently impaired in the first quarter of 2009.

Other (Income)/Expense and Interest, Net.Other (income)/expense and interest consists primarily of interest income associated with temporary investments in interest bearing accounts and foreign exchange gains and losses related to the intercompany loan with our wholly-owned Israeli
subsidiary. Other (income)/expense and interest reflects income of $1.4 million for the first nine months of 2009 compared to income of $409,000 for the same period in 2008. The increase is primarily due to income of $1.7 million, reflecting the
possession of certain assets related to a judgment as discussed in Note 7 of the Notes in this report.

Net Income and Earnings Per
Share. Net income for the first nine months of 2009 was $3.2 million, or $0.16 per share, compared to $5.0 million, or $0.20 per share for the first nine months of 2008. The decrease is primarily due to lower contribution in 2009. The first nine
months of 2009 earnings per share benefited from an approximate 3.9 million share reduction in fully diluted weighted average shares outstanding compared to the first nine months of 2008, reflecting our stock repurchase activities throughout
2008.



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Liquidity and Capital Resources

As of September 30, 2009, we had cash and cash equivalents of $7.7 million. We have historically financed our operations with internally generated funds.

In February 2008, the Company and its wholly-owned subsidiary, Spark Networks Limited, as borrower, entered into an agreement (the Initial
Agreement) with Bank of America for a $30.0 million revolving credit facility, which was amended to $25.0 million on September 29, 2009 (the "Amended Agreement").

The Amended Agreement, among other things, increases the per annum interest rate under the Agreement, which is based upon a financial leverage ratio of less than 1.00, 1.00 to 1.49 and 1.50 and greater.
The corresponding interest rates on LIBOR based borrowings are increased to LIBOR plus 1.75%, 2.00% and 2.50%, respectively. In the event the Company elects to borrow under a base rate loan, the corresponding interest rates are increased to the
prime rate plus, 0.75%, 1.00% and 1.50%, respectively. Under the Amended Agreement, the Company pays a 0.250% to 0.375% per annum commitment fee on all funds not utilized under the facility, measured on a daily basis.

The Amended Agreement requires the Company to maintain a consolidated leverage ratio at any time during any period of four fiscal quarters of no greater
than 2.00 to 1.00 for quarters through December 31, 2009 and 1.50 to 1.00 for quarters on and after March 31, 2010, and a consolidated adjusted EBITDA of $9 million for the quarters ending September 30, 2009 through December 31,
2009 and $8 million for the quarters ending on and after March 31, 2010. In addition, the Amended Agreement requires the Company to maintain a fixed charge coverage ratio for each period of four consecutive fiscal quarters of no less than
1.25 to 1.00 through the quarter ending September 30, 2009 and 1.50 to 1.00 for the quarters ending on or after December 31, 2009.

The Company was compliant with the Amended Agreement's customary affirmative and negative covenants, as of September 30, 2009.

At September 30, 2009, there was $3.5 million outstanding under the Agreement bearing an interest rate of 1.7% with $21.5 million of borrowing capacity remaining under this revolving credit facility.

Net cash provided by operations was $6.2 million for the nine months ended September 30, 2009 compared to $12.1 million for the first nine months of
2008. Lower contribution for the nine months ended September 30, 2009 accounted for the majority of this shortfall.

Net cash used in
investing activities was $1.9 million for the nine months ended September 30, 2009 compared to $1.4 million for the nine months ended September 30, 2008. Higher capital expenditures in the first nine months of 2009 accounted for the
increase. In the first quarter of 2009 and the second quarter of 2008, we paid $770,000 to the former owners of HurryDate pursuant to an earn-out obligation.

Net cash used in financing activities was $4.0 for the nine months ended September 30, 2009 compared to $13.0 million in the same period last year. Cash used in financing activities in 2009 reflect a
$4.0 million repayment of our revolving credit facility. For the nine months ended September 30, 2008, the cash used in financing activities primarily relates to stock repurchases totaling $15.0 million, offset by $2.5 million of revolving
credit facility advances.

We believe our current cash and cash equivalents and cash flow from operations will be sufficient to meet our
anticipated cash needs for working capital, planned capital expenditures and contractual obligations for at least the next 12 months. We may be required or find it desirable prior to such time to raise additional funds through bank financing or
through the issuance of debt or equity.

Off-Balance Sheet Arrangements

We do not have any relationships with unconsolidated entities or financial partnerships, such as entities often referred to as structured finance or special purpose entities, which would have been
established for the purpose of facilitating off-balance sheet arrangements or other contractually, limited purposes. We do not have any outstanding derivative financial instruments, off-balance sheet guarantees, interest rate swap transactions or
foreign currency forward contracts.



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##### Table of Contents

|ITEM 3. | QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
|------- | ----------------------------------------------------------

Not applicable for a smaller reporting company.



|ITEM 4. | CONTROLS AND PROCEDURES
|------- | -----------------------

(a)
Evaluation of disclosure controls and procedures

As of September 30, 2009, our management, with the participation of our Chief
Executive Officer (CEO) and Chief Financial Officer (CFO), performed an evaluation of the effectiveness and the operation of our disclosure controls and procedures as defined in Rules 13a-15(e) or 15d-15(e) under the Securities Exchange Act of 1934,
as amended (the Exchange Act). Based on that evaluation, the CEO and CFO concluded that our disclosure controls and procedures were effective as of September 30, 2009.

(b) Changes in internal control over financial reporting

There have been no changes
in our internal control over financial reporting identified in connection with the evaluation required by paragraph (d) Rule 13a-15 or Rule 15d-15 under the Exchange Act that occurred during the quarter ended September 30, 2009 that has
materially affected, or is reasonably likely to affect, our internal control over financial reporting.



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##### Table of Contents

PART II. OTHER INFORMATION



|ITEM 1. | LEGAL PROCEEDINGS
|------- | -----------------

The information
required by this item is contained in the Notes to the Consolidated Financial Statements contained in this report under Note 8 Commitments and ContingenciesLegal Proceedings and is incorporated herein by reference. Also, refer to
our Annual Report on Form 10-K/A for the year ended December 31, 2008 for a further description of litigation and claims.



|ITEM 1A. | RISK FACTORS
|-------- | ------------

There have been no
material changes from the risk factors disclosed in the Risk Factors section of our Annual Report on Form 10-K/A for the year ended December 31, 2008.



|ITEM 2. | UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS
|------- | -----------------------------------------------------------

None.



|ITEM 3. | DEFAULTS UPON SENIOR SECURITIES
|------- | -------------------------------

None.



|ITEM 4. | SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
|------- | ---------------------------------------------------

None.



|ITEM 5. | OTHER INFORMATION
|------- | -----------------

On November 11, 2009,
the Board of Directors of the Company approved an amendment and restatement (the Amended and Restated Bylaws) to the Companys Bylaws (the Bylaws). The Bylaws were amended and restated to reflect certain
administrative changes and clarifications, principally with regard to electronic notice of special meetings of the board of directors in Section 3.9, written consent of the board of directors by facsimile or electronic mail in
Section 3.11, quorum requirement for the board of directors in Section 3.10 and adjournment procedures for stockholder meetings in a new Section 2.11.

The above information included in this Item 5 is provided in accordance with Item 5.03 of Form 8-K. The Amended and Restated Bylaws are effective as of November 11, 2009. The foregoing
description of the Amended and Restated Bylaws does not purport to be complete and is qualified in its entirety by reference to the text of the Amended and Restated Bylaws, which is filed as Exhibit 3.2 hereto and is incorporated herein by
reference.



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##### Table of Contents

|ITEM 6. | EXHIBITS
|------- | --------



|(a) | Exhibits:
|--- | ---------



|      |  |                                                                                                                                                                               
|----- |  | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
|      | 
|3.2   |  | Amended and Restated Bylaws effective November 11, 2009 of Spark Networks, Inc.                                                                                               
|      | 
|31.1  |  | Certification of Chief Executive Officer pursuant to Item 601(b)(31) of Regulation S-K, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                 
|      | 
|31.2  |  | Certification of Chief Financial Officer pursuant to Item 601(b)(31) of Regulation S-K, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.                 
|      | 
|32.1* |  | Certifications of Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. Section 1350 as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of
2002.



|* | This exhibit shall not be deemed filed for purposes of Section 18 of the Securities Exchange Act of 1934 or otherwise subject to the liabilities of
that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Securities Exchange Act of 1934, whether made before or after the date hereof and irrespective of any general incorporation language
in any filings.
|- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------



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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf
by the undersigned, thereunto duly authorized.

SPARK NETWORKS, INC./s/ Brett Zaneby: Brett A. ZaneChief Financial OfficerDate: November 12, 2009




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