<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THE INFORMATION IN THE 1998 FINANCIAL DATA SCHEDULE IS INCLUDED TO REFLECT THE
REVERSE MERGER BETWEEN SPORTSNUTS.COM AND THE COMPANY, WHICH OCCURRED ON APRIL
6, 1999.
</LEGEND>
<MULTIPLIER> 1
<CURRENCY> U.S. DOLLARS

<S>                             <C>                     <C>
<PERIOD-TYPE>                   YEAR                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1998             DEC-31-1999
<PERIOD-START>                             JAN-01-1998             JAN-01-1999
<PERIOD-END>                               DEC-31-1998             DEC-31-1999
<EXCHANGE-RATE>                                      1                       1
<CASH>                                               0                 258,647
<SECURITIES>                                         0                       0
<RECEIVABLES>                                        0                  47,850
<ALLOWANCES>                                         0                  32,327
<INVENTORY>                                          0                  23,936
<CURRENT-ASSETS>                                     0                 351,173
<PP&E>                                               0               1,468,716
<DEPRECIATION>                                       0                 244,907
<TOTAL-ASSETS>                                       0               1,574,982
<CURRENT-LIABILITIES>                                0               1,020,079
<BONDS>                                              0                       0
<PREFERRED-MANDATORY>                                0                       0
<PREFERRED>                                          0                       0
<COMMON>                                             0                   1,790
<OTHER-SE>                                           0                 553,113
<TOTAL-LIABILITY-AND-EQUITY>                         0               1,574,982
<SALES>                                              0                       0
<TOTAL-REVENUES>                                     0                  20,479
<CGS>                                                0                       0
<TOTAL-COSTS>                                        0               1,812,564
<OTHER-EXPENSES>                                     0               3,442,337
<LOSS-PROVISION>                                     0                  32,327
<INTEREST-EXPENSE>                                   0                      63
<INCOME-PRETAX>                                      0             (5,266,812)
<INCOME-TAX>                                         0                       0
<INCOME-CONTINUING>                                  0             (5,266,812)
<DISCONTINUED>                             (1,598,540)             (4,658,870)
<EXTRAORDINARY>                                      0                       0
<CHANGES>                                            0                       0
<NET-INCOME>                               (1,598,540)             (9,925,682)
<EPS-BASIC>                                      (.16)                   (.67)
<EPS-DILUTED>                                    (.16)                   (.67)


</TABLE>