Exhibit 10.1






                  SALES REPRESENTATIVE AGREEMENT by and between

                             PUREZZA GROUP, INC. and

                               PRO-FINISHES, INC.










                                                Prepared by:

                                                ROBERT D. FENSTER
                                                ATTORNEY AT LAW, P.C.
                                                337 North Main Street
                                                Suite 11
                                                New City, New York 10956
                                                (845) 638-4700




                                       1





                               TABLE OF CONTENTS
                               ------------------

1.  APPOINTMENT AND ACCEPTANCE.................................................1
2.  TERRITORY..................................................................1
3.  COMMISSION/COMPENSATION....................................................1
4.  PAYMENT....................................................................2
5.  ACCEPTANCE OF ORDER........................................................2
6.  PROMOTION OF SALES.........................................................2
7.  NO PRINCIPAL/AGENT RELATIONSHIP............................................2
8.  WARRANTIES.................................................................3
9.  TERMS OF SALES (PRICING)...................................................3
10. TERMINATION................................................................3
11. NOTICES....................................................................4
12. DELAYS OF FORCE MAJEURE....................................................5
13. BANKRUPTCY OR INSOLVENCY...................................................6
14. INDEMNIFICATION............................................................6
15. GOVERNING LAW..............................................................7
16. VENUE......................................................................7
17. ASSIGNMENT.................................................................7
18. MODIFICATIONS MUST BE IN WRITING...........................................7
19. SEVERABILITY...............................................................7
20. ENTIRE AGREEMENT...........................................................7
21. NON-WAIVER.................................................................8
22. TRADEMARK PROTECTION.......................................................8
23. REPRESENTATIVE'S FUTIES OBLIGATIONS AND RESPONSIBILITIES...................9
24. CONFIDENTIALITY...........................................................11
25. WAIVER OF TREATY PROVISIONS...............................................11
26. COUNTERPARTS..............................................................12




                                       2






                         SALES REPRESENTATIVE AGREEMENT
                        -------------------------------


THIS SALES REPRESENTATIVE AGREEMENT, made this 1st day of October, 2001 and
effective October 1, 2001 (the "Effective Date") by and between PUREZZA GROUP,
INC. a Nevada corporation, with offices at c/o World Trade Partners Inc., One
East Broward Boulevard, Suite 700, Fort Lauderdale, FL 33301 ("PUREZZA") and
PRO-FINISHES, INC. with offices at 24 Madison Road, Fairfield, NJ 07004
("Agent").


WHEREAS, PUREZZA shall acquire from INTEGRATED MINERAL TECHNOLOGY LIMITED, an
Australian corporation, having an address of Brisbane, Australia, a sublicensing
agreement for the manufacture, use and sale of certain rights related to the
PHOSLOCK Product; and


WHEREAS, PUREZZA desires to appoint Agent to manufacture, use and sell PUREZZA
product related to PHOSLOCK ("the Products") at prices and upon terms
established from time to time by PUREZZA in the Territory ("Territory") upon the
terms and conditions of this Agreement; and


WHEREAS, the Agent desires to be appointed as PUREZZA's exclusive Sales
Representative for the Territory and upon the terms and conditions of this
Agreement to Bell PUREZZA Products.


NOW, THEREFORE for valuable consideration, receipt of which is hereby
acknowledged and with the foregoing being deemed incorporated hereinbelow, it is
agreed as follows:

1. APPOINTMENT AND ACCEPTANCE.

        1.1  PUREZZA hereby appoints Agent and Agent hereby accepts the
             appointment as PUREZZA's exclusive representative to sell PHOSLOCK
             Products as set forth on schedule 1.1, in the Territory (defined
             hereinbelow) subject to the terms and conditions of this Agreement.

2. TERRITORY.

        2.1  The Territory or area in which Agent may sell PUREZZA Products is
             that set forth on schedule 2.1, annexed hereto, and made a part
             hereof.


3. COMMISSION/COMPENSATION.

        3.1  The Agent shall be entitled to the commission (compensation) set
             forth on Schedule 3.1, on all net sales.


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        3.2   For the purposes of this Agreement, net sales shall be defined as
              the price actually charged to the customers less the sum of all
              sales or value added tax, discounts, returns, credits, advertising
              promotional allowances, rebates, test orders and collection fees
              (including all attorney's fees, costs and disbursements).

4. PAYMENT.

        4.1   Commission due to the Agent shall accrue and will be payable by
              PUREZZA to the Agent on the last business day of the month
              subsequent to the month in which PUREZZA receives payment for
              the order to which the commission relates, provided that PUREZZA
              shall be entitled to deduct any and all advance payments made to
              the Agent from the commission actually earned by the Agent in any
              month.

        4.2   PUREZZA retains the right to deduct any credits that may have been
              applied to Agent's account. In the event of such deductions,
              PUREZZA shall supply Agent with details of said credits.

5. ACCEPTANCE OF ORDER.

        5.1   Any and all orders taken by Agent are subject to PUREZZA' s
              acceptance if said orders require the extension of credit to a
              customer.

6. PROMOTION OF SALES.

        6.1   The Agent agrees to diligently promote the sale of PHOSLOCK
              Products in Agent's Territory.

7. NO PRINCIPAL/AGENT RELATIONSHIP.

        7.1   The relationship created by this Agreement is not that of
              principal and agent or of employer and employee and under no
              circumstances is the Agent to be considered or to hold itself out
              as the agent or employee of PUREZZA. Agent undertakes to perform
              Agent's obligations pursuant to the terms 0(pound)this Agreement
              as an independent contractor for the purpose of soliciting orders
              in accordance with reasonable sales policies and upon the prices
              and terms set forth by PUREZZA.

        7.2   The Agent shall have no right or authority to assume or claim any
              obligation of any kind, either express or implied, or to accept
              or take any monies for or upon any order obtained on behalf of PUREZZA.



                                       4



        7.3   Agent is not authorized to accept any returns whatsoever or to
              bind PUREZZA in any way whatsoever without the prior express
              written authority of a corporate officer of PUREZZA.

        7.4   Agent shall be responsible for all of the acts of its sales agency
              and/or agents, servants or employees, including but not limited
              to, its branches and representatives.

        7.5   Agent shall be responsible for all of Agent's own expenses,
              including but not limited to any taxes or duties payable regarding
              any payments made to Agent by PUREZZA, in the performance of
              Agent's duties required and/or authorized by this Agreement.

8. WARRANTIES.

        8.1   Agent shall make no warrantee or guarantee concerning the Products
              manufactured by PUREZZA except as approved by PUREZZA.

        8.2   Agent shall make no representations or warranties as to the
              delivery or fulfillment of any orders obtained by Agent on behalf
              of PUREZZA.

9. TERMS OF SALES (PRICING)

        9.1   Any and all sales of PUREZZA's Products shall be made in
              accordance with PUREZZA's latest pricing schedule, to be approved
              by Agent, which shall be provided to Agent by PUREZZA in
              accordance with the terms of this Agreement. Any pricing provided
              to a customer must be in writing and authorized by PUREZZA. Any
              exception to this policy can only be authorized by a corporate
              officer of PUREZZA in writing.

10. TERMINATION.

        10.1   This Agreement shall remain in full force for twenty (20} years
               from the Effective Date indicated hereinabove.

        10.2   This Agreement may be terminated by PUREZZA for cause upon thirty
               (30) days written notice to Agent with no further obligation
               on the part of PUREZZA. Cause shall be defined as a material
               breach of this Agreement which breach is not cured within thirty
               (30) days of written notice to Agent.



                                       5



        10.3   Agent shall be entitled to commissions upon sales, which sales
               have been made by Agent prior to the date of such termination,
               however, payment of said commissions shall only be made after the
               application of any and all credits and upon payment to PUREZZA of
               good funds representing the net purchase price for said goods.

        10.4   In the event Agent terminates this Agreement, the effective date
               of such termination shall be the date upon which notice of
               termination is received, either orally or in writing.

        10.5   Upon termination by either party, all documents, customer
               correspondence, customer lists, pricing schedules, samples and
               any other related materials should be returned to PUREZZA's
               corporate headquarters at Agent's sole expense, in good condition.

        10.6   Upon termination the Agent shall cease to promote, market,
               advertise or sell the Products.

        10.7   subsequent to termination the provisions of this Agreement shall
               continue in full force and effect in relation to all sales of the
               Products before the date of termination.

        10.8   Upon termination for cause only, the Agent shall have no claim
               against PUREZZA for compensation for loss of agency rights, loss
               of goodwill or any similar loss (except commissions due to Agent).

11. NOTICES.

        11.1   All notices, requests, demands and other communications which are
               required or which may be given pursuant to this Agreement shall
               be in writing and shall be deemed to have been given if delivered
               personally with a copy thereof also sent by certified or
               registered mail, return receipt requested, DHL Express or only
               sent by certified or registered mail, return receipt requested,
               postage prepaid or facsimile actually received, to:



if to PRO-FINISHES, INC.:

        PRO-FINISHES, INC.
        Attn: Adam Perle, President
        24 Madison Road
        Fairfield, NJ 07004
        Telephone: (973) 439-1401
        Facsimile: (973) 439-1402


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 with a copy to:
        ROBERT D. FENSTER, ATTORNEY AT LAW, P.C.
        Attn: Robert D. Fenster, Esq.
        337 North Main StreeT
        Suite 11
        New City, New York 10956
        Telephone: (845) 639-4700
        FacsimilE: (845) 638-4767

if to PUREZZA:

        PUREZZA GROUP, INC.
        Attn: Leonard M. Perle, President
        c/o Jeen International Corp.
        24 Madison Road
        Fairfield, NJ 07004
        Telephone: (973) 439-1401
        Facsimile: (973) 439-1402

with a copy to:

        Joseph Safina
        c/o World TradE Partners Inc.
        One East Broward Boulevard
        Suite 700
        Fort Lauderdale, FL 33301
        Telephone: (954) 745-7478
        Facsimile: (954) 761-1617

or to such address as may be furnished from time to time in writing by the
parties hereto, in accordance with the terms hereof. Any notices not given in
accordance with this Section shall not he deemed invalid if actually received
within the time required.

12. DELAYS OR FORCE MAJEURE.

        12.1   PUREZZA shall use reasonable efforts to fill orders received by
               Agent and approved by PUREZZA with reasonable promptness,
               however, PUREZZA shall not be liable for delays or non-delivery
               or non-fulfillment of any such orders for any reason, nor shall
               it be liable for any failure to perform or for any delay in
               performance.

        12.2   Except as otherwise expressly provided for in this Agreement, any
               delays or failure by either party hereto in the performance of
               any obligations hereunder shall be excused if and to the extent
               caused by occurrences beyond such party's reasonable control
               including but without limitation to acts of God, strikes, other
               labor



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               disturbances, war, civil riot or insurrection, terrorist acts,
               sabotage, blockade or embargo or lack of availability of raw
               materials. The party so affected shall use its reasonable efforts
               to avoid or to remove such causes of delay or failure of
               performance and shall continue performance hereunder as soon as
               possible whenever such causes are removed.

13. BANKRUPTCY OR INSOLVENCY.

        13.1   In the event that the Agent shall file a petition in bankruptcy
               or have a petition in bankruptcy filed against it or become
               insolvent or make any arrangements for the benefit of creditors,
               or ceases to do business, this Agreement shall become, at
               PUREZZA's election, immediately cancelable by PUREZZA without
               written notice, and Agent hereby waives any required notice of
               such termination.

        13.2   Upon such termination PUREZZA shall have the right to appoint
               another Agent to service Agent's Territory and/or PUREZZA's
               customers within said Territory.

14. INDEMNIFICATION.

        14.1   Agent indemnifies and shall defend PUREZZA against all claims
               arising from alleged or actual act or omission of Agent. Agent's
               liability for the indemnification specified in the preceding
               sentence is limited to PUREZZA's actual damages as a result of
               the claims indemnified against. PUREZZA shall promptly notify
               Agent in writing of any such claims within sufficient time to
               enable Agent to defend aga1nst such claims. Agent shall not
               alter any of the Products in any manner, shape or form.

        14.2   PUREZZA does not warrant or represent that the Trademark or
               anyone of them do not or will not infringe on the rights,
               Trademark or otherwise 0(pound)any other person or corporation in
               the Territory. Notwithstanding the foregoing, PUREZZA will
               indemnify and hold Agent harmless for any infringement claims.

        14.3   PUREZZA will indemnify and defend Agent against all reasonable
               claims and losses, liabilities or expenses resulting therefrom
               arising from or as a result of any act or omission of PUREZZA
               except to the extent contributed to by the negligence of Agent
               and then such indemnification shall apply pro rata in the
               relation that Agent's negligence and PUREZZA's acts or omissions



                                       8


               contributed to the 1055 or liability upon which the claim is
               based.

        14.4   The provisions of this Section shall survive the termination of
               this Agreement for six ye3rs after the date of such termination.

15. GOVERNING LAW.

        15.1   This Agreement 8hall be governed by and construed under and
               pursuant to the laws of the State of New York, without regard to
               any principles of conflicts of laws.

16. VENUE

        16.1   The venue for any action shall be in the supreme Court of the
               state of New York, County of Rockland or any other place chosen
               by Agent, without regard to principles of conflicts of law.



17. ASSIGNMENT.

        17.1   This Agreement may not be assigned, mortgaged or hypothecated by
               either party hereto without the express prior written consent of
               a corporate officer of the other party.

18. MODIFICATIONS MUST BE IN WRITING.

        18.1   Any and all modifications to this Agreement must be in writing
               and signed by the parties hereto.

19. SEVERABILITY.

        19.1   The invalidity or unenforceability of any provisions hereof shall
               in no way affect the validity or enforceability of any other
               provisions hereof.

20. ENTIRE AGREEMENT.

        20.1   This Agreement contains the entire Agreement of the parties
               hereto, except as otherwise specifically provided herein, with
               respect to the subject matter of this Agreement and supersedes,
               nullifies, voids and renders of no force or effect all prior
               Agreements between the parties hereto with respect to the subject
               matter contained herein and all warranties and



                                       9



               representations not expressed herein have been merged herein.

        21.1   Failure to insist upon strict compliance with any of the terms,
               covenants or conditions shall not be deemed a waiver of such
               terms, covenants or conditions nor shall any waiver or
               relinquishment of any rights or powers hereunder at anyone time
               or more times be deemed a waiver or relinquishment of such rights
               or powers at any other time or times.

22. TRADEMARK PROTECTION.

        22.1   Agent hereby agrees to display the Trademarks, Patents or
               Copyrights owned and/or utilized by PUREZZA or INTEGRATED MINERAL
               TECHNOLOGY LIMITED solely in connection with the marketing,
               advertising and promotion of PUREZZA's Products pursuant to the
               terms of this Agreement. Agent shall, at all times, recognize the
               validity of the Trademarks and PUREZZA's sole right to use them
               and will, at no time, do or allow to be done anything by way of
               omission or commission which would put at issue or adversely
               affect such validity or ownership or which would damage or
               prejudice the reputation or good will of PUREZZA.

        22.2   The parties intend that any and all use of the Trademarks shall,
               at all times, inure to the benefit of PUREZZA as the owner
               thereof in the Territory. Agent shall not acquire any right,
               title or interest in or to the Trademarks nor undertake action
               with respect to the registration, renewal or infringement of the
               Trademarks without PUREZZA's prior written consent. Agent hereby
               grants to PUREZZA the irrevocable right and option to purchase
               from Agent or third party all or any part of the Trademarks which
               Agent may even in the future claim or which may be held by
               appropriate authority to belong to the Agent upon payment by
               PUREZZA to Agent of the sum of ONE DOLLAR ($1.00).

        22.3   At any time during the term of this Agreement, any extension or
               renewal thereof and following the expiration or early termination
               of this Agreement, the Agent shall execute any documents,
               assignments or other instruments that PUREZZA may deem necessary
               or desirable to evidence, protect, enforce or defend its rights
               or the title in and to the Trademarks owned and or utilized
               by PUREZZA.




                                       10



        22.4   The Agent shall promptly and fully notify PUREZZA of any
               actual, threatened or suspected infringement in the Territory, of
               any intellectual property of PUREZZA Which comes to the Agent's
               notice and of any claim by any third party so com4ng to Agent's
               notice that the importation of the Products into the Territory or
               their sale therein infringes any rights of any other person and
               the Agent shall, at the written request and expense of PUREZZA,
               do all such things as may be reasonably required to assist
               PUREZZA in taking or resisting any proceedings in relation to any
               such infringement or claim, at PUREZZA's sole cost and expense.

        22.5   PUREZZA agrees to maintain the Trademarks in the Territory at
               PUREZZA's sole cost and expense. Agent shall cooperate with
               PUREZZA in any prosecution or defense of claims relating to the
               Trademarks or relating to claims of unrelated third parties of
               Trademark infringement at PUERZZA's sole cost and expense.

        22.6   The Agent shall, during the term of this Agreement and any
               renewal or extension thereof and at the expense of PUREZZA, take
               all such steps as PUREZZA may reasonably require to assist
               PUREZZA in maintaining the validity and enforceability of the
               intellectual property of PUREZZA.

23. REPRESENTATIVE'S DUTIES OBLIGATIONS AND RESPONSIBILITIES.

        23.1   Agent hereby agrees to diligently promote the sale of
               PUREZZA's Products in the Territory only under the Trademarks and
               to maintain high standards of marketing, advertising and
               promotion of PUREZZA's Products. Consistent with the foregoing,
               Agent hereby agrees to us its best effort to maximize sales of
               the Products in the Territory only.

        23.2   Agent shall, at the expense of PUREZZA, attend meetings with
               representatives of PUREZZA and such customers or prospective
               customers in the Territory as may be necessary for the
               performance of Agent's duties pursuant to the terms of this
               Agreement.

        23.3   Agent shall make such calls upon customers or potential customers
               in the Territory for the purpose of promoting the Products and
               meeting all budgets and forecasts for the accounts in the
               Territory.


        23.4   Agent shall attend trade exhibitions and other sales outlets in
               the Territory as the Agent may think


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               commercially suitable for the purpose of promoting the products.

        23.5   Agent shall provide PUREZZA with quarter annual reports giving
               details of meetings attended during the previous period, together
               with copies of all correspondence received and entered into by
               the Agent in relation to the subject matter of this Agreement and
               written reports of sales for the previous quarter and projecting
               the level of sales for the following quarter.

        23.6   The Agent may, as soon as is practicable after the date of this
               Agreement and on or before the first (1st) of November in each
               year, provide PUREZZA with an annual budget for the following
               year in relation to the Products to be sold during that year.

        23.7   The Agent shall, in all dealings concerning the Products,
               describe Agent as PUREZZA'S or PHOSLOCK's .Sales Representative.

        23.8   The Agent shall comply with all applicable laws and regulations
               relating to the sale of the Products in the Territory and shall
               notify PUREZZA of any changes in the laws and regulations in the
               Territory relating to the method of manufacture, packaging or
               labelling of the Products.

        23.9   The Agent shall promptly inform PUREZZA of:

                23.9.1   Any complaint or after-sales inquiry concerning the
                         Products which are received by the Agent; and

                23.9.2   Any matters likely to be relevant in relation to the
                         manufacture, sale, use or development of the Products
                         within or outside the Territory.

        23.10  The Agent shall, at Agent's own cost and expense, maintain
               adequate insurance coverage with respect to Agent's obligations
               pursuant to the terms of this Agreement.

        23.11  The Agent shall have the right to appoint subagents in those
               areas of the Territory set forth on Schedule 2.1. Agent shall
               hold PUREZZA harmless from any and all claims arising through,
               from, or under subagents acts or omissions. commissions and/or
               expenses of any subagents shall be paid for by Agent.


                                       12


        23.12  The Agent shall not:

                23.12.1   Pledge the credit of PUREZZA in any way;

                23.12.2   Make any modifications to the Products or packaging
                          or (without prejudice to the generality of the
                          foregoing} alter, remove or tamper with the Trademarks
                          or other means of identification on the products;

                23.12.3   Use any advertising, promotional or selling materials
                          in relation to the Products except those supplied or
                          approved PUREZZA;

                23.12.4   Collect or accept payment of any monies on behalf of
                          PUREZZA without PUREZZA ' 8 permission;

                23.12.5   Make or give any representations, promises,
                          warranties or guarantees concerning the Products or
                          the delivery or fulfillment of any order by PUREZZA or
                          whatsoever, without the prior consent of PUREZZA;

                23.12.6   Modify the Products in any manner, shape or form; or

                23.12.7   Arrange for, part1cipate in or allow the sale of the
                          Products purchased by Agent or any of Agent's
                          subagents or distributors in any area outside of the
                          Territory.

24. CONFIDENTIALITY.

        24.1   Except to the extent necessary to permit Agent to perform Agents
               obligations pursuant to the terms 0(pound)this Agreement, any and
               all proprietary information provided by PUREZZA to Agent shall be
               treated by Agent as secret and confidential information. Agent
               shall appropriatEly supervise Agent's employees to prevent the
               disclosure of PUREZZA's information unless such information is
               expressly permitted by a corporate officer of PUREZZA or if such
               information is public knowledge.

25. WAIVER OF TREATY PROVISIONS.

        25.1   The parties hereto specifically waive the provisions of any
               treaties between the United States and the governments of the
               Territory if said treaties would change the meaning,
               interpretation or construction of any provision of this Agreement.


                                       13



26. COUNTERPARTS.


        26.1   This Agreement may be executed in any number of counterparts,
               each of which shall be deemed an original and all of which
               together shall be deemed one and the same instrument.


     IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
executed as of the day and year first above written by their duly authorized
representatives.


                                                        PUREZZA GROUP, INC.

                                                By: /s/ Leonard M. Perle
                                                   ----------------------
                                                        Leonard M. Perle

                                                        AGENT
                                                        PRO-FINISHES, INC.

                                                By: /s/ Adam Perle
                                                   ----------------------
                                                        Adam Perle


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26. COUNTERPARTS.


        26.1   This Agreement may be executed in any number of counterparts,
               each of which shall be deemed an original and all 0(pound)which
               together shall be deemed one and the same instrument.



     IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
executed as of the day and year first above written by their duly authorized
representatives.


PUREZZA GROUP, INC.                             PUREZZA GROUP, INC.

By: Leondard M. Perle                           By: Leonard M. Perle
---------------------                           ---------------------
    Leondard M. Perle, President                    Leondard M. Perle, October 1, 2001
    REAFFIRMED ON MARCH 28, 2002,
    AS OF OCTOBER 1, 2001



AGENT                                           AGENT
PRO-FINISHES, INC.                              PRO-FINISHES, INC.


By: Adam Perle                                  By: Adam Perle
---------------------                           ---------------------
    Adam Perle, President                           Adam Perle, President, October 1, 2001
    REAFFIRMED ON MARCH 28, 2002,
    AS OF OCTOBER 1, 2001


PUREZZA GROUP, INC.


By: Larry Legel
---------------------
    Larry Legel, Executive Vice
    President and director
    REAFFIRMED ON MARCH 21, 2002,
    AS OF OCTOBER 1, 2001




                                       15



                         SALES REPRESENTATIVE AGREEMENT
                            SCHEDULE 1.1 - PRODUCTS





All PHOSLOCK Products in existence or as developed in the future.










                                       16






                         SALES REPRESENTAVITE AGREEMENT
                            SCHEDULE 2.1 - TERRITORY


1. United States of America

2. Canada

3. Mexico










                                       17




                         SALES REPRESENTATIVE AGREEMENT
                     SCHEDULE 3.1 - COMMISSION/COMPENSATION