EX-10.1



 Exhibit 10.1 

CONSULTING AGREEMENT 

This Consulting Agreement (referred to as “Agreement”) is being entered into between Amerisafe, Inc. (“Company”) and Craig
P. Leach (“Consultant”) with an effective date of January 1, 2015. 
 In accordance with the following terms and conditions,
Company and Consultant agree as follows: 
 1. Introduction: Company is an insurance company that underwrites and issues workers’ compensation
and employer’s liability insurance policies. Company is authorized to do business and does business in multiple states throughout the United States of America. Company, through one or more of its subsidiaries or affiliates, underwrites
insurance risks, conducts auditing, manages risks, handles and administers claims, and sells various insurance products. Consultant is familiar with the scope of Company’s business and the operations in which it engages. Company desires to
engage Consultant to provide general consulting services in connection with Company’s business operations. Consultant desires to engage his services with Company to provide, on an as needed consulting basis, his expertise in the insurance
industry and based on his extensive experience in the insurance industry. 
 2. Services: Consultant will provide insurance and business consulting
services to the Company and for the benefit of the Company. Company will determine, from time to time, the specific consulting, advice or other business services needed from Consultant. This may include, but is in no way limited too, reviewing data,
documentation and information, engaging in meetings, preparation of information and documentation, engaging in phone, video or other conferencing and providing other consultation and advice as requested and needed by Company. Consultant agrees that
he will diligently, professionally and responsibly perform his services in a competent and skillful manner. Consultant shall not be required to work any designated number of hours, he is not required to regularly report to the Company’s office
and he is not required to regularly report on his business activities. Consultant shall make himself reasonably available to Company in order to render services. Consultant will also provide his best good faith efforts in performing services and in
promoting the business interests for and on behalf of Company. Although Consultant must perform services in accordance with applicable insurance licensure requirements and insurance regulations, Consultant may use means, methods and techniques
established and implemented by Consultant in rendering services. 
 3. Term: This Agreement shall be for a term of five (5) years commencing on
January 1, 2015 and expiring on December 31, 2019 (the “Term”). This Agreement will not automatically renew. This Agreement will only be renewed or extended by written amendment or by a written contract entered into and signed by
the parties. 
 Company has the right, at any time during the Term, to terminate this Agreement and to disengage Consultant’s services
in the event of any breach of this Agreement by Consultant. In the event of the Company’s termination of this Agreement or disengage of Consultant services in the event of a breach of this Agreement by the Consultant, Company will have no
further payment obligations to Consultant and Company will not be obligated to make any consulting 

  
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fee payments including, but not limited to, any unpaid installments in the year in which termination or breach occurs and for any future years under the designated Term. In the event of breach of
this Agreement by Consultant, he expressly waives, releases and discharges Company from any unpaid installments and from any payments for the unexpired Term. 

Consultant has the right to terminate this Agreement and to disengage his services for any reason upon giving of thirty (30) days advance
notice. In the event of Consultant’s termination of this Agreement or his disengagement of his services upon giving of notice, Company will have no further payment obligations to Consultant and Company will not be obligated to make any
consulting fee payments including, but in no way limited to, any unpaid installments in the year in which Consultant terminates this Agreement or disengages his services and for any future years under the designated Term. In the event of
Consultant’s termination of this Agreement or his disengagement of his services, Consultant expressly waives, releases and discharges Company from any unpaid installments and from any payments for the unexpired Term. 

4. Fees and Payment: In exchange for Consultant’s services, Consultant will be paid consulting fees as follows: 

Year 2015 Consulting Fee—$110,000.00 

Year 2016 Consulting Fee—$110,000.00 

Year 2017 Consulting Fee—$109,000.00 

Year 2018 Consulting Fee—$105,000.00 

Year 2019 Consulting Fee—$105,000.00 

Each of the designated consulting fee amounts represent the total gross amount that will be paid for each designated calendar year. No
additional fees or amounts will be due and payable and each amount represents the entirety of the consulting fees paid for each designated year for any and all services rendered by Consultant to Company. 

The consulting fee for each year will be paid in equal quarterly installments due and payable on or by the last day of each quarter as
follows: March 31; June 30; September 30; December 31. 
 5. Business Expenses: Unless otherwise provided herein,
Consultant shall be solely responsible for any business expenses incurred in the course of his provision of services. Company is under no obligation to reimburse Consultant for any expenses he incurs. Expenses for which Consultant is solely
responsible include, but are in no way limited to the following: travel, meals, entertainment, lodging, supplies, equipment and mileage. Additionally, Consultant shall be solely responsible for the cost associated with any applicable continuing
education, conferences, seminars, trade associations and professional associations. 
 6. Licensure: Consultant agrees that he will maintain in full
force and effect a current and valid license or licenses issued by any applicable governing authorities to engage in the business of insurance and as may be applicable to Consultant and the services he performs. This includes, but is in no way
limited to, licenses issued by the Department of Insurance or the Commissioner of Insurance for any applicable state. Consultant shall immediately notify Company in the event 

  
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that any license is revoked, cancelled, suspended or not renewed. Consultant shall comply with any and all licensure requirements and Consultant shall comply with any and all applicable laws,
statutes or regulations related to or in any way governing insurance agents, the sale and service of insurance products or any other related activities. For any licensure required by the Company that is for the sole benefit of the Company, the
Company agrees to pay the applicable fees or costs directly or on Consultant’s behalf or alternatively, if Consultant pays the fees or costs, the Company will reimburse Consultant. The Company agrees to defend, indemnify and hold harmless
Consultant from any third party claim, suit, demand or action for damages arising out of aforementioned licensure arrangement. Any other licensure costs shall be at Consultant’s sole expense. 

7. Office Equipment: Consultant shall be solely responsible for maintaining his own offices from which he works. Consultant shall be solely responsible
for any and all business supplies and equipment necessary for him to render service pursuant to this Agreement. Company will provide Consultant with reasonable access to its office facilities. Although Company is not responsible for employing the
personnel for Consultant, Company will allow Consultant reasonable use of Company’s staff resources which are necessary for and directly related to requested consulting services rendered to Company. 

8. Insurance and Indemnity: Consultant shall be responsible, as his sole cost and expense, of maintaining any and all applicable insurance as
determined by him and as related to his consulting services. Company is not obligated to provide coverage to Consultant for any insurance; however, Company has the right, in its sole discretion, to effectuate applicable insurance coverage as related
to the services rendered by Consultant. 
 Consultant agrees to defend, indemnify and hold Company harmless from any and all claims, causes
of action, relief, damages and amounts which are in any way related to, arise out of or are in any way associated with Consultant’s rendering of services pursuant to this Agreement. This defense, indemnity and hold harmless applies regardless
of the fault or comparative fault of the Company. This defense, indemnity and hold harmless includes any and all damages and relief whatsoever, as well as any and all amounts in connection with any claim, cause of action, demand or lawsuit and
including, but in no way limited to, economic damages, personal injuries, physical injuries, loss of profits, business interruption, loss of benefits, wrongful death, emotional damages, pain and suffering, compensatory damages, general damages,
special damages, incidental damages, consequential damages, nonpecuniary damages, penalties, fines, punitive damages, liquidated damages, treble damages, attorney’s fees, administrative costs, court costs, expenses, injunctive relief, equitable
relief and any and all other amounts, damages or relief whatsoever. This defense, indemnity and hold harmless also includes, but is in no way limited to, any and all claims by Consultant, as well as any and all claims by third parties, insureds and
others. In the event that the Company is required to incur any fees, costs and expenses in connection with any lawsuit, claim, administrative proceeding or demand, Consultant shall be solely responsible for the payment of same or the reimbursement
of same. 
 9. Relationship: Consultant agrees and understands that this is an independent contractor relationship and that he is not an employee of
Company. Consultant is responsible for payment 

  
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of any and all applicable taxes on fees and amounts paid to him pursuant to this Agreement and he represents and warrants that he will comply with any and all applicable tax obligations.
Consultant agrees and represents that he is providing independent business services to Company based on his own experience, training and business pursuits. Consultant has the right to perform other services for third parties which are not
inconsistent with this Agreement and which do not otherwise violate the terms of this Agreement. Company has the right to contract with other independent contractors to provide services. Consultant shall not be entitled to nor be eligible to receive
any benefits provided by Company to its employees and including, but not limited to, health benefits, pension, retirement or profit sharing benefits, deferred compensation, stock option plans, bonuses, long term incentive payments, insurance
benefits, vacation and leave benefits or any other employee benefits or insurance and including unemployment compensation benefits or insurance. 
 10.
Confidentiality: 
 10.01 Confidential Information. As used in this Agreement, the term “Confidential Information”
shall mean all business information and trade secrets of any nature and in any form which at the time or times concerned is not generally known to those persons engaged in the Company’s business (other than by the act or acts of any employee or
subcontractor not authorized by the Company to disclose such information) and which relates to any of the aspects of the past, present, or future business of the Company. The term “Confidential Information” includes, without limitation:
financial information, trade secrets, business information and plans, inside information, computer software, technical information, training materials, presentations, manuals, research and development, product information, processes, customer lists,
customer data, pricing information, sales information, marketing information, underwriting information audit information, claims information, risk management information, insurance policies and forms, bid information, job or project information,
contracts, e-mails, electronically stored information, contacts (including Microsoft Contacts), paper files, electronic documents (including Microsoft Word, Excel and PDF documents), purchasing information, data processing, processes, formulas,
designs, means, compilations, techniques, intellectual property, inventions and improvements, operational methods, protocols, business plans and strategies, market information, insurance information, supplier information, personnel matters and
records, and matters that are sensitive, business, proprietary and confidential in nature. Confidential Information also includes the records, files and information generated or maintained by the Company or which are in any way related to any
customer, client or account including, but in no way limited to, applications, quotations, bids, renewal and expiration dates, customer contact information, customer financial information, customer payroll information and other customer data and
information. Confidential Information also includes, but is not limited to, any other proprietary, confidential, and/or business information or documentation and/or trade secrets of the Company; and any and all items, tangible and intangible,
protected and/or set forth in the Louisiana Trade Practices Act, La. R.S. 51:1431 et seq. 
 10.02 Prohibitions. With respect to
Confidential Information of the Company learned by Consultant, generated by Consultant, obtained by Consultant, received by Consultant, accessed by Consultant, and/or conceived or developed by Consultant in connection with Consultant’s services
with the Company, whether before or after the Effective Date of this 

  
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Agreement, Consultant agrees that, commencing on the Effective Date of this Agreement, and for so long hereafter as any Confidential Information shall remain, wholly or partially, confidential or
otherwise protectable: 
 (a) Consultant shall not use or disclose any such Confidential Information, directly or indirectly, to any person
not employed with the Company; 
 (b) Consultant shall not use any such Confidential Information for the benefit of himself or any other
person or entity in any way that may be competitive with, or could be detrimental to, Company; and 
 (c) Consultant shall exert efforts to
maintain the confidentiality and non-disclosure of any such Confidential Information. 
 (d) Consultant shall return to the Company
Confidential Information at any time requested by the Company and upon Consultant’s separation of employment with the Company. 
 (e)
Consultant shall not transmit, image or download Confidential Information to any storage device, non-company computer, any external device or any storage media or medium. 

11. Noncompetition and Nonsolicitation. 
 11.01
Consultant agrees that during the Term and for a two (2) year period following the Term or the termination of this Agreement or the disengagement of Consultant’s services (the “Restrictive Period”), without the prior written
consent of the Company, Consultant shall not, in the Designated Area: 
 a. Carry on or engage in his own business (as a sole proprietor,
corporation, partnership, limited liability company, limited partnership or any other business entity or association) in competition with or similar to the business of the Company. 

b. Carry on or engage in a competing business or work similar to or in competition with the business of the Company as an employee,
consultant, board member, officer, manager, contractor, subcontractor, consultant, independent contractor, or agent of any other person or entity or in any other capacity with or for any other person or entity. 

c. Provide services to any competitor of Company or its subsidiaries or affiliates as an employee, consultant, agent, contractor,
subcontractor, independent contractor, officer, member, director, shareholder, manager, partner or in any other capacity. 
 d. Directly and
indirectly solicit the customers and clients of the Company. 
 e. Accept any business from or service in accounts for any customer or
client of the Company. 
 f. Provide any insurance quotes, sell any insurance products or policies, provide insurance consulting or write
any insurance to any customer or client of the Company. 
 g. Acquire or have an interest in, or an option or other right to acquire an
interest in, an entity or business which is carrying on or engaging in a competing business with the Company or in a business similar to the Company. The term “an interest” shall include, without limitation, an interest or right as a
partner, shareholder, officer, director, member, general manager, principal, limited partner, owner, lender, investor, or trustee. 

  
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 h. Accept or conduct any business or transactions with any customer of the Company and receive
any compensation, remuneration or consideration arising out of, related to or in any way associated with any business arrangement or relationship with any customer of the Company and any other person or entity. 

11.02 Definition of Designated Area. The term “Designated Area” shall mean all parishes in the State of Louisiana and all
counties in each of the other states in which the Company is actively marketing as disclosed from time to time in the Company’s Form 10-K and which is incorporated herein by reference and made a part hereof. Consultant acknowledges that the
parishes and counties in the referred states where Company does business are readily identifiable and are known by him. Consultant further agrees that the Designated Area and the restrictions contained herein are reasonable in scope and he
stipulates and agrees to the enforceability of the restrictions set forth herein and in the Designated Area. 
 11.03 Nonsolicitation of
Employees. Consultant shall not, during the Restrictive Period, directly or indirectly solicit or induce, or attempt to solicit or induce, any employee, agent or consultant of the Company to leave his/her employment or terminate his/her
arrangement or relationship with the Company. 
 11.04 Application. For purposes of this Agreement, the phrases “carry on or
engage in,” “a competing business or work similar to or in competition with” and “the business of the Company” shall have the broadest possible meaning and shall include direct and indirect competition and shall include all
aspects of the business activities and operations of the Company. For purposes of this Agreement, the term “solicit” includes, but is not necessarily limited to, any and all direct and indirect solicitation of business (by Consultant or
through others) and the engagement and communications (through any format or medium) which would in any way facilitate or attempt to generate business, services, work or other business activities with the customer and regardless of who initiates the
communication or contact. For purposes of this Agreement, “customer” of the Company includes, but is not necessarily limited to, any customer or account of the Company existing at any time prior to Consultant’s separation of
employment or who is doing business or about to do business with Company at any time up to and through the date of Consultant’s separation of employment. A “customer” of the Company also includes any person or entity from whom the
Company was attempting to solicit business prior to and through the date of Consultant’s separation of employment. A “customer” also includes any person or entity with whom Consultant has transacted business prior to engaging his
services with the Company and who, after Consultant’s engagement of services with the Company, thereafter conducts business with the Company. A “customer” also includes any person or entity with whom the Company transacts business at
any time during Consultant’s engagement of services, regardless of who originates the customer or who is responsible for bringing the customer into the Company. These restrictive covenants shall be interpreted in a way so as to provide the
broadest possible meaning and application under applicable law and to provide for the greatest possible rights in favor of the Company under applicable law. 

  
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 11.05 Competitive Business. The restrictions contained in this Section 11 are limited
to business and insurance lines that are directly or indirectly competitive with the Company and, in particular, workers’ compensation insurance and employer’s liability insurance. Company and Consultant agree and acknowledge that Company
is an insurance company that underwrites and issues workers’ compensation insurance and employer’s liability insurance policies and it is authorized to do business and does business in multiple states throughout the United States of
America. Company, through one or more of its subsidiaries or affiliates, underwrites insurance risks, conducts auditing, manages risks, handles and administers claims and sells insurance products and policies as related to workers’ compensation
and employer’s liability insurance. 
 12. Non-Disparagement: Consultant agrees that he will not communicate any disparaging statements about
the Company, any of its affiliate companies and subsidiaries or any of the officers, directors, shareholders, employees and agents of the Company and its affiliates and subsidiaries. Additionally, Consultant will not make any misleading, false or
inaccurate statements about the Company, affiliate and subsidiary companies and their officers, directors, shareholders, employees, and agents or engage in any communications which may harm the reputation of the Company and its affiliates and
subsidiaries, as well as their officers, directors, shareholders, employees, and agents. 
 13. Remedies: In the event of breach, or threatened or
attempted breach, of any provision of this Agreement by Consultant, the parties recognize and acknowledge that such a breach would cause irreparable harm to the Company or that the Company may not have an adequate remedy at law for same and that the
restrictive covenants contained herein are “obligations not to do” and that the Company shall not be required to prove irreparable injury in order to obtain injunctive relief in the event of any breach or threatened breach of said
restrictive covenants. Consultant further agrees and acknowledges that if there is any such breach or threatened breach of any one or more of the provisions of this Agreement, including the restrictive covenants set forth herein, the Company may, in
addition to any other legal or equitable remedies which may be available to it (i) obtain a temporary restraining order, preliminary injunction or permanent injunction to enjoin or restrain Consultant from the breach or threatened breach of any
such provision or provisions; (ii) require Consultant to account for and pay over to Company all compensation, profits, monies, accruals, increments, remuneration and other benefits derived or received by Consultant as a result of any
transactions or actions constituting a breach of any provision of this Agreement; and (iii) require Consultant to remit to and reimburse Company for all consulting fees received by him pursuant to this Agreement. In the event of a breach or
threatened breach, Consultant waives, releases and discharges Company from any unpaid consulting fees and payments and from any further consulting fees and payments for the unexpired Term and Company shall have no further payment obligations to
Consultant. The Company may obtain injunctive relief without the necessity of proving irreparable injury or harm and without having to post a bond or provide security. The Company shall also be entitled to recover any damages, attorney’s fees
and costs incurred by it in any legal action or to obtain specific performance of this Agreement. All such remedies in favor of the Company shall be cumulative and shall not be exclusive. In the event that the Company takes any legal action to
enforce this Agreement or to remedy any breach of this Agreement, the Company shall be entitled to recover and Consultant shall be liable for all attorney’s fees, costs and expenses incurred by the Company in any such action. 

  
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 14. Intellectual Property: Company may develop and maintain intellectual property rights in certain
property, ideas, processes, techniques, formulas, written works, other protected items, information or property. In addition, Company may develop and maintain patents, trademarks and copyrights on certain items. 

During the course of engagement of services with Company, any and all inventions, ideas, discoveries and improvements made or conceived by
Consultant are the property of Company. By accepting engagement with Company and by continuing engagement of services with Company, Consultant conveys to Company an exclusive ownership interest in all such property, ideas, inventions, discoveries
and improvements. In this regard, any and all such property rights are exclusively assigned, in full, to Company. Consultant agrees to execute any and all documentation requested of or required by Company in order to effectuate these provisions
and/or as deemed necessary by Company. 
 Consultant is required to document and to disclose to Company any and all ideas, inventions,
discoveries and improvements made and/or conceived during the course of engagement of services and/or while engaged by Company. 
 15. Return of
Property. Upon the end of the Term or termination of this Agreement by either party or upon demand by Company, Consultant shall return to Company any and all products, company property, materials and/or documents to Company. Such return shall
occur within seven (7) calendar days within the end of the Term, with the date of termination of this Agreement and/or within seven (7) calendar days of demand by Company. Such return shall be effectuated by the method and in the manner
designated by Company and Company shall be responsible for the reasonable and actual costs associated with such return. 
 16. Governing Law and
Interpretation. This Agreement shall be governed and construed in accordance with the laws of the State of Louisiana. The parties agree that this Agreement has been executed in Beauregard Parish, Louisiana and that work and/or services pursuant
to this Agreement shall be performed, in whole or in part, in Beauregard Parish, Louisiana. Company and Consultant jointly participated in the negotiations and drafting of this Agreement. In the event any question of intent or interpretation arises,
this Agreement shall be construed as if drafted by both parties. 
 17. Reformation and Severability. If any court of competent jurisdiction
determines that any of the provisions of this Agreement, or any part of any provision, is unenforceable or is otherwise invalid, this Agreement shall be reformed and/or modified and/or severability shall apply in order to make this Agreement
otherwise enforceable. With regard to the Designated Area, the parties expressly agree and stipulate that a court may reform and modify the Designated Area if the court determines that the Designated Area is overly broad or otherwise unenforceable
so as to enforce the restrictions in each parish and county in each state in which Company is doing business or is actively marketing as set forth in the Company’s Form 10-K on file as of the date of commencement of legal action. In this
regard, reformation and severability shall apply to this Agreement. 

  
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 18. Successors, Assigns and Affiliates: Binding Effect. This Agreement shall be binding upon
Consultant’s heirs, successors, assigns, and legal representatives, and shall inure to the benefit of Company’s successors, assigns, parents, subsidiaries, affiliate entities, related entities, predecessors and legal representatives. The
Company shall have the right to assign this Agreement. This Agreement and the obligations of Consultant shall also inure to the benefit of Company’s affiliate entities, including parent entities, subsidiaries, related entities, partners, joint
ventures and any affiliated entity which shall be considered third party beneficiaries of this Agreement. This includes, but is in no way limited to the following named entities: AMERISAFE, Inc., American Interstate Insurance Company, Silver Oak
Casualty, Inc., American Interstate Insurance Company of Texas, Amerisafe Risk Services, Inc., and Amerisafe General Agency, Inc. All successors, assigns and affiliates are deemed third party beneficiaries to the obligations of Consultant, including
the confidentiality, intellectual property and the non-compete and non-solicitation restrictions contained herein. 
 19. Entire Agreement. This
Agreement constitutes the entire agreement and understanding between the parties. This Agreement may not be assigned, in whole or in part, by Consultant. This Agreement supersedes any and all prior and/or contemporaneous agreements between the
parties. 
 20. ACKNOWLEDGMENT. CONSULTANT AGREES THAT HE HAS CAREFULLY READ THIS ENTIRE AGREEMENT AND UNDERSTANDS THE NATURE AND EXTENT OF
THE OBLIGATIONS HE IS ASSUMING IN THIS AGREEMENT. HE FURTHER ACKNOWLEDGES THAT HE IS ENTERING INTO THIS AGREEMENT VOLUNTARILY AND WITHOUT COOERCION AND IS DOING SO AFTER CONSULTATION WITH AND/OR AFTER HAVING HAD THE OPPORTUNITY TO CONSULT WITH AN
ATTORNEY OF HIS CHOICE. 
  

									
	Company:	 		 	Consultant:
			
	AMERISAFE, INC.	 		 	
					
	BY:	 	/s/    C. Allen Bradley, Jr.	 		 		 	/s/    Craig P. Leach        
		 	        C. Allen Bradley, Jr.	 		 		 	Craig P. Leach
		 	        Chief Executive Officer	 		 		 	


  
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