<TABLE> <S> <C>

<PAGE>
<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>                     <C>
<PERIOD-TYPE>                   YEAR                   YEAR
<FISCAL-YEAR-END>                          JAN-31-1998             JAN-31-1997
<PERIOD-START>                             FEB-01-1997             FEB-01-1996
<PERIOD-END>                               JAN-31-1998             JAN-31-1997
<CASH>                                          82,490                 138,785
<SECURITIES>                                         0                  36,927
<RECEIVABLES>                                   15,840                   6,553
<ALLOWANCES>                                         0                       0
<INVENTORY>                                    206,128                 133,323
<CURRENT-ASSETS>                               311,167                 314,743
<PP&E>                                         108,487                  61,481
<DEPRECIATION>                                  13,958                   6,559
<TOTAL-ASSETS>                                 448,352                 375,834
<CURRENT-LIABILITIES>                          155,706                 146,914
<BONDS>                                              0                       0
<PREFERRED-MANDATORY>                                0                       0
<PREFERRED>                                          0                       0
<COMMON>                                             3                       3
<OTHER-SE>                                     268,081                 218,556
<TOTAL-LIABILITY-AND-EQUITY>                   448,352                 375,834
<SALES>                                        478,638                 256,397
<TOTAL-REVENUES>                               481,109                 261,728<F1>
<CGS>                                          279,816                 147,526
<TOTAL-COSTS>                                  426,203                 228,095<F2>
<OTHER-EXPENSES>                                19,240                   8,058<F3>
<LOSS-PROVISION>                                     0                       0
<INTEREST-EXPENSE>                               1,446                     832
<INCOME-PRETAX>                                 34,220                  24,743
<INCOME-TAX>                                    12,817                   8,783
<INCOME-CONTINUING>                             21,403                  15,960
<DISCONTINUED>                                       0                       0
<EXTRAORDINARY>                                      0                       0
<CHANGES>                                            0                   2,041
<NET-INCOME>                                    21,403                  13,919
<EPS-PRIMARY>                                     0.72                    0.50
<EPS-DILUTED>                                     0.70                    0.48
<FN>
<F1>Includes Sales, Franchise fees, royalties and other revenue and interest 
    income.
<F2>Includes CGS, Store operating and store opening costs.
<F3>Includes Amortization of intangible and general and administrative.
</FN>
        

</TABLE>