PRODUCT CONSULTING AGREEMENT


 


This Product Consulting Agreement
(the “Agreement”) is made this 12th day of May, 2016 by and Rocky Mountain High Brands, Inc. a Nevada corporation (“hereafter
Customer”) whose address is 9101 LBJ Freeway, Suite 200, Dallas TX 75243, and MBA Beverage Group, Inc., a Nevada corporation,
(hereafter “MBA” or “Consultant”), having a principal place of business at 21001 N. Tatum Blvd. Plaza 1630-137,
Phoenix, AZ 85050 USA, which may collectively with Customer be referred to as the Parties.


 


RECITALS


 


Whereas, Customer will contract
manufacture and sell its trademarked beverages which carries a unique and distinctive trade dress, (hereafter the “Product”)
to be sold both nationally and internationally; and


 


Whereas, MBA has long term experience
in the sourcing of formulas, components, and manufacturing facilities for drink products and in managing the production of said
products; and


 


Whereas, the Parties agree that
it is in their mutual best interests for Customer to engage MBA as a consultant for its drink brands on the terms and conditions
as set forth below;


 


Now, therefore, in consideration
of the mutual promises and terms of this Agreement as set forth below, the Parties agree as follows:


 


AGREEMENTS


 


1. Engagement of Consultant.
Customer engages Consultant and Consultant accepts engagement by Customer for its services to advise Customer regarding the placement
of its orders for production of its drinks and shots products and for such other products as may be agreed from time to time between
the Parties. The consulting services hereunder shall include the sourcing and arrangement of formulas, flavorings, ingredients,
cans, labeling, and consumer packaging. Consultant shall arrange for the orderly delivery of all components directly to the manufacturer
(or bottling company), and shall oversee, to the extent requested by Customer, the timely production and shipping of all Product
ordered to the specifications as agreed between Customer and the manufacturer. The Consultant’s duties include, but shall
not be limited to those set forth in paragraph 2 below.


2. Consultant’s Duties.
The Consultant shall perform the following duties pursuant to this Agreement:


a) Consultant
shall locate a liquid drink bottling company currently licensed by the Federal Food and Drug Administration (the “FDA”)
to produce beverages for human consumption, and engage them to produce on behalf of Customer, the Products in the quantities,
on the time frames and at the production cost as approved by Customer and Consultant’s compensation as set forth in the
Supplemental Letter attached to and made a part of this Agreement. Consultant shall further identify a secondary or backup bottler
willing to take Customer’s Product orders in case of any disruption in the normal supply relationship with the primary bottling
company.


b) Upon agreement
with Customer as to the final Product formula, the Consultant shall source and price the raw materials and ingredients that are
the constituent parts of the finished Product. Consultant shall provide quotations to Customer for approval, which quantities
may be in excess of the quantity needed for any specific Product purchase order, to permit cost savings for quantity purchases.



    	 		 



     


    

 


Upon direction from Customer,
the Consultant shall execute purchase orders for each of the materials, and have such materials shipped directly to the bottling
company for processing. For all such raw material and ingredient purchases, Consultant shall obtain, as required for each ingredient,
the appropriate certificates of purity and content, showing that the ingredient is a food grade product. The cost of ingredients
and materials shall be invoiced directly to Customer or Consultant, and Customer or Consultant shall make such deposits, and receive
such trade terms as the suppliers usually extend to their similarly situated customers. If the recipient of the supplier invoice
is the Consultant, the Consultant will invoice Customer and Customer will remit payment upon receipt. Upon Consultant paying supplier
invoice, Consultant will provide Customer documentation of the payment receipt.


c) Consultant
shall, as required by Customer, find sources for appropriate product containers, labeling, retail display, and shipping. Consultant
shall solicit quotations for each of these items, showing price breaks for quantities, and upon approval Consultant shall order
the quantity of packaging required. Customer may introduce suppliers outside of Consultant’s existing supply chain for both
Parties to evaluate as sources for raw materials to manufacture the Products. Quantities of packaging ordered may be in excess
of the packaging required for the immediate purchase order in order to achieve cost savings, provided, however that Customer retains
the option in its sole discretion, to order lesser quantities of either raw materials or packaging. The cost of the containers
and packaging shall be invoiced directly to Customer or Consultant, and Customer or Consultant shall make such deposits, and receive
such trade terms as the suppliers usually extend to their similarly situated customers. If the recipient of the supplier invoice
is the Consultant, the Consultant will invoice Customer and Customer will remit payment upon receipt. Upon Consultant paying supplier
invoice, Consultant will provide Customer documentation of the payment receipt.


d) Consultant
shall, as required, arrange the production of Products ordered by Customer. The bottling cost shall be invoiced directly to Customer
or Consultant, and Customer or Consultant shall make such deposits, and receive such trade terms as the bottling company usually
extends to its similarly situated customers. If the recipient of the supplier invoice is the Consultant, the Consultant will invoice
Customer and Customer will remit payment upon receipt. Upon Consultant paying supplier invoice, Consultant will provide Customer
documentation of the payment receipt.


e) Consultant
shall arrange with the bottling company for the code dating of all Product produced for Customer. Code dating shall include the
production dates and times and such other information as may be required by the FDA. Consultant shall require the bottling company
and the suppliers of raw materials and ingredients to the finished Product to retain samples of the material, ingredient, or final
product for which they are the supplier for quality control, reporting, and governmental review as required. Consultant shall
procure from the suppliers of all raw materials and ingredients and the bottler of the finished product sample sets of each batch
of material for retention by Customer and by Consultant.


f) Consultant
will consult with Customer and the bottling company regarding Customer’s production requirements, inventories of raw materials,
ingredients, and packaging, and production schedules. Customer shall inform Consultant as far in advance as possible of its projected
needs for production quantities greater than twenty percent (20%) above its average order to ensure adequate production time at
the bottling company.  


g) Consultant
shall, at the request of Customer, represent and/or co-operate with personnel of Customer as needed for quality control, production
runs, complaint resolution, and responses to inquiries or investigations from the FDA or other governmental entities. In the event
of a consumer complaint, Consultant shall upon learning of such incident, immediately report the incident to the bottler and to
Customer and shall, at the request of Customer assist with the investigation of the complaint in accordance with the written complaint
procedure of Customer.


h) Consultant
shall obtain, as needed for product export purposes, as required by the import authorities of the destination country, such lists
of ingredients, flavorings, and other information required by such officials. The information required shall be provided in confidence
to Customer’s legal counsel for transmission to the appropriate requesting governmental authority. Customer shall sign such
reasonable Confidentiality Agreement with any material supplier as that supplier deems necessary to protect its proprietary interest
in the confidential information needed to be disclosed.


i) Consultant
and Customer shall each comply with all of the laws and regulations of the federal and state authorities having jurisdiction over
the production and sale of the Products. Consultant shall use reasonable efforts to ensure that all suppliers to Customer are
in compliance with the rules and regulations regarding materials supplied for and the production of the finished Products. Consultant
shall handle consumer complaints of which he becomes aware, in accordance with the provisions of paragraph 2(g).


3. Term of Agreement.
This Agreement shall be an exclusive consulting Agreement between Customer and the Consultant for a term of one (1) year, effective
upon the date set forth on page 1. The Agreement shall remain in full force and effect for the entire one (1) year term. If either
party provides notice, a minimum of thirty (30) days prior to the end of the initial one (1) year term, of its desire to renew,
and both Parties are agreeable as to the terms of such renewal, the Agreement shall renew for an additional one (1) year term.
If the Parties fail to reach agreement on the terms of any continuation, the Agreement shall terminate and the termination provisions
shall apply. The Parties acknowledge that the Parties have been doing business without a written agreement for more than one year.


4. Compensation of Consultant.
Consultant shall be compensated for its services based upon a per unit rate of finished Product as defined in the Supplemental
Letter attached to and made a part of this Agreement. The consulting fee shall be paid 50% of target purchase order quantity at
the time of the purchase order with the remaining 50% balance due one (1) week before production date. Consultant shall be reimbursed
for any pre-approved, pursuant to written agreement, payments which it makes directly to suppliers of raw materials or packaging
purchased on behalf of Customer. Consultant shall present its request for payment together with the invoice from the supplier
to Customer, which shall pay such invoice within fifteen (15) business days of presentation to the Customer.


5. Compliance with Law.
Both Customer and Consultant shall comply with all of the applicable federal, state, and local laws and regulations including
the regulations and guidance from such federal and state agencies which have governing authority over their respective functions,
activities or operations.


6. Warranties. All supplier
warranties are the property of Customer, and in the event that Consultant purchases raw materials, packaging, or any other item
included in the finished Product in its own name, the warranties associated with the materials, packaging or other items purchased
will be assigned to Customer. Copies of the bottler’s warranties shall be supplied to Customer upon placement of the first
order.



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7. Indemnification. Customer
agrees to indemnify and hold Consultant, its officers, directors, employees, and shareholders harmless from any loss, claim, damage,
lawsuit, or expense due to injury to any person or property arising from the receipt, storage, and sale of the Products by Customer.
Consultant agrees to indemnify and hold harmless Customer, its officers, directors, employees, and shareholders from any loss,
claim, damage, lawsuit, or expense due to injury to any person or property arising from the negligence or misconduct by Consultant
or any employee of Consultant in the performance of Consultant’s duties under this Agreement.


8. Insurance. Each Party
shall purchase and maintain an occurrence based product liability insurance policy with a casualty insurance company rated A-
or better by the A.M. Best Company, in the amount of one million dollars ($1,000,000) coverage per occurrence and two million
dollars ($2,000,000) in the aggregate, naming the other Party and its affiliates as additional insureds. Each Party shall supply
the other Party with a certificate of insurance, naming the other Party as an additional insured under the policy. The certificate
of insurance shall provide that the named additional insured shall be given thirty (30) days notice of the cancellation of the
policy.


9. Confidential and Proprietary
Information. In the course of the performance of this Agreement, Customer and Consultant will be exchanging confidential and
proprietary information belonging to the other Party. Such information may also become known to a Party through operations under
this Agreement including but not limited to ordering quantities, customer and buyer identities, raw material suppliers and sources,
identities of employees, new product plans, business and financial information, product pricing components, methods of selling
and technical information, and the terms and conditions of this Agreement. Consultant may or may not develop a proprietary formula
for Customer as part of its performance. There shall be excluded from confidential and proprietary information any information
which any Party can show is or becomes publicly and openly known and in the public domain through no fault of the recipient, or
is in a Party’s possession and not subject to any obligations of confidentiality or restrictions on use, or which is proprietary
to any third party which is a supplier to the Product formulation, or which involves the identity of any third party which openly
advertises as a supplier of ingredients, flavorings, or packaging. The ingredients in Customer’s existing Product shall
not be considered proprietary to Consultant, even if included as part of a proprietary formula which it develops for Customer.


Each Party agrees, in addition
to its duties not to disclose any of the confidential and proprietary information disclosed to it by the other Party, not to make
any use, directly or indirectly, of any of the confidential and proprietary information provided to it by the other Party for
its own use and purposes outside of its performance under this Agreement for a period of one (1) year after the termination of
this Agreement. Consultant agrees that it will not make use of its association and work for Customer as sales information in the
solicitation of other clients at any time in the future.


Notwithstanding the foregoing,
either Party may disclose confidential and proprietary information of the other Party (i) to the extent required by a governmental
or agency subpoena or a court of competent jurisdiction, (ii) on a need to know basis under an obligation of confidentiality to
its suppliers, consultants, legal counsel, accountants, banks, or other financing sources or their advisors. Except as set forth
in this section, the terms and conditions of this Agreement will be deemed the confidential information of each Party and will
not be disclosed without the prior written consent of the other Party.



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The Parties agree that any breach
of either Party’s obligations under this paragraph would result in irreparable injury for which there is no adequate remedy
at law. In the event of a breach or threatened breach of a Party’s obligations under this section, the aggrieved Party will
be entitled to seek equitable relief in addition to its other available legal remedies in a court of competent jurisdiction. Upon
termination of this Agreement, or upon written request of the other party, the receiving Party shall promptly return all confidential
information of the disclosing Party in its possession.


10. Force Majeure. The
performance of any act or duty under this Agreement shall be excused to the extent that its performance is prevented or delayed
due to any court proceeding, or order for injunctive relief, or to fire, flood, strike or other labor dispute, accident to machinery,
act of sabotage, riot, precedence or priority granted at the request of any government, export or import restrictions, delay in
or lack of transportation, restrictions imposed by the United States or any political subdivision thereof on the sale, transport,
manufacture, or distribution of any component or product, legislation, or rule, war or any insurrection, or any cause beyond the
reasonable control of any Party. The Party claiming force majeure shall provide written notice to the other, containing with specificity
the cause or events relied on and indicating whether the cause would be temporary, and when performance was expected to resume,
or indicating that the condition is permanent and cancelling further performance under this Agreement.


11. Termination of Agreement.
If this Agreement is violated by either party, the aggrieved party shall provide the breaching Party with written Notice specifying
the cause of the breach. The breaching Party shall have ten (10) days to cure the breach. In the event that the breach is not
cured within ten (10) days of the written notice, the non-breaching Party may provide written notice of termination, which shall
be effective immediately from the delivery by non breaching Party of the Notice. If Customer wishes to terminate this Agreement
at any time without cause, Customer shall notify Consultant sixty (60) days prior to the date of termination, of the requested
termination date. Either Party may terminate this Agreement for cause, immediately upon delivery of Notice of Termination by the
other Party, for violation of any law or regulation affecting its operations.


12. Effect of Termination
of Agreement. Within ten (10) days of the date of termination, Customer shall pay Consultant for any unpaid invoices for the
authorized purchase of raw materials, ingredients, and packaging which the Consultant has purchased using its own account, for
Products to be made for Customer. Customer shall also pay Consultant, within ten (10) days of delivery, for any Products produced
for Customer prior to the termination date. Customer will arrange to accept liability for raw materials and packaging previously
authorized by Customer which have not been shipped. The suppliers upon payment therefore, shall ship such material at the direction
of Customer. Payments made by Customer pursuant to this paragraph, shall conclude any liability to Consultant except for actual
damages sustained by consultant by reason of Customer’s breach of paragraph 9.


13. Intellectual Property
Rights. The Consultant recognizes that all Intellectual Property Rights related to the goods developed as a result of the
performance of this Agreement belongs to the Customer and/or its appointee. Therefore, the Consultant acknowledges and thus expressly
recognizes that it has no legal right over the cans or bottle design, labeling, trademarks and logos among any other thing related
and/or concerning to the products that the Consultant manages or for which the Consultant provides advice to the Customer. The
flavoring component of the complete formulas are the intellectual property of Customer. The parties acknowledge the flavoring
component of the formula is the intellectual property of the Customer. Should the Consultant become insolvent, the Consultant
will direct the flavor house to sell the formulas directly to the Customer.



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14. No Agency, Joint
Venture, or Partnership. This Agreement is strictly a Consulting Agreement and Consultant is an independent contractor, and
nothing herein shall be construed to establish any joint venture or partnership between the Parties or any of their employees.
Consultant is not an agent of Customer and neither MBA nor its employees shall hold themselves out as such. Consultant shall have
no authority to incur any expense or obligation on behalf of Customer, except by Customer’s direct authorization in advance
in writing.


 


15. Notices. Any notice,
request or other communication given hereunder shall be deemed to have been properly given is in writing and delivered by e-mail,
facsimile, or United States mail, prepaid and registered to the following addressees:


 


a) If to MBA to it at:


 


MBA Beverage
Group, Inc.


Randall Roddy,
President


21001 N. Tatum
Blvd., Plaza 1630-137


Phoenix, Arizona
85050


Facsimile:
877-222-5973


E-Mail: rroddy@mbabeverage.com


 


b) If to Customer to it at:


 


Rocky Mountain
High Brands, Inc.


Michael R.
Welch, CEO


9101 LBJ Freeway,
Suite 200


Dallas, TX
75243


Facsimile:
214-593-5617


E-Mail: Michael@rockymountainhighbrands.com



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16. Entire Agreement; Amendments.
This Agreement, along with the Exhibits attached hereto, represents the entire Agreement between the Parties and supersedes all
prior oral and written understandings related to its subject matter. This Agreement may be amended only in writing signed by both
Parties.


 


17. Assignment. Neither
Party may assign or transfer this Agreement or any interest therein without the prior written consent of the other Party hereto.


 


18. Waivers. Waiver of
the breach of any provision under this Agreement shall be in writing signed by the Party granting the waiver, and any waiver shall
not constitute a waiver of any other provision, nor shall any waiver constitute a continuing waiver unless specifically stated
so in writing.


 


20. Venue and Law Applicable.
Venue for any legal proceeding or other legal action, including injunctive relief, shall exclusively be held in the State of Arizona,
County of Maricopa. The laws of the State of Arizona shall be applied to the interpretation and enforcement of this Agreement.


 


21. Authority, Execution in
Counterparts and by Facsimile. Each of the signatories, on behalf of themselves and their respective companies, represents
and warrants that they have full authority to execute this Agreement on behalf of the company for which they signed. This Agreement
may be signed in counterparts, and the signature of an authorized person on behalf of each Party on any copy of the Agreement,
which signed copies are transmitted by e-mail or facsimile to the other parties, shall complete and effectuate this Agreement,
and such e-mails or facsimiles shall be admissible as originals in a court of law.


 


Customer: Rocky Mountain High
Brands, Inc.Consultant: MBA Beverage Group, Inc.


By:/s/ Michael R. Welch


Name: Michael R. Welch


Its: Chief Executive


 


By: /s/ Randall S. Robby


Name: Randall S. Roddy


Its:
President