EXHIBIT
99.1




For more information
contact:                                                                                                                                                                                                                                                                                                                   FOR
IMMEDIATE RELEASE


Jane
      Hoffer


Chief
      Executive Officer


Prescient
      Applied Intelligence


610-719-1600
      x 308


jhoffer@prescient.com








Prescient
Applied Intelligence Reports Fourth Quarter and


Full
Year 2007 Results





Company
Achieves First Full Year of Profitability, Resulting in a Substantial Increase
in its Cash Position, and the Removal of the Going Concern Qualification by its
Independent Auditors





Focus
on Client Base and New Product Launches Positions Company for
Growth








West Chester, Penn. – March 12, 2008– Prescient Applied Intelligence, Inc. (OTCBB:  PPID), a leading
provider of supply chain and advanced commerce solutions for retailers and
suppliers, today reported financial results for the fourth quarter and full year
ended December 31, 2007.





“Our
strategy of increasing revenues from our base of clients helped to offset the
loss of a significant client during 2007.  These increases, together
with continued focus on our operating expenses, resulted in our first full year
of profitability.  We have been profitable for five consecutive
quarters and have dramatically improved our cash position, resulting in the
removal of the going concern opinion from our auditors,” said Jane Hoffer,
president and CEO of Prescient.  “Our financial condition positions us
to increase shareholder value, while continuing to bring innovative and value
added solutions to our retailer and supplier clients,” continued
Hoffer.





“In 2007
we launched two new products – Visibility & Analytics, a business
intelligence tool, and Store Level Replenishment, a store ordering solution –
and announced the availability of Prescient 8.0 for supply chain planning. This
innovation, along with our recognition by Consumer Goods Technology, for the
fifth consecutive year, as one of the top 10 Supply Chain Planning providers
positions us well as we head into 2008,” added Hoffer.





HIGHLIGHTS
– Fourth Quarter 2007





Revenues





Total
revenues were $2 million for the fourth quarter of 2007, which represented a
decrease of 18% compared to the third quarter of 2007 and a decrease of 19% over
the fourth quarter of 2006.  The prior quarter and
comparable quarter in 2006 included non-recurring revenue resulting
from the loss of a significant client during 2007.













Operating
Expenses





Total
operating expenses in the fourth quarter 2007 were $1.8 million, including $0.1
million of depreciation and amortization.  Operating expenses
decreased $0.5 million or 22% compared to the same period in 2006 and decreased
by 11% from the third quarter of 2007.





Income





„
            Operating
      income for the fourth quarter of 2007 was $0.2 million, representing a 24%
      increase over the same period in
2006.





„
            The
      net loss applicable to common stockholders for the 2007 fourth quarter was
      $0.2 million (Q307: $0.7 million), or $(0.01) per share (Q307: $(0.02) per
      share) representing a 70% improvement from the third quarter
      2007.





HIGHLIGHTS
– Year ending December 31, 2007





Revenues





„
            Total
      revenues were $9.4 million in 2007, which represented a 2% increase from
      2006.





„
            Subscription
      revenues in 2007 were $5.8 million, which represented an increase
      of less than 1%  from
2006.





„
            License
      revenues were $0.6 million in 2007 and 2006; maintenance revenues were
      $1.6 million in 2007 and 2006; and services revenues in 2007 were
      $1.4 million, which represented an increase of 17% from
      2006.





Operating
Expenses





Total
operating expenses in 2007 were $8.1 million as compared to $10.4 million in
2006, a 22% decrease year over year.





Income





„
            The
      Company reported operating income of $1.3 million for the year ended
      December 31, 2007, as compared to an operating loss of $1.1 million
      for the year ended December 31,
2006.





„
            The
      net loss applicable to common stockholders reported for 2007 was $1.2
      million (2006: $4.3 million), or $(0.04) per share (2006: $(0.11) per
      share).  The net loss applicable to common stockholders for 2007
      includes a deemed dividend to the Series E Preferred stockholders of $1.2
      million and accumulated undeclared dividends to the Series E Preferred
      stockholders of $1 million.





Cash
& Cash Equivalents




Cash
provided by operations was $2 million during the year ended December 31, 2007 as
compared to $0.1 million provided in 2006.  Cash and cash
equivalents were $2.6 million as of December 31, 2007, up from $1.0 million at
December 31, 2006.









BUSINESS
HIGHLIGHTS





„
            Prescient
      introduced new positioning -- “Shelf Improvement Experts”
      -- to more accurately reflect the solutions we offer to the retail
      industry:


-
            solutions
      for trading partners to collaborate across supply chains and achieve
      efficiencies across the chain, while assuring consumer demand is met where
      it matters most ... at the store
shelf.





„
            Two
      new product offerings were launched in
2007


-
            Visibility
      &Analytics
      (V&A), a business intelligence tool for analyzing shrink, sales, and
      inventory.  The solution was adopted by traditional DSD clients
      as well as general merchandise and seasonal
  vendors


-
            Store
      Level Replenishment (SLR), a store level ordering solution for
      direct store delivery suppliers.  We saw enthusiastic adoption
      by our DSD dairy clients.





„
            Prescient
      clients continue to publish their
successes


-
            Pentel,
      a world leader in the manufacture and sale of writing instruments and art
      materials, is using Prescient’s VMI solution to gain greater visibility
      into inventory movement and generate more accurate orders. The solution has helped Pentel
      cut returns in half.





-
            Ranir
      is a leading private label and contract manufacturer of dental
      products.  The company uses Prescient’s Sales & Operations
      Planning solution to generate enterprise-wide forecasts. Since
      implementing Prescient, Ranir’s forecast accuracy has
      gone from 50 to 95%, fill rates have increased by 10%, and there is lower
      on-hand inventory.





“We have
systematically executed on the plan we envisioned over three years
ago.  It began with a financial turnaround, followed by stabilization
in our client base and new product introductions to expand our solution and the
value that we offer prospective and existing clients.  We are now
focused on ways to grow our business in 2008 and beyond, building on the solid
foundation that is now in place,” said Jane Hoffer, president and CEO of
Prescient.





About Prescient Applied
Intelligence:


Prescient,
founded in 1985 (OTCBB: PPID), is a leading provider of supply chain and
advanced commerce solutions for retailers and suppliers. Prescient’s solutions
capture information at the point of sale, provide greater visibility into
real-time demand and turn data into actionable information across the entire
supply chain. As a result, the company’s products and services enable trading
partners to compete effectively, increase profitability and excel in today’s
retail business climate. Household brand names like Ahold, Coors, Domino’s
Pizza, Meijer, Rite Aid, Sara Lee, Schwan’s, SUPERVALU, and Wyeth rely on
Prescient.  For more information, go to www.prescient.com.





Forward-Looking
Statement:


Any
statements contained in this document that are not historical facts are
forward-looking statements as defined in the U.S. Private Securities Litigation
Reform Act of 1995.  Words such as “anticipate,” “believe,”
“estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,”
“if”, “should” and “will” and similar expressions as they relate to Prescient
Applied Intelligence, Inc. are intended to identify such forward-looking
statements.  Prescient may from time to time update these publicly
announced projections, but it is not obligated to do so. Any projections of
future results of operations should not be construed in any manner as a
guarantee that such results will in fact occur.  These projections are
subject to change and could differ materially from final reported
results.  For a discussion of such risks and uncertainties, see “Risk
Factors” in Prescient’s report on Form 10-KSB filed with the Securities and
Exchange Commission and its other filings under the Securities Exchange Act of
1934, as amended. Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the dates on which they are
made.





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