RESTRICTIVE COVENANT AGREEMENT


     THIS RESTRICTIVE COVENANT AGREEMENT ("Agreement") is made effective as of
this 16th day of March, 1999, by and between Regent Assisted Living, Inc., an
Oregon corporation (the "Company"), and Eric W. Jacobsen (the "Officer").

     A. The Company is principally engaged in the business of owning, operating
and developing assisted living communities (the "Business").

     B. This Agreement is being executed in connection with the re-negotiation
and execution of a new Employment Agreement (the "Employment Agreement") by and
between Company and Officer and the issuance of 100,000 shares of options (the
"Options") to Officer under the terms of the Company's 1995 Stock Incentive Plan
adopted August 28, 1995 (the "Plan"), and on the further terms and subject to
the conditions of the two Regent Assisted Living, Inc. Stock Option Agreement
dated as of the date hereof (the "Option Agreements") between the Company and
the Officer.

     C. As an employee of the Company pursuant to the Employment Agreement, the
Officer is expected to obtain extensive knowledge of the operations and
financial condition of the Business, as well as strong contacts and
relationships with the Company's suppliers, customers and employees.

     F. The Company is unwilling to enter into the Option Agreements or the
Employment Agreement unless the Officer agrees to be bound by the terms of this
Agreement.

     G. To induce the Company to enter into the Option Agreements and the
Employment Agreement, the Officer desires to execute this Agreement and to be
bound by the terms hereof.

                                   AGREEMENT:

     NOW, THEREFORE, in consideration of the covenants and mutual agreements set
forth herein and other good and valuable consideration, including Purchaser's
execution and delivery of the Option Agreements and the Employment Agreement,
the receipt and sufficiency of which are hereby acknowledged, the parties agree
as follows:

     1. Restrictive Covenants. Except for the benefit of the Company, the
Officer shall not, either directly or indirectly, on his own account, or as an
employee, consultant, agent, partner, joint venturer, owner, officer, director
or stockholder (except for holdings of less than two percent (2%) of the stock
of a publicly traded company which are held solely for investment purposes, and
which do not involve the performance of any active services by the Officer for
any other person, firm, partnership, corporation or other entity, or in any
other capacity), in any way:

          (a) From the date of this Agreement until September 30, 2000, conduct,
     engage in, aid or assist anyone in the conduct of a business which is
     competitive with the Business (provided, however, if Officer's employment
     by the Company is terminated by the Company without Cause (as defined in
     the Employment Agreement) then Officer's obligation under this paragraph
     (a) shall be only for one year after the date of termination) of Company
     within a 10-mile radius of any assisted living or Alzheimer's care
     community that as of September 30, 1999, either was owned, leased, or
     managed by the Company or was under planning, development, construction, or
     acquisition by or


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     for the Company;

          (b) From the date of this Agreement until September 30, 2001, solicit,
     divert, take away or accept orders or business from, or attempt to solicit,
     divert, take away or accept orders from, any person, firm, partnership,
     corporation or other entity, wherever located, for whom the Company
     performed any services or to whom the Company sold any product within the
     immediately preceding twelve (12) month period, or with whom the Company
     was a third-party manager or with whom the Company had a business
     relationship to develop or own similar facilities (specifically, Officer
     may participate in projects located in La Grande, Oregon and Red Bluff,
     California); or

          (c) From the date of this Agreement until September 30, 2001, hire
     solicit for hire or attempt to solicit for hire for employment, or engage,
     any person who is employee or agent of the Company or was an employee or
     agent of the Company within the immediately preceding twelve (12) month
     period; or

          (d) Use for himself or for any other person, firm, corporation,
     partnership, association or other entity, or divulge or disclose in any
     manner to any person, firm, corporation, partnership, association or other
     entity, the identity of the Company's residents or other customers the
     methods of operation, financial data, sources of supply, know-how, pricing
     information, records, books, agreements, techniques, forms, procedures,
     systems, financial information or other trade secrets or confidential or
     proprietary information used in or relating to the Business (hereinafter
     referred to as the "Confidential Information"). Notwithstanding anything to
     the contrary contained in this Agreement, the restrictions on the Officer's
     disclosure and use of the Confidential Information shall not apply to (i)
     information, or techniques which are or become generally known to the
     public, other than through disclosure (whether deliberate or inadvertent)
     by the Officer; or (ii) disclosure of Confidential Information in judicial
     or administrative proceedings to the extent the Officer is legally
     compelled to disclose such information, provided the Officer shall have
     used the Officer's best efforts, and shall have afforded the Company the
     opportunity, to obtain an appropriate protective order or other assurance
     satisfactory to the Company of confidential treatment for the information
     required to be so disclosed; or

          (e) Notwithstanding anything to the contrary in this Agreement,
     Executive may continue to hold his current interest in any of congregate
     care or assisted living properties, or in any other congregate care or
     assisted living property approved by the Company's Board of Directors
     (which approval shall not be unreasonably withheld), provided that
     Executive shall hold any such interest for investment purposes only and
     shall not take an active role in the management of any such properties.

The Company's rights and Officer's obligation under each of the paragraphs above
is in addition to and not in lieu of the respective rights and obligations of
the Company and Officer under any other paragraph above.

     2. Remedies. The Officer hereby agrees that the periods of time,
geographical scope and other restrictions provided for in Section 1 above are
the minimum such terms necessary to protect the Company and its successors and
assigns in the use and enjoyment of the goodwill associated with the Business.
The Officer further agrees that damages cannot adequately compensate the Company
in the event of the Officer's breach of any of the covenants contained in
Section 1 above. Accordingly, the Officer agrees that in the event of a breach
of any of such covenants, the Company shall be entitled to


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obtain injunctive relief against the Officer, without bond but upon due notice,
in addition to such other relief as may be available at law or in equity.
Obtainment of any such injunction by the Company shall not be deemed an election
of remedies or a waiver of any right to obtain any other remedies the Company
may have at law or in equity. The existence of any claim or cause of action of
the Officer against the Company or the Company of whatever nature shall not
constitute a defense to the Company's enforcement of such restrictive covenants.
To the extent any of such restrictive covenants are deemed unenforceable by
virtue of their scope, in terms of geographical area or length of time or
otherwise, but may be made enforceable by limitations thereon, the Officer
agrees that such covenants shall be enforceable to the fullest extent
permissible under the laws and public policies of the jurisdiction in which
enforcement is sought. The parties hereby authorize any court of competent
jurisdiction to modify or reduce the scope of the restrictive covenants to the
extent necessary to make such restrictive covenants enforceable.

     3. Indemnification. The Officer agrees to indemnify and hold the Company
and its affiliates harmless from and against any and all loss, cost, damage,
liability and expense including, without limitation, reasonable attorneys' fees,
court costs and reasonable litigation expenses) which the Company or any such
affiliate shall suffer, sustain or incur as a result of, arising from or in
connection with any failure or breach by the Officer hereunder.

     4. Miscellaneous.

          (a) Written Agreement to Govern. This Agreement, the Option
     Agreements, and the Employment Agreement set forth the entire understanding
     of the parties with respect to the subject matter hereof, supersede all
     prior discussions, negotiations, understandings or written agreements among
     the parties hereto relating to the subject matter contained herein, and
     merge all prior and contemporaneous discussions among the parties.

          (b) Severability. The parties expressly agree that it is not the
     intention of any party hereto to violate any public policy, statutory or
     common law rules, regulations, treaties or decisions of any government or
     agency thereof. Subject to Section 2 of this Agreement, if any provision of
     this Agreement is judicially or administratively interpreted or construed
     as being in violation of any such provision, such articles, sections,
     sentences, words, clauses or combinations thereof shall be inoperative, and
     the remainder of this Agreement shall remain binding upon the parties
     hereto.

          (c) Law to Govern. The validity, construction and enforceability of
     this Agreement shall be governed in all respects by the laws of the State
     of Oregon, without regard to its conflict of laws rules. The Officer hereby
     consents and submits to the exclusive jurisdiction of the courts of the
     State of Oregon and the U.S. District Court for the District of Oregon with
     respect to any actions or causes of action arising hereunder. The Officer
     further agrees that Portland, Oregon shall be the exclusive venue of any
     actions or causes of action arising hereunder.

          (d) Successors and Assigns. This Agreement shall be binding upon and
     shall inure to the benefit of the parties hereto and their respective
     heirs, executors, administrators, personal representatives, successors and
     assigns.

          (e) Waiver of Provisions. The terms, covenants, representations,
     warranties and conditions of this Agreement may be waived only by a written
     instrument executed by the party waiving compliance. The failure of any
     party at any time to require performance of any provisions hereof shall, in
     no manner, affect the right at a later date to enforce the same. No waiver
     by any 


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     party of any condition, or breach of any provision, term or covenant
     contained in this Agreement, whether by conduct or otherwise, in any one or
     more instances, shall be deemed to be or construed as a further or
     continuing waiver of any such condition or of the breach of any other
     provision, term or covenant of this Agreement.

     IN WITNESS WHEREOF, the parties hereto have executed this Agreement as of
the date first written above.

                                       OFFICER


                                       ERIC W. JACOBSEN
                                       -----------------------------------
                                       Eric W. Jacobsen


                                       REGENT ASSISTED LIVING, INC.



                                       By: WALTER C. BOWEN
                                          --------------------------------
                                           Walter C. Bowen, President


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