|                                                                              |   |                                          |           |                 |   |
|-----------------------------------------------------------------------------------|--------|-----------------------------------------------|----------------|----------------------|--------|
|                                                                              |   |                                          |           |                 |   |
|                                                                              |   | American      Achievement Group Holding Corp. |           |
| ($      in thousands)                                                             |   | Fiscal      Year Ended                        |           |
|                                                                              |   | August      30, 2008                          |           | August      25, 2007 |   | August      26, 2006 |   |
| Income      (loss) from continuing operations before income taxes            |   | $                                             |  (32,001) |                 | $      |  (19,572) |   | $ |  1,107 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Fixed      charges: (1) Interest charges                                          |   |                                          |  65,050   |                 |   |  59,838 |   |   |  39,877 |   |
| Interest      portion of lease expense                                            |   |                                          |  568      |                 |   |  572 |   |   |  638 |   |
| Total      fixed charges                                                          |   |                                          |  65,618   |                 |   |  60,410 |   |   |  40,515 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Income      from continuing operations before income taxes and fixed      charges |   | $                                             |  33,617   |                 | $      |  40,838 |   | $ |  41,622 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |
| Ratio      of earnings to fixed charges (2)                                       |   |                                          |  -        |                 |   |  - |   |   | 1.03 | x |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
|                                                                              |   | AAC      Group Holding Corp.                  |           |
|                                                                              |   | Fiscal      Year Ended                        |           |
|                                                                              |   | August      30, 2008                          |           | August      25, 2007 |   | August      26, 2006 |   |
| Income      from continuing operations before income taxes                        |   | $                                             |  7,452    |                 | $      |  6,181 |   | $ |  6,192 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Fixed      charges: (1) Interest charges                                          |   |                                          |  33,331   |                 |   |  34,069 |   |   |  34,792 |   |
| Interest      portion of lease expense                                            |   |                                          |  568      |                 |   |  572 |   |   |  638 |   |
| Total      fixed charges                                                          |   |                                          |  33,899   |                 |   |  34,641 |   |   |  35,430 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Income      from continuing operations before income taxes and fixed      charges |   | $                                             |  41,351   |                 | $      |  40,822 |   | $ |  41,622 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |
| Ratio      of earnings to fixed charges (2)                                       |   |                                          | 1.22           | x                    |   |  1.18 | x |   | 1.17 | x |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
|                                                                              |   | American      Achievement Corporation         |           |
|                                                                              |   | Fiscal      Year Ended                        |           |
|                                                                              |   | August      30, 2008                          |           | August      25, 2007 |   | August      26, 2006 |   |
| Income from      continuing operations before income taxes              |   | $                                             |  20,446   |                 | $      |  17,639 |   | $ |  17,149 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Fixed      charges: (1) Interest charges                                          |   |                                          |  20,318   |                 |   |  22,587 |   |   |  23,776 |   |
| Interest      portion of lease expense                                            |   |                                          |  568      |                 |   |  572 |   |   |  638 |   |
| Total      fixed charges                                                          |   |                                          |  20,886   |                 |   |  23,159 |   |   |  24,414 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |   |   |
| Income      from continuing operations before income taxes and fixed      charges |   | $                                             |  41,332   |                 | $      |  40,798 |   | $ |  41,563 |   |
|                                                                              |   |                                          |           |                 |   |   |   |   |
| Ratio      of earnings to fixed charges:(2)                                       |   |                                          | 1.98           | x                    |   |  1.76 | x  |   | 1.70 | x |

| (1)   | During      the periods presented the Company had no preferred stock outstanding that      required a cash payment. Therefore, the ratio of earnings to combined      fixed charges and preferred dividends was the same as the ratio of      earnings to fixed charges for each of the periods    presented. |
|-----------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|

| (2)   | For      purposes of computing this ratio, earnings consist of income      (loss) from continuing operations before income taxes and fixed      charges. Fixed charges consist of interest expense, amortization of      deferred debt issuance costs and the portion of rent/lease expense that      includes an interest factor.  In fiscal years 2008 and 2007,      earnings before fixed charges for Parent Holdings were insufficient to      cover fixed charges by approximately $32.0 million and $19.6 million,      respectively. |
|-----------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|