UNITED STATES


SECURITIES AND EXCHANGE COMMISSION


WASHINGTON, D.C. 20549





FORM 20-F




[ ]  REGISTRATION STATEMENT PURSUANT TO SECTION 12(b) OR (g) OF THE SECURITIES EXCHANGE ACT OF 1934





OR





[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934





For the fiscal year ended June 30, 2012




OR





[ ]TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934


For the transition period from ______________ to __________________




OR





[ ] SHELL COMPANY REPORT PURSUANT TO SECTION 13 OR 15D OF THE SECURITIES EXCHANGE ACT OF 1934





Date of event requiring this shell company report





Commission file number: 000-50492





LiveReel Media Corporation


(Exact name of Registrant as specified in its charter)




Canada


(Jurisdiction of incorporation or organization)




2300 Yonge Street, Suite 1710, PO Box 2408,
 Toronto, Ontario M4P 1E4, Canada
 (Address of principal executive offices)
 
 Jason D. Meretsky, T: 416-593-6543, F: 416-480-2803,
 2300 Yonge Street, Suite 1710, PO Box 2408,
 Toronto, Ontario M4P 1E4, Canada
 (Name, Telephone, Facsimile number and Address of Company Contact Person)







Securities registered or to be registered pursuant to Section 12(b) of the Act.: None





Securities registered or to be registered pursuant to Section 12(g) of the Act.





Common shares without par value


(Title of Class)





Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act : None





Indicate the number of outstanding shares of each of the Issuer’s classes of capital or common stock as of the close of the period covered by the annual report





Common shares without par value – 23,521,744 as at June 30, 2012


Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.


[ ] Yes [X] No





If this report is an annual or transition report, indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934.


[X] Yes  [] No





Note - Checking the box above will not relieve any registrant required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 from their obligations under those Sections.





Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (Section 232.405 of this chapter) during the preceding 12 months (or such shorter period that the registrant was required to submit and post such files).
 [X]Yes [ ] No
 
 Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, or a non-accelerated filer. See definition of "accelerated filer and large accelerated filer" in Rule 12b-2 of the Exchange Act. (Check one):


Large accelerated filer [ ]
Accelerated filer [ ]
Non-accelerated filer [X]








-2-





Indicate by check mark which basis of accounting the registrant has used to prepare the financial statements included in this filing:





US GAAP  [ ]
International Financial Reporting Standards as issued by the International Accounting Standards Board[ ]
Other [X]








If “Other” has been checked in response to the previous question, Indicate by check mark which financial statement item the registrant has elected to follow


Item 17: XItem 18





If this is an annual report, indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).


[ ] Yes [X] No





-3-





TABLE OF CONTENTS








Page No.Forward-Looking Statements
5Foreign Private Issuer Status and Currencies and Exchange Rates
5Part IItem 1. Identity of Directors, Senior Management and Advisors
6Item 2. Offer Statistics and Expected Timetable
6Item 3. Key Information
6Item 4. Information on the Company
13Item 5. Operating and Financial Review and Prospects
15Item 6. Directors, Senior Management and Employees
22Item 7. Major Shareholders and Related Party Transactions
27Item 8. Financial Information
29Item 9. The Offer and Listing
31Item 10. Additional Information
33Item 11. Quantitative and Qualitative Disclosures About Market Risk
48Item 12. Description of Securities Other Than Equity Securities
49Part IIItem 13. Defaults, Dividend Arrearages and Delinquencies
49Item 14. Material Modifications to the Rights of Security Holders and Use of Proceeds
49Item 15. Controls and Procedures
49Item 16. Audit Committee, Code of Ethics, and Principal Accountant's Fees, and Services
50Part IIIItem 17. Financial Statements
52Item 18. Financial Statements
52Item 19. Exhibits
52Signature
55








-4-




FORWARD-LOOKING STATEMENTS
 
 This annual report includes "forward-looking statements." All statements, other than statements of historical facts, included in this annual report that address activities, events or developments, which we expect or anticipate, will or may occur in the future are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended.
 
 The words "believe", "intend", "expect", "anticipate", "project", "estimate", "predict" and similar expressions are also intended to identify forward-looking statements.
 
 These forward-looking statements address, among others, such issues as:
 
 -      Future earnings and cash flow,
 -      Expansion and growth of our business and operations, and
 -      Our prospective operational and financial information.
 
 These statements are based on assumptions and analyses made by us in light of our experience and our perception of historical trends, current conditions and expected future developments, as well as other factors we believe are appropriate in particular circumstances. However, whether actual results and developments will meet our expectations and predictions depends on a number of risks and uncertainties, which could cause actual results to differ materially from our expectations, including the risks set forth in "Item 3-Key Information-Risk Factors" and the following:
 
 -
Fluctuations in prices of our products and services,-
Potential acquisitions and other business opportunities,
 -
General economic, market and business conditions, and-
Other risks and factors beyond our control.
 
 Consequently, all of the forward-looking statements made in this annual report are qualified by these cautionary statements. We cannot assure you that the actual results or developments anticipated by us will be realized or, even if substantially realized, that they will have the expected effect on us or our business or operations.
 
 Unless the context indicates otherwise, the terms "LiveReel Media Corporation", “the "Company”, "LiveReel", “we”, “us”, “our” and “registrant” are used interchangeably in this Annual Report and mean LiveReel Media Corporation and its subsidiary.
 
 FOREIGN PRIVATE ISSUER STATUS AND CURRENCIES AND EXCHANGE RATES
 
 Foreign Private Issuer Status
 
 LiveReel Media Corporation is a Canadian corporation incorporated under the Federal Business Laws of Canada. Approximately 97% of its common stock is held by non-United States citizens and residents and our business is administered principally outside the United States; As a result, we believe that we qualify as a "foreign private issuer" for continuing to report regarding the registration of our common stock using this Form 20-F annual report format.
  -5-
 
 Currency
 
 The financial information presented in this Annual Report is expressed in Canadian dollars ("CDN $") and the financial data in this Annual Report is presented in accordance with International Financial Reporting Standards as issued by the International Accounting Standards Board ("IFRS"). Such financial data conforms in all material respects with accounting principles generally accepted in the United States ("U.S. GAAP").
 
 All dollar amounts set forth in this report are in Canadian dollars, except where otherwise indicated.
 
 PART I
 
 ITEM 1 - IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISORS
 
 Not applicable.
 
 ITEM 2 - OFFER STATISTICS AND EXPECTED TIMETABLE
 
 Not applicable.
 
 ITEM 3 - KEY INFORMATION
 
 (A) SELECTED FINANCIAL DATA
 
 This Report includes consolidated financial statements of the Company for the years ended June 30, 2012 and 2011 and a consolidated statement of financial position as at July 1, 2010.  These financial statements and the consolidated statement of financial position as at July 1, 2010 were prepared in accordance with International Financial Reporting Standards as issued by the International Accounting Standards Board. This Report also includes and makes reference to the consolidated financial statements of the Company for prior years which were prepared in accordance with Canadian Generally Accepted Accounting Principles (Canadian GAAP).
 
 The following is a selected financial data for the Company for each of the last five fiscal years 2008 through 2012 on a consolidated basis. The data is extracted from the audited financial statements of the Company for each of the said years.
 
 Financial data in accordance with International Financial Reporting Standards (IFRS) (CDN $) for Fiscal years ended June 30, 2012 and 2011 and Canadian GAAP (CDN $) for Fiscal years ended June 30, 2010, 2009 and 2008.
  -6-
 
 2012


2011


2010


2009


2008Revenue

$
-


$
-


$
-


$
4,901


$
40,012Net Loss


(161,139
)


(250,554
)


(232,527
)


(916,260
)


(788,811
)Net loss per Share  (1)


(0.01
)


(0.01
)


(0.02
)


(0.07
)


(0.06
)Working Capital (Deficit)


(208,191
)


(64,844
)


125,648



319,175



1,201,854Total Assets


37,217



77,156



183,329



410,482



1,386,399Capital Stock (2)


7,880,660



7,880,660



6,728,846



6,656,265



6,656,265Warrants (2)


-



-



1,146,081



1,146,081



1,146,081Shareholders' Equity (Deficit)


(208,191
)


(64,844
)


125,648



319,175



1,201,854Weighted Average Number of Shares Outstanding


23,521,744



21,227,300



14,696,744



13,721,744



13,721,744(1) The inclusion of the Company’s stock options and share purchase warrants in the computation of diluted loss per share would have an anti-dilutive effect on loss per share and are therefore excluded from the computation. Consequently, there is no difference between basic loss per share and diluted loss per share.(2) During the fiscal 2006, 6,193,600 warrants were issued in connection with various private placements and the acquisition of certain theatrical film properties. During the 2010 fiscal year, 3,900,000 options were exercised for gross proceeds of US$39,000. During fiscal 2011, 5,900,000 warrants were excercised at US $0.01 per warrant for gross proceeds of US$59,000 and 293,600 warrants expired during the fiscal 2011 year.
  Financial data in accordance with U.S. GAAP (CDN $) – Fiscal year ended June 30
 
 2012


2011


2010


2009


2008Revenue

$
-


$
-


$
-


$
4,901


$
40,012Net Loss


(161,139
)


(250,554
)


(232,527
)


(916,260
)


(788,811
)Comprehensive Loss


(161,139
)


(250,554
)


(232,527
)


(916,260
)


(788,811
)Loss per Share


(0.01
)


(0.01
)


(0.02
)


(0.07
)


(0.06
)Total Assets


37,217



77,156



183,329



410,482



1,386,399Warrants (1)


-



-



1,146,081



1,146,081



1,146,081Shareholders' Equity (Deficit)


(208,191
)


(64,844
)


125,648



319,175



1,201,854(1) During the fiscal 2006, 6,193,600 warrants were issued in connection with various private placements and the acquisition of certain theatrical film properties. During the 2010 fiscal year, 3,900,000 options were exercised for gross proceeds of US$39,000.During the fiscal 2011 year, 5,900,000 warrants were exercised at US$0.01 per warrant for gross proceeds of US$59,000 and 293,600 warrants expiered during fiscal 2011 year.
 
 The Company has not declared or paid any dividends in any of its last five fiscal years.
  -7-
  Exchange Rates
 
 In this Annual Report on Form 20-F, unless otherwise specified, all monetary amounts are expressed in Canadian dollars.  The exchange rates used herein were obtained from Bank of Canada; however, they cannot be guaranteed.
 
 On September 28, 2012, being the last day of September 2012, the exchange rate, based on the noon buying rates, for the conversion of Canadian dollars into United States dollars (the “Noon Rate of Exchange”) was $1.0166.
 
 The following table sets out the high and low exchange rates for each of the last six months.
 
 2012

September

August

July

June

May

AprilHigh for period

$
1.0299

$
1.0139

$
0.9986

$
0.9825

$
1.0164

$
1.0197Low for period

$
1.0099

$
0.9938

$
0.9790

$
0.9599

$
0.9663

$
0.9961
 
 The following table sets out the average exchange rates for the five most recent financial years calculated by using the average of the Noon Rate of Exchange on the last day of each month during the period.
 
 Year Ended June 30,2012
2011
2010
2009
2008Average for the year
0.9963
1.0013
1.0555
1.1662
1.0104
 
 (B) CAPITALIZATION AND INDEBTEDNESS
 
 Not applicable
 
 (C) REASONS FOR THE OFFER AND USE OF PROCEEDS
 
 Not applicable
 
 (D) RISK FACTORS
 
 The following is a brief discussion of those distinctive or special characteristics of the Company’s operations and industry that may have a material adverse impact on, or constitute risk factors in respect of, the Company’s future financial performance.
 
 THE COMPANY HAS AN UNSUCCESSFUL OPERATING HISTORY
 
 The Company is not profitable and has had no significant revenues since its incorporation in March 1997. While one of the film properties acquired by the Company in fiscal 2005 and the film that was financed in fiscal 2007 have now been developed into feature films for which the Company holds certain distribution rights, it is not clear whether this will generate any revenue for the Company. The Company has operated at a loss to date and in all likelihood will continue to sustain operating expenses in the foreseeable future. There is no assurance that the Company will ever be profitable.
  -8-
 
 WE MAY CHOOSE INVESTMENT STRATEGIES THAT ARE UNSUCCESSFUL
  The controlling shareholder of the Company changed in April 2010.  A new Board of Directors was appointed.  They will continue to utilize excess cash in our business to pursue additional investment opportunities outside the film industry in order to potentially increase our return to shareholders.   The Company is not limited to any particular industry or type of business, and we may choose to stay within the film industry.  We have not yet identified or selected any additional specific investment opportunity.   Accordingly, there is no current basis for you to evaluate the possible merits or risks of the investment opportunity which we may ultimately decide to pursue.
 
 UNCERTAINTY REGARDING AUDIENCE ACCEPTANCES OF PROGRAMS
 
 The television and motion picture industries have always involved a substantial degree of risk. There can be no assurance of the economic success of any motion picture or television program as revenue derived depends on audience acceptance, which cannot be accurately predicted. Audience acceptance is a factor not only of the response to the television program's or motion picture's artistic components but also to the reviews of critics, promotions, the quality and acceptance of other competing programs released into, or channels existing in, the marketplace at or near the same time, the availability of alternative forms of entertainment and leisure time activities, general economic conditions, public tastes generally and other intangible factors, all of which could change rapidly and many of which are beyond the Company’s control. A lack of audience acceptance for any of the films licensed, co-produced or distributed by the Company could have an adverse effect on its businesses, results of operations, prospects and financial condition.
 
 UNAUTHORIZED OR PIRATED USE MAY ADVERSELY AFFECT REVENUE
 
 Technological advances and the conversion of motion pictures into digital formats have made it easier to create, transmit and "share" high quality unauthorized copies of motion pictures in theatrical release, on videotapes and DVDs, from pay-per-view through unauthorized set-top boxes and other devices and through unlicensed broadcasts on free TV. As a result, users may be able to download and distribute unauthorized or "pirated" copies of copyrighted motion pictures over the Internet. As long as pirated content is available to download digitally, some consumers may choose to digitally download pirated motion pictures rather than pay for legitimate motion pictures or to purchase pirated DVD’s of motion pictures or of boxed sets of television series from unauthorized vendors.
 
 CHANGES IN REGULATIONS AND INCENTIVES MAY ADVERSELY AFFECT THE BUSINESS OF THE COMPANY
 
 The Company plans to co-produce with or license its scripts and other intellectual property to other entities which are expected to rely heavily on grants and labor rebates available for Canadian contents under the current regulations of Federal and Provincial governments of Canada.
 
 Any significant changes in these regulations that result in reduced grants and rebates or elimination thereof may significantly affect the Company’s ability to produce and or license its scripts and in turn its ability to generate revenue.
  -9-
  THE COMPANY MAY NOT BE ABLE TO ACHIEVE AND MAINTAIN ITS COMPETITIVE POSITION
 
 The entertainment industry is highly capital intensive and is characterized by intense and substantial competition. A number of the Company's competitors are well established, substantially larger and have substantially greater market recognition, greater resources and broader distribution capabilities than the Company. New competitors are continually emerging. Increased competition by existing and future competitors could materially and adversely affect the Company's ability to implement its business plan profitably. The lack of availability of unique quality content could adversely affect its business.
 
 FOREIGN EXCHANGE RISK
 
 The Company has foreign exchange risk because its functional currency is the Canadian dollar and a significant part of its revenue may be generated from overseas countries. An adverse move in foreign exchange rates between the Canadian dollar and the currencies of these countries could have an adverse effect on its operating results. The Company does not hedge against this risk.
 
 THE COMPANY'S COMMON SHARES ARE CONSIDERED TO BE PENNY STOCK, WHICH MAY ADVERSELY AFFECT THE LIQUIDITY OF ITS COMMON SHARES
 
 The common shares of the Company would be classified as “penny stock” as defined in Reg. § 240.3a51-1 promulgated under the Securities Exchange Act of 1934 (the “1934 Act”).  In response to perceived abuse in the penny stock market generally, the 1934 Act was amended in 1990 to add new requirements in connection with penny stocks.  In connection with effecting any transaction in a penny stock, a broker or dealer must give the customer a written risk disclosure document that (a) describes the nature and level of risk in the market for penny stocks in both public offerings and secondary trading, (b) describes the broker’s or dealer’s duties to the customer and the rights and remedies available to such customer with respect to violations of such duties, (c) describes the dealer market, including “bid” and “ask” prices for penny stock and the significance of the spread between the bid and ask prices, (d) contains a toll-free telephone number for inquiries on disciplinary histories of brokers and dealers, and (e) define significant terms used in the disclosure document or the conduct of trading in penny stocks.  In addition, the broker-dealer must provide to a penny stock customer a written monthly account statement that discloses the identity and number of shares of each penny stock held in the customer’s account, and the estimated market value of such shares.  The extensive disclosure and other broker-dealer compliance related to penny stocks may result in reducing the level of trading activity in the secondary market for such stocks, thus limiting the ability of the holder to sell such stock.
 
 MARKET PRICE FOR THE COMPANY'S COMMON SHARES HAS BEEN VOLATILE IN THE PAST AND MAY DECLINE IN THE FUTURE
 
 In recent years, the securities markets in Canada and the United States have experienced a high level of price and volume volatility, and the market prices of securities of many companies, particularly small-cap companies like ours, have experienced wide fluctuations which have not necessarily been related to the operating performance, underlying asset values or prospects of such companies.  Our shares may continue to experience significant market price and volume fluctuations in the future in response to factors, which are beyond our control.
  -10-
  THE COMPANY MAY NEED TO RAISE ADDITIONAL FINANCING TO MEET FUTURE OPERATING NEEDSAND IMPLEMENT ITS NEW BUSINESS STRATEGY
 
 The Company is in the business of film production, financing and distribution, which requires significantly high level of liquidity.
  The Company hopes to earn sufficient revenue from distribution and scripts licensing to meet its operating needs and to raise additional equity funds through private placements of its securities with sophisticated investors.
  Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months ending September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  The Company has significant debts mostly with its largest shareholder.  The failure of the Company to pay its debts when due may result in the creditors realizing on the assets of the Company.
  If the Company is unable to achieve the expected revenue and or to obtain financing and cannot pay its debts as they become due, it may be forced to solicit a buyer or be forced into bankruptcy by its creditors.
  DIVIDENDS
 
 All of the Company's available funds will be invested to finance the growth of the Company's business and therefore investors cannot expect and should not anticipate receiving a dividend on the Company's common shares in the foreseeable future.
 
 DILUTION
 
 The Company may in the future grant to some or all of its own and its subsidiaries' directors, officers, insiders and key consultants options to purchase the Company's Common Shares as non-cash incentives to those people. Such options may be granted at exercise prices equal to market prices at time when the public market is depressed or at exercise prices which may be substantially lower than the market prices. To the extent that significant numbers of such options may be granted and exercised, the interests of the then existing shareholders of the Company may be subject to additional dilution.
  The Company is currently without a source of revenue and therefore does not cover our operating costs and will most likely be required to issue additional securities to finance its operation and may also issue substantial additional securities to finance the development of any or all of its projects. These actions will cause further dilution of the interests of the existing shareholders.
  -11-
  SHARES ELIGIBLE FOR FUTURE SALE MAY DEPRESS OUR STOCK PRICE
 
 At June 30, 2012, we had approximately 23,521,744 shares of common stock outstanding of which approximately 18,767,200 are restricted securities under Rule 144 promulgated under the Securities Act.
 
 Sales of shares of common stock pursuant to an effective registration statement or under Rule 144 or another exemption under the U.S. Securities Act could have a material adverse effect on the price of our common stock and could impair our ability to raise additional capital through the sale of equity securities.
  YOUR RIGHTS AND RESPONSIBILITIES AS A SHAREHOLDER WILL BE GOVERNED BY CANADIAN LAW AND DIFFER IN SOME RESPECTS FROM THE RIGHTS AND RESPONSIBILITIES UNDER U.S. LAW
 
 We are incorporated under Canadian law. The rights and responsibilities of holders of our shares are governed by our Articles and By-Laws and by Canadian law. These rights and responsibilities may differ in some respects from the rights and responsibilities of shareholders in typical U.S. corporations.
 
 CHANGING REGULATIONS OF CORPORATE GOVERNANCE AND PUBLIC DISCLOSURE CAN CAUSE ADDITIONAL EXPENSES AND FAILURE TO COMPLY MAY ADVERSELY AFFECT OUR REPUTATION AND THE VALUE OF OUR SECURITIES
 
 Changing laws, regulations and standards relating to corporate governance and public disclosure, including the Sarbanes-Oxley Act of 2002, new SEC regulations and new and changing provisions of Canadian securities laws, including Bill 198, are creating uncertainty because of the lack of specificity and varying interpretations of the rules. As a result, the application of the rules may evolve over time as new guidance is provided by regulatory and governing bodies, which could result in continuing uncertainty regarding compliance matters and higher costs necessitated by ongoing revisions to disclosure and governance practices. We are committed to maintaining high standards of corporate governance and public disclosure. As a result, our efforts to comply with evolving laws, regulations and standards have resulted in, and are likely to continue to result in, increased general and administrative expenses and a diversion of management time and attention from revenue-generating activities to compliance activities. Any failure to comply with applicable laws may materially adversely affect our reputation and the value of our securities.
  -12-
  ITEM 4 - INFORMATION ON THE COMPANY
 
 (A) HISTORY AND DEVELOPMENT OF THE COMPANY
 
 The Company was originally incorporated under the Business Corporation Act (Ontario) on March 18, 1997 as a result of an amalgamation under the name "Biolink Corp." The Company went through several name changes and changes in its business activities.  The Company changed its name from Noble House Entertainment Inc. to LiveReel Media Corporation effective October 12, 2006. The Company’s wholly-owned subsidiary changed its name from Noble House Film & Television Inc. to LiveReel Productions Corporation (“LRPC”) effective August 10, 2006. On October 26, 2006, LiveReel completed its continuance under the jurisdiction of the Business Corporation Act (Canada) from being governed by the Ontario Business Corporation Act (Ontario).
 
 The Company is a “reporting issuer” in the Province of Ontario, Canada which is governed by the Ontario Securities Commission. Its common shares are currently listed and traded on the Over-the-Counter Bulletin Board (OTCBB) of the National Association of Securities Dealers (NASD) under the trading symbol “LVRLF”.
 
 The Company’s business plan continued to evolve in fiscal 2012.  During most of fiscal 2006, management focused on three major activities: development and licensing of film properties, providing production consulting including pre and postproduction and sales exploitation of films.  However, following successful completion of two private placements in April 2006 and June 2006, in which the Company raised approximately $3 million, there was a change in management and composition of the board of directors.
  The new management, while maintaining the overall business focus on feature film production and distribution, began adopting a new approach to focus on financing feature film productions as a producer or co-producer with others. These feature films will be produced by independent production companies, to be selected by management from time to time.  The Company anticipates continuing to utilize consultants with expertise in the industry to assist in selecting content and assisting in production and distribution efforts on projects the Company chooses to be associated with.
  During fiscal 2007, the Company began to explore the financing aspect of the entertainment industry more extensively than in the past.  The Company entered into a bridging loan agreement which called for advances of up to $1.8 million to an independent production company involved in the production of a feature film, The Poet.  All amounts drawn under the bridging facility plus interest were repaid in the three months ended December 31, 2006.  The production company is owned by a former director and officer of the Company and a former officer of its wholly owned subsidiary.
 
 In the three month period ended December 31, 2006, the Company entered into additional financing agreements to provide up to $625,000 in financing in exchange for financing fees and/or interest payments and the right to share in future net revenues of The Poet.  After a series of advances and repayments under this second facility, as at June 30, 2007, the amount advanced was approximately $226,000 and the Company was obligated for further advances of an additional $114,000 under the financing agreement.   In fiscal 2007, management also received Board of Director approval to utilize excess cash in our business to pursue additional investment opportunities outside the film industry in order to potentially increase our return to shareholders.   Management is not limited to any particular industry or type of business with respect to what it considers as investment opportunities.
  -13-
  At the start of the second quarter of fiscal 2008, the Company took write-downs on its investments in film properties and advances to various production companies due to less success than previously anticipated in the largest markets in the world for its film properties.  It further wrote down its investments in the fourth quarter based on actual and/or expected collections as of the end of the year.
 
 The Company has had no significant revenue since its incorporation.  As a result of the limited success to date in the film financing business, the Company is focused on preserving its cash by minimizing operating expenses, and looking to investment opportunities both within and outside of the film industry.
 
 In April 2010, the controlling shareholder of the business changed and a new Board of Directors and new CEO were appointed.  The former chief executive officer resigned and his consulting contracts were cancelled without any penalty or further financial commitments. The new management, while maintaining the overall business focus on feature film production and distribution, has focused its efforts on identifying for purchase other active business interests both inside and outside of the film industry.   To date, the Company has not yet identified or selected any additional specific investment opportunity or business.
 
 On July 15, 2010, the Company granted an option to a third party with whom it negotiated at arm’s length to purchase either its wholly owned subsidiary, LRPC, or to sell LRPC’s assets and assume its liabilities for $1.00.  The third party has the right to exercise the option at any time after July 15, 2011 until July 15, 2012.  The Company also has an option in which it can force the third party to buy the subsidiary or its assets and assume its liabilities at any time until July 15, 2012.   This option and put expired unexercised.
 
 Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months ending September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  The Company’s principal business office is located at2300 Yonge Street, Suite 1710, PO Box 2408, Toronto, Ontario M4P 1E4, Canada and its telephone number is 416-593-6543.
 
 (B) BUSINESS OVERVIEW
 
 The Company’s business plan continues to become an integrated entertainment company focused on films and television properties. During most of fiscal 2006, management focused on three major activities: development and licensing of film properties, providing production consulting including pre and postproduction and sales exploitation of films. However, following successful completion of two private placements in April 2006 and June 2006, in which the Company raised approximately $3 million, there was a change in management and composition of the board of directors.
  -14-
 
 The new management, while maintaining the overall business focus on feature film production and distribution, began adopting a new approach.  The Company focused on financing feature film productions as a producer or co-producer with others.
 
 In fiscal 2007, management also received Board of Director approval to utilize excess cash in our business to pursue additional investment opportunities outside the film industry in order to potentially increase our return to shareholders.  The Company experienced considerable losses with exchange traded securities investments in fiscal 2009 and subsequent to the end of 2009, no further investment of short term cash has occurred.
 
 During the last quarter of fiscal 2010, there was a change in the management of the Company. The chief executive officer resigned and his consulting contracts were cancelled without any penalty or further financial commitments. The new management, while maintaining the overall business focus on feature film production and distribution, has focused its efforts on identifying for purchase other active business interests, both within and outside of the film industry.  To date, the Company has not yet identified or selected any additional specific investment opportunity or business.
 
 (C) ORGANIZATIONAL STRUCTURE
 
 As at June 30, 2012, the Company had only one wholly-owned subsidiary, LiveReel Productions Corporation, as explained above in (A).
 
 (D) PROPERTY PLANTS AND EQUIPMENT
 
 The Company does not own or lease any real property.
 
 Effective March 31, 2010, the Company moved its registered office to 2300 Yonge Street, Suite 1710, PO Box 2408, Toronto, Ontario M4P 1E4, Canada.Itis not charged monthly rent under this arrangement.
 
 ITEM 5 - OPERATING AND FINANCIAL REVIEW AND PROSPECTS
 
 (A) OPERATING RESULTS
 
 The following discussion should be read in conjunction with the Audited Consolidated Financial Statements of the Company and notes thereto contained elsewhere in this report.
  -15-
  Results of operations
 
 Year ended June 30

2012


2011


2010in CDN $


in CDN $


in CDN $Income


-



-



-Expenses


(161,139
)


(250,554
)


(232,527
)Net loss for year


(161,139
)


(250,554
)


(232,527
)Deficit at end of year


(8,454,342
)


(8,293,203
)


(8,042,649
)
 
 Overview
 
 The following were the key events in the year ended June 30, 2012 –
 
 1.
On July 21, 2011 the Company entered into unsecured loan agreements with its largest shareholder, Mad Hatter Investments Inc., and another related entity, 1057111 Ontario Limited, in the aggregate principal amount of $50,000.  The loans have a term of approximately 12 months ending July 31, 2012, accrue interest at 10% per annum until maturity, and each are convertible at the option of the holder  into common shares of the Company at $0.10 per share.
  2.
On November 15, 2011, the Company entered into a secured loan agreement with Enthrive Inc., a related party by virtue of having certain common controlling shareholders, in the principal amount of $50,000.  The loan has a term to maturity of the earlier of 18 months or upon the sale or change of control of the Company, accrues interest at 10% per annum until maturity, and is convertible at the option of the holder  into common shares of the Company at $0.10 per share.  The loan is secured against the assets of the Company.
  Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months maturing September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  The following were the key events in the year ended June 30, 2011 –
 
 1.
On July 15, 2010, the Company granted an option to a third party with whom it negotiated at arm’s length to purchase either its wholly owned subsidiary, LRPC, or to sell LRPC’s assets and assume its liabilities for $1.00.  The third party has the right to exercise the option at any time after July 15, 2011 until July 15, 2012.  The Company also has an option in which it can force the third party to buy the subsidiary or its assets and assume its liabilities at any time until July 15, 2012. The option and put option expired unexercised.
  -16-
 
 2.
On October 4, 2010, the Company cancelled 100,000 options previously issued to the Chief Financial Officer.
  3.
On November 20, 2010, 5,900,000 warrants were exercised at $0.01 USD per warrant resulting in proceeds of $60,062 CDN.  In addition, 293,600 previously issued warrants expired on November 30, 2010.
 
 The following were the key events in the year ended June 30, 2010 -
 
 1.
On March 31, 2010, the former CEO of the business exercised 3,900,000 stock options at a strike price of $0.01 per share resulting in proceeds of $39,000 CDN.
 
 2.
Subsequent to the end of the quarter ended March 31, 2010, a new majority shareholder took over control of the company.  The four former directors resigned effective April 5, 2010 and a new Chief Executive Officer was appointed.
 
 Income
 
 The Company’s primary source of income in the years ended June 30, 2009 and 2008 was from interest earned on excess cash balances.  No income was realized in the years ended June 30, 2010, 2011 and 2012.
 
 Expenses
 
 The overall analysis of the expenses is as follows:
  -17-
 
 Year


Year


Year


Year


YearEnded


Ended


Ended


Ended


EndedJune 30,


June 30,


June 30,


June 30,


June 30,2012


2011


2010


2009


2008Loss on investments

$
-


$
-


$
-


$
854,858


$
-Consulting expenses


52,500



165,000



92,500



60,000



60,000Professional fees


56,395



40,410



48,883



59,354



60,645Office and general


16,325



15,786



44,547



75,911



115,599Foreign exchange loss (gain)


312



8,220



33,851



(175,838
)


70,290Shareholder information


18,652



20,428



11,137



11,610



10,292Bank charges and interest


860



710



1,609



1,685



676Accretion on debt


16,095



-



-



-



-Stock based compensation


-



-



-



33,581



-Write-down of production advances















426,884Production advances


















57,060Amortization of investment in film and television programs











25,000Promotion


















2,377$
161,139


$
250,554


$
232,527


$
921,161


$
828,823
  Loss on Investments
 
 On November 13, 2008, the board of directors of the Company authorized management to be able to invest a portion of its excess cash on hand in exchange traded securities.  These investments commenced in the third quarter of fiscal 2009, and resulted in a gain of approximately $31,000 during that quarter.  However, in the fourth quarter the Company lost approximately $886,000 on such investments.  During fiscal 2012, 2011 and fiscal 2010, no further investment of short term cash has occurred.
 
 Consulting Expenses
 
 No consulting fees were paid to the largest shareholder of the Company in the fiscal year ended June 30, 2012 (2011 - $120,000; 2010 - $30,000), of which $60,000 of fees paid in fiscal 2011 have been accrued and remain unpaid.
 
 The new Chief Executive Officer of the Company consulting received fees of $30,000 in the fiscal year ended June 30, 2012 (2011 - $30,000; 2010 – $7,500).
 
 The Chief Financial Officer of the Company received consulting fees of $22,500 in the fiscal year ended June 30, 2012 (2011 - $15,000; 2010 – $55,000).
  -18-
 
 Professional Fees
 
 Professional fees in the twelve months ended June 30, 2012 were comprised of legal fees of $37,395 (2011 - $21,910; 2010 - $33,883) and audit and related fees of $19,000 (2011 - $18,500; 2010 – $15,000).  Legal fees relate primarily to the review of the Company’s various public filings and general corporate matters.  Professional fees also include $15,754 paid to a law firm affiliated with the Chief Executive Officer for legal services provided in the year ended June 30, 2012 (2011 - $17,594; 2010 – Nil).
 
 Office and General
  These costs include insurance, rent, telephone, travel, and other general and administration costs.
  Insurance costs for the twelve months ended June 30, 2012 of $15,120 (2011 - $14,400; 2010 - $41,400) relate to a directors and officers insurance policy.
 
 Foreign Exchange Loss (Gain)
  Exchange loss for the twelve months ended June 30, 2012, 2011 and 2010 related entirely to the translation of US dollar balances and transactions into Canadian dollars at the relevant measurement date compared to the prior year’s measurement date as the Canadian dollar strengthened against the US dollar.
 
 Stock Based Compensation
 
 Stock based compensation is made up of the Company’s common shares and options to acquire the Company’s common shares being issued to various consultants and directors of the Company for services provided. The Company used this method of payment mainly to conserve its cash flow for business investments purposes. This method also allows the Company to avail the services of consultants with specialized skills and knowledge in the business activities of the Company without having to deplete its limited cash flow.
 
 During fiscal 2009, on July 22, 2008, the board of directors agreed to increase the size of the option pool to 4,000,000 options.  In addition, the 900,000 options previously issued to Gregg Goldstein, CEO, were cancelled.   Finally, a new grant of 3,900,000 options to Gregg Goldstein, CEO, at a strike price of $0.01 per option, expiring July 22, 2013, and fully vested was approved.  In addition, the conversion price of all previously issued warrants was reduced to US $0.01 per warrant and the expiry date was extended to November 30, 2010 by the board of directors of the Company.  This resulted in the recording of stock compensation of $33,581 during fiscal 2010 as stock based compensation expense.
 
 Shareholder Information
 
 Shareholder information costs in the twelve months ended June 30, 2012 comprised annual general meeting costs of $4,680 (2011 - $9,442; 2010 – Nil), transfer agent fees of $4,990 (2011 - $5,070; 2010 - $5,546) and regulatory and related filing fees of $8,982 (2011 - $5,916; 2010 - $5,591).
  -19-
  Warrants
 
 As at June 30,
2012

2011

2010# of warrants
Fair value

# of warrants
Fair value

# of warrants
Fair valueIssued and outstanding at end of year
-
$            -

-
$            -

6,193,600
$1,146,081
  On November 20, 2010, 5,900,000 warrants were exercised at US$0.01 per warrant resulting in proceeds of $60,062.  In addition, 293,600 previously issued warrants expired on November 30, 2010.  The fair value of the expired warrants were reclassified to Contributed Surplus and the fair value of the exercised warrants was reclassified to Capital Stock as a result of the November transactions.
  The shares issuable upon exercise of the warrants issued are restricted in terms of their salability in accordance with the regulations of the U.S. Securities and Exchange Commission.
 
 (B) LIQUIDITY AND CAPITAL RESOURCES
 
 Working Capital
 
 As at June 30, 2012, the Company had a negative net working capital position of $208,191 compared to a negative working capital position of $64,844 as of June 30, 2011.  Cash on hand as at June 30, 2012 was $13,771 compared to $8,596 in cash as at June 30, 2011.
 
 The working capital position has declined by approximately $143,000 on a year over year basis due to the financing of the operating loss of the business in the twelve months ended June 30, 2012.
 
 Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months ending September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  Operating cash flow
 
 During fiscal 2012, operating activities required a net cash flow of $94,825 which was spent on corporate operations (2011 -$195,472; 2010 - $293,402).
 
 The operating cash requirement was met through cash on hand in the Company and financing activities as described below.
  -20-
  Investment cash flows
 
 The Company had no investment activities during the year.
 
 Financing cash flows
 
 During fiscal 2012, the Company incurred cash flows from financing activities of $100,000 from the above-noted loans (2011 - $60,062 from the proceeds received from the exercise of 5,900,000 warrants as described above; 2010 - $39,000 from the proceeds received on the exercise of 3,900,000 stock options).
 
 (C)RESEARCH AND DEVELOPMENT, PATENTS AND LICENSES
 
 The Company has not spent any funds on research and development during the fiscal years 2012, 2011 and 2010.
 
 (D)TREND INFORMATION
 
 There are no trends, commitments, events or uncertainties presently known to management that are reasonably expected to have a material effect on the Company’s business, financial condition or results of operation other than the nature of the business (Refer to the heading entitled “Risk Factors”).
 
 (E)OFF-BALANCE SHEET ARRANGEMENTS
 
 At June 30, 2012 and 2011, the Company did not have any off balance sheet arrangements, including any relationships with unconsolidated entities or financial partnerships to enhance perceived liquidity.
 
 LiveReel and its wholly owned subsidiary, LRPC, have made arrangements with various production companies to provide scripts/screenplay, production consulting and distribution services for which it will be compensated by way of a percentage of the net proceeds from the sale/distribution of feature films. Certain of the production companies are owned by persons who were previously director/executives in LiveReel or its subsidiary.
 
 In all such cases, LiveReel does not record any production costs nor will it record any losses that may be sustained by such production companies on the feature films made with the help of LiveReel on the ground that LiveReel has not given any guarantee or is otherwise not responsible for any production costs or any other liabilities of the production companies.
 
 (F)CONTRACTUAL OBLIGATIONS
 
 The Company has no contractual commitments that cannot be cancelled with 30 days’ notice.
  -21-
  (G)SAFE HARBOR
 
 Statements in Item 5 of this Annual Report on Form 20-F that are not statements of historical fact, constitute “forward-looking statements.”  See “Forward-Looking Statements” on page 1 of this Annual Report.  The Company is relying on the safe harbor provided in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, in making such forward-looking statements.
 
 
 ITEM 6 - DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES
 
 (A) DIRECTORS AND SENIOR MANAGEMENT
 
 Mr. Jason Meretsky joined the board on March 31, 2010. He also assumed the role of Chief Executive Officer and corporate secretary effective the same date. Mr. Meretsky has served as a corporate and securities attorney with Meretsky Law Firm based in Toronto, Canada since July 2009 as well as participated in various other entrepreneurial pursuits.  Prior to that, he served as Executive Vice President, Corporate Development of Avid Life Media Inc., a Canadian based online media company (2008 - 2009) and Vice President and General Counsel of Enghouse Systems Limited (TSX: ESL), a public enterprise technology company (2004 - 2008).  Prior thereto, Mr. Meretsky practiced corporate and securities law as a partner with Goodman and Carr LLP, a Toronto based law firm.  Mr. Meretsky also serves on the board of directors of CECO Environmental Corp. (since May 2010) (Nasdaq: CECE), an air pollution control technology company, and Biosign Technologies Inc. (TSXV: BIO), a provider of biomedical systems including intelligent systems for non-invasive monitoring of common health risks associated with blood pressure, life style, and medication.  Mr. Meretsky also acts as Chairman of the Board of Sphere 3D Inc., a private software emulation and virtualization technology company, and is involved with several inactive private companies, including President, Secretary and Director of Primera Realty Corporation (since 1992) and Chief Executive Officer and Director of Home Staging Corporation and its subsidiaries (since 2009).  Mr. Meretsky completed the Joint J.D./M.B.A Program from the Schulich School of Business at York University and from Osgoode Hall Law School, and is a member in good standing of the Law Society of Upper Canada.
 
 Mr. Stephen Wilsonbecame a director and Chief Financial Officer and corporate secretary on September 14, 2006.  He resigned in his capacity of corporate secretary and director on March 31, 2010 but retained the chief financial officer role.  Mr. Wilson has held various senior financial and operating positions in a number of private and public companies over the last 15 years in both Canada and the United States. He has extensive experience in mergers and acquisitions and raising capital for high growth companies. He is a graduate of the University of Michigan and a chartered accountant.
 
 Ms. Janice Baronejoined the board as independent director on March 31, 2010. Ms. Barone has over 20 years of banking and financial service experience.  Currently, Ms. Barone is the Executive Finance Assistant of Icarus Investment Corp., a private investment holding company (2009 – present).  From 2006 to 2009, Ms. Barone was the Personal Assistant to the Chairman and CEO of Kaboose Inc. (TSX:KAB), a family focused online media company which was previously listed on the Toronto Stock Exchange.  Prior thereto, Ms Barone had various roles in personal and corporate banking at HSCB and its predecessors banks (1995 – 2004).
  -22-
 
 Ms. Diana van Vliet joined the board as an independent director on March 31, 2010. She has been employed in the investment banking business since 1987 and has experienced in retail and institutional account care, back office operations, compliance and syndication.  Ms. Van Vliet has worked as Corporate Secretary with LDL Corp., a private investment firm since April 2003.
 
 (B) COMPENSATION
 
 The compensation payable to directors and officers of the Company and its subsidiary is summarized below:
 
 1.General
 
 The Company does not compensate directors for acting solely as directors. Except as described below, the Company does not have any arrangements pursuant to which directors are remunerated by the Company or its subsidiary for their services in their capacity as directors, other than options to purchase shares of the Company which may be granted to the Company’s directors from time to time and the reimbursement of direct expenses.
 
 The Company does not have any pension plans.
 
 2. Statement of Executive Compensation
 
 Mr. Jason Meretsky has a consulting contract calling for the payment of monthly fees of $2,500 and can be terminated with one month’s notice.  From time to time, Mr. Meretsky provides legal services to the Corporation.  For the fiscal year ended June 30, 2012, a law firm affiliated with Mr. Meretsky was paid $15,754 for legal services (inclusive of disbursements) (2011 - $17,594; 2010 – Nil).   Mr. Meretsky has no options.
 
 Mr. Stephen Wilson’s consulting contract of $5,000 monthly ceased as of May 31, 2010, and thereafter he is paid on a per work basis.  For the fiscal year ended June 30, 2012, Mr. Wilson received consulting fees of $22,500 in the fiscal year ended June 30, 2012 (2011 - $15,000; 2010 – $55,000).  Mr. Wilson has no options.
 
 The following table and accompanying notes set forth all compensation paid by the Company to all persons who served as Company directors and senior management during the fiscal year ended June 30, 2012.  The information is provided for the fiscal years ended 2012, 2011 and 2010.
  -23-
  
 ANNUAL COMPENSATION

LONG-TERM COMPENSATIONAwards

PayoutsName and principal position
Year
Fee
Bonus
Other annual compensation

Securities under options/ SARs Granted (1)
Shares or units subject to resale restrictions
LTIP (2) payouts
All other compensation($)
($)
($)

(#)
($)
($)Jason Meretsky, CEO and Secretary
2012
30,000
-
-

-
-
-
-2011
30,000
-
-

-
-
-
-2010
7,500
-
-

-
-
-
-Stephen Wilson, CFO
2012
22,500
-
-

-
-
-
-2011
15,000
-
-

-
-
-
-2010
55,000
-
-

-
-
-
-
 
 Notes:
 (1)
“SAR” means stock appreciation rights(2)
“LTIP” means long term incentive plan
 Long Term Incentive Plan (LTIP) Awards
 
 The Company does not have a LTIP, pursuant to which cash or non-cash compensation intended to serve as an incentive for performance (whereby performance is measured by reference to financial performance or the price of the Company’s securities) was paid or distributed to the Named Executive Officers during the most recently completed fiscal year.
 
 Defined Benefit or Actuarial Plan Disclosure
 
 There is no pension plan or retirement benefit plan that has been instituted by the Company and none are proposed at this time.
 
 (C) BOARD PRACTICES
 
 Directors may be appointed at any time in accordance with the by-laws of the Company and then re-elected annually by the shareholders of the Company. Directors receive no compensation for serving as such, other than the reimbursement of direct expenses and the grant of stock options, at the discretion of the board of directors.  None of the existing directors have been granted any stock options. Officers are elected annually by the Board of Directors of the Company and serve at the discretion of the Board of Directors.
  -24-
  The Company has not set aside or accrued any amount for retirement or similar benefits to the directors.
 
 Mandate of the Board
 
 The Board has adopted a mandate, in which it has explicitly assumed responsibility for the stewardship of LiveReel. In carrying out its mandate the Board holds at least four meetings annually. The frequency of meetings, as well as the nature of the matters dealt with, will vary from year to year depending on the state of our business and the opportunities or risks, which we face from time to time. The Board held a total of 4 meetings during our fiscal year ended June 30, 2012.  To assist in the discharge of its responsibilities, the Board has designated two standing committee: a Corporate governance Committee and an Audit Committee, as more particularly discussed below.
 
 Corporate Governance Committee
 
 The Company does not currently have a Corporate Governance Committee. The directors determined that, in light of the Company’s size and resources, setting up such a committee would not be practical for the Company at this time. The Company has, however, set up an Independent Review Committee of the Board to review and approve all non-arms' length contracts. This Committee has the same composition as the Audit Committee, and is currently comprised of the two independent directors - Ms. Janice Barone and Ms. Diana van Vliet.
 
 Audit Committee
 
 The members of the Audit Committee consist of Ms. Janice Barone and Ms. Diana van Vliet, both independent directors and Jason Meretsky, who is not independent. While Mr. Meretsky would not be considered an independent director under an objective test in that he serves as a consultant in the capacity of the Company’s chief executive officer since March 31, 2010; however, the board of directors has made a subjective determination that no relationships exist which would interfere with the exercise of independent judgment in Mr. Meretsky carrying out the responsibilities of a director.
 
 The audit committee is charged with overseeing the Company's accounting and financial reporting policies, practices and internal controls. The committee reviews significant financial and accounting issues and the services performed by and the reports of our independent auditors and makes recommendations to our Board of Directors with respect to these and related matters.
 
 The Company’s Audit Committee’s charter was detailed in the annual report for fiscal 2005 and became effective on August 2, 2005.
  -25-
  The Audit Committee assists the Board in fulfilling its responsibilities for our accounting and financial reporting practices by:
 
 ·
·reviewing the quarterly and annual consolidated financial statements and management discussion and analyses;
 
 ·
meeting at least annually with our external auditor;
 
 ·
reviewing the adequacy of the system of internal controls in consultation with the chief executive and financial officer;
 
 ·
reviewing any relevant accounting and financial matters including reviewing our public disclosure of information extracted or derived from our financial statements;
 
 ·
establishing procedures for the receipt, retention and treatment of complaints received by us regarding accounting, internal controls or auditing matters and the confidential, anonymous submission by employees of concerns regarding questionable accounting or auditing matters;
 
 ·
pre-approving all non-audit services and recommending the appointment of external auditors; and
  ·
reviewing and approving our hiring policies regarding personnel of our present and former external auditor
 
 Compensation Committee
 
 The Company does not currently have a Compensation Committee. The directors determined that, in light of the Company’s size and resources, setting up such a committee would be too expensive for the Company at this time. The Company has, however, set up an Independent Review Committee of the Board to review and approve all non-arms' length contracts. This Committee has the same composition as the Audit Committee, and is currently comprised of the two independent directors - Ms. Janice Barone and Ms. Diana van Vliet.
 
 (D) EMPLOYEES
 
 The Company presently has no permanent employees. It uses the services of consultants from time to time.
 
 (E) SHARE OWNERSHIP
 
 The Corporation had the following plans as at June 30, 2012:
 
 1.
2006 Stock Option Plan covering three million options.
 
 2.
2006 Consultant Stock Compensation Plan covering one million shares.
  -26-
  1,000,000 options were granted under the 2006 Stock Option Plan on February 9, 2007 at a strike price of $0.15 per share.  On the same date, the board of directors increased the number of options available to be granted under the plan to 3,000,000.On July 22, 2008, the board of directors agreed to increase the size of the option pool under the 2006 Stock Option Plan to 4,000,000 options.
 
 The objective of these Plans is to provide for and encourage ownership of common shares of the Company by its directors, officers, consultants and employees and those of any subsidiary companies so that such persons may increase their stake in the Company and benefit from increases in the value of the common shares. The Plans are designed to be competitive with the benefit programs of other companies in the industry. It is the view of management that the Plans are a significant incentive for the directors, officers, consultants and employees to continue and to increase their efforts in promoting the Company’s operations to the mutual benefit of both the Company and such individuals and also allow the Company to avail of the services of experienced persons with minimum cash outlay.
 
 The following table sets forth the share ownership of those persons listed in subsection 6.B above and includes details of all warrants held by such persons at September 30, 2012:
 
 Name
# of Common shares held

at September 30, 2012
# of Warrants
Exercise price - in US$
Expiry date(s)
# of options held at September 30, 2012
Expiry dateJason Meretsky
Nil
Nil
N/A
N/A
N/A
N/AJ. Stephen Wilson
Nil
Nil
N/A
N/A
N/A
N/A
 
 As of June 30, 2012, the Company had 23,521,744 shares of common stock outstanding.  There are no outstanding options or warrants to purchase common stock outstanding.
 
 ITEM 7 - MAJOR SHAREHOLDERS AND RELATED PARTY TRANSACTIONS
 (A)  MAJOR SHAREHOLDERS
 
 The Company's securities are recorded on the books of its transfer agent in registered form. The majority of such shares are, however, registered in the name of intermediaries such as brokerage houses and clearing-houses on behalf of their respective clients. The Company does not have knowledge of the beneficial owners thereof.
 
 As at September 30, 2012, Intermediaries like CDS & Co, of Toronto, Canada and Cede & Co of New York, USA held approximately 7.6% of the issued and outstanding common shares of the Company on behalf of several beneficial shareholders whose individual holdings details were not available.
  -27-
  The following table shows the record and, where known to us, the beneficial ownership of our shares by each shareholder holding at least 5% of our common shares as of September 30, 2012.  As used herein, the term beneficial ownership with respect to a security is defined by Rule 13d-3 under the Securities Exchange Act of 1934.
 
 Name of shareholder
No. of shares held
% of issued sharesMad Hatter Investments Inc. (1)
13,692,588
58.2%Snapper Inc.
795,000
5.8%
 
 (1)
Does not include LDL Corp., LEO Capital Inc. and 1530403 Ontario Inc., each which is related to Mad Hatter Investments Inc., own 549,385 (or 2.3%), 950,000 (or 4.0%) and 475,000 (or 2.0%) of the issued and outstanding Common Shares, respectively.
  All of the Company’s shareholders have the same voting rights.
 
 At September 30, 2012, the Company had 23,521,744 shares of common stock outstanding, which, as per the details provided by the Transfer Agents, were held by approximately 358 record holders (excluding the beneficial shareholders held through the intermediaries) of which 8 shareholders are based in the United States (including the beneficial shareholders held through the intermediaries) and hold an aggregate of 508,998 shares or 2.9% of common stock.
 
 The Registrant is a publicly owned Canadian corporation, the shares of which are owned by Canadian residents, U.S. residents, and residents of other countries. The Registrant is not owned or controlled directly or indirectly by another corporation (other than an indicated in the chart above) or any foreign government. There are no arrangements, known to the Company, the operation of which may at a subsequent date result in a change of control of the Company.
 
 (B) RELATED PARTY TRANSACTIONS
 
 Transactions with related parties are incurred in the normal course of business and are measured at the exchange amount. Related party transactions during the year ended June 30, 2012 are as follows:
 
 1.
Consulting fees include $30,000 paid to the new Chief Executive Officer for services rendered during the period July 1, 2011 to June 30, 2012 (2011 - $30,000; 2010 – $7,500).   A law firm related to the Chief Executive Officer was paid for legal services of $15,754 (inclusive of disbursements) in the year ended June 30, 2011 (2011 – $17,594; 2010 – Nil).
 
 2.
Consulting fees include $22,500 paid to the existing Chief Financial Officer for services rendered during the period (2011 - $15,000; 2010 – $55,000).
 
 3.
No consulting fees were paid to the controlling shareholder of the Company for services rendered during the period July 1, 2011 to June 30, 2012 (2011 - $120,000; 2010 - $30,000) of which $60,000 earned in the year ended June 30, 2011 have been accrued and remain unpaid as of June 30, 2012.
  -28-
 
 4.
On July 21, 2011 the Company entered into unsecured loan agreements with its largest shareholder, Mad Hatter Investments Inc., and another related entity, 1057111 Ontario Limited, in the aggregate principal amount of $50,000.  The loans have a term of approximately 12 months ending July 31, 2012, accrue interest at 10% per annum until maturity, and each are convertible at the option of the holder into common shares of the Company at $0.10 per share.
 
 5.
On November 15, 2011, the Company entered into a secured loan agreement with Enthrive Inc., a related party by virtue of having certain common controlling shareholders, in the principal amount of $50,000.  The loan has a term of to maturity of the earlier of 18 months or upon the sale or change of control of the Company, accrues interest at 10% per annum until maturity, and is convertible at the option of the holder  into common shares of the Company at $0.10 per share.  The loan is secured against the assets of the Company.
 
 Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months ending September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
 
 Indebtedness to Company of Directors, Executive Officers and Senior Officers
 
 None of the directors, consultants, executive officers and senior officers of the Company or any of its subsidiaries, proposed nominees for election or associates of such persons is or has been indebted to the Company at any time for any reason whatsoever, including the purchase of securities of the Company or any of its subsidiaries.
 
 (C) INTERESTS OF EXPERTS AND COUNSEL
 
 Not applicable
 
 ITEM 8 - FINANCIAL INFORMATION
 
 (A) CONSOLIDATED STATEMENTS AND OTHER FINANCIAL INFORMATION
 
 Information regarding our financial statements is contained under the caption "Item 17. Financial Statements" below.
 
 Legal Proceedings
 
 The Company is not currently involved in any litigation nor is it aware of any litigation pending or threatened.
  -29-
  Dividend Policy
 
 Since its incorporation, the Company has not declared or paid, and has no present intention to declare or to pay in the foreseeable future, any cash dividends with respect to its Common Shares. Earnings will be retained to finance further growth and development of the business of the Company. However, if the Board of Directors declares dividends, all Common Shares will participate equally in the dividends, and, in the event of liquidation, in the net assets, of the Company.
 
 (B) SIGNIFICANT CHANGES
 
 On July 15, 2010, the Company granted an option to a third party with whom it negotiated at arm’s length to purchase either its wholly owned subsidiary, LRPC, or to sell LRPC’s assets and assume its liabilities for $1.00.  The third party has the right to exercise the option at any time after July 15, 2011 until July 15, 2012.
 
 The Company also has an option in which it can force the third party to buy the subsidiary or its assets and assume its liabilities at any time until July 15, 2012. This option and put expired unexercised.
 
 During the fiscal year ended June 30, 2012, the Company entered into the following loan arrangements:
  1.
On July 21, 2011 the Company entered into unsecured loan agreements with its largest shareholder, Mad Hatter Investments Inc., and another related entity, 1057111 Ontario Limited, in the aggregate principal amount of $50,000.  The loans have a term of approximately 12 months ending July 31, 2012, accrue interest at 10% per annum until maturity, and each are convertible at the option of the holder  into common shares of the Company at $0.10 per share.
  2.
On November 23, 2011, the Company entered into a secured loan agreement with Enthrive Inc., a related party by virtue of having certain common controlling shareholders, in the principal amount of $50,000.  The loan has a term to maturity of the earlier of 18 months or upon the sale or change of control of the Company, accrues interest at 10% per annum until maturity, and is convertible at the option of the holder  into common shares of the Company at $0.10 per share.  The loan is secured against the assets of the Company.
 
 Subsequent to the fiscal year end, on September 17, 2012, the Company entered into an unsecured loan agreement with Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000.  The loan has a term of 12 months ending September 17, 2013, accrues interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  -30-
  ITEM 9 - THE OFFER AND LISTING
 
 (A) OFFER AND LISTING DETAILS
 
 The Company’s common shares began trading on the OTCBB on April 27, 2005. Prior to that date, the Company’s shares were traded “Over-the Counter” on the Canadian Unlisted Board (“CUB”) for a brief while in 2000. No real-time quotes or trades were available to the public. There is no record of quotations under the CUB.
 
 The following tables set forth the reported high and low sale prices for the common shares of the Company as quoted on OTCBB.
 
 The following table outlines the annual high and low market prices for each of the fiscal years since the trading date of April 27, 2005:
 
 Fiscal year ended June 30

High

in US $

Low

in US$2012


0. 08

0.022011


0.02

0.012010


0.02

0.012009


0.08

0.012008


0.06

0.022007


1.70

0.062006


2.15

0.612005 (April 28, 2005 to June 30, 2005)


0.65

0.54
  -31-
  The following table outlines the high and low market prices for each fiscal financial quarter for each of the quarters since April 27, 2005 and any subsequent period:
 
 Fiscal Quarter ended

High

in US $

Low

in US$September 30, 2012


0.18


0.08June 30, 2012


0.08


0.062March 31, 2012


0.06


0.06December 31, 2011


0.08


0.02September 30, 2011


0.18


0.11June 30, 2011


0.01


0.01March 31, 2011


0.01


0.01December 31, 2010


0.01


0.01September 30, 2010


0.0275


0.01June 30, 2010


0.006


0.006March 31, 2010


0.015


0.006December 31, 2009


0.08


0.08September 30, 2009


0.01


0.01June 30, 2009


.015


0.015March 31, 2009


0.08


0.012December 31, 2008


0.08


0.012September 30, 2008


0.02


0.01June 30, 2008


0.03


0.02March 31, 2008


0.04


0.03December 31, 2007


0.06


0.04September 30, 2007


0.06


0.06June 30, 2007


0.11


0.10March 31, 2007


0.15


0.10December 31, 2006


0.50


0.12September 30, 2006


1.70


0.30June 30, 2006


0.85


2.15March 31, 2006


1.20


0.20December 31, 2005


0.65


0.35September 30, 2005


0.61


0.56
 
 The following table outlines the high and low market prices for each of the most recent six months:
 
 Month

High

in US $

Low

in US $September 2012

$0.075

$0.06August 2012

$0.075

$0.075July 2012

$0.08

$0.08June 2012


$0.08


$0.062May 2012


$0.08


$0.062April 2012


$0.08


$0.062
  -32-
  (B) PLAN OF DISTRIBUTION
 
 Not applicable
 
 (C) MARKETS
 
 The Company's common shares were traded briefly during the fiscal 2000 "over-the-counter" on the Canadian Unlisted Board ("CUB") with the trading symbol "FEPR" and CUSIP #32008X 10 2. The CUB system was implemented in November 2000 but has currently been discontinued. It was only available to traders and brokers for reporting trades that they had arranged in unlisted and unquoted equity securities in Ontario. No real-time quotes or trades were available to the public. There is no record of quotations under the CUB.
 
 Since April 27, 2005, the Company’s common shares began trading on OTCBB of the NASD under a trading symbol “NHSEF”.
 
 The Company received a new CUSIP number and changed its trading and listing symbol to “LVRLF” effective December 1, 2006.
 
 (D) SELLING SHAREHOLDERS
 
 Not applicable.
 
 (E) DILUTION
 
 Not applicable
 
 (F) EXPENSES OF THE ISSUE
 
 Not applicable
 
 ITEM 10 - ADDITIONAL INFORMATION
 
 (A) SHARE CAPITAL
 
 This Form 20F is being filed as an Annual Report under the Exchange Act and, as such, there is no requirement to provide any information under this section.
 
 (B) MEMORANDUM AND ARTICLES OF ASSOCIATION
 
 Following approval by the shareholders in a special meeting held on October 4, 2006 as explained in item 8(B) above, the Company applied for authorization to continue from being governed by the Business Corporations Act (Ontario) and was granted approval on October 26, 2006 to continue under the jurisdiction of the Business Corporation Act (Canada).  An application for authorization to continue is included in Exhibits 1.1 and 1.2 hereof, which exhibits have been incorporated by reference into this report.
  -33-
  New by-laws were adopted in the special meeting of shareholders on October 4, 2006 in compliance with the requirements of the Business Corporation Act (Canada). The new by-laws were included in Exhibit 1.3 thereof, which exhibit has been incorporated by reference into this report.
 
 (C) MATERIAL CONTRACTS
 
 All material contracts entered into in last two fiscal years were in the ordinary course of its business.
 
 (D) EXCHANGE CONTROLS
 
 Limitations on the ability to acquire and hold shares of the Company may be imposed by the Competition Act (Canada) (the “Competition Act”).  This legislation permits the Commissioner of Competition to review any acquisition of a significant interest in us.  This legislation grants the Commissioner jurisdiction, for up to three years, to challenge this type of acquisition before the Competition Tribunal if the Commissioner believes that it would, or would be likely to, result in a substantial lessening or prevention of competition in any market in Canada.
 
 The Competition Act requires that any person proposing to acquire any of the assets in Canada of an operating business file a notification with the Competition Bureau where (a) "size of the parties" threshold - the parties to the transaction, together with their respective affiliates, have (i) assets in Canada the value of which exceeds $400 million in the aggregate, or (ii) annual gross revenues from sales in, from or into Canada that exceed $400 million in the aggregate; and (b) "size of the transaction" threshold - the aggregate value of those assets, or the gross revenues from sales in or from Canada generated from those assets, would exceed an annually established threshold (2012 - $77 million), based on the book value of the subject assets or Company in Canada, or gross revenues from sales in or from Canada generated from those assets or by the Company).  For the purposes of the Competition Act, asset values and gross revenues are to be determined as of the last day of the period covered by the most recent audited financial statements in which the assets or gross revenues are accounted for.
 
 In the case of share acquisitions, an additional "shareholding threshold" must be exceeded.  This legislation requires any person who intends to acquire shares to file a notification with the Competition Bureau if certain financial thresholds are exceeded, and that person would hold more than 20% of our voting shares as a result of the acquisition.  If a person already owns 20% or more of our voting shares, a notification must be filed when the acquisition would bring that person’s holdings over 50%.  Where a notification is required, the legislation prohibits completion of the acquisition until the expiration of a statutory waiting period, unless the Commissioner provides written notice that he does not intend to challenge the acquisition.
 
 There are no governmental laws, decrees or regulations in Canada that restrict the export or import of capital or that affect the remittance of dividends, interest or other payments to non-resident holders of our securities.  However, any such remittance to a resident of the United States may be subject to a withholding tax pursuant to the Income Tax Act (Canada).  For further information concerning such withholding tax, see “Taxation" below.
  -34-
  Except as may be provided under the Investment Canada Act (the "ICA"), there are no specific limitations under the laws of Canada or in the Articles of the Company with respect to the rights of non-residents of Canada to hold and/or vote securities of the Company.
 
 The ICA requires each individual, government or agency thereof, corporation, partnership, trust or joint venture that is not a “Canadian” as defined in the ICA (a “non-Canadian”) making an investment to acquire control of a Canadian business, the gross assets of which exceed certain defined threshold levels, to file an application for review with the Investment Review Division of Industry Canada.  The threshold level for non-Canadians who are World Trade Organization investors (as defined in the ICA) is in excess of $250 million, subject to an annual adjustment on the basis of a prescribed formula in the ICA to reflect inflation and real growth within Canada.
 
 In the context of the Company, in essence, three methods of acquiring control of a Canadian business are regulated by the ICA: (i) the acquisition of all or substantially all of the assets used in carrying on business in Canada; (ii) the acquisition, directly or indirectly, of voting shares of a Canadian corporation carrying on business in Canada; (iii) the acquisition of voting shares of an entity which controls, directly or indirectly, another entity carrying on business in Canada.  An acquisition of a majority of the voting interests of an entity, including a corporation, is deemed to be an acquisition of control under the ICA.  However, under the ICA, there is a rebuttable presumption that control is acquired if one-third of the voting shares of a Canadian corporation or an equivalent undivided interest in the voting shares of such corporation are held by a non-Canadian person or entity.  An acquisition of less than one-third of the voting shares of a Canadian corporation is deemed not to be an acquisition of control.  An acquisition of less than a majority, but one-third or more, of the voting shares of a Canadian corporation is presumed to be an acquisition of control unless it can be established that on the acquisition the Canadian corporation is not, in fact, controlled by the acquirer through the ownership of voting shares.  Certain transactions relating to the acquisition of common shares would be exempt from review from the ICA, including:
 
 (a)
acquisition of common shares by a person in the ordinary course of a person’s business as a trader or dealer in securities;
 
 (b)
acquisition of control of a Canadian corporation in connection with the realization of security granted for a loan or other financial assistance and not for any purpose related to the provisions of the ICA; and
 
 (c)
acquisition of control of a Canadian corporation by reason of an amalgamation, merger, consolidation or corporate reorganization following which the ultimate direct or indirect control in fact of the corporation, through the ownership of voting interests, remains unchanged.
 
 In addition, if less than a majority of voting interests of a Canadian corporation are owned by Canadians, the acquisition of control of any other Canadian corporation by such corporation may be subject to review unless it can be established that the corporation is not in fact controlled through the ownership of voting interests and that two-thirds of the members of the board of directors of the corporation are Canadians.
  -35-
  Where an investment is reviewable under the ICA, it may not be implemented unless it is likely to be of net benefit to Canada.  If an applicant is unable to satisfy the Minister responsible for Industry Canada that the investment is likely to be of net benefit to Canada, the applicant may not proceed with the investment.  Alternatively, an acquiror may be required to divest control of the Canadian business that is the subject of the investment.
 
 In addition to the foregoing, the ICA requires formal notification to the Canadian government of all other acquisitions of control of Canadian businesses by non-Canadians.  These provisions require a foreign investor to give notice in the required form, which notices are for information, as opposed to review purposes.
 
 (E) TAXATION
 
 Canadian Federal Income Tax Consequences
 
 We consider that the following general summary fairly describes the principal Canadian federal income tax considerations applicable to holders of our common shares who, for purposes of the
 
 Income Tax Act (Canada) (the “ITA”), deal at arm’s length with the Company, hold such shares as capital property, do not carry on business in Canada, have not been at any time residents of Canada for purposes of the ITA and are residents of the United States (“U.S. Residents”) under the Canada-United States Income Tax Convention (1980) (the “Convention”).
 
 This summary is based upon the current provisions of the ITA, the Income Tax Regulations (the “Regulations”), the current publicly announced administrative and assessing policies of the Canada Revenue Agency (formerly Canada Customs and Revenue Agency), and all specific proposals (the “Tax Proposals”) to amend the ITA and Regulations publicly announced prior to the date hereof by the Minister of Finance (Canada).  This description is not exhaustive of all possible Canadian federal income tax consequences and, except for the Tax Proposals, does not take into account or anticipate any changes in law, whether by legislative, governmental or judicial action, nor does it take into account provincial or foreign tax considerations which may differ significantly from those discussed herein.
 
 The following discussion is for general information only and it is not intended to be, nor should it be construed to be, legal or tax advice to any holder or prospective holder of our common shares and no opinion or representation with respect to any Canadian federal, provincial or foreign tax consequences to any such holder or prospective holder is made.  Accordingly, holders and prospective holders of our common shares should consult with their own tax advisors about the Canadian federal, provincial and foreign tax consequences of purchasing, owning and disposing of our common shares.
  -36-
  Dividends
 
 Dividends, including stock dividends, paid or credited or deemed to be paid or credited on our common shares to a U.S. Resident will be subject to withholding tax at a rate of 25%.  The Convention provides that the normal 25% withholding tax rate will generally be reduced to 15% on dividends paid on shares of a corporation resident in Canada for federal income tax purposes (such as the Company) to U.S. Residents, and also provides for a further reduction of this rate to 5% where the beneficial owner of the dividends is a corporation which is a resident of the United States and owns at least 10% of the voting shares of the corporation paying the dividend.  These Convention reductions are not available to beneficial owners who are a U.S. LLC corporation.
 
 Capital Gains
 
 The Convention provides that a U.S. Resident will not be subject to tax under the ITA in respect of any capital gain on the disposition of our common shares unless such shares constitute taxable Canadian property of the U.S. Resident and the U.S. Resident is not entitled to the benefits of the Convention with regards to capital gains.  Our common shares will constitute taxable Canadian property if at any time during the five year period immediately preceding the disposition of our common shares, the U.S. Resident, or persons with whom the U.S. Resident did not deal at arm’s length, or the U.S. Resident together with persons with whom the U.S. resident did not deal at arm’s length owned 25% or more of the issued shares of any class of our capital stock.
 
 Where a U.S. Resident realizes a capital gain on a disposition of shares that constitute “taxable Canadian property”, the Convention relieves the U.S. Resident from liability for Canadian tax on such capital gains unless:
 
 (a)
the value of the shares is derived principally from “real property” in Canada, including the right to explore for or exploit natural resources and rights to amounts computed by reference to production,
 
 (b)
the shareholder was resident in Canada for 120 months during any period of 20 consecutive years preceding the disposition, was resident in Canada at any time during the 10 years immediately preceding the disposition and the shares were owned by him when he ceased to be resident in Canada, or
 
 (c)
the shares formed part of the business property of a “permanent establishment” or pertained to a fixed base used for the purpose of performing independent personal services that the shareholder has or had in Canada within the 12 months preceding the disposition.
 
 These Convention benefits are generally not available to beneficial owners who are a U.S. LLC corporation.
 
 U.S. Federal Income Tax Consequences
 
 The following is a summary of the anticipated material U.S. federal income tax consequences to a U.S. Holder (as defined below) arising from and relating to the acquisition, ownership, and disposition of our common shares (“Common Shares”).
  -37-
 
 This summary is for general information purposes only and does not purport to be a complete analysis or listing of all potential U.S. federal income tax consequences that may apply to a U.S. Holder as a result of the acquisition, ownership, and disposition of Common Shares.  In addition, this summary does not take into account the individual facts and circumstances of any particular U.S. Holder that may affect the U.S. federal income tax consequences of the acquisition, ownership, and disposition of Common Shares.  Accordingly, this summary is not intended to be, and should not be construed as, legal or U.S. federal income tax advice with respect to any U.S. Holder.  Each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the U.S. federal, U.S. state and local, and foreign tax consequences of the acquisition, ownership, and disposition of Common Shares.
 
 Scope of this Disclosure
 
 Authorities
 
 This summary is based on the Internal Revenue Code of 1986, as amended (the “Code”), Treasury Regulations (whether final, temporary, or proposed), published rulings of the Internal Revenue Service (“IRS”), published administrative positions of the IRS, the Convention Between Canada and the United States of America with Respect to Taxes on Income and on Capital, signed September 26, 1980, as amended (the “Canada-U.S. Tax Convention”), and U.S. court decisions that are applicable and, in each case, as in effect and available, as of the date of this Annual Report.  Any of the authorities on which this summary is based could be changed in a material and adverse manner at any time, and any such change could be applied on a retroactive basis.  This summary does not discuss the potential effects, whether adverse or beneficial, of any proposed legislation that, if enacted, could be applied on a retroactive basis.
 
 U.S. Holders
 
 For purposes of this summary, a “U.S. Holder” is a beneficial owner of Common Shares that, for U.S. federal income tax purposes, is (a) an individual who is a citizen or resident of the U.S., (b) a corporation, or any other entity classified as a corporation for U.S. federal income tax purposes, that is created or organized in or under the laws of the U.S. or any state in the U.S., including the District of Columbia, (c) an estate if the income of such estate is subject to U.S. federal income tax regardless of the source of such income, or (d) a trust if (i) such trust has validly elected to be treated as a U.S. person for U.S. federal income tax purposes or (ii) a U.S. court is able to exercise primary supervision over the administration of such trust and one or more U.S. persons have the authority to control all substantial decisions of such trust.
 
 Non-U.S. Holders
 
 For purposes of this summary, a “non-U.S. Holder” is a beneficial owner of Common Shares other than a U.S. Holder.  This summary does not address the U.S. federal income tax consequences of the acquisition, ownership, and disposition of Common Shares to non-U.S. Holders.  Accordingly, a non-U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the U.S. federal, U.S. state and local, and foreign tax consequences (including the potential application of and operation of any tax treaties) of the acquisition, ownership, and disposition of Common Shares.
  -38-
 U.S. Holders Subject to Special U.S. Federal Income Tax Rules Not Addressed
 
 This summary does not address the U.S. federal income tax consequences of the acquisition, ownership, and disposition of Common Shares to U.S. Holders that are subject to special provisions under the Code, including the following U.S. Holders:  (a) U.S. Holders that are tax-exempt organizations, qualified retirement plans, individual retirement accounts, or other tax-deferred accounts; (b) U.S. Holders that are financial institutions, insurance companies, real estate investment trusts, or regulated investment companies; (c) U.S. Holders that are dealers in securities or currencies or U.S. Holders that are traders in securities that elect to apply a mark-to-market accounting method; (d) U.S. Holders that have a “functional currency” other than the U.S. dollar; (e) U.S. Holders that are liable for the alternative minimum tax under the Code; (f) U.S. Holders that own Common Shares as part of a straddle, hedging transaction, conversion transaction, constructive sale, or other arrangement involving more than one position; (g) U.S. Holders that acquired Common Shares in connection with the exercise of employee stock options or otherwise as compensation for services; (h) U.S. Holders that hold Common Shares other than as a capital asset within the meaning of Section 1221 of the Code; or (i) U.S. Holders that own, directly or indirectly, 10% or more, by voting power or value, of our outstanding shares.  U.S. Holders that are subject to special provisions under the Code, including U.S. Holders described immediately above, should consult their own financial advisor, legal counsel or accountant regarding the U.S. federal, U.S. state and local, and foreign tax consequences of the acquisition, ownership, and disposition of Common Shares.
 
 If an entity that is classified as partnership (or “pass-through” entity) for U.S. federal income tax purposes holds Common Shares, the U.S. federal income tax consequences to such partnership (or “pass-through” entity) and the partners of such partnership (or owners of such “pass-through” entity) generally will depend on the activities of the partnership (or “pass-through” entity) and the status of such partners (or owners).  Partners of entities that are classified as partnerships (or owners of “pass-through” entities) for U.S. federal income tax purposes should consult their own financial advisor, legal counsel or accountant regarding the U.S. federal income tax consequences of the acquisition, ownership, and disposition of Common Shares.
 
 Tax Consequences Other than U.S. Federal Income Tax Consequences Not Addressed
 
 This summary does not address the U.S. state and local, U.S. federal estate and gift, or foreign tax consequences to U.S. Holders of the acquisition, ownership, and disposition of Common Shares.  Each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the U.S. state and local, U.S. federal estate and gift, and foreign tax consequences of the acquisition, ownership, and disposition of Common Shares.  (See “Taxation—Canadian Federal Income Tax Consequences” above).
  -39-
 
 U.S. Federal Income Tax Consequences of the Acquisition, Ownership, and Disposition of Common Shares
 
 Distributions on Common Shares
 
 General Taxation of Distributions
 
 A U.S. Holder that receives a distribution, including a constructive distribution, with respect to the Common Shares will be required to include the amount of such distribution in gross income as a dividend (without reduction for any Canadian income tax withheld from such distribution) to the extent of our current or accumulated “earnings and profits”.  To the extent that a distribution exceeds our current and accumulated “earnings and profits”, such distribution will be treated (a) first, as a tax-free return of capital to the extent of a U.S. Holder’s tax basis in the Common Shares and, (b) thereafter, as gain from the sale or exchange of such Common Shares.  (See more detailed discussion at “Disposition of Common Shares” below).
  Reduced Tax Rates for Certain Dividends
 
 For taxable years beginning after December 31, 2002 and before January 1, 2011, a dividend paid by us generally will be taxed at the preferential tax rates applicable to long-term capital gains if (a) we are a “qualified foreign corporation” (as defined below), (b) the U.S. Holder receiving such dividend is an individual, estate, or trust, and (c) such dividend is paid on Common Shares that have been held by such U.S. Holder for at least 61 days during the 121-day period beginning 60 days before the “ex-dividend date” (i.e., the first date that a purchaser of such Common Shares will not be entitled to receive such dividend).
 
 We generally will be a “qualified foreign corporation” under Section 1(h)(11) of the Code (a “QFC”) if (a) we are incorporated in a possession of the U.S., (b) we are eligible for the benefits of the Canada-U.S. Tax Convention, or (c) the Common Shares are readily tradable on an established securities market in the U.S.  However, even if we satisfy one or more of such requirements, we will not be treated as a QFC if we are a “passive foreign investment company” (as defined below) for the taxable year during which we pay a dividend or for the preceding taxable year.  In 2003, the U.S. Department of the Treasury (the “Treasury”) and the IRS announced that they intended to issue Treasury Regulations providing procedures for a foreign corporation to certify that it is a QFC.  Although these Treasury Regulations were not issued in 2004, the Treasury and the IRS have confirmed their intention to issue these Treasury Regulations.  It is expected that these Treasury Regulations will obligate persons required to file information returns to report a distribution with respect to a foreign security issued by a foreign corporation as a dividend from a QFC if the foreign corporation has, among other things, certified under penalties of perjury that the foreign corporation was not a “passive foreign investment company” for the taxable year during which the foreign corporation paid the dividend or for the preceding taxable year.
  -40-
  We do not believe that we were a “passive foreign investment company” for the taxable year ended June 30, 2008.   (See more detailed discussion at “Additional Rules that May Apply to U.S. Holders” below).  There can be no assurance that the IRS will not challenge the determination made by us concerning our “passive foreign investment company” status or that we will not be a “passive foreign investment company” for the current or any future taxable year.  Accordingly, there can be no assurances that we will be a QFC for the current or any future taxable year, or that we will be able to certify that it is a QFC in accordance with the certification procedures issued by the Treasury and the IRS.
 
 If we are not a QFC, a dividend paid by us to a U.S. Holder, including a U.S. Holder that is an individual, estate, or trust, generally will be taxed at ordinary income tax rates (and not at the preferential tax rates applicable to long-term capital gains).  The dividend rules are complex, and each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the dividend rules.
 
 Distributions Paid in Foreign Currency
 
 The amount of a distribution paid to a U.S. Holder in foreign currency generally will be equal to the U.S. dollar value of such distribution based on the exchange rate applicable on the date of receipt.  A U.S. Holder that does not convert foreign currency received as a distribution into U.S. dollars on the date of receipt generally will have a tax basis in such foreign currency equal to the U.S. dollar value of such foreign currency on the date of receipt.  Such a U.S. Holder generally will recognize ordinary income or loss on the subsequent sale or other taxable disposition of such foreign currency (including an exchange for U.S. dollars).
 
 Dividends Received Deduction
 
 Dividends paid on the Common Shares generally will not be eligible for the “dividends received deduction.”  The availability of the dividends received deduction is subject to complex limitations that are beyond the scope of this discussion, and a U.S. Holder that is a corporation should consult its own financial advisor, legal counsel, or accountant regarding the dividends received deduction.
 
 Disposition of Common Shares
 
 A U.S. Holder will recognize gain or loss on the sale or other taxable disposition of Common Shares in an amount equal to the difference, if any, between (a) the amount of cash plus the fair market value of any property received and (b) such U.S. Holder’s tax basis in the Common Shares sold or otherwise disposed of.  Any such gain or loss generally will be capital gain or loss, which will be long-term capital gain or loss if the Common Shares are held for more than one year.  Gain or loss recognized by a U.S. Holder on the sale or other taxable disposition of Common Shares generally will be treated as “U.S. source” for purposes of applying the U.S. foreign tax credit rules.   (See more detailed discussion at “Foreign Tax Credit” below).
  -41-
  Preferential tax rates apply to long-term capital gains of a U.S. Holder that is an individual, estate, or trust.  There are currently no preferential tax rates for long-term capital gains of a U.S. Holder that is a corporation.  Deductions for capital losses and net capital losses are subject to complex limitations.  For a U.S. Holder that is an individual, estate, or trust, capital losses may be used to offset capital gains and up to US$3,000 of ordinary income.  An unused capital loss of a U.S. Holder that is an individual, estate, or trust generally may be carried forward to subsequent taxable years, until such net capital loss is exhausted.
 
 For a U.S. Holder that is a corporation, capital losses may be used to offset capital gains, and an unused capital loss generally may be carried back three years and carried forward five years from the year in which such net capital loss is recognized.
 
 Foreign Tax Credit
 
 A U.S. Holder who pays (whether directly or through withholding) Canadian income tax with respect to dividends paid on the Common Shares generally will be entitled, at the election of such U.S. Holder, to receive either a deduction or a credit for such Canadian income tax paid.  Generally, a credit will reduce a U.S. Holder’s U.S. federal income tax liability on a dollar-for-dollar basis, whereas a deduction will reduce a U.S. Holder’s income subject to U.S. federal income tax.  This election is made on a year-by-year basis and applies to all foreign taxes paid (whether directly or through withholding) by a U.S. Holder during a year.
 
 Complex limitations apply to the foreign tax credit, including the general limitation that the credit cannot exceed the proportionate share of a U.S. Holder’s U.S. federal income tax liability that such U.S. Holder’s “foreign source” taxable income bears to such U.S. Holder’s worldwide taxable income.  In applying this limitation, a U.S. Holder’s various items of income and deduction must be classified, under complex rules, as either “foreign source” or “U.S. source.”  In addition, this limitation is calculated separately with respect to specific categories of income (including “passive income,” “high withholding tax interest,” “financial services income,” “general income,” and certain other categories of income).  Dividends paid by us generally will constitute “foreign source” income and generally will be categorized as “passive income” or, in the case of certain U.S. Holders, “financial services income.”  However, for taxable years beginning after December 31, 2006, the foreign tax credit limitation categories are reduced to “passive income” and “general income” (and the other categories of income, including “financial services income,” are eliminated).  The foreign tax credit rules are complex, and each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the foreign tax credit rules.
  -42-
  Information Reporting; Backup Withholding Tax
 
 Payments made within the U.S., or by a U.S. payor or U.S. middleman, of dividends on, and proceeds arising from certain sales or other taxable dispositions of, Common Shares generally will be subject to information reporting and backup withholding tax, at the rate of 28%, if a U.S. Holder (a) fails to furnish such U.S. Holder’s correct U.S. taxpayer identification number (generally on Form W-9), (b) furnishes an incorrect U.S. taxpayer identification number, (c) is notified by the IRS that such U.S. Holder has previously failed to properly report items subject to backup withholding tax, or (d) fails to certify, under penalty of perjury, that such U.S. Holder has furnished its correct U.S. taxpayer identification number and that the IRS has not notified such U.S. Holder that it is subject to backup withholding tax.  However, U.S. Holders that are corporations generally are excluded from these information reporting and backup withholding tax rules.  Any amounts withheld under the U.S. backup withholding tax rules will be allowed as a credit against a U.S. Holder’s U.S. federal income tax liability, if any, or will be refunded, if such U.S. Holder furnishes required information to the IRS.  Each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the information reporting and backup withholding tax rules.
 
 Additional Rules that May Apply to U.S. Holders
 
 If we are a “controlled foreign corporation,” or a “passive foreign investment company” (each as defined below), the preceding sections of this summary may not describe the U.S. federal income tax consequences to U.S. Holders of the acquisition, ownership, and disposition of Common Shares.
 
 Controlled Foreign Corporation
 
 We generally will be a “controlled foreign corporation” under Section 957 of the Code (a “CFC”) if more than 50% of the total voting power or the total value of our outstanding shares are owned, directly or indirectly, by citizens or residents of the U.S., domestic partnerships, domestic corporations, domestic estates, or domestic trusts (each as defined in Section 7701(a)(30) of the Code), each of which own, directly or indirectly, 10% or more of the total voting power of our outstanding shares (a “10% Shareholder”).
 
 If we are a CFC, a 10% Shareholder generally will be subject to current U.S. federal income tax with respect to (a) such 10% Shareholder’s pro rata share of the “subpart F income” (as defined in Section 952 of the Code) of the Company and (b) such 10% Shareholder’s pro rata share of our earnings invested in “United States property” (as defined in Section 956 of the Code).  In addition, under Section 1248 of the Code, any gain recognized on the sale or other taxable disposition of Common Shares by a U.S. Holder that was a 10% Shareholder at any time during the five-year period ending with such sale or other taxable disposition generally will be treated as a dividend to the extent of the “earnings and profits” of the Company that are attributable to such Common Shares.  If we are both a CFC and a “passive foreign investment company” (as defined below), we generally will be treated as a CFC (and not as a “passive foreign investment company”) with respect to any 10% Shareholder.
  -43-
  We do not believe that LiveReel has previously been, or currently is a CFC.  However, there can be no assurance that we will not be a CFC for the current or any future taxable year.
 
 Passive Foreign Investment Company
 
 We generally will be a “passive foreign investment company” under Section 1297 of the Code (a “PFIC”) if, for a taxable year, (a) 75% or more of our gross income for such taxable year is passive income or (b) 50% or more of the assets held by us either produce passive income or are held for the production of passive income, based on the fair market value of such assets (or on the adjusted tax basis of such assets, if we are not publicly traded and either is a “controlled foreign corporation” or makes an election).  “Passive income” includes, for example, dividends, interest, certain rents and royalties, certain gains from the sale of stock and securities, and certain gains from commodities transactions.
 
 For purposes of the PFIC income test and asset test described above, if we own, directly or indirectly, 25% or more of the total value of the outstanding shares of another foreign corporation, we will be treated as if it (a) held a proportionate share of the assets of such other foreign corporation and (b) received directly a proportionate share of the income of such other foreign corporation.  In addition, for purposes of the PFIC income test and asset test described above, “passive income” does not include any interest, dividends, rents, or royalties that are received or accrued by us from a “related person” (as defined in Section 954(d)(3) of the Code), to the extent such items are properly allocable to the income of such related person that is not passive income.
 
 We do not believe that LiveReel has previously been, or currently are a PFIC. However, there can be no assurance that the IRS will not challenge our determination concerning our PFIC status or that we will not be a PFIC for the current or any future taxable year.
 
 Default PFIC Rules Under Section 1291 of the Code
 
 If we are a PFIC, the U.S. federal income tax consequences to a U.S. Holder of the acquisition, ownership, and disposition of Common Shares will depend on whether such U.S. Holder makes an election to treat the Company as a “qualified electing fund” or “QEF” under Section 1295 of the Code (a “QEF Election”) or a mark-to-market election under Section 1296 of the Code (a “Mark-to-Market Election”).  A U.S. Holder that does not make either a QEF Election or a Mark-to-Market Election will be referred to in this summary as a “Non-Electing U.S. Holder.”
 
 A Non-Electing U.S. Holder will be subject to the rules of Section 1291 of the Code with respect to (a) any gain recognized on the sale or other taxable disposition of Common Shares and (b) any excess distribution paid on the Common Shares.  A distribution generally will be an “excess distribution” to the extent that such distribution (together with all other distributions received in the current taxable year) exceeds 125% of the average distributions received during the three preceding taxable years (or during a U.S. Holder’s holding period for the Common Shares, if shorter).
  -44-
  Under Section 1291 of the Code, any gain recognized on the sale or other taxable disposition of Common Shares, and any excess distribution paid on the Common Shares, must be ratably allocated to each day in a Non-Electing U.S. Holder’s holding period for the Common Shares.  The amount of any such gain or excess distribution allocated to prior years of such Non-Electing U.S. Holder’s holding period for the Class Common Shares (other than years prior to the first taxable year of the Company during such Non-Electing U.S. Holder’s holding period and beginning after December 31, 1986 for which we was not a PFIC) will be subject to U.S. federal income tax at the highest tax applicable to ordinary income in each such prior year.  A Non-Electing U.S. Holder will be required to pay interest on the resulting tax liability for each such prior year, calculated as if such tax liability had been due in each such prior year.  Such a Non-Electing U.S. Holder that is not a corporation must treat any such interest paid as “personal interest,” which is not deductible.  The amount of any such gain or excess distribution allocated to the current year of such Non-Electing U.S. Holder’s holding period for the Common Shares will be treated as ordinary income in the current year, and no interest charge will be incurred with respect to the resulting tax liability for the current year.
 
 If we are a PFIC for any taxable year during which a Non-Electing U.S. Holder holds Common Shares, we will continue to be treated as a PFIC with respect to such Non-Electing U.S. Holder, regardless of whether we cease to be a PFIC in one or more subsequent years.  A Non-Electing U.S. Holder may terminate this deemed PFIC status by electing to recognize gain (which will be taxed under the rules of Section 1291 of the Code discussed above) as if such Common Shares were sold on the last day of the last taxable year for which the Company was a PFIC.
 
 QEF Election
 
 A U.S. Holder that makes a QEF Election generally will not be subject to the rules of Section 1291 of the Code discussed above.  However, a U.S. Holder that makes a QEF Election will be subject to U.S. federal income tax on such U.S. Holder’s pro rata share of (a) the net capital gain of the Company, which will be taxed as long-term capital gain to such U.S. Holder, and (b) and the ordinary earnings of the Company, which will be taxed as ordinary income to such U.S. Holder.  Generally, “net capital gain” is the excess of (a) net long-term capital gain over (b) net short-term capital loss, and “ordinary earnings” are the excess of (a) “earnings and profits” over (b) net capital gain.  A U.S. Holder that makes a QEF Election will be subject to U.S. federal income tax on such amounts for each taxable year in which we are a PFIC, regardless of whether such amounts are actually distributed to such U.S. Holder by us.
 
 However, a U.S. Holder that makes a QEF Election may, subject to certain limitations, elect to defer payment of current U.S. federal income tax on such amounts, subject to an interest charge.  If such U.S. Holder is not a corporation, any such interest paid will be treated as “personal interest,” which is not deductible.
 
 A U.S. Holder that makes a QEF Election generally also (a) may receive a tax-free distribution from us to the extent that such distribution represents “earnings and profits” of the Company that were previously included in income by the U.S. Holder because of such QEF Election and (b) will adjust such U.S. Holder’s tax basis in the Common Shares to reflect the amount included in income or allowed as a tax-free distribution because of such QEF Election.  In addition, a U.S. Holder that makes a QEF Election generally will recognize capital gain or loss on the sale or other taxable disposition of Common Shares.
  -45-
  The procedure for making a QEF Election, and the U.S. federal income tax consequences of making a QEF Election, will depend on whether such QEF Election is timely.  A QEF Election will be treated as “timely” if such QEF Election is made for the first year in the U.S. Holder’s holding period for the Common Shares in which we were a PFIC.  A U.S. Holder may make a timely QEF Election by filing the appropriate QEF Election documents at the time such U.S. Holder files a U.S. federal income tax return for such first year.  However, if we were a PFIC in a prior year, then in addition to filing the QEF Election documents, a U.S. Holder must elect to recognize (a) a gain (which will be taxed under the rules of Section 1291 of the Code discussed above) as if the Common Shares were sold on the qualification date or (b) if we were also a CFC, such U.S. Holder’s pro rata share of the post-1986 “earnings and profits” of the Company as of the qualification date.  The “qualification date” is the first day of the first taxable year in which we were a QEF with respect to such U.S. Holder.  The election to recognize such gain or “earnings and profits” can only be made if such U.S. Holder’s holding period for the Common Shares includes the qualification date.  By electing to recognize such gain or “earnings and profits,” such U.S. Holder will be deemed to have made a timely QEF Election.  In addition, under very limited circumstances, a U.S. Holder may make a retroactive QEF Election if such U.S. Holder failed to file the QEF Election documents in a timely manner.
 
 A QEF Election will apply to the taxable year for which such QEF Election is made and to all subsequent taxable years, unless such QEF Election is invalidated or terminated or the IRS consents to revocation of such QEF Election.  If a U.S. Holder makes a QEF Election and, in a subsequent taxable year, we cease to be a PFIC, the QEF Election will remain in effect (although it will not be applicable) during those taxable years in which we are not a PFIC.  Accordingly, if we become a PFIC in another subsequent taxable year, the QEF Election will be effective and the U.S. Holder will be subject to the QEF rules described above during any such subsequent taxable year in which we qualify as a PFIC.  In addition, the QEF Election will remain in effect (although it will not be applicable) with respect to a U.S. Holder even after such U.S. Holder disposes of all of such U.S. Holder’s direct and indirect interest in the Common Shares.  Accordingly, if such U.S. Holder reacquires an interest in the Company, such U.S. Holder will be subject to the QEF rules described above for each taxable year in which we are a PFIC.
 
 Each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the availability of, and procedure for making, a QEF Election.  U.S. Holders should be aware that there can be no assurance that we will satisfy record keeping requirements that apply to a QEF, or that we will supply U.S. Holders with information that such U.S. Holders require to report under the QEF rules, in event that we are a PFIC and a U.S. Holder wishes to make a QEF Election.
 
 Mark-to-Market Election
 
 A U.S. Holder may make a Mark-to-Market Election only if the Common Shares are marketable stock.  The Common Shares generally will be “marketable stock” if the Common Shares are regularly traded on (a) a national securities exchange that is registered with the Securities and Exchange Commission, (b) the national market system established pursuant to section 11A of the Securities and Exchange Act of 1934, or (c) a foreign securities exchange that is regulated or supervised by a governmental authority of the country in which the market is located, provided that (i) such foreign exchange has trading volume, listing, financial disclosure, and other requirements and the laws of the country in which such foreign exchange is located, together with the rules of such foreign exchange, ensure that such requirements are actually enforced and (ii) the rules of such foreign exchange ensure active trading of listed stocks.
  -46-
  A U.S. Holder that makes a Mark-to-Market Election generally will not be subject to the rules of Section 1291 of the Code discussed above.  However, if a U.S. Holder makes a Mark-to-Market Election after the beginning of such U.S. Holder’s holding period for the Common Shares and such U.S. Holder has not made a timely QEF Election, the rules of Section 1291 of the Code discussed above will apply to certain dispositions of, and distributions on, the Common Shares.
 
 A U.S. Holder that makes a Mark-to-Market Election will include in ordinary income, for each taxable year in which we are a PFIC, an amount equal to the excess, if any, of (a) the fair market value of the Common Shares as of the close of such taxable year over (b) such U.S. Holder’s tax basis in such Common Shares.  A U.S. Holder that makes a Mark-to-Market Election will be allowed a deduction in an amount equal to the lesser of (a) the excess, if any, of (i) such U.S. Holder’s adjusted tax basis in the Common Shares over (ii) the fair market value of such Common Shares as of the close of such taxable year or (b) the excess, if any, of (i) the amount included in ordinary income because of such Mark-to-Market Election for prior taxable years over (ii) the amount allowed as a deduction because of such Mark-to-Market Election for prior taxable years.
 
 A U.S. Holder that makes a Mark-to-Market Election generally also will adjust such U.S. Holder’s tax basis in the Common Shares to reflect the amount included in gross income or allowed as a deduction because of such Mark-to-Market Election.  In addition, upon a sale or other taxable disposition of Common Shares, a U.S. Holder that makes a Mark-to-Market Election will recognize ordinary income or loss (not to exceed the excess, if any, of (a) the amount included in ordinary income because of such Mark-to-Market Election for prior taxable years over (b) the amount allowed as a deduction because of such Mark-to-Market Election for prior taxable years).
 
 A Mark-to-Market Election applies to the taxable year in which such Mark-to-Market Election is made and to each subsequent taxable year, unless the Common Shares cease to be “marketable stock” or the IRS consents to revocation of such election.  Each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the availability of, and procedure for making, a Mark-to-Market Election.
 
 Other PFIC Rules
 
 Under Section 1291(f) of the Code, the IRS has issued proposed Treasury Regulations that, subject to certain exceptions, would cause a U.S. Holder that had not made a timely QEF Election to recognize gain (but not loss) upon certain transfers of Common Shares that would otherwise be tax-deferred (e.g., gifts and exchanges pursuant to corporate reorganizations).  However, the specific U.S. federal income tax consequences to a U.S. Holder may vary based on the manner in which Common Shares are transferred.
 
 Certain additional adverse rules will apply with respect to a U.S. Holder if we are a PFIC, regardless of whether such U.S. Holder makes a QEF Election.  For example under Section 1298(b)(6) of the Code, a U.S. Holder that uses Common Shares as security for a loan will, except as may be provided in Treasury Regulations, be treated as having made a taxable disposition of such Common Shares.
 
 The PFIC rules are complex, and each U.S. Holder should consult its own financial advisor, legal counsel, or accountant regarding the PFIC rules and how the PFIC rules may affect the U.S. federal income tax consequences of the acquisition, ownership, and disposition of Common Shares.
  -47-
 
 This summary is of a general nature only and is not intended to be relied on as legal or tax advice or representations to any particular investor.  Consequently, potential investors are urged to seek independent tax advice in respect of the consequences to them of the acquisition of common stock having regard to their particular circumstances.
 
 (F) DIVIDEND AND PAYING AGENTS
 
 Not applicable
 
 (G) STATEMENT BY EXPERTS
 
 Not applicable
 
 (H) DOCUMENTS ON DISPLAY
 
 The documents concerning the Company referred to in this Annual Report may be inspected at the Company's office at 2300 Yonge Street, Suite 1710, Toronto, Ontario, Canada, M4P 1E4.  The Company may be reached at (416) 593-6543. Documents filed with the Securities and Exchange Commission ("SEC") may also be read and copied at the SEC's public reference room at 100 F Street, N.E., Washington, D.C. 20549. Please call the SEC at 1-800-SEC-0330 for further information on the public reference rooms.
 
 The Company is subject to reporting requirements as a “reporting issuer” under applicable securities legislation in Canada and as a “foreign private issuer” under the Securities Exchange Act of 1934 (the “Exchange Act”). As a result, we must file periodic reports and other information with the Canadian securities regulatory authorities and the Securities and Exchange Commission.
 
 A copy of this Form 20-F Annual Report and certain other documents referred to in this Annual Report and other documents filed by us may be retrieved from the system for electronic document analysis and retrieval (“SEDAR”) system maintained by the Canadian securities regulatory authorities at www.sedar.ca or from the Securities and Exchange Commission electronic data gathering, analysis and retrieval system (“EDGAR”) at www.sec.gov/edgar.
 
 (I) SUBSIDIARY INFORMATION
 
 The documents concerning the Company’s subsidiaries referred to in this Annual Report may be inspected at the Company's office at 2300 Yonge Street, Suite 1710, Toronto, Ontario, Canada, M4P 1E4.
 
 ITEM 11 - QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
 
 We are exposed to foreign currency exchange rates.  The Company’s excess cash is held at a Canadian chartered bank in U.S. and Canadian currencies and bears interest at various rates on monthly balances as at June 30, 2012.
  -48-
 
 The carrying value of cash and other current assets, accounts payable and accrued liabilities, and amounts due to related parties approximate fair values.
 
 The Company never entered into and did not have at the end of the years ended June 30, 2012 and 2011, any foreign currency hedge contracts or commodity contracts, and the Company does not trade in such instruments.  We do not use derivative financial instruments.
 
 The Company has no debt instruments subject to interest payments, sales contracts, swaps, derivatives, or forward agreements or contracts, or inventory.
 
 The Company periodically accesses the capital markets with the issuance of new shares to fund operating expenses and new projects.
 
 ITEM 12 - DESCRIPTION OF SECURITIES OTHER THAN EQUITY SECURITIES
 
 Not required since this is an annual report.
 
 PART II
 
 ITEM 13 - DEFAULTS, DIVIDEND ARREARAGES AND DELINQUENCIES
 
 None.
 
 ITEM 14 - MATERIAL MODIFICATIONS TO THE RIGHTS OF SECURITY HOLDERS AND USE OF PROCEEDS
 
 No modifications or qualifications have been made to the instruments defining the rights of the holders of our Common Shares and no material amount of assets securing our securities has been withdrawn or substituted by us or anyone else (other than in the ordinary course of business).
 
 As explained earlier, we have moved the jurisdiction of our company from Ontario Business Corporation Act to Canada Business Corporation act and have revised the by-laws which govern rights of the security holders. We do not believe that these changes have materially affected or modified the said rights.
 
 ITEM 15 - CONTROLS AND PROCEDURES
 
 A.    Evaluation of Our Disclosure Controls and Internal Controls
 
 Under the supervision and with the participation of our senior management, including our Chief Executive Officer and Chief Financial Officer, we conducted an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended, (the “Exchange Act”) as of the end of the period covered by this annual report (the “Evaluation Date”).
  -49-
 
 Based upon this evaluation, the Chief Executive Officer and Chief Financial Officer concluded that, as of the Evaluation Date, the Company's disclosure controls and procedures were effective such that the information relating to the Company, including our consolidated subsidiary, required to be disclosed in our SEC reports (i) is recorded, processed, summarized and reported within the time periods specified in SEC rules and forms, and (ii) is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate to allow timely decisions regarding required disclosure.
 
 B. Management’s Annual Report on Internal Control over Financial Reporting
 
 Our internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes of accounting principles generally accepted in Canada.  It is our management’s responsibility to establish and maintain adequate internal control over financial reporting for the Company.  Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.  Therefore, even those systems determined to be effective can provide only reasonable assurance of achieving their control objectives.  In evaluating the effectiveness of our internal control over financial reporting, our management used the criteria set for the by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”) in Internal Control – Integrated Framework.
 
 This annual report does not include an attestation report of our independent registered public accounting firm regarding internal control over financial reporting.  Management’s report was not subject to attestation by our independent registered public accounting firm pursuant to temporary rules of the SEC that permit us to provide only management’s report in this report.
 
 C.     Changes in Internal Controls
 
 There have been no changes in the Company's internal controls over financial reporting that occurred during the year ended June 30, 2012 that have materially affected or are reasonably likely to materially affect the Company’s internal control over financial reporting.
 
 ITEM 16 - [RESERVED]
 
 ITEM 16A - AUDIT COMMITTEE FINANCIAL EXPERTS
 
 As at the Company’s financial year ended June 30, 2012, the audit committee consisted of three directors, one of whom, Mr. Jason Meretsky would be qualified as an audit committee financial expert, as that term is defined under Section 407 of the Sarbanes-Oxley Act of 2002. Mr. Jason Meretsky’s background is described under Item 6(A) Directors and senior management.
 
 He would not be considered an independent director under an objective test in that he serves as a consultant of the Company acting in capacity of the chief executive officer of the Company; however, the Board of Directors has made a subjective determination that no relationships exist which would interfere with Mr. Meretsky’s exercise of independent judgment in carrying out the responsibilities of a director.
  -50-
 
 The other two members of the audit committee are Ms. Janice Barone and Ms. Diana van Vliet, both of whom would be considered independent directors.
 
 ITEM 16B CODE OF ETHICS
 
 On February 9, 2007, the Company adopted a Code of Ethics that applies to its principal executive officer and principal financial officer, or persons performing similar functions.  A copy of our Code of Ethics will be provided to any person requesting same without charge.  To request a copy of our Code of Ethics, please make a written request to our chief financial officer, Live Reel Media Corporation, 2300 Yonge Street, Suite 1710, PO Box 2408, Toronto, Ontario, Canada, M4P 1E4.
 
 ITEM 16C PRINCIPAL ACCOUNTANT’S FEES AND SERVICES
 
 The following outlines the expenditures for accounting fees for the last two fiscal years ended:
 
 June 30, 2012

June 30, 2011Audit Fees


15,000


18,500Audit Related Fees


2,500


-Tax Fees


-


-All Other Fees


1,500


-
 
 Under our existing policies, the audit committee must pre-approve all audit and non-audit related services provided by the auditors.
 
 ITEM 16D  EXEMPTIONS FROM THE LISTING STANDARDS FOR AUDIT COMMITTEES
 
 Not applicable
 
 ITEM 16E   PURCHASES OF EQUITY SECURITIES BY THE ISSUER AND AFFILIATED PURCHASERS
 
 Not applicable
 
 ITEM 16F CHANGE IN REGISTRANT’S CERTIFYING ACCOUNTANT
 
 Not applicable
 
 ITEM 16G CORPORATE GOVERNANCE
 
 Not applicable
  -51-
  PART III
 
 ITEM 17 - FINANCIAL STATEMENTS
 
 See the Consolidated Financial Statements and Exhibits listed in Item 19 hereof and filed as part of this Annual Report.  These consolidated financial statements were prepared in accordance with International Reporting Financial Standards (IFRS) for the years ending June 30, 2012 and 2011 and the consolidated statement of financial position as at July 1, 2010 and in accordance with Canadian GAAP for the years ending June 30, 2010 and prior and are expressed in Canadian dollars.   For a history of exchange rates in effect for Canadian dollars as against U.S. dollars, see Item 3(A) Exchange Rates of this Annual Report.
 
 ITEM 18 - FINANCIAL STATEMENTS
 
 Not applicable.
 
 ITEM 19 -- EXHIBITS
 
 (a)Financial Statements -
 
 Description of Document
Page No.Cover Sheet
F-1Index
F-2Report of Independent Registered Public Accounting Firm dated October 26, 2012
F-3Consolidated  Statements of Financial Postion as at June 30, 2012,2011 and July 1, 2010
F-4Consolidated Statements of Operations and Comprehensive Loss for the Fiscal Years Ended June 30, 2012 and 2011
F-5Consolidated Statements of Cash Flows for the Fiscal Years Ended June 30, 2012 and 2011
F-6Consolidated Statements of  Changes in Equity for the Fiscal Years Ended June 30, 2012, 2011 and 2010
F-7Notes to Consolidated Financial Statements
F-8
  -52-
  b)Exhibits
 
 The following documents are filed as part of this Annual Report on Form 20-F
 
 1.1
Application for Authorization to continue in another jurisdiction dated October 20, 2006.- Incorporated herein by reference to Exhibit 1.1 to the Company’s Registration Statement on Form 20-F filed on December 26, 2006.1.2
Articles of Incorporation of the Company - Incorporated herein by reference to Exhibit 1.1 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.3
By-Laws of the Company -Incorporated herein by reference to Exhibit 1.3 to the Company’s Registration Statement on Form 20-F filed on December 26, 2006.1.4
Certificate of name change from Minedel Mining & Development Company Limited to Minedel Mines Limited - Incorporated herein by reference to Exhibit 1.3 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.5
Certificate of name change from Minedel Mines Limited to Havelock Energy & Resources Inc. - Incorporated herein by reference to Exhibit 1.4 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.6
Certificate of name change from Havelock energy & Resources Inc. to Municipal Ticket Corporation - Incorporated herein by reference to Exhibit 1.5 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.7
Certificate of name change from Municipal Ticket Corporation to I.D.Investment Inc. - Incorporated herein by reference to Exhibit 1.6 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.8
Certificate of amalgmation. to Biolink Corporation - Incorporated herein by reference to Exhibit 1.7 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.9
Certificate of name change from Biolink Corp. to First Empire Entertainment.com Inc. - Incorporated herein by reference to Exhibit 1.8 to the Company’s Registration Statement on Form 20-F filed on March 12, 2004.1.10
Certificate of name change from First Empire Entertainment.com Inc. to First Empire Corporation Inc. -Incorporated herein by reference to Exhibit 19 to the Company’s Annual Report on Form 20-F filed on March 12, 2004.
 
 1.11
Certificate of name change from First Empire Corporation Inc. to Noble House Entertainment Inc. dated November 4, 2004 -Incorporated herein by reference to Exhibit 1.10 to the Company’s Annual Report on Form 20-F filed on December 1, 2005.1.12
Articles of Amendment dated November 19, 2004 consolidating the common shares of the Company on the basis of one new common share in exchange for every two old common shares - Incorporated herein by reference to Exhibit 1.11 to the Company’s Annual Report on Form 20-F filed on December 1, 2005.  -53-
  1.13
Certificate of name change from First Empire Music Corp. to Noble house Film & Television Inc. dated January 21, 2005 - Incorporated herein by reference to Exhibit 1.12 to the Company’s Annual Report on Form 20-F filed on December 1, 2005.1.14
Certificate of name change from Noble House Film & Television Inc. to LiveReel Productions Corporation dated August 10, 2006 - Incorporated herein by reference to Exhibit 1.14 to the Company’s Registration Statement on Form 20-F filed on December 26, 2006.1.15
Certificate of name change from Noble House Entertainment Inc. to LiveReel Media Corporation dated October 12, 2006 - Incorporated herein by reference to Exhibit 1.15 to the Company’s Registration Statement on Form 20-F filed on December 26, 2006.2.(a).
Specimen Common Share certificate - Incorporated herein by reference to Exhibit 2(a) to the Company’s Annual Report on Form 20-F filed on December 1, 2005.2.(b)(i)
Unsecured loan agreement with Mad Hatter Investments Inc. dated July 21, 2011 - Incorporated herein by reference to Exhibit 2(b)(i) to the Company’s Registration Statement on Form 20-F filed on November 25, 2011.2.(b)(ii)
Unsecured loan agreement with 1057111 Ontario Limited dated July 21, 2011 - Incorporated herein by reference to Exhibit 2(b)(ii) to the Company’s Registration Statement on Form 20-F filed on November 25, 2011.2.(b)(iii)
Secured loan agreement with Enthrive Inc. dated November15, 2011 - Incorporated herein by reference to Exhibit 2(b)(iii) to the Company’s Registration Statement on Form 20-F filed on November 25, 2011.2.(b)(iv)
Unsecured loan agreement with Billidan Family Trust dated September 17, 2012.4.(b)
Offer to Purchase dated November 30, 2004 regarding acquisition of film properties from Noble House Production Inc. - Incorporated herein by reference to Exhibit 1.12 to the Company’s Annual Report on Form 20-F filed on December 1, 2005.4.(c)
2006 Consultant Stock Compensation Plan and 2006 Stock Option Plan - Incorporated hereinby reference to Form S-8 filed on March 9, 2006.11.
Code of Ethics.12
The certifications required by Rule 13a-14(a) (17 CFR 240.13a-14(a)) or Rule 15d-14(a) (17 CFR 240.15d-14(a))13.a
The Certifications Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.14(a)(i)
Corporate Governance Charter - Incorporated herein by reference to Exhibit 14 (a)(i) to the Company’s Registration Statement on Form 20-F filed on December 26, 200614(a)(ii)
Audit Committee Charter - Incorporated herein by reference to Exhibit 14 (a)(ii) to the Company’s Registration Statement on Form 20-F filed on December 26, 2006
  -54-
  
 SIGNATURES
 
 The Company hereby certifies that it meets all of the requirements for filing on Form 20-F and has duly caused and authorized the undersigned to sign this Annual Report on its behalf.
 
 Dated at Toronto, Ontario, Canada, this October 26, 2012.
 
 
 LIVEREEL MEDIA CORPORATION
 
 
 Per:  (signed) Jason D. Meretsky
 Title: Chief Executive Officer
 
  -55-
 LIVEREEL MEDIA CORPORATION
 
 Consolidated Financial Statements
 
 For the Years Ended June 30, 2012 and 2011
 (Expressed in Canadian Dollars)
 
 
 
 
   INDEX
  PageReport of Independent Registered Public Accounting Firm

F-1Consolidated Statements of Financial Position

F-2Consolidated Statements of Operations and Comprehensive Loss

F-3Consolidated Statements of Cash Flows

F-4Consolidated Statements of Changes in Equity

F-5Notes to the Consolidated Financial Statements

F-6 - F-19
 
  REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
 
 To the Shareholders of LiveReel Media Corporation.
 
 We have audited the accompanying consolidated financial statements of LiveReel Media Corporation., which comprise the consolidated statements of financial position as at June 30, 2012, June 30, 2011 and July 1, 2010 and the consolidated statements of operations and comprehensive loss, statements of changes in equity and statements of cash flows for the years ended June 30, 2012 and June 30, 2011 and a summary of significant accounting policies and other explanatory information.
 
 Management's Responsibility for the Consolidated Financial Statements
 
 Management is responsible for the preparation and fair presentation of these consolidated financial statements in accordance with International Financial Reporting Standards, and for such internal control as management determines is necessary to enable the preparation of consolidated financial statements that are free from material misstatement, whether due to fraud or error.
 
 Auditors’ Responsibility
 
 Our responsibility is to express an opinion on these consolidated financial statements based on our audits.  We conducted our audits in accordance with Canadian generally accepted auditing standards and the standards of the Public Company Accounting Oversight Board (United States)  Those standards require that we comply with ethical requirements and plan and perform the audit to obtain reasonable assurance about whether the consolidated financial statements are free from material misstatement.
 
 An audit involves performing procedures to obtain audit evidence about the amounts and disclosures in the consolidated financial statements. The procedures selected depend on the auditor's judgment, including the assessment of the risks of material misstatement of the consolidated financial statements, whether due to fraud or error. In making those risk assessments, the auditor considers internal control relevant to the entity's preparation and fair presentationof the consolidated financial statements in order to design audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the entity's internal control. An audit also includes evaluating the appropriateness of accounting policies used and the reasonableness of accounting estimates made by management, as well as evaluating the overall presentation of the consolidated financial statements.
 
 We believe that the audit evidence we have obtained in our audits is sufficient and appropriate to provide a basis for our audit opinion.
  Opinion
 
 In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of LiveReel Media Corporation as at June 30, 2012, June 30, 2011 and July 1, 2010, and its financial performance and its cash flows for the years ended June 30, 2011 and June 30, 2010 in accordance with International Financial Reporting Standards.
 
 Emphasis of Matter
 
 Without qualifying our opinion, we draw attention to Note 1 in the consolidated financial statements which indicates that the company incurred a net loss of $161,139 during the year ended June 30, 2012 and of that date had an accumulated deficit of $8,454,342.  These conditions along with other matters as set forth in Note 1 indicate the existence of a material uncertainty that may cast significant doubt about the Company’s ability to continue as a going concern.
 
 /s/“SCHWARTZ LEVITSKY FELDMAN LLP”Toronto, Ontario
Chartered AccountantsOctober 26, 2012
Licensed Public Accountants
 F-1
 LiveReel Media Corporation
 Consolidated Statements of Financial Position
 (Expressed in Canadian Dollars)
  June 30,


June 30,


July 1,Note


2012


2011


2010(Note 2)


(Note 2)AssetsCurrent AssetsCash




$
13,771


$
8,596


$
144,006Other assets


6



23,446



68,560



39,323Total Assets






37,217



77,156



183,329LiabilitiesCurrent LiabilitiesAccounts payable and accrued liabilities


7


$
147,105


$
142,000


$
57,681Convertible notes payable


8



98,303



-



-Total Liabilities






245,408



142,000



57,681Shareholders' Equity (Deficiency)Capital stock


9



7,880,660



7,880,660



6,728,846Contributed surplus






347,699



347,699



293,370Equity component of debt


8



17,792



-



-Warrants reserve


10



-



-



1,146,081Accumulated deficit






(8,454,342
)


(8,293,203
)


(8,042,649
)Total Shareholders' Equity (Deficiency)






(208,191
)


(64,844
)


125,648Total Liabilities and Shareholders' Equity





$
37,217


$
77,156


$
183,329Going Concern (Note 1)Related Party Transactions (Note 13)Commitments and contingencies (Note14)Subsequent event (Note 16)
 Approved by the Board  ”/s/ Jason Meretsky”  Director    ”/s/ Janice Barone” Director
 (signed)                                    (signed)
 
 
 The accompanying notes form an integral part of these consolidated financial statements.
 F-2
 
  LiveReel Media Corporation
 Unaudited Consolidated Statements of Operations and Comprehensive Loss
 (Expressed in Canadian Dollars)
  For the Years Ended June 30,Note


2012


2011(Note 2)RevenueInterest income




$
-


$
-$
-


$
-ExpensesProfessional fees

13



56,395



40,410Consulting

13



52,500



165,000Shareholders information





18,652



20,428Office and general





16,325



15,786Accretion on debt





16,095



-Bank charges and interest





860



710Foreign exchange loss





312



8,220161,139



250,554Net loss and comprehensive loss




$
(161,139
)

$
(250,554
)Net loss per share -basic and diluted

11


$
(0.01
)

$
(0.01
)Weighted average number ofshares outstanding





23,521,744



21,227,300
 
 The accompanying notes form an integral part of these consolidated financial statements.
 F-3
  LiveReel Media Corporation
 Unaudited Consolidated Statements of Cash Flows
 (Expressed in Canadian Dollars)
   For the Years Ended June 30,2012


2011(Note 2)Cash flows from operating activitiesNet loss for the year

$
(161,139
)

$
(250,554
)Adjustment for non-cash items:Accretion on convertible note payable


16,095



-Changes in working capital items:Other assets


45,114



(29,237
)Accounts payable and accrued liabilities


5,105



84,319(94,825
)


(195,472
)Cash flows from financing activitiesNote payable


100,000



-Exercise of warrants


-



60,062Proceeds from shares issued toexercise stock options


-



-100,000



60,062Increase (decrease) in cash


5,175



(135,410
)Cash, beginning of year


8,596



144,006Cash, end of year

$
13,771


$
8,596
 The accompanying notes form an integral part of these consolidated financial statements.
 F-4
 LiveReel Media Corporation
 Unaudited Consolidated Statement of Changes in Equity
 (Expressed in Canadian Dollars)
  For the Years Ended June 30, 2012, 2011 and 2010
 
 Number of Shares


Share

Capital


Warrants Reserve


Contributed Surplus


Equity Component of Debt


Accumulated Deficit


Shareholders' Equity (Deficiency)Balance July 1, 2010


17,621,744


$
6,728,846


$
1,146,081


$
293,370


$
-


$
(8,042,649
)

$
125,648Net loss for the year


-


$
-


$
-


$
-


$
-


$
(250,554
)

$
(250,554
)Value of warrants exercised


-


$
1,091,752


$
(1,091,752
)

$
-


$
-


$
-


$
-Shares issued on exercise of warrants


5,900,000


$
60,062


$
-


$
-


$
-


$
-


$
60,062Value of warrants expired


-


$
-


$
(54,329
)

$
54,329


$
-


$
-


$
-Balance June 30, 2011


23,521,744


$
7,880,660


$
-


$
347,699


$
-


$
(8,293,203
)

$
(64,844
)Equity component of debt issued


-


$
-


$
-


$
-


$
17,792


$
-


$
17,792Net loss for the year


-


$
-


$
-


$
-


$
-


$
(161,139
)

$
(161,139
)Balance June 30, 2012


23,521,744


$
7,880,660


$
-


$
347,699


$
17,792


$
(8,454,342
)

$
(208,191
)
  The accompanying notes form an integral part of these consolidated financial statements.
 F-5
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 1.NATURE OF OPERATIONS AND GOING CONCERN
 
 LiveReel Media Corporation (the “Company") is an entertainment company engaged in the financing, development, licensing, production and distribution of feature films, television series, television movies and non-fiction programming.  The Company’s registered office is 2300 Yonge Street, Suite 1710, P.O. Box 2408, Toronto, Ontario, M4P 1E4.
 
 Management has prepared these consolidated financial statements in accordance with International Financial Reporting Standards applicable to a going concern, which contemplates that assets will be realized and liabilities discharged in the normal course of business as they come due.  The Company has accumulated significant losses since its inception and has incurred significant costs trying to establish its presence in various ventures. To this point, all operational activities and the overhead costs have been funded from the available cash and by equity and debt issuances.  These conditions indicate that there could be a substantial doubt about the Company’s ability to continue as a going concern for a reasonable period of time.
 
 The Company has incurred a net loss of $161,139 during the year, has a working capital deficit of approximately $208,000 and an accumulated deficit of approximately $8.45 million.  The Company’s ability to continue as a going concern is dependent upon its ability to access sufficient capital until it has profitable operations.  The Company has facilitated funding for its fiscal year through the issuance of short-term debt (see Note 8) to assist with the Company’s working capital requirements.  These financial statements do not reflect the adjustments to the carrying values of assets and liabilities and the reported expenses and balance sheet classifications that would be necessary if the Company was unable to realize its assets and settle its liabilities as a going concern in the normal course of operations.  Such adjustments could be material.
 
 Currently, the Company is focused on preserving its cash by minimizing operating expenses, and looking to investment opportunities both within and outside of the film industry.  It will continue to look to its largest shareholder for continued financial support if necessary.
 
 2.    SIGNIFICANT ACCOUNTING POLICIES
 
 (a) Statement of Compliance
 
 These consolidated financial statements have been prepared in accordance with International Financial Reporting Standards (“IFRS”). These consolidated financial statements are the Company’s first financial statements prepared in accordance with IFRS, with July 1, 2010 being the date of transition to IFRS.
 
 The consolidated financial statements were approved by the Company’s board of Directors and authorized for issue on October 26, 2012.
 
 As there were no adjustments to the financial statements on the Company’s transition to IFRS, no transition table has been prepared by the Company.
 F-6
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 2.   SIGNIFICANT ACCOUNTING POLICIES (continued)
 
 A summary of the impact of IFRS on the Company’s financial statements is as follows:
 
 Shareholders' Equity (Deficiency)

June 30,


July 1,2011


2010As previously reported under GAAP

$
(64,844
)

$
125,648IFRS Adjustments


-



-As reported under IFRS

$
(64,844
)

$
125,648
 
 Net Loss

June 30,2011As previously reported under GAAP

$
(250,554
)IFRS Adjustments


-As reported under IFRS

$
(250,554
)
 
 No optional IFRS first time adoption elections were applied upon conversion.
 
 (b) Basis of Presentation
 
 These consolidated financial statements have been prepared on the historical cost basis.  Historical Cost is based on the fair value of the consideration given in exchange for assets.
 
 (c) Consolidation
 
 The consolidated financial statements include the accounts of the Company and its wholly owned subsidiary – LiveReel Productions Corporation (“LRPC”). The subsidiary changed its name from Noble House Film & Television Inc. to LiveReel Productions Corporation effective August 10, 2006.
 
 LRPC holds titles to the film properties and distribution rights acquired and is in the business of licensing, developing, producing and distributing films and television programs.
 
 All intercompany balances and transactions have been eliminated on consolidation.
 
 (d) Functional and Presentation Currency
 
 These consolidated financial statements have been prepared in Canadian dollars, which is the Company’s functional and presentation currency.
 
 (e) Financial instrument
 Financial assets:
 
 All financial assets are recognized and derecognized on the trade date where the purchase or sale of a financial asset is under contract whose terms require delivery of the financial asset within the time frame established by the market concerned, and are initially measured at fair value, plus transaction costs, except for those financial assets classified at fair value through profit or loss which are initially measured at fair value.
 
 F-7
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 1.SIGNIFICANT ACCOUNTING POLICIES (continued)
 
 (e)Financial instruments (continued)
 
 Financial assets are classified into the following categories: financial assets ‘at fair value through profit or loss’ (“FVTPL”), ‘held-to-maturity investments’, ‘available-for-sale’ financial assets and ‘loans and receivables’. The classification depends on the nature and purpose of the financial assets and is determined at the time of initial recognition.
 
 Financial liabilities:
 
 Financial liabilities are classified as either financial liabilities ‘at FVTPL’ or ‘other financial liabilities’.
 
 Other financial liabilities including borrowings are initially measured at fair value, net of transaction costs. Other financial liabilities are subsequently measured at amortized cost using the effective interest method, with interest recognized on an effective yield basis.
 
 The effective interest method is a method of calculating the amortized cost of a financial liability and of allocating interest costs over the relevant period.  The effective interest rate is the rate that exactly discounts estimated future cash payments through the expected life of the financial liability or (where appropriate) to the net carrying amount on initial recognition.
  De-recognition of financial liabilities:
 
 The Company derecognizes financial liabilities when the obligations are discharged, cancelled or expire.
 
 The Company’s financial instruments consist of the following:
 
 Financial assets:
Classification:Cash
FVTPLFinancial liabilities:
Classification:Amounts payable and accrued liabilities
Other financial liabilitiesNote payable
Other financial liabilities
 
 Fair value estimates are made at a specific point in time, based on relevant market information and information about the financial instruments. These estimates are subjective in nature and involve uncertainties and matters of significant judgment. Change in assumptions could significantly affect the estimates. The Company provides disclosure of the three-level hierarchy that reflects the significance of the inputs used in making the fair value measurements. Fair value of financial assets and financial liabilities included in Level 1 are determined by reference to quoted prices in active markets for identical assets and liabilities. Financial assets and financial liabilities in Level 2 include valuations using inputs based on observable market data, either directly or indirectly, other than the quoted prices. Level 3 valuations are based on inputs that are not based on observable market data.
 F-8
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 2.SIGNIFICANT ACCOUNTING POLICIES (continued)
 
 Impairment of financial assets:
 
 Financial assets are assessed for indicators of impairment at the end of each reporting period.  Financial assets are impaired when there is objective evidence that, as a result of one or more events that occurred after the initial recognition of the financial assets, the estimated future cash flows of the investments have been negatively impacted. Evidence of impairment could include: significant financial difficulty of the issuer or the counterparty; or default or delinquency in interest or principal payments; or the likelihood that the borrower will enter bankruptcy or financial reorganization.
 
 The carrying amount of financial assets is reduced by any impairment loss directly for all financial assets with the exception of amounts receivable, where the carrying value is reduced through the use of an allowance account. When an amounts receivable is considered uncollectible, it is written off against the allowance account. Subsequent recoveries of amounts previously written off are credited against the allowance account. Changes in the carrying amount of the allowance account are recognized in profit or loss.
 
 If, in a subsequent period, the amount of the impairment loss decreases and the decrease can be related objectively to an event occurring after the impairment was recognized, the previously recognized impairment loss is reversed through profit or loss to the extent that the carrying amount of the investment at the date the impairment is reversed does not exceed what the amortized cost would have been had the impairment not been recognized.
 
 (f)Loss Per Share
 
 Basic loss per share is calculated by dividing net loss (the numerator) by the weighted average number of common shares outstanding (the denominator) during the period.  Diluted loss per share reflects the dilution that would occur if outstanding stock options and share purchase warrants were exercised or converted into common shares using the treasury stock method and are calculated by dividing net loss applicable to common shares by the sum of the weighted average number of common shares outstanding and all additional common shares that would have been outstanding if potentially dilutive common shares had been issued.
 
 The inclusion of the Company’s stock options and share purchase warrants in the computation of diluted loss per share would have an anti-dilutive effect on loss per share and are therefore excluded from the computation. Consequently, there is no difference between basic loss per share and diluted loss per share.
 
 (g)Income taxes
 
 Income tax expense comprises current and deferred tax. Income tax expense is recognized in profit or loss except to the extent that it relates to items recognized in equity, in which case it is recognized in equity.
 
 Current income tax is the expected tax payable on the taxable income for the year, using tax rates enacted or substantively enacted at the reporting date, and any adjustments to tax payable in respect of previous years.
 
 Deferred tax liabilities or assets are recognized using the balance sheet method, providing for temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and amounts used for taxation purposes.  Deferred tax is not recognized on the initial recognition of assets or liabilities in a transaction that is not a business combination.
 
 F-9
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 2.    SIGNIFICANT ACCOUNTING POLICIES (continued)
  (g)  Income taxes (continued)
 In addition, deferred tax is not recognized for taxable temporary differences arising on the initial recognition of goodwill.Deferred tax is measured at the tax rates that are expected to be applied to temporary differences when they reverse, based on the laws that have been enacted or substantively enacted by the reporting date.  Deferred tax assets and liabilities are offset if there is a legally enforceable right to offset, and they relate to income taxes levied by the same tax authority on the same taxable entity, or on different tax entities, but they intend to settle current tax liabilities and assets on a net basis or their tax assets and liabilities will be realized simultaneously.
  A deferred tax asset is recognized to the extent that it is probable that future taxable profits will be available against which the temporary difference can be utilized. Deferred tax assets are reviewed at each reporting date and are reduced to the extent that it is no longer probable that the related tax benefit will be realized.
 
 (h)Significant accounting judgements and estimates
 
 The preparation of these consolidated financial statements requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and reported amounts of expenses during the reporting period.  Actual outcomes could differ from these estimates. The consolidated financial statements include estimates which, by their nature, are uncertain. The impacts of such estimates are pervasive throughout the consolidated financial statements, and may require accounting estimates based on future occurrences.  Revisions to accounting estimates are recognized in the period in which the estimate is revised and the revision affects both current and future periods.
 
 Significant assumptions about the future that management has made that could result in a material adjustment to the carrying amounts of assets and liabilities, in the event that actual results differ from assumptions made, include the valuation of financial instruments.
 
 (i)Recent accounting policies
 
 A number of new standards, and amendments to standards and interpretations, are not yet effective for the year ended June 30, 2012, and have not been applied in preparing these consolidated financial statements. None of these is expected to have a significant effect on the consolidated financial statements of the Company, except for IFRS 9 Financial Instruments, which becomes mandatory for the Company’s 2015 consolidated financial statements and is expected to impact the classification and measurement of financial assets. The extent of the impact has not been determined.
 
 IFRS 10 Consolidated Financial Statements
 
 IFRS 10 replaces the parts of IAS 27 Consolidated and Separate Financial Statements that deal with consolidated financial statements. Under IFRS 10, control is the only basis for consolidation. In addition, IFRS 10 includes a new definition of control that contains three elements: (a) power over an investee, (b) exposure, or rights, to variable returns from its involvement with the investee, and (c) the ability to use its power over the investee to affect the amount of the investor’s returns. Extensive guidance has been added in IFRS 10 to deal with complex scenarios. IFRS 10 is effective for annual periods beginning on or after 1 January 2013, with earlier application permitted. The Company does not believe there will be any impact from this standard.
 
 F-10
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 2.    SIGNIFICANT ACCOUNTING POLICIES (continued)
  IFRS 11 Joint Arrangements
  In May 2011, the IASB issued IFRS 11 Joint Arrangements. IFRS 11 supersedes IAS 31 Interests in Joint Ventures, and SIC-13 Jointly Controlled Entities – Nonmonetary Contributions by Venturers. IFRS 11 focuses on the rights and obligations of the arrangement rather than its legal form. The standard requires a venturer to classify its interest in a joint arrangement as a joint venture or joint operation. Joint ventures will be accounted for using the equity method of accounting whereas for a joint operation, the venturer will recognize its share of the assets, liabilities, revenue and expenses of the joint operation. Under IFRS 11, entities no longer have a choice to proportionately consolidate or equity account for interests in joint ventures. Upon application of IFRS 11, entities which had previously accounted for joint ventures using proportionate consolidation shall collapse the proportionately consolidated net asset value (including any allocation of goodwill) into a single investment balance at the beginning of the earliest period presented. The investment's opening balance is tested for impairment in accordance with IAS 28 Investment in Associates and Joint Ventures and IAS 36 Impairment of Assets. Any impairment losses are recognized as an adjustment to opening retained earnings at the beginning of the earliest period presented. This standard is effective for annual periods beginning on or after January 1, 2013.
 
 IFRS 12 Disclosure of Interests in Other Entities
 
 In May 2011, the IASB issued IFRS 12 Disclosure of Interests in Other Entities. IFRS 12 establishes disclosure requirements for interests in other entities, such as subsidiaries, joint arrangements, associates and unconsolidated structured entities. Interests are widely defined as contractual and non-contractual involvement that exposes an entity to variability of returns from the performance of the other entity. The standard carries forward existing disclosures and also introduces significant additional disclosure requirements that address the nature of, and risks associated with, an entity’s interests in other entities. This standard is effective for annual periods beginning on or after January 1, 2013.
 
 IFRS 13 Fair Value Measurement
 
 IFRS 13 establishes a single source of guidance for fair value measurements and disclosures about fair value measurements. The Standard defines fair value, establishes a framework for measuring fair value, and requires disclosures about fair value measurements. The scope of IFRS 13 is broad; it applies to both financial instrument items and non-financial instrument items for which other IFRSs require or permit fair value measurements and disclosures about fair value measurements, except in specified circumstances. In general, the disclosure requirements in IFRS 13 are more extensive than those required in the current standards. For example, quantitative and qualitative disclosures based on the three-level fair value hierarchy currently required for financial instruments only under IFRS 7 Financial Instruments: Disclosures will be extended by IFRS 13 to cover all assets and liabilities within its scope. IFRS 13 is effective for annual periods beginning on or after January 1, 2013.
  F-11
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 2.    SIGNIFICANT ACCOUNTING POLICIES (continued)
 
 IAS 19 Employee Benefits
 
 In June 2011, the IASB amended IAS 19 Employee Benefits. The amendments contain significant changes to the recognition and measurement of defined benefit pension expense and termination benefits, and enhance the disclosures for all employee benefits. Actuarial gains and losses are renamed “remeasurements” and will be recognized immediately in OCI. Remeasurements recognized in OCI will not be recycled through profit or loss in subsequent periods. The amendments also accelerate the recognition of past service costs whereby they are recognized in the period of a plan amendment. The annual expense for a funded benefit plan will be computed based on the application of the discount rate to the net defined benefit asset or liability. Enhanced disclosures will provide information about the characteristics of defined benefit plans and the risk that entities are exposed to through participation in those plans.The amended standard is effective for annual periods beginning on or after January 1, 2013.
 
 IAS 27 Separate Financial Statements
 
 In May 2011, the IASB amended IAS 27 Separate Financial Statements. The amendment removes the requirements for consolidated statements from IAS 27, which has been included in IFRS 10, and mandates that when a company prepares separate financial statements, investment in subsidiaries, associates and jointly controlled entities are to be accounted for using either the cost method or in accordance with IFRS 9 (or IAS 39 if IFRS 9 is not yet effective). In addition, this amendment determines the treatment for recognizing dividends, the treatment of certain group reorganizations, and some disclosure requirements. This amendment is effective for annual periods beginning on or after January 1, 2013.
 
 IAS 28 Investments in Associates and Joint Ventures
 
 In May 2011, the IASB amended IAS 28 Investments in Associates and Joint Ventures. IAS 28 has been amended to include joint ventures in its scope and to address the changes in IFRS 10 to 13. This amendment requires any retained portion of an investment in an associate or joint venture that has not been classified as held for sale to be measured using the equity method until disposal. After disposal, if the retained interest continues to be an associate or joint venture, the amendment requires for it to be continued to be accounted for under the equity method. The amendment also disallows the remeasurement of any retained interest in an investment upon the cessation of significant influence or joint control. This amended standard is effective for annual periods beginning on or after January 1, 2013.
 
 3.   CAPITAL MANAGEMENT
 
 The Company includes equity, comprised of issued share capital, reserves and deficit, in the definition of capital.
 
 The Company’s primary objective with respect to its capital management is to ensure that it has sufficient cash resources to fund its activities relating to identifying and evaluating qualifying transactions.  To secure the additional capital necessary to pursue these plans, the Company may attempt to raise additional funds through the issuance of equity or debt.
 
 F-12
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 4.   FINANCIAL INSTRUMENTS AND RISK FACTORS
 
 There has been no change with respect to the overall risk management objectives during the year ended June 30, 2012.
 
 The Company’s financial instruments consisting of cash, other assets, accounts payable and other accrued liabilities, approximate fair value due to the relatively short term maturities of the instruments.  It is management’s opinion that the Company is not exposed to significant interest, currency or credit risks arising from these financial instruments. Cash is identified as Level 1.
 
 As at June 30, 2012, the Company had a working capital deficit of $ 208,191.  The largest debt holders are related parties so the Company believes it has adequate funds to meet its on going obligations at this time.
  The Company has exposure to Liquidity risk.
 
 a)Liquidity risk
 
 Liquidity risk is the risk that the Company will encounter difficulty in meeting the obligations associated with its financial liabilities that are settled by delivering cash or another financial asset. The Company’s approach to managing liquidity is to ensure, as far as possible, that it will always have sufficient liquidity to meet its liabilities when due, under both normal and stressed conditions, without incurring unacceptable losses or risking damage to the Company’s reputation.
  5.   CATEGORIES OF FINANCIAL INSTRUMENTS
 
 June 30,


June 30,


July 1,2012


2011


2010Financial assets:FVTPLCash

$
13,771


$
8,596


$
144,006Other assets


23,446



68,560



39,323Total

$
37,217


$
77,156


$
183,329Financial liabilities:Other financial liabilitiesAccounts payable andaccrued liabilities

$
147,105


$
142,000


$
57,681Convertible notes payable


98,303



-



-Total

$
245,408


$
142,000


$
57,681
 F-13
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
  6.   OTHER ASSETS
 
 June 30,


June 30,


July 1,2012


2011


2010Taxes recoverable

$
13,207


$
53,359


$
24,831Deposits and prepayments


10,239



15,201



14,492$
23,446


$
68,560


$
39,323
 
 Deposits and prepayments include an extension of the Company’s director’s and officer’s insurance policy entered into May 2012, which extended the coverage to June 2013.  The costs of the policy are expensed on a straight line basis over the life of the policy.
  7.   ACCOUNTS PAYABLE AND ACCRUED LIABILITIES
  Accounts payable and accrued liabilities include the following:
 
 June 30,


June 30,


July 1,2012


2011


2010Accounts  payable


$
77,565


$
85,310


$
5,141Accrued liabilities



37,000



24,150



20,000Production advances
(a)


32,540



32,540



32,540$
147,105


$
142,000


$
57,681
 
 (a)
Production advances were received from two production companies towards script and screen play development. The advances are unsecured and will be repaid by the Company when funds become available to do so. A former director and officer of the company and a former executive of its subsidiary are among the owners of one of the production companies, which advanced $26,540 of the $32,540 balance in 2006.
 
 
 8.   CONVERTIBLE NOTES PAYABLE
 
 On July 21, 2011 the Company entered into two unsecured loan agreements. The first with its largest shareholder, Mad Hatter Investments Inc. in the amount of $33,333 and the second with a related entity, 1057111 Ontario Limited (which is owned by the same person who owns Mad Hatter), in the amount of $16,667.  The loans are unsecured, bear interest at 10% per annum, have a term of twelve months maturing on July 31, 2012, and are convertible at the option of the holder into common shares of the company at $0.10 per share.
 
 F-14
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
  8.   CONVERTIBLE NOTES PAYABLE (continued)
 
 As a result of the conversion feature of the notes, the proceeds received have been allocated between debt and equity based on the estimated fair value of the debt component.  As such, the convertible notes had initially been recorded on the balance sheet as a debt of $43,510 which is calculated as the present value of the required interest and principal payments discounted at a rate approximating the interest rate that would have been applicable to unsecured non-convertible debt at the time the debenture was issued (estimated to be 26%) and is being accreted to the principalamount as additional interest over the term of the convertible debt.  The difference of $6,490 between the face amount of the notes and the initial estimated fair value of the debt component was reflected as the equity component of the debt.
  On November 15, 2011, the Company entered into a secured loan agreement with Enthrive Inc., a related party by virtue of having certain common controlling shareholders, in the amount of $50,000.  The loan is secured against the assets of the Company, has a term to maturity of the earlier of eighteen months or upon the sale or change of control of the Company, bears interest at 10% per annum until maturity, and is convertible at the option of the holder  into common shares of the Company at $0.10 per share.
  As a result of the conversion feature of the note, the proceeds received have been allocated between debt and equity based on the estimated fair value of the debt component.  As such, the convertible note has initially been recorded on the balance sheet as a debt of $38,698 which is calculated as the present value of the required interest and principal payments discounted at a rate approximating the interest rate that would have been applicable to unsecured non-convertible debt at the time the debenture was issued (estimated to be 26%) and is being accreted to the principal amount as additional interest over the term of the convertible debt.  The difference of $11,302 between the face amount of the note and the initial estimated fair value of the debt component was reflected as the equity component of the debt.
 
 LiabilityComponentLiability component as at July 1, 2010 and June 30, 2011

$
-Fair value of all debt components on recognition


82,208Increase and accretion to fair value


16,095Liability component as at June 30, 2012

$
98,303
 F-15
 
  LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
  9.   CAPITAL STOCK
  a)Authorized:  Unlimited number of common shares
  b)Issued:
 
 June 30, 2012


June 30, 2011Common





CommonShares


Amount


Shares


AmountBeginning of year


23,521,744


$
7,880,660



17,621,744


$
6,728,846Shares issued uponexercise of warrants






-



5,900,000



60,062Value of warrants exercised



-



-



1,091,752End of year


23,521,744


$
7,880,660



23,521,744


$
7,880,660
 
 On November 20, 2010, 5,900,000 warrants were exercised at US$0.01 per warrant resulting in proceeds of $60,062.  In addition, 293,600 previously issued warrants expired on November 30, 2010.  The fair values of the warrants exercised were reclassified to Capital Stock as a result of the November 2010 transactions.
 10.   WARRANTS RESERVE
 
 As at June 30,


As at June 30,2012





2011# of warrants


Fair value


# of warrants


Fair valueIssued and outstanding at beginning of year


-


$
-



6,193,600


$
1,146,081Value of Warrants excercised










(5,900,000
)


(1,091,752
)Value of Warrants expired










(293,600
)


(54,329
)Balance end of year


-



-



-



-
 
 (a)
On November 20, 2010, 5,900,000 warrants were exercised at US$0.01 per warrant resulting in proceeds of $60,062. In addition, 293,600 previously issued warrants expired on November 30, 2010.  The fair value of the expired warrants were reclassified to Contributed Surplus.
 
 (b)
The shares issuable upon exercise of the warrants issued are restricted in terms of their saleability in accordance with the regulations of the U.S. Securities and Exchange Commission.
 
 F-16
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
  11.   LOSS PER SHARE
 
 Loss per share is calculated on the weighted average number of common shares outstanding during the year ended June 30, 2012, which were 23,521,744 shares (2011 – 21,227,300; 2010 – 14,696,744).
  12.   INCOME TAXES
 
 The effective tax rate of Nil (2011 – Nil; 2010 - Nil) for income taxes varies from the statutory income tax rate of approximately 28.25% (2011 – 28.5%; 2010 - 31%) due to the fact that no tax recoveries have been recorded for losses incurred, as management has determined that it is more likely than not that the losses will be utilized before they expire.
 
 The temporary differences that give rise to future income tax assets and future income tax liabilities are presented below:
 
 2012


2011


2010Amounts related to tax loss and credit carry forwards

$
922,000


$
883,000


$
874,000Net future tax assets


922,000



883,000



874,000Less: Valuation allowance


(922,000
)


(883,000
)


(874,000
)$
-


$
-


$
-
 
 The tax effect (computed by applying the Canadian federal and provincial statutory rates) of the significant temporary differences, which comprise future tax assets and liabilities, are as follows:
 
 Income tax recovery at statutory income tax rate

$
(45,522
)

$
(70,782
)

$
(72,083
)Tax effect of:Permanent differences and other


2,360



-



(8,645
)Change in valuation allowance


43,162



70,782



80,728Income Tax Recovery

$
-


$
-


$
-
 
 F-17
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
 
 12.    INCOME TAXES (continued)
 
 The Company has carry forward tax losses of approximately $3.7 million, which may be applied against future taxable income and expire as detailed below. The benefit arising from these losses has not been recorded in the financial statements.
 
 2015

204,0002016

503,0002027

536,0002028

868,0002029

911,0002030

260,0002031

251,0002032

153,000$   3,686,000
 
 13.   RELATED PARTY TRANSACTIONS
 
 Transactions with related parties are incurred in the normal course of business and are measured at the exchange amount. Related party transactions for the year ended June 30, 2012 and balances as at that date, not disclosed elsewhere in the financial statements are:
 
 a)
Consulting fees include $30,000 (2011 - $30,000; 2010 - $7,500) of fees earned by the Chief Executive Officer for various consulting services rendered during the year.
 b)
Consulting fees also include $22,500 (2011 - $15,000; 2010 - $55,000) paid to the Chief Financial Officer for services rendered during the year.
 c)
In the year ended June 30, 2011, the Company recorded $120,000 (2010 - $30,000) of fees earned by the largest shareholder for various consulting services.  No such were fees were incurred during the year ended June 30, 2012.
 d)
Legal fees in 2012 include $15,754 (2011 - $17,594; 2010 - nil) paid to a law firm affiliated with the Chief Executive Officer for legal services provided during the year.
 e)
On July 21, 2011, the Company received funding from its largest shareholder, Mad Hatter Investments Inc. and a related entity, 1057111 Ontario Limited (which is owned by the same person who owns Mad Hatter) in the form of convertible notes as further described in Note 8 above.
 f)
On November 15, 2011, the Company received funding from Enthrive Inc., a related party by virtue of having certain common controlling shareholders, in the form of a convertible note as further described in Note 8 above.
 
 F-18
 
 
 LiveReel Media Corporation
 Notes to Consolidated Financial Statements
 (Expressed in Canadian Dollars)
 June 30, 2012 and 2011
  14.   COMMITMENTS AND CONTINGENT LIABILITIES
 
 a)
The Company's wholly owned subsidiary, LRPC has entered into various film distribution, joint venture and co producing arrangements under which the Company will co-produce two films, in addition to its current wholly-owned slate of projects. Under these arrangements, co-producers, who will own 50% of the net revenue will contribute half of the development fees to LRPC toward the development of the projects.  LRPC will utilize these fees, in conjunction with its own, in order to develop the projects and bring them to maturity. The extent of financial commitments required under these arrangements cannot be reasonably determined at this time.
 
 b)
On July 15th, 2010, the Company granted an option to a third party with whom it negotiated at arm’s length to purchase either its wholly owned subsidiary, LRPC, or to sell LRPC’s assets and assume its liabilities for $1.00.  The third party has the right to exercise the option until July 15th, 2012.  The Company also has an option in which it can force the third party to buy the subsidiary or its assets and assume its liabilities for a similar 24 month period.
 
 15.   SEGMENTED INFORMATION
 
 The Company does not have any reportable segments at this time and all operations take place in Canada.
  16.   SUBSEQUENT EVENT
 
 Subsequent to the fiscal year end, on September 17, 2012, the Company entered into unsecured loan agreement with the Billidan Family Trust, a related party to the Company's largest shareholder, in the aggregate principal amount of $25,000. The loan has a term of twelve months maturing September 17, 2013, bears interest at 12% per annum until maturity, and may be prepaid at any time upon payment of a penalty of $2,000.
  Subsequent to the fiscal year end, the option and put option granted as per Note 14 b) expired unexercised.
   F-19